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Forming Strategic Partnerships Key to

Negosyo Center Program’s Success


Republic Act # 10644 was
enacted into law on July
15, 2014 to promote job
generation and inclusive
growth through the
development of micro, small,
and medium enterprises
(MSMEs). One of the law’s
vital provisions include the
establishment of Negosyo
Centers in all the cities and
municipalities throughout the
country to bring government’s
services closer to the MSMEs,
particularly in the countryside.

To date, a total of 789


Negosyo Centers have been
put into place the Negosyo and GCash), Radiowealth
established, scattered across
Center Program Management Finance Corporation (RFC),
the different provinces
Unit (NC PMU) which oversees MyBusyBee, P&G, Sulit.Ph/
and regions throughout
the entire operations of the MSME Marketplace, Kontaras
the country. These centers
centers. Corp/SitePro for the private
provide an array of business
sector. NC PMU has likewise
development services to
The NC PMU, with the end- inked partnerships with other
By 2017, 789 Negosyo Centers were established throughout the country’s MSMEs such
view of maximizing the private companies for the
as business registration
the country, translating to the delivery of more business centers’ delivery of services, centers’ subscription plans,
facilitation, business
assistance services for MSMEs. These includes business has partnered with other thus leveraging on advanced
consultancy, and business
registration facilitation, access to finance, business government agencies and network connectivity. This
information and advocacy.
information, as well as access to market linkages. the public sector in coming includes the following:
up with strategic projects. MyLegalWhiz, Quickbooks
The establishment and Online, Negosyo Center App,
49% of these or 388 Centers are located in the island of This includes the Department
operationalization of the and Microsoft/Office 365
Luzon, 23% or 188 Centers are in Visayas, and 28% or 213 of Information and
Negosyo Centers were Accounts.- Cheryl Marie C.
Centers are in Mindanao. Communications Technology
spearheaded by the DTI Cipriano
(DICT) and Department of
through the Regional
117 (82%) of the 143 cities have Negosyo Centers -- 87 out Science and Technology (DOST)
Operations Group (ROG),
of 105 component cities, 4 out of 5 independent cities, and for the government sector;
which thereafter created and
26 out of 33 Highly urbanized cities. There are no Negosyo Globe Mynt Fintech (MEPS
Centers yet in 1 special, 6 first class, 5 second class, 7 third
class, 6 fourth class, 2 sixth class and 1 unclassified cities in
the country. 582 (42%) of the 1,373 municipalities have Negosyo Centers -- 205 Centers are in 1st Class,
97 Centers are in 2nd Class, 111 Centers are in 3rd Class, 104 Centers are in 4th class, 63
are in 5th class, 2 are in 6th class municipalities.

Of the total number of Negosyo Centers, 691 centers are located at the Local Government
Units, 76 Centers are in DTI Offices, 12, 3 and 7 Centers in the Academe, NGOs, and Malls,
respectively. in terms of types of Centers, 162 are Full Service, 275 are Advanced, and 352
are Basic Centers. - Cheri Lou C. Marcelo
2

Bangon Marawi: Marawi Entrepreneurs Over 150 Philippine


Receive Loan Assistance of P245K from SBC Mentors Join AMEN to Build
The provision of starter kits is in
line with the order of Pres. Rodrigo Up ASEAN MSMEs!
R. Duterte to provide livelihood to
IDPs from Marawi City and other
affected localities. This also
follows Administrative Order No.
03 of the President, mandating
the creation of an inter-agency
task force that will implement
the recovery, reconstruction, and
rehabilitation of Marawi City and
other affected localities, of which
providing business and livelihood
is crucial.

