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Inside:

• Recipes from Food Network’s


Sandra Lee
• Tips for making your bake sale
a success
• Stories from past bake sales
• Coupons from presenting sponsor
Domino® Sugar & C&H® Sugar

Sandra Lee
Official Campaign National television Partner National MAGAZINE Partner
Spokesperson
Dear Bake Sale Participant,

It takes one part love, one part family, one part fun and a touch of community to help end childhood
hunger in America. With these ingredients you are creating a recipe for success. One out of six
children is at risk of hunger in America. The results of your bake sale will enable these children to
have access to the nutritious food they need to learn, grow and thrive.

In its fifth year, Share Our Strength’s Great American Bake Sale® wants to welcome and thank new
and old participants. Your efforts will help make sure that no child grows up hungry. The bake sales
you hold continue to make a noticeable impact in our fight to end childhood hunger in our nation.

This year, we have partnered with Domino® Sugar, C&H® Sugar, Family Circle magazine and Food
Network. Working together with our sponsors, we have developed new recipes, tips and promotions
that will help you hold a bake sale that is a recipe for success.

As always, our Participant Resource Center is available online at www.greatamericanbakesale.


org. At the Participant Resource Center you can receive access to our additional tools and resources
for bake sale participants. Use your username and password to log-in to your Bake Sale Web page
to personalize it, host a virtual bake sale and submit donations from your bake sale. For additional
assistance, our Participant Call Center will be open Monday–Friday from 9:00 a.m.–5:00 p.m. EST
at 800-761-4227. And, you can email us any time at bakesale@strength.org.

On behalf of Share Our Strength, Domino Sugar, C&H Sugar, Family Circle and Food Network,
thank you, your efforts are making certain that no kid is hungry.

Sincerely,

Pat Nicklin
Managing Director
Share Our Strength

THE GREAT AMERICAN BAKE SALE — no kid hungry


What’s Baking?
2 about Share our
Strength®

3 The Great American Bake


Sale

4 1o Steps for a Successful


Bake Sale

6 great american bake sale


Recipe ideas

To date, funds 8 Participant Information

raised from the 9 BAKE SALE success stories

Great American 10 Do mino ®


Sugar and
Bake Sale have c&H ®
Sugar MAKE ending
hunger a piece of cake

helped serve more


11 FFam
ood Network and
than 5.3 million ily Circle

nutritious meals and 12 Frequently asked


questions
snacks to children.
13 Coupons

www.greatamericanbakesale.org 1
No Kid Hungry
About Share Our Strength
Share Our Strength® is a national
organization working to make sure no
kid in America grows up hungry.

We weave together a net of community groups, activists


and food programs to catch children at-risk of hunger and
surround them with nutritious food where they live, work
and play.

Since 1984, Share Our Strength has raised more than $200
million to fight hunger around the globe. Through the
dedication and commitment of thousands of volunteers,
chefs and corporate sponsors we have created awareness,
made resources available and developed programs that
provide a long-term solution to ending hunger worldwide.

Share Our Strength’s national strategy to end childhood hunger in America works to prevent hunger
on a state-by-state basis. Through comprehensive state partnerships, grant making activities and
nutrition education we find childhood hunger where it hides, and work to end it. In Washington,
DC, Share Our Strength has joined leading hunger advocacy groups and more than 150 community
organizations to establish The Partnership to End Childhood Hunger in the Nation’s Capital. Our goal
is to create similar partnerships in every state to end childhood
hunger in America.

We believe everyone has a strength, and


everyone has something to share. Share
your strength to make sure no kid goes
hungry.

www.strength.org

2 THE GREAT AMERICAN BAKE SALE — no kid hungry


A Recipe for Success
The Great American Bake Sale
Share Our Strength’s Great American Bake Sale®, presented
by Domino® Sugar and C&H® Sugar, is a national campaign
that mobilizes Americans to end childhood hunger by holding
bake sales in their communities.

