Now is the best time ever to be a writer. We thank you for joining leaders of the digital publishing revolution for a day of insight and advice about eBooks. You will learn what you need to know about digital publishing and get a glimpse into the future of this quickly evolving opportunity. We will begin with a brief historical perspective on eBooks and continue with a discussion of where the market is heading. Agents, authors, publishers, analysts, consultants and other eBook professionals will discuss their take on the eBook universe and you will learn how to publish and market your eBooks successfully. Then we’ll cap the day off with a no-host cocktail reception where you can mingle and network—and see some of the amazing devices for reading eBooks.
9:00–9:15 9:15-10:00 Introduction Laurie McLean, Dean, San Francisco Writers University The eBook Revolution Mark Coker, CEO, Smashwords

10:00-10:45 The Future of eBooks: Enhanced eBooks Philippa Burgess, Studio Mythopoeia Brad Inman, Vook 10:45-11:00 Break 11:00-11:45 Successful eBook Authors Simon Wood, mystery author Carla King, non-fiction author Ransom Stephens, science fiction author Noon-1:45 Lunch with Panel Discussion about Digital Publishing Moderator: Mike Wolf, GigaOM Laurie McLean, Larsen-Pomada Literary Agents David Marshall, Berrett-Koehler Publishers Evan Karp, and Quiet Lightning How to Publish Your Own eBook Rob MacDonald, Scribd Mark Coker, Smashwords eBook Marketing Today Stephanie Chandler, author and marketing consultant Jay Hartman, Untreed Reads epublisher/marketer Cocktail Reception and Exhibition of eReaders and eBooks (Kindles, Nooks, iPads, Kobos, etc.)




Sponsored by San Francisco Writers University, a project of the non-profit San Francisco Writers Conference

Laurie McLean Dean, San Francisco Writers University & Agent at Larsen-Pomada Literary Agents SFWU offers online and offline classes and events for all writers at every stage of their writing journey. Mark Coker Founder, CEO, and Chief Author Advocate at Smashwords Smashwords distributes and publishes multi-format, DRM-free eBooks ready for immediate sampling and purchase on any e-reading device. Philippa Burgess Co-founder Creative Convergence and Studio Mythopoeia Creative Convergence is a Los Angeles-based entertainment marketing company. Studio Mythopoeia was formed to produce the next generation of enhanced eBooks. Brad Inman President, Vook Brad Inman founded Vook to publish video-enhanced eBooks by joining authors to filmmakers. Simon Wood Anthony-award winning author of six thriller and mystery novels (and horror writing as Simon Janus) Carla King Author of American Borders (and coming soon: China Road) and Director of SelfPublishing Boot Camp Ransom Stephens Author of The God Patent Mike Wolf VP Development, GigaOM GigaOM is a leading provider of publications and events for the technology and entrepreneurial markets worldwide. David Marshall Director, Editorial and Digital, Berrett-Koehler Publishers Berrett-Koehler is an independent publisher dedicated to creating a world that works for all. Evan Karp Literary Culture Examiner and founder of the Quiet Lightning monthly public reading series Rob MacDonald Senior VP of Business Development at Scribd Scribd is the world’s largest social publishing and reading site and Rob is in charge of the business development team in their Manhattan office. Stephanie Chandler Author and Internet marketing consultant

Jay Hartman Publisher at Untreed Reads Contact San Francisco Writers University:

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