PROFILE

GET YOUR MESSAGES ACROSS OUR SERVICES

We work together with our clients to
design campaigns and communication Creative, Web, Social Media Content
materials that encourages thought,
eye-catching visuals, effective delivery Production
and stimulates action.

We work across a broad spectrum of clients, from small business to

large corporation. Our areas of practice include:

– Marketing & Promotion campaigns for brand, products and events

– Branding and Corporate Identity Development
– Sales and Marketing Print Collateral
– Website Design and Development/Interactive Media
(includes ECommerce and Mobile)
– Advertising (Print and Online)
– Environmental and Exhibit Graphics
– Product Identity and Packaging Design
– Strategic Creative Advisory
– Creative Visual Development
– Corporate Video Productions
– TVC
– Social Media & Digital Marketing

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 He went to Malaysian Multimedia University (MMU) for his Degree in Multimedia and Degree in Entrepreneurship. He attended an internship
program with Prom-Ad Creative Communications Sdn Bhd (a creative agency) and helmed the position of Art Director for 4 years. He
responsible for all creative direction for the agency. He managed a team of graphic designers, copywriters, photographers, videographers,
PROFILE printers, production house and event management vendors. He was in charge from clients, pitching, concept creation, meetings, storyboarding,

NORHAFIZ A HAMID design, creation, final artwork creation, typesetting, artwork proofing up to managing with printers and production vendors.

DIGITAL STRATEGIST & CREATIVE After successful endeavors as an Art Director, Norhafiz join BrandThis Marques Sdn Bhd, a creative studio agency in Kuala Lumpur, Malaysia.
DIRECTOR They focused on branding, web and marketing support work. Here he direct and implement all the company's creative works from concept
creation, pitching to client, design, web development and managing & liaising with vendors to ensure delivery are in order.

After finishes 2 year projects with BrandThis, he saw an opportunity in video and motion production business. With his own capital, he
establishes MOMENTHIS which focuses on video production for TVCs, digital and social media.

With his vast experience in Creative, Graphic Design, Web and Branding, coupled with glowing recommendation from his clients, he saw an
opportunity to establish his own brand to provide branding and creative works and services. He then established NORHAFIZ, a visual
communication agency, to help businesses with their branding, identity, creative & graphic design services, web, motion graphics and video
production. He involved in numerous of collaboration with industry experts (marketing, digital engagement, sustainable business) for larger scale
projects and gain valuable experience in ‘seeing-the-bigger-picture’ which also includes strategizing and implementation.

RADIO INTERVIEW: PANEL SPEAKER:

MARKETING MOJO - DELIVERING SUCCESS ON
WHY YOUR DIGITAL ADS FAIL E-COMMERCE
NORHAFIZ’S Attract Hook Purchase Retain and

DIGITAL
Loyal

MARKETING
Digital ads campaigns CONTENT MARKETING ECOMMERCE Loyalty program; share
Engaging and Useful PLATFORM purchase on social
Targeted Content: Blog Beautiful, simple, easy to media to earn points

STRATEGY
PAID ADS articles navigate layout
Write review to earn
Google Adword Social media engagements: Focus on great user points
Remarketing and i.e images on instagram experience

CUSTOMER
Dynamic posts Recommend product
Remarketing System which track and and discount based on

ACQUISITION
Subscribe email to get learn about customer purchase history and
more content behaviour for 1-to-1 behaviour
INTERNAL CONTENT

marketing and

& JOURNEY
DEVELOPMENT

User perform a Follow Social Media intelligence

account get more content recommendation
google search on a

FRAMEWORK
and engage
particular interest,
and found content
BRANDS THAT
HE WORKED
BEFORE
WORKS
SOCIAL MEDIA CAMPAIGN &
ACTIVATION

AREAS OF INVOLVEMENTS:
Analyze client’s requirements and provide creative & art
direction for the campaigns

