INSIDE: Staff Appreciation & Morale | Chamber Ballot Positions | Lighten Up Corona | Legal Update | More

INSIDE: Staff Appreciation & Morale | Chamber Ballot Positions | Lighten Up Corona | Legal Update | More

Volume 10 | Number 9 October 2010

Table of Contents
Feature Stories
Page 10
Staff Appreciation What have you been doing lately? Employee Morale What You Can Do to Create a Happier Working Environment Lighten Up Corona Holiday & Event Planning Guide 2010 10 12

On the Cover
Eagle Glen Golf Club was the setting for our annual Installation Gala. Their beautiful facility was enhanced by dramatic custom lighting effects by D’Lighting. To find more providers of facilities, entertainment and more for your next event, see pages 16 and 17.
Photo by Helen Cherry, Legacy Fine Portraiture & Videography

15 16 18 20

Page 16

Membership Recognition Luncheon Get Ready to Vote November 2!

Monthly Articles Page 25
Message from the Chairman Message from the President Legislative Update Building Business Relationships Technology Bytes Legal Opinions In Our Community Allan Borgen’s Restaurant Review 3 5 6 8 21 22 24 25 Legal Opinions Long-Time Chamber Member Anniversary Recognition New Chamber Members Calendar of Events Corona Business Archive 26 28 29 29 30 32

Page 28
Publication Staff
Publisher Advertising Sales Printing/Mailing BrandLand Marketing Casie Tryon Advantage Mailing

Join us on Facebook Follow Us on Twitter

2010 Publications Committee
Phil Adishian Linda Carlberg Pam Cunningham

Jason Kimes, Chairman Bobby Spiegel Casie Tryon

Jim Dorsey Stephanie Shapiro

Business Monthly is owned and published by the Greater Corona Valley Chamber of Commerce, which is solely responsible for its content. It is mailed monthly to all Greater Corona Valley Chamber of Commerce members and to all non-member Corona, Norco, and Eastvale businesses. Total circulation: 8,100 copies. For information about advertising, call the Chamber at (951) 737-3350.

MESSAGE FROM THE CHAIRMAN

Team Building Starts With Appreciation
team is only as strong as its individual members, and the whole is just a sum of its parts. While skilled leadership is very vital to the success of any business, at the end of the day, the vision and business plan is executed by frontline employees. Therefore, it would not be a stretch to say that the success of any business depends on the aptitude and attitude of each employee; however, in order to have them working cohesively together, business leaders need to create synergy among employees, groups and departments. That is what makes a team; and team building is more of an art than a science. Here are some pointers that may help you build a team that is focused, motivated and ready for action: wants to have in place is the role of its executive management team.

Horizontal Line of Site
A company can have one unified team or several teams that work together in order to achieve all the important goals. The successful execution of a business plan often depends on several teams working together. One of the first things business leaders should do is to make sure that there are no barriers getting in the way of teams working together. Organization silos should be removed, so that team members can work freely with other teams to better serve the customer – the very reason the company exists.

and enter the holiday season, I hope you find this information to be helpful. We know that there are a number of businesses that use this season to plan an event or actively show that their members are a very important component of the company. While this is important and something every business should consider, it does not have to be a once a year endeavor. In fact, it is important that staff appreciation and constant team building becomes a part of the every day culture of every organization. With my prior comments serving as a backdrop, this is a perfect time to acknowledge the loyalty and commitment of our Chamber staff; it starts with our CEO and is reflected in the effort and actions of every member on the Chamber team. As your Chairman, I know, firsthand, the demands that are placed on the entire team and I can report that there is absolutely no better Chamber team in California than the one that does business out of their office on East Sixth Street in Corona! - Kerry L. Pendergast, Chairman of the Board

Day-to-Day Recognition
Ongoing, informal recognition of individuals is the best way to strengthen the team. Behaviors that support organizational goals and values should be reinforced and rewarded often. In this month's issue, we have focused on the value of team building and staff appreciation, and as we wind down toward the end of the year

It All Starts With Appreciation
Staff members who feel their contributions and best efforts are appreciated will most likely go the extra mile to fulfill their individual and collective goals. Often times, it is that final push (the discretionary effort) toward the goal that takes place on or before the impending deadline that makes all the difference. So, we all believe that gratitude and appreciation pays dividends, and anyone in a supervisory or team leading position should be conscious of employee morale and ensure that it remains high. Now, it can be argued that it is the responsibility of employees to motivate themselves and put their best foot forward; after all, isn't that why they receive a paycheck, other compensation and benefits? Even though this might be true, what we are referring to is something that is hard to quantify but, nevertheless, has a tremendous impact on the bottom line of any type of business or organization. As human beings we all have an intrinsic psychological need for appreciation and feeling needed. Part of any business' strategy should include reinforcing certain behaviors. A pat on the back, a thank you card and a small gift cost very little money and do not require a great deal of effort, but motivated team members can be the difference between success and failure. If team building is important to improved job performance and the overall value of a business, then deciding what kind of team the business

(951) 283-4399

MESSAGE FROM THE PRESIDENT

A Heartfelt “Thank You”
s of this writing, our Chamber is going through tremendous growth and expansion, and I want to thank all of our team players who worked so hard on our Membership Drive Event (MDE). For a complete listing of those new members, log on to www.MyChamber.org. In the November issue, we will list these members, plus show some photos of our MDE. Our cover reflects Eagle Glen Golf Club and a host of other wonderful businesses that joined together to provide our Chamber the beautiful setting for our annual Installation Gala. When planning your next corporate event or private gathering, there are many facilities and associated businesses right here in the greater Corona Valley that can make your event very special. There is a section included in this magazine specific to meeting and event planning which will also be online through the Chamber. This listing will be updated quarterly, and those who are in this industry are encouraged to connect with our office regarding listings. In this guide you will find facilities, invitations, photography, entertainment, and decorations (consider the uplighting effect that D'Lighting provided the Chamber - highlighted on the cover). This month we also highlight an overview of the upcoming November election, which will be Tuesday, November 2. Your last day to register to vote is October 18. You can stop by the Chamber to pick up your registration form. Log on to www.CoronaAdvocacy.biz to see the recommendations from our Chamber on the various propositions. Currently we do not endorse candidates; however, they were all encouraged to purchase advertising space in our publication. A third component of this month's issue is employee recognition. This theme alone could fill volumes of pages, and I am honored to acknowledge the Chamber staff. Due to space limitations, I cannot expand on each of their duties and the services they provide the membership, but allow me to thank them publically for all they do for the Chamber and its members. Serving the Chamber since 1987 is Pam Cunningham, who oversees our membership development (new members and retention). Additionally, she oversees the marketing side of our Chamber which covers this magazine, the annual directory, city maps, and website. Attention to detail is just one of Pam's many great qualities. Denea Breitenbucher handles all of our events, whether it be our monthly networking breakfast (Good Morning Corona), or our annual Business Expo (Career Day, Job Fair and Quarterly Membership Meeting - all on one day!). Denea oversees all details and engages other staff and many volunteers. Her ability to do many tasks at one time is truly an asset. Every organization needs to watch their Accounts Receivable, and Betty Sherin is perfect in this area, often referred to as our “velvet hammer.” She is able to secure payments on time, and works on behalf of the membership in collecting those dollars owed to the Chamber. Our newest inside staff is Stephanie Shapiro. Stephanie brings her energy and expertise with the social media outlets, including Facebook, Twitter, Constant Contact, and our new website. She works directly with Pam on the marketing aspects of the Chamber as well. All four of these individuals take time daily to rotate to the front office, where they are first on the phone, and that friendly face as you walk into our office. Each of these four are also customer service representatives for our members. If you have not received communication from one of them yet, please call the Chamber and we can connect you. Heading up the Advertising for this magazine and other associated projects is Casie Tryon. A true professional, Casie maintains integrity and honesty in her sales. She is creative in bringing different advertising opportunities for our members to consider. She works diligently to produce her work flow within a very short time frame, and has proven success in her overall production. As of this writing, we are seeking additional sales team members for the Membership Development area of our Chamber. The newest addition to our sales team is John Lillywhite, who works in our Membership Development department. He brings to the table a love and desire to assist businesses in connecting with our Chamber and its many resources. If you have a lead for membership, please call the Chamber. Individually, each staff person has qualities and specialties that I rely on regularly. Collectively, this team is a dynamic organization that works well together and understands their focus is our membership, and in providing resources for prosperity. Another component of our staff are the many volunteers, including the Ambassadors who work diligently to assist the Chamber at Grand Opening / Ribbon Cutting ceremonies and various other events. We have one volunteer who brings her expertise from corporate life: Marleta Fritz, a former Executive Director with the Girl Scouts of San Gorgonio Council. She often assists the staff with various tasks and calls. She is a delight to have as part of our team, and we appreciate her dedication to our organization. Lastly, we recognize those individuals, organizations and businesses that have shown exemplary service to the community with an awards luncheon on October 7. For a detailed listing of our quarterly winners, turn to page 18. Thank you for being a continued supporter of our Chamber. We know how hard you all work in your respective fields, and we appreciate you.

