24 - 26 MAY 2016

Dubai International Convention & Exhibition Centre,

Dubai, UAE

The leading meeting place

for Otolaryngologists in
the Middle East
2016 Sponsors

www.me-oto.com
 Show overview
A place and occasion
to enrich your
knowledge by listening
to the leaders in the
field, seeing and
Now bigger than ever, the annual Middle East Otolaryngology learning about the latest
Conference and Exhibition is relocating to the Dubai products and services
International Convention & Exhibition Centre, Dubai, UAE. available.

Taking place from the 24 - 26 May 2016, it is the largest meeting Dr Mohd Riazuddin Mohd
of Otolaryngologists in the Middle East and serves as the Yousuf, ENT Specialist,
Al Jedaam Hospital,
region’s premier business, networking, and knowledge-sharing Jeddah, KSA
event for the ENT and Audiology industry.

Show stats
Conference Tracks 6
Number of Exhibitors 65
Exhibiting Countries 16
Total Participants 1,812
Number of Delegates 947
Exhibitor Attendees 409
Number of Visitors 219
Number of Speakers 237
New for 2016
• New venue catering to the increasing demand of
this growing industry
• Updated conference tracks
• Co-located conference - 1st World Congress on
Cochlear Implants in Emerging Countries
• Networking made easier with lunch, coffee and
conference rooms now on the exhibition floor
• Workshops expanding with more rooms
available for exhibitors to host sessions

2
 Exhibition
summary
The Middle East Update in Otolaryngology
Exhibition 2015 hosted a total of 65 companies
from 16 countries showcasing the most
advanced products, services and technologies
currently available to the ENT and Audiology
industry to an audience of 1,812 attendees.

Exhibitor breakdown by region Exhibitors by country

23 2
UAE Netherlands

13 2
29% Germany USA
4%
4% 6 1
Americas Europe United Kingdom France
61%
Asia 3 1
Saudi Arabia Sweden

Middle East 3 1
India Switzerland

3 1
2% Lebanon Finland

2 1
ROW Denmark South Korea

2 1
Italy Jordan

Exhibitor survey results

Very proud to see such
great efforts to create met their overall rated the quality of the
an event of such a high 90% objectives 87% visitors as good or very
level of organisation and good
management. Great job.

Dr Haider Majid Al Zaidi,

Resident Doctor,
Al Kufa ENT Training Center rated the number of
achieved their lead
for Iraqi Board, Iraq
83% visitors as adequate
or good
79% generation targets

3
 Conference
summary
The accredited multi-track conference attracted
947 delegates and 237 speakers. Two new tracks were
added for 2015; The 1st World Endoscopic Ear Surgery
Congress and the Thyroid Cancer Conference.
With a 12% increase in delegates from 2014,
the conferences were well-received, offering a
comprehensive look into major issues across
otology, rhinology, laryngology, head & neck surgery,
skull base surgery, sleep medicine, audiology,
and speech therapy.
Delegate survey results
Conference tracks
recommend the conference
97% to their colleagues
Cochlear Rhinology
Implants
will implement what they
95% learnt in their day to day
practice
Head & Neck Rhinoplasty

found the quality of

Otology and 93% educational content at the
conference to be excellent
Audiology

The conference will run for three days from

Co-located alongside The Annual
Middle East Otolaryngology
Conference and Exhibition will be
The 1st World Congress on Cochlear
Implants in Emerging Countries:
Challenges & Opportunities.
Visit www.ci-globalcongress.com
for more information
24 – 26 May 2016 and will consider:
• Case studies: best and worst practices in
developing countries
• Funding for CI in developing countries
• Regional reports on the status of the field in
countries outside of Europe and North America
• Penetrating developing countries: what are the
challenges?
• Clinical outcomes: a comparison between
developed and developing countries
• Mapping, supplies and follow-up in rural and less
developed countries
• Cultural and economic-related clinical issues
with CI
• Training and outreach issues to remote
communities

4
 Attendee
summary
1,812 attendees came from 61 countries and
included:
• Otolaryngology/ENT specialists
• Audiology/Speech & Language specialists
• Healthcare professionals
• University Professors
• Consultants
• Sales/Marketing professionals
and many more.
Attendee job profile
Visitor breakdown by region 32% Otolaryngologist/ENT/
Head & Neck Specialists

