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BEAUTY

www.beautyfashion.com

DECEMBER 2010

FASHION ®
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Elizabeth Arden
RED DOOR
The same classic fragrance, with a new signature look.

Enter here. Exit spectacular.


DECEMBER 2010 • VOLUME 94 • NUMBER 12

BEAUTY BEAUTY
www.beautyfashion.com

DECEMBER 2010

FASHION ®

FASHION
®

On the cover:
In GUCCI GUILTY, the latest fragrance conceived by Creative Director Frida
Gianini, this woman discovers the very scent of defiance. Young, audacious,
discerning, the wearer of Gucci Guilty is a heroine for our age: a 21st century
beauty.

A warm yet striking oriental floral with top notes of mandarin and pink pepper,
middles notes of peach, lilac and geranium and base notes of amber and
patchouli. The effect is at once arresting and compellingly seductive. The
advertisement was directed by film noir graphic artist and Sin City creator Frank
Miller. Leading fashion photographers Mert&Marcus are responsible for the print campaign starring Evan Rachel
Wood, darling of the American art house scene and rising Hollywood talent Chris Evans.

ATCOUNTER 20
19 Counter Intelligence
MAKE UP FOR EVER At Sephora

20 “The Ultimate Facelift”


Lord & Taylor Fifth Avenue Celebrates Its Renovated
Beauty Floor

21 A Walk On The Line Side…At Lord & Taylor’s


Fifth Avenue Store

THEBEAUTYBIZ 21

15 Industry Ear

24 Calice Becker And Trudi Loren Discuss


The Art Of Fragrance

25 Women’s Health Issues

26 Carol Russo Hosts Insider’s Breakfast

27 Design Meets Fragrance At Six Scents 27


34 Laura Geller’s “No-Brainer Beauty”

35 Autumn In New York With Sniffapaloozas


The Fragrance Aficionados’ Uptown/Downtown
Weekend

36 Making Sales
Avon And mark. Representatives Share Their
Sales Tips For Success

© 2010 BY BEAUTY FASHION. No reproduction of material contained herein without express permission of the
copyright owner. Reproduction by photographic or any method will be treated as willful violation of the copyright laws.
WWW.LAPRAIRIE.COM © 2010 LA PRAIRIE INC.

white caviar illuminating système

Unprecedented lightening,
lifting and luxury in every luminous drop.
DECEMBER 2010 • VOLUME 94 • NUMBER 12

BEAUTY
FASHION
®

37 Going Global
The Fashion Group International Salutes Eleven
Honorees

39 The Fragrance Foundation’s Annual Autumn


Harvest

REGIONALCORRESPONDENTS
42 San Francisco Beat
-by Raphaella Barkley

43 Denver Doings
-by Hilary Martin

44 Houston Counterpoints
-by Mary Sit
37
FOREIGNCORRESPONDENTS
40 Tales From The Thames
-by Lorraine Wilson-Morris

THEPARTYSCENE
17 On the Avenue

44
THELATESTLAUNCHES
22 Fragrant Notes In Play

28 Color Sense
The Beautymakers Are Delivering Makeup Magic

30 Holiday Gift Sets Part IV

32 Shortcuts To Super Care

EVERYMONTH
8 Editorial
EDiTORiAL

In T h e h i r l
Beau t y W
In Beauty Fashion this month, our coverage swings from a walk on the line side to retail-hopping to glamorous beauty
industry events.

Lord & Taylor’s Fifth Avenue flagship in New York City has had a complete makeover, and we walked through
the beauty floor with Barbara Zinn-Moore, the retailer’s Senior Vice President and General Merchandise Manager for
Cosmetics and Home. We also attended the sparkling opening night party for the store’s “ultimate facelift.”

Fragrance was the topic of choice for many events in this issue. The Fragrance Foundation; organized an Insider’s
Breakfast hosted by The Estée Lauder Companies’ Senior Vice President and General Manager Carol Russo and held
its annual Autumn Harvest, where fragrances, wines and food were paired by a Perfumer and a Chef to complement
each other. Six Perfumers from Givaudan participated in the Six Scents Parfums project, in which they collaborated
with Fashion Designers to build six olfactory interpretations. Cosmetic Executive Women’s members and guests
learned about “The Art of Fragrance” from The Estée Lauder Companies’ Vice President, Corporate Fragrance Devel-
opment Trudi Loren and Givaudan’s Executive Perfumer Calice Becker. We sniffed scents with the Sniffapaloozas as
they traveled around Manhattan, from uptown to downtown, for their Fall Ball.

We experienced the high-octane glamour at The Fashion Group International’s Night of Stars, where fashion and
beauty luminaries were honored.

Building a beauty business was the topic of our profile on Laura Geller, the Founder and CEO of Laura Geller Beauty
Ingenuity. The Makeup Artist turned beauty entrepreneur and QVC star shares her experience in developing her
products and her vision for taking the business to the next level.

Beauty Fashion’s Foreign Correspondent Lorraine Wilson-Morris gives us an overview of the highly successful
Perfume Diaries at London’s Harrods. Regional Correspondent Mary Sit covers the opening of Stage Stores’ new
Beauty Bar at the retailer’s Palais Royal in Katy, Texas.

As we close out 2010, it is time to reflect on our blessings this holiday season. I thank all of you for being part of our
Beauty Fashion family and wish you a very happy New Year.

Adelaide P. Farah
Group Editorial Director

DECEMBER 2010 / 10 / B E A U T Y FA S H I O N
Client: Sephora Project: Full turnkey fragrance program for Kat Von D.
CominGUP BEAUTY
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ashion.com

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A RY Let BEAUTY FASH ION ® NOVEMBER
2010

• Fashion Of Beauty®
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shion.com
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• Interview with Shiseido’s DECEMBER


2010

Kimie Iwata, Chief Representative


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• Fragrance Bar Managers of the
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BEAUTY
FASHION
®

PUBLISHER AND EDITOR


John G. Ledes 212-840-8800 ext. 241 jledes@beautyfashion.com
PRESIDENT AND CEO
George Ledes ext. 234 gledes@cosmeticworld.com
GROUP EDITORIAL DIRECTOR
Adelaide P. Farah ext. 225 afarah@beautyfashion.com

ADVERTISING DIRECTOR
Debra Davis ext. 245 ddavis@beautyfashion.com
ASSISTANT EDITOR
Lindsey E. Adams ext. 224 ladams@beautyfashion.com
DIRECTORY EDITOR
Howard Biegel ext. 248 hbiegel@cosmeticworld.com

CREATIVE DIRECTOR & GRAPHIC DESIGNER


Jennifer Drucker ext. 252 jdrucker@cosmeticworld.com

PHOTOGRAPHER
Eric Michelson

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CONTRIBUTING editors&columnists
CONTRIBUTING EDITORS

France Germany
Sarah Colton Heide Kuhn-Winkler
Italy sarahcolton@sarahcolton.com Australia info@hkw-pressoffice.de
Simona Barello Fax: 011-331-45885386 Andrea Ferrari
Fax: 011-49-621-400-6065
simona.barello@gmail.com andrea@esprit-magazine.com.au
Fax: +39-06-59887673

UK Spain
Lorraine Wilson-Morris Julia Rossi
Marc Rosen lorraine@esprit-magazine.co.uk Brazil juliarossi@hotmail.es
marc@mra-nyc.com Fernanda Bonifacio
mfmbonifacio@hotmail.com

REGIONAL COLUMNISTS

Seattle, WA Chicago, IL
Mary Elizabeth Cronin Colorado Lisa D. Lenoir
Los Angeles To La Jolla, CA Houston, TX
tel.: (206) 284-8998 Hilary Martin tel.: (773) 643-0238
Sharon Esche Irving Mary Sit
mecronin@mecronin.com tel.: (303) 499-6244 lenol66@aol.com
tel.: (760) 414-3370 tel./fax: (713) 973-6798
sharon@beauty-pr.com fax: (303) 499-6245 maryesit@gmail.com
winedunce@gmail.com

Columbia, SC Atlanta, GA
Ontario, Canada Shelley Hill Young Toni M. Lublin
Boston, MA Raleigh, NC
Charmaine Gooden tel.: (803) 312-1322 tel.: (404) 874-6998
Lena Watts Bridgette A. Lacy
tel.: (416) 785-3068 fax: (803) 771-8430 toni_lublin@yahoo.com
tel.: (617) 504-9525 tel.: (919) 872-4234
gooden@rogers.com shelley.hill.young@gmail.com lenawatts@hotmail.com bridgettelacy@att.net

St. Louis, MO Dallas/Fort Worth, TX San Francisco


Clare Adrian South Florida Normita Joven Raphaella Barkley
Washington, DC
tel.: (573) 449-7009 Brigitte Grosjean tel.: (469) 569-1117 tel.: (775) 849-7724
Emily Kirkpatrick
clare@claritivity.com tel.: (305) 695-8667 ethnictalent@hotmail.com RaphaellaBrescia@msn.com
eskirkpatrick@gmail.com
brigitteny@aol.com
INDUSTRYear
THEBEAUTYBIZ

