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BUSINESS COMMUNICATION BLUE SORCERER

SURVEY PAPER

Submarine Cable in Bangladesh:
Impact on Internet Users
A report submitted to the School of Business in partial fulfillment of
the requirements of the final examination in Business
Communication

SPRING 2007

Blue Sorcerer

Piplu Barua (04-04605-1)
Ferdous Main Uddin (06-06907-2)
Mostofa Kamal MD (03-04024-2)
Purnendu Mondol (06-06454-1)

AMERICAN INTERNATIONAL UNIVERSITY-BANGLADESH

April 25, 2007
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BUSINESS COMMUNICATION BLUE SORCERER

 Acknowledgments 
We would like to thank Md. Hamidul Haque, School of Business, American
International University - Bangladesh, for guiding us all through in the preparation
of this report. Without his support this report would not have been possible.

Thanks to Mohammad Roohul Kaiser, former student of American International
University - Bangladesh from Computer Science department for helping us by
providing technical information in completing our report. Mohammad Roohul
Kaiser is working as an Application Junior Engineer, IT - Application Support in
Banglalink GSM.

A special thanks and recognition is extended to all those who contributed to this
report by taking part in the survey and thus presenting their valuable opinions to us.

It was a wonderful experience altogether to work as a team in doing the research and
preparing this report on such an important issue.

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BUSINESS COMMUNICATION BLUE SORCERER

Abstract 
The objective and mission of this report is to present the findings and analyses of the
research carried out on “Submarine Cable in Bangladesh: Impact on Internet
Users” and hence try to find the above information, analyze them and thus try to
determine and recommend a suitable solution to solve any problem that may come
upon the internet users in Bangladesh.

Recently Bangladesh has joined SEA-ME-WE 4 consortium and that Bangladesh is
now connected with the so called information super highway. It is certain that this
cable will bring in new opportunities, advantages, development. This new submarine
cable might bring along new trouble, too. We have focused on the impact of this
submarine cable connectivity in our report.

From the research we found that majority of the people agreed to the fact that the
corporate users were benefiting more than normal users. They felt that corporate
users had substantial financial advantage and could invest more money than normal
users to purchase faster internet connection. Interestingly, some of the users stayed
neutral to this issue because they thought that everyone was supposed to be
benefited from new submarine cable connectivity. Another important finding was
about the increase of cyber crime after submarine cable connectivity. Most of the
users were victim of these crimes themselves so they agreed to this issue. They felt
that the new connection also brought along new problems. Almost all of the
corporate users were silent about the cyber crime after submarine connectivity.
Some of the internet users were negative about this topic because they believed that
the cyber crime issue hardly bore any relevance from Bangladeshi point of view.
They said that cyber criminals did not have much prevalence in Bangladesh. Also,
most of the people believe that our neighboring countries have already made a lot of
progress in the IT sector with the help of their existing submarine cable connectivity.
So they think that Bangladesh will also be able to take advantage of their own
submarine cable connectivity and progress in the future.
The significance of connecting Bangladesh to the world through an optical fiber
cable must be emphasized. Although some factors are responsible for submarine
cable related problem; we feel that in this report we have successfully identified all
the major aspects of submarine cable issue. Firstly, we have to realize that
submarine cable is a newly arrived technology so our aim is to provide solutions of
any kind of problem that may arise with this issue. As we have found in our research
the public is quite frustrated about their internet connection. In order to get rid of this
kind of problem, we have to make sure that submarine cable connectivity reaches
every nook and corner in Bangladesh. When that is achieved, the authorities can take
effective steps to satisfy the internet users. At that time people will realize that
submarine cable is actually a boon, not a bane. Only then we can expect that the

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..3 Overall Cost…………………………………………………………. 11 5.2 Cyber Crime…………………………………………………………... 21 APPENDIX A………………………………………………………………...62 Case-2………………………………………………………………... 24 BIBLIOGRAPHY……………………………………………………………….. 4 CHAPTER 4: CONSEQUENCE………………………………………………. 10 5.2 Purpose of this Research…………………………………………….1 Sample of Research…………………………………………………. 12 5. 16 5. 19 CHAPTER 6: CONCLUSIONS………………………………………………. 11 5.2 Questionnaire…………………………………………………………. 17 5.. 5 4.. 22 APPENDIX B……………………………………………………………….64 Case-4………………………………………………………………. 4 3........ 4 CHAPTER 1: INTRODUCTION………………………………………………...…...1 Background…………………………………………………………....5 General Task…………………………………………………………... 18 5. 5 CHAPTER 5: DISCUSSION AND ANALYSIS………………………….. 4 ABSTRACT……………………………………………………………………..….4 Surfing Time…………………………………………………………. 1 1.4 Scope and limitations…………………………………………………....1 Overall Speed………………………………………………………… 10 5. 4 3. 1 1....3 Interview of Participants……………………………………………… 4 3.... 16 5....6 Case Studies………………………………………………………….....1 Findings of the Survey………………………………………………...61 Case-1……………………………………………………………….... 4 3... 13 5. 26 Page 4 of 31 . 2 CHAPTER 2: REVIEW OF THE LITERATURE…………………….BUSINESS COMMUNICATION BLUE SORCERER ISPs will reduce the internet usage rates so that general people will be able to afford it.63 Case-3………………………………………………………………. 3 CHAPTER 3: RESEARCH METHODOLOGY………………………..….... Table of Contents ACKNOWLEDGMENTS………………………………………………………. 25 GLOSSARY……………………………………………………………………... 20 CHAPTER 7: RECOMMENDATIONS……………………………………..