Member agencies of the


Subcommittee on Business and
Livelihood are the Department
of Agriculture (DA), Department
of Agrarian Reform (DAR),
Department of Environment
and Natural Resources (DENR),
At least 24 Maranao entrepreneurs Department of Labor and
received assistance from the SB Corp has earmarked at least Employment (DOLE), Department
Small Business Corporation (SB 1,000 Marawi entrepreneur- of Social Welfare and Development
Corp) in the form of the Pondo beneficiaries who will receive loan (DSWD), Department of Science
sa Pagbabagao at Pag-asenso packages on the first quarter of and Technology (DOST), Mindanao
(P3) loans to help bring back the 2018. Development Authority (MinDA),
business environment in the war- Office of the Presidential Adviser
torn city. Maglaya added that more on the Peace Process (OPAPP),
entrepreneurs will be assisted by and Technical Education and Skills
SB Corp, the micro-financing arm the agency through loan packages Development Authority (TESDA).
of the Department of Trade and without interest.
Industry (DTI), released a total The P3 program for Marawi will
of Php 245,000 to 24 borrowers The initial 37 borrowers were also provide credit risk support
who were also recipients of DTI’s recipients of DTI’s business starter to micro financing institutions
business starter kits. Php 10,000 kit from DTI Lanao del Norte and (MFIs) including rural banks who The Department of Trade Wieneke. DTI-Bureau of Small and
P3 loan package was also released DTI Iligan City provincial offices. want to start lending in the Lanao and Industry (DTI), has been Medium Enterprise Development
to 13 micro enterprises. Succeeding loans will be done del Sur area in exchange for their implementing the Kapatid Mentor (BSMED) Director Jerry Clavesillas
in cooperation with the local timely and quick response. Loan ME (KMME) program, in close was also chosen as one of the
“DTI is bringing the government’s government and the administrator qualification criteria will be relaxed collaboration and partnership pioneer mentors from the public
P3 microfinancing program of the Marawi public market who to support gradual normalization with the Philippine Center for sector.
closer to the entrepreneurs of shall identify qualified market stall of MFI operations in Lanao del Entrepreneurship (PCE) – Go
Marawi by helping them start and owners as prospective borrowers. Sur and nearby provinces where Negosyo in the 16 regions and Mentorship is a way of educating
rebuild their businesses. We are the displaced micro enterprises 92 provinces of the country. The through intensive guidance in an
committed in reviving the vibrant Other micro enterprises who are were temporarily relocated. program has already helped area that is of interest to both
business environment in the city, neither DTI starter kit recipients or micro, small and medium the mentor and mentee. Mentors
especially for the Maranaos who Marawi public market stall owners, Interested microenterprise owners enterprises (MSME) thru 121 are qualified volunteers who
are well-known as traders,” said may apply for P3 loans from SB may contact SB Corp P3 Marawi batches of mentees, 2,663 are committed to share their
DTI Secretary Ramon Lopez. Corp accredited conduits such as coordinators at (088) 291-8033, graduate mentees, and 466 knowledge acquired through long
Radiowealth Finance Company 0975-906-2762, or 0916-662- certified mentors nationwide. years of extensive business and
As part of Task Force Bangon Inc. (RFC) and CARD, Inc. who are 0488. - Jonno D. Bales business related experiences.
Marawi (TFBM), DTI, together presently operating in the area. On 12 November 2017, the ASEAN
with other government agencies Business Advisory Council, led by Dir. Clavesillas said that it will be a
comprising the its Chairman and Presidential great step not only for the MSMEs
subcommittee on business Adviser for Entrepreneurship Joey but also for the Philippines to lead
and livelihood (SC-BL), has Concepcion, together with about this big mentorship program in the
assisted affected Marawi 143 pioneer mentors across 10 ASEAN region. “The MSMEs should
residents to bring back member states of the Association take advantage of this opportunity
business in the city. of Southeast Asian Nations that ABAC is providing them. Not
(ASEAN) launched the largest only the Philippines but the whole
DTI Undersecretary for mentoring program in the ASEAN ASEAN region, is now at their back
Regional Operations region. as they move up in life,” he added.
Group Undersecretary
Zenaida Maglaya assured Dubbed as the ASEAN Mentorship AMEN’s mentorship program
that the agency has for Entrepreneurs Network provides a platform to promote best
been on the ground to (AMEN), the program is a private- practices and maximize potentials
provide assistance to public partnership platform for in the path towards inclusive growth
affected Marawi internally ASEAN Member States (AMS) throughout the Member States.
displaced persons (IDPs) intended to augment and actively It seeks to prepare the MSMEs
to hasten the recovery and scale up the MSMEs through to face the growing challenges
rehabilitation of the city. mentorship and world-class in the business community and
teaching modules. Entrepreneurs to scale up their operations to
“Together with member will be given knowledge and tools increase the production of their
agencies of the Task to penetrate global value chains. goods and products through the
Force Bangon Marawi training modules provided in the
Subcommittee on Business About 48 Filipino entrepreneurs mentorship program.
and Livelihood, we would were chosen to mentor MSMEs
make sure that Marawi in ASEAN. They include PA Joey Through AMEN, it is hoped that the
City will quickly return to Concepcion, who is also the bloc would have an ASEAN Mentors
normalcy upon the orders founder of listed RFM Corporation, modules, an ASEAN certification
of the President. We’re Potato Corner President Jose program for mentors, and an
bringing back business for Magsaysay Jr., Credit Information ASEAN Mentors Academy by 2019.
our brothers and sisters Corporation President Jaime - Marjorie Joyce C. Posas
who were greatly affected Garchitorena, and Tokyo Tempura
by the war,” Maglaya said. Chief Executive Officer Jorge
3

Negosyo Centers Fastrack Rewinding Shop Sees Business Expand


Drive to Get MSMEs to Sell After Availing
Online of P3 Loan
In this modern day and age, it has become essential for businesses to Delfin O. Bazarte was an OFW
have a level of online presence in order to be “searchable” on Google or for almost 15 years. He worked
other search engines and effectively promote their company, services, as a foreman in Saudi Arabia
and brand. from 2001-2007, and in Abu
Dhabi from 2007-2015. His
DTI and the Negosyo Centers continue to encourage their MSME clients primary driving force was the
to make their presence online. This can be through social media such welfare of his children, whom he
as Facebook, Twitter, or Instagram; or through existing online buy-and- wanted to have a brighter future.
sell platforms and marketplaces such as OLX, Lazada, and Shopee. “I was focused on sending my six
Thanks to the various activities by the DTI regional and provincial offices children to school that all of my
which encourage their micro, small and medium enterprises (MSME) earnings abroad were sent to my
to “be online”, many have taken the first step by creating their own family,” said Bazarte.
Facebook pages to promote their products, while some have even joined
a marketplace. There are even those who have opted to create their own Deciding to come home to the
websites and bought their own domains to further maximize their online Philippines for good, he decided to
presence. start his own business. When he
learned about the free trainings
Towards this end, DTI Region I’s NC Laoag City conducted an FB and services of the Negosyo
Registration activity for MSMEs for those who still have no Facebook Center, he eagerly availed of gain ideas on how to improve his and hot air machine for cellphone
accounts. They also facilitated a photo shoot for the MSMEs’ products so these trainings. He also attended business further. repairs.
that these could be featured online. DTI Region II took the initiative of seminars on Values Formation
Before, his gross income ranged
creating their own marketplace which featured SME products from their and Entrepreneurial Mind-setting Since he needed additional capital from Php 800.00 - Php 1, 000.00
region, cleverly dubbed inDOStriya.ph. Other regions held seminars on held at the NC-Malap to purchase equipment, he sought a day; but now, he is earning an
e-commerce and digital marketing to empower their MSMEs and take atan on December 8, 2016. the help of the center to help average of Php 2,000.00 - Php
advantage of the free digital platforms such as Facebook and Google him in applying for a loan. He 2,500.00 a day. Bazarte said that
My Business. A day after, on December 9, 2016, was then able to avail of a loan he is truly grateful to the Negosyo
he registered his business with amounting to Php 30,000.00 Center for all the help it extended
The ultimate goal for MSMEs to sell online is to have their own websites DTI. On January 2017, he opened from the Malapatan Multi-purpose to his business.
where customers can directly order and pay through a website or an his own service and repair shop at Cooperative, which is a conduit
application. DTI, through the NC PMU, is partnering with the private Purok Masbong, Brgy. Poblacion, partner of the Pondo sa Pagbabago Currently, he is planning to put
sector to assist MSMEs -- from getting their own websites to assisting Municipality of Malapatan, at Pag-asenso (P3) Program of up another branch at Brgy. Tuyan,
them with logistics and the delivery of their products. Once finalized, Sarangani. Thereafter, he the Small Business Corporation Malapatan, Sarangani, and is
these companies will be endorsed to the Negosyo Centers which will attended the seminar on Simple (SB Corp.), an attached agency of looking forward to expand his
then give their MSME clients a spread of companies that the latter can Bookkeeping, which taught him the DTI. From the proceeds, he business in other barangays soon.
use and turn to for their E-commerce needs. how to keep records of every purchased a rewinding machine, - Lovely Z. Ramos
financial transaction. Through compressor for aircon cleaning,
A total of 1,565 MSME’s were assisted by the Negosyo Centers to sell these seminars, he was able to
online by having online presence through social networking sites such
as Facebook, through marketplace platforms, or by having their own
businesses to greater heights.
websites. Region XII had the most MSMEs assisted, reporting having
assisted 238 MSME’s, most of whom are using Facebook as their
Indeed, the trainings and
platform. - Hannah D. Pabinguit
seminars conducted have
somehow addressed the main
concerns of the beneficiaries,

