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Asset Excellence
Evolution of Consciousness
XEL
Know thyself
L
Future Challenges of Indian IT Industry
A Framework to Exploit Potential
of Knowledge Workers
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Asset Excellence
Evolution of Consciousness
Customer Service Model
Customer
Needs
Value
Proposition
Capabilities Solutions
Services
Domain
Brand Image
Enablers/ Leadership
Processes Culture Knowledge Technology
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Asset Excellence
Evolution of Consciousness
Revenue gives power
Market drives comfort zone
Domain has no meaning & relevance
‘X’ can be well replaced by ‘Y’
Competition dictates vision
Little focus on ‘professional’ growth
Focus on project delivery
Little stress on knowledge building
Indian IT Industry
The Chaos
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Asset Excellence
Evolution of Consciousness Industry Manpower
Potential not exploited
Demands stem from processes & power
Leaders no longer inspire as model
Prisoners of routines & poor value jobs
Esteem needs from power of money
Excellence derived as resource controller
‘Schedules’‘ sideline creative’ tasks
Importance from business value
Growth based on ‘completion’ of delivery
Current State
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Asset Excellence
Evolution of Consciousness
Customer Services
Value Proposition
Product
Consulting
8DLC Project
Development Configuration
Data
Migration
Data
Conversion
°°
°°
°
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Asset Excellence
Evolution of Consciousness
Possess authority to act in a domain
Understand influences, knowledge &
responsibilities of the domain
Redefine, impact shape the domain
Understand people, information &
resources within the domain
Capabilities
Knowledge Workers
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Asset Excellence
Evolution of Consciousness
Motivation
The Hierarchy
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Asset Excellence
Evolution of Consciousness
AXELL Framework
Learning To Fly
COALITION
Is there a strong guiding coalition?
AXELL
Overcost $kv
Hor|zonto| D|sp|ocement
Visibility High
Visibility Low
Vert|co|
D|sp|ocement
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Asset Excellence
Evolution of Consciousness
AXELL Framework
Growth Path
Connoisseur
Champion
Tutor
Advocate
Researcher
Dreamer
Creator
AXELL Point of Contact
Individual
Commitment
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Asset Excellence
Evolution of Consciousness
AXELL Framework
Focus:
Give what
Organisation Domain has
Problem Solving State
Client Specific
Opportunity Creation State
Focus:
Give what
Industry domain Wants
Solution Specific
The Vision
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Asset Excellence
Evolution of Consciousness
The Challenges
Transformation
Recognition and
performance based
on jobs assigned
by the organisation
Problem Solving State
To Organisation
Opportunity Creation State
To Industry
Recognition and
performance based
on the solutions for
Industry problems
Boss evaluates based
on his strengths
Industrial issues
based on contributions
No challenger
Opinion by experts
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Asset Excellence
Evolution of Consciousness
“Treat & value knowledge worker not
just as ‘resource’; treasure his ideas, share
his aspirations that bring excellence to
him as an individual, as an organisational
person & as a professional. Respect him
for his dream, innovation. Manage him as
‘Asset’. He will build an environment in
which he makes all difference as
professionals, together.”
The Philosophy
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Asset Excellence
Evolution of Consciousness
Stakeholders
Acodem|c
Inst|tutes
Industrv
Houses
Know|edge Intens|ve
Industrv
expects compet|t|ve
copob|||t|es
Know|edge
kequ|rement
DOMAIN
Cho||enges
ENVIkONMENI
Ihreots
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Asset Excellence
Evolution of Consciousness
A Knowledge Worker
Making
Delivery
through
where energy is
oriented toward one's
own ambitions,
experiences, feelings,
thoughts & activities
Drawing
Inspiration
from
Creating
Capabilities
for
where energy is
oriented toward
creating expertise,
skills in an accepted
area of knowledge &
domain
where energy is
oriented towards
distributing resources,
expertise, tasks
methodically with
service orientation
Humon
Asset
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Asset Excellence
Evolution of Consciousness
A Knowledge Worker
F|edge to
|mpoct o
Domo|n
Ded|cot|on
to Fur||v
Know|edge
A
Fro|ess|ono|
Assuronce
$oturot|on
Conv|ct|on to Fursue o
Couse
8ond-w|dth
F|o|r to $ot|s|v
Customers
Lum|nonce
Need to Move
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Asset Excellence
Evolution of Consciousness
Basic Philosophy
Belief
I Can
VENTURE
Vision
A Roadmap
EXECUTION
Skill
Make a difference
CALLING
Appreciation
Be understood
MEMBERSHIP
Recognition
Delivery
YIELD
knowledge
A Domain
CAPABILITIES
Humon
Asset
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Asset Excellence
Evolution of Consciousness
AXELL Philosophy
Knowledge Worker
Organisational Tasks
Professional Domain
Personal Ambitions
Need to earn more
from my present
position
AXELL
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Asset Excellence
Evolution of Consciousness
AXELL Motto
Professional
Organisational
Opening a New Front
Personal
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Asset Excellence
Evolution of Consciousness
The Print Cells
Self-oriented (Personal)
– The work is a means to an end which is the
achievement of individual goals - e.g. to get
rich, to play tennis, to travel etc.;
Task-oriented (Organisational)
– The motivation for doing the work is the work
itself;
Industry-oriented (Professional)
– The principal motivation is to enrich a domain.
