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CIDESCO INTERNATIONAL
The Beauty of
India
·N
ew CIDESCO Associates
Membership
·M
eet the PR Committee
·N
o needle treatments
·S
potlight on Indian
therapies
· Workplace wellness
CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 2
President’s
It is with excitement that we are
rapidly approaching this year’s
CIDESCO World Congress in India.
Registrations are coming in thick and
Message
fast so if you haven’t already signed
up please do so now and reserve your
accommodation. And don’t forget to
check if you require a visa. The list of
speakers is now up on the CIDESCO
Congress 2017 website along with
timings for each of the meetings and
details of the cultural events.
Remembering
Margaretha
H. Altenburg
CIDESCO Examiner, Margrit Altenburg passed away very
peacefully on 16 May 2017 in Houston, USA.
Making up in India
Update on
Active Microbeads
Beauty
Mintel Beauty & Personal Care (BPC) “Looking ahead, we will see more
has announced ‘Active Beauty’ as a brands driving the ‘Active Beauty’
key trend set to impact the global trend by launching a number of new
beauty and personal care industry and innovative products that not A team from the UK’s University of
this year. Consumers are being only prepare and support consumers Bath have developed a microbead
encouraged to exercise their bodies before and during physical and made from cellulose, which is from
and brains, and beauty brands will mental activity, but aid in the recovery the tough fibres found in wood and
formulate products to help them in process as well. Expect to see beauty plants. Once flushed into the sewers
their quest for health and fitness. brands play with temperature and the organic beads biodegrade into
water-activated products, partner with harmless sugars, posing no threat
Vivienne Rudd, Director of Global to sea life or the environment. The
DNA analysis to provide personalised
Insights, Beauty and Personal Care University is currently working with a
beauty regimes and team up with
at Mintel, said: number of leading cosmetic brands
retailers on athletic apparel with time-
release product features.” to bring this to market.
CIDESCO International
PR Committee
DR ANDREA BOVERO, ITALY ANNICA JOENSUU, SWEDEN
Dr Vera Zec is the President of the
newly formed CIDESCO Section
Serbia and brings with her a wealth
of industry experience and valuable
contacts across Eastern Europe.
A graduate of Belgrade University
and the Founder, Principal and
Professor of Aquatonale Beauty
Academy for 22 years, Dr Vera
Zec is also owner of a beauty-
Andrea Bovero took a degree in I started my career in the skin medical & spa centre in Belgrade
Pharmaceutical Chemistry and therapy field 32 years ago. After and Rovinj, Croatia and previously
Technology at the University I finished my education I started was Professor of Cosmetology
of Ferrara; after the PhD up my own beauty salon and ran at the Public University Božidar
in Medicinal Chemistry he it for 10 years. I came to specialize Adžija and Public University Bra´ca
focused postdoctoral training in electrolysis and treated patients Stamenkovi´c for 4 years. She is
in dermocosmetic sciences and from the healthcare sector. After the spa menu creator and advisor
technology. that I worked as a teacher and for many spa and wellness centres
principal in different beauty therapy in Serbia and ex-Yugoslavia.
He is an expert in marketing and
schools for over 20 years. I also
communication and Professor of Dr Vera Zec holds lectures at
studied to become a teacher and
cosmetology and communication many international and national
studied a master of science in
of beauty and wellness in Italian congresses including a speech
pedagogy besides my work.
and foreign Universities. on CIDESCO International 70th
I have worked for many years for the Anniversary Celebration at
Currently he is President of
National CIDESCO Section, SHR, and Cosmoprof in Bologna, Italy
the International Committee
the last six years as President where in 2016. She is particularly
of Aesthetic and Cosmetology
one of my tasks is to do the PR for recognised for her lectures on
(CIDESCO) Italian Section,
the organisation. I’m looking forward cosmetology and her scientific
member of the CIDESCO
to contributing but also learning works on this matter, contributing
INTERNATIONAL PR Committee,
more about PR together with the to many journals and magazines.
art director of the “Beauty
CIDESCO family.
