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Developing your Career Objective

First name : Nguyen Last name : Manh Cuong

Programme : MIM Program

Bilan / projet - Document rédigé par Trajectoire, en partenariat avec l’Apec / Direction de l’Entreprise 1
et des Partenariats / Euromed Management

Why develop a career objective?

Considering what your career objective is, and developing
a strategy to achieve it, is an essential tool for when you
enter the job market.

It means you can :
• Know where you are heading
o be efficient in your job seeking and to know how to target – which
industry, what size company, what type of job, etc ?

• convince a recruiter
o know how to talk about your motivation, your competences –
through your CV and cover letter and in an interview

• ensure that your profile corresponds to the needs
of the job market
o your objective needs to be realistic.

Once you have defined your objective, either:

 It corresponds to your background – which means that you
have the necessary knowledge, competences and qualities, and your
objective is realistic – therefore you can put it into action

 You require further training to acquire the knowledge that
you don’t yet have.

 Your objective needs some experience which you can only
acquire through an intermediate step.

 Your objective can only be realized in due course in the
future and requires coordination between your studies and training, and
your experience.

To define your objective, you need to first of all
consider what you have done so far, in other words, to
do a self- assessment….
Bilan / projet - Document rédigé par Trajectoire, en partenariat avec l’Apec / Direction de l’Entreprise 2
et des Partenariats / Euromed Management

and identify what competences you already have. your cover letter. o or modify the career objective you had. and which competences you need still to develop … • highlight your competences and strong points and work on improving your weak points in your CV. personal traits) • What do I want ? (motivation. which you may have underestimated or forgotten. values …) To develop your career objective Define : o what you want to do in terms of using your competences. and demonstrate how you can achieve it. Bilan / projet .Document rédigé par Trajectoire. Doing a self-assessment Why do a self-assessment? To know yourself better … … by answering the following questions : • What do I know ? (knowledge – theoretical or practical) • What can I do ? (know how) • Who am I? (personality. in which type of job position and work environment o what you need to change (perhaps in terms of your behavior?) or deepen (in terms of your knowledge) and therefore : o either reaffirm the objective you had in the past. when being interviewed. en partenariat avec l’Apec / Direction de l’Entreprise 3 et des Partenariats / Euromed Management . character.

You can add your replies later. • List your competences – you need to become aware of what you can do. It is completely normal that your career objective develops as you begin to learn more about the realities of the job market. en partenariat avec l’Apec / Direction de l’Entreprise 4 et des Partenariats / Euromed Management . make it more like an investigation. starting from where you have come from. what you have done in the past. what is more or less important or attractive. you need to go beyond the ‘inventory’ stage. The objective is to find coherence between your education and training. ask yourself certain questions: did I like doing that or not? Did I succeed or not? Is this knowledge and are these competences recent or not? Can I do what I did in a past professional context in another one? How to do your self assessment? The following pages are intended to be a support for you when doing your self-assessment. You may find competences that you have forgotten about or which seem so evident that you don’t even think about them. it’s better to do nothing for the moment. For each of the items you list. rather than just write any old thing which won’t necessarily be correct in the headings. Why did you make the choices you made? What was your objective at the time? How did it benefit you? What did you learn from it? What aspects did you not appreciate? • Think about your future: doing your self assessment is not simply a question of listing what you know and your past professional experience.Some tips for doing your self-assessment • Don’t just make an ‘inventory’ of your professional past. Phase 1 : Doing your self-assessment Bilan / projet . • Think hard about what your resources are: as said before. and how they can be oriented towards the future. If you have difficulty filling in certain sections. and your experience in such a way that potential recruiters can see a ‘through line’ when reading your CV. Think about what competences and resources you can rely on.Document rédigé par Trajectoire. • Give meaning to your ‘journey’: doing a self assessment is also a way to think about what direction you are going in. You need to explore what potential these things give you.

economic press. etc) o Professional networks 2°: Identify what level of knowledge you have. their needs. cultural and social environments which allow you to understand how they function. B = "I could take an active part in a conversation on the subject" . perhaps using the following evaluations: A = "I know the subject well enough to be able to teach it" . how they are influenced. for example what were the subjects you studied in your courses. or think you know. health. science or techniques that you use or which are operational (for example : a foreign language. law.My knowledge 1°: Identify and list all the subjects that you consider you know a lot about. etc) o the press (current affairs. internet. This knowledge may come from: o particular contexts (the world of research. and never mind for the moment what your level is. en partenariat avec l’Apec / Direction de l’Entreprise 5 et des Partenariats / Euromed Management . Consider everything you know. statistics. C = "I only have basic knowledge". etc. food. specialist press.Document rédigé par Trajectoire. Bilan / projet . automobile. or finance for example) o industrial sectors (such as the textile industry. etc) • Knowledge acquired through your contacts and professional. The theoretical knowledge that you have is principally of two kinds: • Knowledge that you have acquired through a discipline.

