Professional Documents
Culture Documents
Sample Artist
Yellow cells indicate variables - designed for tweaking
Gray cells indicate values computed from other parts of the workbook - don't manually edit these
Potential product offerings
3 Hard-cover CD Hard cover Digipack available only on website $15.99 $8.55 53.5%
5 Hardcover CD + vinyl Combo $36.99 $16.90 45.7% <------------ Only the cells in yellow are adjusted by the artist.
Hardcover CD, Vinyl, and 12 high-quality prints of
6 Limited Edition Emily's artwork, one of which is signed by the band - $64.99 $26.13 40.2%
limit 500
The margin calculation is generated from the second tab in this worksheet, called "Margin Calculation"
1,000
1
100%
The artist has entered in the % of sales they assume they will see from each product
In this example, we see that the artist expects 46% of sales to come from digital only.
Based on the information provided, this document forcasts an artist's take of over
$9k on sales of 996 units across all product offerings
Product margin calculations (per unit)
Product 1 2 3 4 5 6 7 8
Digital bundle size (MB) 325 325 325 325 325 325 drives bandwidth cost
Includes physical ('y' or 'n') n y y y y y n n determines taxability, if you are using a third pa
% Cali & NY orders of total 10% 10% 10% 10% 10% 10% 10% 10% determines % of sales to be taxed (if taxable)
Bandwidth $0.15 $0.15 $0.15 $0.15 $0.15 $0.15 $0.00 $0.00 delivery of digital download (some third party pa
Pymt processor fees $0.50 $0.56 $0.65 $0.85 $1.11 $1.73 $0.00 $0.00 processing fees for third party partners (such as
Sales tax $0.00 $0.10 $0.13 $0.20 $0.30 $0.52 $0.00 $0.00 applies to physical goods sold if using a third pa
ttl pass-through costs $0.64 $0.81 $0.93 $1.20 $1.56 $2.40 $0.00 $0.00
Gross Revenue minus pass-through $8.35 $11.18 $15.06 $23.79 $35.43 $62.59 $0.00 $0.00
20% Service fee $1.67 $2.24 $3.01 $4.76 $7.09 $12.52 $0.00 $0.00
### Potential service fee paid to an artist service com
Physical COGS
COGS: Digital <-------------
COGS: CD $2.50 $3.50 $3.50 $3.50
COGS: Vinyl $7.00 $7.95 $13.45
COGS: Shirt
COGS: Mechanical Royalty <-------------
COGS: Overhead <-------------
COGS: Limited Edition Prints $7.00 <-------------
COGS: Other
ttl physical COGS $0.00 $2.50 $3.50 $7.00 $11.45 $23.95 $0.00 $0.00
ttl marginal cost $2.31 $5.54 $7.44 $12.95 $20.09 $38.86 $0.00 $0.00
Product margin ($) $6.68 $6.45 $8.55 $12.04 $16.90 $26.13 $0.00 $0.00 Artist's take per unit
Product margin (%) 74.3% 53.8% 53.5% 48.2% 45.7% 40.2% 0.0% 0.0%
###
Constants
Bandwidth (per GB) $0.45
Pymt processor (per transaction charge) $0.30
Pymt processor (% of sale) 2.20%
CA sales tax (approximate) 8.00%
Potential service fee (%) 20.00%
delivery of digital download (some third party partners charge for Bandwidth usage)
processing fees for third party partners (such as Topspin, Nimbit, etc)
applies to physical goods sold if using a third party option
If you have to pay royalties on a cover song, that figure would appear here
Known shipping costs to a fulfillment center could be entered here
Other items (such as limited edition posters) could go here