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inches in width and 14 inches in length, or the size of a legal-sized bond paper
Handwritten or printed letters urging voters to vote for or against any candidate
Posters made of cloth, paper, cardboard, or any other material – whether framed or posted – with a
size not exceeding 2 feet by 3 feet
Streamers for public meetings or rallies with a maximum size of 3 feet by 8 feet, which may be
displayed 5 days before such meeting/rally and must be removed within 24 hours afterwards
Mobile units or vehicle motorcades of all types, with or without sound system, and with or without
lights
Paid advertisements in print or broadcast media (see related rules below)
These materials can only be posted in common poster areas authorized by the Comelec or in public places as defined by the poll body. It may also
be placed in private properties, but with the consent of property owners.
Lawful election propaganda, except for banners and streamers, may also be displayed in the candidates' residences.
Comelec encourages candidates to use recyclable and environment-friendly materials. As such, the poll body requires candidates to indicate in
their materials the phrase, "This material should be recycled."
Identify the candidate whom the ad is for (with the words "Political advertisement paid for" followed
by the candidate's name and address)
Identify the one who paid for these ads (with the words "Political advertisement paid by" followed by
the payor's name and address)
If the space for a printed or online ad is donated by a publishing firm or the airtime is given free of charge by a TV or radio station, the
propaganda should bear the phrase "Printed free of charge" or "Airtime for this broadcast was provided free of charge by," followed by the name
and address of the publishing firm or broadcast entity.
If two or more candidates are in a TV or radio ad, the length of time they appear or are mentioned in it will be counted against their airtime limits.
An appearance or guesting in a newscast, news interview, news documentary, or on-the-spot coverage of news events "shall not be deemed to be
broadcast election propaganda" and thus will not be counted against their airtime limits. Comelec, however, instructs broadcast media entities to
give prior notice – or within 24 hours after first broadcast – on such items.
Candidates will be charged a 30% discounted rate for TV ads, and a 20% discounted rate for radio ads.
Print ads
The maximum sizes of print ads for each barangay and SK candidate are:
Print ads, whether purchased or free of charge, "shall not be published more than 3 times a week per newspaper, magazine or other publication
during the campaign period."
Coordinated print ads featuring more than one candidate may be published. The size and frequency limitations "shall apply to each candidate
appearing, mentioned or promoted in such a coordinated advertisement."
Meanwhile, when charges are aired against candidates, Comelec provides for a "right to reply" process in broadcast or print media.
Online ads
Comelec set the following maximum sizes of various online propaganda for each candidate:
Micro-bar 88 31 2.84
Button 2 120 60 2
Skyscrapers
These online ads, whether purchased or free of charge, "shall not be published more than 3 times a week per website during the campaign
period."
The display of such online ads "for any length of time, regardless of frequency, within a 24-hour period, shall be construed as one instance of
publication," added Comelec.
Not counted are broadcast programs "which are the main content of online streaming or video website pages."
Comelec Resolution 10294 also stated that personal opinions, views, and preferences for candidates posted in blogs or micro-blogs (like posts or
status updates on social media) "shall not be considered as acts of election campaigning or partisan political activity unless expressed by
government officials" in the 3 branches of government, constitutional commissions, the civil service, the military, and other para-military units.
Reporting requirements
Both winning and losing candidates must report their campaign expenses in their Statement of Contributions and Expenses (SOCE), to be
submitted to the Comelec by June 13.
Mass media entities must submit to Comelec all copies of advertising contracts it entered with candidates, along with copies of official receipts
issued to the candidate or donor who paid for the ads.
Mass media entities and website owners must also submit to the Comelec the certified true copies of broadcast logs, certificates of performance,
affidavits of publication, or similar records "for review and verification of the frequency, date, time and duration of advertisements aired for any
candidate."
Contractors and businesses that have election-related transactions with candidates should likewise report to the Comelec such expenditures, along
with copies of official receipts, within 30 days after the polls. – Rappler.com
Filed under:Commission on ElectionsSK elections 2018Sangguniang Kabataanbarangay and SK elections 2018barangay elections 2018campaign adscampaign
materialscampaign periodComelec
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