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CHAPTER 1

THE PROBLEM AND ITS BACKGROUND

1.1 Introduction

Public Markets have been part of communities in the Philippines since the olden

times of Spanish colonial period. During their colonialism, Spaniards institute a standard

plan of a plaza complex surrounded with essential buildings and institutions. The Market

was one of these important buildings, along with churches, convents, schools, and town

hall. To buy necessary commodities in a cheaper cost, the market is the only place where

people can go at that time. The goods being sold are usually fresh because these came

directly from producers and suppliers who produce and cultivate their own products.

Figure 1 Rear side of La Quinta Market in Quiapo, Manila

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Through the years up to the present, public markets are still on the line and

continuing to operate. Almost every city/municipality has this kind of facility owned and

managed by the local government unit. The basic concept of market evolved and is

supplemented with other necessary facilities for more productive and efficient operation.

It had also broken down into different types, depending on size of consumers and range

of available commodities. Some of the existing markets provide a bagsakan center to sell

and supply agricultural and fishery food products in a wholesale basis. This is a

concealed place where vendors get their supply and sell it in their stalls in a marked up

price. A transport terminal could also be provided in some markets for better accessibility

and convenience of commuting buyers. With the present situation, it can be stated that the

public market is already an integral part of the Filipino culture and it imposes a sense of

neighborhood by bringing people together.

A. Rationale of the Study

The study aims to relocate and make a new design of the TMC Public Market.

This project intends to address the problems being experienced by the users. The present

situation of this facility produces some other serious dilemmas that hinder the growth and

development of the city.

One of the products of its present condition is the problem with congested traffic

around the market. Productivity of the city has been decreased with this problem, giving

delay to everyone. To ease the heavy traffic, Governor Jesus Crispin Remulla

implemented the Vehicle number coding scheme not only in Trece, but also in the whole

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Cavite. This scheme started on Monday, February 05, 2018. He assigned the Office of the

Governor – Road Safety Division (OPG-RSD) as the scheme’s lead implementing body.

The group is supported by the Cavite Office Public Safety (COPS) and the City &

Municipality Traffic Management Offices.

There will be also a road widening project and provision of drop off in the central

business district. The frontage of the market will be used for the implementation of the

said project.

B. Background of the Study

The Trece Martires City Public Market or Pamilihang Lungsod ng Trece Martires

is a public market located along the Governor’s Drive and Trece-Indang Road in Trece

Martires City, Cavite. This is the general market of Trece and one of the most famous and

biggest markets in Cavite. SM City Trece and Tower Mall are some of the major

commercial establishments facing the frontage of the market. The whole market complex

has a total land area of approximately 10,892.21 sq. meters and is composed of the main

public market itself, wet and dry goods annex, transport market, and the Market

administration office. A wide range of products and services are available in the market

with the presence of different shops offering their specialties and certain goods. Through

time, this facility has been well used by the residents of the city, leading to its

unconditioned and unmaintained status. Toilets are insufficient to cater the customers,

making it inclusively only for vendors and personnel. Below are the pictures of its

present condition:

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Figure 2 Trece Martires Public Market Aerial Plan

Daytime

Figure 3 Trece Martires Public Market along Governor’s Drive

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Figure 4 Trece Martires City Wet and Dry Market Annex

Figure 5 Rear side of TMC Public Market along Service alley

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Figure 6 Tricycle Terminal along Market road

Figure 7 TMC Transport Market along Market road

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Nighttime

Figure 8 Trece Martires City Public Market at night

Figure 9 Rear side of TMC Public Market at night

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Figure 10 Street Food tents at night

Figure 11 Meat and Vegetable Section

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C. Statement of the Problem

There is a need to find a new site for the relocation of the present public market of

Trece Martires City. Along with its relocation, a new design shall be made that will solve

the problems already encountered from the existing. In addition, these following

questions must be also answered and solved by the study:

1. How to redefine the negative image of the market?

2. What would be the benefits of having a new and relocated public market?

3. How to plan the overall design of the new public market that will show the city’s

cultural identity?

4. How to improve the wind circulation and natural lighting inside the market?

5. Will the relocation of the market significantly decrease the congested traffic

along the crossing between Governor’s Drive and Tanza – Trece Road?

D. Project Goals and Objectives

The project aims the following to be achieved in the relocating and planning of

the TMC Public Market and supporting facilities:

 To provide a cleaner and improved market

 To increase efficiency

 To lessen the work of workers

 To attract tourist

 To promote quality living, cleanliness, and discipline

 To showcase the essence of architecture in the society

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E. Significance of the Study

It is necessary to conduct this study because it will provide the design for the new

market. The study will be benefited, especially by these groups:

 To the Buyers and Sellers

Through this study, Trecenos would have the initial idea of what their

future market could be. They would also be informed of the advantages of

relocating their existing pubic market. Stallholders will be knowledgeable as well

of the rules they need to comply based on the existing laws.

 To the Local Government Unit (LGU)

The LGU of Trece Martires City can use this study as reference in building

the actual public market and supporting facilities. It will give them a new iconic

structure in their place because of its architecturally-appealing design. This will

be their new milestone that will reflect how progressive their city is. It will also

solve their problem about traffic congestion in the central business district and

will organize the busy area of the market.

