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BBA TITLES

HR Topics

1. Performance appraisal/ performance management system.
2. Human resource information system
3. Recruitment / selection methods
4. Attrition/retention
5. Compensation
6. Employee satisfaction/surveys
7. Organizational design, governance
8. Performance measurement/mgmt
9. Succession management
10. Training & development

Finance Topics

1. cash management
2. management of financial services
3. working capital
4. inventory control
5. Audit and Accounting
6. Budgeting/Cost Control
7. Business Valuations
8. Cost Benchmarking
9. Electronic Funds Transfer
10. Factoring/Financing
11. Product/Customer Profitability
12. Project Assessment, Feasibility
13. Risk Management

Marketing Topics
1. Internet Marketing
2. Market Assessment/Planning
3. Market Research/Surveys/Focus Groups
4. New Product Development/Design
5. Pricing Strategy
6. Revenue Management
7. Sales force Management
8. Advertising and Promotion/PR
9. Branding
10. Customer Relationship Mgmt
11. Data Mining/Data Driven Mktg
12. Direct Marketing Customer Satisfaction Survey
13. Consumer Perception Survey

study of stock exchange 13. Study on effectiveness of employee’s role in service delivery 21. road. Effectiveness of channels (distributors) in service delivery 22. TQM 7. Improving service quality using service blueprinting 18. test marketing 21. Service standards 20. merger 17. 14. product life cycle 19. Privatization – insurance. ports etc. Service Process Mapping – Back stage. export pricing 22. Customer Data Analysis 24. Service Quality Study 15. role of EXLM bank 25. mutual fund 27. role of small scale industries in developing nation 23. EOQ 3.)JIT (just in time) 2. management audit 11. Competition Analysis 19. Measurement of Brand awareness and brand perception 27. role of SEBI 14. Effectiveness of promotion schemes 26. waste management 29. Customer Loyalty study 28. joint venture 15. company analysis with ratio/fund flow 12. centralize purchase 10. media plan 20. on-stage 17. role of SIDBI 24. study of financial institute 26. 1. Study of Institutional markets 25. vendor performance 5. Study of purchase influencing factors 29. takeover 16. 28. trade union movement in India 30. value engineering 9. ISO 9000 8. marginal cost as management tool 18. Advertising effectiveness study 100 Marks Projects in Finance Projects. labour welfare scheme . Customer Profiling 30. Service Blueprinting 16. quality circle 6. Effectiveness of channels (on-line/ Internet) in service delivery 23. ABC analysis 4.

debt markets 62. DOT COM company in future 41. importance of budget 34. failure of mutual funds 78. body language 58. bench marking 38. FDI 44. marketing of SSI produt 50. telebanking 74. NBFC's 60. need and importance of financial analysis 69. Regional Grouping / Trade Block 45. packing need 47. commercial paper 64. universal bank 55.31. tax and non tax revenues 70. credit cards 56. warehousing 51. transport 52. emotional intelligence . tourism industries 36. comparative study of 2 financial institutions 68. working capital management 32. SEZ 46. internet banking 75. forex and treasury 65. IT Parks 42. GDR's / ADR's 61. deficit financing 71. securitization 63. corporate finance 72. health economics 57. marketing Agro-product 40. role of financial institutions in industrial development 59. corporate restructuring 73. FII's and India 77. performance appraisals 66. IATA – role function 53. social forestory 48. private sector banks 67. brand equity 37. comparative study of industries (either financial angle or marketing angle or techno angle) 49. invisible exports 35. communication and custom service 54. comparative study of mutual funds 79. South East Asian origin 43. co-operative movement in Agro-product 39. capital markets 76. cash management / fund management 33.

promotional strategies 112. xxxxxxxxxxxxxxxxxxx 126. interpersonal relations 84. product elimination 120. tele marketing 106. performance 360 appraisals 87. trend analysis in FDI (sector wise / state wise) 122. professional stress 85.80. layoffs 97. motivation 91. net work marketing 108. sky shops 107. rights and duties of directors 125. industrial goods marketing 110. counseling 88. exchange offers 113. marketing mix case study 111. impact of globalization in any specific industry 123. organization culture in Indian organization 81. transactional analysis 89. PLC 116. product modification 119. celebrity marketing 115. CRM 101. FEMA 105. organizational development 90. human relations 94. Vedic management 93. financial swaps 128. role of advertising 117. product diversification 118. after sales service 114. essentials of a valid contract 124. foreign exchange rates 129. time management 83. global marketing 109. futures and options 127. recruitment in Indian organization 99. creation of corporate entity . conflict management 82. performance appraisals 86. management of services 103. VRS 95. group dynamics 92. trend in privatization 121. rural marketing 100. training and development 98. retrenchment 96. customer retention 102. customer behaviour with product 104.