Analyze the social media trends and sentiments in banking

industry to capture what are the topics that people are
talking about

Decide on effective imagery, copywriting and tagline to

target and engage using campaigns

Design and produce all the visuals for Facebook, Instagram

and Twitter
WORKS
2015 KL City Grand Prix
AREAS OF INVOLVEMENTS:
Lead and direct on branding strategy & development

Advise organiser on identifying target audience and market

Lead, strategize and direct coordinate and implement digital

marketing strategy, including content marketing

Advise, strategize, formulate, coordinate and implement

above-the-line advertising (Newspaper, Billboards, Radio and
TVCs)

Lead on branding & creative works which includes all creative

works for event designs, items and collaterals. Also design and
developing event website platform

Liaise with production and vendors

Lead and strategize social media activation and marketing

(Facebook, Twitter, Instagram & Youtube). Also includes social
media engagement and management

Official photographer and videographer

WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer
Ensure optimum experience across devices.
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer
Ensure optimum experience across devices.
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer
Ensure optimum experience across devices.
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Digital Marketing Campaigns

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer
Ensure optimum experience across devices.
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer
Ensure optimum experience across devices.
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Advise client on product branding for consistency across

product range

Website design & development

Design and develop product website.
Advise client on platform deployment.
Working hand-in-hand with back-end and front-end
developer.
Ensure optimum experience across devices.
WORKS
TELEVISION
COMMERCIAL
TVC Wanita App TVC Campaign
LINK:

AREAS OF INVOLVEMENTS:
https://drive.google.com/file/d/0B6h30NWtpQphY1NZZXVvd0gzbUU/vi
ew?usp=sharing
Analyze client’s requirement and brief

Research and analyze trends and competitors

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
WORKS
CAMPAIGN & TVC
2015 KL City Grand Prix - TVC
VIDEO LINK:
https://www.youtube.com/watch?v=xGUWPJGPh9U
AREAS OF INVOLVEMENTS:
Analyze client’s requirement and brief

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output above client’s expectation
WORKS
CAMPAIGN
Touch n GO - Promo NFC
VIDEO LINK:
https://vimeo.com/219978780
AREAS OF INVOLVEMENTS:
Analyze client’s requirement and brief

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
WORKS
CAMPAIGN Batu Karang Day Spa & Resort Lembongan
Bali, Indonesia: Campaign
AREAS OF INVOLVEMENTS: VIDEO LINK:
https://vimeo.com/199650222
Analyze client’s requirement and brief

Research and analyze trends and competitors

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output above client’s expectation
WORKS
EVENT/CONFERENCE
BRANDING, DESIGN &
MARKETING
AREAS OF INVOLVEMENTS:
All creative works including event and brand applications

Official photographer and videographer

VIDEO LINK:
https://vimeo.com/223878069
WORKS
VIDEO PROMOS
Proton Exora SP Product Video Proton SAGA Product Video
AREAS OF INVOLVEMENTS: VIDEO LINK:
http://www.dailymotion.com/vid
VIDEO LINK:
http://www.dailymotion.com/vid
Analyze client’s requirement and brief eo/x4dcezt eo/x4dcf4w

Research and analyze trends and competitors

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
WORKS
YOUTUBE CAMPAIGN Experience Promo Video-
Manila & Balesin Island, Philippines
VIDEO LINK:
AREAS OF INVOLVEMENTS: http://www.dailymotion.com/video/x4n8rid

Analyze client’s requirement and brief

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
SHOWREEL
VIDEO PRODUCTION

WORKS

DIGITAL
CAMPAIGNS Naelofar Hijab - 2017 Raya Campaign #TrueLove
VIDEO LINK:
https://www.youtube.com/watch?v=9uX6jUYLeI8
AREAS OF INVOLVEMENTS:
Analyze client’s requirement and brief

Research and analyze trends and competitors

Conceptualization, art-direction,
storyboarding and strategizing

Lead the whole production to ensure

production aligned with objective

Manage pre-production and post-production

team and ensure output within objective
WORKS
YOUTUBE CAMPAIGNS
Naelofar Hijab - 2016 Raya Campaign: Digital
VIDEO LINK:
AREAS OF INVOLVEMENTS: https://www.youtube.com/watch?v=81BrvgqRswE
Analyze client’s requirement and brief