It is certain that this cable will bring in new opportunities. transparent fibers. the BTTB. also an Internet Service Provider. This Submarine connectivity (SEA-ME-WE 4) is the newest of its kind and sports the latest technology. and 4 are for this cable is the fourth of its kind. 27 CHAPTER  Introduction  1 1. Thailand. The fiber optic connection.BUSINESS COMMUNICATION BLUE SORCERER INDEX…………………………………………………………………………. the submarine cable's Bangladesh segment's owner. Sri Lanka. The contract is being awarded jointly to Alcatel Submarine Networks. Submarine cables are mostly used for carry digital payloads. The Prime Minister of Bangladesh Khaleda Zia inaugurated the country’s new link to the SEA-ME-WE-4 submarine cable on 21 May. Pakistan. People hope that the submarine cable connection is going to have a major impact on Bangladesh as a whole. directly connecting it to 11 countries in Western Europe.1 Background This report has been prepared on the basis of a research on the “Submarine Cable in Bangladesh: Impact on Internet Users”. This new submarine cable might bring along new trouble. can provide greater bandwidths. On March 27 in 2004. We have focused on the impact of this Page 5 of 31 . Egypt. Saudi Arabia. Submarine cable consists of optical fibers which are thin. Besides. Italy. development. The SEA-ME-WE 4 project is the fourth project in the SEA-ME-WE series. advantages. Algeria and France... too. Japan and the estimated project cost is about $ 500 million. This submarine cable connects Southeast Asia. Malaysia. India. Middle East. which are then used to carry telephone traffic as well as internet and private data traffic. and Western Europe and hence the name is SEA-ME-WE. for transmitting light. Tunisia. a consortium of 16 international telecommunications companies signed construction and maintenance agreements for the new optical fiber submarine cable system linking South East Asia to Europe via the Indian Sub-continent and Middle East with Terminal Stations in Singapore. will enjoy free access to the submarine cable while the private sector ISPs are feared to be marginalized by payment provisions for the same facility. It is already known that Bangladesh has joined SEA-ME-WE 4 consortium and that Bangladesh is now connected with the so called information super highway. United Arab Emirates. Bangladesh. usually made of glass or plastic. Southeast Asia and the Middle East and significantly boosting voice and data bandwidth. as opposed to the satellite connection currently used by the local internet service providers (ISPs). France and Fujitsu Ltd.

The purpose of this report was to find the above information. we tried to come to a conclusion on the basis of our analyses and made some recommendations that might be helpful in improving the problems that have arisen with the arrival of submarine cable connectivity in Bangladesh. In addition to this. But it remains to be seen if this new technology will be beneficial towards everyone associated with it. analyze them and thus try to determine and recommend a suitable solution to solve any problem that may come upon the internet users in Bangladesh. We found it important to try to figure out whether the people who already use internet or will use internet in the future will gain from submarine connectivity. And in the end. this submarine cable issue is already making a huge impact on the internet users as well as normal people.2 Purpose of this Research At present we have an internet industry in Bangladesh and it is expanding rapidly. Bangladesh also has a huge number of internet users. Everybody thinks that Bangladesh can take advantage of the submarine cable connectivity and will be able to progress along with other countries with submarine cable. 1. Moreover.BUSINESS COMMUNICATION BLUE SORCERER submarine cable connectivity in our report. so we decided to choose “Submarine Cable in Bangladesh: Impact on Internet Users” as our topic. Page 6 of 31 .