NC-Dulag Spearheads such that these will serve to


improve their operations and
lead to sustained growth.
BUB Implementation with NC-Dulag will continue to
serve existing and potential

Conduct of Capability- entrepreneurs in the municipality


as well as in neighboring
municipalities, beefed up by
building Activities the tagline, “Service Beyond
Expectation”. - Edwin H. Lotoc
Pursuant to RA No. 10644 or the Go Negosyo Act, Negosyo Center has
been established in selected municipalities and cities in the entire region.

Business Information and Advocacy is one of the three main services


of the Negosyo Center. With this, Negosyo Center Dulag tapped the
unused BUB fund given to the Municipality of Dulag amounting to Php
815,000.00 for the conduct of various activities in the LGU from June to
August 2017. These generated 569 participants coming from different
sectors in the community, especially the Business Sector. Then came the next step on helping
the Manufacturing Sector and
NC-Dulag shared responsibilities by inviting participants for each activity. businesses develop their outmost
Starting from Simplified Bookkeeping (2 days) composed of 130 local potentials with the seminar on
businessmen/women , followed by Packaging and Labeling (Peanut and “Proper Handling and Storage”.
Native) and anUpgrading Training on Coco Coir -- the former participated An estimated 60 business people
by existing peanut butter producers and the latter by the coco coir participated, all of whom gave
association of Rawis, Dulag with a total of 93 participants. their effort and time to learn.

Next were two (2) empowering seminars, “Pricing & Costing and Good Ending the note for the series
Manufacturing Practices” for the manufacturing sectors and other of trainings was the “Coco Coir
businesses to educate them with the right knowledge and tools for Training” for the Rawis, Dulag
developing what they already know about their business. This successfully Coco Coir association. This was
generated 190 participants who eagerly joined the learning sessions. composed of hundreds of coconut
farmers and Coco Coir producers
The Senior Citizen Association of the municipality was given the privilege who were granted of Coco Coir
to be trained on Candle Making. With the knowledge of their trainer facilities and machines for their
and the expertise they have developed, they can now start the candle processing. They expressed their
processing business that will generate additional jobs and more income gratitude for the opportunities
for themselves and family. that were given them to push their
4

SSF Program: Making the Country’s MSMEs More Competitive thru a


Shared System
The SSF Project, which started in 2013, is one of DTI’s strategies to
achieve inclusive growth and jobs generation. Specifically, it is aimed
at increasing the productivity and improving the competitiveness of
MSMEs by providing them with machinery, equipment, tools, systems,
accessories, and other auxiliary items under a shared system.

In the Philippines where the MSME sector accounts for 99.6% of the total
number of establishments, the SSF Summit served as one of the great
avenues to help entrepreneurs recognize their significant contributions in
entrepreneurial creativity and innovation.

“Within the four-year span of its implementation, we have already seen


how the SSF Project has made its way to the communities, boosted
the production capacities of MSMEs, and helped improve the lives of
many Filipino families,” said DTI Regional Operations Group (ROG)
Undersecretary Zenaida Maglaya.

Highlighting the myriad challenges faced by the cooperators and


beneficiaries of the Shared Service Facilities (SSF) Project, the
Department of Trade and Industry (DTI), through its Bureau of Small
and Medium Enterprises (BSMED) and the Regional/Provincial Offices,
successfully held the first National SSF Summit on 05 December 2017 at
the Philippine Trade Training Center, Pasay City.

It provided the more than 400 participants an opportunity to share their


experiences and learnings in managing the SSF and how the project is
continuously benefiting them.