CONSUMER BEHAVIOUR WITH RESPECT TO COLD DRINKS". Banking. MODVAT 135. Finance Scams in india 145. dishonour of cheques and liability of directors 131. INDIAS MAJOR TRADE PARTNERS . corporate lending Industry analysis and company analysis on a scenario basis. Brand Equity 143. labour welfare measures under factories act 140. Micro Finance. IT insights 144. role of partners including implied authorities 133. effect of dissolution of partnership 134.. meeting and minutes in a company 138.130. Comparative Valuation. leading to a analysis of its ratios. Rural Finance The Effects of Financial Constraints on Corporate Investment Decisions and Demand for Liquidity Corporate finance Capital budgeting Virtual finance Financial Planning and forecasting Structured Finance Computational finance Optimization Methods in Finance Dependence on external finance: an inherent industry characteristic? Project Finance as a Tool for Growth Creating Value through Financial Management Cost Reduction and Control New Financial Approaches for the Economic Sustainability in Manufacturing Industry Activity-based costing and management Fundamental Analysis to Assess Earnings Quality EQA Earnings quality Analysis Zero Base Budgeting international business international finance investment banking . Derivatives etc . competitiveness. International Banking. Working Capital Management orking Capital management Capital structure RATIO ANALYSIS Financial Modelling of a company for last 10 years. 149. environmental protection measures 141. Monetary Economics. value added tax 137.UK AND USA 147. environmental management 139. growth potential and credit analysis debtor management Research in Risk management. prospectus for issue of capital 132. effect of indirect taxes on industries 136. Liquidity Analysis. Stress Management 142. Foreign Exchange. ORGANISATIONAL DEVELOPMENT 148. IT management. CONSUMER BEHAVIOR IN RELATION TO HEALTH CARE PRODUCTS 146.

Study on consumer expectations and perceptions towards consumer loans 5.com/doc/18361164/Mba-Project-Titles 1. 3. Changing trends in FMCG industry in India 16. Attrition rates at different sectors 7. Study regarding this issue 6. Effectiveness of advertising on real estate sector 4. Study on creation of luxury brand 10. Merchandising key account management in apparel exports 29. 23. 22. general insurance industry 24. Effectiveness and scope of employee referrals in the process of talent sourcing 8. customer buying behaviour towards insurance products 20. Study on strategies for promoting retailers' brands 26. A study on distribution channels in aluminum industry 25. Conspicuous consumption 13. Promotion strategies followed in Insurance sector 21. Product strategies of private life insurance companies 2.investment management VENTURE CAPITAL http://www. Fundamental analysis of Indian telecom companies 18.scribd. Workers attrition rate at hotel industry is increasing. Study of consumer behaviour in automobile industry 19. Effect of marketing in mobilization in BPO segment . Strategies used to build successful Internet based customer services 11. Study of training needs across different industries 9. Measuring the effectiveness of retail banking of a nationalised bank compared to a MNC 12. study on &quot. The impact of tax on electronic goods &amp. Opportunities of Financing the NANO's in Bangalore 15. marketing of chemical goods in SSI 27. A study of best HR practices in service industry 17. A study on &quot. Distribution network &amp. Study of awareness and acceptability of UPVC windows and door systems 14. Study on changing consumer preference towards organised retailing from un-organised retailing. products (industrial marketing) 28.why companies should go for outsourcing&quot.impact of advertising in B2B marketing&quot. Study of operations &amp.