LEGISLATIVE UPDATE
Greater Corona Valley Chamber Supports Expanded Environmental Review Process
he Greater Corona Valley Chamber of Commerce supported a proposed law that allows the use of a "focused" environmental impact report (EIR) for installation of pollution control equipment that reduces greenhouse gas emissions. The proposed law, AB 1846, requires that environmental analysis be performed for a rule or regulation that requires the installation of pollution control equipment or a performance standard or treatment requirement adopted pursuant to the Global Warming Solutions Act of 2006 (AB 32, 2006) including rules of the Energy Commission and Public Utilities Commission. “Projects undertaken to comply with AB 32's GHG reduction requirements should benefit from the same focused EIR process available to projects to comply with other pollution control requirements,” stated Cynthia Schneider, Chair of the Chamber's Legislative Action Committee. As a result of this initial study, the lead agency may issue a "negative declaration," meaning the project will have no negative environmental effects; a "mitigated negative declaration," meaning the project will have environmental effects that are easily remedied; or an EIR, a document that shows public officials how to avoid or mitigate the serious environmental effects of a project.
PHOTO: aschaeffer

Finally, AB 1846 amends and clarifies current law so that expedited review procedures for projects to install mandated pollution control equipment, including authority to utilize a focused EIR, apply to projects that reduce GHG emissions that will ultimately allow the agency or entity to comply with AB 32. Log on to www.CoronaAdvocacy.biz for more information.

Greater Corona Valley Chamber Positions On November 2010 Ballot Measures
he Greater Corona Valley Chamber of Commerce reviewed all statewide ballot measures that will be on the November 2, 2010 ballot. Each measure will have an impact on the Corona Valley business community and the regional economy. “Statewide ballot measures directly impact the ability for our business community to create jobs,” stated Cynthia Schneider, Chair of the Chamber's Legislative Action Committee. “The Chamber studied each measure and is providing the following information to help guide our businesses when they are ready to make their decisions on each ballot measure,” Schneider continued.

Proposition 19: Legalization and Taxation of Marijuana Corona Valley Chamber Position: NO POSITION Proposition 19 allows people 21 years old or older to possess, cultivate, or transport marijuana for personal use while permitting local governments to regulate and tax commercial production and sale of marijuana to people 21 years old or older. Furthermore, it prohibits people from possessing marijuana on school grounds, using it in public, smoking while minors are present, or providing it to anyone under 21 years old, and maintains current prohibitions against driving while impaired. Proposition 20: Voters FIRST Act for Congress Corona Valley Chamber Position: SUPPORT Proposition 20 extends the responsibilities of the Citizens Redistricting Commission (Commission) and gives the Commission the authority to draw the boundaries for the United States Congressional Districts. Proposition 21: Annual Vehicle License Surcharge to Fund State Parks Corona Valley Chamber Position: OPPOSE

Proposition 21 establishes an $18 annual state vehicle license surcharge and grants free admission to all state parks to surcharged vehicles and requires deposit of surcharge revenue in a new trust fund. The trust funds would be used solely to operate, maintain and repair the state park system, and to protect wildlife and natural resources. The Proposition exempts commercial vehicles, trailers and trailer coaches from the surcharge and requires annual independent audit and review by a citizens' oversight committee. Proposition 22: Local Taxpayers, Public Safety, and Transportation Act Corona Valley Chamber Position: SUPPORT This Proposition would prohibit the State from taking, borrowing or redirecting local taxpayer funds dedicated to public safety, emergency response and other vital local government services. Furthermore, the act would protect vital, dedicated transportation and public transit funds from state raids. Proposition 23: Suspension of AB 32 Corona Valley Chamber Position: SUPPORT Also known as the California Jobs Initiative, Proposition 23 would delay the operation and

The following list of ballot measures will be on the November 2, 2010 ballot:

LEGISLATIVE UPDATE
implementation of AB 32 until California's unemployment rate returns to the levels that existed at the time of its adoption, 5.5% or less, for four consecutive calendar quarters. Proposition 24: Repeal of Corporate Tax Breaks Corona Valley Chamber Position: OPPOSE Proposition 24 would repeal several corporate tax reforms that are slated to go into effect in 2010 and 2012. The corporate tax reforms were approved by the Legislature and signed into law by Governor Arnold Schwarzenegger in February 2009 as part of the budget agreement. Proposition 25: Legislative Vote Requirement for Passage of State Budget Corona Valley Chamber Position: OPPOSE The Proposition changes the legislative vote requirement necessary to pass the state budget from two-thirds to a simple majority. Furthermore, it provides that if the Legislature fails to pass a budget bill by June 15, all members of the Legislature will permanently forfeit any reimbursement for salary and expenses for every day until the day the Legislature passes a budget bill. Proposition 26: Legislative Vote Requirement for State Levies and Charges Corona Valley Chamber Position: SUPPORT Proposition 26 increases the legislative vote requirement to two-thirds for state levies and charges, with limited exceptions, and for certain taxes currently subject to majority vote. This Proposition changes the State Constitution to require voters to approve, either by twothirds or majority, local levies and charges with limited exceptions. Proposition 27: Elimination of State Commission on Redistricting Corona Valley Chamber Position: OPPOSE Proposition 27 eliminates 14-member redistricting commission (created by Proposition 11, 2008) selected from applicant pool picked by government auditors and consolidates authority for establishing state Assembly, Senate, and Board of Equalization district boundaries with elected state representatives responsible for drawing congressional districts. The Corona Valley Chamber is delaying its consideration of Proposition 18: Safe, Clean, and Reliable Drinking Water Supply Act of 2010 due to it being postponed to the November 2012 ballot. Log on to www.CoronaAdvocacy.biz for more information.

Left: Eastvale Fire Station No. 27 held their groundbreaking ceremony amongst an excited crowd of residents and city officials. Located at 6709 Cedar Creek in Eastvale, they can be reached at (951) 898-3713.

Right: Dan Marques, Pete Phipps and Joel Glover of Pedalin' with a Purpose pose for a photo with Corona Mayor Karen Spiegel at the Dos Lagos finish line of their cross country journey across the U.S. in support of the Wounded Warrior Project.

Photo by Jim Dorsey Photography

Left: Nicole Nuñez of Newsworthy Coffee shows off just a few of her delicious assortment of coffees at her grand opening. Visit www.NewsworthyCoffee.com to learn more or download coupons, or call her at (951) 545-4175. These gourmet coffee flavors are definitely newsworthy!

Right: Orange County Transportation Authority Chairman Jerry Amante and Greater Corona Valley Chamber of Commerce Chairman Kerry Pendergast of Premier Service Bank shake hands before keynote speaker Amante updated Good Morning Corona attendees about the Pathways to a Better 91 project that the OCTA is working on.

Photo by Jim Dorsey Photography

Left: CIRCOR Aerospace, whose corporate offices operate in Corona, was recently recognized by NASA. Their team was honored to receive recognition for their innovative research.

Join us for our next Good Morning Corona on October 28th at Eagle Glen Golf Club, sponsored by Visterra Credit Union. Call the Chamber at (951) 737-3350 or visit us online at www.myChamber.org to register today!

Photo by Jim Dorsey Photography

Right: Good Morning Corona sponsor Corona Life Services set up to educate attendees about the service they provide to the community. For more information, log on to www.CoronaLife.org or call (951) 272-3670.

Photo by Jim Dorsey Photography

Courtesy of Tanya Spiegel

Photo by Jim Dorsey Photography

Left: Diva Locks Hair Extensions owner Katrina Caldwell (center) is surrounded by her enthusiastic staff, from left to right: Britn'e Lee, Crystal Prudhume, Brittney Munsford, Brandi Lewis, Krystal Wilder, Sharon Crawford and Maria Olmedo, as they exhibit some of their merchandise. Visit them at 624 E. Grand Blvd. or call (951) 280-9088.