One of the highlights of the Summit is the awarding ceremony which aims to
recognize the efforts of DTI Regional and Provincial staff in implementing
the SSF Project to empower the MSMEs in their communities. Through FabLabs, MSMEs, aspiring entrepreneurs and students are provided with innovation, prototyping
technologies, and software for their products and design.
Award categories include the Most IAS (Internal Audit Service) Compliant
Office, Best SSF Provincial Coordinators, Best SSF Logo with Tagline, and Currently, there are 12 FabLabs in the country operated by schools, institutions, or centers. The Fablabs are
the Best SSF Regional Documentary Presentation which aims to capture located and cooperated by the Bohol State University (Bohol); Philippine Science Highschool Central Luzon
the highlights of their SSF implementation. Angeles City, Pampanga; Local Government Unit in Santiago City, Isabela; Don Honorio Ventura Technological
State University in Bacolor, Pampanga; Philippine Science Highschool – Ilocos Region Campus San Ildefonso,
DTI Region 3 (Central Luzon) headed by RD Judith Angeles bagged Ilocos Sur; University of the Philippines (UP) Cebu City; Bicol University, Legaspi City Albay; Mindanao State
the Most IAS Compliant Office. The Best SSF Regional Documentary University – Iligan Institute of Technology Iligan City; Philippine Footwear Federation, Inc. Marikina City;
Presentation was awarded to the DTI Region XI (Southern Mindanao) University of the Philippines College of Fine Arts, Diliman, Quezon City; Zamboanga Polytechnic College; and,
headed by RD Ma. Belenda Q. Ambi. DTI Region Xt (Northern Mindanao) Mindanao Trade Expo Foundation, Davao City.
headed by RD Linda Boniao got the Best SSF Logo with Tagline. DTI also
identified the Best SSF Provincial Coordinators from each region. As the backbone of Philippine economic growth, MSMEs have since become a major priority of Pres.
Rodrigo R. Duterte, with DTI placing the sector’s development at the front and center of its Employment and
With the theme, “Sharing Services, Facilitating Progress,” the Summit Entrepreneurship (Trabaho at Negosyo) agenda.
showcased the collective efforts of entrepreneurs to become more than
just competitors. They have also transformed as co-operators working for The SSF Program is part of the Philippine MSME Development Plan to encourage the graduation of MSMEs
the greater good of the industry and community. to the next level where they could tap a better and wider market share and be integrated in the global supply
chain.
Through SSF, the MSMEs are able to leapfrog several steps in the product “We will continue to push significant interventions to support the growth of MSMEs and build a climate conducive
development and execution stages, brought about by the shared service to business and innovation. We will continue to provide the necessary services to help entrepreneurs thrive and
facilities which they used for certain processes requiring equipment or even expand their businesses in an increasingly competitive market. We will continue to implement,” Maglaya
machinery. said. -- Marjorie Joyce C. Posas

More Shared Service Facilities to be Given Out to MSMEs

The DTI will continue to provide equipment sharing facilities for MSMEs
as part of the agency’s drive to contribute in the administration’s Trabaho
at Negosyo agenda.

“For us to contribute in providing jobs, encourage Filipinos to do business,


and spur economic activity in the countryside, we will provide more
Shared Service Facilities (SSFs) to help MSMEs produce fast and efficient
products that are proudly Filipino made and of export quality,” Maglaya
said during the SSF Summit on December 05, 2017.

With access to better technology and more sophisticated equipment,


MSMEs will have higher productivity, better and efficient products,
higher levels of innovation and creativity, and improved market access to
address the gaps and bottlenecks they will face in the global value chain.
This also increases capabilities of both manufacturing and agriculture-
based MSMEs to enable them to develop capacity and a culture of quality.

As of October 31, 2017, DTI has provided MSMEs throughout the country
with 2,222 SSFs worth P1.188 billion , benefitting 215,628 existing and
potential MSMEs and providing 111,747 jobs to Filipinos. SSF beneficiaries
include cooperatives, associations, or groups of MSMEs including MSMEs
or individual entrepreneurs.

Also under the SSF Project, DTI has established Fabrication Laboratories
(FabLabs) throughout the country which aim to enhance the core
competencies of existing manufacturers and emerging entrepreneurs
in digitally-enabled manufacturing workflows guided by art and design
principles.
5

91 SBCC TRAININGS CONDUCTED FOR 2017


Business Counsellors have always been at the forefront of DTI’s Negosyo Centers. As such, they are continuously
being trained to be competent and experts on their field, thus adequately deliver their services. To this end, they
are required to undergo extensive trainings, specifically on Small Business Counsellors Course (SBCC), which
have the following courses:

SBCC 101-Diagnosing an Enterprise; SBCC 102-Business Environment; SBCC 103-Strategic Marketing; SBCC
104-Operations Management; SBCC 105-Financial Management,; and, SBCC 106-Investment Promotion.
Each of the SBCC course has an estimated duration of 4 days except for SBCC 106, with the ideal number of
participants ranging from 25-30 per module. These trainings aim to equip the Business Counsellors with the
required competence to provide technical assistance to the clients.

As of December 31, 2017, there are 52 SBCC 101 trainings conducted, participated by 1,613 Negosyo Center Over P600M Worth of
staff. These trainings introduce Business Counsellors to the different principles and methods used to diagnose
the viability, productivity, profitability, and sustainability of an enterprise. Of these, 375 are hired business
counsellors who are assigned at the DTI Offices (109), at the LGUs (247), Academe (17), and at the Malls (2).
Loans Availed by MSMEs
Nationwide
Thru the direct intervention of the Negosyo Centers, a total of 5,662
MSMEs have availed of loans amounting to Php 603,852,294.91 from
different financing institutions in the country. The number of access-
to-finance (A2F) related services rendered to MSMEs has thus reached
11,396 while the number of loan applications endorsed to partner FIs/
GFIs has reatched 7,585.

The financial institutions that offered loans to MSMEs include the


following :

A total of 777 Business Counsellors underwent the SBCC Trainings as of December 31, 2017. The most number
of Business Counsellors were assigned at the LGU, accounting for 53%, next were Business Counsellors at DTI
Offices (44%), and lastly 3% at the Academe.