THEBEAUTYBIZ
Maesa Group
announced that Scott
Beiersdorf has estab-
Kestenbaum has been promoted
lished an independent affiliate in
Coty Inc. Coty Inc. to Senior Vice President of
Vietnam. With the newly estab-
announced that it will announced the Maesa Packaging. Mr.
lished Beiersdorf Vietnam
acquire philosophy from signing of international Kestenbaum was one of the
Limited, the company
The Carlyle Group. This original founders of Zorbit
has laid the groundwork and multifaceted artistic force
acquisition will allow Coty to Lady Gaga to develop and Resources in 2002, and
for further growth in
further diversify and expand its Southeast Asia and for market her first-ever signature since Maesa’s acquisition of
Coty Prestige division, which meeting the consistently fragrance. The fragrance line Zorbit in 2009, he has been
will manage the philoso- is expected to launch in responsible for managing
rising demand for skincare
phy portfolio. spring 2012. key accounts and corporate
products in Vietnam.
communication.
Clé de Peau Elizabeth Arden, Inc.
Beauté, a division of announced that it has signed
Shiseido Co. Ltd, announced an exclusive global license
Actress Amanda Seyfried as the agreement with Taylor Swift to
global spokesperson and “face” of develop and market her own
the cosmetic and skincare luxury line. line of fragrance
Ms. Seyfried’s first appearance will be Calvin Klein, products debut-
in the brand’s spring 2011 advertising Inc. and Coty ing in the fall
campaign, shot by renowned British Inc. announced that of 2011.
Photographer, David Sims with they will develop
makeup by Lucia Pieroni, Clé and market a full line
de Peau Beauté Color WSL
of color cosmetics
Creator. Strategic Retail
to launch in
revealed that this
Coty Inc. 2012.
holiday season, shop-
has entered into an agreement to ping lists are making a big
acquire OPI Products Inc., which comeback, with 44% of shoppers using
will enhance Coty’s color cosmetic them all the time and another 29%
portfolio by adding over 200 using them occasionally.
fashion forward colors of OPI
Nail Lacquer’s chip-resistant Amanda Seyfried
formula. HBA Global Expo
Luxe Pack Monaco, held & Conference moves to summer dates next
from October 20-22 at the year, with the event taking place
The Pratt Grimaldi Forum, proved to be a
Institute-Luxe Pack’s from June 28-30 at the Jacob
leading event in luxury packag- Coty Inc. K. Javits Convention
Art of Packaging Award ing, with a 3% increase of has entered
Gala, benefiting the Marc Center in New York
participating firms during into an agreement City.
Rosen Scholarship for Graduate its 23rd edition. with Kalina Group, a
Packaging Design, will honor leading Russian cosmetic
P&G Prestige for its outstanding company, to acquire 100% of Unilever
commitment to package design, WSL Strategic has received
Retail’s pre-Holiday the shares of Dr. Scheller
on May 17 at New York’s Cosmetics AG and its clearance from the
University Club. P&G 2010 report How America European Commission
Shops® Recovery…or Not, subsidiaries.
Prestige’s Sumit Bhasin, for its acquisition of the
will accept the award. reveals that there is hope for a better Personal Care and European
Mr. Bhasin is recognized holiday shopping season, as long as retailers Laundry business of the Sara Lee
both internally and recognize the shift in consumer habits. The majority Corporation. This will significantly
externally for integrat- of customers say they will be shopping in stores strengthen both regional and
ing business model and purchasing brands they can afford, will local positions in Personal Care
innovation with stay out of stores where they are tempted to by adding number one brands
consumer-led overspend and will look for the best including Radox, Duschdas
design. prices online before going into and Neutral.
stores.

DECEMBER 2010 / 15 / B E A U T Y FA S H I O N
INDUSTRYear
Cosmetic Executive Good Housekeeping’s
Women named Kaplow expert advice is now available Marie Claire’s
as its agency of record everywhere with the Good Housekeeping Publisher Nancy Cardone
for public relations. @Home App, the perfect resource for the celebrated her first anniversary at
Kaplow specializes in juggling act of a busy home life. Created the magazine by winning a Hearst
brand building for its with Zumobi, a premium mobile app net- Tower Award for Marie Claire’s 19.5%
diverse portfolio of best- work that publishes and monetizes branded ad-page gain in 2010.
in-class consumer, beauty, media apps, Good Housekeeping’s free Steve Cohn, Editor-In-Chief
retail, e-commerce and app launches with Macy’s as the Media Industry News
technology clients. inaugural advertiser.

Source: Media Industry Newsletter <<>> 2010


Title NOV 2010 NOV 2009 % of Diff. YTD 2010 YTD 2009 % of Diff.
MIN’S MONTHLY

Allure 81.52 95.59 -14.72 1,056.72 1,043.69 1.25


Cosmopolitan 118.32 114.25 3.56 1,362.58 1,259.90 8.15
BOXSCORES

Elle 205.80 190.45 8.06 2,076.38 1,840.79 12.80


Glamour 138.27 138.18 0.07 1,453.17 1,333.94 8.94
Harper’s Bazaar 187.31 139.03 34.73 1,590.44 1,355.55 17.33
In Style 196.63 180.30 9.06 2,237.14 2,047.58 9.26
Lucky 122.97 112.65 9.16 1,070.62 1,070.53 0.01
Marie Claire 119.25 81.04 47.15 1,208.04 998.59 20.97
Vogue 154.46 154.11 0.23 2,101.00 1,806.37 16.31
W 89.40 81.00 10.37 935.05 954.49 -2.04

Just the numbers...


International Flavors & Fragrances quarter contained approximately strong financial results for the fiscal
Inc. reported third quarter 2010 revenue $16.5 million of GUESS brand net fourth quarter ended September 30.
of $673 million, 10% higher than the sales, which is no longer distributed Consolidated sales were $747.8 million,
prior year quarter. by the company. an increase of 10.6% from the fiscal
fourth quarter 2009.
Inter Parfums reports growth through- The Beiersdorf Group recorded organic
out 2010, sales of approximately €295 sales growth of 4% in the first nine The Procter & Gamble Company
million are expected for the full year, months of 2010. Group sales were reported first quarter diluted net
up 14% over 2009. €4,704 million, up by 8.1% from the earnings per share from continuing
previous year at current exchange operations of $1.02 per share, an
Elizabeth Arden, Inc. announced rates. increase of 5% and above the compa-
financial results for the first fiscal ny’s guidance range of $0.97 to $1.01.
quarter ended September 30, report- Alberto Culver Company announced Net sales increase 2% to $20.1 billion
ing net sales of $248.8 million, an results for the fourth quarter ended behind broad-based volume growth.
increase of 7.4%, compared to the first September 30, with net sales increasing
quarter of the prior fiscal year. 12.1% to $431.9 million, compared to Avon Products, Inc. reported a third
$385.2 million in the prior year quarter. quarter 2010 total revenue of $2.7
In the third quarter of 2010, Henkel billion, 4% higher than that of third
posted sales of €3,961 million, an Steiner Leisure Ltd., including the quarter 2009. Beauty sales in the third
increase of 13.7% above the prior- operations and locations of Bliss quarter were up 3% versus the prior-
year quarter. World Holdings, Inc., announced year period and increased 5% on a
revenues for the third quarter ended constant dollar basis.
Parlux Fragrances, Inc.’s unaudited September 30 as $161.1 million, an
net sales for the second quarter ended increase of 23.1% from the compara- In the first three quarters of 2010,
September 30 were $38.6 million, ble quarter in 2009. Symrise AG increased group sales by
compared to $56.5 million in the prior 16.4% (12.4% at local currency), from
year period. The prior year second Sally Beauty Holdings, Inc. announced €1,037.5 million to €1,207.7 million.

Got any news for the Ear? Email us at afarah@beautyfashion.com BF


DECEMBER 2010 / 16 / B E A U T Y FA S H I O N
THEPARTYSCENE

THEPARTYSCENE
on the
avenue
A Pop-Up For Touch-Ups
Maybelline New York
partnered with CVS/
pharmacy in September
for a pop-up Beauty
and Fashion Retreat in
New York City. Consum-
ers were able to upload
videos at a designated
“Be Sensational” com-
puter kiosk as well as
receive complimentary
m a k e u p t o u ch - u p s ,
personalized consulta- Mr. Lundgren (2nd l.) and
Ms. Brown (3rd r.) and Bobbi
tion cards and coupons Brown Cosmetics’ Maureen
for Maybelline New Case (3rd l.) with Macy’s
York products at CVS/ Nancy Schmidt, Ron Klein
and Muriel Gonzalez
pharmacy.
The entrance to the Maybelline
Industry pros from
New York and CVS/pharmacy beauty and fashion
Beauty and Fashion Retreat magazines such as O,
Ms. Brown signs copies of her
new book Beauty Rules.
Maybelline
New York’s Makeup
Artist Gabriel
Almodovar applies
a touch-up to a Empowerment Through Music
visitor at the
Beauty and
Fashion Retreat. Singer-Songwriter
Diane Birch,
Music Unites’ Founder
Michelle Edgar and
The Oprah Magazine, Marie Claire, ELLE, Teen Vogue, Garnier Fructis’ Assistant
Vogue, Harper’s Bazaar and New York Magazine were on Vice President of
hand to share the latest beauty and fashion trends. Consumer Promotions
Denise Quattrochi

Bobbi Brown At Macy’s


Bobbi Brown Cosmetics
opened its new installa-
tion on November 9 at
Macy’s/Herald Square.
Macy’s executives joined
Bobbi Brown and her
team to cut the ribbon on
the new space. Ms. Brown
also signed copies of her
new book Beauty Rules.
Macy’s Terry Lundgren joins
Bobbi Brown to cut the ribbon
on the new Bobbi Brown Cos- Violinist Caitlin Moe and DJ Mia Moretti (r.) with Ms. Edgar (3rd r.)
metics installation at Macy’s/ and Garnier Fructis Marketing’s Allison Robl, Garrett D’Ottavio and
Herald Square. Alex Sikkink

DECEMBER 2010 / 17 / B E A U T Y FA S H I O N
on the
avenue

Garnier Fructis and Music Unites hosted a benefit


concert recently at Manhattan’s The Standard’s Le Bain
to announce the “Empowering Women Through Music”
initiative. The initiative is aimed at empowering and
inspiring women from all different backgrounds through
musical showcases and workshops.

Clarins Welcomes Dubroff

Tracy Stern, Kimberly Guilfoyle, Emma Snowdon-Jones and


James Goldman
The Third Annual Best Buddies ™ Gala was held in
Watermill Long Island at the home of Anne Hearst and
Jay McInerney. Best Buddies™ was organized in 1989
by Anthony K. Shriver to establish a global volunteer
movement that creates opportunities for one-to-one
Pati Dubroff (2nd l.) with Clarins’ Danyelle Boilard, Jonathan Zrihen
and Maria Dempsey friendships, integrated employment and leadership devel-
opment for people with intellectual and developmental
disabilities.
Ms. Dempsey
listens as
Ms. Dubroff
Redefining Aging
affirms her
philosophy of
caring for skin
first before
enhancing it
with makeup.

Celebrity Makeup Artist Pati Dubroff has joined the


Clarins team. On October 26, the brand gave a luncheon
for Ms. Dubroff at Manhattan’s The Robert restaurant in
the Museum of Arts & Design.

Best Buddies™
Jacqueline Bisset (c.) with Avon’s Maribelle Orengo and Erin O’Brien

Avon hosted a luncheon at Manhattan’s A Voce in October


to celebrate the launch of Anew Platinum and the star of
its advertising campaign, Jacqueline Bisset. Ms. Bisset
gave her views on aging gracefully, and Beauty Editors
discussed their approach to the coverage of skincare. BF

Campion and Tatiana Platt Sonja Morgan and Countess LuAnn


De Lesseps

DECEMBER 2010 / 18 / B E A U T Y FA S H I O N
AT-COUNTER

AT-COUNTER
CounterIntelligence
MAKE UP ATFOR EVER
SEPHORA
MAKE UP FOR EVER has partnered with Sephora in opening a new retail concept within three
existing Sephora stores in New York, Nevada and California. The new MAKE UP FOR EVER
Boutique & Studios at Sephora incorporate a cutting-edge design along with a more extensive
product selection, interactive tools, education and artistry into one specially-designed retail space.

