This action might not be possible to undo. Are you sure you want to continue?
Selection : Selection is the process of obtaining and using information about job applicants in order to determine who should be hired for long- or short- term positions. Motivation : Motivation is a process of directing or channeling the behaviors of the employees toward task performance. Induction : Induction is the process of introducing the new employees with the existing culture and practices of the new organization. Grievance : An employee's formal complaint regarding working conditions or failure by management to stick to its contract with the employee. Testing : A test is a standardized object to measure a person’s behavior, performance or attitude. Delegation : Sharing or transfer of authority and the associated responsibility, from an employer or superior to an employee or subordinate. Third country Nationals : TCN’S are from the country other than where the parent organization head quarters or operations are located. If the American firm employees a manager from written at facilities in India.
Pre-depature training : It means the departure of any person from India with a view to taking up any employment in any country or place outside India. Team building : Philosophy of job design in which employees are viewed as members of interdependent teams instead of as individual workers. rewards. and power with employees so that they can take initiative and make decisions to solve problems and improve service and performance. Job enrichment : Job Enrichment is the addition to a job of tasks that increase the amount of employee control or responsibility. usually to cut down its payroll.Management events Conceptual Skills : Conceptual Skills are the skills managers must have to think and to conceptualize about abstract and complex situations. MBO : The dynamic system which integrades the companies need to achieve its goals for profit and growth with managers need to contribute and develop himself. Cross cultural training : The term "cross cultural training" refers to a variety of different training courses. Empowerment : Management practice of sharing information. Fasters . Each in essence aims to develop awareness between people where a common cultural framework does not exist. Retrenchment : Forced lay-off of employees by a firm.
Mentoring : Employee training system under which a senior or more experienced individual (the mentor) is assigned to act as an advisor. the individual in his or her charge. something that goes contrary to expectations and results in disadvantage or harm to the person doing or saying it. length of service. or guide to a junior or rainee. Pillars of Organisational development : Job Fit Top Managers Metrics Communication Edudication : Fasters . The mentor is responsible for providing support to. attitude. and feedback on. health.Management events Merit rating : System of rating employees on the basis of factors such as absenteeism. punctuality. Boomerages : A statement or course of action that backfires. adaptability. and safety record. counselor.
such as those associated with unfair labor policies or the practices that harm the environment. Private label : Brand owned not by a manufacturer or producer but by a retailer or supplier who gets its goods made by a contract manufacturer under its own label. Which include : Occasions. use or know of a product. inventory control. Usage.Management events Marketing Branding : Entire process involved in creating a unique name and image for a product in the consumers' mind. Loyalty. Augmented Product : Core product to which additional products and services may be added to generate multiple revenue streams. an accounting program that starts with a general ledger to which various modules such as budgeting. Also called private brand. Benefits Sought. Example. Negitive Demand : Situation where consumers avoid a product or firm with negative image or connotations. but the desires of a company to sell specific goods or services in the economic market. payroll Marketing myopia : Marketing myopia is an advertising strategy that does not focus on the needs and wants of consumers. through advertising campaigns with a consistent theme. Fasters . Behavioural segmentation : Behavioural segmentation divides customers into groups based on the way they respond to.
cash cow : A business or product which generates a steady. excitement. Important Needs . Types of Needs : Drivers of human action which marketers try to identify. loved. in order to increase that company's or entity's power in the marketplace. Selling over the internet while maintaining a physical distribution network is an example of channel conflict.feel safe. and around which all promotional efforts are organized. and laughter Schedules in marketing research : Initiation phase Planning phase Fasters .recreation. Channel conflicts : Situation when a producer or supplier by passes the normal channel of distribution and sells directly to the end user. passion. thoughts. Vertical Integration : The process in which several steps in the production and/or distribution of a product or service are controlled by a single company or entity. emphasize.Management events Ghost shopping : It is one of the tools of tracking and measuring customer satisfaction by a company. Niche Market : Concentrating all marketing efforts on a small but specific and well defined segment of the population. and cared for Desired Needs . or feelings. fun. Here.personality traits. Required Needs . dependable flow of cash. and satisfy. a company can hire people to pose as potential buyers to report on strong and weak points experienced in buying the company’s and competitors’ products.