 To the Future Researcher

This study will be a future reference of students who are going to

research about public markets. It will lead their chosen topics to being more

realistic because of this existing research that will provide concepts and

considerations in designing a market facility.

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F. Scope and Delimitations

The purpose of this study is to make a new design of the Trece Martires City

Public Market and supporting facilities in its new location. The design focuses on solving

the encountered problems on the existing market. With compliance to the laws related to

this government facility, the new plan should improve the circulation and provide greater

convenience to the users. It will also consider the culture and vision of the city which

will reflect on its interior and exterior design. This study was done from March to May

2019.

The study limits are the increase in profit of the retailers and even ambulant

peddlers, and the analyzations related to economic field. The economic development of

the whole city is also beyond the control of the researcher.

G. Conceptual/Theoretical Framework

Figure 12 Conceptual Framework

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H. Definition of Terms

Abattoir/Slaughterhouse – the facility or premises used in the slaughter of food animals

for human consumption.

Ambulant Peddler - one who sell his wares, commodities, or foodstuffs and keeps on

travelling and selling his goods from one place to another.

Bagsakan Center – an open building within the vicinity of the market where the

agricultural and fishery food products and other goods from producers and suppliers are

sold on wholesale basis.

Carinderia – a section in the market where cooked foods and drinks are displayed, sold

and served.

Dry goods section – area in the market where dry goods (e.g. clothing, kitchen utensils,

toys and other similar items) are displayed for sale.

Food System – it generally includes production, processing, distribution, and

consumption of food. This is a concept showing farm to table food.

Martyr – a person who is killed because of their religious or other beliefs.

Public Market – is a year-round market owned and managed by the government

intended to serve the general public.

Stall – a compartment or area designated for the display or sale of commodities, goods,

or other merchandise.

Stallholder – a person or entity that has been granted the right to use a stall.

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Transport terminal – the location where passengers either originates, terminates, or is

handled in the transportation process. This serves as the parking and embarkation of

public utility vehicles.

Acronyms

ABR - Anaerobic Baffled Reactor

CLUP – Comprehensive Land Use Plan

COPS - Cavite Office Public Safety

HLURB – Housing and Land Use Regulatory Board

IRR – Implementing Rules and Regulations

LGU - Local Government Unit

OPG-RSD - Office of the Governor – Road Safety

TMC – Trece Martires City

RTW – Ready-to-wear

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CHAPTER 2

RELATED LITERATURE AND STUDIES

2.1 Review of Related Literature

The following are the materials that the researcher found useful and related for the

study. These will guide him in designing a realistic public market and supporting

facilities.

A. Local Related Literature

The Public Market and the City

Significance of the Public Market

Supermarkets and hypermarkets have lessened the number of customers and

public attention of public markets. This situation may due to the reason of unmaintained

and uncomfortable facilities of public markets.

Lately, the local government units in General Santos, Mati, Calapan, Muntinlupa

and Mandaluyong have inserted a new life in their local public markets. These markets

were transformed to become compliant to the Housing and Land Use Regulatory Board

(HLURB) Standards for Public Markets. With the aid of Public-Private Partnerships, this

project would be possible. Public Markets should be treated well because it plays a

central role in the history, culture, and economy of a place. It was the main center of

town’s commerce and trade, and was the venue of cultural exchange in the early times.

Public markets, as regulated by the government, support small entrepreneurs in

the early stage of their business. It protects them from big private enterprises. The Baguio

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City Public Market supports the ‘buy local’ initiative because it is the cheapest and most

extensive place in the city to buy local products.

Figure 13 Baguio City Public Market

Figure 14 Baguio City Public Market Stalls

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Standards for Philippine Public Markets

In the IRR of Executive Order 648, it discusses locational or siting clearance,

design standards, utility and facility requirements of public markets. It also says that

construction of stalls and selling along the sidewalk and outside the market is prohibited.

Ice products should come from ice plants with sanitary permit or be made from potable

water supply. This is in contrast of how most of the ice blocks are delivered to the

market. The current scenario is ice blocks are thrown from the delivery truck to the

market floor. It is the same process with the fish when delivered every morning. This

gives the markets negative impressions with sanitation. The LGU lacks in action on

solving these problems with regards to health. They should envision that the public

market plays an important role to the locals and it should be sanitized and well

maintained.

A Few Good Models

Some good examples of public markets are the General Santos and Muntinlupa

public markets which have USAID - funded waste water treatment facilities. Another one

is the Trinidad Public Market in Trinidad, Bohol where it has its own Market Code

ordinance. The LGU has a mission of establishing a self-reliant and viable eco-enterprise

through the operation of public markets equipped with facilities for the services of the

customers.

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Figure 15 General Santos’ Public Market Waste water treatment facility

A good market is one that showcases good architecture. Public buildings should

not look heavy or composed of massive concrete because Philippines is a tropical

country. Natural light and air must be able to pass through inside the building for

convenience of the users.