en partenariat avec l’Apec / Direction de l’Entreprise 6 et des Partenariats / Euromed Management . Subject A B C English x Business law x Continue to list your subject areas and evaluate your level Bilan / projet .Document rédigé par Trajectoire.

privilégiez les verbes d'action (vous pouvez pour cela vous aider de l’Annexe 2 : Les verbes d’action). Pour décrire ces savoir faire. en partenariat avec l’Apec / Direction de l’Entreprise 7 et des Partenariats / Euromed Management . whether in personal contexts or not (studies. etc). Date and length of Context and nature of Competence acquired experience activity 2004 -1 month – supermarket : cashier Handled money summer job transactions accurately Dealt with customers in a busy environment 2005 – 6 months – Accounting assistant in an Undertook daily work experience Accounting Cabinet bookkeeping activities Filed client reports Assisted chartered accountants to produce end of year reports Bilan / projet . leisure pursuits. these show what ACTIONS you KNOW how to DO.My competences Identify and list your competences – all the skills which you rely on. community activities.Document rédigé par Trajectoire. Use action verbs when listing your competences .

Document rédigé par Trajectoire. en partenariat avec l’Apec / Direction de l’Entreprise 8 et des Partenariats / Euromed Management .Bilan / projet .

en partenariat avec l’Apec / Direction de l’Entreprise 9 et des Partenariats / Euromed Management . would gauge you. ++  Take societal responsibility for your actions  Societal/environmental engagement Ethical dimension + ++ TO KNOW HOW TO BECOME Value -.My Personal Qualities Fill in the grid below identifying your competence levels basing your opinion on how you gauge yourself and how you think people who know you. + ++ Target Analytical skills ++ ++ Problem solving skills + ++  Identification of variables and constraints  Identification of information sources  Information management  Create solutions and prioritize them TO KNOW HOW TO BE Value -. ask people you know to fill in a blank copy of the grid. and have worked with you. and then compare their evaluation with your own. TO KNOW Value -. religious)  Euro-Mediterranean networking Respect for the human being + ++  Have an open mind  Be aware of and accept differences  Be tolerant and show humility  Be sensitive for context Entrepreneurship + ++  Be an entrepreneur  Be an actor in development Social responsibility . . If you like. . ever more Bilan / projet . + ++ Target Client orientation ++ ++  Master and develop quality  Satisfy customers (internal and external) Euromed orientation ++ ++  Stop ethnocentric thinking  Make use of European and Mediterranean diversity  Use diversity as a constructive principle  Learn about diversity (cultural.Document rédigé par Trajectoire. + ++ Target Leadership/motivation + ++  Propose and assume responsibility  Create synergy  Listen  Construct  Convince  Motivate  Support and back-up your co-workers Self-motivation ++ ++  Be able to motivate yourself in all circumstances  Be involved. .

Creativity and innovation + ++  Be open for and apply change  Dare to innovate  Embrace complexity and variety (don't limit)  Be a continuous "learner"  Allow and support others to learn continuously Personal mission ++ ++ TO KNOW HOW TO DO Value -. .Document rédigé par Trajectoire. correct and analyse  Propose actions Group working ++ ++  Master team oriented parameters and attitudes  Understand and identify each others role  Enrich roles  Anticipate hurdles  Share knowledge and experience  Flexibility  Adaptibility Communication ++ ++  Manage communication supports  Organize communication flows  Anticipate communication needs Coaching + ++  Evaluate  Inform  Organize and support workspace learning Management learning ++ ++  Progress your own "knowing"  Learn from your errors  Incorporate continuous learning Stress management + ++  Time management  Conflict management  Prioritize Bilan / projet .and IS management Decision making skills + ++  Operationalize  Install a management information system  Anticipate. + ++ Target Project management skills ++ ++  Scenario building  Identification of multidimensional solution spaces  Risk management  Structuring and controlling Vision development skills ++ ++  Understanding the economic context  Anticipate competitive evolution  Imagine and create innovative actions  Produce coherence Managing performance ++ ++  Managing indicators  Translate ideas in actions that create value  Information . en partenariat avec l’Apec / Direction de l’Entreprise 10 et des Partenariats / Euromed Management .