“The Boutique & Studios represent a


n e w p l a t f o r m f o r t h e b ra n d t o
showcase its unique DNA through
unparalleled artistry and education,”
explained Gilles Kortzagadarian,
General Manager of MAKE UP FOR
EVER North America. “I am excited to
take our partnership with Sephora to
the next level by opening stores within
three of their top locations.” The new
Boutique & Studios are located at
Sephora in New York City’s SoHo, at
the Venetian Hotel in Los Vegas and
at South Coast Plaza in Costa Mesa,
California.
The new MAKE UP FOR EVER
Boutique & Studios, ranging in size
The MAKE UP FOR EVER
from approximately Boutique & Studio
at Sephora
600-750 square feet,
have been designed to
be reminiscent of a
“backstage” environment, complete with studio
makeup stations and lighting. In addition to
having separate entrances, each one will contain
more than 1,200 product SKUs including profes-
sional-only items and special effects products,
making them the only retail locations outside
of the MAKE UP FOR EVER flagship New York
City Studio to offer this shopping experience. The
Boutique & Studio will be staffed by dedicated

Customers can play at MAKE UP FOR EVER’s


long communal table.
(Continued on page 45)

DECEMBER 2010 / 19 / B E A U T Y FA S H I O N
“THE ULTIMATE
FACELIFT”
Lord & Taylor Fifth Avenue Celebrates Its Renovated Beauty Floor

L
ord & Taylor opened wide its doors on the evening of October 26, and 5,000 guests swarmed in to view
the beautiful new cosmetics and fragrance department as well as the other renovated floors of the Fifth
Avenue store. The first floor made a glamorous re-entry into the business of beauty, with each vendor
showcasing newness in technology and customer-friendly installations.
AT-COUNTER

Here are views of the floor’s new installations and their proud vendors on “opening night.”

Lord & Taylor’s Tina Occhino (4th r.) with CHANEL’s Jennine Vallely, Raj Mangat, Geri Verlaque, Viola Westberry-Thomas, Christine Dagousset,
Joyce Green and Pam Ursem

Clinique’s (bottom) Carlene Williams and Elayne Aquasviva, (top) Nikki Fadairo, Mauricia The Estée Lauder Companies’ Thia Breen and Lord
Thompson, Meri Atikian, Lisa Corso, Carolyn McCool, Lynne Greene and Lindyann Ottley & Taylor’s Barbara Zinn-Moore
(Continued on page 46)

DECEMBER 2010 / 20 / B E A U T Y FA S H I O N
AT-COUNTER

AT-COUNTER
A Walk On The Line Side...At
LORD & TAYLOR’S
FIFTH AVENUE STORE
The flagship Lord & Taylor on New York City’s Fifth Avenue ushered in a top-to-bottom makeover that
has produced a state-of-the-art store. Beauty Fashion attended the ribbon-cutting and breakfast on the
beauty floor for its employees and walked on the line side with Lord & Taylor’s Barbara Zinn-Moore,
Senior Vice President/General Merchandise Manager, Cosmetics and Home.

November 2, 2010 what translates into volume and sales. It is an exciting


place to visit and shop in New York City.”
While the floor is beautiful, he maintains, “The energy
really comes from the people on the floor. We have a
wonderful team. It’s all about the people [at-counter]
and how we make the customers feel. I think our cus-
tomers will help us to expand and grow, because the
shopping experience is what it’s all about.”

Lord & Taylor’s Joseph Gahr, Tina Occhino, Barbara Zinn-Moore,


David Clements and Rosanna Zekic kick off the special “Ultimate
Beauty” floor opening for the Sales Associates.

Lord & Taylor’s David


Clements, General
Manager of the Fifth
Avenue store greeted
the floor’s beauty team
and declared, “You are
the best staff. Now you Estée Lauder’s Michelle Walston, Rai Guerra-Nelson, Camara Helps
and Guepsy Pereyra-Ortiz
have the best floor.” Mr.
Clements explained
that the renovation
“adds energy and
excitement to what we
do. It gives a wonderful
feeling to our custom-
ers’ spirit, and that is
The Sales Associates
are ready to cut the
ribbon.

Mr. Clements and Ms. Walston, Mr. Guerra-Nelson and Ms. Helps join Estée Lauder’s
Ms. Zinn-Moore Tatiana Tikhovsky in showing off the new Estée Lauder ‘foundation
applaud the Sales fitting room.’
Associates as “the
best staff.” Ms. Zinn-Moore agreed, sharing that “sales in the
newly renovated beauty department, which has been
(Continued on page 48)

DECEMBER 2010 / 21 / B E A U T Y FA S H I O N
THELATESTLAUNCHES

THELATESTLAUNCHES
Fragrant Notes
In Play
‘Tis the season for holiday shopping, and The Fragrance Foundation is capitalizing on customer
traffic. They have added a new element to the “One Drop Changes Everything” fragrance
awareness campaign by attracting holiday shopping crowds with new, telephone kiosk
placements strategically located across midtown Manhattan which began November 19. Forty
kiosks are carrying the iconic atomizer silhouette.
“In our ongoing effort to support the category, we felt that the striking visibility of the creative
and the headline will hopefully make the millions of consumers who will see this think ‘fragrance,
fragrance, fragrance’ for the holidays,” affirmed Rochelle Bloom, President of The Fragrance
Foundation.
Here are new fragrances to tempt holiday shoppers.

BH-Centric
JT Brands, the City of Beverly Hills and the BH Chamber of Commerce
have teamed up to launch a Fragrance and Beauty Collection that has
the official endorsement of the City of Beverly Hills. After two years of
development, JT Brands launched a trio of fragrances—Must Have,
Rodeo Dr. and Iconic—at the Greystone Mansion in Beverly Hills in
October.

The City of Beverly Hills fragrances


Must Have, Rodeo Dr. and Iconic

Firmenich’s Perfumers Gil Clavien,


Pierre Negrin and Richard Herpin were
challenged to develop scents, which
incorporated the plants and flowers native
to Beverly Hills. They used resources
such as the CA Native Plants Society and
Beverly Hills’ own Arborist.
Mr. Clavien developed the energetic The team behind the City of Beverly Hills fragrances: Iconic Labs’ Casi Morris, JT Brands’
and spontaneous Must Have. “For me, Irena Kojouharova and Geoffrey Thompson (3rd r.), Studio Pali Fekete’s Zoltan Pali,
Firmenich’s Theo Spilka, Beverly Hills Mayor Jimmy Delshad, BH Brand Design’s
such dazzling sunshine translates Tylor Garland, STUDIOBeauty Mix at Fred Segal’s Robin Coe-Hutchings and
Beverly Hills Chamber of Commerce’s Dan Walsh

DECEMBER 2010 / 22 / B E A U T Y FA S H I O N
emotionally into a restorative, renewing fruity floral scent that can inspire a woman to feel more confident and
spontaneous.” The fragrance opens on a top note of lemon zest, bergamot and lychee blossom. Its heart of pink
peony, wild sweet pea and lotus dries down to a note of sun-bleached Malibu driftwood, Pacific musks and amber.
Rodeo Dr. is a satisfied and elegant scent. Mr. Negrin was inspired by “the color red—a red dress, a red lipstick, red
flowers, red wine, majestic California redwoods, a red hot Beverly Hills woman and the glamour of the red carpet.
Sensual, rich and sophisticated, I play with different tonalities of red from top to bottom.” The juice begins with a note
of bergamot blossom, mandarin and scarlet hibiscus. Its middle note of star gardenia, California peony and jasmine is
based on a drydown of California oak, giant redwood, musk and patchouli.
The juice for sexy and mysterious Iconic was suggested to Mr. Herpin during a visit to sunny southern California.
He was influenced by “the climate, the natural beauty of the landscape, the quality of the light and most of, all the
glamorous, laid-back lifestyle. I loved the casual elegance of sexy, sensual California women…it all felt like home to
me.” The scent has a top note of raspberries and blackberries, which blends to a heart of California roses and orchid.
It is based on vetiver, sandalwood and vanilla.
The three fragrances are presented in a flacon designed by Studio Pali Fekete’s Architect Zoltan Pali. It was
produced by Pochet.
Must Have, Rodeo Dr. and Iconic are each priced at $120.00. They are available now at BHbeauty.net and will be
at select retailers in the US, France, United Kingdom and Dubai next year.
Beverly Hills Mayor Jimmy Delshad explained, “Many companies have come to the City of Beverly Hills seeking
to use the BH trademark, but JT Brands demonstrated its clear understanding of the City’s branding vision and a
sophisticated and creative approach to the design and implementation.” JT Brands Inc. is a Los Angeles-based beauty
company specializing in the creation and distribution of beauty brands.

Winter Bloom
The Victorinox Swiss Unlimited fragrance collection has a new bloom. Victorinox
(VSA) has added the limited-edition Snow Flower, which captures the crisp winter
mornings in Switzerland. The fresh spicy oriental, developed by Perfumer Veronique
Nyberg of International Flavors & Fragrances, is the first women’s fragrance in the
Victorinox Swiss Unlimited family.
Victorinox Swiss Unlimited’s Snow Flower opens on a top note of frosty ginger
and a Snow Accord. Its heart of rose and orris is based on a drydown of vanilla and
patchouli.
The fragrance is presented in textured packaging with a twist on/off-
The limited-edition system to prevent cap loss and an attached carbineer for portability.
Snow Flower is Victorinox
Swiss Unlimited’s first Limited-edition Snow Flower comes in a 1 oz. size for $55.00 and
women’s scent. is available exclusively at Bloomingdale’s.