B. Foreign Related Literature

Public Markets & Community-Based Food Systems

Public markets or farmer’s markets are the main source of fresh goods and

products that can be bought in lower prices, compared to supermarkets. A community

should serve its populace with its necessities, and one of these is the market. Food

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security and local food systems advocates have used the markets as the source of

affordable but healthy foods for low-income communities. It is also a tool for economic

development in neighborhood that experiences demographic changes.

In a survey conducted by local food system advocates, it has shown some

common issues related in operating a market. Two of these are the insufficient customer

base, and inability to meet vendors’ financial expectations. On the other side, they have

defined what a successful market is. These are succeeds in building local food systems,

provides a space for people to come together, and economically sustainable over the long

term.

For a community that has few public spaces, a market can be also consider as its

de-facto civic square. It is a good thing to go beyond its basic purpose. People can go to

market not only to buy commodities, but also to meet, mingle, and enjoy the overall

atmosphere of the market. The nicer the market, the more money the stallholders will

make because of greater number of possible costumers. The architects can improve the

new and existing market by taking into consideration the model made by the Project for

Public Spaces (PPS). It constitutes four key elements of a great place as shown in the

figure below:

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Figure 16 Four Key Elements of a Great Place

 Sociability

It means encouraging customers to bring family and friends to go to the

market. Through this, it expands the customer base.

 Uses & Activities

Different events should also be held in the marketplace. These can be

cooking demos, music concerts, and other entertainments.

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 Access and Linkages

The basic supporting spaces should be well maintained and sufficient.

These are the parking slots, drop off and etc. The market could also increase its

sale by placing it in proximity to existing institutions or housing developments.

 Comfort & Image

Provide seating and shelter for customers, and using landscape to liven the

area.

Improving these elements can make the market have a greater possibility of

maintaining its competitiveness and growth in the future. It will give the city a strong

identity and a remarkable landmark.

Developing a Public Market

The development of a public market is not the same as the other commercial real

estate developments. This has been proven by Aaron Zaretsky who experienced

developing and managing public markets for almost forty years. His knowledge spans

from conceptualization, feasibility study, site analysis, architectural analysis, project

management up to operational stages of development.

A public market should comply with the public policy goals while reflecting the

heart and soul of a community. Performing areas where buyers will be entertained could

be also put inside the facility. It could also become the birthplace of a future trademark.

An example is on how a small business grew and became well-known internationally.

One day, a man named Zev Siegl bought a coffee roaster and shared some roasted coffees

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to his friends. His friends liked the taste of those coffees and urged him to open a coffee

shop. Zev then went to the Pike Place Market to rent a space for his new coffee shop.

Years went by and that small coffee shop is now the Starbucks people know today. Zed’

coffee shop came from a humble public market and now, has 20,000 stores in 59

countries grossing billions of dollars annually. This just means that a facility with

supportive environment and critical mass helps private businesses to succeed.

Aaron Zaretsky has recommended of having a feasibility study and also a

Business plan for the sake of the project. In conducting a feasibility study, this should

contain the following elements:

1. A review of past relevant documents

2. Observations, strengths and weaknesses noted during on-site visit/ visits

3. Site Analysis

4. Demographic Analysis

5. Traffic Analysis

6. Site Selection

7. Recommendation

A business plan then will be prepared and it includes some sort of administrative

works and financial matters. It should also contain a survey report where the data came

from residents, tourists, etc. Other components of this plan include Design Program,

Simplified Schematic layout, Parking Analysis, Management, Preliminary Capital

Budget, Rent setting strategy, and etc.

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Figure 17 Artist’s render of a proposed public market

C. Legal Basis

PRESIDENTIAL DECREE NO. 856

IMPLEMENTING RULES AND REGULATIONS OF CHAPTER IV –

MARKETS AND ABATTOIRS OF THE CODE ON SANITATION OF THE

PHILIPPINES

RESOLUTION NO. R - 682

IMPLEMENTING RULES AND REGULATIONS TO GOVERN THE

PROCESSING OF APPLICATION FOR LOCATIONAL CLEARANCE OF

MARKETS AS MAENDED

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2.2 Review of Related Studies and Projects

A. Case Studies

Marketplace Shopping Mall

Figure 18 Marketplace Shopping mall

Location: Mandaluyong City, Manila

Land Size: 7,500 sq. meters

History: The original structure of the market which was located in the heart of

Mandaluyong City was destroyed by a fire happened on 1991. Most of the materials of

the structure were made of wood, making it burnt easily. The city government took

interest in rebuilding the destroyed market through the Revised Implementing Rules and

Regulations of R.A. 6957 or also known as the Build-Operate-Transfer Law. The

winning bid of P 300 million was granted to the Macro Founders and Developers, Inc.

for the new seven-storey market project. This new building includes four stories of retail

and entertainment space, two stories of parking, department stores, movie theater,

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bowling alley, and food court. The bidder was awarded a BOT grant for 40 years to build,

operate and manage the market. The city government has no share to the revenue

generated by the project. After 40 years, the market would be handed back to the city

government.

Current Status: The new public market and shopping mall has provided the community

with over six hundred work opportunities to the people. More importantly, it has

provided accessibility for necessary products to the low income customers. The city’s

basic concept of providing a simple public market transformed into a multi-storey, and

mixed-use retail/entertainment venue. This led to commercial growth of the city, and a lot

of benefits to the locals.

