Our mission

:
The Willamette Pedestrian Coalition (WPC) is dedicated to
promoting walking and making the conditions safe, convenient
and attractive for everyone.
As the Willamette Pedestrian Coalition approaches its 20th
anniversary, we can take great pride in our work advocating for
and empowering the people of the Portland metropolitan area
to create, sustain and enjoy
walkable communities. The WPC
continues to extend its influence
throughout the Portland region
and is widely recognized as
the primary organization for
promoting safe, walkable
and livable communities. We
continue to see more that needs
done than we can address, given
our limited size, but the WPC
endeavors to use its resources
and influence wisely.
The keys to our effectiveness are:
1. A devoted membership and Board of Directors that are
engaged and supportive
2. Partners who share our goals and complement our mission
3. A receptive community and responsive leadership
Willamette Pedestrian Coalition
Annual Report
December 2010
Pedestrian Advocacy:
• Informed over 400 people about walking safety and local
advocacy opportunities through WalkSmart classes, in
partnership with Elders in Action and the Immigrant Refugee
Community Organization (IRCO)
• Educated over 250 children about walking safely through
Portland’s Safe Routes to School program
Provided for Effective and On-Going Operations:
• Increased membership by over 50% as of November, 2010
• Produced a new informational brochure and are currently
refreshing the WPC’s website
• Developed our organization’s efficiency through a web-based
database, a professionally facilitated Board retreat, and a
slight increase in staff capacity
Influenced Federal, State, Regional and Local Policy and
Projects:
• Provided detailed comment on Regional Transportation Plan
Pedestrian Policy section, Metro’s “Making the Greatest
Place” report, and the Regional Framework Plan
• Represented pedestrian needs on numerous influential
committees, including:
RCity of Portland Mayor’s Transportation Cabinet
RTriMet Safety and Service Excellence Task Force
RMetro’s Regional Flexible Funds Task Force
Conducted Membership and Community Outreach:
• Developed and continue to co-sponsor a bi-monthly
Washington County Active Transportation Forum with the BTA
and 1000 Friends of Oregon, engaging local residents and
decision-makers on walking and biking needs in Washington
County
Accomplishments Since Fall 2009
On November 18th, the WPC launched the Getting Around on Foot Action Plan. Distinguished speakers included Andrew Singelakis,
Washington County Land Use & Transportation Director; Neil McFarlane, TriMet General Manager; Ian Jaquiss, Trailblazers Director of
Community Programs; and Jonathan Nicholas, Chair of the Metro Executive Council for Active Transportation.
The greatest accomplishments of the WPC in the past year are the completion and November 18th launch of the Getting Around on
Foot Action Plan – the culmination of two years of hard work on the part of the WPC Board, Director, students and volunteers. The
WPC, however, has been busy with many other projects and activities that have included:
Getting Around On Foot
The WPC Board President presented the following comments:
Walking is fundamental, but walking is too often taken for
granted and neglected. The needs of pedestrians struggle to be
heard.
As the Willamette Pedestrian Coalition embarked on this
project, it was our hope to produce a prioritized list of “shovel-
ready” sidewalk and crosswalk projects that we could point to
as funding opportunities might emerge, but we quickly realized
that the list would be too long.
The Getting Around on Foot Action Plan
looks at basic transportation infrastructure
needs from various perspectives –
conversations with community planners,
reviews of community plans, outreach
and surveys received from neighborhood
associations and individuals, and a
first-hand look at eight “Case Study”
neighborhoods. The Plan identifies
the areas of greatest needs with many
examples and stories from survey
respondents. The results were not
necessarily surprising, but the comments
are compelling.
% Citizens want to use transit but can’t get
safely to the stop.
% Kids want to walk to school but often
have to be driven due to unsafe conditions.
% Senior citizens want to walk to the store, but can’t navigate
the streetscape.
Everyone in our region needs and deserves safe options for
getting to the places they need to go without relying on others
to drive them or having to forego the activities they would like
or need to engage in.
Action Plan themes include:
% Street crossings need to be safe and
maintained – especially for school-aged
children.
% Basic destinations need to be walkable
within 20-minutes from home with
continuous, safe and convenient
walking routes.
% Access needs to be universal for all
ages and capabilities.
% Walking and public transit are
complementary in providing access
to opportunities such as jobs and
essential services.
We will use the Getting Around on Foot
Action Plan to sharpen our focus on these
fundamental needs of livable communities
through advocacy and community
empowerment in the coming years.
Major Donors
Individuals: (Donations of $100 or more beyond membership
dues, September 2009 to November 2010)
Margaret Weddell
Ray Thomas
Anne McLaughlin
Phil Selinger
Mike Dennis
Ellen Vanderslice and Scott Parker
Mia Birk
Joe and Susan Peter
Jeanne and Michael Harrison
Erin Kelley
Lidwien Rahman
Allison Zimmerman
Rex Burkholder and Lydia Rich
Steve Dotterrer
Richard Michaelson
Caleb Winter & Cheryl Juetten
Todd Borkowitz
Christopher Smith
Katie Urey
Roger Averbeck
Laura Godoy
Business Members: September 24, 2009 to November 24, 2010
Silver ($250)
Harrison Consulting
River City Bicycles
Swanson, Thomas & Coon
TypeMasters, Inc.
Bronze ($150)
Aguilar & Bobadilla, PC
Other Business Donors
Kittelson & Associates
Gannett Design
Grantors:
Northwest Health Foundation
Federal Transit Administration’s Jobs Access Reverse
Commute Program
Work Program and Advocacy Partners:
Bicycle Transportation Alliance
Elders in Action
Immigrant and Refugee Community Organization
Coalition for a Livable Future
Oregon Environmental Council
1000 Friends of Oregon
OPAL Environmental Justice Oregon
Community Cycling Center
Interns:
Blake Hickman, Communications
Noel Mickelberry, Membership & Development
Theo Roffe, Volunteer Coordination
As 2010 draws to a close the WPC faces significant challenges as it looks to sustain and expand its operations. We are actively working
to diversify our funding through individual memberships, major individual and business support, and grants.
Recognition and Appreciation
Operating Costs and Resources
Summarized WPC Budget 2010 Actual/Projected 2011 Draft Budget
Beginning Balance $ 18,070 $ 7,228