In The Pink
Mariah Carey and HSN are partnering to launch the superstar’s lifestyle brand. It
will include an exclusive collection of jewelry and footwear as well as a limited-
edition presentation of Ms. Carey’s Luscious Pink fragrance. “I jumped at the
opportunity to develop my own collection of shoes and baubles and to enhance
my fragrance offering,” she noted.
Luscious Pink’s juice opens on a note of Sicilian bergamot, ocean breeze
accord and bellini accord. Its middle note of tiare petals, pink peony and lily
of the valley dries down to a note of sun-kissed woods, white musk and a
marshmallow accord. Mariah Carey’s Luscious Pink in a
(Continued on page 51) Deluxe Edition Parfum for HSN

DECEMBER 2010 / 23 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
CALICE BECKER and
TRUDI LOREN Discuss
The Art Of Fragrance

C
osmetic Executive Women hosted an exclusive peak inside the creative minds of Calice Becker,
Executive Perfumer at Givaudan and The Estée Lauder Companies’ Trudi Loren, Vice President,
Corporate Fragrance Development, during The Art of Fragrance discussion on November 10 at the
Harmonie Club in Manhattan. The women, who have collaborated on ten fragrances together,
discussed their fragrant pasts, inspirations, successes and the foreseeable future of the industry.
Scent played a perceptible role throughout the lives of the
evening’s speakers, with Ms. Loren recalling her father’s Pierre
Cardin cologne and the last drops of a “very oxidized CHANEL
No5” from her mother. Through a series of events, both women
found themselves working within the fragrance industry.
“Always the first to observe smells,” Ms. Becker’s mother
suggested she become a “nez.” But, not originating from Grasse
(the city in southern France known as the fragrance capital of
the world), nor the child of a Perfumer, she was told that her
chances were slim. Still, Ms. Becker took to the yellow-pages to
find a company that would teach her; with good fortune, she
was granted the opportunity to be trained at Roure Bertrand
Dupont. Ms. Loren, with a degree in biochemistry, and visions Givaudan’s Calice Becker and Coty’s Ruth Sutcliffe with
of pharmaceutical research, also took a job at the company as Trudi Loren of The Estée Lauder Companies

an Analytical Chemist.
Th e d i s c u s s i o n
addressed that a
fragrance’s success is
defined by what differ-
entiated it from other
scents. Memorability
being the defining
f a c t o r, a f ra g ra n c e
must be recognizable
and make a lasting
Givaudan’s Kate Greene and Cos Policastro with Firmenich’s Jerry Vittoria and Coty Prestige’s Lori Singer
Karyn Khoury of The Estée Lauder Companies with Claudia Poccia of Avon/mark.
impression. Ms. Becker
referred to the creation
process for a memorable fragrance as a “perfect storm”
of notes coming together.
Ms. Loren explained that in the beginning stages, a
Ann Gottlieb fragrance’s platform and design must first be imagined to
Associates’ grasp hold of the concept. Teamwork is crucial. “From
Ann Gottlieb and the beginning, it’s a collaborative process with the entire
Carlotta Jacobson
of CEW team. This allows for us to focus on the product and the
consumer. Everyone owns the project.” The fragrance is
not finished until it “clicks” with the initial imagery,
which is when Ms. Loren says it is complete. A recent
(Continued on page 52)

DECEMBER 2010 / 24 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
WOMEN’S
HEALTH ISSUES

C
os Bar Founder Lily Garfield
was joined by Photographer/
Author and two-time breast
cancer survivor Joyce Ostin
as well as executives from
La Prairie at an intimate cocktail party to
celebrate women’s health. The event was held on
November 3 at the Cos Bar Montecito store in
Santa Barbara, California where guests had the
opportunity to mingle with both Ms. Garfield and
Ms. Ostin, who is the author of Hollywood Moms
and Hollywood Dads.
At the cocktail party, Ms. Ostin showed a brief
clip from her moving film, Breast Cancer: The
Path of Wellness & Healing (breastcancerdvd.org),
which La Prairie generously sponsored. The film
Cos Bar’s Lily Garfield with Joyce Ostin
combines first-person accounts from breast cancer
survivors, including Sheryl Crow, Melissa
Etheridge, Christina Applegate, Olivia
Newton-John and Jaclyn Smith with
contributions also from Dr. Deepak Chopra,
Dr. Dean Orrish, Dr. Susan Love and
Dr. Marisa Weiss.
The local Cos Bar Montecito customers
were joined by La Prairie’s Senior Vice
President-Sales, Charlene Holt; Regional
Sales Directors, Linda Transue and Stacey
Gourson and Director of Communications
Jaime Maser. With any La Prairie purchase
made during that evening, clients received
a Joyce Ostin-autographed copy of either
Hollywood Moms or Hollywood Dads.
They also received La Prairie goodies and a
copy of the DVD Breast Cancer: The Path
of Wellness & Healing. All of the attendees’
names were entered in a raffle to win a day
of beauty—a 60-minute massage and
Copies of Ms. Ostin’s book Hollywood Moms is in a window display along with the
DVD Breast Cancer: The Path of Wellness & Healing and La Prairie products. 60-minute facial—at The Beverly Hills Spa
by La Prairie.
“Our customers and our retailers are our world, so we embrace opportunities that allow us to reach them both in
new ways,” affirmed Lynne Florio, President, La Prairie. “Partnering with Lily [Garfield] to host Joyce Ostin at Cos Bar
Montecito was the perfect venue to spread our message of beauty from the inside out and support of Joyce’s powerful
DVD set, Breast Cancer: The Path of Wellness & Healing, to the women of Santa Barbara. Joyce and Lily are both
beautiful and talented women with compelling stories to share, and La Prairie is proud to be affiliated with both
of them.” BF

DECEMBER 2010 / 25 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
CAROL RUSSO
Hosts Insider’s Breakfast
T
he Fragrance Foundation offers its members opportunities to hear from its Board Members
at Insider’s Breakfasts. At these breakfasts’ informal setting, members can interact and
learn about the fragrance industry’s leaders and their companies.
On November 3, The Estée Lauder Companies’ Senior Vice President and General Manager Carol Russo hosted an
Insider’s Breakfast and tracked her career from its start ‘behind the counter’ as a Sales Associate to her current position
overseeing the Aramis and Designer Fragrances as well as Beauty Bank.
She gave “lessons” in how she built her career with life
experiences. The first important lesson she learned early
on was “Know your customer.”
As Ms. Russo advanced to become an Account
Executive and then a Regional executive, she made sure
to know the markets she engaged with.
“The art of negotiation” was another lesson. After a
difficult confrontation with a retailer, she understood that
“both parties have to win.”
When Ms. Russo joined The Estée Lauder Companies
to work on “Big Blue,” as the Estée Lauder brand is
known, she learned to depend on her team and to get
feedback from them.
Getting to the realization that she was not “Superwoman,”
was Ms. Russo’s fifth lesson. She gave credit to her
The Estée Lauder Companies’ Carol Russo (c.) with The Fragrance family for a lot of help as she balanced her family with
Foundation’s Terry Molnar and Mary Ellen Lapsansky
her professional life.
“Managing the unexpected” was a lesson learned during a difficult trip when Ms. Russo almost missed a major
meeting with a retailer.
“Becoming more patient with the people I work with,” she shared, provides a productive work atmosphere.
Whether an experience is good or bad, Ms. Russo recommends making good use of it.
In managing the multiple brands she is now responsible for
at The Estée Lauder Companies, “it’s all about collaboration.
Lessons come from many different people.”
“Find a teacher,” she recommends. When Ms. Russo meets
with The Estée Lauder Companies’ President and CEO
Fabrizio Freda, “He provides me with lessons, and I share
them with my team.” She is constantly learning from her own
children who teach her about social media. She also advised
The Fragrance Foundation members at the breakfast to
surround themselves with people smarter than they are about
specific things. “You have to be open to learn.”
Ms. Russo revealed that her experience as a Sales Associate
is “still strong in me. I always keep the customer in mind.”
She loves her work with fragrances and believes that the
Fragrance Sales Associates need to translate the emotional
connection of fragrances with their customers. “Take the Ms. Russo shares with her audience the lessons that have guided
her career.
message of fragrances to that environment at point-of-sale.”
In an explanation of her rise on her career path, Ms. Russo affirmed that it was due in large part to “hard work, a
sense of determination and willingness to succeed.” BF

DECEMBER 2010 / 26 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
DESIGN MEETS
FRAGRANCE
AT SIX SCENTS
Six Scents Parfums is a collaborative effort between visionary Fashion
Designers and leading Perfumers who build creative olfactory interpretations
around a central theme. This year, the Six Scents project investigated the
nature of childhood memories and the influence of adolescence on
identity. Sales of the fragrances support a charitable cause.
The third in an annual series, this year’s Six Scents, held on November 5
at Manhattan’s 3 Legged Dog, paired Designers Alexis Mabille,
Mary Katrantzou, Juun J, Rad Hourani, N.Hoolywood and Ohne Titel
with Givaudan’s Perfumers Yann Vasnier, Stephen Nilsen, Christophe
Raynaud, Natalie Gracia, Shyamala Maisondieu and Rodrigo Flores-
Roux. The six fragrances evolved from their collaboration are offered in a
limited quantity of 3,000 bottles, and a large portion of the net proceeds
from their sale will go towards War Child International.
“We chose the rising stars of the fashion industry who will one day be
big enough to have their own fragrance, but who are too small to have it Six Scents Parfums’ Kaya Sorhaindo (2nd l.) with
just yet,” explained Joseph Quartana, Six Scents Parfums’ Co-Founder Givaudan’s Perfumers Rodrigo Flores-Roux,
Yann Vasnier and Stephen Nilsen
and Collection Curator. “We ask ourselves what if ‘Gareth Pugh’ had a
scent in the future and what would it smell like? So, we steal from the future and offer it now.”
Kaya Sorhaindo, the Co-Founder and Creative Director of Six Scents Parfums, added, “We give Perfumers,
Designers and Artists creative freedom, because you get unanticipated artistic conjunctions, things that you simply
have not thought of. You get relationships that take place that are often outside of our general realm of experience.
Hence, Six Scents does not engage with the standard notion of what a perfume is and the requirements that make it.
Instead, it is poetic speculations on what else a perfume could be.”
Guests at the Six Scents Parfums event were treated to samples of all six scents, portraits of the six Designers by
Robert Knoke and video screenings of commissioned short films by hosts Alia Raza and Rainer Judd among others as
well as a 3D video installation.

The Designers and Givaudan Perfumers who collaborated on the Series Three
fragrances are:
No1: Alexis Mabille and Rodrigo Flores-Roux for “Beauty Bow”
No2: Mary Katrantzou and Shyamala Maisondieu for “Trompe L’Oeil”
No3: Juun J and Natalia Gracia for “Can’t Smell Fear”
No4: Rad Hourani and Christophe Raynaud for “Ascent”
No5: N.Hoolywood and Stephen Nilsen for “#087”
No6: Ohne Titel and Yann Vasnier for “M”

The Six Scents are now available for a limited time until February 2011 at
over 220 retailers worldwide including Opening Ceremony in New York,
The Standard Hotels, Lucky Scent and Mayfield in Los Angeles, Liberty of
London and Colette in Paris, 20 Corso Como in Seoul and Milan, Adelaide in
Tokyo, Assin in Melbourne, Club 21 in Singapore and Joyce in Hong Kong.
Guests sniffed and sampled the
Six Scents Parfums at the party
to kick off their worldwide launch. BF

DECEMBER 2010 / 27 / B E A U T Y FA S H I O N
THELATESTLAUNCHES

THELATESTLAUNCHES
COLOR SENSE
The Beautymakers Are Delivering Makeup Magic

There is good news in the color category, reports The NPD Group, Inc. Sales for prestige makeup in US department
stores continue on a positive trend. August 2010 was the fourth consecutive month of positive dollar and unit sales.
Dollar sales increased 2% to $2 billion, year-to-date through August 2010, compared to the same period in 2009.
“While 2% may not seem like a huge sales increase, it is noteworthy, because this is the first time in two years that
the prestige makeup industry is showing a positive trend,” noted Karen Grant, Vice President and Global Industry
Analyst for The NPD Group. “We first began to see prestige makeup decline in 2008, before the recession, and if you
were to look at where the prestige makeup industry was just one year ago, in 2009, you would be seeing a 7%
decline, compared to 2008 figures,” Ms. Grant explained. “Women continue to tell us that they want to enhance the
way they look and to feel more confident and feminine. Experimenting with color is one of the ways they do that
without spending a fortune.”
According to The NPD Group Inc., Face and Nails were standout segments, outperforming the total makeup
category in the first eight months of the year. Face, the largest segment with 49% dollar share of makeup, grew 3% in
dollar volume, versus last year. Concealer (+6%), Foundation (+3%) and Blush (+2%) helped lead the way for Face
category growth. The Nail segment, the smallest makeup segment with only 1% dollar share, grew a double-digit
31% year-to-date (January through August) 2010, compared to the same time last year.
Both the Lip and Eye segments showed positive growth as well, 2% and 1 % respectively. The sub-segments driving
growth in the Lip and Eye categories were Lip Color (+ 8%) and Eye Liner (+3%).
“The growth areas in prestige makeup reflect the changing preferences with women,” Ms. Grant continued.
“Products that enhance already great skin or provide a natural look are driving sales in face products. Complementing
the natural look in face products are the rich color products for lips and nails. For many women, color categories like
lipcolor are quite new and a place to play, experiment and indulge without breaking the bank.”