Jaro Public Market

Figure 19 Jaro Public Market

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Location: Jaro, Ilo-ilo

Jaro Public Market is a typical market in Ilo-ilo where dry goods stalls, fish stalls,

meat stalls, vegetable stalls, and carinderia could be found. It has also coconut grinding

and live animal section. What gets the attention of the researcher is its integration of

wastewater treatment system as compliance to Republic Act No. 9275: The Philippine

Clean Water Act of 2004. With the engineering efforts, a suitable size of the system will

be defined through the volume of wastewater generated by the facility. Below are the

inclusions recommended by the engineers in a wastewater system based on this study:

 Grease and trash traps located at key points in the sewer system to remove grease

from the food service areas and heavy solids from the vegetable, meat and fish

areas.

 Settler – a settling tank, similar to a septic tank, to perform primary settling

 Anaerobic Baffled Reactor (ABR) - to remove much of the organic matter and

suspended solids in the wastewater stream.

Construction of wetland is considered because it will treat the wastewater to a

point of safe discharge. This is in compliance with environmental standards. Wastewater

will flow from the ABR tank to the wetland where it will be evenly distributed through

the gravel media. Wetlands could also contribute to the aesthetic value of the place, and

may be used to grow hydroponically growing saplings.

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Calapan City Public Market

Figure 20 Calapan City Public Market

Location: Calapan City, Oriental Mindoro

History: Calapan City Public Market is a two-storey public market opened on December

15, 2011 in Calapan City, Oriental Mindoro. This is a permanent replacement of the

former which burned three times already. This structure is a symbolism of resiliency and

strength of the entire city.

Current Status: The zoning of this market is different from the other typical markets in

the Philippines. The meat, fish and vegetable stalls are placed on the second floor while

clothing and other dry items are placed on the ground floor. There is also a passenger

terminal for commuter’s greater accessibility. The budget for this establishment costs 188

million to build.

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Bukidnon’s Public Market

Figure 21 Maramag Public Market

Location: Maramag, Bukidnon

This market has been featured in different blogs because of its outstanding

quality. According to the bloggers, Maramag Public Market could be the cleanest public

market in the Philippines. Proper ventilation and natural lighting are provided to give a

pleasing scent and better visibility inside. It changed the stereotype ambience of all

public markets as dirty and stinky with unmaintained facilities. Below are the pictures

that will prove the cleanliness and organization of the market:

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Figure 22 Interiors of Maramag Public Market

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CHAPTER 3

RESEARCH METHODOLOGY

3.1 Methodology

A. Description of Method

To be able to investigate and support the study, the descriptive method of research

was used. According to Manuel and Medel, Descriptive research describes what is. It

involves the description, recording, analysis, and interpretation of the present nature,

composition or processes of phenomena. The focus is on prevailing conditions, or how a

person, group, or thing behaves or functions in the present. It often involves some type of

comparison or contrast (Manuel and Medel, p.25). Since the study is focused with the

present status of the public market, the descriptive method of research was the most

suitable method to use. It will help the researcher in describing and assessing the current

situation and collecting data to further analyzation. This will eventually lead to

interpretation for formulating of recommendations and effective solutions.

B. Research Instruments

Pen and Paper. These were used to write down the discovered information from the

interviewees, as well as to note the current situation of the market.

Cellphone. Aside from it’s one of the researcher’s personal belongings, cellphone was

mostly used to take pictures of the interviewees, present and proposed sites, and printed

out documents.

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Laptop. It is used to record and organize all the data being collected with the use of

Microsoft Word. This was also the main tool of designing the market using Autocad,

Sketchup, Lumion, and Photoshop .

Printer. To be able to have hardcopy of necessary documents, they must be printed using

this device.

C. Identification of Key Resource Persons and Data Resources

Government Offices. Since the project is under the government supervision, it is best if

data are gathered directly from these government entities:

 Office of the City Planning and Development Coordinator. One of the

offices in the City Hall of Trece Martires and responsible in conducting

continuing studies, researches and training programs necessary to evolve

plans and programs for implementation. They monitor and evaluate the

implementation of the different development programs, projects and

activities in the local government unit concerned in accordance with the

approved development plan. They also prepare comprehensive plans and

other development planning documents for the consideration of the Local

Development Council.

 Trece Martires City Market Administration Office. It is a special

government office established to be the administrators of the TMC Public

market and other markets in the city. They are the one who manage and

operate the public market complex. All concerns and transactions are

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handled by them. This office is composed of the Officer-in-charge, Market

supervisor, Administrative aides, and other related personnel.

Interviews. These are one-on-one talk with those persons who could contribute and

share information related to the study. The interviewees are the people who have the

knowledge and could only answer the questions by the researcher. These interviewees are

the following persons:

 Armando Diloy. Mr. Diloy is one of the employees under the City Planning and

Coordinator Office. His position is City Economist II, who is responsible in

economic strategy development and fund allocation. He is also in charge of the

student’s affairs of the office.

