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Zondervan, Michigan

Jonathan Petersen, MBA, CeM

Director, Media Relations & Public Affairs/Director, Strategic Marketing/ Marketing Director, Academic, Reference,
Director, Media Relations & Public Affairs/Director, Strategic Marketing/
Marketing Director, Academic, Reference, & Ministry Resources/
Marketing Director, Zondervan ChurchSource/Director, Internet Marketing/
Senior Director, Corporate & Internet Communications
Grand Rapids, MI (ET)
Home: 616.285.6182
Cell: 616.322.1712
Email: jonathan.petersen@comcast.net
Inititated and produced Zondervan’s award-winning email Alert Service.
Twitter: twitter.com/jonpetersen
Created and produced the award-winning Zondervan Radio Network.
Created and produced the award-winning Zondervan Press Syndicate.
Certified eMarketer, eMarketing Association
KTIG-FM, Minnesota
Senior Director, Corporate & Internet Communications
Announcer/Producer/
Reporter/Network Stringer
Website: jonathanpetersen.com
Skype: jonathan.petersen2
linkedin.com/in/jonathanpetersen
facebook.com/jonathanpetersen
slideshare.net/jonathanpetersen
Created and produced Zondervan’s award-winning Church Leader Internet Portal.
Initiated and maintained Zondervan’s award-winning mobile website.
Strategic IMC, Michigan
UPI Radio Network, Washington, DC
Awarded letter of commendation
from Rupert Murdoch, Chairman & CEO,
News Corporation for extraordinary service.
Social Media Marketing Strategist
WIHS-FM, Connecticut
Founding Religion News Editor/
News Anchor/Reporter/Producer
Announcer/Producer
Co-directed the strategic planning and execution
of the $5 million marketing restructure of
Zondervan’s multi-lingual website
and supporting databases.
Judge for the Internet Advertising Competition by the Web Marketing Association.
Spring Arbor University, Michigan
Adjunct Professor, graduate program:
Winner of President’s Award
from Bruce Ryskamp, President & CEO,
Zondervan for extraordinary service.
classes in Marketing and in Business Communication
7-year columnist for Religious Broadcasting magazine.
Zondervan, Brilliance Audio, and
Baker Publishing Group audiobooks
Writer of magazine and journal articles.
Audiobook narrator
Winner of E e Award (shared), Marketing Sherpa’s Silver Mouse Award,
the Communicator Crystal Award of Excellence,
New York Festivals International Radio Competititon Silver Award,
and the Creativity in Public Relations Award certi cate of excellence.
The Council of Advisors,
Gerson Lehrman Group,
New York
Featured in Marquis Who’s Who in the Media & Communications
and Marquis Who’s Who in Advertising.
Cornerstone University, Michigan
Educator
Adjunct Professor, undergraduate program:
classes in Public Speaking and in Public Relations
Named “Highly In uential” by Topsy search engine.
Associate Degree
(Communications)
Moody Bible Institute
Somersault Group, Michigan
Co-owner; Social Media/
WOM/Publicity Evangelist
BA (Communications)
University of Wisconsin-LaCrosse
Twitter stream @jonpetersen is a featured
recommendation in the twitterati, marketing,
and social media categories on Alltop.com
Education
MBA (Marketing)
University of Phoenix
Teaching
Internet
Western Michigan University and Calvin College
Publishing
Guest lecturer on social media marketing
Journalism
Broadcasting

Marketing CommunicationMichigan University and Calvin College Publishing Guest lecturer on social media marketing Journalism Broadcasting