Capital’s Award”.
He is the director of the review
Estetica Moderna, the author
of many rubrics on important DORI WILSON, USA Dori Wilson - of Chicago, IL in the USA - is
reviews and he published President and Owner of Dori Wilson Public
hundreds of scientific articles and Relations, and has over 30 years of experience in
interviews. He is invited as speaker the creative arena. A multi-tasker, Dori enjoyed a
to international congresses and successful career as a popular fashion model and
seminars and he participates in was for two years hostess of a community service
many TV and radio shows. He program on NBC Television.
is considered one of the most While her office is in the shadow of the world
appreciated SPA experts and famous, John Hancock building, Dori lives just
critics, his several reviews issued across the Drive from Lake Michigan, where she
on magazines, blogs and social can sometimes be found sitting along the dock
networks have made him earn the fishing for Lake Perch. For the past 14 years, she
“Spa Spectator” title. has been “mom” to nephew, Travis, and Taco &
Belle, her adorable Chihuahua doggies.
CIDESCO NEWS CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 10
Make-up artist
and are looking for a creative job to
work in theatre, film or the fashion/
model world. Most of the students
have some experience in make-up
as they do it in their spare time. Now
they want professional training to
make their dreams come true.
How have you attracted students
to this course?
We promote the course by internet,
brochures and information evenings
at the school. We also participate in
training scholarships for students.
We also offer the students combined
courses. During the training, they
can both follow Barber as well as the
Media make-up, so they have more
The CIDESCO Diploma in Media What do you think are the main
opportunities later on in the labour
Make-up was launched a couple of benefits of this course? market. This way students have more
years ago to give candidates the
The main advantage of this training knowledge and so later on are more
required information and qualification
is that the quality requirements are assured of a job.
to be able to efficiently and effectively
aligned to an international level and
work as professional theatre, media What type of jobs are your
the students have a recognised
and fashion make-up artists in the students going onto?
qualification which in many countries
world. The course is designed to give
is valid. In this way it is easier for The talented students often start,
candidates the most comprehensive
them to find a job abroad. Another with support from their partner/
training in media make-up.
advantage is the ability to discuss parents, or start their own business.
One of the first schools to take up the training at international level, so Most students start their career in a
the Diploma was the Training Insituut awareness of the school and therefore salon or try to get a job at a musical
‘Thomas’ in the Netherlands. We spoke also the student is widened. company or cosmetic company
to Co-ordinator and teacher of Media
What have you liked most about A lot of students also go to work as a
Make-up, Godard Koremans (pictured
this course? freelance make-up artist combining
above, inset) to find out his experience
this with another job. It is not easy to
of the course and benefit to both What I like about this course is that
find a job as make-up artist, but if you
schools and students. it is very wide and covers all aspects
want something, you find something!
of make-up which is important
for a Make-up Artist to work Why would you recommend other
Why did you decide to offer the independently. Not only technical, schools take on this Diploma?
Diploma? medical and creative aspects but also
With this Diploma, you expand your
commercial training and how to run
In the Netherlands there was, at that training offerings related to beauty
your own business.
time, no national standard for make- and cosmetics.
up artists so the school decided to You also learn to work with special
It also enables you to differentiate
offer the course `Media make-up`. products and techniques for film/
your school from other schools, which
The school already offered the TV, photography, fashion and theatre.
have no international training.
CIDESCO Beauty Therapist course. Even the knitting of a wig is a part of
this training. This means at the end of Is there any advice you´d give
The school believes that it is
the course you have the skills to be an other schools taking on this
important to offer international
all-round Make-up Artist, with a lot of Diploma?
training. In this way, the students
theoretical and practical knowledge.
have the possibility to perform their When you start this media make-up
job abroad and are not tied to their What type of students are course, it is of course very important
country of origin. We also believe applying for this course? to have qualified teachers with a lot
that it is easier for students to find a of work experience. The teachers
job abroad if they are in possession Most students in our school who are
also need to have a lot of passion
of a CIDESCO diploma. Each taking the course are female and
and enthusiasm and transfer this
CIDESCO country then knows what aged between 18 and 25. Occasionally
onto the students. It is also important
qualities the student has. we have a male student. It is a pity,
that teachers stay up to date with
because men are also very creative,
innovations in the profession, so they
have a lot of fantasy and courage.
can use it in the training.