 John Isla. Mr. Isla is also one of the employees under the City Planning and

Coordinator Office. His position is Planning Officer I, a technical position

responsible in the overall city planning and development. He contributes in

making alternative solutions to the existing problems and plans the land-use

zoning of the city.

Figure 23 Mr. Armando Diloy, Mr.John Isla, and the researcher (rightmost)

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Web Information. The researcher visited several websites to gather information needed

for the study. Most of these are government websites for the existing laws related to the

project. Some are existing markets for review of related literature. Other internet websites

are visited as well in order to know about the culture and history of Trece Martires City.

Site/Field Visit. The researcher underwent an ocular visit of the existing public market to

know the existing problems experienced by the users. To personally see the possible site

for the project, a field visit was also done. This is helpful to know the current status and

characteristics of the land like the slope, area, orientation, and etc. to justify it suitability.

Book. Books are sources of information which could not be found in the internet.

Researcher read some books about designing a public market, as well as writing a thesis

book.

D. Discuss and Explain the Research Strategy

The research is in need of quality and rich information in order to formulate a

substantial research output. With this condition, a Qualitative research is the most

suitable strategy to use. According to UKessays, Qualitative research is subjective in

nature and mainly concentrates on opinions and perceptions rather than hard measurable

data. This research strategy includes conducting interviews, which is appropriate to

collect significant data from related key persons. Related literature is included as well to

observe and analyze the quality of other existing public markets.

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E. Summary of Findings, Analysis, and Triangulation

With all the key resource persons and data resources accessed by the researcher,

he have now the knowledge or data which could not be known if only through an

interview. All the data collected are found enough and suitable to execute the study.

These data have very significant purpose and will be furtherly analyze and interpreted.

The findings will guide the researcher throughout the whole design and planning process.

This will eventually lead to have a planned and designed public market and other

complementary facilities.

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CHAPTER 4

DATA ANALYSIS AND INTERPRETATION

4.1 Macro - Micro Analysis

Cavite

Figure 24 Location of Cavite

Cavite is a province on the southern part of the island Luzon. This province is

under the CALABARZON region, along with Laguna, Batangas, Rizal, and Quezon. It is

one of the most populated provinces in the Philippines, having a population of 3,678,301

as of 2015.

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The province is entitled as the Historical Capital of the Philippines. This was due

to a lot of historical and significant events happened on Cavite during the Spanish

colonial period. On June 12, 1898, General Emilio Aguinaldo declared the Philippines’

independence from the Spaniards in the municipality of Kawit.

On the present time, Cavite is now one of the most industrialized and fastest

growing provinces in the country. There are a total of 12 economic zones currently

operating in the province. Cavite is composed of 16 municipalities and 7 cities and

divided into 8 districts. The province’s present capital is the city of Imus, after it was

transferred from Trece Martires City by the late President Ferdinand Marcos.

Figure 25 Map of Cavite

Despite of province’s abundance in industrial zones, it has still preserved its forest

lands. These forests can be mostly found in the municipality of Maragondon and Ternate.

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Bamboo is one of Cavite’s forest products, that why production of hut and other bamboo

made furnitures are abundant.

In terms of Tourism, Tagaytay is the main tourist center of the province. This city

is famous due to its scenery of taal lake and cold climate. There are also a lot of historical

sites that can be found on other cities/municipalities that were already built during the

Spanish colonial period. Andres Bonifacio’s House is an example site in General Trias,

Cavite. It was the house of the revolutionary leader Andres Bonifacio. Mountain climbing

is one of the activities that can be done by tourist if they decided to go in Mount Pico de

Loro. This mountain is located in Ternate and Maragondon.

Figure 26 Topographic Map of Cavite

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Trece Martires City

Vision:

“A city with high standards of living and commercial hub of Cavite. God-loving, law

abiding and globally competitive Trecenos, adavtive to change, peaceful, progressive and

ideal environment under an intelligent, caring and just leadership.”

-City Government of Trece Martires

Figure 27 Seal of Trece Martires City

Trece Martires is a 4th class city in Cavite with 13 Barangays. It was the capital of

the province until President Ferdinand Marcos transferred it to the city of Imus on June

11, 1977. The city was first named as Quintana, and was one of the barrio of Tanza,

Cavite. The name changed to Trece Martires to honor the Thirteen Martyrs of Cavite who

were convicted by the Spanish colonial government. They are Jose Lallana, Eugenio

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Cabezas, Maximo Gregorio, Hugo Perez, Severino Lapidario, Alfonso de Ocampo,

Francisco Osorio, Antonio San Agustin, Luis Aguado, Agapito Conchu, Victoriano

Luciano, at Feliciano Cabuco. These also became the names of the thirteen baranagays in

the city.

Figure 28 Thirteen Martyrs of Cavite

Figure 29 Trece Martires Barangay divisions

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Trece is geographically located at the center of Cavite with a total land area of

3,917 hectares. It is bounded on the north and northwest by the Municipality of Tanza,

west and southwest by Municipality of Naic, South by the Municipality of Indang,

Southeast by Municipality of Amadeo, and east by the city of General Trias. The ground

slope ranges from 0.5% to 2%. The city has a tropical climate with two pronounced

seasons. Wet season ranges from May to December. Dry season ranges from January to

April annually.

