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Marketing Technical sales person Sales force Customer service
9 personality traits, directly related to commercial effectiveness :
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Analysis / Evaluation Adaptability Human relations Anticipation Intuitive decision Availability Self-control Challenge Persuasiveness
1. Personality traits of sales people:
The Big 5 Traits are easily remembered by the acronym OCEAN. The letters represent:
Openness to Experience : Measures how open to innovation, change, and risk a person is. Openness to experience determines flexibility to explore new opportunities. Salespeople who are more open thrive in a more fluid, dynamic, and technology driven marketplace while the more conventional salesperson prefers a more predictable, traditional, and familiar routine. Conscientiousness: Measures how organized, punctual, disciplined and reliable a person is. Salespeople who prefer spontaneity over conscientiousness can be very effective at making sales but time manageme nt, follow up with customers, and completing sales reports will be an ongoing challenge. Extroversion: Measures the energy an individual derives from working with large groups of people and/or lots of continual activity. Salespeople are typically extroverted but like all the other traits, relying on natural strengths without understanding how they can affect others can be detrimental to a career. For instance, extroverts believe there are no strangers, just people they haven't met yet. They do however tend to dominate conversations, be overly optimistic, and do more talking than listening. Agreeableness : Measures how like trusting and accommodating a person is. Highly agreeable people will go out of their way to avoid conflict and therefore cold -calling,
creativity is one area that can be honed.are linked to the neuroticism trait. Neuroticism: Measures how an individual will cope with stress. Motivation ²Not only does a sales marketing manager need to have self -motivation.) The ability to resolve problems and issues.) Ability to handle personal emotion. ³People´ Skills ²A sales marketing manager has to work with many different kinds of individuals. sales marketing management may not be a great choice. it takes a great deal of effort for people who are not able to encourage others. While some degree of restlessness and excitability ignites urgency . 2.) Good communication skill to find out the main concerns and diffuse angry customers. Personality traits of marketing people Personality Traits Optimism ²Are you the type of person who lets him . even in the toughest of times. Unfortunately. If you¶re not naturally creative. 3. and rejection. Start with crossword puzzles which can help you focus on uncovering answers.closing and holding profit margins can be a big problem if this individual chooses sales as a career. A reasonable level of neuroticism protects the individual from complacency and yet energizes them to respond when things aren't going as planned. This positivity enables them to keep up a great attitude.or herself become overwhelmed by pessimism? Do you forever see the glass as ³half empty´ as opposed to ³half full´? If so.two traits absolutely necessary when you're talking about commission -based sales .) Strong personal motivation. Sales and marketing gurus are charact erised by their ability to remain positive. an asset to any sales or marketing leader and his or her team. Creativity ²On a regular basis. someone who does not have the gift of innovation may have difficulty conjuring interesting. Perseverance and resilience . you can become so by proactively finding ways to use your imagination. sales and marketing executives need to be able to creatively solve problems. This means being able to connect with . 5. too much of it triggers impulsive behavior and vulnerability. Never fear. 2. new solutions. Personality traits of people in customer services: 1. so ³people´ skills are essential. anxiety. 3.) Willing to go the extra mile to please the customer. 4. Though motivation can be learned and taught. though. but he or she also needs to be able to motivate others.
and sales and marketing professionals need to move with their markets. subordinates and clients in a way that¶s real. Facebook and SEO (search engine optimisation ). Consequently. Sales is about overcoming objections from prospects and handling tough client situations. even when it¶s not expected. Industries change rapidly. Generally speaking. you not only need to know the terms Google. To excel as a supervisor. anyone pursuing a position as a sales employee (even if he or she is not in a supervisory capacity) needs to have more than a measure of determination. Desire for and Commitment to Lifelong Learning ²The sales marketing leader needs to be educating him.or herself all the time. If you don¶t love attending conferences. but you need to understand how they fit into your company¶s future. Techno-Savvy ²The world moves at the speed of the Internet. Determination ²Above all else. you may have difficulty snagging an executive position in the field of sales marketi ng. being strong minded will allow a sales marketing manager to weather the tough days. and strong sales marketing managers need to be able to do so as well. MySpace. often on a daily basis. .colleagues. you probably know if you have ³people´ skills because those around you will tend to follow your lead. reading books or collecting credentials.