FEATURE CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 12
From a
full of acne into a smooth skin. Seeing progress and
being amazed at what I can do, I’m still not there
yet but that’s nice to see.
What did you find most challenging?
perspective
quite a number of times at first before it came off in
one piece.
TVE: The hardest thing is coming up with something
new after you have had an assignment. Where do I
International School ‘Thomas’ students, Linda start? What am I going to make? There are so many
things to design. I have a huge imagination but I
Vreeburg and Tessa van Eekelen explain why
always find it hard to come up with something new
they chose the CIDESCO Media Make-up
and original. After that I have some trouble with
course and their experiences of the course.
blending edges of prosthetics or bald caps.
Would you recommend it to others?
Why did you choose this course? What
LV: Yes! There are a lot of techniques you learn
attracted you to it?’ throughout the courses and you can really increase
LV: I wanted to do a creative study and because your abilities as an artist, not to forget that you get
of my passion for (musical) theatre and movies/ an international Diploma after you graduate!
TV-series, I wanted to do a course that would TVE: If you want to learn the basics of make-
provide education and a possible career in the up artist then yes, you learn a lot and could do
movie and/or theatre industry. During high school everything with this education. On the other hand,
I came across an American reality TV show called you have no internship or assurance to get work
‘Face Off’ and I was immediately blown away by after school as it’s difficult to find a job in this area.
the amazing looks all the contestants created. I
thought about how amazing it would be to create Where are you/do you hope to work after the
something as impressive looking as the make-ups course?
from Face Off, so I did some research. I stumbled
LV: I want to try to start a career in the movie/tv-
upon my current college and noticed it provided
series business. There are a lot of interesting and
the CIDESCO Media Make-up course. It sounded
challenging projects and to be able to work with
really interesting because it’s international, you
so many different people from all over the world
learn so many different techniques and it soon
would be extremely exciting.
became the biggest reason why I decided to
choose this course. TVE: At the moment I work as a volunteer at two
groups, the first is a small theatre group where I
TVE: When I was little I was always painting or
sometimes do the make-up for the players. The
drawing, so I wanted an education where you
other is a foundation which builds haunted houses
could combine that. After searching through many
for Halloween where I also do the make-up for the
courses I finally found make-up artist, because in
players but with more blood and gore. But I would
fact you’re painting and drawing on someone’s
like to work in a really grand theatre for musicals,
face or body. I like it a lot because I can express
which would be awesome.
my creativity in many ways and create lots of new
things which I can be proud of.
CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 13
Needle-free
Anti-Age treatments
The Beauty
Business in
Nigeria
DR IFEOMA ABAJUE
BEAUTY THERAPY INSTITUTE
LAGOS, NIGERIA
The Beauty Business in Nigeria has great potential Nail technology is very popular though the latest
for growth. Its existence is not in doubt as a good techniques are not all in place. A lot of income is
majority of women spend a lot of money to look generated from this, however there is a lot to be
good. Sometimes however, fashion and beauty desired in terms of techniques, technology and
are often interchanged as meaning the same hygiene/safe practices.
thing in Nigeria. The fashion Industry is booming
at the same pace as the beauty industry, thus a
fashionable woman is seen as a woman that spends The Spa Business
on beauty.
The word “spa” in Nigeria means anything from
The population of Nigeria is said to be anything a shed on the roadside to a high end resort.
between 140million to 170 million, but those figures Untrained therapists are the order of the day. High
can be misleading in drawing up a business plan for end spas however provide the right ambience
a beauty business or even any business at all, as the and techniques but most times have to import
majority of this population are in the lower socio- Philipinos to attend to their high end clients as they
economic level and thus their purchasing power believe local therapists are not properly trained.
is quite low for good quality beauty treatments.