According to the 2015 census, Trece has a population of 155,713 residents. It is

estimated that the city will grow to a total population of 262,453 residents in the year

2020 with 59,560 number of household. Brgy. Inocencio has the biggest part covering

23% because families living along the South Railway were relocated in this area. On the

other side, Brgy. Llana has the least part covering only 1% of the total population.

PROJECTED HH PROJECTED NUMBER


YEAR
POPULATION OF HH
2000 41,653 8,761
2007 90,177 20,395
2010 104,559 23,728
2011 114,638 26,015
2012 125,690 28,523
2013 137,806 31,273
2014 151,091 34,288
2015 165,656 37,593
2016 181,625 41,217
2017 199,134 45,190
2018 218,330 49,547
2019 239,377 54,323
2020 262,453 59,560
Table 1 Projection total population and no. of household, Trece Martires (2000-

2020)

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POPULATION BY BARANGAY
TRECE MARTIRES CITY, 2010

Percent Share

Osorio 8%
Lallana 1%
Inocencio 23%
Hugo Perez 5%
Gregorio 4%
De Ocampo 7%
Conchu 5%
Cabuco 8%
Cabezas 4%
Aguado 10%
Lapidario 11%
Luciano 6%
San Agustin 8%

Figure 30 Population Percent share per Barangay, Trece Martires

Based on 2011projection, the male-female ratio is almost the same which is

49.91%-50.09%. Among the potential labor force, 34,859 constitutes of males while

35,922 constitutes of females. A large percentage in marital status of the household

population of the city is considered single or never married.

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MALE-FEMALE POPULATION BY AGE GROUP, 2010


Male (%) Female (%)

80 & over
75-79
70-74
65-69
60-64
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
15-19
10-14
5-9
0-4

-8,000 -6,000 -4,000 -2,000 0 2,000 4,000 6,000 8,000

Figure 31 Male-Female Population, Trece Martires (2010)

Unknown

Common-Law/live-in
MARITAL STATUS

Divorced/Separated

Widowed

Married

Never Married/Single

0 20000 40000 60000 80000


TOTAL NUMBER

Figure 32 Marital Status of the household population, Trece Martires (2010)

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The city is predominantly Roman Catholic constituting about 90.94% of the total

household population. The remaining percentage is divided into other religions.

Figure 33 Household Population by Religious Assiliation, Trece Martires (2010)

The city of Trece Martires is known as a drug and gambling free city.

Industrialism and commercialism had replaced the agriculture as the major source of

economy of the city. Provincial Capitol and other government establishments can be also

found here, making the city as the administrative center of the Province. The current

mayor of Trece Hon. Melandres De Sagun envisions the city as the “City in the Woods”.

This can be obviously reflected with the current condition, special mention to the design

of its welcome arc.

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Figure 34 Trece Martires Welcome Arc

Agriculture & Livestock Farms

The major agricultural crops of the city are leafy vegetables, banana, cassava,

corn, rice, legumes and peanuts. The largest part of the total crop belongs to leafy

vegetables. Sources of these agricultural products mostly came from Brgy. Hugo Perez,

Brgy. Conchu, and Brgy. Osorio. There are also livestock and poultry farms present in

the city as shown in the table below:

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Figure 35 Koki’s Farm, Brgy. Hugo Perez

(Source: TMC CLUP)

Figure 36 Koki’s Farm, Brgy. Hugo Perez 2

(Source: TMC CLUP)

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Area Production Product


Type
(has.) Classification Volume Value Market
Livestock
(cattle/horse)
1. Eladio Villa- cattle TMC Public
farm 4 Semi-commercial 22 hds.x200kl.x150 660,000 .00 Market
2. Alvin Abueg- Cattle TMC Public
farm 17 Semi-commercial 50 hds.x200kl.x150 1,500,000.00 Market
Poultry
Contract
1. Pulunan A&B farm 2 Commercial 65,000/cycle X4 cycle 16,900,000.00 Grower
2. South 7 Poultry Commercial Contract
Farm 3 5000 hds 325,000 Grower
Commercial TMC Public
3. Tomzen farm 8 6,750/cyclex4cycle 1,755,000 Market
Commercial Contract
4. St. jude farm 0.20 9000/cycle x4 cycle 585,000 Grower
Commercial TMC Public
5. Villas party farm 0.50 2000/cyclex4cycle 520,000 Market
6. Generous Poultry Commercial Contract
farm 0.50 8000/cyclex4cycle 2,080,000 Grower

Table 2 Livestock and Poultry farm

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4.2 Site

A. Site Justification

The new site for the project is still located at Brgy. San Agustin with a total land

area of Fifty eight thousand eight hundred and fifty five (58,885) square meters. It has a

relatively flat to slightly rolling terrain. It is approximately 1.15 kilometers from the

existing one which is located on the central business district and accessible via

Governor’s drive, with minor road named Panungyanan road. This major access road

along the site is not prone to heavy traffic and bounded by other open lands for possible

future extension. The site is also compliant to the Zoning map from the Comprehensive

Land Use Plan (CLUP) of Trece Martires City for 2011-2020 and may also cause

economic spin-off to nearby establishments. All lots beside the Governor’s Drive within

the city are designated as Urban Development Zone (Commercial-Residential,

Institutional, and Light Industrial). Utilities are present on the new location such as water,

electrical, and the like.