Research and analyze trends and competitors

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
SHOWREEL
VIDEO PRODUCTION

WORKS

DIGITAL
CAMPAIGNS Naelofar Hijab - 2016 Product Line Promo
VIDEO LINK:
https://www.youtube.com/watch?v=4VmQtYSrBaE
AREAS OF INVOLVEMENTS:
Analyze client’s requirement and brief

Research and analyze trends and competitors

Conceptualization, art-direction,
storyboarding and strategizing

Lead the whole production to ensure

production aligned with objective

Manage pre-production and post-production

team and ensure output within objective
WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Direct and design brand applications into P.O.S, advertising

material, sales collaterals and web

Advise client on product branding for consistency across

product range

Design and develop product website

WORKS
Felda D’Saji - Digital Strategy
AREAS OF INVOLVEMENTS:

Digital Marketing Consultancy: Strategy

Website Branding & Creative

UI & UX Designer

Technical & Development

Creative Work Support

Social Media Strategy, Management and Updating

Digital Ads Management

Campaign Strategy & Direction

Photographer/Videographer Support
WORKS

Felda D’Saji -
Digital Strategy
CASE STUDY
Increase Conversion by customizing
Digital Ads with creative campaign and
unique messaging

Tweak digital ads to achieve effective

ROI
WORKS
USER EXPERIENCE & INTERFACE
DESIGN (UI, UX)

AREAS OF INVOLVEMENTS:
Analyze client’s requirements, technical challenges and
provide direction on user experience for mobile application

Conceptualize the look and function of the mobile

application

Lead and direct user interface design team

Work hand-in-hand with designers from concept, prototype

and hand over to front-end-developer
WORKS
USER EXPERIENCE & INTERFACE
DESIGN

AREAS OF INVOLVEMENTS:
Analyze client’s requirements, technical challenges and
provide direction on user experience for mobile application

Conceptualize the look and function of the mobile

application

Lead and direct user interface design

In hand with designers from concept

WORKS
USER EXPERIENCE & INTERFACE
DESIGN

AREAS OF INVOLVEMENTS:
Analyze client’s requirements, technical challenges and
provide direction on user experience for mobile application

Conceptualize the look and function of the mobile

application

Lead and direct user interface design

In hand with designers from concept

WORKS
USER EXPERIENCE & INTERFACE
DESIGN

AREAS OF INVOLVEMENTS:
Analyze client’s requirements, technical challenges and
provide direction on user experience for mobile application

Conceptualize the look and function of the mobile

application

Lead and direct user interface design

In hand with designers from concept

WORKS
SheraLee: Malaysian Premium Hijab Wear www.sheralee.my

NORHAFIZ AREAS OF INVOLVEMENTS:

1) Digital Marketing 2) ECommerce / Own

- Consultancy, Strategy & Planning
- Execution & Management
Online Store
- Reporting - Strategy & Planning
- Design, Digital Experience, UI & UX
- Advisory
- Development
- Maintenance

3) Social Media & 4) Digital Campaign &

Content Creation Content Production
- Content planning & producing - Creative Direction
(Facebook, Instagram & Youtube) - Photographer
- Uploading - Videographer
- Editing & Post Production

5) Digital Ads (Facebook

& Instagram & Google)
- Strategy & Advisory
- Design & Copywriting
- Ad performance review and
Improvement strategy
- Reports
WORKS
SheraLee: Malaysian Premium Hijab Wear
FACEBOOK & INSTAGRAM AD: STRATEGY, DESIGN & EXECUTION
WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL CAMPAIGN: PRODUCTION, PHOTOGRAPHY &
VIDEOGRAPHY

