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Syllabus for 1002AMBA6709244 Faculty Contact Information
John Martin, PhD firstname.lastname@example.org Karl J. Edelmann MD, MBA, CAQ-G, FAAFP email@example.com
AMBA 670, Managing Strategy in the Global Marketplace is a 6-credit course in the MBA Program. There are 10 weeks in the semester. The Spring II semester begins April 5, 2010 and ends June 13, 2010 The last date to withdraw is May 30 2010
(Formerly AMBA 607.) Prerequisite: AMBA 660. An investigation of strategy, value creation, and value capture in different business contexts. Currently, companies compete simultaneously in domestic, global, and electronic markets. Focus is on developing frameworks and models for understanding the structural characteristics of industries and how companies can achieve sustainable competitive advantage, taking appropriate action in these different, but concurrent, business contexts. An explicitly integrative approach is adopted, building on knowledge of the different functional areas of management gained through previous study.
Upon successful completion of this seminar, the participant should be able to:
1. Assess how firms create value and how they go about building and sustaining competitive advantage in
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2. Assess how firms add value through alliances, mergers and acquisitions, and divestitures. 3. Analyze how business is changing as a result of globalization and technological developments and the
implications of these changes for strategy.
4. Apply the tools and techniques of strategic analysis, including frameworks such as industry structure, 5. 6. 7. 8. 9. 10.
Porter’s five forces model, value chain analysis, portfolio analysis, and e-business models to business case analysis and to one’s own organization. Construct business-level and corporate-level strategies in different competitive environments. Assess the strategy-structure options for expanding and/or globalizing firms. Analyze how firms create, acquire, and manage knowledge and innovations within their extended multinational networks. Assess how managers lead strategic change and exercise control in the pursuit of organizational objectives. Analyze corporate-governance issues from the perspectives of shareholders, employees, regulatory bodies, and other stakeholders. Identify and analyze the fundamental strategic issues facing major global industries. CORE LEARNING AREA OBJECTIVES (Check all core learning areas that apply to each course objective) Course Objectives: Assess how firms create value and how they go about building and sustaining competitive advantage in different markets. Assess how firms add value through alliances, mergers and acquisitions, and divestitures. Analyze how business is changing as a result of globalization and technological developments and the implications of these changes for strategy. Employ the tools and techniques of strategic analysis, including frameworks such as industry structure, Porter’s five forces model, value chain analysis, portfolio analysis, and e-business models to business case analysis and to one’s own organization. Construct business-level and corporate-level strategies in different competitive environments. Assess the strategy-structure options for expanding and/or globalizing firms. Analyze how firms create, acquire, and manage knowledge and innovations within their extended multinational networks. Assess how managers lead strategic change and exercise control in the pursuit of organizational objectives. Analyze corporate-governance issues from the perspectives of shareholders, employees, regulatory bodies, and other stakeholders. Understand the fundamental strategic issues facing major global industries. COMM: Effective Communication TECH: Technology Fluency INFO: Information Literacy/Research QUAN: Quantitative Literacy COMM TECH INFO QUAN THIN X X X X X X X X X
X X X X X X
X X X
X X X X X X X X
Grading Information and Criteria
http://tychong. Harvard Business School Press. GE's two decade transformation: Jack Welch's leadership. The electronic database where the articles can be found is indicated.jsp?sectionTitle=all
. Managing innovation at Nypro.B.Page 3 of 24
THIN: Critical Thinking
Click here to view the required and recommended materials to be purchased and to access ordering information. Citibank's e-Business strategy for global corporate banking. Y. Christopher & Wozne. (A).edu/library/database/). Inc. For those found in ABI Inform you will see an (A). HBS 9-706-447. & Voorheis.umuc. C. These are listed in the weekly assignments section of this syllabus. S.
Graduate School's Read Me First Document
Yoffie.M. Harvard Business School Press. those in Business Source Complete a (B). HBS 9-399-150 Christensen. Cola Wars Continue: Coke and Pepsi in 2006. D. (2002). & Khan. M. & Wang. (2006). (1995). Articles on reserve in the classroom are marked (R). HKU197 Bartlett.. Meg (2000). Harvard Business School Press. those in Science Direct an(S).. several articles are required or recommended. R.umuc. These may be accessed through the UMUC library web page (http://www. Harvard Business School Press. HBS 9-696-061 In addition to the above texts and materials.edu/wws/showSyllabus.
you can expect to earn a "B.umuc." With respect to the team assignments. contact your faculty member." If you complete each assignment at a level consistent with graduate work. Your faculty member is here to help you understand the material. each team member is expected to post all contributions in the team's study group conference. In addition. MBA LATE PENALTY POLICY Timely completion of all assignments is critical to student success in an accelerated graduate program such as the MBA program. if you don't take the time to develop an acceptable level of understanding of the subject material. Following these suggestions can go a long way in helping you to earn an "A. each person on a team will typically receive the same grade for an assignment. but you are expected to put in as much time as is necessary to demonstrate an acceptable level of understanding. You should let your faculty member know how to make your learning experience more rewarding. Any such extension will be for a specific period. not to exceed one week. you should look for opportunities to incorporate the reading from previous weeks in this seminar as well as reading from previous seminars into your assignments. If you want to increase your chances of earning an "A. and how you may improve your performance in this seminar. However. Superior writing skills certainly can help you to earn a better grade. If you have any questions about a grade you received." If you don't complete your assignments on time or if you don't work cooperatively with your study team. She or he is there to help you understand this material." At the other end of the grade distribution. a team member's grade may be adjusted downward for a specific assignment if the faculty member determines the quality of that person's participation to be substandard. In order to be granted such an extension. don't hesitate to get in touch with your faculty member." This does not mean you have to be an expert on the subject matter. The highest possible grade on the team project will be based on what is submitted as the team endproduct. If you have questions about the subject matter. The degree to which you provide authoritative support in your discussion can also improve your chances of earning an "A. health or personal emergencies beyond the student?s control. you could earn a "F. In some cases you will be expected to conduct research and use relevant articles from scholarly journals in UMUC library's electronic databases as additional sources of information. or if you don't understand an assignment. your grade. Students should take assignment deadlines seriously and plan in advance to allocate sufficient time to meet deadlines. For late
http://tychong. you could also earn a "F.edu/wws/showSyllabus. To allow your faculty member to review team member contributions to all team assignments. the student must make the request in advance of the due date and support the request by a compelling rationale that would be fair to others in the class. An example of exceeding expectations is when you consistently take the initiative to seek out and reference such work to help make and strengthen your contributions to the class." you must pay close attention to the quality of your writing. Instructors may grant limited extensions of time for unexpected business.Page 4 of 24
Assignment Conference Activities Individual Assignments and Personal Application Assignments 4 Team Project Assignments
Percentage of Gradeh 30 30 40
COURSE SPECIFIC GRADING POLICIES MBA PROGRAM GRADING PHILOSOPHY The average grade for UMUC graduate courses is a "B.jsp?sectionTitle=all
." You are expected to refer to the required readings to support your analysis in an assignment.
