Professional Documents
Culture Documents
Webfactories
Prepared For
Sample Company
SAMPLE COMPANY
Created By
Richie Parsotan
Webfactories
orders@webfactories.biz
http://www.webfactories.biz
Inbound Digital Marketing Proposal Webfactories
Proposal Letter
Sample Company
SAMPLE COMPANY
Thank you for the opportunity to provide you with a quotation for an inbound digital marketing campaign by
Webfactories for SAMPLE COMPANY
Our service is a modern solution combining web marketing, e-mail and social media marketing techniques that
will assure that your Home Page/Landing/promotional page is assured of quality traffic, social media audience
inbound leads.
We have a team of highly innovative professionals providing you with instant results to rise in the highly
competitive market within your niche. We will help you to increase your visibility and promote your unique
content in all the major social media sites.
Many companies doing search engine optimization and social media marketing are doing this through a set of
predefined services. We take a closer look at your needs, budget restrictions and come with a tailored plan that
will give you the best return on investment given your specific needs.
Our comprehensive digital marketing strategies comprise of services that will enhance the visibility and
credibility of your Home page, Landing Page or Blog and ensure acquisition of new customers.
Webfactories has satisfied various clients across the globe and we have been appreciated by utilizing our
prompt website ranking strategies, instant yet successful results and unmatched determination to go beyond
the client’s expectations.
Should you have any questions, please let us know. If you would like to proceed with consulting your website’s
general requirements, you just need to choose the contact options that will be provided to you within this
proposal. Most of your questions should be answered within this offer but don’t hesitate to find out more.
To improve the visibility and social media presence of your home or landing page, we will look forward to hear
from you when you’ve time after reading our proposal.
Sincerely,
Richie Parsotan
Webfactories
80 Robinson Road
http://www.webfactories.biz
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Inbound Digital Marketing Proposal Webfactories
Our Approach
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Inbound Digital Marketing Proposal Webfactories
Steps We Follow
Content marketing is not focused on selling, but communicating with customers and prospects. The idea is to
inspire business and loyalty from buyers by delivering consistent, ongoing valuable information. This way
content marketing inherits a ‘soft-sell’ approach to advertising your business. Your content should be void of
any obviously self-serving, pushy ad copy, and full of great relevant news, videos, white papers, e-books,
infographics, case studies, how-to guides, question and answer articles, photos and similar materials available
on your company’s blog, email campaigns, published materials, and website. In essence, your company’s
online marketing campaigns become a valuable resource for your target audience, which translates to more
page views and better conversion.
The ‘New SEO’ targets this kind of content marketing as its top priority for page ranking and validating
authorship. Google’s complex algorithms can tell by popularity, low bounce rates, repeat views and other
analytics how relevant and attractive your content is to your target audience and your business expertise.
Please note that content marketing is only effective if you narrow your target to one specific audience. If you
want to target different audiences and areas of expertise, then keep them on separate sections of your blog.
The more targeted your content, the easier it is for Google to see what topic you are promoting and rank your
site accordingly. Also, many bloggers and content writers have found that a personal touch, transparency, and
sharing experiences have the most profound effect on target audiences. Give you customers and prospects
something that makes them feel connected your company.
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Inbound Digital Marketing Proposal Webfactories
Once a month we post the Newsletter to your email database that is either uploaded in our CMS System or part
of a Customer Relation Management System, i.e. ZOHO CRM or Mailchimp. You can sent different Newsletters
to different groups and subgroups. The contact database is limited to 2,000 contacts.
In order to create visibility for your social media accounts, it is crucial that you have good content for those
platform that is unique, relevant and adapted to these platforms.
We provide you monthly with 5 short updates for Twitter, Facebook and Google+ .
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Inbound Digital Marketing Proposal Webfactories
We set-up and design your Twitter account according to your company's standards in design and branding.
We post contents on your Twitter account on a as needed basis. Ideally you create tweeds through our content
creation services, but we also post content created by yourselves or we spin content from your website or other
relevant sources.
We market your Twitter account to attract more Followers, therefore expanding the scope of your products and
services to a wider audience.
- Article/Blog content for Followers - we provide viewers unique content from your industry or business in
exchange for a Follow on Twitter.
We set-up and design your Facebook page according to your company's standards in design and branding.
We post contents on your Facebook Fan page on a as needed basis. Ideally you create posts through our
content creation services, but we also post content created by yourselves or we spin content from your website
or other relevant sources.
We market your Facebook account to attract more Likes and comments for your Facebook Fan page.
- Article/Blog content for Likes - we provide viewers unique content from your industry or business in exchange
for a Like of your Fan page
- Youtube videos for Likes - we provide your viewers with Youtube videos in exchange for a Like of your Fan
page
- Increase the views, comments and Likes for your Youtube video or Youtube channel
- The target is to increase your views by 1000, comments by 25 and Likes by 25 monthly and incrementally
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Inbound Digital Marketing Proposal Webfactories
- Likes on Facebook
- Followers on Twitter
- Followers on Pinterest
This service will increase your audience on social media quite rapidly and quite substantially. It is the ideal
methodology to get good visibility within the social circles that you are targeting for your products and services.
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Inbound Digital Marketing Proposal Webfactories
• Substantial and incremental increase in web traffic for your home page or promotional page
• Incremental increase of landing page traffic for your blog
• Incremental increase of Facebook Likes and Twitter Followers
• Lead generation through article/blog/newsletter marketing
• Generate leads for articles/blogs outside the website
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Inbound Digital Marketing Proposal Webfactories
Terms of Service
A first installment is due at acceptance of this proposal, the remainder of your 3 month's service will be billed at
the end of the month following your order, and thereafter monthly installments at the end of each month unless
cancelled in due form.
Payments
All payments have to be made through Paypal or any of the major credit cards.
Accounts
Before we engage in your digital marketing campaign, we will need access to
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Inbound Digital Marketing Proposal Webfactories
Pricing
Services
We create one responsive home/landing page for desktop, tablet and smartphone devices. The landing page
will enable you to run one campaign, but design and content of the landing page can be changed at any time
during the contract term.
E-mail/Newsletter marketing
on WebriQ CMS – 1 Newsletter per month to unlimited e-mails
on Zoho CRM Professional account – 1 Newsletter per month to unlimited e-mails
optional Content Creation Services - Twitter & Facebook & Google+ $60.00
Unlimited Facebook and Twitter postings and Account Marketing (Likes, Comments and Followers)
Youtube views, Comments, Likes for your Youtube videos or video channel
Objective is around 1000 views, 25 Likes and 25 comments per month incrementally
Social Locker on your unique content - we provide content to users if they follow Twitter, Like Facebook or
leave an e-mail.
Generic social media visibility for your social media accounts – Twitter, Facebook, Pinterest etc.
Link exchange system for Facebook, Twitter and Pinterest
We create one additional responsive landing page for desktop, tablet and smartphone devices. The landing
page will enable you to run an additional campaign simultaneously with your first one and design and content of
the landing page can be changed at any time during the contract term.
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Inbound Digital Marketing Proposal Webfactories
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Inbound Digital Marketing Proposal Webfactories
Signature
Signed by:
Payment
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