Photo by Jim Dorsey Photography

Above: The Healthy Chocolate Group show some of their delicious products at the open house held by owner Stan Skrocki (back, third from right). Want to learn how to make money while eating chocolate that's healthy for you? Then call Stan at (951) 207-2989 or visit the website at www.HealthyChocolateGroup.com.

Above: Corona Mayor Karen Spiegel is joined by her family, from left to right: daughter Tanya, son Josh, daughter Rachel, son Isaac, grandson RJ, daughter Rebecca, and husband Bobby for the 3rd annual Mayor's Ball. Held at Heritage Park (510 W. Foothill Pkwy), the event supports the Corona Heritage Foundation, which maintains the Heritage Park and Museum, an important historical piece of the city's history.

Photo by Jim Dorsey Photography

Mary Kay Ash, founder of Mary Kay Cosmetics, once said, "There are two things people want more than sex and money…recognition and praise." Mary Kay's philosophy built a cosmetics empire that is still successful decades later. Nugget Markets, a family-owned company with nine markets, was founded in 1926 with a focus on family and employee appreciation. The company hasn't had a layoff in 84 years, despite the severest recessions. Think of all the training costs that has saved!

Staff Appreciation
What have you been doing lately?
by Hollie Davies

Even the smallest businesses can develop inexpensive employee rewards: A birthday cake on each employee's special day; handwritten thank you cards; photos on the bulletin board; award certificates; pizza day; movie tickets; flex-time for employees with children; or $10 gift cards. It's the thought that counts! A New York deli owner, whose workers spend hours on their feet, pays for a foot massage and pedicure as a monthly reward for best customer service. A seemingly small reward, yet his employees consistently provide great service and the deli is always busy.

Study after study has shown that the best companies to work for (conglomerates down to small businesses) consider employee appreciation a core value. The result is increased profits, happier workplaces, less sick leave and tardiness, improved customer service, and reduced costs of training new employees. What these successful companies have in common is that they are thriving despite the economy-a team spirit that prevails by mutual support and positive reinforcement. The largest of the 100 Best Companies offer enviable employee appreciation perks: on-site day care, stock sharing, discounts on company products, college tuition, leased cars, vacations, sponsored sports teams, minimal-cost health insurance, cash bonuses, paid days for volunteer work, and much more. Although money and perks are strong motivation, they are not the only things that attract good employees. For example, several small hospitals in the U.S. have lower pay scales than others in their areas, yet receive thousands of applications for jobs. The reason? The hospitals have a reputation for high quality patient care and applicants are more motivated towards job satisfaction than money.

Some small businesses have no employees but outsource to a few regular contractors who, according to business advisers, are equally as important as on-site employees. A Chicago IT consultant outsources by email to three programmers in different cities and says he treats them like gems. “When someone completes a project well, on time, every time, that's an invaluable asset. Without their personal commitment to excellence, I wouldn't have a business. I want to show I appreciate them at a personal level, not just send a paycheck.” His appreciation includes flowers, fruit baskets, trips to spas, and theater tickets. The most overlooked and inexpensive appreciation is verbal. The best time to compliment an employee is sooner rather than later at a monthly

meeting. To have the most impact, be specific with praise, i.e. “I like the way you handled that complaint, calm and polite. Good work.” Employees learn faster by hearing what they do right than constantly being told what they're doing wrong. A supervisor who looks for positives creates a positive work place. Corona's Watson Pharmaceuticals uses innovative “Caught Ya Cards,” based on catching someone doing something right. The cards have space on the back for a handwritten compliment and offer spontaneous positive recognition. Any employee may recognize another employee or team at any time.

is quick to criticize and slow to compliment, especially during a recession. Employees struggling at home don't want to also struggle at work. The more you let your “team” know they are valued, the more they will value the company they work for. It's only the Boss From Hell who says, “I give 'em a paycheck, what more do they want?” The point he's missing, say experts, is that unappreciated employees are complacent, but when they feel valued these same employees perform at aboveaverage levels. If employee appreciation is so beneficial to a business, why don't more bosses make it a top priority? Thousands surveyed over the years said they were too busy, or didn't know how, or were afraid that praise would make their workers slack off. In fact, the opposite is true: When employees respect management and feel part of a valued team, profits and service cannot help but increase-as the top 100 companies prove year after successful year. If you want to improve your company's employee relations, check search engines for employee appreciation ideas and best companies to work for. A full list of companies can be found on www.MyChamber.org.

“The most overlooked and inexpensive appreciation is verbal.”
Although some methods might sound too simple to be effective, psychologists confirm that the simplest acts of recognition do indeed work. The reason is because we live in a society that

Th the anks f Job Grea or t !

PAID POLITICAL ADVERTISEMENT

Employee Morale
What You Can Do to Create a Happier Working Environment
by Sarah Grimstead
Employee Recognition is something that used to be more visible, but with the recent Wall Street abusive bonus structure, many businesses have taken drastic steps and have eliminated recognition completely. Often we receive unsolicited emails mentioning: For those concerned with getting the most from their employees, there will be a live, 60-minute Webinar Conference: “What You Can Do to Create a High Performance Work Environment," and others similar. What most businesses have forgotten is the importance of a happy workforce. During this past economic slow down, many companies have utilized thatsituation to enable them to cut back on excessive expenses; however, as history repeats itself, the pendulum does swing back the other way. When we cut in the wrong areas, customer service may follow. It is suggested that you create other ways to improve your bottom line. As you may have reduced your staffing, and most businesses are working with a bare minimum of employees, often some tasks that were once accomplished have been pushed to one side - or deleted completely. This can become a challenge, as customers still want to be catered to. Today we are striving to do more with less.

There are more businesses that are joint venturing into shared spaces, staffing and services. Bartering has become very popular in the last 24 months and anticipation of this area increasing is likely. We are pleased to offer you this article on employee morale and welcome other articles regarding workforce development in the future.

timeless truths of building and maintaining employee morale.

The Basics
Remember that we are all human. To spell out this point, refer to Maslow's Hierarchy of Needs. Every human has five levels of needs that must be met in order to reach fulfillment; and fulfilled employees equal success for your company. On the most basic level, a person's physical needs must be met: water, food, sleep and health. While sleep at work is controversial, the other three items can be a critical boost for a high-morale environment. On the issue of health, never underestimate the value of a strong employee benefits package to help keep employees and their families healthy. The next level is safety and security. Whether you are a global corporation or a start-up business, safety in the workplace is a hot topic. Having a safety plan in place helps employees feel more comfortable and focused while working. Social belonging and respect as a member of the team comprise the third level. Good relationships with supervisors and

co-workers encourage an employee to be personally invested in the success of the company. Managers should establish an environment where employees are heard, their ideas valued and constant feedback and constructive criticism are provided. The fourth level, defined as self-esteem, speaks to a person's need to receive recognition. Managers need to continually take the time to recognize employees for their performance. Taking the time to celebrate successes with the entire team is a great boost for overall morale. The final and highest level of human needs is self-actualization. Make an investment in your employees' future by providing access to professional training; classes or seminars that will help them perform their jobs better.

Investing in Employee Morale
Do a quick Internet search of “employee morale” and a million tips, recommendations and case studies will come up. It's obvious there is no one-size-fits-all solution to creating an environment that promotes high employee morale.The wealth of available information emphasizes this point – employees in the 21st century need an individualized approach, especially as the younger generations descend upon the workplace. Keeping employees excited about your company and its goals is key to the success of your business. Constructing this type of atmosphere is no small feat and takes dedication from management. Although there is no magic trick or quick-fix, there are a few

Leadership Assessment
Oftentimes if there is an employee morale problem it is a result of a leadership problem. Since most employees realize that criticizing (continued on next page)

PAID POLITICAL ADVERTISEMENT

(continued from page 13) the boss does not put them onthe fast track for advancement, managers need to start with a look within and ask for feedback from employees.

Communication Is Key
Internal communication is a major component to a high-morale environment. As part of management’s regular routine, appropriate information should be shared with employees. This can be done through online communication tools such as blogs or intranets, newsletters or e-mail. Keeping employees informed reduces the amount of time and energy spent gossiping or complaining about the company. In addition to understanding the company, employees also need to understand the employer’s expectations in order to be productive. In other words, establish a mutual understanding of responsibilities and priorities with each employee – a job description is a good tool for this. An employee who knows exactly what is expected will perform more productively. Managers should invest time to discuss an employee's career path within the company. Work with your employees to establish both short-term and long-term goals that align with those of the company; and establish definable tactics to reach those goals.