12% Resident

8% 11% Academia
6%

6%
Europe
Asia 11% Senior Management
15%
63%
Americas Middle East 8% Sales/Marketing/
GCC* Business Development
2% 6% GP
Africa 5% Audiology/Speech &
Language

15% Other*
* Bahrain 2% , Oman 4%, Qatar 2%, Kuwait 6%, Saudi Arabia 28%, UAE 58% * Biomedical engineer, endocrinology, plastic
surgeons, paediatricians, nursing

Attendee survey results What visitors gained from attending

of visitors will attend the

87% 2016 event
78% Arranged to do business

48% Established new business contacts

of visitors found the event
84% successful for establishing
new contacts
42% Met up with industry colleagues

20% Found/bought specific products or services

learned about new
72% products during their visit 18% Sourced new suppliers

5
 Awards
Each year the show features a prestigious Awards ceremony,
for which the Middle East Academy of Otolaryngology
welcomes nominations from healthcare professionals in the
field across the globe.
Awards were given for the following categories:

• Ingeborg and Erwin Hochmair Award for Service to the Deaf

Dr Ahmed Jamal

• ‘Arab Health’ Personal and Professional Achievement Award

Dr Taha Ahmed Talaat

• Karl Storz Award for Excellence in Teaching

Dr Usamah Hadi

• Research Awards for Residents

Various

Marketing & Promotion

Print Website Email

marketing

Direct VIP invitation

SMS pack
Mailing

For more information on the

ME-OTO marketing campaign,
Social contact Ayman Salem:
Competition +971 (0) 4 407 2747, or at
Media
ayman.salem@informa.com

6
 Branding and sponsorship
opportunities
With our tiered structure you can choose a campaign that suits you. Our pre-prepared packages are
listed below and our team will be more than happy to make alterations to suit your requirements.

Tier sponsorship packages

Pre-event benefits Platinum Gold Silver Bronze

Logo on website with hyperlink to sponsor’s website P P P P

Exclusive sponsored e-shots 2 1 1 -

Logo inclusion on visitor promotion campaign – print and electronic P P P P

Company description and logo on the website – Sponsors page P 100 words P 50 words P Logo only P Logo only

Onsite benefits
Logo on onsite signage P P P P

One A5 advert in the show catalogue P P - -

Gold entry in the show catalogue – blurb plus logo P 100 words P 50 words - -

Hanging banner above exhibition stand** (rigging charges apply) 2 1 - -

Directional floor tiles inside the exhibition 2 1 1 -

Stand highlighted in tier colour on entrance floor map P P P P

Post-event benefits
Exhibition round-up e-shot with hyperlinked logo P P P P

Hyperlinked logo on event website – For three months post event P P P P

Commercial opportunities
Registration area
Badge message to a targeted audience
Visitor badges
Exhibitor badges
Exhibitor packs
Exhibitor re-booking packs
Visitor carrier bags
Pens at writing desks*
Hanging banners**
Floor tiles on exhibition floor
Catalogue collection point
Mobile charging station
Product Theatre sessions
*Sponsor to provide
**Printing and rigging costs paid by exhibitor

Please contact Ayman Salem for more information:

+971 (0) 4 407 2747, or at ayman.salem@informa.com

7
24 - 26 MAY 2016
Dubai International Convention & Exhibition Centre, Dubai, UAE

BOOK YOUR STAND TODAY

For more information or to book your stand, please contact:
Ayman Salem
Tel: +971 (0) 4 407 2747, Email: me-oto@informa.com

Organised by

Informa Life Sciences Exhibitions runs the healthcare

life sciences exhibitions
portfolio of Informa Exhibitions including 21 exhibitions and
more than 100 conferences yearly covering African, Middle
Eastern and Asian markets. Over the course of the year, the
events attract more than 7,000 exhibitors, 150,000 visitors
and 32,000 conference delegates.

The division also publishes four healthcare magazines, as

well as Dothealth, an online healthcare portal showcasing
more than 40,000 healthcare companies, and Healthy
Change, an online jobs portal for healthcare careers based in
the Middle East.

For more information visit: www.informalifesciences.com