VIDEO LINK: https://www.youtube.com/watch?v=L_M6ywtxcXA

WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL CAMPAIGN: PRODUCTION, PHOTOGRAPHY &
VIDEOGRAPHY
WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL CAMPAIGN: PRODUCTION, PHOTOGRAPHY &
VIDEOGRAPHY
WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL CAMPAIGN: PRODUCTION, PHOTOGRAPHY &
VIDEOGRAPHY
WORKS
SheraLee: Malaysian Premium Hijab Wear
CONTENT PRODUCTION: CATALOG SHOOT, HIJAB TUTORIAL AND
MORE
WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL EXPERIENCE: REVIEW & USER SUBMITTED CONTENT TO
INCREASE PARTICIPATION & INTERACTION WITH CUSTOMER
WORKS
SheraLee: Malaysian Premium Hijab Wear
DIGITAL EXPERIENCE: EMAIL NEWSLETTER FOR CONTENT
PROMOTIONS
OUR WORKS
ECOMMERCE ENABLEMENT & DIGITAL
MARKETING

AREAS OF INVOLVEMENTS:
Develop, design and strategize Dankoff ecommerce
platform and process. Includes online business strategy
advisory.

Enable Dankoff ecommerce platform with marketing

automation and personalization engine

To advise, strategize and deploy digital marketing to attract

visitors to the ecommerce platform which includes content
marketing and digital ads placements (Google, Facebook
and Instagram)
OUR WORKS
ECOMMERCE ENABLEMENT & DIGITAL
MARKETING

AREAS OF INVOLVEMENTS:
Develop, design and strategize Dankoff ecommerce
platform and process. Includes online business strategy
advisory.

Enable Dankoff ecommerce platform with marketing

automation and personalization engine

To advise, strategize and deploy digital marketing to attract

visitors to the ecommerce platform which includes content
marketing and digital ads placements (Google, Facebook
and Instagram)
OUR WORKS
ECOMMERCE ENABLEMENT & DIGITAL
MARKETING

AREAS OF INVOLVEMENTS:
Develop, design and strategize Dankoff ecommerce
platform and process. Includes online business strategy
advisory.

Enable Dankoff ecommerce platform with marketing

automation and personalization engine

To advise, strategize and deploy digital marketing to attract

visitors to the ecommerce platform which includes content
marketing and digital ads placements (Google, Facebook
and Instagram)
WORKS
CREATIVE, DIGITAL MARKETING &
ENGAGEMENT
MALAYSIAN
GOVERNMENT
PILOT PROJECT ON
DENGUE REDUCTION

AREAS OF INVOLVEMENTS:
Lead, strategize, coordinate and implement digital
engagement and content strategy

Conceptualize, lead and direct branding and creative works

Listen to social media trends on sentiments and trends to

formulate digital engagement strategy

Social Media activation and marketing (Facebook, Twitter,

Instagram & Youtube)

Social Media content strategy (articles, photos, infographics

and videos) to engage with targeted audience
WORKS
CREATIVE, DIGITAL MARKETING &
ENGAGEMENT
MALAYSIAN
GOVERNMENT
PILOT PROJECT ON
DENGUE REDUCTION

AREAS OF INVOLVEMENTS:
Lead, strategize, coordinate and implement digital
engagement and content strategy

Conceptualize, lead and direct branding and creative works

Listen to social media trends on sentiments and trends to

formulate digital engagement strategy

Social Media activation and marketing (Facebook, Twitter,

Instagram & Youtube)

Social Media content strategy (articles, photos, infographics

and videos) to engage with targeted audience
WORKS
FirstClasse Online Portal
AREAS OF INVOLVEMENTS:
Website Branding & Creative

UI & UX Designer

Technical & Development

WORKS
PRODUCT BRANDING,
LABEL AND CREATIVE
AREAS OF INVOLVEMENTS:
Conceptualize, lead and direct product branding and
application

Direct and design brand applications into P.O.S, advertising

material, sales collaterals and web

Advise client on product branding for consistency across

product range

Design and develop product website

WORKS
DIGITAL CAMPAIGN
AREAS OF INVOLVEMENTS:
Conceptualize and creative direction of the campaign

Keyword analysis for targeting

Google Adword, Facebook and Instagram media planning,

placement, management and monitoring
WORKS
WEB DESIGN &
DEVELOPMENT
Conceptualization and design direction.

