MGMT20132 Innovation and Sustainable Business development - Assessment 2 - Marking Rubric

Group report marking criteria 6 (Excellent) 5 (Very Good) 4 (Good) 3 (Satisfactory) 2 (Unsatisfactory) 1 (Poor) 0 (Not Shown)

1. Logical and persuasive articulation All key issues expertly Most key issues An acceptable number Some key issues Few key issues No key issues identified. Non-existent or entirely
of: the problem to be solved; problem identified and identified. of issues identified. identified. identified. irrelevant or
insight; a portfolio of generated canvassed. Critical analysis not incomprehensible.
solution concepts; solution selection Ability to reason logically Reasons logically, Reasons logically from Critical analysis below evident.
analysis; value proposition; targeted Superior ability to reason and impartially from skilfully and impartially gathered information standard.
customers; competitive advantage logically and impartially gathered information from gathered and reach logical Limited use of sources of
and strategic fit (this includes from gathered and reach reliable and information and reach conclusions. Insufficient use of knowledge.
elements 1 to 4 in the disciplined information and reach trustworthy conclusions. logical conclusions. sources of knowledge.
entrepreneurship canvas by Aulet reliable and trustworthy Good use of sources of Limited application of
(2017, p. xviii) and all elements in the conclusions. Scholarly use of a wide Good use of a range of knowledge. Some application of principles, concepts,
value proposition canvas by range of sources of sources of knowledge. principles, concepts, methods and theories
Osterwalder, Pigneur, Bernarda, and Highly proficient and knowledge. Application of some methods and theories relevant to the set task.
Smith (2014, pp. 8-9). scholarly use of a wide Application of principles, principles, concepts, relevant to the set task.
range of relevant Competent application of concepts, methods and methods and theories
40% weight. sources of knowledge relevant principles, theories relevant to the relevant to the set task.
and data. concepts, methods and set task.
theories relevant to the
Scholarly application of set task.
relevant principles,
concepts, methods and
theories relevant to the
set task.

2. Logical and persuasive Excellent and concisely Very good, logical and Good, logical and Some structure is Structure and clarity Structure and clarity need Non-existent or entirely
argumentation in regard to how written logical and persuasive arguments. persuasive arguments. evident. need improvement. significant improvement. irrelevant or
assumptions and uncertainties persuasive arguments. incomprehensible.
related to: customer desirability; Arguments are clearly Arguments are Arguments are Arguments are not well Arguments, if evidenced,
technical feasibility; and financial Arguments are supported by evidence. supported by evidence. somewhat developed. developed. are not developed or
viability have been addressed to date developed in a scholarly supported.
fashion supported by Very good development Good development plan. Arguments are Arguments are not easy
and how they will be addressed in the
clear evidence. plan. somewhat easy to to understand. Insufficient development
future as described in a phased
understand. plan.
development plan. Excellent development Arguments are not well
plan. Arguments are supported.
16% weight. somewhat supported.
Unsatisfactory
Satisfactory development plan.
development plan.

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 Group report marking criteria 6 (Excellent) 5 (Very Good) 4 (Good) 3 (Satisfactory) 2 (Unsatisfactory) 1 (Poor) 0 (Not Shown)

3. Logical and persuasive Excellent and concisely Very good, logical and Good, logical and Some structure is Structure and clarity Structure and clarity need Non-existent or entirely
argumentation for the selection of the written logical and persuasive arguments. persuasive arguments. evident. need improvement. significant improvement. irrelevant or
innovation tools and techniques used persuasive arguments. incomprehensible.
to support the report findings and Arguments are clearly Arguments are Arguments are Arguments are not well Arguments, if evidenced,
recommendations. These must be Arguments are supported by evidence. supported by evidence. somewhat developed. developed. are not developed or
beyond the tools and techniques developed in a scholarly supported.
fashion supported by Arguments are Arguments are not easy
used in assessment 1. Minimum eight
clear evidence somewhat easy to to understand.
(8) additional tools and techniques
understand.
must be selected from the unit Arguments are not well
textbooks and online materials. Arguments are supported.
somewhat supported.
6% weight.
Minimum eight (8)
relevant tools or
techniques selected.

4. Logical and persuasive application Excellent application of Very good application of Good application of the Effective application of Ineffective application of Insufficient application of Non-existent or entirely
of the selected innovation tools and the selected innovation the selected innovation selected innovation tools the selected innovation the selected innovation the selected innovation irrelevant or
techniques used to support the report tools and techniques tools and techniques and techniques and tools and techniques tools and techniques tools and techniques and incomprehensible.
findings and recommendations. and support for the and support for the support for the report and support for the and support for the support for the report
These must be different to the tools report findings and report findings and findings and report findings and report findings and findings and
and techniques used in assessment recommendations. recommendations. recommendations. recommendations. recommendations. recommendations.
1. Minimum eight (8) additional tools
and techniques must be applied from Minimum eight (8)
the unit textbooks and materials. relevant tools or
techniques applied.
8% weight.