People go to work because they belong to a
cause and an excellence program.
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Asset Excellence
Evolution of Consciousness
AXELL
FRAMEWORK
Inputs
Information
Feedback
Professional
Excellence
Organisation
Adaptation
Industry
AXELL Roadmap
Aligned with
organisational goals
Vision, Goals, Objectives
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Asset Excellence
Evolution of Consciousness
The Interactions
Organisational
Personal
Professional
Aim to satisfy personal ambitions
Learn to Live with organisational tasks
Knowledge to contribute in domain
Theory of hierarchical needs
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Asset Excellence
Evolution of Consciousness
AXELL Philosophy
Deriving Satisfaction
Do you need to teach?
Priority changes with time
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Asset Excellence
Evolution of Consciousness Capabilities to Customer
Characteristics
CL¡ENT8
CAPAB¡L¡T¡E8
Creator (50)
Dreamer (25)
Researcher (15)
Advocate (4)
Tutor (3)
Champion (2)
Connoisseur (1)
Belief in problems
$k||| to toke
know|edge
Know|edge
to bu||d
Copob|||t|es
Copob|||t|es
thot sot|s||es
c||ents
Fersono|
omb|t|on
Orgon|sot|ono|
boundor|es
Fro|ess|ono|
domo|n sp|r|t
Purity
Band width
Brightness
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Asset Excellence
Evolution of Consciousness
Implementation
Organisational Creators
AXELL
Communication
AXELL
¡nputs
Motivation
towards AXELL
Capabilities
Creation
AXELL
Target
Fo|nt o|
Inter|erence
Orgon|sot|ono|
respons|b|||t|es
Ind|v|duo|
respons|b|||t|es
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Asset Excellence
Evolution of Consciousness
AXELL Contribution
Meeting AXELL Target in % of Population
‘Tutors’ planted everywhere in Organisation
‘Researchers’ Creating Future Potential
Engineered to ‘Tutors’ (Laboratory Environment)
‘Advocates’ Identified from AXELL Believers
‘Dreamers’ Establishing Belief Pattern
Believing in AXELL Philosophy….starts Journey
C(ccni:cIicnc| C(ecIc(:
¡ndividual
Motivation
Organisational
¡nputs
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Asset Excellence
Evolution of Consciousness
Tutor Roadmap
Explore
Locate Potential
1
Evaluate
Define Potential
2
Expand
Develop Capabilities
4
Enrich
Fine-tune Value
6
Expose
Market Capabilities
7
Emulate
Replicate Competence
8
Engage
Deliver Competence
5
CONNOISSEUR
TUTOR
Exhibit
Establish Credentials
3
ADVOCATE
Revenue
Training
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Asset Excellence
Evolution of Consciousness
AXELL Antibody
XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
Creator - be in the present. (50)
Dreamer - responsible for memory, contemplation,
pleasure and pain, profound discontent; unconditional
love for value creation (25)
Researcher - conscious mind to sense external stimulil;
retains past knowledge (15)
Advocate - confusion, chaotic identification with one idea
or concept after another; passive awareness (4)
Tutor -dreaming; includes reasoning, problem solving,
information, management of knowledge, experience (3)
Champion - intuition and creative insight; boundary of
the infinite value creation (2)
Connoisseur - able to grasp all of objective existence;
beyond normal existence (1)
Growth Path
{N) : NumLe( in Ihi: c(cup
XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
Professionals
AXELL Growth
Human Asset Human Resources
Headed by VP {HA} Headed by VP {HR}
º07
107
Managed by
theory of AM
Managed by the
theory of HR
Posted in Delivery,
nourishment by HAM
Posted in Delivery,
nourishment by
HRD
Creator (50)
Dreamer (25)
Researcher (15)
Advocate (4)
Tutor (3)
Champion (2)
Connoisseur (1)
Belief in AXELL
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Asset Excellence
Evolution of Consciousness
Professional Growth Path
Professional
Growth
Organisational
Growth
Exceptional for 1%
/ C E
Connoisseur
Champion
Tutor
Advocate
Researcher
Dreamer
Creator
8 D F G
Normal for 90%
Ideal for 9%
AXELL Assumption
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Asset Excellence
Evolution of Consciousness
Potential of AXELL
AXELL chooses color as a medium
Entropy of organisation can be represented by color mapping
Color has 3 major components Belief, Knowledge & Skill
Belief represented by Personal, Organizational & Professional Prints
Professionals designated as Creator, Tutor. Connoisseur
A Creator has high degree of Personal & less of Organizational Print
A Tutor has mix of Organizational & Professional Prints
A Connoisseur has high degree of Professional Print
A group can be represented by color maps presented by professionals
Maps used for benchmarking, culture mapping and gap identification
Career roadmap initiated based on colors & monitored every 3 months
Color can demonstrate attributes required by clients
Color can help allocation process
XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
Know Your
Color
Professional
/ Icc| Ic McniIc(

F(cfe::icnc| G(cwIh
XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
Transformation of Asset
HAFFINE$$ (AXELL bNII$)
Fersono| Orgon|sot|ono| Fro|ess|ono|
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XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
The Career
XELL XELL XELL XELL XELL XELL XELL XELL
Asset Excellence
Evolution of Consciousness
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