Since 2003, we have raised nearly $4 million through


the hard work of more than a million participants
including individuals, companies, restaurants,
organizations and schools. Anyone can participate
at anytime; all it takes is love, family, fun and
community to hold a successful bake sale.

Funds raised from Share Our Strength’s Great


American Bake Sale are used to provide at-risk
children with nutritious meals when they’re needed
most—during the summer, and after school.
In 20 07, G r ea
Additionally, proceeds support Share Our Strength’s t Am er ican B
fu nds went to ak e Sa le
Operation Frontline®, a chef-led nutrition education or ga niz a ti ons
in 39 sta tes
program for low-income children and families. an d th e Dis tr
ic t of C olum ib
a.
By holding a bake sale in your community you are
creating your own recipe for success in helping
children have access to healthy, nutritious meals.

www.greatamericanbakesale.org

www.greatamericanbakesale.org 3
STEPS FOR A SUCCESSFUL BAKE SALE

Gather Your Ingredients


Ask family and friends to join-in and help you prepare, bake and participate in
your bake sale. With more people you can spread out the workload, have more
fun and enjoy spending time with those who are most important to you.

Baking Basics
To begin, organize a team and assign roles and responsibilities. Decide
who is baking, who is packaging the baked goods and who will help
run the bake sale. Set a fundraising goal and pick a date and location
for your bake sale. Also, create a plan spanning a few weeks so that you
are not trying to organize your bake sale at the last minute.

A Pinch of Zest
Garner support from your community. By involving your community you’ll
have access to additional resources, raise more funds and meet new people.
Work with local businesses to receive donated baked goods, talk to schools and
community centers to borrow tables and chairs and rally your neighbors to
help you bake and sell.

Mix it Up
Provide a wide selection of baked goods for people to choose from.
Include garnishes and toppings on cakes and cookies to make the items
more enticing. Write your shopping list out as you plan what to sell to
make sure you don’t forget important ingredients.

Sweet Substitutions
Make your bake sale healthy by incorporating low-fat baked goods, whole
wheat flour, butter substitutes and desserts with fresh fruit. If you can, include
the nutritional information on the packaging. People with allergies will be
informed of the ingredients used in the baked good and those with dietary
concerns will have options. When packaging baked goods make sure the
portion sizes are appropriate.

4 THE GREAT AMERICAN BAKE SALE — no kid hungry


A Little Spice
Decorate your table and consider creating a theme — play off of a holiday
or community event. Themes and decorations will attract buyers and
possible media attention. You’ll have fun planning and decorating around
the theme and your bake sale will be more successful.

Preheat the Oven


Promote your bake sale by downloading and distributing the “Visit My
Bake Sale” flyer from the Participant Resource Center. Post the flyer
around your community — in your neighborhood, at local businesses, at
work and in places of worship. Print the media alert and send to local
newspapers, radio stations and television stations.

Add Some Frosting


Use decorative paper, ribbons and stickers to creatively package your baked
goods. Label your baked goods neatly and clearly and add a description or
personal information, such as Debbie’s Decadent Chocolate Cake.

Serve It Up
On the day of your bake sale arrive early to set-up and organize baked
goods on the display table. Make sure prices are easy to see and read. Create
promotions, such as a mix-and-match cookie tray, where buyers can choose
any three cookies for $3. Price whole pies and cakes to sell, and provide
buyers with stickers and information on Share Our Strength.

Clean-Up
Sha re you r stor y with us by
After your bake sale submit your funds online or subm ittin g a cove r letter and
through the mail. Download the photos with des crip tion info rma tion
Participant Thank iden tifying all participants to:
You Letter from the Sha re Ou r Str ength,
Participant Resource Attn: Gr eat Am eri can Bak e Sale,
Center and send the letter 1730 M Str eet, NW, Sui te 700,
to those who donated Was hin gton, DC 20036
resources or time.
bak esa le@strength.org
www.greatamericanbakesale.org 5
GREAT AMERICAN BAKE SALE RECIPE IDEAS
Bake Sale 101
by Sandra Lee Semi-Homemade

Jelly Sandwich Cookies


• 1 package (17.5 oz.) dry sugar cookie mix • 1 teaspoon vanilla extract
• 4 oz. cream cheese, softened • 1 cup flour
• 2 eggs • 3 tbsp. strawberry or grape jelly

Preheat oven to 350°F. In a medium bowl, stir together cookie mix with cream
cheese until crumbly. Stir in eggs and vanilla extract until well combined. Add enough
flour to make a firm dough that can be rolled out.