Figure 37 Proposed Site

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Figure 38 Proposed Site along Governor’s Drive

Figure 39 Barangay hall annex in the Proposed Site

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Figure 40 Trece Martires Land Use Plan 2011-2020

According to the Preliminary Hazard Map of Trece Martires City, the site is not

subject to flooding which is really significant in choosing the site for a public market

because it is a government establishment.

Figure 41 Trece Martires Flood Hazard Map

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Moreover, the new site also complies with the IRR of HLURB to govern the

processing of application for locational clearance of markets as amended. According to

them, the site must be located atleast 50m from schools, religious institutions, public

offices, funeral establishments and other public/gathering such as auditorium and public

plazas. The Church of Jesus Christ of Latter Day Saints, is approximately 90 meters

from the site. The site is approximately 78 meters from JEA Steel Industries Inc. as well

and on the opposite side of the road.

Figure 42 Location of Markets

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B. Site Analysis

The figure as seen below shows the different factors that could affect the design

of the project. The proper sun path is shown from six in the morning up to six in the

afternoon. There are two types of prevailing wind, not only on the site but of course in

the whole country, and these are the Northeast monsoon (blue) and Southwest monsoon

(red). Noise sources are also specified to provide natural buffers to the site.

The site is bounded on the north by an empty lot, on the east by the Panungayanan

Road, on the south by the Governor’s drive, and on the west by a creek.

Figure 43 Site Analysis

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C. SWOT Analysis

STRENGTH WEAKNESSES

New Iconic Structure Farther from the original location

Cleaner and more livable Public Market Adjustments of Users

Better and sufficient Facilities

Traffic Decongestion

Table 3 Strength and Weaknesses

OPPORTUNITIES THREATS

More opportunities for small entrepreneurs Uncertainty of people’s support

Working opportunities Opportunities for nearer private markets

Opportunity for spin-off Tree Cutting

Increase in sales

Increase in Tourism

Table 4 Opportunities and Threats

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4.3 Project Study

A. Financial Viability

A.1 Source of Funds

The project will be possible through PPP or the Public-Private Partnership. PPP

center is the government entity which will collect the fund for the construction of the

market. According to the Annual Investment Program (AIP) of Trece Martires City for

2019, a budget of P 250,000,000.00 is needed for the construction of the new TMC

Public Market with central transport terminal and bagsakan center. The average cost per

floor area of a commercial establishment is P 12,175.00.

A.2 Socio-Economic Impact/Market Study

This new project will give way to new opportunities for everyone in different

aspects that could increase the economic development of the city. Residents will be

having a new structure that promotes not only processed products, but also their native

products and delicacies for tourism advertisement. Social interaction and picnics will be

promoted as well, with the provision of open and recreational spaces. They will consider

going to the market instead of spending time in commercial establishments, especially in

malls within and near the city. With all of these, the negative impression of most people

about public markets will be altered and this will be a good model to every other public

markets around the country. Aside from them, people from other cities or province will

find it interesting to visit a new well designed market and facilities. This could be a great

pillar of the city towards tourists’ choice of destination.

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CHAPTER 5

ARCHITECTURAL DESIGN

5.1 Programming

A. Behavioral Analysis

A.1 User Identification

The users of the public market and supporting facilities were subdivided into two

categories: The primary and secondary users. The primary users are those significant

people of the market such as stall owners, consumers, drivers, and the like. Secondary

users are people responsible in administration and maintenance of the facilities such as

market master, administration staffs, maintenance staffs, and security guards.

Primary Users

Consumers – People, mostly residents of the city, who go and buy commodities in the

market.

Sellers – People who sell products to the consumers in their designated stalls.

Driver – one who drive/operate a vehicle such as jeepneys, tricycle, trucks, etc.

Secondary Users

Officer-In-Charge – the head or the main key person of the market where he is assigned.

He has direct management over the employees of the office and the whole market.

Market supervisor – a personnel who supervise the vicinity of the market to see if

everything is in accordance to the rules and regulations.

Administrative aide – a person who does administrative works in the office.

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Security Guard – a person employed to secure the market against intruders and other

threats.

CCTV Personnel – a person assigned to monitor the whole market through CCTV

cameras.

Maintenance staff - one who is in charge of cleanliness of public facilities not covered

by stall owners.

A.2 Behavioral Pattern

Figure 44 Buyer Behavioral Pattern

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Figure 45 Seller Behavioral Pattern

Figure 46 Security Guard Behavioral Pattern

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Figure 47 CCTV Personnel Behavioral Pattern

Figure 48 Maintenance Staff Behavioral Pattern

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Figure 49 Driver Behavioral Pattern

Figure 50 Administrative Personnel Behavioral Pattern

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A.3 Organizational Chart

Figure 51 Market Administration Organizational Chart

B. Space Programming

B.1 Space Analysis

Boutique – a small store selling fashionable clothes or accessories.