Other than the SBCC Trainings, the regions have conducted related trainings involving business facilitation to
further help the Negosyo Centers’ MSME clients such as Frontline Service Management and Negotiation Skills
Training and Kapatid Mentor Me (KMME) Modules. - Amanda C. Cutaran

BEST PRACTICE (NC PMU)

NC PMU Goes Paperless • Department of Labor and Employment - ECC (DOLE-ECC)


The Negosyo Center Program are being used on a daily basis. 365’s SharePoint, dubbed the • Department of Science and Technology (DOST)
Management Unit’s (NC PMU) Consolidation of all the Negosyo Negosyo Center “Portal”. Updating
• Department of Social Welfare and Development (DSWD)
has adopted as a best practice Centers’ reports is done completely and monitoring of reports are also
the paperless system in all of its online, relying on a steady internet done instantly and in real-time. • FUSE Lending, Inc.
operations. This involves avoiding connectivity and the office servers’
• Land Bank of the Philippines
the printing of office documents maintenance on Microsoft’s end, ARD / Program Manager Dorecita
unless a hardcopy or a signature is whenever appropriate, important T. Delima explained, “All these • Mediatrix Multi-Purpose Coop.
required. documents and communications enable the NC PMU to save on time
• MSU IIT Coop.
are sent directly via e-mail. and resources, while effecting
The office has maximized the use This saves time and money as important improvements that • Pondo sa Pagbabago at Pag-asenso (P3)
of the Internet and the Microsoft replies are more instant and impact positively on the delivery
• Radiowealth Financing Corporation (RFC)
Office 365 online platform communication becomes efficient. of its services; thereby, contribute
which provide all the necessary Monitoring of all the 789 Negosyo to the smooth flow of program • Small Business Corporation (SB Corp)
software that NC-PMU requires for Centers’ reports on the Negosyo operations” - Hannah D. Pabinguit
-Cheri Lou C. Marcelo
its operations. Office apps such Center Monitoring System (NCMS)
as Excel, Word, and SharePoint is done online with the use of Office
9

BEST PRACTICE (Region IV-A)

BEAMS of Light in CALABARZON


As an agency
p r o m o t i n g
In 2016, a Public Private Partnership was formed between DTI and the innovative, inclusive,
Philippine Center for Entrepreneurship (PCE). As an offshoot of such job-generating
partnership, the Kapatid Mentor ME Program (KMME) was launched. It and globally-
is a program designed to produce confident entrepreneurs with the right competitive micro,
mindset and business know-how that will enable them to sustain and small and medium
scale-up their businesses. enterprises (MSMEs)
in the country, the
The KMME pilot and roll out runs were conducted in 2016 in selected Department of
regions and the full implementation nationwide was achieved in 2017. Trade and Industry
As a result of the 2016 and 2017 runs, to date, the program has been has envisioned to
able to reach a total of 92 cities and provinces in 16 regions and provide Filipinos
assisted 19,853 MSMEs, as well as graduated a total of 2,663 mentees. with employment
and income
opportunities.

The CALABARZON
region, coming
in second to NCR
with predominant
number of MSMEs,
has come up
with the Building
Entrepreneurs
through Advisory the “bayanihan” spirit of Filipinos, trainings.
and Mentoring Services (BEAMS) referring to the spirit of communal
to assist these businesses with unity, work and cooperation to These volunteer mentors have
various concerns to be able to fully achieve a particular goal under also been commissioned to assist
reach their potential. a big-small brother handholding towards the full operationalization
and mentoring concept. With the of the Shared Service Facilities
Under the Go Negosyo Act, proliferation of NCs throughout (SSFs) where they would mentor
the establishment of Negosyo CALABARZON, mentors are tapped problematic SSFs and help them
Note: The number of Certified Mentors is still subject for validation with PCE and DTI
Regional Offices. Centers in the various cities and to man the coaching desks on fully maximize the use of their
municipalities is necessary to various topics like entrepreneurial facilities, and in turn help the region
provide business advisory services mindset, taxation, and reach 100% operationalization of
The search for the 2018 mentees is on – to those who are interested, to assist the MSMEs improve and development and improvement the project.
they may reach out to their respective DTI Offices in Metro Manila and sustain their business operations. of business improvement plan
all provinces nationwide for more information and inquiries on the The BEAMS project, essentially preparation, among others. The strength of the BEAMS thus
program. lodged in NC, was equipped with They have also been recoursed lies in the fact that its competent
a complete pool of volunteer to as resource speakers for the mentors can help MSMEs and SSFs
More competent MSMEs mean more jobs for the Filipino people! More mentors with various expertise, SME Roving Academy (SMERA), in improving their operations by
jobs mean a more progressive Philippines! - Marie Loraine G. Ayson / who can be tapped for the various Livelihood Seeding Program providing the needed area-specific
Ma. Isabel M. Caguioa NC functions. (LSP), and the Kapatid Mentor and firm-level assistance. - Nicola
Me (KMMe), as well as other NC Teresa Y. Salgado
The BEAMS concept is rooted in business operation/development