Fasters . Balanced scorecard : The balanced scorecard is a strategic planning and management system that is used extensively in business and industry. government. Not understanding the receiver. Company’s ability to produce goods.Management events Communication barriers : Unclear messages . extensive advertising. Incomplete sentences. and nonprofit organizations worldwide to align business activities to the vision and strategy of the organization. Pull and Push strategy : A “push” promotional strategy makes use of a company's sales force and trade promotion activities to create consumer demand for a product. It is not absent because human witnesses are. Market potential and Company potential : Estimated maximum total sales revenue of all suppliers of a product in a market during a certain period. or volume discounts. Lack of consistency in the communication process. improve internal and external communications. It is not confused by the excitement of the moment. lower prices. it is factual evidence. Market penetration : Increasing market share of an existing product. or promoting a new product. through strategies such as bundling. A “pull” selling strategy is one that requires high spending on advertising and consumer promotion to build up consumer demand for a product. Physical Evidance : This is evidence that does not forget. Not seeking clarifications while communicating. physical evidence cannot be wrong. and monitor organization performance against strategic goals.
For example. finance was not of much importance. therefore labour intensive. to obtain an adequate supply of capital for the needs of the business. Importance of Finance Finance is the life blood of business. Holistic marketing recognizes that every thing is ‘matters’ in marketing and the broad integrated perspective is necessary. Firstly. . the artisan used to work in open small hut. So we can say business finance is mainly developed around three major objectives. Thirdly. Fasters . Before industrial revolution. The activating element in any business which may be on industrial or commercial undertaking is the finance. The methods of production were simple. Business finance has been defined as those activities which have to do with the provision and management of funds for the satisfactory conduct of a business. to conserve and increase the capital through better management.Business finance is defined as that business activity which is concerned with the acquisition and conservation of capital funds in meeting the financial needs and overall objectives of business enterprise. Secondly. It flows out for meeting various types of expenditure.Management events Holistic concept : It is based on the development design and implementation of marketing program and activates that recognizes breadth and interdependencies. He had simple tools mostly made by himself. Production in those days was. . Labour at that time was more important than capital and finance did not pose any problem. It flows in mostly from scale of goods and services. to make profit from the use of funds which is an overall objectives of a business enterprise.
since it is a requirement of company law that shareholders must receive periodic accounting statements. Employees. Bridge Financing : A method of financing. Government. in which one party agrees to pay a fixed interest rate in return for receiving a adjustable rate from another party. Creditors.Management events Finance Users of accounts : It is easy to assume that the only users of accounting information are shareholders . The most common type is an interest rate swap.Liabilities 4 branches of acscount process : Financial Accounting Management Accounting Tax Accounting Fund Accounting Cost accounting Swap : An exchange of streams of payments over time according to specified terms. Lenders. to obtain necessary cash for the maintenance of operations. Investors . Debtors. Fasters . Analysts Public at large. However. Fundamental account equation : Assets = Liabilities + Equity Equity = Assets . used by companies before their IPO. in reality there are many users of accounts.
usually the company's management. Liquid funds invest with minimal risk. Reported EPS Ongoing EPS Pro Forma EPS Headline EPS Cash EPS Fasters . national company with a solid record of stable earnings and/or dividend growth and a reputation for high quality management and/or products. to cast his/her vote at a shareholder meeting or at another time. Types of EPS : There are five types of EPS and define them in the context of the type of "earnings" being used. Liquid Fund : Liquid funds can be used as an alternative to short-term fix deposits. Gilts originated in Britain. Mid cap company : $1 billion to $5 billion capitalization. Gilt Fund : A mutual fund that invests in several different types of medium and long-term government securities in addition to top quality corporate debt. Blue chip Stock : Stock of a large. More generally. anything of very high quality.Management events Proxy : A written authorization given by a shareholder for someone else.
company. Drawings : Monies withdrawn by the owner of a sole proprietorship or the partners of a partnership firm from the business. Fasters .Management events Control account : General ledger account whose balance reflects the total of balances of related subsidiary ledger accounts. and their balances serve as a crosscheck (control) of the accuracy of the associated subsidiary records. such as an option or a short sale. Accounts receivable and accounts payable are the most commonly used control accounts. by taking an offsetting position in a related security. Posting : The process of transferring entries from a journal of original entry to a ledger book. EBITDA : EBITDA or "earnings before interest taxes depreciation and amortization" is a commonly used measure of cash flow. or individual's spending exceeds its income over a particular period of time. Deficit : The amount by which a government. opposite of budget surplus. Minorities Interest : A significant but non-controlling ownership of less than 50% of a company's voting shares by either an investor or another company. also called budget deficit. Hedging : An investment made in order to reduce the risk of adverse price movements in a security. also called deficit or deficit spending. EBITDA can be calculated "top down" by adding back DDA or depreciation and amortization deducted as sales costs to operating income before interest and taxes.
