2017 ASEAN SUMMIT : PROSPERITY FOR ALL

“Driving growth through micro and small entrepreneurs in Trade, Services and Agriculture”

The need to strategically equip MSMEs with the right tools has risen in order to enable
them to engage in the increasing competitiveness of the business environment. The PROSPERITY
FOR ALL SUMMIT aims to pursue genuine and inclusive growth & prosperity for the entire ASEAN
community. 5 Keynote speeches and main sessions, namely:
1. CREATING AN ENABLING ENVIRONMENT IN ACHIEVING PROSPERITY FOR ALL
Digital trade is the key to these challenges to make trade world class. Challenges and surface
efforts to make adjustments and institutionalize these through policy and new initiatives. Great
strides have been made over the years to support micro, small and medium enterprises but there
remain to be many challenges in the path toward competitiveness and doing business across the
region, especially in trade, services and agriculture.
2. WHERE’S THE MARKET? STRENGTHENING THE ONE ASEAN MARKET TO ACCESS GLOBAL
MARKETS
ASEAN Market as an economic powerhouse with continually growing global economic
opportunities brought about by regional integration. The ASEAN Economic Community (AEC)
offers a rich and complex array of goods and services that have been actively exchanged within
the region for decades. Essential part of these progress are transparency, accountability,
progressive, level playing field and open markets. Agriculture must be the center of our market
as Asian countries. Financial and technical support are what SME’s need to gain access in the
market. The market is within each countries. There should be focus of the role of women and
millenials in MSME’s. Utilizing market through bridge the gap between traders and farmers.
3. WHERE’S THE FUNDING? OPENING UP INNOVATIVE AND INCLUSIVE FINANCING OPTIONS
FOR MICRO AND SMALL ENTREPRENEURS
Land Bank financing by lending 20% to farmers through their cooperatives together with
corporate lending. It is a joint venture corporation (JVC) 49% owned by individual farmers or
fishers or micro entrepreneurs and 51% owned by big brother processing company. The JVC will
borrow to Land bank. Shares are distributed pro-rata to their land holdings.
4. HOW DO WE TRANSFORM? ESTABLISHING EFFICIENT BUSINESS PRACTICES THROUGH
DISRUPTIVE TECHNOLOGY AND INNOVATION
“One store concept” this is to have a one stop laboratory program providing different sets of
tests and standards where in there is an in house expert to check the products. Also providing
educators/scientists in a portal to give opinions and insights about the businessmen’s inquiry.
5. CALL TO ACTION: INITIATING ASEAN MENTORSHIP FOR ENTREPRENEURS NETWORK (AMEN)
As ASEAN Business Advisory prepares to launch the ASEAN Mentorship For Entrepreneurs
Network (AMEN), a private-public partnership platform where mentors and world class teaching
modules for micro, small and medium enterprise empowerment can be developed and actively
shared among ASEAN Member States. The significance of mentorship for entrepreneurs in their
bid for a successful, relevant and economically rewarding role in the AEC framework. The support
from private sectors to promote and how to mentor in order to have a common master plan.
PLDT now is giving the ability for the small entrepreneurs to be on board and putting up their
needs through the power of digital world and the internet. The millennial entreprenuers are
easier to mentor than the older generations. So the key is to balance the EQ and the IQ.