which includes information about the sample. In chapter six we placed the conclusion and then follow our recommendations in the final chapter. But it remains to be seen if this new technology will be beneficial towards everyone associated with it. The purpose of this report was to find the above information. and 4 are for this cable is the fourth of its kind. We hope that this report. In chapter three we have discussed about methodology. We have focused on the impact of this submarine cable connectivity in our report.e. questionnaire.BUSINESS COMMUNICATION BLUE SORCERER CHAPTER  Review of the Literature  2 Bangladesh has joined SEA-ME-WE 4 consortium on March 27 in 2004. And we finished chapter five’s analyses part by supporting our analyses through the views we gathered from interviews. In chapter five. analyze them and thus try to determine and recommend a suitable solution to solve any problem that may come upon the internet users in Bangladesh. we have introduced the topic of our research. chapter seven. too. And in the end. We found it important to try to figure out whether the people who already use internet or will use internet in the future will gain from submarine connectivity. we tried to come to a conclusion on the basis of our analyses and made some recommendations that might be helpful in improving the problems that have arisen with the arrival of submarine cable connectivity in Bangladesh. This submarine cable connects Southeast Asia. and Western Europe and hence the name is SEA-ME-WE. First we gave some background information about the topic. In May 2006. interview and limitations of our research. Bangladesh can take advantage of the submarine cable connectivity and will be able to progress along with other countries with submarine cable. Then we discussed the purpose of this report. This new submarine cable might bring along new trouble. The results of the survey have been placed at the beginning of chapter four. i. We interviewed four people as a part of our case studies. It is certain that this cable will bring in new opportunities. will be a gateway to understand different views of the internet users after submarine connectivity in Bangladesh. advantages.. development. This cable is the newest of its kind and sports the latest technology. In chapter one. Bangladesh connected with the so called information super highway. Middle East. Page 7 of 31 . next we have analyzed all the findings from the survey. despite its many limitations.

. Page 8 of 31 . it was hard to carry out a survey on a larger scale. So. we set our issue on the impact on internet users and tried to cover all the aspects of it. At the end. Secondly. We talk to them individually while following the same question pattern. 3. i.3 Interview of Participants We went to the ISPs which recently obtained submarine cable connectivity. We have included the details of these four interviews and presented extensive background information on the interviewees in the next chapter. 3. 3. businessman & working in different professionals area.e.1 Sample of Research We have considered people from different professions as samples for carrying out the survey. we tried to figure out whether the user was facing any problem after obtaining submarine cable connectivity and what will be the overall effect of submarine cable in Bangladesh.BUSINESS COMMUNICATION BLUE SORCERER CHAPTER  Research Methodology  3 3.4 Scopes and limitations The whole country is debating on the submarine cable issue as it a very descriptive issue. due to the shortage of time. Firstly. After that we took interview of four people who are clients of one of these ISPs.2 Questionnaire We divided the questionnaire into three parts. For this reason our findings may not reflect the precise opinion of the internet users in Bangladesh. we tried to determine the impact of submarine cable on the user. we determined what kind of user the person was and what kind of internet connection he had. However. It is a new technology and people are curious about it. out of them 50 were students & 52 were service holder. We made sure that among the number of internet users taking this survey and the total number internet users in Bangladesh are equally proportional. It has no boundaries virtually and it contains numerous small details. It is nearly impossible to cover all the issue regarding submarine cable. In total we surveyed 102 people.

1 Findings of the Survey Q. Do you still suffer from low download speed when you use the internet? No. Cyber crime (spamming. 62% Q. 25% Yes. 13% Q. 24% agree. spyware. 13% Neutral. 38% Neutral. 25% Yes. 13% Agree.02. Disagree. virus.BUSINESS COMMUNICATION BLUE SORCERER CHAPTER  Consequence  4 4. 37% Page 9 of 31 . hacking) has increased after your submarine connection? No. Submarine cable connectivity has increased our overall internet speed.01. 37% Partially disagree. 13% Partially Neutral.03.

13% Night. 0% Noon. 13% Late Night.BUSINESS COMMUNICATION BLUE SORCERER Q. 22% Yes.06. Did you have to pay extra money to your ISP for submarine cable connection? Yes. When do you use net the most? Morning.04. 25% Evening. 11% Q. 45% No.05. Submarine cable connectivity has increased your internet surfing cost per hour in cafe? No. 56% Neutral. 44% Neutral. 49% Page 10 of 31 . 22% Q.

25% Above Average. 6% agree. 38% Q. Now you need less time for your work after submarine cable connection? partially disagree. 0% Page 11 of 31 . 49% Average.BUSINESS COMMUNICATION BLUE SORCERER Q. 32% neutral. How do you compare your internet line with other lines? Slow. 1% disagree. 40% neutral.08. 13% Average. 50% Q. Submarine cable connectivity has increased your internet surfing time then before? partially disagree. 17% partially agree. 4% agree. 3% disagree. 13% Bellow Fast.07.09. 9% partially agree.

