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MARKET

SEGMENTATION
MARKETING ASSIGNMENT

Aman Jain JU2019MBA3472


Shaik Azhar JU2019MBA6035
Vijay k JU2019MBA2190
Mohan kumar R P JU2019MBA2405
Borra Akshay JU2019MBA6836
Sreedev Mohanan JU2019MBA3979
Abin Shaju JU2019MBA8508
Mohammed Hafiz JU2019MBA
Apple Think different

Demographic:-
young and middle age of category AB

Geographic:-
across the globe

Psychographic:-
Inspiring
Creative

Behavioural:-
Determined
change seeking
Set wet
Demographic:
young age below 30 of NCCS AB Indian's

Geographic:-
India

Psychographic:-
interests- Ranveer Singh
Attention seeker

Behavioural:-
seductive
Expressive