EYE LEVEL
Sumptuous Extreme Mascara is the next generation of
the Estée Lauder Sumptuous mascara franchise. Lashes
are magnified and multiplied with one swipe, making
eyes look big and bold.
To achieve the volumizing effect, Estée Lauder devel-
oped the Extreme BrushComber ™, a big brush in a
new shape to give the thickening of a brush with the
definition of a comb. The brush holds more mascara, so
Estée Lauder’s Sumptuous Extreme Mascara delivers it will magnify and multiply lashes. The triangle cut
mega-volume without clumping. reaches every corner of lashes despite the brush’s size.
Sumptuous Extreme Mascara’s mousse-like formula
contains a blend of lightweight gels, polymers, waxes and pigments that create
Sumptuous lightweight volume without clumping. New Tri-blend Multiplying Fibers exclusive
Extreme mascara to Estée Lauder—a combination of hollow tube fiber, solid rod fiber and micro-
is fragrance-free, locking fiber—act like lash extensions filling in, magnifying and multiplying the
ophthalmologist-
tested and appro- look of lashes. A special blend of matte micas enriched with super black pigments
priate for sensitive combined with illuminatrix pearls gives lashes rich shine and high drama. Lashes
eyes and contact are kept supple and flexible with Lash-Advancing Vitamin Complex.
lens wearers.
Sumptuous Extreme Mascara comes in four shades of Extreme Black, Extreme
Brown, Extreme Indigo and Extreme Violet for $23.50. It is available now at Estée
Lauder counters nationwide and at esteelauder.com.
DECEMBER 2010 / 28 / B E A U T Y FA S H I O N
FRIENDLY TIPS
A red mirrored compact dials
up ybf’s Complexion Perfection
Loose Finishing Powder.
The ybf Automatic
Stacey Schieffelin’s ybf beauty line has added new Eyebrow Pencil Duo
SKUs to bring features into focus. As ‘your best
friend,’ the ybf cosmetics are timely additions for
the holidays.
A new ybf Automatic Eyebrow Pencil Duo gives
customizable color and natural-looking brows. Equipped
with a brow brush on one end, the two .005 oz. Automatic
Eyebrow Pencils come in Universal Taupe for $20.00.
Lashes flutter with ybf Aquafusion Xtreme Black Mascara Duo.
Their formulation, containing vitamin E and beeswax, is delivered
with a half-moon-shaped mascara brush for high definition and length.
The ybf Aquafusion
Xtreme Black The two .44 oz. Xtreme Mascaras are priced at $24.50.
Mascara Duo is The smooth look of loose powder and the no-mess convenience of a pressed
formulated to be powder are combined in ybf Complexion Perfection Loose Finishing Powder. A
water-resistant.
multi-colored pinwheel design of powder is housed in a compact base. A turn of a
dial on the compact shaves off a freshly milled, customized dosage of powder ready
to be applied with a Kabuki brush in a retractable metal case. The ybf Complexion
Perfection Loose Finishing Powder delivers a veil of soft, even color for $28.50.
All of the products are available on HSN and HSN.com.

GIVING A GLOW Eye Perfection


Weightless Shadow
has an extension
Mally Beauty offers a new product and a line extension to of two new
add color and glow to perk up complexions. shades.
Illuminating Blush delivers a face-brightening dewy color
with color-correcting pigments and innovative technology.
It comes in Lighter for fair to medium skin tones and Deeper
for tan to deep skin tones. It is priced at $35.00.
Two new shades of Plum and Shimmering Brown are
added to the Eye Perfection Weightless Shadow collection.
The eyeshadow is a blend of silica and quartz to produce a
creamy consistency. It is priced at $25.00.
Illuminating Blush is equipped
with a dual brush. Both products are available now exclusively at QVC.com.

MASTERPIECE COLOR
The M·A·C & Marcel Wanders limited-edition collection

M·A·C Cosmetics has partnered with Marcel Wanders, the Dutch industrial Designer known for his “Happy Hour”
Chandelier and for co-founding the now-iconic design collective Droog. Mr. Wanders’ first foray in cosmetics is the
limited-edition M·A·C makeup collection inspired by Flemish Painter Vermeer’s Girl With a Pearl Earring. “If I have a
basic motivation, it’s to inspire people to make their own Masterpiece,” Mr. Wanders explained.
(Continued on page 53)

DECEMBER 2010 / 29 / B E A U T Y FA S H I O N
THELATESTLAUNCHES

THELATESTLAUNCHES
SEPHORA Give your favorite perfect present when a smile, lip addict or
Sephora Collection End- beauty addict the pro you’re not sure what to not, for the price of
Part IV less Color Blockbuster tools she craves. This
limited-edition collection
choose. Its box opens
to reveal a range of
$40.00, a $134.00
value.
includes a professional Sephora’s bestselling
brush belt and 15 men’s products that Sephora by OPI
Sephora Collection can be sampled right 18 Piece Blockbuster
Platinum brushes, away for the price of
H liday Gift Sets
Mix and blend to your making it a gorgeous $50.00, a $94.00 value.
heart’s content with this gift, and the only one
ingenious, annually- approved by Sephora’s Sephora Favorites
released case! This elite PRO Beauty Team LashStash Mascara
year’s blockbuster is for the price of $275.00, Deluxe Sampler
the biggest ever with a value of $422.00.
187 makeup products
including: 98 iridescent Sephora Favorites
eye shadow shades, Collector’s Edition
70 shiny lip glosses, 6 Fragrance Sampler Celebrate from tip to
cream eyeliners, 2 lip For Her toe this season with
liners, 3 eyeliners, 3 the ultimate gift for
blushes, mascara and any nail addict! With
4 applicators. This eighteen adorable,
coveted kit is priced From formulas that mini-sized bottles of
at $48.00, a $435.00 plump to wands that Sephora by OPI’s most
value. reach, this eye-catch- popular shades, this
ing collection contains set is priced at $48.00,
Sephora Collection Ultra ten of Sephora’s most an $81.00 value.
Shine Lip Gloss Set Give the gift of a com- sought-after mascaras
plete fragrance ward- and an eyelash curler. M·A·C
robe with this exclusive This limited-edition Vain and Glorious
collection. This limited- set offers a variety of Lip Bag
edition set of nine fra- options to pair the
grance favorites includes perfect lash with any
everything from fruit to holiday makeup look
musk-infused scents, for the price of $40.00,
ensuring the perfect a $140.00 value.
option for any situation
Make a statement this and includes a voucher Sephora Favorites A truly royal lip set
season with the Sephora for a full-size version Give Me Some Lip that is fit for a queen!
Collection Ultra Shine for the price of $75.00, A M·A·C-crested tartan
Mini Gloss Set. This a $165.00 value. bag contains a Lustre
collection of six mini Lipstick in Mellow
lip glosses offers a Sephora Favorites Mood, Dazzleglass in
selection of colors that Deluxe Fragrance Baby Sparks, Lip Pen-
can match any mood Sampler For Him cil in In Synch, for the
this holiday season for retail price of $36.00.
the price of $18.00.
Noble Knights Lash &
Sephora Collection Pucker up with this lip- Line Kit
Makeup Artist Brush smacking set packed
Belt Set with ten of Sephora’s
go-to glosses. Whether
the desire is color,
This set of fourteen enhancement or shine,
samples includes a this limited-edition set Eyes stand out with
voucher for a full-size offers a variety of this bold and stunning
product, making it a glosses to give anyone collection that includes:

DECEMBER 2010 / 30 / B E A U T Y FA S H I O N
H liday Gift Sets Part IV

Fluidline in Blitz & Glitz, CLARINS scented, soft and moistur- Delicato Gentle Cleanser
Pigment in Teal, Zoom- Total Body Moisture Set ized. Receive a 3.4 oz. Eau and Exfoliant, 2.5 oz.
black Zoom Lash mascara Restore Dynamisante Spray and Fango Active Mud for Face
and the 209 Brush, all in a moisture 8.8 oz. Eau Dynamisante and Body, 1 oz. CuraForte
posh-and-punk tartan bag with this duo Moisturizing Body Lotion Moisture Intensifier, 1 oz.
for the price of $36.00. of 3.5 oz. for the price of $55.00, an Fluido Protettivo Advanced
Hand and $88.00 value. Spa Lift for Eyes, 1 oz.
She’s Got It All Apply, Nail Treat- Complesso Intesivo Inten-
Define & Line Brush ment Cream BORGHESE sive Age-Defying Complex
Collection and a 6.8 oz. Tranquil Dreams Gift Set and a 1 oz. Dolce Notte
Moisture- Re-Energizing Night
Rich Body Lotion, for the Creme for the price of
retail price of $46.00, a $54.00, a $215.00 value.
$68.00 value.
AVON
Pampering Treasures Dazzle and Shine
This eight piece set gives Glazewear Gift Set
her what it takes to feel less
M·A·C brush bags are for stress and to look fabulous!
every girl who wants to Included in this collection
arrive at the ball in flaw- is a 6 oz. Fango Active Mud
less fashion! This set for Face and Body, 6 oz.
includes five brushes that The perfect face and body Sali Esfoliante Salt Scrub,
fit within a nifty and hand- collection for beautiful 8.4 oz. Bagno di Vita Gen-
some tartan bag for the skin all over, this set tle Foaming Gel for Bath
price of $49.50. includes a 3.5 oz. Hand and Shower, 30 pads of
and Nail Treatment Cream, Botanico Eye Compresses,
WET N WILD 1.7 oz. Beauty Flash Balm, 1 oz. CuraForte Moisture Give the gift of gloss with
Festive Flirt Nail Kit 3.4 oz. Moisture-Rich Intensifier, 1 oz. Cura di this fun, four-piece set,
Body Lotion, .53 oz. Vita Protettivo Protective featuring bestselling party-
HydraQuench Cream, Moisturizer SPF 15, 2.5 oz. ready shades for the price
.7 oz. One-Step Gentle Tono Body Creme and a of $9.99.
Exfoliating Cleanser, 1 oz. sponge. A total spa experi-
Foot Beauty Treatment ence packaged in a signa- Fergie Outspoken
Cream—all in a chic, red ture gift box, for the price Fragrance and Pendant
travel bag for the price of of $49.00, a $167.00 value. Gift Set
$68.00, a $131.00 value.
Blissful Beauty Gift Set
Eau Dynamisante
Gift Set