5. Candid and critical self-analysis Excellent, candid and Very good, candid and Good, candid and critical Effective self-analysis. Ineffective self-analysis. Insufficient self-analysis. Non-existent or entirely
about assessment 2 tasks including: critical self-analysis. critical self-analysis. self-analysis. irrelevant or
a reflection on the development of incomprehensible.
personal innovation capabilities and
practices; identification of own
personal strengths and weaknesses;
supported with examples of own
behaviour.

10% weight.

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 Group report marking criteria 6 (Excellent)
6. Clear flow of thought throughout Well-written with a clear
the report with: a convincing flow of thought, a
executive summary; clear and pleasure to read.
succinct purpose described in the
introduction; relevant structure and Excellent introduction,
content within the body of the report; providing a very clear
purpose which ensures
and a clear and succinct conclusion.
all areas relevant to the
topic are clearly outlined.
6% weight
The assessment
presents an excellent
summary of the ideas
presented, drawing clear
and well-thought-out
conclusions.
7. Critical review skills and Critical use of sources.
integration of relevant academic and Excellent paraphrasing.
professional literature. A minimum of
ten (10) academic and professional Utilises current,
references must be used. appropriate and credible
sources which strongly
4% weight. support the student’s
argument throughout.
8. Appropriate in-text referencing and Superior skills
reference list. Adherence to demonstrated in the use
CQUniversity APA reference style. of correct referencing
style.
4% weight.
9. Clarity of expression, grammar and Scholarly use of correct
spelling. Appropriate report format language throughout.
with good use of bullet points,
illustrations and figures. Within ±10% Correct grammar,
of the word limit for report, excluding spelling and punctuation.
references and appendices: 2000
Report expertly and
words.
scholarly set out.
6% weight.
5 (Very Good) 4 (Good) 3 (Satisfactory) 2 (Unsatisfactory) 1 (Poor) 0 (Not Shown)
The flow of thought is The flow of thought is The flow of thought is It is difficult to follow the The flow of thought is a Non-existent or entirely
very good. good. ok. flow of thought. significant improvement irrelevant or
area. The use of incomprehensible.
Paragraphs are well Paragraphs are Paragraphs are The use of paragraphs is paragraphs is a significant
linked. reasonably linked. reasonably linked. insufficient. improvement area.
Good introduction, the Ok introduction, the Fair introduction, the Substandard Non-existent introduction.
purpose is clear and purpose is clear. purpose is somewhat introduction. The The purpose is not
crisp. clear. purpose is unclear. described.
The assessment
The assessment presents a fairly detailed The assessment The assessment The assessment fails to
presents a very good and focused summary of somewhat provides a provides limited provide any clear evidence
summary of the ideas the ideas presented, detailed and focused evidence of the ideas of the ideas presented,
presented; drawing fairly providing some evidence summary of the ideas presented, drawing no drawing no clear
clear and well-thought- of conclusions. presented, drawing clear conclusions. conclusions.
out conclusions. limited conclusions.
Critical use of sources. Mostly critical use of Somewhat critical use of Uncritical use of Uncritical use of Non-existent or entirely
Good paraphrasing. sources. sources. Ten (10) resources. resources. irrelevant or
relevant resources used. incomprehensible.
Predominantly utilises Utilises some current, Utilises few appropriate Utilises no current,
current, appropriate and appropriate and credible Utilises few current, and credible sources appropriate and credible
credible sources which sources which at times appropriate and credible which provide limited sources.
mostly support the support the student’s sources which provide support to the student’s
student’s argument argument throughout. limited support to the argument throughout.
throughout. student’s argument
throughout.
Very good skills Good skills in the use of Some inaccuracies in Referencing is Referencing contains Non-existent or entirely
demonstrated in the use correct referencing style. the use of correct insufficient. significant inaccuracies. irrelevant or
of correct referencing referencing style. incomprehensible.
style.
Correct use of language. Generally correct use of Generally, reasonably Insufficient use of Significant inaccuracies in Non-existent or entirely
language. correct use of language. language and syntax. the use of language and irrelevant or
Few grammar, spelling syntax. incomprehensible.
and punctuation Few grammar, spelling Frequent grammar, Several spelling
mistakes. and punctuation punctuation and spelling mistakes. Little evidence Many spelling mistakes.
mistakes. mistakes. Use of of proofreading. No evidence of
Report expertly set out. inappropriate language. proofreading.
Report well set out. Report format
Report set out in a fair inadequate. Report format inadequate.
manner.
Less than 1800 words. Less than 1800 words.