30.27em. Process of underwriting and valuation of life insurance<br /> 40. Measurement of financial efficiency<br /> 49. A comparative analysis towards restructuring of the shared services unit of EMC2<br /> 47. marketing of Indian Pharmaceutical industry 34. Risk management in Indian banks<br /> 46. E-marketing of financial services: Relationship approach 32. word-spacing: -0. Marketing in FMCG sector 31. Asset liabilities management in Indian banks<br /> 42.<span style='left: 0.'> Risk management</span> in foreign exchange<br /> 41. Investment banking (Fin) (retail banking in India)<br /> 45.27em. color: #FF0000.14em. ERP implementation strategies (systems)<br /> 48. Portfolio construction using fundamental analysis<br /> 43. A study on Indian pharmaceutical industry 36. Fundamental . The study of operations &amp. margin-right: 0. Managing of luxury brands 37. Viability of Micro Insurance in Indian scenario<br /> Performance evaluation of initial public offers 39. impact of promotional activities at mall on consumers behaviour at shopping malls 35. Understanding cross cultural literacy in international business 33. Portfolio management and how it has helped increase effective investment<br /> 44.

Fundamental analysis of insurance sector<br /> 51.'>. analysis of attrition in IT and ITES sector<br /> 56.'>. Study on human resource costing<br /> 52. Asset liability management of life insurance companies<br /> 53. usability of consumer electronics<br /> 67. Incidence of illegitimate power &amp. Basel .06em. Study of the online music industry.</span>r<span style='left: -0.retail sector<br /> 66. Future of consumer durables pertaining . w<span style='left: -0. its impact on effectiveness of odd initiatives<br /> 58.</span>t. effectiveness of competence management<br /> 59. performance management<br /> 61.II<br /> 54. analysis of financial sector<br /> 50.07em. marketing in the Indian context<br /> 63. Implementation &amp. Study on factors influencing adaptability &amp. Job design model of motivation<br /> 65. Role of emotional satisfaction in service encounters . Work-life balance in IT sector<br /> 57. margin-right: -0. Recruitments<br /> 55. Best practices in the field of HR<br /> 62.06em. Future and business potential of gaming industry in India<br /> 64.07em. margin-right: -0. people issues in mergers and acquisitions<br /> 60.

to standard brands &amp. Study and analysis of market potential of PVC windows and doors<br /> 74. Analysis of factors influencing in selection of mobile service providers in NCR<br /> 72.25em. top: 50. mergers in banks of India<br /> 76. A study of efficiency in banks<br /> 79.53em. Study of consumer behaviour related to different soap brands in Bangalore<br /> 69.07em.29em.02em. font- size: 10. Impact of NANO on two wheeler industry<br /> 73. own brands of retailer like<br /> </p> <p class='pl ff0' style='left: 8. word-spacing: -0. Consumer behaviour towards public sector and private sector banks<br /> </p> <p class='pl ff0' style='left: 8. line-height: 2. Consolidation &amp.98em. Analysis of sales promotions ability to prompt brand<br /> 80. Influence of branding on consumer purchasing behaviour<br /> 71. Impact of small car segment on two- wheeler industry<br /> 70.'> 78.'> (next. line-height: 2. font-size: 10. Mobile banking<br /> 75. top: 19.07em.53em.25em. bigbazar)<br /> 68. A study on the consumer electronics industry in India<br /> . Credit appraisal process in banks<br /> 77.

Factors affecting real estate markets in Bangalore<br /> 90. Impact of IT/ITES growth on real estate industry<br /> . Innovations in marketing in electronic and IT companies<br /> 92. 81.<br /> 84. Study on perception of customers on mutual fund advertisement<br /> 94. Fundamental analysis of printing sector<br /> 85. Study on &quot. Choosing retail locations for shopping in India (retail industry)<br /> 83. A study of customer perception of service quality dimension in insurance industry<br /> 89.impact of web 20 technologies on B2B marketing&quot. Analysis of the role of outdoor advertising and establishing strategies for managing space<br /> 87. Study on medical tourism and growth of health care sector<br /> 91. Measuring effectiveness of display system for chocolate in retail<br /> 82. Integrated marketing communications (IMC)<br /> 86. Perceptual mapping of two- wheeler industry<br /> 93. Consumer perception of M- Commerce<br /> 88.