Strategy, Not Salary
Many business owners believe maintaining morale among employees means they need to offer giveaways, bonuses and even salary increases. These ideas are temporary and do not acknowledge the fundamental truth of improved morale – constructing a satisfying work experience. Items such as pizza parties, flowers and doughnuts do not sustain morale and no salary figure can compensate for low morale. These ideas should be seen as an extension of that satisfying work experience strategy.

Conclusion
The dominant trend that remains on the issue of improving and maintaining morale in the fast-paced 21st century workforce is to provide for their timeless needs as an individual. Considering that employees spend nearly one third of their life at work, fostering an environment catering to the human needs of employees is critical. In most cases, the result will be eager employees that contribute to a highly successful company.
Sarah Grimstead is a District Manager for Administaff, the nation's leading professional employer organization. She can be reached at (949) 608-6817 or Sarah_Grimstead@administaff.com.

Lighten Up Corona
Have you ever gained weight over the holidays? Would a better question be, do you know anyone who hasn't? How about reversing that trend right now? The City of Corona is offering a FREE contest to Lighten Up! Everyone will be talking about this community-wide event as participants engage in fun and supportive activities such as healthy food tastings and recipe sharing, fitness classes, and buddy walks that will lead to healthier lifestyles. The competition will consist of a beginning and final weigh-in, informative discussions, and support from local business that will help build the competitors' momentum. Meetings are held in downtown Corona every Saturday beginning October 2 through November 20, where experts in areas of wellness will discuss fitness and health. All registered participants in the contest will receive free access to a local gym and other bonuses. For more details, to enroll, or to be a business sponsor, please visit the city's link at:www.DiscoverCorona.com/LightenUpCorona Lighten Up Corona is a project of the Healthy Community Committee. Created by the City Council on September 1, the Healthy Community Committee has goals to improve the overall health of Corona residents, promote a healthy lifestyle, and provide residents with knowledge and skills needed to improve attitudes and behaviors concerning health. The Healthy Community Committee invites you to take advantage of this opportunity to learn real world examples to get fit without going on another "diet." – Sol Shapiro, Corona's Fitness Coach
As with any lifestyle changes, please consult your health care provider before beginning any nutrition or exercise program.

Thursday, October 7 9 am - 4 pm
Crossroads Church 2331 Kellogg (at Ontario Ave.)

Update your calendar toda y so you don’t miss a thing!
7:00 AM 9:00 AM 11:15 AM 1:30 PM 3:00 PM 3:45 PM 4:00 PM 6:00 PM Student Career Day starts* Expo area opens - FREE Check-in begins for Quarterly Meeting** Quarterly Meeting ends Job Fair Starts Grand prize drawing Expo closes Job Fair Ends

* For Pre-registered CNUSD students only. ** Payment / reservation required. For Information Call:

New

Greater Corona V alley Chamber (951) 737-3350 www.CoronaChamber.org

Job Fair

Added This Year 3-6 PM
If you are hiring please contact the Chamber for more information.

Holiday and Event Planning Guide 2010

F

all is in full force, but those wintry holidays are right around the corner, so now is the ideal time to get ahead and make plans for your holiday parties and events. Perhaps you don't know that our very own Corona community offers a wide variety of venues and culinary options when it comes to hosting meetings, holiday parties, events, staff appreciation parties, or even weddings. Corona offers event settings that range from unique and colorful to elegant and refined; All within our community, and any a perfect backdrop for your particular event. One of the most popular venues in all of Corona, for events and weddings alike, is the Eagle Glen Golf Club. It is a beautiful location for a golf tournament, a picturesque backdrop for a wedding, and an elegant scene for any party or banquet (as seen on the cover of this month's issue). Their onsite catering is delicious too! If you are looking for a fresh and relaxing place for out of town guests or clients to stay, look no further

that the Springhill Suites by Marriott. They can accommodate a small holiday party and give guests a place to hang their hats after the festivities are over. If you are looking for a venue to accommodate upwards of 100 people, then Miguel's is a delicious and fun choice. Corona's favorite Mexican food is not just a restaurant, but a colorful and beautiful way to entertain and your impress your guests. Looking to host a more casual event to give employees or guests the feeling of home cooking? Backwoods BBQ has a full menu of tasty items and can cater small to large groups, even bringing it right to your front door. You can also visit them at their new location at the Historic Train Depot if you want an early sampling. If you want your party or event to make an impression and be remembered, then the Fender Center may be a good fit. They can accommodate groups of varying size, both indoor and outdoor, and outside catering is welcomed. Look for these and other great venues and event resources in our holiday & event planning guide in this issue.

Holiday and Event Planning Guide 2010

U-Shaped Style Seating
60 N/A 50

Contact each facility for exact information and booking availability

Restaurants with Banquet and Meeting Facilities
Backwoods BBQ & Steak House
Banquet Room 2000 30’ x 60’ 100 150 125

at the Corona Depot
150 Depot Drive Corona, CA 92882 Contact: Karen Zukow karen@backwoodsbbq.com (951) 371-7227 www.backwoodsbbq.com Patio 4000 60’ x 120’ 200 300 250

Mantra Fine Indian Cuisine & Banquet
480 North Main Street Corona, CA 92880 Contact: Sumit Sharma (951) 739-9401 / (951) 739-9402 www.mantrarestaurants.com

Banquet Room

2000

49’ x 37’

Banquet Style Seating

125

Reception Style Seating

125

(cont.)

Theater Style Seating
170

Room Name

Square Feet

Dimensions

Holiday and Event Planning Guide 2010

Contact each facility for exact information and booking availability

(cont.) Restaurants with Banquet and Meeting Facilities

Miguel’s California Mexican Cocina
1920 Frontage Road Corona, CA 92882 Contact: Stacey Santos (951) 520-8911 www.miguelsrestaurant.com

Banquet Room

1200

26’ x 46’

Banquet Style Seating

80

Reception Style Seating

Square Feet

Dimensions

90

U-Shaped Style Seating
40 30 50 24 50 N/A 80 80 80 Yes 75 30

Room Name

Mill Creek Restaurant
103 North Lincoln Avenue Corona, CA 92882 Contact: Alex Pal (951) 808-0344 www.millcreekcorona.com

Banquet Room

2000

N/A

120

120

Other Venues with Banquet and Meeting Facilities
Corona Public Library
650 South Main Street Corona, CA 92882 Contact: Katherine Rogers (951) 736-2384 / (951) 736-2499 www.coronapubliclibrary.org Belle Street Room High Desert Room Main Street Room Taber Conference Room 1408 900 1408 308 32’ x32’ 30’ x 30’ 32’ x 42’ 22’ x 14’ 75 48 75 N/A 80 48 80 N/A 100 48 100 N/A

Eagle Glen Golf Club
1800 Eagle Glen Parkway Corona, CA 92883 Contact: Mark Mejia, Clubhouse Manager mmejia@eagleglengc.com (951) 278-2842 ext. 225 / (951) 278-1558 www.eagleglengc.com

Ballroom Monument Room Pinnacle Room

6000 3600 2400

100’ x 60’ 60’ x 60’ 40’ x 60’

400 250 150

60 300 200

Fender Center
365 North Main Street Corona, CA 92880 Contact: Paul Rodriguez (951) 735-2400 ext. 205 www.fendermuseum.com

Rhythm Lounge

4750

95’ x 50’

200

382

Woman’s Improvement Club
1101 South Main Street Corona, CA 92882 Contact: Nan McVeigh (951) 737-2411 www.coronawomansclub.org

Auditorium Parlor

1400 600

N/A N/A

120 N/A

200 75

Theater Style Seating
80 150 600 350 250 382 200 N/A

MEMBERSHIP RECOGNITION LUNCHEON
AWARD of EXCELLENCE: Manufacturing

Join us Thursday, October 7 at 11:30am for our quarterly membership luncheon, where Jack Brown, CEO of Stater Bros. Markets, will address the business community. The event will be held at Eagle Glen Golf Club (1800 Eagle Glen Parkway, Corona 92883). Buffet lines open at 11:30 am, with our meeting starting at 12 pm. Tickets are $60 per person (members) or $75 per person (non-members). A table of 10 is $550 (members) or $750 (non-members). This meeting is sponsored by Eagle Glen Golf Club. Order your tickets now by going online to www.MyChamber.org or call the Chamber at 951-737-3350.
With many Manufacturers and Distributors located in the greater Corona area, we are honored to reward Accent Plastics with this quarter's award. Accent Plastics is in the business of providing customers the quality product they need through customized solutions that address delivery, consistency and value. With over 37 years in business, they have succeeded by combining their experience, versatile array of equipment and flexible management style. Owner Tom Pridonoff is active in legislative matters, and has been regularly attending the Legislative Summit with our Chamber in Sacramento. Accent Plastics is located at 1925 Elise Cir. in Corona and can be reached at (951) 273-7777 or online at www.AccentPlastics.com.