A good number of spa owners have travelled to
It’s important to understand what market you are
learn proper and international ways of doing things
targeting and what you are offering your market.
and this is gradually creating awareness amongst
citizens as in the last two years, two international
standard beauty schools have come up to offer
The more Popular Choice
training. Previously, only two major under-equipped
The hair and nail sector appears to be the most local beauty schools existed and many spas also
lucrative sector in the beauty business as the posed as training schools. A good number of spas
barrier of entry is literally non-existent. Purchase of offer training and certification as well and there is
human weaves and wigs have been the rage for the no supervisory bodies to approve this, especially as
last decade. Imported weaves and wigs from every they themselves are not even qualified.
part of the world have been on the rampage. Care
of hair has been gaining ground over the last few
years and a lot of natural hair salons have come up
to meet this demand.
BEAUTY IN NIGERIA CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 16
Skin Care
“The potential in offering a
The meaning of skin care is not appreciated in
Nigeria. A lot of misconceptions exist about what recognised qualification like
proper skincare is about. Only a few appreciate and
are willing to pay for quality skin care. This is because CIDESCO is viable in Nigeria… it
there is little or no awareness on its benefits. Skin
lightening and bleaching are the order of the day and will meet a much desired need.”
many millionaires have been borne out of the cream
mixing business. You also find a lot of courses being
offered on cream mixing by individuals. Needless to The Millennials
say, there have been a lot of complications and skin The millennials in the beauty business appear to
diseases arising from this harmful practice. be doing very well. They are more exposed and
Generally, facials and massage are seen as high and are ready to spend on their skin, hair, nails even
luxury rather than a basic spa service. Even though up to aesthetic procedures like botox and fillers to
medical Aesthetics has been borne, it’s still the look good. They dominate social media and those
preserve of the rich and very few are able to offer running beauty businesses seem to be doing well.
these services, for now.
The Dermatologists
Make up The term ‘Dermatologist’ in Nigeria has been
The make-up industry in Nigeria is one of the most desecrated. Cream mixers and other skin charlatans
developed. It has been trending over the last 15-20 see themselves and call themselves Dermatologists
years by the trend setters in that sector, including to the chagrin of actual Dermatologists. There are less
House of Tara, BM Pro to name but a few. Training than 200 actual Dermatologists in Nigeria though this
schools in make-up are all the rage and almost number is growing gradually. They are very anxious to
every young girl is a make-up artist and tutor. It’s a differentiate themselves from the charlatans and will
thriving business as women pay to have their Make- most likely endorse any form of regulation that can
up done before any event almost as a matter of bring this to pass. A lot of botched cases end up at
course. The competition is high. However, this has their clinics, often when it is too late from even from a
also crashed the price for the service. clinical angle, they are willing to contribute to this.
Viewpoint
I have therefore devised a training
program, which not only trains
practitioners in beauty and spa
therapy, but also brings an awareness
from Nigeria
of, and exposure to the best practices
I have experienced abroad. I am also
considering bringing over experts
from the UK spa industry to be part of
this training. In total we are planning
three sessions in July, August and
September 2017.
My dream is to see the Nigerian
beauty and spa industry reach
“My dream is to international standards. I want to
see the Nigerian see people with qualifications such
as CIBTAC, CIDESCO or a Spa
beauty and spa Management Degree and beyond. It is
vital to have an advanced educational
industry reach system for this sector whereby
people with first degrees who have
international an interest in beauty can become
properly trained. I believe that if
standards.” we can produce a good number
of professionals, we will be able to
I have always had an interest in the and attitudes essential for beauty and enlighten consumers and expose
beauty industry and my decision spa businesses. Furthermore, I wanted malpractices in the sector.