Personal Application Two times during the semester. The discussion will be structured within the Main Topics that faculty consider to be the essence of the learning material for that week. Your discussion of the conference Main Topics should be grounded in strategic management theory from the text. available through our Library databases and open Internet resources. EXTRA CREDIT AND ?REDOING? ASSIGNMENTS This is a very fast-paced course. All team members can expect to receive the team grade. readings and external research. The conferences are your chance to discuss the seminar material with each other online. You should read the guidelines for case analysis in Course Content. which 3 is up to you.jsp?sectionTitle=all
. and students will not be able to redo assignment. though a team member's grade may be reduced if it is determined through peer evaluation that this individual did not contribute adequately to an assignment. Your class interaction should reflect your understanding of the learning material under consideration and their applications to real-world organizations of your choice. they will allow you lots of latitude to address strategy issues relevant and important to you. Please utilize both academic and industry sources. Make sure you comment on your classmates? PAs ? such application of learned material enhances your overall learning experience. For these assignments. and assignments are due every week. The syllabus is designed to build upon each week. There is no "extra credit" granted to individuals in this course. concepts. The postings should demonstrate an understanding of the industry and the competitive position of the organization within it. Teams: There are team assignments. all in support of the Team Project Paper.edu/wws/showSyllabus.umuc. and tools and techniques learned in this seminar. You will be given a set of questions to focus on. This exercise helps integrate the learning experiences each week and confirms the practical applications of what was learned. You should prepare each paper using the language. It is important that you do a good job on all of the assignments and that you hand them in on time. please select your team members and post this information in the designated Conference Area and send their names to your instructor by email prior to the start of Week 2. Students are expected to provide an initial substantive post to all Conference Topics no later than Wednesday and actively participate throughout each week with a minimum of 3 out of the 7 days for each conference week.
Conference Activity Class participation and interaction in the conferences is a central feature of this course?s learning experience. Remember that this is a capstone seminar and your writing should reflect that.Page 5 of 24
submissions that have not been approved by the instructor (and for assignments submitted after an extension due date) the penalty will be a 5 point reduction in the grade (on the hundred point scale) for that assignment for each day that the assignment is late. The instructor has the final authority to make teams if he/she so chooses. however. You can be part of the same team as in AMBA 606 if you like. and the assignments are chosen carefully to develop skills and build knowledge. students are responsible for posting in the Personal Application (PA) conference section of the classroom a reflection on how the material they learned applies to their organization or the industry in which it operates (see the ?Course Schedule of Assignments? section for detailed questions).
which includes 24/7 chat and e-mail. with each guide containing relevant databases. and chat at http://support.edu/library/subjects. If your computer crashes or if you are disconnected from the Internet before you finish posting your work. books.edu/library/tutorials/research/mod6. the following marks are used: A (90-100) = Excellent B (80-89) = Good C (70-79) = Below standards F (69 or below) = Failure FN = Failure for nonattendance G = Grade pending P = Passing
http://tychong.Page 6 of 24
You should prepare and save all your written work. seven days a week at http://www. 7 days a week.umuc.edu/distance/de_orien.umuc.shtml). Web sites. Information and Library Services provides research assistance in creating search strategies.umuc.shtml) provides a listing of resource guides for each subject area.umuc. A guide to using UMUC's library databases is available at http://www.edu or toll-free 888360-UMUC (8682).
Graduate School of Management and Technology's Academic Policies (GSMT)
GRADING GUIDELINES According to the Graduate School of Management and Technology's grading policy. LIBRARY SUPPORT Extensive library resources and services are available online.shtml. including all conference activities. and evaluating and citing resources in a variety of formats via its Ask a Librarian service (http://www. and other resources along with technical and citation assistance. shortly after the seminar is over you will no longer have access to any of the materials you posted in the WebTycho classroom. You will want to keep a copy of your work to include in your electronic portfolio. The Search by Subject area of the library's Web site (http://www. UMUC 360 Support is accessible directly in the WebTycho classroom. You should never type your assignment directly into the WebTycho classroom.edu/library/help/ask.edu/library.umuc.umuc. 365 days a year via self-help. on your computer before you post them in the WebTycho classroom. selecting relevant databases. you will lose everything you have not saved. 24 hours a day.jsp?sectionTitle=all
. Technical support is available 24 hours a day. In addition.edu/wws/showSyllabus. All students are encouraged to complete UMUC's Orientation to Distance Education and WebTycho Tour at http://www. phone.umuc.