Flaunt this season’s most


fabulous manicures with
this convenient kit that
includes eight polishes These indulgent Borghese The perfect scent for the
and a handy nail file. This essential products will woman who makes a
must-have kit makes for a pamper her body and statement, Fergie’s debut
highly coveted gift that The very first treatment leave her in a state of bliss! fragrance is provocative
won’t break the bank, for fragrance to combine the Included in this set is a and bold—just like the
the price of $4.99. skincare benefits of plant 2.5 oz. Cream Saponetta woman who inspired it.
extracts, Eau Dynamisante Cleansing Creme, 4 oz. Gel This set includes a 1.7 oz.
tones, revitalizes and Delicato Gentle Makeup Eau de Parfum Spray, a
leaves the skin lightly Remover, 2.5 oz. Esfoliante .021 net wt. luxe Perfumed
(Continued on page 54)

DECEMBER 2010 / 31 / B E A U T Y FA S H I O N
THELATESTLAUNCHES

T C U T S
SHOR
E R
TO
C A R E
S U P
According to The NPD Group, prestige skincare dollar sales increased 7% in the first half of 2010 compared to the
first half of 2009. All segments posted positive growth dollar sales in the first half from January through June 2010
except for the Body segment, which was down 5%.
The biggest skincare category winner during the first half of the year was Sets and Kits, up 17% in dollar sales.
The Face category had the second highest growth, an increase of 7% in dollars. Sun and Hair saw dollar sales increases
of 5% and 3% respectively.
Anti-aging captured the lion’s share of the facial skincare market with 61% for the first half of 2010. In the Face
ccategory, anti-aging outperformed the overall segment, up 9% compared to the first half of 2009. Of anti-aging
dollars, the majority was spent on a facial moisturizer with a 44% dollar share. Age specialists were the second largest
d
ssegment at 25% share, followed by eye products at 19% share.
“These positive results reflect consumers’ continued appetite for high quality skincare and the prestige shoppers’
loyalty to the prestige channel and the brands they love and trust,” commented Karen Grant, Vice President and
llo
Global Industry Analyst at The NPD Group.
G
“The results so far this year are quite encouraging, especially when we see that total skincare has not just surpassed
the results of the recessionary year 2009, but has almost surpassed the pre-recession year of 2008,” Ms. Grant contin-
th
ued. “New launches excluding gift sets are up almost $20 million more than the first half of 2008, and specialized
facial treatment products are up almost 60% compared to 2008. These achievements are signs that 2010 will be the
year of prestige skincare.”
Here are some launches to give skin and hair some tender loving care.
Healing Waters®
Collection of five
natural bath and
AROMA POWER body products
for personal
well-being
Sh
Sharon Christie, Founder/CEO of Aromafloria in 1985, has spent her career
being passionate about the importance of natural ingredients in beauty
treatment products and in promoting well-being through aromatherapy.
After earning advanced degrees in pharmacy, Ms. Christie has studied the
benefits of plant materials including research of the Amazon Rainforest.
Developing beauty products through the use of sustainably sourced, cer-
tified organic and natural ingredients is one of Aromafloria’s key values. It
incorporates the principles of green chemistry to ensure eco-friendly results
for its formulations. Aromafloria markets natural personal care and home
products for women and men.
The essential benefits of the ocean and the earth are brought together in
Aromafloria’s new Healing Waters® Collection. It blends ingredients, such
as marine botanicals, plant extracts and essential oils compatible with natural
and green standards. “We have meticulously designed the Healing Waters®
Collection with the user and the planet in mind,” Ms. Christie noted.
The Healing Waters® Collection includes Body Mineral Bath Treatment
salt soak in a 32 oz. size for $20.00, a 22 oz. Body Exfoliating Treatment sugar/salt scrub for $24.00, Body Purifying
Treatment bath/shower gel in a 12 oz. size for $18.00 and a 12 oz. Body Firming Treatment anti-aging lotion for
$22.00. A Travel Kit containing four essential travel-sized Healing Waters® products is $16.00.
The products in the Healing Waters® Collection have launched nationwide at ULTA and will be available later in
department stores.
DECEMBER 2010 / 32 / B E A U T Y FA S H I O N
KID-FRIENDLY SKINCARE
Identifying a need for affordable, all-natural and
sustainable skincare products for children, Nutritionist
and Aesthetician Kim Wallis founded Episencial. This
“green” skincare system is for the developing skin
type™ of babies and kids ages 0-5. The formulations
contain actively healthy immune complex™ to specifi-
cally care for developing skin.
“For busy moms and hectic lifestyles, convenience is
Sales of Episencial products benefit the company’s philanthropic
partner Healthy Child, Healthy World and its mission to protect key. Now moms can add a complete, all-natural skincare
children from harmful chemicals. system for their babies and children,” affirmed Ms. Wallis.
The 3-step Episencial line of cleanse, nurture and
care includes Playful Foaming Wash, Sweet Dreams Bubble Bath, Better Body Butter, Soothing Cream, Nurturing
Balm, Sunny Sunscreen SPF35 and Protective Face Balm SPF6. Massage Gel will soon be added to the collection.
They are presented in packaging featuring the artwork from Eric Carle’s The Very Hungry Caterpillar.
Prices begin at $5.00. The Episencial skincare products are currently available at 30 ULTA stores, select Whole
Foods and Target stores as well as online at diapers.com, drugstore.com, Ulta.com and will expand to Buy Buy Baby,
Lunds & Byerly’s and Harmon’s early in 2011.

SEA-WORTHY The Aquage hair


care line harvests
ingredients from
the sea.
In
Ingredients from the sea are featured in the formulations of Aquage
hair care. The collection of products harvests eight different
h
seaweeds, algae and kelp, which are combined in Algaeplex® Sea
se
B
Botanicals. The sea botanicals are gently harvested in unpolluted
tropical waters so that the plant roots are not disturbed and can
renew the growing cycle.
There are 40 SKUs in the Aquage hair care system, which are
divided into six categories: Priming, Styling, Texturizing, Thermalizing,
Finishing and Tools. They range in price from $10.00 to $52.00, and
travel sizes priced from $5.50 to $6.25. The line is available only at
independent salons nationwide.

Pureology’s new ColourStylist

PRIME TIME
range strengthens hair while
it styles.

Pureology Serious Colour Care offers a new styling line to address all finishing
needs from priming the hair to creating volume and perfecting blowouts.
The ColourStylist line helps to maintain color brilliance as well as strength-
ens hair to prevent split ends.
The ColourStylist collection contains StrengtheningAntiFadeComplex®
enhanced with keravis protein to provide anti-breakage styling for
color-treated hair. It is also formulated with reflective lipid extracts to deliver
radiance and free radical damage protection.
The six products in Pureology’s ColourStylist collection range in price
from $22.00 to $28.00. They are available now at salons nationwide.
(Continued on page 54)

DECEMBER 2010 / 33 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
LAURA GELLER’S
“NO-BRAINER BEAUTY”

“I
want to innovate, not imitate,” declares Laura Geller,
Founder and CEO of Laura Geller Beauty Ingenuity.
“When I create a new product, I base it on women’s
needs. It has to fill a void.”
Ms. Geller has been innovating in beauty since she became a
Makeup Artist star. She practiced her makeup artistry on network
television while also setting up her Laura Geller Makeup Studio
on Manhattan’s Upper East Side in 1993. Her many high-profile
clients not only had their makeup application but learned how
to create their beauty looks.
Following her passion to innovate, she developed a collection
of makeup that has formed her core group, including the iconic
Spackle Primer, CAULK concealer and Baked Collection of skin-
perfecting powders.
Ms. Geller’s greatest success was in front of the television Laura Geller Beauty Ingenuity’s Laura Geller
and Lori Mariano
camera in 1997, when she began her appearances on QVC.
“I reach people who never heard of me and talk to an audience of 95 million
households as if I’m speaking to one person,” she confided. “I speak to women
who are hungry for knowledge [about beauty].”
Her mantra about “no-brainer beauty” has spawned a growth spurt in
Ms. Geller’s products. The Baked collection, produced in Italy, gives the
customer a quality, fool-proof delivery and, she affirmed, “The color-correct
Red lips form the iconic symbol for
pigments adapt to a woman’s skin.” Laura Geller Beauty Ingenuity.
Ms. Geller is currently testing an infomercial that offers the true story of her
signature Baked best-sellers, including an exclusive formulation of Balance-n-Brighten, her Baked foundation
perfecting powder. The infomercial tells the story of the baked production process at her Italian supplier. The formula-
tion for Balance & Brighten is enhanced with ING3 anti-aging technology. The product will only be available via the
infomercial and is targeted to young women. However, she shares, “my products are suited to women from nineteen
to ninety.”
She credits Betty Broder, Director of Product Development and Kim Galvin, Senior Brand Manager as the creative
team that interprets Ms. Geller’s visions and makes the products happen. The team listens to customers for new prod-
uct ideas and does get some inspiration from their feedback via social networks and store events. Her Makeup Studio
is also a “melting pot of ideas.” Laura Geller Beauty Ingenuity
introduced new products this year and a new franchise.
One of Ms. Geller’s easy-to-use products is Air Whipped
Bronzer with Brush. This mousse-textured “skin perfector” blurs
imperfections and creates the illusion of smooth, bronzed skin
with an air-brushed effect. It can be used on the fairest as well as
deeper skin tones. It will be available in March 2011 for $28.00
at QVC.com and LauraGeller.com.
The perfect cheek “flush” is achieved with Laura Geller Beauty
Ingenuity’s Air Whipped Blush. The super-soft, mousse-textured
formula is easy to blend. It comes in two shades for $25.00 and
is available on QVC.com.
Ms. Geller’s Real Deal franchise launched in 2008 with the
Ms. Geller holds her Customer Choice Beauty Award from Real Deal Concealer. A new addition to the line is the Real Deal
QVC.
(Continued on page 55)

DECEMBER 2010 / 34 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
Autumn In New York
With SNIFFAPALOOZAS
The Fragrance Aficionados’ Uptown/Downtown Weekend

F
ragrance lovers gathered for their semi-annual weekend in New York City on October 23 and 24
and were welcomed by Sniffapalooza’s Founder and Director Karen Dubin and Executive Opera-
tions Manager Karen Adams. The Sniffapaloozas’ passion for perfume was energized with stops at
retailers around the city as they sniffed and sampled scents that send powerful messages.
Saturday commenced with the traditional Breakfast at Bergdorf Goodman, where guest speakers divulged news of
their newest fragrance creations. The Sniffapaloozas received gift bags and a chance at a raffle for a $5,000 gift basket.