Bilan / projet . en partenariat avec l’Apec / Direction de l’Entreprise 11 et des Partenariats / Euromed Management .Document rédigé par Trajectoire.

you might want to analyse what you are not comfortable with. identify what you like or do not like. en partenariat avec l’Apec / Direction de l’Entreprise 12 et des Partenariats / Euromed Management . and what strong points you have to achieve it. Step 1 : Evaluating your present or past situation «I am no longer comfortable and happy in what I do/did». what you do not want to do any more. you will find useful questions to ask yourself in order to build your own career objective: Step 1: Taking into account your present and/or past professional experiences. This might be how you feel.  Step 7 : Summarise what your objective is.  Step 2 : What would your dream job be?  Step 3 : What is your personal favourite style of life? What are your priorities? More precisely. or at least. If so.Phase 2 : Building my own Career Objective In the following pages. Bilan / projet . so that you can identify what you would prefer instead.Document rédigé par Trajectoire. what are your values and what is important for you in your job ?  Step 4 : Which questions should you ask yourself?  Step 5 : What would be your favourite job description?  Step 6 : Do a market study to decide whether your objective is realistic and to identify the companies that could be interested in your profile.

or is the team involved ? …) Relationships with others (internally and externally) Working alone Working in a team Structure /organisation Small size (Company size. adaptable and pro-active Workplace. be Business trips Inside/outside.Fill in the table below detailing. can they be measured. company : more association. office. working conditions… Business trips : (location. autonomy. and why. outside the company Business trips…) Bilan / projet . You can complete one table per professional experience. …) Small size companies human. are you involved in their Too many variables Get a bigger fixed salary evaluation. for each item.Document rédigé par Trajectoire. what you did not like. what you liked. FOR EXAMPLE : What I would like Items What I like What I do not like for tomorrow Product / service Insecticides for industrial Large public product agriculture : product unknown Actions Selling : Permanent More teamwork in the (get some help from relationship with customers company your final outcome) Have to convince : Convincing rewarding Results (are they concrete. en partenariat avec l’Apec / Direction de l’Entreprise 13 et des Partenariats / Euromed Management .

Business trips…) Bilan / projet . or is the team involved ? …) Relationships with others (internally and externally) Structure /organisation (Company size. en partenariat avec l’Apec / Direction de l’Entreprise 14 et des Partenariats / Euromed Management . are you involved in their evaluation. …) Workplace. can they be measured. working conditions… (location. office. association.Try your own now ! Items What I like What I do not like What I would like for tomorrow Product / service Actions (get some help from your final outcome) Results (are they concrete.Document rédigé par Trajectoire. Inside/outside.

Let’s go back to these dreams.the most accessible : Bilan / projet .Step 2 : My dream job The job of my dream … As a child every one of us dreamt of crazy and fantastic jobs.. I pictured myself as a….? 2°) Later.the craziest : . We thought about who we wanted to be instead of focusing on what was really possible. as a teenager ? 3°) And now. en partenariat avec l’Apec / Direction de l’Entreprise 15 et des Partenariats / Euromed Management . 1°) As a child. more or less accessible. without thinking of whether this is possible or not. which ones are still my dreams? .Document rédigé par Trajectoire.

en partenariat avec l’Apec / Direction de l’Entreprise 16 et des Partenariats / Euromed Management . My personal favourite life style Questioning yourself on personal commitments can be useful. or activities. issues.Document rédigé par Trajectoire. You feel attracted to some problems. or even to some particular social conditions. Use the Three P Rule to identify what motivates you: 1°) Plenty of Money (or “Plenty of Pennies” or “Pockets Full”) Which jobs do you think would earn more money? Which ones are attractive for this reason only? 2°) Power In some jobs. Which ones are attractive for this reason only? Bilan / projet . influence and authority over other people. you can get a dominant position. Which ones are attractive for this reason only? 3°) Pleasure Some jobs attract us because we relate them to certain activities.Step 3 : My personal favourite life style and my priorities.