TECHNICAL ASSISTANCE AND WEBTYCHO SUPPORT Understanding and navigating through WebTycho is critical to successfully completing this course. or 301-985-6710.
or Web site. Each student's GPA is computed for all UMUC graduate-level graded coursework to make a determination of academic standing as described in the policy below. a tutorial covering academic integrity and strategies to help students avoid academic dishonesty and plagiarism.. Students must follow the withdrawal procedures as outlined in the catalog. They.
http://tychong. and grammatically correct responses. UMUC policy on academic levels of progress (exclusive of doctoral level) UMUC Doctoral program policies WITHDRAWAL Students who officially withdraw from a course receive a mark of W (Withdrawal). in effect.0 or higher grade point average (GPA) at all times.jsp?sectionTitle=all
. It indicates that the student has demonstrated competency in the subject matter of the course. and is able to present and apply these materials and concepts in clear. To this end. well-organized. all papers. references. and the presentation of tables and figures. An assessment of academic standing is made of each student at the end of every semester. demonstrate exceptional comprehension and application of the course subject matter earn a grade of "A. Written communication is an important element of the total communication process. they can earn an "F. Careful attention should be given to spelling. has fulfilled all course requirements on time. POLICY ON ACADEMIC INTEGRITY AND PLAGIARISM UMUC policy on academic dishonesty and plagiarism UMUC offers the VAIL Tutor. Only students who fully meet this standard and. have not met graduate level standards. Students who do not officially withdraw by the deadline receive the grade earned for the course. individual and group. has a clear grasp of the full range of course materials and concepts. leaders. Graduate students must officially withdraw at least two weeks (14 calendar days) before the final class. source citations. e. in addition. well-reasoned. The Graduate School of Management and Technology recognizes and expects exemplary writing to be the norm for course work.g.Page 7 of 24
S = Satisfactory U = Unsatisfactory I = Incomplete AU = Audit W = Withdrew The grade of "B" represents the benchmark for the Graduate School of Management and Technology. punctuation. Where this failure is substantial." The "FN" grade means a failure in the course because the student has ceased to attend and participate in course assignments and activities but has not officially withdrawn. must demonstrate graduate level writing and comply with the format requirements of the Publication Manual of the American Psychological Association. whether written or oral. and teachers are also effective communicators. with no grade of F. ACADEMIC STANDARDS Graduate students are expected to maintain a 3. WRITING STANDARDS Effective managers. 6th Edition.umuc." Students who do not meet the benchmark standard of competency fall within the "C" range or lower. The grade of W will appear on the official transcript but will not be used in calculating the grade point average (GPA). It is expected that all course work will be presented on time and error free.edu/wws/showSyllabus. schedule of classes.
888-360-UMUC (8682). Morningstar.
Assignment Overview Session Week 1 Topic/Objective Introduction to Strategy Objective: Assess how firms create value and how they go about building and sustaining competitive advantage in different markets. you do not open the file and either respond to the questions or click on "no response. Your instructor may be using this service in this class by either requiring students to submit their papers electronically to Turnitin.edu/wws/showSyllabus. it will be stored by Turnitin.com or by submitting questionable text on behalf of a student. and in order to provide the best learning experience possible. UMUC requires all students to complete this evaluation.Page 8 of 24
The University has a license agreement with Turnitin. If. you will regain access to the classroom. Once you have completed the evaluation.edu or call 301-985-7930 or 301-985-7466 (TTY). The evaluation notice will appear on your class screen about 21 days before the end of the semester. your instructor may utilize other services to check your work for plagiarism. If you object to this temporary storage of your paper.com. Readings/Assignments Based upon your readings for the week.com in their database throughout the term of the University's contract with Turnitin. If you have any problem getting back in your classroom. STUDENTS WITH DISABILITIES Students with disabilities who want to request and register for services should contact UMUC's technical director for veteran and disabled student services at least four to six weeks in advance of registration each semester. Discuss your views on the following questions.umuc.com: Industry Returns . The Graduate School of Management and Technology takes students' evaluations seriously. discuss the following issues: Conference Discussion Topics Assignment (5%) Discussion Topic 1: Industry Perspective: From the Morningstar Database of Industry Sector Performance.jsp?sectionTitle=all
. If you or your instructor submit part or all of your paper. you must let your instructor know no later than two weeks after the start of this class.com. within this 21-day period. we have extracted financial performance information at the industry level which we will be posting in the Industry Perspective Conference Area. Please take full advantage of this opportunity to provide constructive recommendations and comments about potential areas of improvement." you will be "locked out" of the class until you do complete the evaluation. or 301-985-6710 or via chat. The primary purpose of this evaluation is to assess the effectiveness of classroom instruction. You will have approximately one week to complete the evaluation. information provided is used to make continuous improvements to every class. Please Note: If you object to the storage of your paper on Turnitin. Use and refer to the assigned readings to support your views. This means that you will not be able to enter the classroom. you should immediately contact UMUC 360 support by phone toll-free. Your individual responses are kept confidential. COURSE EVALUATION FORM UMUC values its students' feedback. Please email firstname.lastname@example.org. a service that helps prevent plagiarism from internet resources. You will be asked to complete a mandatory online evaluation toward the end of the semester.
Chapters 3-5.umuc.Page 9 of 24
Competencies: Quantitative Literacy Critical Thinking
1. How is it that. including frameworks such as industry structure.M. (2002).umuc.html The Five Competitive Forces That Shape Strategy Video Assignments: Strategy Simulation Game (10%) The following is a highly educational interactive exercise which visually demonstrates the impact of various strategic decisions that you can make. Can you make the claim that some industries are inherently more profitable than others? Provide arguments and examples to justify your response.html
Write a two to three page review of your playing the strategy simulation game. Team Project Description Please select your team members at this time and post the name of your team and the names of the team members in the designated Team Selection Conference Area.com: Industry Returns . from http://info. 1. Retrieved April 29.jsp?sectionTitle=all
What kinds of industries tend to be better performers in the medium to long term? Why? What kinds of industries tend to do poorly in the medium to long term? Why?