Carinderia – a food stall with a small seating area, typically in a market or at a

road side.

Fish Section – an area in the market where fish and other related specie are sold

for consumption.

Materials Recovery Facility – is a specialized plant that receives, separates and

prepares recyclable materials for marketing to end-user manufacturers.

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Meat Section – an area in the market where flesh of pig, chicken, and beef are

sold for consumption.

Parking – an area where car or vehicles can be left for a short period of time.

Almost all users can benefit on this facility.

Park – a large public green area in a place, used for recreation.

Shop – a business store where particular service or merchandise are sold.

Toilet – a room used to privately access sanitary fixture for urination and

defecation.

Vegetable Section – an area in the market where different kinds of vegetables

are sold.

Dry Goods Section – an area in the market where grains, eggs, and other packed

and imperishable goods are sold.

C. Interrelationship Analysis

C.1 Bubble Diagram

Figure 52 Bubble Diagram 1

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Figure 53 Bubble Diagram 2

C.2 Space Adjacency Matrix

Figure 54 Matrix Diagram

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5.2 Architectural Design Conceptualization

A. Design Concept

 Sampaguita

Figure 55 Sampaguita Flower

It was the vision of the former City Mayor Hon. Melencio L. De Sagun to make

Trece as the City of Sampaguita. This flower could be used as the form concept design of

the building. It is also the national flower and one of the symbolism of the Philippines.

 Contemporary Architecture

There would be also an integration of modern or contemporary architecture to

show adaptiveness to the existing trends. Minimalism will give an impression of clean

and healthy environment.

 City in the Woods

This is the vision of present City Mayor Hon. Melandres De Sagun in the Trece

Martires City, a city filled with trees. The design will put a lot of trees to justify its vision.

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B. Design Philosophy

“Impose the importance of Architects in the society”

- Emmanuel Rafael D. Mayuga

C. Design Goals and Objectives

A building must serve its purpose and it could also go beyond its purpose. The

designer aims to have a structure that will serve as a new landmark of the city. The

overall form should be unique and can be feature internationally. This should be the first

time in the country to have this type of exceptional design which people would not think

the building is a public market at first glance. Functionally, the experience of the user

should be convenient and the interior is legible. Natural lighting must pass through inside

the market and wind circulation must also be active. Trees are provided within the

building for better quality of air, as well as buffer for noise. Lastly, the form should

reflect the culture and historical background of the province.

D. Design Parameters

D.1 Considerations

In designing the new Public Market, Bagsakan center and Transport terminal,

several factors are in need to be considered that will shape the overall facility and these

are the following:

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PWD

It is necessary that a government facility should be accessible to everyone.

Persons with disability were considered by providing ramps to assure that almost all

spaces in the market are accessible to them.

Orientation

The building will be strategically designed to configure itself to the natural factors

within the site, especially sun and wind elements.

Security

Security is considered by providing perimeter fence and gate within the property

of the market. The security office /management office is strategically placed for better

supervision of security personnels.

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Aesthetic

The building will be aesthetically pleasing to liven the place and motivate people

to go visit and explore the market. With good design, passersby will arouse curiosity and

eventually stop to enter the facility. Through this, there would be a greater number of

possible customers.

Laws

Laws related to the market where really considered in the design. These laws set

the standards for a public market and it protects the natural environment.

Fire Safety

Access roads where provided around the market to ensure that fire trucks can get

closer in case of fire. The building is designed to be open for easy escape of the users.

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Utility

Spaces with the same utility use are gathered together for efficiency. Utility

buildings are provided for the building to be sustainable.

Parking

In the present public market, there were insufficient parking slots available. This

problem leads to lesser number of customers and heavy traffic in the area. The new

design will include greater number of parking slots to cater greater number of vehicles.

Acoustic

Trees were scattered around the building to serve as buffers from noise.

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Circulation

Effective circulation was made for it to be organized and efficient for the different

types of users.

Zoning

Stalls with the same commodities were grouped together for better legibility of

the market. A good zoning creates natural synchronization on it.

Signages

Signages were placed in all areas for customers who are unfamiliar within the site

will be guided. Market plan will be place near the main entrance for guidance as well.

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Natural Ventilation

The building was designed to allow natural wind to circulate around the building.

Trees were provided for better quality of air.

Natural Light

The public market’s interior will be pierced with light for better lighting and visibility. It

will also help to lessen the power consumption by the used by the market.

Landscape

Landscape can be a key in having a good design. It is a symbolism that life exists

in a place. Floras will span up to the interiors of the market.

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Conviviality

It means the friendliness and liveliness of the place. The market is designed to

incorporate other small events like zumba, small concerts, and other programs.

D.2 Strategies

 Openness

Oppenness within the market will provide users with natural light and

active wind flow. Trees are also present to liven the area and improve the air

quality.

 Park

People will be entertained with other activities in the market aside from

buying. Since Trece is lacking in open spaces, this can serve as the recreational

park of Trece and a place where people can go and get together.

 Parking slots

Most of the markets in the country do not have enough number of

parking slots. With greater parking, greater customers will be attracted due to

convenience they could experience.

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5.3 Architectural Design Translations

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Related Interests