Submarine cable has helped to increase your relationship with international companies. 33% Q. Are you satisfied with your internet connection? Very Satisfied. 0% Disagree. 38% Slightly Satisfied. Corporate users are benefiting more than normal users.11. 0% Partially Agree. 38% Agree. 13% Not Satisfied. 13% Page 12 of 31 .12. 0% Neutral. 49% Partially Agree. 11% Neutral. 34% Disagree. 22% Partially Agree. Disagree.10. Partially Disagree.BUSINESS COMMUNICATION BLUE SORCERER Q. 49% Q.

0% Disagree. Submarine connectivity will help the overall development of Bangladesh. 0% Neutral.13. 13% Page 13 of 31 .BUSINESS COMMUNICATION BLUE SORCERER Q. 25% Agree. Partially Disagree. 62% Partially Agree.

5. Another 25% of the internet users stayed neutral to this issue because they usually do not use internet for downloading content from internet. The findings and analyses of our survey are as follows. 24% of the internet users stayed neutral to this statement because they felt that the submarine cable connection did not increase or decrease the speed of their internet connection. Do you still suffer from low download speed when you use the internet? A large percentage (62%) of the users complained that they suffered from low download speed because they expected that the new submarine cable connectivity will speed up their internet connection. The rest (13%) of the internet users gave negative reply because most of these users had broadband connection with relatively high speed so the downloading speed did not matter to them.01. They supported this statement because they feel that the stability of their internet connection has increased after getting submarine cable connection. Page 14 of 31 .BUSINESS COMMUNICATION BLUE SORCERER CHAPTER  Discussion and Analysis  5 We conducted a survey based on our topic and got some results. But in the end they felt that the outcome fell short of the expectation. Submarine cable connectivity has increased our overall internet speed.02. 37% of the internet users agreed and 13% of them partially agreed to this issue that submarine cable connectivity has increased our overall internet speed. 13% of the users partially disagreed and 13% of them totally disagreed to this issue because they have experienced decreased internet traffic which offset the advantage of submarine cable connectivity.1 Overall Speed Q. Q.

25% of the users were negative because they believed that the cyber crime issue hardly bore any relevance from Bangladeshi point of view.05.BUSINESS COMMUNICATION BLUE SORCERER 5. 22% of the users replied negatively because most of the case they are home user not cyber café user. 37% of the users stayed neutral. Also we saw that some of cyber café owners do not demand extra money as they responsible for their customers. Page 15 of 31 . Did you have to pay extra money to your ISP for submarine cable connection? 45% of the users replied positively. The ISPs told the users that they had to cover the costs of remodeling. A mere 11% of the users did not have any information on whether their ISP had obtained submarine cable connectivity or not. Interestingly. Also they blamed ISPs for demanding extra money. Q.04.03. But the cyber cafes owner told us that they had to cover the costs of modernizing. They said that their respective ISPs demanded extra money for connections with new submarine cable facility. 44% of the users replied negatively as their ISPs forbade their respective users on the excuse that they (the users) would not be able to afford the new and costly connectivity.3 Overall Cost Q. Submarine cable connectivity has increased your internet surfing cost per hour in cafe? 56% of the users replied positively. Almost all of these users were corporate users and most of them were silent on this issue.2 Cyber Crime Q. They also added that cyber criminals did not have much prevalence in Bangladesh. virus. They felt that the new connection also brought along new problems. 5. They said that local cyber cafes claimed extra money for internet surfing. Cyber crime (spamming. So they stayed neutral on this issue. spyware. hacking) has increased after your submarine connection? 38% of the users gave positive reply because they were victim of these crimes themselves.

Also their working process is not much easier than other time.06. They used internet mostly for job and education purpose. they get to communicate with almost everyone at that time. Q.4 Surfing Time Q. They claimed that they have more spare time at night to use the internet. 25% of the internet users used internet at late night because they use the internet only for chatting purpose.BUSINESS COMMUNICATION BLUE SORCERER Another 22% of the users did not have much information about that. They supported this statement because they feel that they have need less time then before for their work. 17% of the internet users stayed neutral to this statement because they felt that they didn’t know is their any change or not in their working time. Almost half (49%) of the inter user said that they use internet at night. They also added that the speed of their internet line increases at night. Now you need less time for your work after submarine cable connection? 40% of the internet users agreed and 38% of them partially agreed to this issue. 5. When do you use net the most? None of the users who took this survey browse internet in the morning. 13% of the users used internet at noon and 13% of the users used internet in the evening because these users were corporate users and cyber café users. Some of them used the internet for downloading purpose also. So they did not have much time to occupy themselves with internet related activity. 4% of the users partially disagreed and 1% of them totally disagreed to this issue because they said they have needed much time for their work after submarine connection. Moreover. Additionally none of the users use the internet even in the morning on a holiday. Page 16 of 31 .07. These users seemed to be addicted to the internet. The main reason was that most of the internet users were either student or service holder of some sort. Also they said that their working process is moreover easier for that. Because they thought that in cyber café internet surfing cost per hour is not much affect in their present life.