BEST PRACTICE (Region VII) DTI Builds Brand Equity for


NC-Tagbilaran Helps Turn Trash to Cash MSMEs thru BrEDP
The KALIPI (Kalipunan Ng Mga Through the combined effort Recognizing the importance markets and become familiar with
Liping Pilipina) Tagbilaran City of DTI Bohol, JICA, Fablab of branding and brand equity the local and global marketing
Chapter, one of the women’s Bohol and City Government of development in increasing the trends and practices,” said DTI-
organizations under the City Tagbilaran, an upcycling facility competitiveness of the Philippine BSMED Director Jerry Clavesillas.
Social Welfare and Development TAGBTIC (Tagbilaran Technology MSME sector in the regional and
Office (CSWDO) that aims to and Innovations Center) was international markets, and in DTI has successfully conducted
catalyze women development established in the area. The facility reducing poverty and increasing various workshops in 16 regions
and empowerment issues by has a heatpress machine which prosperity, the Department of Trade which discussed key concepts
harnessing their strengths and can manipulate waste plastic into and Industry (DTI) has developed of branding and marketing, new
developing their full potentials, was new material, providing possible the Brand Equity Development trends and basic principles of
chosen as a beneficiary of TAGBTIC solutions to the garbage problem, Program (BrEDP). brand development, and a one-on-
(Tagbilaran Technology and such as the conversion of wastes one cliniquing with MSMEs.
Innovations Center) to help create into new materials or products with BrEDP intends to develop innovative
inclusive business opportunities environmental value. and globally competitive brands The overall goal of the BrEDP
and provide livelihood for the local that can successfully penetrate program is to increase awareness
communities. Negosyo Center - Tagbilaran, Bohol, into the national, regional, or and identity at least one brand
through its Business Counsellor international markets. per province, per year over the
KALIPI is engaged in the and Graphic Designer, Tamara six years of implementation from
fabrication of waste plastic bags Ansley Raut, prime-moved the use Through the Bureau of Small and 2017 to 2022. It seeks to enhance
to a new material called waste of upcycled waste plastic bags as a Medium Enterprise Development branding capacities of MSMEs
plastic sheets. This new material cover for their 2018 Diary. In doing (BSMED), the DTI Regional and through DTI’s identified set of
is reinvented into different so, the center is leading the way for Provincial Offices have successfully interventions, register the brands
textures and thickness. It can be other centers to follow in the area conducted various brand equity with the Intellectual Property of
transformed into variable patterns of environmental conservation - awareness workshops, benefitting the Philippines (IPO), improve
and designs with numerous by using upcycled materials in its MSMEs throughout the country. packaging and labelling, and
uses such as for souvenirs and operation. launch the brands for massive
fashion accessories. It also has private sector regarding the use of “Increasing brand awareness and promotion. - Marjorie Joyce C.
applications in the homestyle and The Cebu supplier tapped to this upcycled material. - Claire C creating the right brand image Posas
furnishings sectors. produce the diary has also received Sevilla will help the MSMEs better widen
queries from both government and their domestic and international
10

BEST PRACTICE (Region IX)


Sweet Success Comes thru
FRIDAY JAM: Putting the Fun into Learning Gensan’s Many-flavored
for ZSP Business Counsellors Empanadas
Friday Jam with the
Business Counsellors is
a mentoring innovation
introduced by no less
than the DTI IX’s RFP --
Engr. Al-Zamir I. Lipae,
who is a mentor/
coach himself. The
entry of eleven (11) NC
Business Counselors
in Zamboanga
Sibugay who possess
diverse experiences
and educational
backgrounds prompted
DTI ZSP to gather them
on a Friday for two
reasons: one for the
conduct of a regular
meeting, and the other
for their continuing
learning sessions
through mentoring,
also known as the
Friday Jam with the pronunciation, use of real With their SBCCs, supplemented
BCs. life examples, among others. by this practice, the business
counsellors have now become
Friday Jam commences on a As a result, the practice yielded not just Training Coordinators but
Friday afternoon where NC BCs noteworthy milestones. One, basic also Trainers/Resource Persons
are given their assigned topics tips in conducting training in their themselves. Apart from delivering
a week ahead. These topics are respective NCs are now integrated the NC programs and services,
taken from the SMERA/RIPPLES in their system as it calls for they can now handle both on-site
stages of trainings. They are given them to adjust their presentation and off-site NC trainings, lectures,
15-20 minutes to present their based on their participants’ profile and/or orientations to various Through sheer hard work and ins and outs of business,” she said.
assigned topics to the PO Staff at and need. Two, the tapping of stakeholders -- LGUs, NGAs, determination, Khristine S.
the Ipil Negosyo Center which is resource persons from among the CSOs/POs and MSMEs. - Patrick Obasa has turned her humble Obasa also participated in a
lodged at the DTI ZSP Provincial regular staff and other agencies Dalid empanadas into a viable business Market Matching activity wherein
Office. The PO staff who will serve is minimized since the business venture. her product, Longtaw Empanada,
as mentors/critics will be asked counsellors are now able to handle was matched with institutional
to comment on the performance simple trainings for their MSMEs In 2010, Khristine Obasa started markets like hotels and Farmer’s
of the NC BCs (presenters). and other clientele. And lastly, her business, Hotpockets Food Market. Her entry as a supplier to
Comments/commendations range budgetary requirement for regular Station, which initially produced major hotels, schools and regular
from the presenter’s delivery, staff travel and/or other agencies’ cakes, pastries, and other customers has made a significant
presentation materials, grammar/ staff honoraria is also minimized. Filipino delicacies. Upon seeing result to her business -- from a
the increasing demand for her monthly gross income of Php
empanadas, she then decided 100,000, she now has an income