The Chamber will honor and recognize the following member firms with the coveted Award of Excellence:

AWARD of EXCELLENCE: Non-Profit Award

VOLUNTEER of the QUARTER
Our Chamber is so fortunate to have many volunteers, and this quarter we will recognize our youngest, Nicole Baldwin, as the Volunteer of the Quarter. Nicole originally came to us as she competed, won and wore a crown in our local pageant. She attended many grand opening and ribbon cutting ceremonies as she fulfilled the duties of her reign, and once her year came to an end, she joined our Chamber as an Ambassador. She continues to volunteer at many events, and always has a smile on her face. She is a wonderful representative for our community, the youth and our Chamber. Nicole currently holds the titles of International Jr. Miss California - Junior Teen, Junior Teen Miss California - United States, and Empire Pageant's Young Miss Corona.

As we do every quarter, we honor one Outstanding Non-Profit or Community Service Organization, and this quarter our Chamber is excited to recognize the Corona Veterans' Memorial Division. This group's single focus is to build a lasting memorial for all veterans within our community. The memorial will be located between the Historic Civic Center and the current City Hall, and construction will begin over the next several months. Former chair Ruben Rasso and current chair Dick Haley, along with all of their members, have unselfishly dedicated numerous hours to ensure proper recognition for veterans of all branches of service and all wars are honored. Recently, Mayor Karen Spiegel shared that an anonymous donor has graciously earmarked funds needed to build this monument. We understand that more is still needed, so if you are interested in donating, please contact Dick Haley at (951) 737-6226. The group can be reached at (909) 417-8147 or RubenRasso@aol.com.

AWARD of EXCELLENCE: Retail

AWARD of EXCELLENCE: Service

Philly's Best restaurant and eatery will represent the retail sector for our Chamber. Owner and operator Blake Usilton has actively supported the Chamber and other organizations since opening his doors. “As a business owner and a restaurant, it is our obligation to share in our success, and we are honored to help those organizations needing a fundraiser,” Blake says. Philly's Best also caters, which enables them to bring that Philadelphia steak aroma to any occasion. If you haven't tried their food yet, you'll definitely want to stop by the restaurant at 2347 California Ave., Ste. 103 in Corona. You can also visit them on the web at www.EatPhillysBest.com or by calling (951) 520-1818.

Allstar Collision, Inc. is being recognized for excellence in service. Owner and operator Dean Seif attributes the success of his business to the original owners and the faithfulness of his staff, who strive to provide quality workmanship, reasonable pricing and exceptional customer service. Many of their first-time customers return for service with other family and business vehicles because of way they were greeted and taken care of. Dean is active within the Chamber, serving as an Ambassador and being visible at many grand opening and ribbon cutting events. You can reach them at (951) 279-9161, by visiting 522 Railroad St. in Corona, or by checking out www.AllstarCI.com.

PAID POLITICAL ADVERTISEMENT

Get Ready to Vote November 2!
Anyone who watches the local channels on television is fully aware that elections are right around the corner. While most of these commercials deal with the governor's race, the Greater Corona Valley Chamber will focus on the regional elections.To clarify, our Chamber currently does not endorse any candidate; we do, however, provide all candidates the opportunity to procure advertising space in this publication. Living in America, we are fortunate to have the right and the opportunity to vote. If you are not registered yet, stop by the Chamber to pick up a registration form.The last date to register for the November 2 election is October 18. Beyond the governor's race, there are multiple other seats open for election, and we encourage you to be informed and get the facts on all of the candidates and propositions. The Chamber's stance on the upcoming ballot's propositions are detailed on pages 6 and 7 of this issue.You can also view up-to-date information on the Chamber's legislative actions by logging onto www.CoronaAdvocacy.biz.

Photo: mycitycorona.com

The Chamber and the Woman’s Improvement Club will be hosting a Candidate's Forum on Wednesday, October 13 at the Sizzler Restaurant, located at 1461 Rimpau Ave. in Corona.The luncheon will begin at 11:30am, and walk-ins are welcome on a first-come, first-served basis.To reserve your spot early, log on to www.MyChamber.org or call us at (951) 737-3350.The price is $25 for Chamber members w/paid RSVP by October 6 ($30 beginning October 7) and $50 for non-members.We are inviting the candidates for Corona City Council, Corona-Norco Unified School District and Riverside Community College Board of Trustees. Come learn about the local process and hear what the candidates have to say.

TECHNOLOGY BYTES

Overdrive: Corona Public
Library eMedia Collection
by Abbie Beronich, Library Division Manager he Corona Public Library has been given the opportunity to expand its collection. Though economic times are challenging, donations from Dollar Self Storage and the Library Foundation have made it possible for the Library to add an eMedia Collection. This collection includes both audiobooks and ebooks. An audiobook can be listened to, while an ebook is read like a traditional print book. Overdrive, the eMedia vendor, worked closely with Library staff to design a website that can be accessed from home with the use of your Corona Public Library card. The site mirrors the current Library website so you always feel at home when visiting the eMedia collection. Items are available for all ages: adults, teens, and children. There are a few things you need before you get started. First, make sure you have your Corona Public Library card. You will be asked for the card number when you're ready to download. If you don't have one, visit the Corona Public Library and bring your California ID and you will be ready to register! Second, you need some free software to download the files to your computer. This is available on the Overdrive homepage. Overdrive Media Console is for audiobooks; Adobe Digital Editions is for ebooks. The eMedia Collection website also has links to a Quick Start Guide, supported ebook devices, and supported audiobook devices. When you are ready to search you have several options. You can search just audiobooks or just ebooks. You can also search by bestsellers or age range (teen, children, etc.). When you find a book you would like to download, click on the icon of the book cover. This will lead you to more detail about that particular item. If it is an audiobook, you will see the file size as well as how long it will take to finish the book. Other details include if it is compatible with Macs or with PCs. Finally, you will see if the copyright on the file includes burning it to a CD. When you have downloaded your file to your computer, you can then listen to or read it from your computer, transfer it to your mobile device or burn it to a disk to be listened to away from your computer. You can select a checkout limit for the file you download from 7 to 14 or 21 days. When the due date arrives, the file will become unusable. This means no overdue fees! If you want a given title and it is

T

unavailable you may place a hold on that item. When it becomes available you will be notified via email. To allow this collection to grow there are number of ways money can be donated. If donations are made to the Friends of the Library, their Adopt-a-Book program matches every dollar! You can indicate on the donation form that you would like your donation to go to the eMedia Collection. Another avenue is to bring your electronic waste to Dollar Self Storage. There is no charge to recycle and all of the proceeds go to the Library Foundation. The Library Foundation includes in its mission supporting the technological growth of the Library. That means your old television can turn into books that can be used by everyone! Corona Public Library: www.coronapubliclibrary.org Hours of Operation: Monday-Tuesday Noon - 9 PM Wednesday-Thursday 10 AM - 6 PM Saturday 10 AM- 5 PM Closed Friday/Sunday Overdrive: Corona Public Library eMedia Collection http://coronapubliclibrary.lib.overdrive.com Library Foundation: Dollar Self Storage: www.cplfound.org 1065 E. Third St., Corona, (951) 738-9557

Friends of the Library: www.friendsofcpl.org

LEGAL OPINIONS
Business Continuity Planning
How a business can survive when it's not business as usual
by Keith Davidson

W

hat happens when a business owner tragically dies or suffers a sudden incapacity and there is no one named to succeed him in control of the business? The utility bills, employee payroll, vendors, and a myriad of other expenses, will not be paid, and cannot be paid until an authorized person is appointed by the Court. A Court could appoint a temporary executor (or conservator in the event of incapacity) to oversee the business, but only if there is a family member willing and able to seek out legal advice and start the legal process in motion. Absent an emergency petition to the Court (which can take a number of weeks to file and be heard), the business will languish, and most likely fail-effectively dying with its owner. It doesn't have to be this way. With a few bits of planning ahead of time, a business can carry on – business as usual – even when an owner (or other key employee) suffers an incapacity or death.

Warning: a trust only controls assets titled in the name of the trustee! If you already have a trust, but your business has not been transferred to it, you effectively have no plan. Once a trust is created, some upkeep and maintenance is required to ensure the assets remain in the trust name so they can be managed by the trustee when necessary.