on my life style ? Question 2 : What is the lifestyle of the people who have impressed and influenced me most until now ? What ideas can I take from them ? Sir Alex Ferguson is Bilan / projet . review it all taking some distance.My priorities For each one of the four questions below. on everything I do. write … for three minutes. You have to write.Document rédigé par Trajectoire. write whatever comes to your mind. and underline the three words or the three phrases that really make sense. write. without stopping to write. Without stopping. en partenariat avec l’Apec / Direction de l’Entreprise 17 et des Partenariats / Euromed Management . even the silliest things. Question 1 : Which are my values in life ? What is so important for me that this is what counts the most in how I judge myself and others. After three minutes.

a day you feel was useful. . .Question 3 : Imagine a full day. What would it be like ? Question 4 : What are characteristics of a dream job ? After reviewing. - Bilan / projet . en partenariat avec l’Apec / Direction de l’Entreprise 18 et des Partenariats / Euromed Management . efficient. . - . . . very satisfying and intense.Document rédigé par Trajectoire. select the key words (4 x 3): Question 1 : Question 2 : Question 3 : Question 4 : . . - .

en partenariat avec l’Apec / Direction de l’Entreprise 19 et des Partenariats / Euromed Management . Questions References Websites Selected regions / countries Sectors of activities Selected companies From planning to putting into practice: Bilan / projet . you need to determine the following:  Selected regions / countries  Sectors I would like to work in on in the short and mid term  Company size  Companies I am interested in Try to identify references and websites that would help you to do your research for these factors.Document rédigé par Trajectoire.Step 4 : Which questions should I ask myself ? In order to define your career objective.

media…) for job positions that most interest you. BETWEEN THE IDEAL AND THE REALISTIC 6th step: Is my career objective in line with market trends? This step is important. This means:  identifying your potential employers. in order to consult the Alumni Yearbook. Note down on a blank sheet the information in three different groups: company.  understanding their needs. job position. in which jobs?  Based on which criteria. finding out about their recruitment process and criteria How to do it? Ask yourself about your desired job position with the following points:  Who is recruiting ?  What needs do they have.Document rédigé par Trajectoire. especially in order to answer the following questions: Is the career objective realistic? How can I get to know companies that might be interested in my competencies? Do they have recruitment opportunities? Which of my competences and knowledge would be relevant to which market sectors? It is necessary to validate your objective (which is effectively what you are “selling” on the job market) by doing a « market study ». A210. your personal network. Euromed Management Alumni : a number of former Euromed students are happy to advise current students. 2. company sites. and help develop their career objectives. You need to be a member of the Alumni Association. your professors. en partenariat avec l’Apec / Direction de l’Entreprise 20 et des Partenariats / Euromed Management . for more information. which competences? This « market study » can be developed by:  Interviews conducted with professionals through: 1. 3. which profile. profile. 2 – Identify the common points: Bilan / projet . Approach: 1 – Gather important information: Consult offers (jobsites. If you are interested. visit the Alumni Association Office.

5 – Identify the targets: You could make a grid with « I can/ I want » to help you Make a first choice of the targets among the ones that you identified The ones that you eliminate The ones that you ask yourself about JOB POSITION : COMMON POINTS FOR ALL THE COMPANIES Bilan / projet . we have to multiply the number of announcements by 2. age. whatever the company might be. do you have an idea of the number of job offers published in the media? In order to have an idea of the market volume. en partenariat avec l’Apec / Direction de l’Entreprise 21 et des Partenariats / Euromed Management . Mention their characteristics (activities. Make a group typology.sector of activity. knowledge. etc. missions). 4 – Evaluating the market volume: Do you have an idea of the number of companies that represents each one of the groups identified? For the functions which are close or similar to the ones that interest you. you will find a job offer either by matching the company’s needs (job position) or matching the recruitment criteria (profile). and the specific recruitment criteria (experience.Note that. 3 – Segment the companies: There are different groups of companies with specific expectations . turnover…). client base. they have their own needs (functions to be developed. academic requirements.5. size of the company. aptitude…) These segmentations will also help you work on your argument for each group. You can also divide companies according to production or distribution modes. This is the basis of the « what you are selling ».Document rédigé par Trajectoire. size or other criteria) Note that for each group.

Document rédigé par Trajectoire.Main Activities of Profile the Job Position SEGMENTATION Company Specific Needs Specific Recruitment Criteria Typology Volume Target : I take: I may probably take: I do not take: Bilan / projet . en partenariat avec l’Apec / Direction de l’Entreprise 22 et des Partenariats / Euromed Management .