2. portfolio analysis. Morningstar. Retrieved April 29. MA:
Objective: Employ the tools and techniques of strategic analysis. which we will be posting in the Company Perspective Conference Area. what factors would explain differences in company performance over the long term? Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content. 2005.
Strategy and Value Creation in Traditional Industries
Required Reading Grant. R. Competencies: Information Literacy/ Research Quantitative Literacy Critical Thinking
Blackwell. Play the simulation. we have extracted financial performance information at the company level for the Automobile Manufacturing Industry. under different kinds of industry characteristics. Contemporary strategy analysis (6th Ed. from http://info. 2005.). even among the best performing industries. Porter’s five forces model. Discuss your views on the following questions.
Tata Interactive Systems.edu/mba/public/TIS/economics/economics_simulation. Economics for Managerial Decision Making. V. for companies in the same industry. the decisions you made and the results of those decisions. value chain analysis.K. and e-business models to business case analysis and to one’s own organization. Relate your experience to what
http://tychong. Use and refer to the assigned readings to support your views.edu/mba/public/AMBA607/IndustryStructure. only some companies do well? How can some companies in poorly performing industries still do well? 2. Note on industry structure. Jain. Malden. Team Formation. Generally speaking. (2008).edu/wws/showSyllabus. Discussion Topic 2: Company Perspective: From the Morningstar Database of Industry Sector Performance.
umuc. To understand why we want to have our MBA students knowledgeable about the BRIC countries and their importance to twenty first century corporate strategy. India. This project involves developing a proposal for a real company to acquire a target company in one of the BRIC (Brazil.
Note: Your assignment will be graded using the Report Rubric which you can review in Course Content. This will lead you to all of the EIU data and articles about that industry globally. you should view the following Webcast. as a Team.edu/wws/showSyllabus.
http://tychong. Russia. which global industry amongst the following you will focus on for your semester long Team Project. just ignore that and go the left hand column of that page and click again on your industry of choice. and China) countries. Team Project Step 1 Assignment (P/F): On a Team basis please provide the following:
Review the Team Project Description in Course Content. Beverage and Tobacco Industry World Outlook EIU Global Healthcare Industry World Outlook EIU Global Telecoms and Technology Industry World Outlook
Note: If. choose a major global company from this industry to be your hypothetical consulting client for the semester long Team Project.Page 10 of 24
you learned in the assigned readings. Discuss it in your Team Study Group Area Web Tour: The BRICS Dream May 2006 Webcast
Team Industry/Company Selection: Decide. Post your write-up in your Assignment Folder.
EIU Global Automotive Industry World Outlook EIU Global Consumer Goods Industry World Outlook EIU Global Energy Industry World Outlook EIU Global Financial Services Industry World Outlook EIU Global Food. after you sign in to the UMUC Library you get a page that requests your EIU user ID and password.
Post a comment in your Team Study Group Area identifying this industry/company and some of the reasons for your choice.jsp?sectionTitle=all
Creating Value Through e-Business Strategy
Required Reading Porter. MIT Sloan Management Review . etc.Strategy and the internet . Sharma (2002) . How do companies such as Expedia. George S. (2001. You need think back to these prior projects and begin an active discussion within your Team Study Group Areas sharing your experiences and how they support your work on the Team Project in this course. M (2008) Contemporary Strategy Analysis (6th ed. (B) Grant. Priceline. Competencies: Information Literacy/Research Technology Fluency Critical Thinking
Review. M. Yahoo. In particular focus on: Your country selection rationale in your AMBA International Business course. 1.) Chapter 11 McCauley. HKU197 The Digital Transformation of Traditional Businesses... Also use and refer to the assigned readings to support your views. Vol.Page 11 of 24
Suggested Team Discussion
The Team Project builds upon project work that you have done in prior MBA courses. Google. Citibank's e-Business Strategy for Global Corporate Banking. p34-41 Assignments: Conference Assignments (10%) (Note: You need to participate in both) Conference 1: eBusiness Company Comparisons This assignment is intended to explore the e-business models. Angela. such as social networking. Your incorporation of country risk in the capital budgeting decision of your AMBA Finance and Accounting course.umuc. March). likely to change the future business models of these and other companies? To support your research on these topics we suggest you view the following material and webcasts. Harvard Business School Press. R. Marissa & Khan. Business Models on the Web | Professor Michael Rappa __/ 12-29-2006 \__ A panel discussion on the future of the Internet
http://tychong.edu/wws/showSyllabus. Phillip A. How are some of the latest trends in the Internet and computing. Preview By: Andal-Ancion.. Cartwright. Amazon and eBay make money online? (Discuss their business models) 2. 44 Issue 4. Harvard Business
Objective: Analyze how business is changing as a result of globalization and technological developments and the implications of these changes for strategy. Your identification of key factors to determine market size and growth in your AMBA Marketing course. and competition in a specific industry. Summer2003. 79 (3).jsp?sectionTitle=all
. strategies. Yip.
umuc. Case Analysis Questions: (a separate Conference Area will be created for each question) 1.0 __/ 05-17-2006 \__ Users.edu/wws/showSyllabus.jsp?sectionTitle=all
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and Web 3.0: Powering a Creative Economy World Economic Forum Strategy for High Tech Companies-What to Think About | MIT World (Video)
Post your initial response early in the week and then continue to discuss with your fellow students. Citibank's strategic intent is to convert its traditional money management business into an e-business framework.
Conference 2: Citibank Case Discussion
Citibank's e-Business Strategy for Global Corporate Banking
Analyze the case study based on the questions given below.
http://tychong. This case study assignment is tightly integrated with the readings for this and previous weeks. Not Money: the Google Business Model Marissa Mayer __/ 01-27-2006 \__ Digital 2. How does Citibank differentiate its e-business product offering from that of its competitors? How could Citibank create its own competitive advantages in the market place? 2. do you envision that Citibank must overcome in order for the implementation to be successful? Post your initial response early in the week and then continue to discuss with your fellow students. You will need to acquire a good understanding of key ideas from the readings before starting to analyze the case study. How does Citibank transform its traditional assets into digital assets? What issues. we want you to think about the situation that Citibank faced when the Internet was still fairly new for business in general and for banking in particular and how they could develop a strategy for using this new technology.
