unadjusted rate, value or current price without taking elements such as inflation, seasonality, loan fees, interest compounding or other factors into account Inflation The rate at which the price of goods are increasing.
Breakeven Point where profit and
costs are equal
Equity The difference between
assets and liabilities Liability A debt or asset belonging to another person or company Asset An object or item own by a person or business Cost of Capital A percentage added to the cost of a project to account for the cost of acquiring funds for a project. Adding a cost of capital enables the evaluation of whether a project is viable in terms of it rate of return.