On lightly floured surface, roll dough out to 1/4-inch thickness. Use 2" square or round
cutters to cut out cookies. Transfer to an ungreased baking sheet. Use a 3/4-inch
cutter to cut the center out of one-half of the 2" cookies. Bake in preheated oven for
8–10 minutes.

Let cool on baking sheet for 1 minute. Transfer to a wire cooling rack to cool for
5 minutes. Spoon 1/2 teaspoon of jelly onto all whole cookies. Top with remaining
cookies (with centers cut-out.)
Yield: 18–24 cookies

Nutty Brittle
• Nonstick cooking spray
• 24 soft caramel candies, unwrapped
• 3/4 cup toffee peanuts

Preheat oven to 200°F. Line jelly roll pan with foil. Spray foil
with cooking spray and place in oven.

Spray heavy small saucepan with cooking spray. Add


caramels and stir over low heat until melted. Stir in toffee
peanuts and continue stirring for 5 minutes. Remove
prepared pan from oven and quickly spread caramel-
peanut mixture onto pan. Cool completely.

Cover pan with plastic wrap and refrigerate for 30 minutes.


Break into bite-size pieces. Store in refrigerator.
Yield: 30 servings

Sandra Lee, Food Network ® star of Semi-Homemade Cooking


with Sandra Lee, has revolutionized the way people think about
creating from scratch. An internationally-acclaimed Life &
Style expert, Sandra’s warm, inviting personality has enabled
her to share her 70/30 Semi-Homemade ® philosophy
with people worldwide. A best-selling author and
philanthropist, Sandra is the national spokesperson for
Share Our Strength’s Great American Bake Sale ®.

6 THE GREAT AMERICAN BAKE SALE — no kid hungry


Recipes provided by Great American Bake Sale
PRESENTING SPONSOR, DOMINO ® SUGAR AND C&H ® SUGAR

Whole Grain Organic Blueberry Muffins


• 1 1/2 cups all-purpose flour • 1 tsp. ground cinnamon
• 1 cup whole wheat flour • 2 large eggs
• 1 cup organic sugar • 1 cup buttermilk
• 2 tsp. baking powder • 1/ cup vegetable oil
3
• 1/ tsp. baking soda • 1 1/2 tsp. vanilla extract
2
• 1/ tsp. salt • 1 cup frozen blueberries
4

Preheat oven to 400°F. Place paper liners in 18 muffin cups, set aside.

In a large bowl whisk together all dry ingredients until well


blended. In a separate bowl, beat eggs slightly, add
buttermilk, oil and vanilla. Whisk until smooth. Pour
liquid over dry ingredients. Stir by hand until batter is
just moist, fold in frozen blueberries (do not defrost).
Divide batter evenly among the lined cups. Sprinkle
tops with sugar. Bake in preheated oven for 18–20
minutes or until muffins spring back when lightly
touched in center.

PEPPERMINT KISSES
• 2 egg whites
• 1/ tsp. cream of tartar
2
• 1/ –1/ tsp. peppermint extract, to taste
4 2
• 2/ cup Domino/C&H granulated sugar
3
• red & green paste or gel food coloring

Beat egg white, cream of tartar and peppermint extract in a deep mixing bowl
until soft peaks form. Add sugar, one tablespoon at a time, continuing to beat on
the highest setting, until mixture is shiny and holds a stiff peak.