5. However. 25% of the users said that their internet lines were average because they thought that the speed of their internet line increased slightly. only 13% of the internet users were very satisfied with their current connection because most of these users were found to be corporate users. 6% of the users partially disagreed and 3% of them totally disagreed to this question because their internet speed not much batter. 9% of the internet users stayed neutral to this speech because they haven’t much more information about their internet surfing time. How do you compare your internet line with other lines? Almost half (49%) of the internet users claimed that their internet lines were faster than that of other users. 49% of the users were slightly satisfied with their internet connections because of newly obtained submarine connectivity which increased the overall speed a bit. Moreover most of them said that they didn’t addict to the internet so they have no information. None of the users said that their internet lines were faster than the average because they felt that their internet line was just as good as before.09. so they haven’t much more interest about their surfing time. Q. Page 17 of 31 . Submarine cable connectivity has increased your internet surfing time then before? 32% of the internet users agreed and 50% of them partially agreed. 13% of the users said that their internet lines were below average and the rest 13% said that their internet lines were slow because they were not satisfied with their existing internet line. most of the aforementioned users were corporate users.5 General Task Q.08. Most of them said that they surf the internet much more time cause for that the speed of internet line increases for submarine connectivity.10. Are you satisfied with your internet connection? Unsurprisingly. The users stated that they were now able to do their usual internet activity much better than before.BUSINESS COMMUNICATION BLUE SORCERER Q.

Q. Submarine connectivity will help the overall development of Bangladesh. Among them 49% totally agreed and 13% partially agreed because they claimed that they are now able to communicate more smoothly and more frequently with their potential clients. The new submarine cable connectivity has brought only new opportunities. Corporate users are benefiting more than normal users. Submarine cable has helped to increase your relationship with international companies.12.13. 38% of the total people who took part in this survey replied in this way. Interestingly. For the same reason. Q. browsing and downloading. none of the users disagreed to this issue. That is why none of the users neither partially disagreed nor totally disagreed in this issue. They also felt that the current situation will very likely improve with the arrival of submarine cable. Some of the people who partially disagreed also said that they had a little concept of this particular issue. replied neutrally. This showed that everyone is optimistic about this change in the current situation of internet usage.BUSINESS COMMUNICATION BLUE SORCERER 38% of the users were not satisfied with their internet connection because their expectations were higher than this. 22% of the users stayed neutral and the rest 11% partially disagreed to this issue because they opined that everyone was supposed to be benefited from new submarine cable connectivity. chatting. 13% of the users partially agreed to this issue because they felt that everybody will gain from submarine cable connectivity although they were yet to receive the Page 18 of 31 . Most of the people who use the internet for home use i. everyone is positive about this. Q.e. A massive 62% of the total internet users welcomed the new submarine cable connectivity in Bangladesh and totally agreed to this issue. Almost 62% of the people gave positive reply to this statement.11. Majority of the people either agreed (34%) or partially agreed (33%) that corporate users were benefiting more than normal users because they felt that corporate users had substantial financial advantage and could invest more money than normal users to purchase faster internet connection.

Page 19 of 31 .BUSINESS COMMUNICATION BLUE SORCERER submarine cable connection. Our neighboring countries have already made a lot of progress in the IT sector with the help of their existing submarine cable connectivity. Some of the users were suffering from bad internet connection although their ISPs might have obtained submarine cable connectivity already. Everyone thinks that Bangladesh will also be able to take advantage of their own submarine cable connectivity and progress in the future. That is why none of the users neither partially disagreed nor totally disagreed to this issue. They were not optimistic about the submarine cable situation and did not expect this to improve soon. They were hopeful that submarine cable connectivity will reach all parts of Bangladesh in the near future although dedicated internet connections are available only at corporate level. 25% of the users felt this way and stayed neutral on this issue.

This company uses internet mostly for communicating with those foreign companies. Sazzad Hossain. State telecoms monopoly Bangladesh Telegraph and Telephone Board (BTTB) and over 100 internet service providers (ISP) between them now have a 150-megabyte data transfer capacity each second which is enormous compared to the previous v. Bangladesh is finally signing on March 27 a submarine cable agreement with 12 other countries that will open a high-speed. So they prefer to use submarine connection. Background: Mr. He joined the company in 2001. Sazzad. The county will have a 10-gigabyte data transfer capacity a second. said Mr.sat based internet connection. Now He is the Deputy Manager of that company.6 Case Studies 5.” Page 20 of 31 . As a multinational company Zakir Steel Zone communicates with different foreign companies for import export purposes. Opinions on “Impact of Submarine cable on Bangladesh”: “After four years of delaying. Sazzad said. Mr. Zakir Steel Zone. 68 times more than the current capacity.BUSINESS COMMUNICATION BLUE SORCERER 5. When we asked him if Bangladesh can take advantage of this?” In his opinion. low- priced internet and telecommunications gateway to the users from June 2005.61: Case #1 Mr. Bangladesh will certainly be able to take advantage of submarine cable. this submarine cable is going to slash internet and long-distance telephone call costs and greatly boost browsing speed. Age: 29 Employer Corporate User. Sazzad Hossain is an employer in a multinational company. Broad Band.”. “We will be able to communicate with our clients more frequently now.