Atelier Cologne’s Sylvie Ganter and MANE Bergdorf Goodman’s Maddi Marlowe with Ms. Marlowe joins Clive Christian’s Victoria
USA’s Frederic Jacques Beauty Fashion’s Regional Correspondent Christian with Bergdorf Goodman’s Vickie
Raphaella Barkley Potamitis and Patricia Herrera

Bergdorf Goodman’s Eileen Leddy and Ms. Christian and Alexandra Chantecaille of
Ms. Marlowe Les Parfums de Chantecaille Bergdorf Goodman’s Joanna Weglicki and
Ms. Marlowe hold the Bergdorf Goodman gift
basket containing fragrances valued at $5,000.

The Bergdorf Goodman gift basket, which was Sniffapalooza’s Karen Dubin and Bergdorf CHANEL’s Education Executive Beckie Lowe
won by Dr. Carmen Schaye from California Goodman’s Diana Yasnis spoke at the Bergdorf Goodman breakfast about
the new men’s fragrance Bleu De CHANEL.
(Continued on page 56)
DECEMBER 2010 / 35 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
MAKING SALES
Avon And mark. Representatives Share Their Sales Tips For Success

Robyn Stephenson
Independent Avon Representative
Advanced Unit Leader
Zeeland, Michigan
After my husband was laid off late last year, I knew I had to do something to help balance what
seemed to be an uncontrollable financial situation. In February, I decided to become an Avon
Representative. I chose Avon because I’d grown up with the products and knew the company had a
really good heart. I love helping others and giving back to my community, which made Avon the perfect fit for me.
Working as an Avon Representative has been so rewarding. I truly value the amazing network of women Avon has
created in my life. I have drawn a lot of motivation to sell from the fellow ladies on my Team, and I just love my
customers!
For me, the key to success has been developing relationships of trust and honesty with the women I sell to. I always
ask for feedback on every product and follow-up with my customers after they’ve made a purchase. If I sell a skincare
regimen, I remember to follow up with that customer a couple months later when their products are almost finished. I
ask if they liked their regimen and recommend other products they might also like to try. The results have been great
and the positive word of mouth from my customers has brought me many referrals. I have always had a love for
service, and Avon has provided a great way for me to help others, while earning extra income.
Not only have I been able to support my family as an Avon Representative, but I am also able to donate a portion
of my earnings to a cause dear to my heart. My husband and I have both been diagnosed with cervical Dystonia, a
neurological disorder that affects the nerve and muscle tissue in the body. As an Avon Representative, I am able to
contribute regular donations to the Dystonia Medical Research Foundation. Avon also affords me flexibility in my
schedule to maintain speaking engagements with my foundation, so that I may continue to inspire others with my
story. I am living by example, supporting my family and the issues that matter most to me.

Angelique Agee
Independent Avon Representative
Executive Unit Leader
Mobile, Alabama
Never say never. After 17 years as an Avon Representative, I can say that I am still surprising myself.
I never thought I’d be able to sell Avon. I’d gone to school, earned a degree and got the typical
“hours for dollars” kind of job. It was the only way I knew how to make money. My grandmother
used to tell me I’d be great at selling Avon. “I can’t do that,” I remember saying. Four months after
my grandmother’s passing, I decided to give it a try—and I’ve been selling ever since.
I had worked as an Avon Representative for 11 years when things became shaky at my full-time job. I began to hear
rumors about downsizing. I decided that I would begin to push my Avon business a little harder, just in case I was let
go. I began working weekends, putting in hours after work, taking orders, making deliveries and steadily building my
team. All my work truly paid off because I was eventually laid off from my full time job. But since then, I have been
able to make a very comfortable living selling Avon full-time for the past five years.
By working as an Avon Representative, everything has come into place for me. My annual income increased by
$8,000 in the first year I decided to make my Avon business full-time and has only continued to grow. I am constantly
trying new sales techniques and am involved with field training, beauty classes and sales strategy meetings so that I
can continue to build a better business. I have always been a people person, and now my job lets me truly dedicate
myself to helping others.
While I am thrilled to have a flourishing business, I also love giving back to my community. One year, I had so
much excess product, I decided to sell to residents at the local retirement home. It has become such a hit that my
team and I now sell to four different homes, setting up tables at each location for every major holiday. Every item is
discounted and sold without tax to help the residents who are often on a very fixed income. We are now in our 10th
year of selling! (Continued on page 58)
DECEMBER 2010 / 36 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
GOING GLOBAL
The Fashion Group International Salutes Eleven Honorees
The Globalists set the theme of The Fashion Group International (FGI)’s annual Night of Stars, which paid tribute to
eleven ‘Stars’ for the impact they have made on design and culture. The event was held at New York City’s Cipriani 55
Wall Street on October 28. FGI’s President Margaret Hayes welcomed guests to the event and introduced Simon
Doonan, who emceed the evening in his inimitable style.

Mayor Michael Bloomberg and Evelyn Lauder Michael Kors with Evelyn Lauder and Fabrizio Pierre Cardin and Monique Raymond of
of The Estée Lauder Companies Freda of The Estée Lauder Companies Pierre Cardin

Lord & Taylor’s Carol McCabe and Barbara GQ’s Karen Drechsler and Firmenich’s Theo Arcade’s Debra Leipman-Yale and Larry Berman
Zinn-Moore (r.) with Margaret Hayes of Spilka with Trudi Loren of The Estée Lauder with Rebecca Tyrmand of Elizabeth Arden
The Fashion Group International Companies

Mr. Freda with John Demsey and Jane Hudis Macy’s Linda Levy and Vanity Fair’s Susan Naci Coty Prestige’s Catherine Walsh and Lori Singer
of The Estée Lauder Companies with Don Loftus of P&G Prestige (2nd r.) with Leighton Meester and Mark Wolk
of Oxford Collections

Ms. Walsh with IFF’s Nicolas and Alexandra Clinique’s Lynne Greene and Nancy Berger Saks Fifth Avenue’s Karin and Steve Sadove with
Mirzayantz Cardone of Marie Claire Mindy Grossman of HSN (c.)
(Continued on page 59)
DECEMBER 2010 / 37 / B E A U T Y FA S H I O N
THEBEAUTYBIZ

THEBEAUTYBIZ
Women Scientists
Honored By L’ORÉAL

L
aureates of the 13th Annual L’Oréal-UNESCO 2011 For Women in Science Awards were
announced on November 9 by its President, Professor Ahmed Zewail. Each year, five outstanding
women Scientists—one per continent—are honored for the contributions of their research, the
strength of their commitments and their impact on society. The awards ceremony will take place
on March 3, 2011 at UNESCO Headquarters in Paris. Each Laureate will receive $100,000 in
recognition of her contributions to science.
The Laureates are nominated by more than 1,000 high-level Scientists from
around the world who come from five continents. Then, an International
Awards Jury comprised of 16 eminent members of the scientific community
and presided over by Professor Zewail, who was the recipient of the 1999
Nobel Prize in Chemistry, select the five women researchers in the Physical
Sciences as the Laureates of the 2011 awards.
“It was a great pleasure for me to chair this jury and to promote this
program, which is of major international importance,” affirmed Professor
Zewail. “The women Scientists from all over the world who are receiving the
L’Oréal-UNESCO Awards make it possible for us to hope for a better future.”
The 2011 Laureate for North America is Jillian Banfield, Professor of Earth
and Planetary Science of Environmental Science, Policy and Management
and of Materials Science and Engineering at the University of California,
Berkeley. Professor Banfield, a Geomicrobiologist and Biogeochemist,
was chosen for her work on bacterial and material behavior under extreme
conditions relevant to the environment and the Earth. Jillian Banfield
Africa and the Arab States are represented by Faiza Al-Kharafi, Professor of
Chemistry at Kuwait University, Safat, Kuwait, who was selected for her work on corrosion, a problem of fundamental
importance to water treatment and the oil industry.
The Asia/Pacific area is represented by Vivian Wing-Wah Yam, Professor of Chemistry and Energy, The University of
Hong Kong, China. Professor Wing-Wah Yam was selected for her work on light-emitting materials and innovative
ways of capturing solar energy.
In Europe, Anne L’Huillier, Professor of Atomic Physics at Lund University, Sweden was chosen for her work on the
development of the fastest camera for recording events in attoseconds—a billionth of a billionth of a second.
Latin America is represented by Silvia Torres-Peimbert, Professor Emeritus at the Institute of Astronomy, Mexico City
University (UNAM) in Mexico City, Mexico. She was selected as a Laureate for her work on the chemical composition
of nebulae, which is fundamental to our understanding of the origin of the universe.
L’Oréal and UNESCO remain convinced that these women Researchers will have a major impact on society and lay
the foundation for the future. As such, L’Oréal and UNESCO want to contribute to their recognition and provide them
with the means to continue their commitment to science with energy and passion. BF

DECEMBER 2010 / 38 / B E A U T Y FA S H I O N
THEBEAUTYBIZ
Autumn Harvest
The Fragrance Foundation’s Annual

T
he Fragrance Foundation held its annual
Autumn Harvest dinner at City Winery on
October 26. The festive evening included
four courses of delectable food, wine and fra-
grance that were paired together to complement
each other and the fall season. Chef Jonathan
Lindenauer, Chef de Cuisine for Bon Appétit,
created a menu that featured a dinner perfect to
welcome in colder weather. With each course,
Mary John Baumann, Founder and President of
Nose in the Glass, discussed the accompanying
wine that she selected and Stephen Nilsen,
Givaudan Perfumer, explained the corresponding
notes of the fragrances he created specifically for
the evening. A first for Chef Lindenauer, “This
event opened my eyes to pairing food with fra-
grance, adding fragrance added an element out
of the ordinary,” stating that he was “influenced
by the fall, using local and seasonal ingredients Nose in the Glass’ Mary John Baumann, Givaudan’s Stephen Nilsen, Bon Appétit’s
and exotic spices,” to design the night’s menu. Jonathan Lindenauer and Terry Molnar of The Fragrance Foundation
Emphasizing that this was “more than a meal,”
Chef Lindenauer began the evening with a salad of bitter greens with roasted kuri squash, spiced quince, hazelnuts
and goat cheese, which was paired with the sweet and aromatic 2009 Sparkling Blanc “Ze Bulle” Zéro Pointé from
Anjou in the Loire Valley in France. Mr. Nilsen’s opening fragrance brought together beeswax absolute, angelica root
and galbanum which were all based on the herbaceous note of vetiver, following the inspiration for the course of
summer transitioning into autumn.