An Invitation to The Boardroom
Another overlooked avenue of business continuity is having additional people named as officers or board members of the business. Of course, the term “board member” is used primarily for corporations. So if your business is not a corporation, the terms will be different (such as partner for partnerships, or members for limited liability companies), but the concept is the same – having a backup in place. By naming a back-up person either as an officer or manager of the business, that person can take action to preserve the business’ affairs when you're not able to do so. This option does take some trust, however, because a person named as an officer, manager or board member would have the authority to act in most situations even during times when the business owner has capacity (this is unlike the trust where a successor can act only when the primary Trustee loses capacity). Even though this may not be the perfect solution for everyone, it could prove useful in many different situations and should always be considered as a possible solution to provide business continuity.

It's A Matter of Trust
For example, by using a revocable living trust, a successor can be named to take over business operations when required without the need for Court intervention. The term “revocable living trust” has been somewhat misused (and abused) in recent years. When lawyers talk about a “living trust” we mean a trust that is created during a person's lifetime, as opposed to a “testamentary” trust (excuse the latin reference) that is created at death. In California, a “living” trust is the primary estate planning tool lawyers use to help clients plan for the management of their assets at incapacity and upon death. The trust is usually “revocable,” which simply means it can be amended, changed or eliminated altogether at any time when the person who creates the trust changes his mind. A trust is simply an arrangement whereby a person who owns assets (such as a business) transfers that asset to himself as trustee. The trustee manages the asset. The trustee is said to have legal ownership, and can make all management decisions. The asset is then held “in trust” for the benefit of the trust beneficiary, who is said to have beneficial ownership of the asset. For example, let's say I own a business. If I set up a trust for myself, I would transfer my business into my name as trustee. I then manage that asset. I also would enjoy the benefits of that asset as the Trust beneficiary. This is exactly what I do now as an owner – I manage the asset and enjoy its benefits. The only difference with the trust is that I am dividing up the different roles I play and wear different hats – one hat as trustee and one hat as beneficiary. But there is one very important difference between me owning my business in my sole name versus holding it in a trust: the trust provides for an automatic successor to take charge if I can no longer act. If I become incapacitated, a new trustee (previously chosen by me) steps into my shoes and manages my assets without any Court intervention whatsoever. Problem solved. If I am incapacitated or die, my business can be managed by my chosen successor who takes over almost immediately. There is no delay and no need to file anything in Court. Bills are paid, payroll is made, and the business lives on.

The Best Laid Plans…
While we may not be able to plan for every eventually, at least some plan is better than no plan at all. The important point to remember is do your planning now! A good plan is one that is put in place before it is needed.
PAID POLITICAL ADVERTISEMENT

A great plan is one that is well-thought out (i.e., taking into consideration your own individual business needs) and put in place before it is needed. The more time spent planning, the more useful the plan. But a plan, even a great plan, doesn't need substantial time to prepare. A few hours of time, and some well-founded advice from those who have planned before, is sufficient for a plan to come together. As long as the plan is implemented, you and your business are protected.

Keith Davidson is a partner at Albertson & Davidson, LLP. He can be reached at (951) 686-5296 or keith@aldavlaw.com.
It is always advisable to consult with qualified legal counsel about your own particular situation, in that these matters can vary substantially in degree and nature.

Proud to be an Executive Partner with the Greater Corona Valley Chamber of Commerce

In Our Community
Airs on Time Warner Cable TV (Channel 29) at 7 p.m.

October 2010
TV Guide
Produced by Tina Hunt

October 5
Corona Chief of Police
Host: Tina Hunt Special Guest: Chief Richard Madory “Duties as the Chief of Corona” Sponsor: Today's Youth Non-Profit Organization

October 12
Corona Youth - Meet the Chief
Host: Tina Hunt Special Guest: Chief Richard Madory “Youth Curfew?” Sponsor: Today's Youth Non-Profit Organization

October 19
Youth and Corona Mayor
Host: Tina Hunt Special Guest: Corona Mayor Karen Spiegel “The mayor meets with local children” Sponsor: Today's Youth Non-Profit Organization

October 26
Corona Youth
Host: Tina Hunt Special Guest: Corona Mayor Karen Spiegel “City Government - where do youth fit?” Sponsor: Today's Youth Non-Profit Organization

Coming in November: City of Corona Youth

Allan Borgen’s

Corona Restaurant Review
SGC Japanese Restaurant

SGC Japanese Restaurant 113 E. 6th St. / Corona, 92879 (951) 738-0650 Hours: 11:30am to 2:30pm Lunch 5:00pm to 10pm Dinner Saturday- 4:00pm to 10pm Sunday- 4:00pm to 9:30pm Price Range: Lunch-$5.95 to $12.95 Dinner- $7.99 - $16.95 Japanese Cuisine

Above: Teppan stations

Above: The chefs at SGC put on a great show

Above: Service with a smile

SGC Japanese Restaurant is actually three restaurants in one large site. As you enter and turn to the left, you will be greeted by five Teppan Tables where entertaining chefs cook your food in front of you while showing off their knife skills, throwing & tossing food items in the air and creating some delicious freshly made dinners. The right side of the restaurant features a large sushi bar and seating where you can enjoy both sushi and traditional Japanese food items that will surely please your culinary senses. On the first flight of sushi items came the Viva Corona Roll $8.95 and the Diablo Roll $11.95. The Viva Corona Roll consisted of shrimp, imitation crab, eel, avocado, rice and nori battered in tempura, deep fried and sliced into seven slices. I loved the crunchiness of this roll while all of the ingredients complemented each other very well. The Diablo Roll featured baked scallops gently laid on top of a crunch roll shrimp tempura, imitation crabmeat and cucumbers. Both of these items are excellent choices that I know all of you will enjoy. Looking for a great noodle soup? I suggest the Chicken Udon $9.99, a large bowl filled with a tasty chicken soy broth with lots of

thick round rice noodles, zucchini and a ton of pieces of chicken. The soup was hearty, filling and very good. For those traditionalists out there, the Beef Teriyaki $9.99 and Fish Katso $10.99 are two great choices. The Beef Teriyaki dinner consisted of a bowl of miso soup, a small salad and steamed rice. The nice portion of sliced tender beef was covered with a sweet teriyaki sauce, while the Fish Katso (panko breaded fried tilapia), was very crisp and served with a special sweet tangy soy dipping sauce. I often judge Japanese restaurants with how good the tempura is and the tempura at SGC gets high marks. There was fried shrimp, thick cut onion rings, potatoes and zucchini. The tempura was crispy as great tempura should be and virtually greaseless while the shrimp and veggies were perfectly cooked. In addition to the above, you can also indulge yourself in their “All You Can Eat Sushi” specials which are fantastic deals. Lunch is only $18.99 while dinner is only $22.99. I really enjoyed dining at SGC and see why it's been a favorite of the locals since they first opened up 8 years ago. Other items that I recommend include: the Love Boat with assorted sushi and sashimi $35.95, the Albacore Salad $7.95 and SGC Combination Lunch Box $9.95 with a choice of beef, chicken and fish items along with miso soup, a salad and steamed rice. This is one terrific deal.

Allan is the host of the Let’s Dine Out Food, Travel & Entertainment radio show that airs on News Talk 590, KTIE every Saturday afternoon from 3 pm to 5 pm. You can contact Allan at allan@ktie590.com or by phone (909) 910-3463. Visit his web sites www.feedme411.com and www.letsdineoutshow.com.

