Professional Documents
Culture Documents
1. Study Your cafe’s Financials, FY 2011 to FY 2015 ($ in millions) and respond to a. and b. below:
a. How do you explain the slight increase in both the gross profit and net profit returns in the years 2014 and
2015?
b. How do you explain the fall in net profits returns while the gross profit returns were on the increase in the
year 2013?
2. Study the following market figures for the years 2013, 2014 and 2015
a. Compare Your cafe’s company market share and the company’s sales growth relative to the market
figures to assess the market-based performance of the company.
3.
a. Write down a societal mission statement for Your Cafe Company. Explain what makes this statement
societal.
b. Why does your cafe need to agree on company values in addition to its mission and vision statements?