to study Spa Management was to provide people with the highest I have always regarded pampering
reinforced by my aspiration to standards of training at a level that people as a unique business, but
become a spa owner. Prior to this, I would develop a sound understanding you must be passionate about what
had worked for a few months with a of the basic principles in the industry. you do to want to pamper others. If
family friend after I had graduated your spa business does not promote
To successfully run a spa, I believed I
from a higher institution. She had a wellness and vitality, then do not
needed a combination of management
franchise with a cosmetics company pursue it. Some spa owners in Nigeria
and spa knowledge, which I have
in South Africa. I worked there have a passion for beauty but they
acquired through educational degrees.
as a personal assistant. I had the do not pursue it in the right way; the
In addition, from attending various
opportunity to work closely with her big spenders invest so much money
training programs and courses, I
and gain a deep understanding of the in their businesses without having
gained a deeper understanding
formulation of cosmetics products, any knowledge about business
of the beauty and spa industry.
their uses and benefits. management, resulting in a lack
This training gave me an in-depth
I travelled to the UK in 2008 to attend knowledge of the science, theory of continuity in the sector. Some
The London School of Beauty and and practical experience related to players bring in experts from abroad,
Make Up, graduating with a CIBTAC beauty and business management. but when they cannot sustain their
award and a CIDESCO (International After my degree, I still had the urge salaries and bills, their business fizzles
Diploma). Being a CIBTAC and to further my studies, which spurred out. Why don’t we empower our
CIDESCO graduate gave me the me on to enroll for a Master’s degree people and support them in this field?
opportunity to recognise the need at the University of Westminster, Professionalism is the key in this
to gain more skills and knowledge where I studied Human Resource industry, as well as a strong work
of the highest standards of beauty Management, a course that would ethic, along with knowledge of
and spa therapy, which would enable enhance my technical and managerial physiology and anatomy, hygiene and
me to return home to start my own skills, as well as providing training, sterilization, health and safety and
spa business. I have always wanted development and performance many more areas. I really want to set
the opportunity to guide clients management for when I would high standards in the beauty and spa
who are seeking to design, build, eventually become a spa owner. industry here in Nigeria, whereby we
mobilise or manage their spa or leisure can have professionals with CIBTAC
I have been researching the beauty
projects and to provide services to and CIDESCO qualifications.
and spa sector since my return to
them, as well as to provide training
Nigeria in 2015 after my Master’s
programmes for people who have AISHA ALIYU
program in the UK, and I have
a passion for beauty and the spa
identified an opportunity in the
industry, and to develop a range of
industry. The sector is growing, yet it
skills, techniques, personal qualities
would benefit from higher standards.
FEATURE CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 18
Traditional
India is a birthplace of ancient holistic health care system,
Ayurveda - the science of life. For thousands of years, earth
and its elements are worshipped here. The connection between
nature, health and beauty is understood. It was obvious that all
cleansing
beauty rituals were practiced with the help of natural resources
available at that time.
A rich variety of flora is found here with useful medicinal plants
methods
and people are always being encouraged to use herbal products.
Traditional cleansing methods were not only for physical
purposes but for health concerns too.
Ayurvedic cleansing included bathing and oil treatments,
which promoted physical and spiritual cleansing. Bathing is an
JYOTSNA THOPTE
important daily ritual in Hinduism and also a requirement due to
CIDESCO EXAMINER &
the hot, tropical climate.
PR COMMITTEE MEMBER, INDIA
Traditional types of bathing as a cleansing method include:
• Abhyanga Snanam- (Oil bath) is one of the ancient techniques
in bathing. Coconut oil/cow ghee/castor oil or sesame oil is
applied and gently massaged to all parts of the body and later
a special homemade bath powder, made up of gram & rice
flour with herbs, is used as the scrub on the body. This bath
helps to eliminate several skin diseases, toxins and bad odours.
It also encourages good sleep, nourishes the skin, improves
digestion and gives strength to all parts of the body. It is still in
use today, especially for new born babies, new mums, brides
to be, during festivals, and as a popular spa treatment.