Subsidiary status is formally defined in section 46 of the Corporations Law. rather its only purpose is owning shares of other companies. Unlike a branch. (or) A company under the parentage of another company which controls its board. Subsidiaries : A company having more than half of its stock owned by another company. Types of Unidentifies Errors in Trial balance : Errors of Commission Errors of Principle Error of Omission Error of Original Entry Compensating Errors Fasters . a subsidiary company is its own entity and pays its own tax.Management events Holding and Subsidiaries : Holding : A company which does not produce goods or services itself.
Whenever a question arose. it seemed like the HR reps knew everything there was to know about the company and how it is run. the company is doomed for failure.Management events Importance of HRM HRM is the legal liason between the organization and the employees. From my experiences. To achieve these goals. a company newsletter. their rivals try to catch up by adopting and improving on the new technologies. To be successful in the automotive market. the HR department was every employee's main connection between the production floor and the upper management. culture. that the employer authorizes. And I found that to be a very valuable asset. an employee could go straight to the HR rep they were assigned to. The backbone of any successful company is the HR department. and civil rights act) as well as follow the practices. Besides hiring the right people to manage and perform specific jobs. and bulletin-board postings throughout the plant. The HR department kept us informed via bi-weekly meetings. . hich may differ within federal guidelines. the ability to retain developed talent. Fasters . From the interview process to my exit interview at the end of the summer. and inform employees. and a strong partnership between management and labor unions. instead of asking middle-management. and without a talented group of people to hire. they are to uphold the employment and safety laws (osha. who are responsible for hiring the people with the knowledge to bring new technology into a company. flexible and committed work force. HR managers have to build up commitment and loyalty among the workforce by keeping them up to date about company plans. When new technological developments give some organizations a competitive advantage. A large part of this growth is the Human Resources department of these companies. and laying out the implications for job security and working conditions. these companies needs a highly skilled. Corporations are always searching for better ways to produce goods and services. a flexible and innovative management. the company needs a talented HR department.
Trust me this is the only major differentiator between why your 1% more is able to get you more loyal and more number of customers. That’s the point. The time has changed. Sales become a direct interface among customs and products offered by companies. And secondly it’s important to communicate the product offerings to the end user. To products that are offered by a brand you have "n" number of more substitutes and consumers get to know which is the better substitute that suites there requirements . If you are offering then 1 % more that what I do why should they pay me rather than paying you. Companies now understand that marketing plays an important roll in their overall success . Customers / consumers are smart and they understand what makes your product different form mine. One thing that's been common among all there brands is a high degree of Brand loyalty. So it is important to make sure that Fasters . and marketing is an indirect function between customer and the company. They have managed to capture the share of heart and in turn share of customer’s wallet. They understand that if there are functions close to customers its ether Sales or Marketing. But what makes marketing so big? Why is it important? If you have a great product you are bound to succeed then why do u need to spend on marketing / advertising? The answer to these questions lies deep within the customer’s brain.Management events Importance of Marketing From a very small fish to becoming the big one and then the biggest among all.so now companies have CMOs (Chief Marketing Officer) along with CFOs and CEOs. This is how few brands have changed with time eg: Levis Microsoft and many other "The Big Fish" The financial success of such brands have been depending on combined efforts of their financial strategies and their marketing efforts. If a marketing team has worked hard on understanding the consumer needs they need to make sure their customers get a feel “This brand knows what I want ”.
the CEO. Remember a short term sales driven view does not work in business world today. It’s rightly said “customer is KING”. Marketing today has become a emotional research which helps understanding customer and consumers psychology so that products are developed based on these understanding. The marketing managers need to answer following questions: How do we find the right market segment? How do we differentiate? How can we compete with low cost business models? How do we build a better brand? How do we reduce cost of customer acquisition? A successful Marketing team can carefully analyze customer needs and carefully monitor there competitors marketing moves. the price to be offered to customers and what to spend on advertisements.Management events marketing efforts are more on understanding the changing needs on today’s customer.Marketing managers need to understand the customer needs and they need to make their major decisions such as the features to include. Fasters . We need to understand the minds of customers. The C-level managers.CFO should communicate importance of marketing in an organization. how the marketing function plays a great role in organizations success.
This action might not be possible to undo. Are you sure you want to continue?
We've moved you to where you read on your other device.
Get the full title to continue listening from where you left off, or restart the preview.