Note: We recognize that this case is somewhat out of date. if any. However.
(2008). India and China. Chapter
Objective: Assess the strategystructure options for expanding and/or globalizing firms. Goldman Sachs Global Economics Paper No: 99.
Step 2: BRIC Country Assessment Analysis
BRIC refers to Brazil. Blackwell.
Creating Value Through Global Strategy
Required Reading Grant. This Week 4 Assignment is designed to provide the country comparative analysis that will support your decision as to which country to do the acquisition in.).
14. Contemporary strategy analysis(6th ed. Dreaming With BRICs: The Path to 2050. Team Project Assignment Steps 2and 3: (10%) Competencies: Information Literacy/Research Critical Thinking
The Team Project of this seminar involves your writing a proposal for an international acquisition by a major company into one of the BRIC countries. and select the most recent date.Page 13 of 24
Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content. Goldman Sachs | BRICs . country business environment. For a more recent (2008) commentary on the BRIC countries view the following: Video Interview With Jim O'Neil February 2008
Examine each of the BRIC countries to determine their projected economic growth. (2003). Russia. risk and readiness for e-business. To get the most recent EIU data. Roopa.umuc. click on “archive”. Note: The hyperlinks below take you to older EIU database results. R. As part of the globalization theme of this Strategy Seminar we want you to become familiar with these countries and their potential role in corporate global business strategy.jsp?sectionTitle=all
. The term BRIC was created by the Chief Economist of Goldman Sachs Investment Bank in 2001 and is now widely used in business and academia to refer to the four countries that are likely to have a profound impact on the global economy and business environment in the twenty first century. Dominic and Purushothaman.edu/wws/showSyllabus. Wilson.Dreaming with BRICs: The Path to 2050 Assignments:
Understand the fundamental strategic issues facing major global industries.
$). Exports (in U. take note of the Personal Disposable Income (PDI) available in each country as an indicator of market size. plus transfer payments received from the government.umuc. business environment (opportunity) and e-business readiness. business and regulatory environments in each country.4B RUSSIA Russia Five Year Economic Forecast to 2012 Doing ebusiness in Russia Business Environment in Russia Country Risk in Russia PDI=$1..
Post the resultant ratings for each country in a summary table comparing the country ratings for risk. Country Risk Rating and 3. Business Environment Rating. minus direct taxes paid to the government. (you will find the PDI in the 5 Year Economic Forecast) PDI is defined as the income households receive from firms.
Also create a table comparing the Gross Domestic Product (GDP).jsp?sectionTitle=all
. 2. Also.
http://tychong. economic. $) for both 2010 and 2014 and calculate the amount of growth for each item.. It is the income that households have available for spending or saving.S. the Personal Disposable Income (PDI). Five Year Economic Forecast. and Imports (in U. Then go to Doing ebusiness in. and find their e-Business Readiness rating.085 Billion INDIA India Five Year Economic Forecast to 2012 Doing ebusiness in India Business Environment in India Country Risk in India PDI=$1.Page 14 of 24
BRAZIL Brazil Five Year Economic Forecast to 2012 Doing ebusiness in Brazil Business Environment in Brazil Country Risk in Brazil PDI=$544.edu/wws/showSyllabus.624 Billion
CHINA China Five Year Economic Forecast to 2012 Doing ebusiness in China Business Environment in China Country Risk in China PDI=$3.779 Billion
Click on the countries and look up 1. financial. Include a brief summary of the main country conditions that contribute to the ratings.
Read the rationale behind these ratings and dig deeper by reading other EIU news stories about the political.S.
Provide reasons for your decision based upon your research and on the various assigned readings so far this semester or from prior semesters (properly cite these) Note: Your assignment will be graded using the Project Rubric which you can
http://tychong. Note: When you click on these. taking into consideration the market size as expressed by the PDI in 2014? How would you tradeoff the degree of country risk versus the business environment ratings. other metrics for other industries) and how might that impact your decision on prioritizing the countries in your global business strategy? What is the comparative growth. both in absolute terms and in percentage terms from 2010 to 2014 for the industry you have selected in each of the BRIC countries and how might that impact your decision on prioritizing the countries in your global business strategy? Who are some of the key company players (both multinational and local) in your selected industry in each of the BRIC countries and how competitive is the industry in each country.jsp?sectionTitle=all
. select the BRIC country that your team will be looking to make an acquisition in. How would you tradeoff the degree of country risk versus the business environment ratings.edu/wws/showSyllabus. and how might that impact your decision on prioritizing the countries in your global business strategy? Conclusion Based upon your research and analysis in Part A and Part B. but also read some of the other articles to better understand the industry. EIU Global Automotive Industry World Outlook EIU Global Consumer Goods Industry World Outlook EIU Global Energy Industry World Outlook EIU Global Financial Services Industry World Outlook EIU Global Food. What is the comparative market size of the industry in each of the BRIC countries by 2014. how would you prioritize the BRIC countries in terms of developing a global business strategy? Step 3: Global and BRIC Industry Analysis Select the industry that your team wants to research for the Final Team Project and research it from the global industry forecasts below and comment on the strategy implications of what you have read. Start by clicking on the Industry World Outlook. Then.umuc. use the EIU country information to discuss how your selected industry from Week 2 is doing in each country. (Hint: Use something like the number of passenger car registrations to size the automobile industry. Beverage and Tobacco Industry World Outlook EIU Global Healthcare Industry World Outlook EIU Global Telecoms and Technology Industry World Outlook Answer the following business strategy questions for the industry you have selected. Ignore this request and just click on the industry again in the left hand column.Page 15 of 24
Discuss the following business strategy questions. taking into consideration the market growth as expressed by the PDI in 2014 versus 2010? As a result of answering the above two questions. you may get a message requesting a special ID and password. for each of the BRIC countries that you have examined in the Country Assessment Analysis above.
refer to and cite the assigned readings so far in the semester. How has the competition between Coke and Pepsi affected the industry profits? 4. MA: Blackwell. Judo Strategy (See "Supplemental Course Materials" under
Competencies: Information Literacy/Research Critical Thinking
Supplemental Materials in Course Content.Page 16 of 24
review in Course Content. Assignments: Conference Assignment . Cola Wars Continue: Coke and Pepsi in 2006.