SPOTLIGHT ON INDIA CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 20
JYOTSNA THOPTE Yoga is one of the most ancient breathing, and meditation. Positive
CIDESCO EXAMINER & sciences, dating back more than thinking, relaxation and proper diet
PR COMMITTEE MEMBER, INDIA 5,000 years and a timeless, valuable are other supportive pillars.
gift to mankind.
‘Yog Sutra’ - The foundations of
The original word is ‘Yog’ derived Yoga philosophy
from a Sanskrit word ‘Yuj’ which
means “to unite together,” and this ‘Yog Sutra’ was written by Maharshi
is the final aim of yog - to join the Patanjali approximately in 200
personal soul to the universe. It brings AD. It was based on Raj Yog and
the body, mind and soul together into codified the first definitive, unified
one harmonious experience. and comprehensive system of Yoga.
It is an eight-fold path prescribed
The techniques of yoga have been to introduce and educate the yoga
adopted by Hinduism as well as by seeker with behavioural (discipline
other beliefs too and is outside of any and moral), social, intellectual,
culture and religious bound. mental, physical, philosophical and
Recently, yoga became popular as a spiritual aspects of yoga. These
system of physical exercise across the eight steps of classical yoga are
world but ‘Yoga’ in Indian traditions known as Ashtang Yog.
has a meditative and spiritual core
and the ultimate goal of it is moksha
(liberation).
The whole system of Yoga is built
on three main structures: exercise,
SPOTLIGHT ON INDIA CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 22
The eight steps are: 3. Asaan: Control over body Potential benefits of yoga
(Body postures)
1. Yaam: Universal morality Yoga is a way of living. It can be used
It is the most commonly known for a number of physical, mental and
The first step, yaam, deals with
aspect of yoga. It has widespread spiritual goals - from simply managing
one’s ethical standards and sense of
benefits as habit of discipline, stress better, learning to relax, and
integrity, focusing on our behaviour
improved health, strength, balance increasing limberness to becoming
and how we conduct ourselves in life.
and flexibility. On a deeper level the more self-aware and acquiring the
The five yaam are:
practice of asana helps to calm the deepest knowledge of one’s own self.
a) Ahinsa - Compassion for all living mind and move into the inner essence
The postures of Yoga are designed to
things, non-violence of being.
put pressure on the glandular systems
b) Satya - Commitment to 4. Pranayaam: Control over of the body, thereby increasing its
truthfulness breath efficiency and total health. The asaans
(posture) and breathing techniques
c) Asteya - Non-stealing. Techniques designed to gain mastery provide a deep massage and strong
d) Brahmacharya - Sense control over the respiratory process while compression on the parts of the body
recognizing the connection between where endocrine glands are located.
e) Aparigrah - Neutralizing the desire the breath, the mind, and the Many Yoga stretches seem to target
to acquire and hoard wealth. emotions. the nerves in the legs, arms, neck,
2. Niyaam: Personal observances 5. Pratyahar: Control of the senses and spine. Breathing techniques are
based on the concept that breath is
Niyaam means rules. It has to do 6. Dharana: Concentration and the source of life in the body. Regular
with self-discipline and spiritual cultivating inner perceptual practice of yoga helps to create a clear,
observances. The five niyaam are: awareness. bright mind and strong, capable body.
a) Shauch - Purity and cleanliness 7. Dhyaan: Devotion, Meditation
in inner and outer aspect.
Keeping body clean and healthy as 8. Samadhi: Identification with Who can practice yoga?
well as mind free from its disturbing pure consciousness
Yoga is suitable for most adults
emotions like hatred, anger, lust,
Patanjali describes this final stage of any age or physical condition.
greed, etc.
of ashtanga, samadhi, as a state of Because of the non strenuous nature
b) Santosh - Contentment. ecstasy. With this comes the “peace of asaans, even those with physical
and the experience of bliss and limitations can find a beneficial
c) Tapah - Disciplined use of our
being at one with the Universe. Thus, routine of yoga. Special techniques or
energy
samadhi refers to union or true Yoga. modified postures can be prescribed
d) Svadhyaay - Self examination as per individual needs and capacity.