His current CGPA is 3. Broad Band. Page 21 of 31 . This is what the law explicitly prohibits because the private sector is also offering all these three categories of services through competition. This is his 10th semester. It built the associated infrastructure needed to reach the submarine cable gateway from the earnings of its other telecoms ventures and the law explicitly prohibits such practices of subsidization.BUSINESS COMMUNICATION BLUE SORCERER 5. He thinks that BTTB is deliberately trying to jeopardize the country’s smooth development through the information super highway. BTTB built the cable’s landing station in Cox’s Bazar and from there it deployed an optical fiber link up to Chittagong from the earnings of its fixed telephony. He has participated in lots of seminars and conferences from AIESEC.” He was very disappointed with his internet connection and said that the internet line is unstable. Bangladesh. “BTTB’s undisputed control over the SEA-ME-WE 4 provides free bandwidth to its state-owned Internet service.59 out of 4 scale. It allows BTTB to maintain an artificially lower tariff for its Internet services while private Internet service providers (ISPs) have to buy the same bandwidth. Internet and data connectivity services.” He pointed out. which compels them to impose higher tariff on their services. He was the Regional President of AIESEC. putting them in disadvantage in competition with BTTB. He has experience of working abroad. “Bangladesh Telegraph and Telephone Board (BTTB) joined the SEA-ME-WE 4 submarine cable.62: Case #2 Sabih Uddin Ahmed Age: 23 Student Home User. He is a very good public speaker. Opinions on “Impact of Submarine cable on Bangladesh”: The frustration of Sabih Uddin Ahmed is given in his own words. Background: Sabih Uddin Ahmed is doing his Bachelor of Business Administration (BBA) form North South University (NSU). the browsing speed did not increase and he had to pay more money for a new connection.

Right now only six ISPs are connected till now and only corporate clients are getting the advantage of submarine cable. it didn’t matter much. Background: Mohammad Roohul Kaiser is a former student of American International University – Bangladesh. Since Bangladesh got connected to the submarine Backbone I’ve been keeping an eye on the situation. as an I.63: Case #3 Mohammad Roohul Kaiser Age: 26 Employer Home User. It was a long sought-after dream that has come true after a long but arduous journey. joined the information superhighway after being connected with the SEA-ME-WE 4 submarine cable line. “Bangladesh has. but is “Narrowband”. At present he is working as an Application Junior Engineer. He was a student of Computer Science department. I’ve become to know that to get the facility at user level it may take 2/3 years more. But as days passed by and I’d made some international friends. at Japan dedicated 50 Mbps line costs only 3500bdt) otherwise we will loose much more of our valuable time.” He expressed his concern on the future of submarine cable connectivity in Bangladesh. Now after around 8 years Bangladesh finally got connected with submarine cable. “I’ve been using internet since 1997. “I’ve never got a Broadband connection because what’s sold after the name “Broadband” is not really broadband. But again after these many months I am frustrated.” Then he explained the term ‘Broadband’.” Page 22 of 31 . Dial-up. of late. IT – Application Support in Banglalink GSM.” Regarding his internet usage.BUSINESS COMMUNICATION BLUE SORCERER 5. When I first hear this news I was too much excited. “I think to get the real benefit of submarine cable government should spread it real quick as well as keep the price at their minimal (As far as I know. As I’ve some friends in ISP sector. Opinions on “Impact of Submarine cable on Bangladesh”: Here are the exact words of Mohammad Roohul Kaiser. I realized that the speed I’m getting while using internet is very low and isn’t the standard over the world.T. That time I was glad to use internet and didn’t think speed as a deciding factor at all. which is really frustrating. he said. guy I always knew the possibilities. Even though that time the whole internet concept was so new. But then again it’s taking too much time.