Personal Application Assignment 1 and Conference Topic Discussion. Compare the economics of the concentrate business to that of the bottling business.) Note: You will have to enter the User Name: ambamedia and Password: harvardmm05.jsp?sectionTitle=all
.B. Post your Assignment in your Team Study Group Area
Business-level Strategy: Establishing and Sustaining Competitive Advantage Objective: Assess the strategystructure options for expanding and/or globalizing firms. Yoffie.
Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content. has the soft drink industry been so profitable?
2. Harvard Business School Press. R. (2006) . Contemporary strategy analysis(6th ed. Malden.(10%)
Required Reading Grant. Why historically. 13.M. Chapters 7-9.). 1. Yoffie. Multimedia David B.(5%) Cola Wars Case Analysis Contribute your analysis of the Cola Wars case. Can Coke and Pepsi sustain their profits in the wake of flattening demand and the growing popularity of non-CSD’s? To support your comments.umuc. 12. & Wang. by responding to the following questions: (Note: These questions will be posted separately in the Conference Area. HBS 9-706-447.edu/wws/showSyllabus. Y. Why is the profitability so different? 3. D. (2008).
December). & Laurie.. L. you may pick a company that your organization contracts with for this exercise. Divestiture: Strategy's missing link.(5%)
http://tychong. the Industry Life Cycle. A. D. (B) Multimedia Strategy is Destiny.. 80 (5).) Video Leading Strategic Change Managing the multi-business corporation Portfolio analysis and management Organizational culture and change Turnaround strategy Creative destruction Conference Assignment . 1. in the PA discussion topic (as early in the week as possible) Read and comment upon the PA posts of your fellow students. Malden. 79 (12). (2008). Your thoughts about the fundamental strategic issues facing the industry in which your organization exists. Harvard Business Review.
Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content.M. (2001.edu/wws/showSyllabus. The work of leadership. Dranikoff. HBS 9-399-150 Heifetz. 13. Harvard Business Review. Chapters 10.jsp?sectionTitle=all
. May). for 1 year and 5 years.L.Robert Burgelman. An analysis of your company’s industry from the point of view of Porter’s Five Forces. & Schneider. 16. An analysis of the strengths and weaknesses of your company from the point of view of the Resource Based View of the Firm model and any other strategy frameworks that provide insight into your company’s strategic competitiveness. Christopher & Wozne. Contemporary strategy analysis(6th ed.). (See "Supplemental Course Materials" under Course Content.Page 17 of 24
Please post. Meg (2000) . and any other strategy frameworks that provide insight to your understanding of the industry and the competitive position of your company within it. T. R. (2002. (B) Bartlett. 3. Harvard Business School Press. Note: If you work in government or in a non-profit organization. Competencies: Technology Fluency Information Literacy/Research Critical Thinking Leadership
Blackwell. 2. Also.A. MA:
Objective: Assess how managers lead strategic change and exercise control in the pursuit of organizational objectives. Koller. GE's Two Decade Transformation: Jack Welch's Leadership. using the Morningstar database..umuc. 15. R.
Corporate Strategy and Leading Strategic Chang
Required Reading Grant. post your PA in your Assignment Folder. Compare the performance of your company against the industry within which it operates.
umuc. regulatory bodies.) Note: User Name: ambamedia and Password:
http://tychong. (B) Post.
Strategy and Org. (2002). (See "Supplemental Course Materials" under Course Content.edu/wws/showSyllabus. Sloan Management Review . California Management Review . D.jsp?sectionTitle=all
. 45 (1). The shareholders vs. and
Required Reading Business Roundtable. Harvard Business Review. Here is a web-cast of Jack Welch talking about some key business lessons from his career at GE. Building better boards. this case study assignment is also tightly integrated with the readings for this and previous weeks.Page 18 of 24
GE's Two Decade Transformation Case Analysis Analyze the case study based on the questions given below.. Principles of corporate governance. As in earlier weeks. employees.businessroundtable. acquire. (2005). Summer). Case Analysis Questions: How difficult a challenge did Welch face in 1981. 82 (5). . J. how? What is your evaluation of Welch's approach to leading change? How important was he to GE's success? What are the implications for his replacement? Post your initial comments as early in the week as possible. (B) Multimedia What Really Matters .A. S. H.Nitin Nohria. (B) Smith. & Sachs. Preston.org/sites/default/files/CorporateGovPrinciples.? What was he trying to achieve in the round of changes he put in motion in that period? Is there a logic or rational supporting the change process? How does such a large. You will need to acquire a good understanding of key ideas from the readings before starting to analyze the case study.. (2004. How effectively did he take charge? What was Welch’s objective in the series of initiative he launched in the late 1980?s and early 1990’s. May). (2003.E. Managing the extended enterprise: The new stakeholder view.J. Design and Managing Innovation Strategy and Corporate Governance Objective: Analyze how firms create. from http://www. and manage knowledge and innovations within their extended multinational networks. complex diversified conglomerate defy the critics and continue to grow so profitably? Have Welch's various initiatives added value? If so. MIT World ? : A Conversation with Jack Welch Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content.E. 44 .pdf Nadler. Analyze corporategovernance issues from the perspectives of shareholders. Peer Evaluation Form Please complete the Week 6 Peer Evaluation form available under Course Content section of the WebTycho classroom and submit it to your Assignment Folder. stakeholders debate. L.
stakeholder perspectives Ethics and strategy Assignments: Conference Activity Ethics (Not graded. Strategy and Corporate Governance Agency theory and the agency problem Corporate Governance: Principles and mechanisms Shareholder vs.