Preheat oven to 300°F. Arrange racks in the center of the oven. Line two large
baking sheets with parchment or wax paper. Fit two 10" pastry bags with large
round tips. Fold large end of bag into a cuff. Using a small paint brush, paint
several “stripes” of red food color inside one of the pastry bags. Painting inside
the tip and continue up 2/3’s the height of the bag. Fill bag with half of the mixture
and immediately pipe “kisses” about 1/2" apart on the parchment or wax paper
lined baking sheet.

Repeat this process, using the remaining pastry bag, green food coloring and
remaining egg white mixture. Bake 10 minutes. Turn the oven off and allow baking
sheets to remain in the oven with the door closed for an additional 30–40 minutes
until crisp, but not browned. Carefully remove “kisses” from baking sheets and
store in an airtight container at room temperature.

www.greatamericanbakesale.org 7
PARTICIPANT INFORMATION
Bake Sale 101
Participant Resou rce Center
The Participant Resource Center contains all the information you need to plan and hold a successful
bake sale. Go to www.greatamericanbakesale.org and click on the Participant Resource Center link.
Here, you can obtain access to the tools that will help you manage your bake sale, download hunger
and participant stickers, “Visit My Bake Sale” flyers and receive tips on how to promote your bake
sale. We’ve also included new recipes from our participating sponsors. Once you have held your bake
sale go to your Bake Sale Web page to submit your funds using your username and password. At the
Participant Resource Center, you can log-in to your Bake Sale Web page using your username and
password where you can personalize your page with your bake sale information, send e-mail messages
to friends and family alerting them to your bake sale, host a virtual bake sale and submit donations
from your bake sale.

Submitting Bake Sale Funds


Bake sale funds can be submitted online through your Bake Sale Web page or through the mail using
the Donation Return Envelope, which was sent with your registration information.

To make an online donation by credit card, access your Bake Sale Web page through the Participant
Resource Center at www.greatamericanbakesale.org. We accept American Express, Visa,
MasterCard and Discover.

To submit funds by mail, make your check payable to Share Our Strength and send to:
Share Our Strength — Great American Bake Sale
P.O. Box 75203
Baltimore, MD 21275-5203
Please do not send cash and remember to include your Bake Sale ID number on the check.

We must receive all bake sale funds by August 31, 2008 for the 2008 campaign. However, donations
can be made at anytime during the year.

8 THE GREAT AMERICAN BAKE SALE — no kid hungry


Recipe for Success
BAKE SALE Success Stories

Connecting Families to Food,


to Each Other
“Thank you for helping us create an unimaginable ‘giving’
family experience.” Those are the words of Melissa Johnson,
past bake sale participant, who raised over $1,100. More
importantly, the Great American Bake Sale allowed her to
work together with her daughters, Emily and Randi, which
resulted in the family connecting over the experience of
making a direct impact in their community. The Johnson’s
garnered extensive media coverage in their hometown of
Sioux Falls, SD, which helped them reach and surpass their
original goal of $500.

From Apple Pie to the


Big Apple
Toni Kerker and her team, Children on the Journey,
called upon the entire community to join in on their
bake sale in Los Angeles. Hard work paid off when
Children on the Journey found out they had raised
more funds than any other participant. As the contest
winner, Toni received a trip to the Food Network in
New York City and tickets to a taping of Emeril Live. “At
the end of the day, this was a rewarding event, generating
not only awareness and funds for a great cause, but for
creating great community building,” says Toni.

Statewide Support for Sweets


Mark Sanford, Governor of South Carolina, proclaimed
August 5–11, 2007 as State Farmers Market Week. In
conjunction with Farmers Market Week, the SC Department
of Agriculture recruited 14 community-based farmers’
markets to host a Certified South Carolina Grown Bake Sale.
“The Bake Sale was a sweet way to help end hunger in the
state and showcase South Carolina’s locally grown products,”
said Hugh Weathers, Commissioner of Agriculture for South
Carolina. With homemade peach cobbler and other sweets,
the farmers’ market raised over $2,700 to support the fight
against hunger.