Design and develop product website.

Advise client on platform deployment.

Working hand-in-hand with back-end and front-end

developer.

Ensure optimum experience across devices.

WORKS
ECOMMERCE STRATEGY,
DESIGN
& DEVELOPMENT
Conceptualization and design direction on user experience and
interface.

Formulate ECommerce strategy, approach and implementation

Build effective customer journey for maximum conversion

Advise client on platform deployment.

Working hand-in-hand with back-end and front-end developer.

Ensure optimum experience across devices.

WORKS
CAMPAIGN
AREAS OF INVOLVEMENTS: Bio-D Product Range Promo
VIDEO LINK:
Analyze client’s requirement and brief https://www.youtube.com/watch?v=nY1Y01ckYSQ

Research and analyze trends and competitors

Conceptualization, art-direction, storyboarding

and strategizing

Lead the whole production to ensure production

aligned with objective

Manage pre-production and post-production team

and ensure output within objective
WORKS
ECOMMERCE STRATEGY,
DESIGN
& DEVELOPMENT
Conceptualization and design direction on user experience and
interface.

Formulate ECommerce strategy, approach and implementation

Build effective customer journey for maximum conversion

Advise client on platform deployment.

Working hand-in-hand with back-end and front-end developer.

Ensure optimum experience across devices.

WORKS
DIGITAL CAMPAIGN
AREAS OF INVOLVEMENTS:
Conceptualize and creative direction of the campaign

Keyword analysis for targeting

Google Adword, Facebook and Instagram media planning,

placement, management and monitoring
WORKS
ECOMMERCE STRATEGY,
DESIGN
& DEVELOPMENT
Conceptualization and design direction on user experience and
interface.

Formulate ECommerce strategy, approach and implementation

Build effective customer journey for maximum conversion

Advise client on platform deployment.

Working hand-in-hand with back-end and front-end developer.

Ensure optimum experience across devices.

WORKS
EVENT/CONFERENCE
BRANDING, DESIGN & CLIC2014
MARKETING
AREAS OF INVOLVEMENTS:
Lead and direct on branding development and strategy

Advise, strategize, coordinate and implement digital

marketing strategy

All creative works including brand applications

Web strategy, design and development, including online

registration module

Social Media Activation and Marketing (Facebook, Twitter,

Instagram & Youtube)

Official photographer and videographer

WORKS
EVENT/CONFERENCE
BRANDING, DESIGN & NIPC2014
MARKETING
AREAS OF INVOLVEMENTS:
Lead and direct on branding development and strategy

Advise, strategize, coordinate and implement digital

marketing strategy

All creative works including brand applications

Web strategy, design and development, including online

registration module

Social Media Activation and Marketing (Facebook, Twitter,

Instagram & Youtube)

Official photographer and videographer

WORKS
EVENT/CONFERENCE
BRANDING, DESIGN &
MARKETING
AREAS OF INVOLVEMENTS:
Lead and direct on branding development and strategy

Advise, strategize, coordinate and implement digital

marketing strategy

All creative works including brand applications

Web strategy, design and development, including online

registration module

Social Media Activation and Marketing (Facebook, Twitter,

Instagram & Youtube)

Official photographer and videographer

NORHAFIZ CREATIVE, BRANDING & DIGITAL AGENCY
REGISTERED WITH SSM UNDER THE BUSINESS NAME OF:

NORHAFIZ BIN ABD HAMID (ROB: 002664927-H)

NO 2, JALAN MUTIARA SUBANG 3, TAMAN MUTIARA SUBANG, 47500 SUBANG, SELANGOR
T +6016 695 7880 www.norhafiz.com