We know that you have been introduced to ethical issues in your prior MBA courses. Relate these trends and issues to some of the strategic concepts you are studying.Page 19 of 24
other stakeholders. Also research the local companies in this industry as well as the global players. try not to duplicate the points raised by other students. however.
Global and Local Automotive Industry Key Players
http://tychong. You should briefly summarize and submit it to the Ethics in Business Discussion Area that will be posted by the instructor. also comment on what other students are saying (a minimum of three other students.jsp?sectionTitle=all
. but you are highly encouraged to participate in this discussion of business ethics)
Go to the Electronic Journal of Business Ethics and Organization Studies and find at least one article which deals with ethical issues that have strategic significance to companies. Competencies: Information Literacy/Resarch Critical Thinking
harvardmm05.Electronic Journal of Business Ethics and Organization Studies
Note: In your initial posting.
EJBO .edu/wws/showSyllabus. more is even better). Identify and discuss some of the strategic trends and issues facing these key players and drill down to researching some company specific examples in your selected BRIC country. The emphasis here is on strategic decisions that companies make and their ethical implications. Try to relate your comments to concepts and theories from the readings and you are also encouraged to provide hyperlinks to further information sources to support your thinking.umuc.
Team Project Assignment: Step 4 (10%)
Read Economist Intelligence Unit (EIU) articles for the Global Industry you selected in Week 2 and the BRIC country you selected in Week 4. You should.
As in earlier weeks. Contemporary strategy analysis(6th ed. Inc. R.
Creating Value Through Global and e-Business Strategy Global Strategy e-Business Strategy Objective: Analyze how business is changing as a result of globalization and technological developments and the implications of these changes for strategy. How does Lankton manage the process?
http://tychong. Unleash innovation in foreign subsidiaries. You will need to acquire a good understanding of key ideas from the readings before starting to analyze the case study. (2001.M.edu/wws/showSyllabus.11 Christensen. R. Assess the strategystructure options for expanding and/or globalizing firms.). HBS 9-696-061 Birkinshaw. Inc.. J. Case Analysis Questions: (Will be posted separately in the Conference Area 1. (1995). (A) Analyze the case study based on the questions given below. & Voorheis. (2008). (B) FACTBOX . (A).umuc. Competencies: Technology Fluency Information Literacy/Research Quantitative Literacy Critical Thinking
Required Reading Grant. March).jsp?sectionTitle=all
. Chapter 6. MA: Blackwell. & Hood. Harvard Business Review.Page 20 of 24
Global and Local Consumer Goods Industry Key Players Global and Local Energy Industry Key Players Global and Local Financial Services Industry Key Players Global and Local Food and Beverage Industry Key Players Global and Local Healthcare Industry Key Players Global and Local Telecoms and Technology Industry Key Players Global and Local Travel and Transport Industry Key Players
Identify a short list of potential target companies (at least two) for acquisition in the BRIC country you have selected for the project and provide a rationale for considering each one.
Note: Your assignment will be graded using the Project Rubric which you can review in Course Content.M.Largest M&A deals of 2008 | Reuters Mergers and acquisitions release 2009 Online Tutorial #10: How Do You Analyze an M&A Deal?
Assignments Conference Assignment . How does the internal market for innovation at Nypro function? 2. 79 (3). N. Harvard Business School Press. Post your Team Assignment in the Team Study Group Area.. this case study assignment is also tightly integrated with the readings for this and previous weeks. C.(5%) Managing Innovation at Nypro. Managing innovation at Nypro. Malden.
Company Web sites. What happened after the acquisition? Was it considered successful? c. and news stories about the acquisition.). explore different aspects of a specific acquisition move. etc. product range. A great deal of information is available about these companies through various sources included in our online library system. the deal itself (whether or not the acquisition was successful). Please discuss this question from the perspective of each company. Include such things as: Brief information on each company (size. corporate-governance issues that might be relevant. The Assignment Prepare a paper on the acquisition you identified. outcomes of the acquisition move.(10%) This assignment is intended to help you. you are already familiar with some of these and other sources of information. The strategic rationale for the acquisition from the point of view of both the acquiring and acquired company. news) Yahoo: Finance Hoovers EIU databases Factiva (news items from Dow Jones and Reuters)
http://tychong. Sources of Information The depth of analysis you can perform for this assignment will depend upon the availability of information and time constraints. Corporate governance issues involved in the deal. a. etc. Here’s a list of some of the databases you may find particularly helpful for this assignment.Largest M&A deals of 2008 | Reuters choose one and research it by reading company press releases. board of director’s. what kind of an acquisition it was/is (friendly or hostile. annual reports. markets.jsp?sectionTitle=all
.edu/wws/showSyllabus. Discuss such things as: shareholders. How would you go about making the NovaPlast decision? Note: Your conference participation will be graded using the Conference Rubric which you can review in Course Content. by looking at a past acquisition..Page 21 of 24
3. including such things as why one of the selected companies became an acquisition target of the acquiring company. etc..
The Final Team Project Step 5 Team Assignment Strategic Company Acquisition Analysis . annual reports EDGAR (SEC filings) Hoovers Online (company basic facts. The paper will cover the following issues. whether or not the acquisition was successful. Provide information on the acquisition deal (or the proposed deal). management’s. The assignment is also intended to help you to begin thinking about the strategic reasons for acquisitions to be considered in your final team project for Week 10 For an acquisition from FACTBOX . vertical or horizontal).umuc. and regulator’s views on the acquisition.