Share your recipe for success!


See page 5 for details.

www.greatamericanbakesale.org 9
Domino® Sugar and C&H® Sugar
Make Ending Hunger a Piece of Cake!

The family brands of Domino® Sugar and C&H® Sugar have been sweetening the lives of Americans
across the country for over 100 years with the quality of 100% pure cane sugar. Our trusted
Granulated, Brown and Confectioners sugars, along with a variety of specialty sugars, are used to bake
and sweeten many favorite foods as well as to help create special memories shared with loved ones.
We are now proud to help make a difference in the lives of children facing hunger by partnering with
Share Our Strength’s Great American Bake Sale®.

You can help too, by taking the joy of baking at home and extending it into your community.
Together with Share Our Strength®, we can raise funds in a fun and simple way that will effectively
fight against childhood hunger. So join us in the Great American Bake Sale by baking your favorite
Domino® Sugar or C&H® Sugar recipes and hosting a bake sale. To help get you started, we’ve
included special money-saving coupons on any of your favorite Domino® Sugar or C&H® Sugar
products in this booklet. We also invite you to visit www.dominosugar.com or www.chsugar.com for
more information about our products, baking tips, and great recipe ideas—because ending childhood
hunger really can be a piece of cake!

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10 THE GREAT AMERICAN BAKE SALE — no kid hungry


Food NETWORK IS A KEY INGREDIENT IN
Ending CHILDHOOD Hunger in AMERICA.

Food Network is proud to be the national television partner of Share Our Strength’s Great American
Bake Sale®. As the unique lifestyle network and Web site that strives to be way more than cooking,
Food Network is committed to engaging our viewers on the important issue of childhood hunger.
Tune-in to Food Network on Sunday, March 30 to watch special bake sale-themed programming and
be sure to check FoodNetwork.com for recipes and tips from your favorite stars!

FAMILY CIRCLE—“Raising
Dough” to End
Childhood Hunger

As the only family lifestyle magazine, Family Circle connects 22 million readers with what matters
most to them—family, friends and their communities. In celebration of our readers’ commitment
to bettering the lives of others, Family Circle is proud to partner with Share Our Strength’s Great
American Bake Sale® to help eradicate childhood hunger in the United States.
Together, we can make a difference.

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www.greatamericanbakesale.org 11
Frequently Asked Questions
Bake Sale 101
What is my Bake Sale ID number and where can I find it?
Your Bake Sale ID number serves as a unique identifier for you to access your Bake Sale Web page
online. We use this number to credit you for the donations made from your bake sale. Your Bake Sale ID
number should have been emailed to you after you registered. If you did not receive it or can not find it
please call the Participant Call Center at 800-761-4227.

I can’t log-in to my Bake Sale Web Page, who should I contact?


Call the Participant Call Center, which is open Monday–Friday from 9:00 a.m.–5:00 p.m. EST at
800-761-4227. Or, email us directly at bakesale@strength.org. Make sure to include your full name,
phone number and address in the email.

where should I hold my bake sale?


Bake sales can be held almost anywhere! Pick a busy location and time for your bake sale so you can
attract the most traffic. Consider locations where groups of people gather — schools, places of worship,
community centers, local businesses, neighborhoods and parks. Remember to obtain permission to hold
your bake sale from the person in charge of the location.

Does Share Our Strength supply the ingredients and other items
needed for a bake sale?
No, we do not supply the ingredients and items that are needed for a bake sale. Share Our Strength® is a
non-profit organization and we rely on the support of thousands of volunteers, like you, to help us in the
fight against childhood hunger.

Do I need to obtain a city or community license to sell food at


my bake sale?
Typically, bake sales supporting non-profit organizations are legal in most localities. However, if you do
have questions we encourage you to contact your local health department.

Are the funds I raise from my bake sale tax deductible?


No, by hosting a Great American Bake Sale you are acting on behalf of Share Our Strength and cannot
claim the monies raised as a tax-deductible contribution.

where does the money i raise go?


