Professional Documents
Culture Documents
TYPE A
Objectives of the study:
1. To spread awareness of Good Day Wonderfulls upon its launch across stores for all 3
SKUs of the new product (Butter & Almond, Berries &Nuts, Choco & Nuts).
2. Ensure Goodday Chocochip sales at Big Bazaar until Wonderfulls was launched in the
market.
3. Improve Dairy product sales across stores.
Remarks / Suggestions:
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