LEGAL OPINIONS
Your Business' History Will Be Written By The Victors:
How Your Recordkeeping Policy Can Sink Or Save Your Business
by Ben A. Eilenberg

M

ost businesses know that they are required to keep certain records. They keep their tax records, certain employee files, and other key documents in a safe place. However, due to space requirements, both physical and digital, businesses throw away vast amounts of records every day. With office space at a premium, spending money to store old records hurts profits. While disposing of documents once they are no longer needed makes economic sense, if your business is ever sued, it can be your downfall. Courts take a harsh view of parties that have destroyed the key documents in a case. One recent court sanction made headlines when the business was fined $1,000,000 for destroying records. However, if a document was destroyed “in good faith in the normal course of business,” the court is far more likely to forgive. Therefore, more and more businesses have taken steps to protect themselves by creating a document retention and destruction policy. These policies allow the business to show the court that they have consistently acted in good faith, and often will protect against any sanctions if the document was inadvertently destroyed. While each policy must be tailored to the individual business, these are some guidelines I advise clients of when creating a document retention and destruction policy: 1. Create a list of the documents you create on a daily/ weekly/monthly/yearly basis. There are some documents you know your business will create on a periodic basis. These can include quarterly earnings reports, employee reviews, taxes, customer invoices, and other periodic documents. Once you know what your business generates, it is easier to determine what can be destroyed and what needs to be kept. 2. Realize that there are more documents out there than you think. With the advent of computers, cell phones, voicemail, fax machines, and other technology entering the daily business world, the courts have vastly expanded the definition of what “documents” can be used in lawsuits. According to the State of California, “documents” can include email, computer files, voicemail, photos, and many other things that would not normally be considered a document. Protect yourself with a plan that takes into account all of the technology in the office,

including your computers, servers, voicemail systems, smart phones, flash drives, CDs/DVDs, digital copiers, scanners, and other systems. 3. Figure out your long-term retention needs. Corporate formation documents, bylaws, certain employee and tax records, patent and intellectual property rights, licenses, ongoing contracts, and other documents need to be kept for extended periods, if not forever. Thankfully, these also are not a huge part of most companies' records, and are not generated daily. A simple solution is often to maintain a specific file area for the “permanent” records. 4. Figure out your short-term retention needs. These are generally your active files. You clearly never want to throw out an active file; you might need it to finish the job, or if the relationship sours, defend yourself in court. However, once a customer closes their account, or a particular transaction is done, it may be time to dispose of the files. The easiest way to think about it is to poll your employees about what documents they keep that they have never referred back to. Most will look at their file cabinets guiltily and be able to come up with some examples. 5. Determine how to dispose of your documents. Once you have figured out all of the documents you need to keep, and which documents you can safely destroy, you need to figure out how to destroy the documents. Shredding services for paper and computer

services for technology can be expensive, but can also prevent later liability for identity theft if sensitive information is thrown out. Take special care regarding any records that contain things like social security numbers, credit card numbers, or bank account numbers. 6. Remember to include a litigation hold. The hope is always that you will never be sued. If it happens though, standard business practices have to be disrupted. Often you will be documenting your actions more thoroughly, and you will be searching through old records to validate past actions. Make sure that if you have automatic procedures in place to destroy records, that if you get sued those procedures have to be put on hold so that you don't accidentally destroy something important. Million dollar sanctions have been issued against companies that kept destroying records after they were sued. Don't let it happen to you. 7. Make your policy work for you, not against you. Ultimately, your policy has to work for you. Don't set yourself up for failure. Make a policy

that helps your business by freeing up storage space in your office and on your computers. Let your employees have input on what would be useful for them. And if your company changes, your policy can too. Ben A. Eilenberg represents clients in corporate, high tech, intellectual property, and other litigation. His firm, Gresham Savage Nolan & Tilden, is celebrating its 100th anniversary this year. He can be reached at (951) 684-2171. www.GreshamSavage.com.
It is always advisable to consult with qualified legal counsel about your own particular situation, in that these matters can vary substantially in degree and nature.

LONG-TIME CHAMBER MEMBER

Corona Firefighters Association, IAFF Local #3757
by Becky Rhodes
The Merriam-Webster dictionary defines community as being a unified body of individuals. If ever there was a group that could exemplify the importance of community, it would be the members of the Corona Firefighters Association, IAFF Local #3757. The 116-member strong association is comprised of individuals who have selflessly and tirelessly dedicated themselves to the community of Corona. The Corona Firefighters Association (CFA) has been a member of the Greater Corona Valley Chamber of Commerce for 27 years and counting, established in the early 1970s to formally represent its members in regards to working conditions and disciplinary issues. The Association's Executive Board is made up of seven members: President Jim Steiner, Vice President Randy Brunet, Secretary/Treasurer Jeremy Verderber, Legislative Director Frank Re, and Executive Board Members Brent Wilsey, Trevor Walsh and Shane Kelley. The CFA was also informally created as a fundraising organization to channel donations directly back into the community. Their contributions have helped many, and their primary focus is to give to causes specifically relating to underprivileged and ill children. Raising funds is difficult, but the CFA has found their Greater Corona Valley Chamber connections invaluable. Whenever the Association needs assistance in executing a fundraising event, Chamber members do not hesitate to rise to the occasion. The CFA has created several channels to raise funds for the community, one of which is the Corona Firefighters Benevolent Fund. This fund was established to raise money for injured or fallen firefighters and their families by covering medical expenses and awarding scholarships. The CFA also works closely with other local nonprofit groups such as the Foundation for Community and Family Health, which is a private organization that serves children, youth, seniors and families in the Corona-Norco area.
Photo by Jim Dorsey Photography

Above: Corona Firefighters Association President Captain Jim Steiner (front) and the men of Ladder Truck Three: Firefighter Ryan Remp, Engineer Ron Cloer, Captain Chris Wilkeson and Firefighter Brian Edmiston

The Association's charitable work doesn't end with official nonprofit organizations; some of the most rewarding assistance that they've offered has been in the form of private gestures. Association President Jim Steiner is proud to have helped raise money for a van that is equipped to lift a wheelchair for a young man named DJ. Steiner and other Association members have even paid for airfare to New York out of their own pockets to make sure that a young girl named Hailey would have familiar, smiling faces to see once she woke up from a medical procedure. Most recently, association members contributed to a bone marrow drive for Corona High School senior Lindsey Krueger, who has leukemia. Every day firefighters are faced with challenges most of us can't even begin to comprehend. Some of the most horrific challenges often involve car wrecks, some of which require

the use of specialized equipment to remove passengers from the vehicle. For the past 32 years the Corona Firefighters' Association has hosted Auto X, a seminar where they train firefighters from across the country on how to handle life threatening situations. The Corona Firefighters' Auto Extrication Seminar also trains firefighters in the art of removing the patient from the vehicle. The seminar is often referred to as "the best extrication training in the western United States." This seminar is the Association's biggest fundraiser, and all proceeds are given back directly to the community of Corona. The next seminar will be held April 1-3, 2011. For more information on the Association or how to get involved, visit their website at www.CoronaFirefighters.org or contact Jim Steiner at (951) 733-0942 or j.steiner@cfa3757.org. Their office is located at 815 W. 6th St., #130 in Corona.

Anniversary Recognition
38-YEAR MEMBER C P I Financial & Insurance Services 24-YEAR MEMBER Susan Glenn & Associates, CPA's, Inc. 23-YEAR MEMBER Kiwanis Club of Corona 21-YEAR MEMBER Proformance Manufacturing, Inc. 16-19 YEAR MEMBERS Corona Spectrum Executive Suites Sizzler Restaurant 11-15 YEAR MEMBER Lee & Associates - Ruscigno 6-10 YEAR MEMBERS Calvary Chapel Corona Compare Carpets and Hard Floors Eagle Glen Optometry EmbroidMe Corona 1-5 YEAR MEMBERS Dollar Self Storage - Third St. Flavor Specialties by Frutarom USA, Inc. P I P Printing So Cal Stone Fabricators, Inc.

New Chamber Members
Dentist
Blash Dentistry 2791 Green River Rd., Ste. 104 Corona, CA 92882 (951) 279-3439 Dr. Gregory Blash www.WeServiceTheNervous.com

Pharmacy
Corona Specialty Pharmacy 1280 Corona Pointe Ct., Ste. 114 Corona, CA 92879 (951) 278-1008 Diane Ahn www.CoronaSpecialtyPharmacy.com

Fire & Flood Restoration
Har-Bro 281 Hulen Place Riverside, CA 92507 Erica Martindale-Schein www.HarBro.com (951) 680-8900

Restaurant
Buffalo Wild Wings 2670 Tuscany St., Ste. 101 Corona, CA 92881 Jose Lopez www.BuffaloWildWings.com (951) 739-9464

Health/Weight Loss
HMC Weight Loss Center 591 Corona Mall Corona, CA 92879 (951) 549-3606 Mary Kirkham www.HMCWeightLossCenter.com

Storage
Global Self Storage 240 Hidden Valley Pkwy. Norco, CA 92860 Tracie Frost www.GlobalSelfStorage.com (951) 808-9400

Pest Control
Truly Nolen 14340 Elsworth Moreno Valley, CA 92553 Andrew Zieman (951) 653-9993