Funds raised from the Great American Bake Sale are given back to
communities across America to fight childhood hunger.

Where can I find more recipes?


Visit our sponsors’ Web sites, www.dominosugar.com,
www.chsugar.com, www.familycircle.com and
www.foodnetwork.com, to find additional recipes for your bake sale.

12 THE GREAT AMERICAN BAKE SALE — no kid hungry


MAKE YOUR BAKE SALE A SUCCESS
WITH THESE SAVINGS FROM
DOMINO® SUGAR AND C&H® SUGAR
Presenting sponsor of the GREAT AMERICAN BAKE SALE
MANUFACTURER’S COUPON EXPIRES 12/31/08 MANUFACTURER’S COUPON EXPIRES 12/31/08

SAVE SAVE
$2.00 $2.00
on any Domino® on any C&H®
Granulated Sugar Granulated Sugar
Product Product
RETAILER: As our agent, redeem this coupon for $2.00 on the purchase of any Domino® RETAILER: As our agent, redeem this coupon for $2.00 on the purchase of any C&H®
Granulated Sugar product. Mail to the address below. We will then pay you $2.00 plus 8¢ Granulated Sugar product. Mail to the address below. We will then pay you $2.00 plus 8¢
handling. Limit 1 coupon to a customer. Invoices proving purchase of sufficient stock to handling. Limit 1 coupon to a customer. Invoices proving purchase of sufficient stock to
cover coupons presented for redemption must be shown on request. We will not honor cover coupons presented for redemption must be shown on request. We will not honor
redemption through transferees, assignees, outside agencies, brokers or others who are redemption through transferees, assignees, outside agencies, brokers or others who are
not retail distributors of our merchandise. Any sales tax must be paid by consumer. Void not retail distributors of our merchandise. Any sales tax must be paid by consumer. Void
where prohibited, licensed, taxed or restricted by law. Cash value 1/20th of 1¢. Domino where prohibited, licensed, taxed or restricted by law. Cash value 1/20th of 1¢. Domino
Foods, Inc., PO. Box 880270, El Paso, Texas 88588-0270. Foods, Inc., PO. Box 880270, El Paso, Texas 88588-0270.
004200-139134 0015800-500538

MANUFACTURER’S COUPON EXPIRES 12/31/08 MANUFACTURER’S COUPON EXPIRES 12/31/08

SAVE SAVE
$1.00 $1.00
on any Domino® on any C&H®
Brown or Brown or
Confectioners Powdered
Sugar Product Sugar Product
RETAILER: As our agent, redeem this coupon for $1.00 on the purchase of any Domino® RETAILER: As our agent, redeem this coupon for $1.00 on the purchase of any C&H®
Brown or Confectioners Sugar product. Mail to the address below. We will then pay you Brown or Powdered Sugar product. Mail to the address below. We will then pay you $1.00
$1.00 plus 8¢ handling. Limit 1 coupon to a customer. Invoices proving purchase of plus 8¢ handling. Limit 1 coupon to a customer. Invoices proving purchase of sufficient
sufficient stock to cover coupons presented for redemption must be shown on request. stock to cover coupons presented for redemption must be shown on request. We will not
We will not honor redemption through transferees, assignees, outside agencies, brokers honor redemption through transferees, assignees, outside agencies, brokers or others
or others who are not retail distributors of our merchandise. Any sales tax must be paid who are not retail distributors of our merchandise. Any sales tax must be paid by
by consumer. Void where prohibited, licensed, taxed or restricted by law. Cash value consumer. Void where prohibited, licensed, taxed or restricted by law. Cash value 1/20th
1/20th of 1¢. Domino Foods, Inc., PO. Box 880270, El Paso, Texas 88588-0270. of 1¢. Domino Foods, Inc., PO. Box 880270, El Paso, Texas 88588-0270.
0049200-139142 0015800-500546
For more information about childhood hunger, visit:

www.greatamericanbakesale.org
www.strength.org