Wages & Contracted Services $ 28,872 $ 48,410
Rent and Operating Expenses $ 7,613 $ 7,859
Communications $ 9,679 $ 5,205
Partnerships $ 9,000 $ 5,015
Projected Total Expenses $ 55,164 $66,489

Memberships $ 5,310 $ 9,650
Donations $ 3,770 $ 13,800
Grants $ 35,242 $ 27,196
Unmet Need $ 0 $ 20,000
Projected Total Revenue $ 44,322 $ 70,646

Projected Ending Balance $ 7,228 $ 11,385
: L O O D P H W W H 3 H G H V W U L D Q & R D O L W L R Q
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• Donate – Your generous contribution to WPC allows us
to fulfill our mission and help meet crucial needs in our
community
• Sign up members – We all know family and friends who walk,
love walkable communities, and want a stronger voice for
pedestrians. Sign them up! Send them
to www.wpcwalks.org
• Volunteer – The WPC needs your help at
community events, classes and forums.
We specifically seek fundraising,
database, graphic and accounting
expertise.
• Participate in meetings and events – To
be effective, the WPC needs an engaged
membership; your participation at
Board meetings, happy hours and
community events is vital to the health
and diversity of our organization.
• Keep in touch – Get on WPC’s email list,
follow the news, and see what needs to
be done this week. Send your request
to info@wpcwalks.org
• Write an article – The quarterly *footnote newsletter and
monthly enews needs your input on pedestrian projects
and issues based on your neighborhood activism, travels,
committee assignments or professional activities.
• Be WPC’s eyes and ears – Help us keep track of emerging
community needs and issues. Be a WPC
representative at project meetings and
help expand our community outreach.
Alert us to situations you’d like to work on
with the WPC.
• Work with community governments
– Contact your elected and appointed
leaders in support of pedestrian policy
and legislation. Work with the WPC to
strengthen and deliver testimony and
written comments on plans and projects.
To get more involved, contact us at 503-
223-1597 or e-mail us at info@wpcwalks.
org. Visit our website at www.wpcwalks.
org.
What You Can Do

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