Calendar of Events
Saturday, October 2 8:30AM WALK FOR LIFE Sponsor: Corona Life Services Cost: individual sponsorships Location: Starts at City Park Gazebo #1, walk goes around Grand Ave. Contact: Rich Richmond at (951) 737-2441 Saturday, October 2 6:30PM-12AM 3RD ANNUAL KING AND QUEENS MASQUERADE BALL Sponsor: Circle City Miss Corona and Mr. Corona Pageant Cost: $60 Location: Masonic Lodge 2313 S. Main St. Contact: Erlinda Armendariz at cmisscoronapageant@yahoo.com Saturday, October 2 7:30PM MURDER MYSTERY DINNER THEATER Cost: $39.99, includes dinner and show Location: Mantra Indian Cuisine & Banquet 480 N. Main St. Contact: Sumit Sharma at (951) 739-9401 Monday, October 4 10:45AM OPERATION COMMUNITY CARES GOLF TOURNAMENT Cost: varies - $50-$2,000 Location: Glen Ivy 2440 Trilogy Pkwy. Contact: Jim Orr at (951) 717-3726 Monday, October 4 12PM COMMUNITY SERVICES NETWORK MEETING Location: Corona Chamber of Commerce 904 E. Sixth St. Contact: Corona Chamber at (951) 737-3350 All are welcome to attend. Monday, October 4 11AM PREMIER SERVICE BANK 5TH ANNUAL CHARITABLE GOLF OUTING Sponsor: Premier Service Bank Cost: $325 Location: Victoria Club 2521 Arroyo Dr., Riverside Contact: Phil Rizzo at (951) 274-2400 x212 Wednesday, October 6 & 20 6:30PM CORONA CITY COUNCIL MEETING Cost: FREE, open to the public Location: Council Chambers 400 S. Vicentia Ave. Contact: City of Corona Management Services at (951) 736-2370 Thursday, October 7 9AM BUSINESS EXPO & JOB FAIR -4PM Cost: FREE to attend; call Chamber for booth pricing Location: Crossroads Church 2331 Kellogg Ave. Contact: Corona Chamber at (951) 737-3350 Thursday, October 7, 14, 9AM 21 & 28 S.C.O.R.E Business counseling & advice Cost: FREE Location: Corona Chamber of Commerce 904 E. Sixth St. Call Chamber for Appointment (951) 737-3350

Events listed are open to the public. Call contact person before the event to verify time and place. Some events are free, while others are not. For a complete listing of community events, call the Chamber at (951) 737-3350, or go to www.MyChamber.org for the latest updates.

Thursday, October 7 11:30AM QUARTERLY LUNCHEON Sponsor: Watermarke Properties, Inc. Cost: $60 or $550 table of 10 for members $75 or $750 table of 10 for non-members Location: Crossroads Church 2331 Kellogg Ave. Contact: Corona Chamber at (951) 737-3350 Saturday, October 9 11AM -8PM CORONA ELKS 2045 GOLF TOURNAMENT Cost: varies - $5-$100 Location: Cresta Verde Golf Course 1295 Cresta Rd. Contact: (951) 734-3090 Saturday, October 9 12-6PM EMPTY BOWLS DINNER Sponsor: The Corona-Norco Settlement House Cost: $15 adults, $5 children 10 and under Location: Church on the Hill 2000 Norco Dr., Norco Contact: Kathy Fichtelman at (951) 734-5871 Saturday, October 9 5PM 5TH ANNUAL “MAKE A DIFFERENCE” DINNER AUCTION Sponsor: Inspire Life Skills Training, Inc. Location: The Retreat Country Club 8007 Softwinds Dr. Contact: Krista Schuring at (951) 314-2238 Sunday, October 10 10AM 3RD ANNUAL COMMUNITY DAY Cost: FREE Location: First Congregational Church of Corona Ramona Ave. at 8th St. Contact: (951) 737-3622

Monday, October 11 12PM AMBASSADORS MEETING Location: Corona Chamber of Commerce, 904 E. Sixth St. Contact: Corona Chamber at (951) 737-3350 All are welcome to attend. Wednesday, October 13 11:30AM 2010 CORONA CITY COUNCIL CANDIDATES FORUM Cost: $30 Chamber members ($25 w/RSVP) $50 Non-members Location: The Sizzler 1461 Rimpau Ave. Contact: Corona Chamber at (951) 737-3350 Thursday, October 14 & 21 11:30AM CORONA NETWORKING $OLUTIONS Cost: $20 ($15 with RSVP) Location: The Sizzler 1461 Rimpau Ave. Contact: Corona Chamber at (951) 737-3350 Thursday, October 14 5PM GRAND OPENING / RIBBON CUTTING: SKILLS FOR SUCCESS READING CENTER Cost: FREE Location: 1217 Sixth St., Norco Contact: Carleen Paul at (951) 858-1643 Saturday, October 16 8AM-12PM RAISING PRACTICALLY PERFECT KIDS WITH ADD& ADHD Cost: $50 per person prepaid/$75 at the door $75 per couple prepaid/$100 at the door Location: Eagle Glen Golf Club 1800 Eagle Glen Pkwy. Contact: Holley at (951) 235-9666

Saturday, October 16 9-10AM COMMUNITY GARDEN AT PEACE Cost: FREE Location: 280 E. Ontario Ave. Contact: Michell Skipworth at (951) 736-2260 Sunday, October 17 6AM CHOC WALK IN THE PARK Cost: No fee to sign up, but walkers must raise at least $50 to participate Location: Disneyland Resort 1313 S. Disneyland Dr. Contact: Melissa McDermott at (951) 281-2900 www.chocwalk.net Tuesday, October 19 9AM-2PM BLOOD DRIVE Sponsor: City of Corona/LifeStream Cost: FREE Location: City Hall multipurpose room 400 S. Vicentia Ave. Contact: Lana Yoshimura at (951) 817-5824 Saturday, October 23 5-8PM CHOCOLATE, WINE & JAZZ FESTIVAL Sponsor: Soroptimist International of Corona Cost: $50 per person presale/$55 at door Location: Cross Road River Park 14600 River Rd. Contact: Debbie Miller at (951) 737-1124 x110 Tuesday, October 26 5PM GRAND OPENING / RIBBON CUTTING: FORUM INFO-TECH, INC. Cost: FREE Location: 1247 Pomona Rd., Ste. 105 Contact: Biren Shukla at (951) 256-4070 Wednesday, October 27 8AM-2:30PM 8TH ANNUAL RIVERSIDE COUNTY EDUCATION SUMMIT Sponsor: Riverside County Office of Education Speaker: Steven M.R. Covey, author of “The Speed of Trust” Cost: $99, includes continental breakfast and lunch Location: Palm Springs Convention Center 277 N. Avenida Caballeros, Palm Springs Contact: Tracey Rivas at (951) 826-6570 Thursday, October 27 5-9PM INLAND EMPIRE'S LARGEST MIXER IV Cost: $20 Location: Ontario Convention Center 2000 E. Convention Center Way, Ontario Contact: Dave Linden at info@largestmixer.com Thursday, October 28 6:30AM GOOD MORNING CORONA Sponsor: Visterra Credit Union Speaker: Robert E. Byrd, Riverside County Auditor-Controller Cost: $15 members by October 21 $20 members starting October 22 $30 non-members Location: Eagle Glen Golf Club 1800 Eagle Glen Pkwy. Contact: Corona Chamber at (951) 737-3350

Thursday, October 28 8AM-2:30PM 1ST ANNUAL PARENT AND FAMILY INVOLVEMENT SUMMIT Sponsors: Riverside County Office of Education and the 23rd District PTA Speaker: Stacy Kaiser, psychotherapist Cost: $55, includes continental breakfast and lunch Location: Palm Springs Convention Center 277 N. Avenida Caballeros, Palm Springs Contact: Tracey Rivas at (951) 826-6570

Saturday, October 30 8AM-1PM E-WASTE RECYCLING EVENT Sponsor: Corona-Norco Settlement House & Cal Micro Recycling Cost: FREE Location: Corona Chamber parking lot 904 E. Sixth St. Contact: (951) 737-3504

Are you doing business with a non-Chamber business? Do you have a friend who could benefit from Chamber membership? Of course you do! The Chamber is providing some motivation for you to refer potential members: First, when your prospect joins the Chamber, your name, company and phone number will be listed in the Business Monthly. Second, you’ll receive $25 credit towards up to half of any Chamber purchase, such as your own membership fees and attendance at Chamber events. Finally, when you refer five applicants who become Chamber members, you’ll receive a FREE one-eighth page color ad in Corona Business Monthly – a $480 value! For a referral form and more information about the program, call the Chamber at (951) 737-3350.

Coming in November:

Call us for details (951) 737-3350

PRESORTED STANDARD US POSTAGE

PAID
ADV

904 East Sixth Street Corona, CA 92879

Sign up to vote on this title
UsefulNot useful