DTI Staff Undergo Green Growth Training


to focus on empanadas, which of about Php 200,000 per month.
proved to be the turning point of
her enterprise. Her empanadas
for Mainstreaming to MSMEs come in different flavors -- cheese,
chocolate, buko, and vegetable.
She was also able to participate
in various DTI-initiated trade fairs,
The Department of Trade and Regions 3, 4A, 4B, and NCR. It that support an evidence-based Along with positive feedback from Yaman Gensan, and the WOFEX
Industry (DTI), through the Bureau seeks to enhance the knowledge development planning and her customers, she put up a cart at Learning Mission. In the WOFEX
of Small and Medium Enterprise and understanding of DTI staff on monitoring and evaluation of the the General Santos City National Mission, she learned about the
Development (BSMED) and in green growth planning to aid them MSMED Plan and/or strategies. High School, Calumpang, General different processing and packaging
partnership with the Global Green in promoting the mainstreaming Santos City, where her product techniques; and currently, she is
Growth Institute (GGGI), has of green growth in local MSME This is part of the capacity building sold like hotcakes. processing her License To Operate
successfully held the training on development planning. approaches of GGGI to assess from FDA and other government
Mainstreaming Green Growth of the gains, identify the gaps, and Eager to learn more to grow her permits.
the MSMEs at the Local Level on 16 “The concepts and practices recommend actions to further business, she went to Negosyo
November 2017 at the Richmonde of green growth will be best implement the “Pilot-Testing of Center-General Santos City where Aside from that, she has
Hotel, Ortigas Center, Pasig City. understood by our MSMEs if we the Green Growth Toolkit” that will she availed of free trainings applied her learnings in product
understood it first so this training commence in 2018. and business assistance. Her development from KMME, and is
This is part of the National Economic is very useful for us to better breakthrough as an entrepreneur currently applying for an IPO for her
and Development Authority (NEDA) understand how to mainstream GGGI is an international came when she was endorsed product’s brand name- Longtaw
project on Mainstreaming Green green growth in MSME development organization committed to by the the center as one of the Empanada- through the IPO’s Juana
Growth in Development Planning planning and strategies,” said DTI- strong, inclusive green growth. Kapatid Mentor ME mentees on Makes a Mark incentive package.
(MGDDP) with the GGGI of the BSMED Director Jerry Clavesillas. It was established by treaty in April 2017. In addition, she is undergoing a
Republic of Korea which seeks June 2012 at the United Nations packaging development activity
to promote climate resilience The training session focused Rio+20 Conference by an initial “Sa Kapatid Mentor ME, madami under the DTI’s OTOP Program.
and inclusive growth through the on increasing the appreciation group of 18 nations including akong natutunan tulad ng pag-
institutionalization of green growth of green growth concepts and the Philippines who share the handle ng mga employees, paano With a growing income and
tools and guidelines in the national principles, acquiring broader organization’s vision. To date, a ang tamang pag-market at pag- ongoing business development
and local development planning knowledge of selected international total of 26 Member Countries presyo ng produkto, at ano ang plans, Obasa’s Hotpockets Food
processes of the country. and local green growth practices have joined the organization. - iba’t ibang taxes sa negosyo,” Station, with the brand name
and experiences, reviewing the Marjorie Joyce C. Posas said Obasa. Longtaw Empanada, has already
With DTI as pilot National existing MSME development started to make her mark in the
Government Agency (NGA), the planning guidelines and identifying KMME gave her the push to grow food industry. - Sharon Faith B.
training was attended by the applicable green growth data and her business and gain more Medecilo / Katrina G. Coloso
planning officers and concerned indicators, and enhancing the customers in the process. “I
understanding of selected green gained more confidence as an
staff of DTI-BSMED and DTI growth tools and methodologies entrepreneur since I learned the
11

BEST PRACTICE (Region V)


BEST PRACTICE (Region V) BEST PRACTICE (Region XII)

The Buddy-Buddy System for Business SOCCSKSARGEN NCs Go to


Counselors in Albay the Barangays
The opening up of eleven (11) Negosyo Centers in
the province of Albay as mandated by Republic Act
10644 otherwise known as “the Go Negosyo Act”,
created new challenges of getting new hires and
preparing them for frontline services as Business
Counselors. Mostly young and inexperience, these
young counselors have been trained on various
Small Business Consultancy Courses and other
capacity building activities. The final phase is putting
them in the actual job; providing a total package of
services to businesses and aspiring ones.

Equipped with the recent trainings on business


consultancy and past exposures, business
counselors are immersed on real job at their
respective Negosyo Centers. They are not on their
own yet, not until they gain the confidence of real business counselors. This is the role played by DTI Albay
Staff to these new force; train, couch and mentor them
on one-on-one basis. Hence, the Buddy-Buddy System
of capacitating Negosyo Center Business Counselors
was conceptualized, ultimately to provide quality
service to clients.

The success of this system is the key in providing DTI


services down to the LGU level. Negosyo Center is in its
infant stage, yet has successfully delivered its mandate:
Promote and develop MSMEs in the countryside!

Below are some of the successful activities conducted


through such system. - Elmer M. Aguilar

Shanelle’s Bakeshop: Mastering the Art of


Innovation
Shanelle’s Bakeshop first started
as a small bakery in 2012 in Lapu-
Lapu City, Cebu owned by Regel DTI Region 12 launched its first Barangay (NCGB) is a half-day
Zamora and his wife. The name for Negosyo Center on May 2015, caravan per barangay that aims
the bakeshop was taken after his and since then, has made its to develop new entrepreneurs and
daughter’s name, who was born presence felt to the local MSMEs. nurture existing ones. The event is
on the same year. The owner, who However, it has been observed festive in nature, wherein people
has been exposed to baking since that majority of these clients are gathered in one big venue,
his early childhood decided to put come from the urban barangays such as the barangay gymnasium,
up the business with the idea of located within the 15-kilometer and are given the opportunity to
serving the people distinctively radius of the centers. Thus comes personally experience the services
delicious, freshly-baked, high the challenge to reach MSMEs of the center; and at the same time,
quality breads. from the farthest barangays, get inspiration from the success
especially the existing and stories of partner MSMEs/mentors
After two years of staying in Cebu, potential microentrepreneurs. who share their experiences during
Regel decided to move to Leyte Negosyo tCenter-Gensan took the plenary or promote their
and opened his bakeshop in Palo upon itself the task of meeting products at the Mini Trade Fair.
and Alangalang. According to him, this challenge, and in 2016,
Shanelle’s Bakeshop continues conceptualized the project, NCGB is specifically designed to
to thrive because of its innovate “Negosyo Center Goes to the provide potential and existing
products and warm customer Barangay”, which enabled the entrepreneurs with the right
service. center to penetrate the far reaches entrepreneurial mindset and
of the city’s 26 barangays, thus attitude to establish and grow their
Shanelle’s Bakeshop encountered delivering the center’s services to businesses; to increase awareness
many difficulties along the way. these MSMEs. of MSMEs on government business
This included managing the and licensing requirements; to
people, monitoring the business Having seen the productive educate the public on the salient
operation, expanding the market, results of the activity, the concept features of RA No. 10644 or the “Go
as well as maintaining quality was adopted region-wide and Negosyo Act”; to promote locally
control. All these have made it was conducted across all of the manufactured/processed products
and mentoring/coaching sessions consisting of ten (10) modules for
urgent for Regel to look for ways region’s four provinces and two made by local processors through
twelve (12) weeks. As a result, Regel was able to get the picture of how
that will enhance his knowledge cities For the Year 2017, R12 a Mini Trade Fair; to make local
his business is doing, and the things he needs to do to realize what he
and help him improve his business. Negosyo Centers have reached a micro-financing more accessible
wants to happen for his business.
Through the Negosyo Center total of 104 barangays, conducted and available to barangay-based
Alangalang, Regel was able to 128 entrepreneurial and skills MSMEs through the participation of
NC-Alangalang has helped Regel keep track of his business using the
enroll in the Kapatid Mentor trainings, serving around 8,247 partner Microfinance Institutions;
learnings he has acquired -- from making his Business Model Canvass
Me (KMME) program last April potential and existing MSME and, to develop Cottage Industries
down to his Financial Management. He was also able to join a trade fair
2017. It enabled him to scale up clients. Around 659 informal at the Barangay-level through the
during the 1st Leyte Negosyo Center Caravan 2017 in Baybay City. He
and sustain their operations by businesses were also encouraged provision of Technology Transfer/
now has two (2) additional branches in Baybay City.
equipping them with the needed to register their Business Names. Skills Enhancement Trainings.
- Daisyre S. Ayo
skill sets through theoretical/ -Sharon Faith B. Medecilo
conceptual discussions (lectures) Negosyo Center Goes to the
12

