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Sadaat Raza Sethi

+8613268572982 /

Professional Profile:

A commercially astute, performance driven and goal orientated individual offering a valuable combination in
management, analytical, communication skills and Creative Thinker. Exceptional leadership abilities adapt
at interpreting, presenting and communicating information to a wide range of parties with articulation.
Additional expertise in business strategies, brand development, international sales/marketing and project
management. Communicative, diligent, and thoroughly dedicated in all pursuits: seeking a new professional
challenge in which to further develop and apply a highly transferable skill set, confident in the ability to
deliver significant and measurable value to any organisation.

Core Competencies:.

Ø Effective engagement and negotiation with both internal and external stakeholders at all levels.
Ø Co-ordination and development of high performance management teams.
Ø Analytical: gathering, verifying, and interpreting qualitative / quantitative data to inform effective
Ø Liaison across departmental heads to ensure comprehensive big picture awareness.
Ø Personally focused on the delivery of consistent commercial improvements.
Ø Data analysis.
Ø Strategic planning and project management.
Ø ERP IBS and Microsoft Office (Advanced).
Ø Fluent in English, Hindu, Urdu, and Pashto.

Employment Overview:

Marketing Director at Guangdong 7th Store Network Technology Co.,LTD March 2017 Present

• Manage and oversee the organization's e-commerce business efforts.

• Head the planning and execution of the marketing strategies to promote services to online
• Conducting business to business transactions through an internet website.
• Interact with the high officials on the design and implementation of website marketing plans.
• Prepare and demonstrate presentations of various marketing strategies.
• Cooperate with the web developers to make necessary changes in the website if necessary.
• Interview and recruit new marketing executives and educate them about the company
• Allocate work to the marketing executives and supervise them
• See to it that all the online transactions are carried out according to the rules decided by the
Business Developer at Handan Hengyong Protective & Clean Products Co, Ltd. October 2015 – March
2017 Dongguan China

• Develops and implements strategic marketing plans and sales plans and forecasts to achieve
corporate objectives for products and services.
• Develops and manages sales/marketing operating budgets. Plans and oversees advertising and
promotion activities including print, online, electronic media, and direct mail.
• Develops and recommends product positioning, packaging, and pricing strategy to produce the
highest possible long-term market share.
• Ensures effective control of marketing results, and takes corrective action to guarantee that
achievement of marketing objectives falls within designated budgets.
• Oversees and evaluates market research and adjusts marketing strategy to meet changing market
and competitive conditions.
• Monitors competitor products, sales and marketing activities.
• Directs sales forecasting activities and sets performance goals accordingly.
• Represents company at trade association meetings to promote product.
• Coordinates liaison between sales department and other sales related units.

Sales Manager at Rihans Ltd Newcastle U.K

March 2012 - September 2015

• Analyze all sales and monitor all design specifications and prepare associated test strategies.
• Design and perform various tests on systems.
• Develop and perform tests relational sales systems sourced from vendors or internal.
• Monitor efficient quality of sales for enterprise.
• Analyze systems and prepare reports for status of projects and submit to management.
• Monitor queries from clients and managers and assist.
• Manage and resolve customer queries and provide data extraction techniques for various
• Identify and resolve problems and ensure appropriate tracking of issues on same.
• Contributes to team effort by accomplishing related results as needed.

Event Manager at Viva La Fiesta Newcastle U.K

September 2013 – September 2014

• Responsible for managing events and ensuring deadlines and budgets are adhered to.
• Directs coordination of activities to prepare for the day of the event.
• Manage staff responsible for event coordination activities.
• Hire, train, and educate staff on proper event procedures.
• Calculate budgets and adjust when necessary.
• Book venues and negotiate fees. Promote the event using flyers, cold calling, and social media as
examples of ways to spark attention.
• Ensure staff is adequately prepared for event.


• English
• Urdu
• Hindi
• Pashtu
• Mandarin (beginner)

Northumbria University Newcastle U.K

PH.D Marketing 2015 – Expected July 2018

Northumbria University Newcastle U.K

Master’s Degree, Marketing/Marketing Management, General, 2013 - 2014

Northumbria University
 Newcastle U.K

Bachelor’s Degree, Mass Communication and Business, (Journalism and business) 2011 - 2012

Edwards College
HND, B-tech 2008 – 2010

References Available On Request