Knowing that it may reduce risk
e) Ishwarpranidhan - Celebration of
factors and aid in a patient’s
the Spiritual
psychological healing process, many
physicians now recommend yoga
practice to patients.
Many schools have incorporated
Regular practice yoga into their physical education
of yoga helps to programs. Respecting the worldwide
increasing support to yoga, the
create a clear, United Nations has declared 21 June
as the ‘International day for Yoga’.
bright mind and Practising right yoga is an art and
science and it may cause harm if not
strong, capable followed properly.
body. Yoga prepares us to answer the
challenges of today’s life, let us walk
on this enlightened path.
CIDESCO CONGRESS CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 23
Speakers
announced
for CIDESCO
World
Congress 2017
The line up of speakers for this
year’s CIDESCO World Congress
brings together some of the world’s
top doctors, biochemists and
skincare professionals to share their
knowledge and latest discoveries.
Spanning the ancient wisdom of
Ayurveda pharmaceuticals and
purifying treatments to plant
biochemistry, dermatology and laser
surgery, the speakers promise to
enrich our knowledge in these sectors.
Workplace
Wellness
BY DR. ANDREA BOVERO
PRESIDENT, CIDESCO SECTION ITALY
Studies have shown the
The evolution of the Spa Industry in recent years
performance of people at
has generated interesting market phenomena
that have extended the development of wellness
work increases in direct
beyond traditional places to which we have been proportion to their physical
accustomed. Until a few years ago, in order to gain
the spa experience all you had to do was to take and mental wellbeing
your car and drive or walk a few kilometers to get
to your nearest spa or wellness centre. Today things
are changing. For example, you can now find spas
and beauty services at airports and train stations, A trend that goes beyond the workplace and
which enable travellers easy access to relaxation involves the domestic environment to relieve stress
areas and treatment rooms whether they want to is the new frontier of Home Spa as a means to
get in shape, improve their looks or find some inner deliver mini wellness holidays to people at home.
well-being. This is not only experience showers and tubs with
But that’s not all that’s happening. A growing chromotherapy, but also themed interior design
number of companies are investing heavily in with sophisticated audio-video systems, lighting,
wellness projects dedicated to their workers, and automation. Rooms within the home that
with the aim of improving the quality of life in the become real relaxation areas, multisensory spaces
workplace and increasing productivity. to unwind on comfortable, massaging chaise-
longues surrounded by lights, sounds and scents,
Numerous scientific studies and research have with special 3D helmets that allow you to watch
shown that the performance of people at work emotional videos and make our imagination take
increases in direct proportion to their physical us to places far away in space and time. Incense,
and mental wellbeing. For this reason, some candles, robes made of natural fibres, fluffy pillows,
factories have built jogging tracks, gymnasiums herbal teas and supplements containing natural
and relaxation rooms for the exclusive use of their ingredients are just a few of the “spa products”
employees, or have set up rooms with chairs and which in recent years have entered into our homes.
massage beds involving beauticians and masseurs Not to mention the modern facilities dedicated to
that during rest periods give workers few minutes fitness, combining exercise and postural training
of relaxation. This new approach to employment and allowing us to keep fit even within the walls of
is of great importance to civilization and is part of our own home.
a global process aimed at increasing not only the
safety but also the quality of life in the workplace, in There is no doubt: we are at the beginning of a
an increasingly fast-paced and stressed society. real revolution in wellness!
CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 25
SEPTEMBER OCTOBER
02-03 Cosmetica Hannover, 05-07 Interbeauty, Bratislava,
Hannover, Germany www.cosmetica. Slovakia www.incheba.sk
de/cosmetica-hannover
07-09 Estetika,
03-04 Professional Beauty Brussels, Belgium www.estetika.be
Johannesburg, Johannesburg, South
08-09 Professional Beauty
Africa www.probeauty.co.za
North, Manchester, UK www.