“But its advantages were offset by the increased rate of internet browsing. In his opinion. As a computer engineer he wants to join a software company. Background: Shariful Islam completed his B. He uses internet in cyber café for browsing job seeking websites like bdjobs.” said Shariful. He is now doing a part time job in a NGO.BUSINESS COMMUNICATION BLUE SORCERER 5. Opinions on “Impact of Submarine cable on Bangladesh”: The SEA-ME-WE 4 cable has landed in Bangladesh. Bangladesh has the advantage of learning from the mistakes of others. Juba Jibon Unnayan Samity. Fixing the foundation will take time and money. His CGPA was 3.Sc. This was great news to Shariful Islam. he had to pay 15 taka per hour for internet browsing but now he pays 20/25 taka per hour.” He added. Page 23 of 31 . in Computer Science & Engineering in 2006 from Daffodil University Bangladesh. the latency is a problem in some cases and the high cost is the deal beaker. The choice before the government today is no different from that facing a home builder who discovers that the foundation of his house is fundamentally flawed. Broad Band. “The submarine cable did help to increase the browsing speed.26 out of 4 scale. Before the arrival of submarine cable. Satellite connectivity is simply not enough for participation in the job searching from a cyber café.64: Case #4 Shariful Islam Age: 24 Part time employer and job seeker Cyber Cafe User. but those costs less than those of perpetually repairing the house with the flawed foundation or of being unable to make full use of the house.

In analyzing the findings of the survey we have mentioned in details the probable reasons that worked in favor of people’s views. The case study interviews also presented us with similar opinions. Page 24 of 31 . In this report we have presented the findings and analyses of our research on “Submarine Cable in Bangladesh: Impact on Internet Users”. all these factors have a huge impact on the internet in any country. Anyone can talk about it all day long on any of its numerous small details. We believe this report can be considered as a dependable paper in research on submarine cable in Bangladesh. the outlook of it’s internet users. It is nearly impossible to cover all the issue regarding submarine cable. If a similar research is carried out in another country the findings might be completely different than ours. And the findings of our survey clearly reflect this fact. The state of the internet industry of the country. We tried to make the findings from the survey more easily understandable by preparing pie charts for each of them. the effectiveness submarine cable in that country. we tried our level best to utilize our full strength and make the report as complete as possible in this short time. It is a new technology and people are hardly aware of it. All in all.BUSINESS COMMUNICATION BLUE SORCERER CHAPTER Conclusions  6 The submarine cable issue is a very descriptive issue with a broad range of topics. The opinions of the people who took part in the survey were more or less consistent.

It is a common knowledge that large companies can afford high speed internet lines using their capital which the home users can only dream about. When that is achieved. BTTB must also take proper steps to secure the submarine cable in order to protect it from sabotage. not a bane. A well defined set of rules and regulations should be put to work. and also help the country’s ICT sectors to be more competitive. In order to get rid of this kind of problem.BUSINESS COMMUNICATION BLUE SORCERER CHAPTER  Recommendations  7 The significance of connecting Bangladesh to the world through an optical fiber cable must be emphasized. Firstly. we feel that in this report we have successfully identified all the major aspects of submarine cable issue. Although some factors are responsible for submarine cable related problem. If we remain united. we have to realize that submarine cable is a newly arrived technology so our aim is to provide solutions of any kind of problem that may arise with this issue. the authorities can take effective steps to satisfy the internet users. which may help the users use the internet up to their expectation. We’ll succeeded and come out victorious. As we have found in our research the public is quite frustrated about their internet connection. Only then we can expect that the ISPs will reduce the internet usage rates so that general people will be able to afford it. we have to make sure that submarine cable connectivity reaches every nook and corner in Bangladesh. A good infrastructure should be built to ensure proper stability of the optical fiber link between Cox's Bazar to Dhaka. the promise of the service economy will no longer be a distant dream. At that time people will realize that submarine cable is actually a boon. So authorities should take proper actions to decrease the discrimination between the corporate and home users by reducing internet tariff and providing faster more bandwidth. Page 25 of 31 . If the government of Bangladesh and the relevant stakeholders learn from the mistakes of others and create a policy and regulatory environment that will allow the participation of multiple companies in cost-effectively connecting the people and companies of Bangladesh to the world. those who are involved in various evil attempts to halt the progress of our country will fail.

When do you use net the most? Morning Noon Evening Night Late night 07. Submarine cable connectivity has increased our overall internet speed. Agree Disagree Partially agree Neutral Partially disagree 02. spyware.BUSINESS COMMUNICATION BLUE SORCERER Appendix A AMERICAN INTERNATIONAL UNIVERSITY-BANGLADESH A Questionnaire on ‘Submarine Cable in Bangladesh: Impact on Internet Users’ Name: ___________________ ___ _ Age: _ _ _ Occupation: _____ ______ Please tick (√ ) the question bellow: I am a . Dial-up Broad Band Please respond to the following statements by tick (√ ) the appropriate opinions given under each of them. Now you need less time for your work after submarine cable connection? Page 26 of 31 . Submarine cable connectivity has increased your internet surfing cost per hour in cafe? Yes Neutral No Surfing time: 06. hacking) has increased after your submarine connection? Yes Neutral No Overall cost: 04. Do you still suffer from low download speed when you use the internet? Yes Neutral No Cyber crime: 03. Did you have to pay extra money to your ISP for submarine cable connection? Yes Neutral No 05. virus. Home User Corporate User Cyber Café User I use . Overall speed: 01. Cyber crime (spamming.