Over 12,000 BMBEs Nationwide Negosyo Center Goes from


Registered for 2017! Strength to Strength thru
A total of 12,197 its IT-enabled Network
BMBEs were registered
in 2017 through the
assistance of the
Backbone
Negosyo Centers in
various parts of the
country. This was
made possible through
the continued efforts
of DTI and the Negosyo
Centers to raise
awareness amongst
their MSME clients
about the incentives
made available under
Republic Act No. 9178
or the BMBE Law.

In terms of having
the highest number
of BMBEs registered,
Region III had the
highest number,
reaching 2,466 or a 20% share of the national total. The National Capital Region (NCR) came in second with
2,216 BMBEs registered or 18% of the total, while Region IV-A came in third with 1,526 BMBEs or a share
of 13%.

As of date, a total of 178 Negosyo Centers nationwide can process BMBE registrations on site, while the other Information technology serves as cloud services. They adapted the
563 centers get support from the different DTI Provincial Offices in processing BMBE registrations. The other the backbone in the operations use of Office 365’s cloud storage
remaining centers only provide relevant information. - Lovely Joy Chan of 789 Negosyo Centers now services, specifically SharePoint,
established nationwide, as which serves as a repository of data
seen in the widespread use of information and references.
of computers, the internet,
NC PMU Provides Online Platforms to telecommunications systems,
and various software. This highly
“Negosyo Centers and their staff
are provided with their own Office

Business Counsellors advanced level of connectivity


has enabled the Negosyo Center
365 email addresses/accounts.
It allows them to access the
Program Management Unit (NC Office 365 suite and exchange
PMU) and all the Negosyo Centers emails. The procurement of these
QuickBooks is an accounting
scattered across the country, to accounts is one of the many ways
software developed designed
manage, store, communicate, and to promote ease of doing business
mainly for small and medium-
transmit data and information for MSMEs through the help of
sized businesses (SMEs). The
conveniently and effectively technology” per ARD Delima, the
software accepts business
across regions. In the past, work Negosyo Center Program Manager.
payments, manages and pays bills,
had to be done manually, resulting
and has payroll functions to ease
to a slower and more tedious The Negosyo Center Portal has two
bookkeeping. QuickBooks Online
process. Physical paper files micro sites: the Negosyo Center
is the cloud-based version that is
have turned digital to save space and Strategic Initiatives. This
accessible online through almost
and trees. They are now stored databank supports the operations
any device.
in computers and in the cloud, of the 789 Negosyo Centers
and are accessible to the user at nationwide which can now be
Seventy (70) of such accounts were
all times, anytime. Created to accessed online, serving as the
provided to the Negosyo Centers so
assist existing businessmen and repository of data or information
that business counselors may use
potential entrepreneurs, Negosyo on the various NC Program’s
it to help micro small and medium
Centers provide the much-needed projects, reports, and references.
enterprise if they are in need of
services to jumpstart or expand It is so organized to facilitate local
assistance in bookkeeping and
their business. or remote information retrieval
accounting. A walkthrough seminar
by the DTI and Negosyo Center
on the platform was hosted by the
Negosyo Centers have acquired staff/Business Counsellors and
service provider on November 29,
600 Microsoft (MS) Office 365 visitors who will be given access
2017 during the Negosyo Center
accounts with the domain: based on their permissions for
Year End Cum Planning Workshop.
negosyocenter.gov.ph, a the SharePoint site. - Hannah D.
subscription plan that can access Pabuinguit
The training covered topics such
Office applications and other
as accessing the accounts, setting through the Internet. It’s an online library that covers many legal topics
productivity services over their
up the companies, tax rates or with tons of references and information. Users may find previous cases
multi-currency, creation of charts and references to Philippine Civil Codes.
of accounts, and how to track
expenses and organization of bills. The app also has forms that you can use to draw up contracts, agreements,
It was followed up by a hands-on and other legal documents you may need. Business counselors in the
activity that tested the trainees on Negosyo Centers have been given access to this platform to add it
what they had newly learned that as a bonus service to their MSME clients when they need some legal
day. This same activity was given consulting or need to draft contracts.
to the business counselors so
they could train their clients in the In 2017, the CARAGA region had made use of the platform the most
platform as well. with a total of 371 activities. -Hannah D. Pabuinguit

DTI and Negosyo Centers all over


the country have access to the
MyLegalWhiz platform which
can be used for research and
consulting work. It is online and
cloud-based, meaning you can
access it anywhere at any time