7th step: My career objective Who am I? What do I know how to do? What do I want to do? What do I have to acquire in order to do what I want to do? Bilan / projet . en partenariat avec l’Apec / Direction de l’Entreprise 23 et des Partenariats / Euromed Management .Document rédigé par Trajectoire.

en partenariat avec l’Apec / Direction de l’Entreprise 24 et des Partenariats / Euromed Management .Document rédigé par Trajectoire.My ideal career solution (project A): My backup plan 1 (project B): My backup plan 2 (project C): The false tracks clearly identified: Bilan / projet .

APPENDIX Appendix 1: Areas of knowledge Appendix 2: Action Verbs Appendix 3: From planning to putting into practice: between the ideal and the realistic Bilan / projet .Document rédigé par Trajectoire. en partenariat avec l’Apec / Direction de l’Entreprise 25 et des Partenariats / Euromed Management .

Physics-Chemistry Science and technologies Life and Earth Sciences Maths .Management . Communication Commercial Languages Philosophy.Mines Civil Engineering -BTP Physiology Specialisations : textile .wood .office Urbanism Accounting for Clients Arts Education Sciences Auditing – Management Control Printing Communication. sociology Economy Languages applied to business and Work Psychology Corporate management commerce Clinical Psychology General Management Languages applied to translation History Finance Documentation Geography Accounting for Suppliers Secretarial . Languages .Document rédigé par Trajectoire.Ecology Audiovisual Technologies Genetics Bilan / projet .paramedical .Chemistry Aeronautic Food Materials Architecture Geology .Accounting .Automatic - Sociocultural Informatic - Law Telecommunications Private Law Medicine Business Law Odontology Exploration Systems Public Law Pharmacy Networks International Law Veterinary Materials Working Law Paramedical Data bases Legal Studies Sanitary Internet Political sciences and Social Software administration Education and culture Information Management Political. Appendix 1: Areas of Knowledge Economy . Electronics .Art .statistics Metallurgy Natural Sciences Maths applied to Human and Mechanic Animal Biology Social Sciences Electricity Agriculture Physics . economic and financial Physical Education and sports Industrial IT Sciences Production Political and International Sciences IT technician Artificial Intelligence Telecommunications Maths .Publishing Human Sciences - Finance . en partenariat avec l’Apec / Direction de l’Entreprise 26 et des Partenariats / Euromed Management .paper Environment . journalism HR Cinematography and Commercial-marketing audiovisual International Commerce Publicity Public Services Bank-Insurance Tourism –Hospitality –Transport Law – Political Sciences Medical .

en partenariat avec l’Apec / Direction de l’Entreprise 27 et des Partenariats / Euromed Management .Document rédigé par Trajectoire. Appendix 2 : Action verbs DECIDE FORM ADVISE BELIEVE COMMUNICATE Stop Animate Help Adapt Dialogue Choose Teach/Learn Clarify Improve Discuss Conclude Drive Understand Conceive Change Determine Develop Diagnose Construct Listen Eliminate Educate Listen Discover Express Fix Train Guide Elaborate Inform Judge Instruct Incite Imagine Interview Arrange Transform Orient Innovate Negotiate Solve Propose Invent Share Recommend Renew Write Anticipate Transform Inform Find Transmit PRODUCT ORGANISE CONDUCT NEGOTIATE CONTROL Apply Adjust Animate Sell Appreciate Elaborate Anticipate Command Buy Question Execute Arrange Conduct Arbitrate Evaluate Do Coordinate Trust Increase Exam Realise Distribute Define Commercialise Experiment Follow Establish Delegate Conclude Measure Use Execute Govern Consult Prove Plan Guide Convince Supervise Prepare Impulse Persuade Monitor Programme Inspire Place Test Structure Institute Propose Validate Manager Select Verify Pilot Preside MANAGE ADMINISTRATE RESEARCH DEVELOP OTHERS Acquire Class Analyse Develop Budget Count Calculate Improve Collect Register Consult Increase Account Establish Enquire Commercialise Consolidate Ensure Study Study Economise Manage Examine Implant Enrich Arrange Experiment Launch Balance Identify Observe Progress Explore Govern Prospect Promote Win Classify Research Invest Follow Survey Optimise File Bilan / projet .

Document rédigé par Trajectoire. en partenariat avec l’Apec / Direction de l’Entreprise et des Partenariats / Euromed Management 28 .Bilan / projet .