08-09 World of Beauty & Spa professionalbeauty.co.uk/site/Home
2017
Spring, Prague, Czech Republic
12-14 Cosmobeaute Indonesia,
www.beautyexpo.eu
Jakarta, Indonesia www.
09-12 Beauty Fair Brasil, Sao Paulo, cosmobeauteasia.com
Brazil www.beautyfair.com.br
12-15 Clinical Dermatology
Diary
11-12 International Conference Congress, Las Vegas, USA
on Pigmentary Disorders, Dubai, www.clinicaldermconf.org/
UAE www.aestheticmedicine.
14-15 Dodir Pariza, Belgrade, Serbia
conferenceseries.com
www.sajamkozmetike.com/en
Dates
15-17 Beauty Connect Expo
14-16 Salon International,
Cambodia 2017, Phnom Penh,
London, UK
Cambodia www.beautyconnectasia.
www.salonexhibitions.co.uk
com
15-16 Premier Beauty Classic,
15-19 CIDESCO World Congress,
Columbus, USA
Mumbai, India
www.beautyclassicshow.biz/shows/
www.cidescocongress2017.com
columbus/default.asp
JULY 18-19 Professional Beauty India,
18-21 World Congress of Melanoma,
Mumbai, India
17-20 Comsobeauté Malaysia, Brisbane, Australia www.
www.professionalbeauty.in
Kuala Lumpur, Malaysia worldmelanoma2017.com
www.cosmobeauteasia.com/index. 21-23 Beyond Beauty Asean,
20-22 Beauty, Helsinki, Finland
php/malaysia Bangkok, Thailand
www.messukeskushelsinki.fi
www.beyondbeautyasean.com
24-25 Cosmo Tech Expo India, New
21-23 Esthetiworld, Milan, Italy
Delhi, India 23-24 Beauty Forum, Warsaw,
www.esthetiworld.com
www.cosmotechexpoindia.com Poland www.beauty-fairs.com.pl/en
26-28 Asia-Pacific Dermatology
24-25 Professional Beauty Ireland,
Conference 2017, Osaka, Japan
AUGUST Dublin, Ireland
www.dermatology.conferenceseries.
www.professionalbeauty.co.uk
03-06 Estetika SP, Sao Paulo, Brazil com/asiapacific/
www.congressoestetica.com.br 25-26 World Dermatology Congress,
28-29 Beauty Forum Munchen,
Dubai, UAE www.worlddermatology.
06-08 International Conference Munich, Germany
conferenceseries.com
and Exhibition on Cosmetic www.beauty-fairs.de
Dermatology and Hair Care, 27-01 Belleza y Salud,
29-21 EBS - Expo Beauty Show,
London, UK Bogota, Colombia
Mexico City, Mexico
www.aestheticmedicine. www.feriabellezaysalud.com
www.expobeautyshow.com
conferenceseries.com
28-01 Cosmetics-Beauty-Hair,
12-14 Beauty Professional, Jakarta, Bucharest, Romania
Indonesia www.beautyprofessional. www.expocosmetics.ro
co.id
23-25 Vietbeauty, Ho chi Minh,
GLOBAL AWARENESS DAYS
Vietnam www.vietbeautyshow.com/
en-us 19th August - International Friendship Day
24-26 Organic Expo, Yokohama, 19th August – World Photo Day
Japan www.organic-expo.jp/en
27th August – World Tourism Day
26-27 Beauty Expo Australia,
9th September – CIDESCO Beauty Day
Sydney, Australia www.
beautyexpoaustralia.com.au 6th October – World Smile Day
SCHOOL NEWS CIDESCO INTERNATIONAL LINK · AUGUST 2017 · PAGE 26
Around
the World
Congratulations to everyone
who passed their CIDESCO
examinations recently. LTA School Of Beauty Pvt. Ltd., Mumbai, India with Examiner Jean Chen.
CIDESCO International
T +41 44 448 22 00 facebook.com/CIDESCOInternational Download the CIDESCO App
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