Corporate users are benefiting more than normal users. Agree Disagree Partially agree Neutral Partially disagree 12. Agree Disagree Partially agree Neutral Partially disagree 13. Submarine cable has helped to increase your relationship with international communities. How do you compare your internet line with other lines? Fast Above average Average Bellow average Slow 10. Are you satisfied with your internet connection? Very satisfied Slightly satisfied Not satisfied 11.BUSINESS COMMUNICATION BLUE SORCERER Agree Partially agree Neutral Partially disagree Disagree 08. Submarine connectivity will help the overall development of Bangladesh.THANK YOU -- Page 27 of 31 . Agree Disagree Partially agree Neutral Partially disagree -. Submarine cable connectivity has increased your internet surfing time then before? Agree Partially agree Neutral Partially disagree Disagree General task: 09.

ISP companies and submarine cable in Bangladesh has been collected from the following sources –  Bangladesh Computer Council – http://www.thedailystar.prothom-alo.com  Global Voices Online .com  A Brief History of the Internet - http://www.com/group/bangla_ict  Internet Service Providers’ Assoc.org  The Daily Star – http://www.net  The Daily Prothom Alo – http://www. Bangladesh – http://www.isoc.yahoo.http://www.globalvoicesonline.org/internet/history/cerf.bccbd.shtml  Grameen Cyber Society .org/  Bangla ICT Group –http://groups.grameentelecenter.ispabd.bcs-bd.com Page 28 of 31 .BUSINESS COMMUNICATION BLUE SORCERER Appendix B Information about Internet history.org/  Bangladesh Computer Society – http:// www.http://www.

 Kuiper. (1991) Effective Reports for Managerial Communication. (1998) Contemporary Business Report Writing. Boston: Allyn & Bacon. G. Singapore: Pearson Education (Singapore) Pte.BUSINESS COMMUNICATION BLUE SORCERER Bibliography  Brock. Cincinnati: South-Western Publications Co. D. & Kohut. Ontario : Crisp Learning. L. S. (1992) Writing Business Proposals and Reports: Strategies for Success.  Treece. L. S. Ltd. F. M. Page 29 of 31 .  Taylor. & Hartman. S. (2004) Model Business Letters and E-mails.

internet Dial-up – A type of internet connection that uses telephone lines Download – To move data to a computer from internet Fiber optic – To use thin glass fibers to transfer data in the form of light signals Hacking – To intrude into someone’s computer illegally and manipulate data ISP – Internet Service Provider Mbps – Mega bits per second Narrow Band – A type of internet connection with relatively low bandwidth SEA-ME-WE 4 – South East Asia – Middle East – Western Europe 4 Spamming – To overload someone’s E –Mail inbox by sending excessive mails Spyware – Stealth program used to leak data from peoples’ computers Submarine Backbone – The submarine cable that supports all the networks Submarine Cable – Undersea internet connection connecting different countries Upload – To move data from a computer to internet VIRUS – Vital Information Resource Under Siege Page 30 of 31 . des Et. et Commercials Broad Band – A type of internet connection with relatively high bandwidth BTTB – Bangladesh Telegraph and Telephone Board Consortium – Association. des Sciences Econ. especially of several business companies Cyber Café – A café with computers where people can use the internet Cyber Crime – Crimes related to electronic comm. network esp.BUSINESS COMMUNICATION BLUE SORCERER Glossary AIESEC . Int.Assoc.

17. 17. Japan 01 H Hacking 11 I Information Superhighway 01. 18. 21 Alcatel Submarine Networks 01 B S SEA-ME-WE-4 01.BUSINESS COMMUNICATION BLUE SORCERER Index A O AIESEC 17 Optical 01. 19. 17. 19 Cyber Crime 11 U D Upload 01 Dial-up 21 Digital Payload 01 V Download 10. 04-21 C Consortium 01. 17. 21 M Mbps 18 N Narrowband 18 Page 31 of 31 . 19. 16 T Telephone Traffic 01 Cyber Café 12. 11. 04. 12. 19 Bandwidth 01. 19 Spyware 11 BTTB 01. 14 Virus 11 F Fiber 01. 17. 21 Fiber Optic 01 Fujitsu Ltd. 17. 16. 21 Submarine Cable 01. 18. 16. 15. 17 ISP 01. 18. 04. 17 Spamming 11 Broad Band 01.