The Acquisition Paper should be approximately 5-10 pages long. (B) Dyer.e.. Malden.M. address. Your organization’s international business. J.edu/wws/showSyllabus. organization. Page length does not include the title page and appendices.
http://tychong. 15. (B) Grant. 42 (4). When to ally & when to acquire. H.
1. phone number. 82 (7). Also. & Singh. July-August). However. MA: Blackwell. Competencies: Technology Fluency Information Literacy/Research Quantitative Literacy Critical Thinking Dyer. Chapter 13. if you decide to do some primary research. P. How to make strategic alliances work. Based upon this week’s other assignments. etc. P. Sloan Management Review. post your PA in your Assignment Folder. (2004.
Creating Value Through Mergers and Acquisitions
. J. H. mergers and acquisitions. can you think of areas of additional global opportunity for your company? Your company’s strategy for competitive advantage (i. 17.. how. R. & Singh. Your company’s actual or potential vertical or horizontal integration strategy and any specific acquisitions.. (2008). job title. Required Reading
Objective: Assess how firms add value through alliances. etc. Note: Your assignment will be graded using the Project Rubric which you can review in Course Content. email address. Place the paper in your Assignment Folder.(10%) Discuss. cost leader.) and your opinion about how they might change or improve this strategy.. and divestitures. Your Team International Past Acquisition Paper should be posted in your Team Study Group Area.
3. etc. if any (where.) in an appendix. Kale. The paper is intended to be completed based only on secondary sources of information since you will not have time to do primary research. what. Personal Application Assignment 2 and Conference Topic Discussion . (2001.umuc. Harvard Business Review. 2. in this week’s Personal Application (PA) area (as early in the week as possible) Your company’s activities on the Internet and any ideas you may have for additional strategic opportunities they might explore in this new medium. Summer). Kale. Contemporary strategy analysis (6th ed.
4.).). include the list of people interviewed along with their complete particulars (name. divestitures or strategic alliances they have been engaged in.Page 22 of 24
The Wall Street Journal Past Acquisition Paper Guidelines 1. differentiation.
Your company’s policies regarding ethical behavior and ideas you have for improvement in such policies. what. 42 (4). J.edu/wws/showSyllabus.(10%) Discuss. Malden... divestitures or strategic alliances they have been engaged in. Your company’s actual or potential vertical or horizontal integration strategy and any specific acquisitions. Kale.Page 23 of 24
Required Reading Dyer. etc. differentiation.M. Summer). cost leader. 15. 17.).) and your opinion about how they might change or improve this strategy. Contemporary strategy analysis(6th ed. Your company’s activities on the Internet and any ideas you may have for additional strategic opportunities they might explore in this new medium. Sloan Management Review. and your company’s policies and actions in compliance with the Sarbanes-Oxley Law.jsp?sectionTitle=all
. Chapter 13. How to make strategic alliances work. (B) Grant.e. Note: Your conference participation will be graded using the Conference Rubric
http://tychong. both the quantity and the quality (substance) of your postings determine your conference grades. how.
Personal Application Assignment 2 and Conference Topic Discussion . R. A final overview of how what you have learned in this course applies to the organization you work for. 4. Kale. July-August). and your company’s policies and actions in compliance with the Sarbanes-Oxley Law. Your company’s policies regarding ethical behavior and ideas you have for improvement in such policies. H. MA: Blackwell. 82 (7). H. P. & Singh. When to ally & when to acquire. P. Your organization’s international business. in this week’s Personal Application (PA) area (as early in the week as possible) 1. 5. (2001. Harvard Business Review.
Post your PA in the Conference Area and in your Assignment Folder.
6. A final overview of how what you have learned in this course applies to the organization you work for. can you think of areas of additional global opportunity for your company? 3. 2.. 6. Your company’s strategy for competitive advantage (i. (2004. (B) Dyer. etc. J. Read and comment upon your fellow student’s PA’s. (2008). Based upon this week’s other assignments. & Singh.). if any (where..
and divestitures.. Understand the fundamental strategic issues facing major global industries Competencies: Effective Communication Information Literacy/Research Critical Thinking Peer
Blackwell. (2002). The CEO's new agenda. K.
http://tychong. Final Peer Evaluation Please complete the Peer Evaluation form available under Course Content section of the WebTycho classroom and submit it to your Assignment Folder.umuc. 2005. 44 . The final project paper should be posted in your study group conference by the end of this week. The outline for this is included in the Final Project Description under Course Content. 82 (7). (2003. (B) Multimedia D'Souza. Also included in this document are links to summary descriptions of key strategic frameworks and concepts that you should consider using in developing the critical reasoning of your international acquisition recommendation. (2004. Lewis.W. Read and comment upon your fellow student’s PA’s. Malden. from http://marconi. Sloan Management Review .E. Post your PA in the Conference Area and in your Assignment Folder.. Winter). Retrieved April 29.. Contemporary strategy analysis (6th ed. July-August). 44 (1). (2008). How CEOs manage growth agendas. both the quantity and the quality (substance) of your postings determine your conference grades. K. Chapter 17. Garten.D.edu/ramgen/GSMT/mba/GlobalForum/dsouza. (B) Funk. (2002. Your Concluding Thoughts Conference Discuss any suggestions you have for improvement of the AMBA 607 Strategy course and any final thoughts about the subject of business strategy. D. Fall). mergers and acquisitions. R.rm. R.M. Technological capitalism and its discontents .Page 24 of 24
which you can review in Course Content. Remember.). J. Remember. & Greifeld. Harvard Business Review.. Sloan Management Review. G.edu/wws/showSyllabus. J. (B) Gulati. Final Team Project Step 6 (10%) Integrate the work from the prior 4 Steps of the Final Project into one overall paper. Nolen..
Synthesis and Future Directions
Required Reading Grant. K. you a proposing a new acquisition that has not so far been undertaken by your client company. Sustainability and performance. Freeman.jsp?sectionTitle=all
. Tyson. R.umuc. MA:
Objective: Assess how firms add Evaluation value through alliances.