Givaudan’s Jennifer Follari and Carlos Pochet’s Pierre-Jean Hellivan and Eric Vanin Arcade’s Diane Crecca and Giovanni Boiano
Timiraos of Coty Prestige of Qualipac America of Coty Prestige
(Continued on page 60)

DECEMBER 2010 / 39 / B E A U T Y FA S H I O N
FOREIGNCORRESPONDENTS

FOREIGNCORRESPONDENTS
TALES FROM THE
by Lorraine
Wilson-Morris THAMES
Harrods was extremely proud with the success of The Per-
fume Diaries, an exhibition that was the first of its kind.
Open to the public for four weeks, this presentation cele-
brated and told the story of fragrance, from ancient times
through to modern day. Housed within a stylish contempo-
rary space on the fourth floor of Harrods, the exhibition
provided a comprehensive view of the most significant and
influential scents to have emerged since the 1800s. Price-
less artifacts from all over the globe had been assembled by
Fragrance Expert Roja Dove and Emma Hockley, Harrods’
Perfumery and Cosmetics Buyer. Mr. Dove had selected
fragrances for their impact on the industry and their influ-
ence over the way in which we wear perfume today. Visi-
tors to the exhibition were given the opportunity to discov-
er the inspiration behind the greatest classics—from the
coveted jewels of Boucheron to the pioneers of haute cou-
ture, such as Christian Dior. On display were original art-
work, sketch designs and advertising visuals, in addition to
personal tales and photographs. Exquisite fragrance fla-
cons, tracked down from archives all over the world were
also presented to the viewers. Furthermore, visitors were
able to discover how Perfumers responded to and how they
were influenced by cultural behaviour of that period.
An original sketch by Yves Saint Laurent

The Perfume Diaries was also designed to educate cus-


tomers as to how fragrance is made. In collaboration with
Givaudan, the exhibit explained the manufacturing pro-
cess enabling customers to touch, see and smell ingredi-
ents used in perfumery from the most common to the
most precious of materials. To complement the exhibi-
tion, the world’s finest and most noted Perfumers dis-
cussed their work in a series of events.
Vintage bottles are displayed at The Pefume Diaries Many of the fragrances featured in the exhibition were
enduring classics that will never be forgotten, and some
remain on display and are available to buy in Harrods.
One of the brands that was showcased in The Perfume
Diaries was Robert Piguet Parfums. It has been reported
that his fragrances tell stories of other places and times
but have always remained lasting classics. Robert Piguet
was known as one of the most creative designers of his
time and a number of his apprentices included Christian
Dior and Hubert de Givenchy. Mr. Piguet also spotted
brilliance in perfumery with the work of eccentric Per-
fumer, Germaine Cellier, who created Piguet’s Bandit,
Visa and Fracas. Mr. Piguet closed his house in 1951 and
sadly died in 1953. However, today the brand has been
reborn with Fashion Fragrances & Cosmetics re-launch-
ing many of the classics. The brand’s latest fragrance,
A visual display of the 1940s
Calypso, premiered this summer exclusively at Harrods.
DECEMBER 2010 / 40 / B E A U T Y FA S H I O N
TALES FROM THE THAMES

Robert Piguet Parfums displayed at The Perfume Diaries

Robert Piguet Parfums advertising visual The legendary Aramis display at The Perfume Diaries
Another fragrance house that was a part of the exhibi- arena. Aramis installed its own exhibition in Harrods’
tion was the legendary House of Lubin. Peter Murray, Brompton Road exhibition window, to complement The
Sales Director for Hornvale, Lubin’s distributor, began Perfume Diaries. The window exhibit was interactive and
working with the brand after a journey for an unknown accessible to visitors and contained key ingredients, past
scent (Lubin’s Idole) led him to the historical house. Both advertising images and memorabilia from the extensive
Mr. Murray and Lubin’s Owner, Gilles Thevenin, were grooming range created over the years. Quita Davis, Gen-
delighted to be involved with The Perfume Diaries. Four eral Manager, Aramis and Designer Fragrances, said, “Ara-
exquisite Lubin fragrances are available at Harrods. mis was a masterpiece at the time of launch, and Harrods
Aramis was another featured brand at the exhibit. Cre- was the first store in the UK to stock it. The fragrance is a
ated in 1964, Aramis was considered to be ahead of its statement of style and luxury, and we are proud to partner
time and is still well established in the men’s fragrance with Harrods in The Perfume Diaries.”
(Continued on page 61)

DECEMBER 2010 / 41 / B E A U T Y FA S H I O N
REGIONALCORRESPONDENTS
REGIONALCORRESPONDENTS

by Raphaella
Barkley SAN FRANCISCO BEAT
San Francisco’s Nordstrom has been having a busy sea- tor, a second chance for skin’s lines, wrinkles and sun
son bringing in exclusive products and hosting major damage. The Clinique Repairwear Laser Focus is one of
events that have included trend forecasts, free gifts and this year’s winners of Cosmopolitan’s Beauty Awards in
even a fashion show. Complimentary makeovers and skin the anti-aging category.
consultations were highlights of the ‘Beauty on Location’ Over at the fragrance counter, the newest exclusive
event, and the annual ‘Customer Rewards Nights’ recog- scent is Yves Saint Laurent Belle d`Opium. Yves Saint
nized its loyal clientele. The ‘Cosmetics Trend Show’ fea- Laurent Opium has been re-orchestrated to attract a new,
tured a fashion show and industry professionals that younger audience. Differing in composition from the
shared their beauty secrets and updated customers on the classic, Belle d`Opium contains notes of Casablanca lily,
latest skincare, makeup and fragrance must-haves. sandalwood, gardenia, white pepper, and jasmine abso-

Nordstrom’s Beauty Adviser Julio Somarriba Lancôme Specialist Jasmine Pacins with Guerlain Cosmetics Manager Mesu Tesgaye
with CHANEL’s Bleu de CHANEL customer Deanna Kidwell

I recently met with Beauty Adviser Julio Somarriba as lute. Mr. Somarriba also revealed that Balenciaga Paris
he showed me around the cosmetics department and the and Narciso Rodriguez Essence were two of the most
latest skincare products that are now available at Nord- popular scents this season and for the men, CHANEL’s
strom. Elemis recently launched Pro-Intense Eye and Lip Bleu de CHANEL was a bestseller.
Contour Cream that works by plumping aging skin, halt- Popular San Francisco Perfumer Laurie Stern of Velvet
ing the production of harmful enzymes and providing & Sweet Pea’s Purrfumery has unveiled her newest scent,
intense hydration. And for an instantly brighter complex- Bed of Roses. An exquisite rose scent, she created the
ion, Mr. Somarriba revealed to me Lancôme’s new Teint fragrance using natural ingredients from around the
Miracle foundation, designed to work on re-emitted and world. Ms. Stern crafted this deep and sultry new per-
reflected natural light with a new technology backed by fume from an accord of nine roses that includes varieties
over ten years of research. Teint Miracle is suitable for all of Himalayan, Persian, Bulgarian, Turkish and Moroccan
skin types, contains moisturizing properties and SPF 15. roses. She added dark chocolate, tobacco and rich
Another skincare favorite at Nordstrom is the Clinique cognac with Boronia, tuberose, orange blossom and
Repairwear Laser Focus Wrinkle & UV Damage Correc- green mandarin. She then crowned her creation with a
(Continued on page 61)
DECEMBER 2010 / 42 / B E A U T Y FA S H I O N
REGIONALCORRESPONDENTS
REGIONALCORRESPONDENTS

by Hilary Martin DENVER DOINGS


The Clinique Fresh Faces Tour rolled into Boulder, Colora- At the University of Colorado at Boulder, Teen Vogue’s
do, inspiring young women with gorgeous makeovers, a Beauty and Health Director, Eva Chen and CeCe Coffin,
professional photo shoot and a special opportunity to talk Clinique’s Vice President of Global Communications and
to industry experts about careers in beauty. The tour, which alumna of the university, hosted a career panel discus-
Clinique assembled for the second year in association with sion, where they shared personal stories about their
Teen Vogue, travels to ten college campuses and select career paths and offered advice on how to begin their
Nordstrom locations around the country. Clinique’s Make- careers after college. “After speaking with young women
up and Trend Expert, Nicole Gentry, flew in from Seattle to during the Fresh Faces Tour last year, we found that many
give makeovers to excited Colorado Clinique fans. “This of them were eager to learn how to launch their profes-
tour is really inspiring for young women,” Ms. Gentry sional careers,” Ms. Coffin explains. “And that is why we
explained, “I’ve talked to women that are thrilled to learn introduced an educational component to the tour this
about makeup techniques that give them self confidence, year, as well as the internship opportunity. We are thrilled
and I’ve talked to women who are here to learn about to be sharing meaningful advice as we tour the country
careers in an incredibly passionate industry.” and connect with young women virally through

Clinique’s CeCe Coffin and Nicole Gentry (2nd right) with Students
Alyssa Wong and Anisah Ali in the Clinique Fresh Faces Tour Lounge

Students file in for makeovers, a professional photo shoot and career


Welcome to the Clinique Fresh Faces Tour 2010! discussion with beauty professionals.
(Continued on page 62)
DECEMBER 2010 / 43 / B E A U T Y FA S H I O N
REGIONALCORRESPONDENTS
REGIONALCORRESPONDENTS

by Mary Sit HOUSTONCOUNTERPOINTS

Long, festive banners hung from the ceiling announcing


the Beauty Bar, an exciting new concept that gave an
instant update to the cosmetics department at Stage
Stores’ Palais Royal in Katy, Texas.
On a recent autumn evening, customers milled around
the newly introduced Beauty Bar–a series of circular
tables placed around the cosmetics department creating
an approachable landscape of beauty and skincare.
Christine Johnson, Senior Vice President/General Mer-
chandise Manager at Stage Stores, Inc. stated that the
three-year old store was the perfect location for the open
assisted-sell concept. “This allowed us to get a number of
[cosmetic] lines in the store and make them more acces-
sible. It’s a friendly environment that allows us to offer
alternatives to our customers.” Among the lines that were
artfully displayed were Burt’s Bees, Crabtree & Evelyn,
Kiss My Face, Emani Minerals, Juice Organics, Napoleon
Perdis Cosmetics and Bremenn Research Labs. Burt’s Bees’ Michelle Owens with Stage Stores’ Christie Crawford,
Danny Preston and Deborah Morris celebrate the Beauty Bar.

Christine Johnson with Andrew Hall, President & CEO of Stage


Stores, Inc. Crabtree & Evelyn’s Alan Landau and Derek Shaw
(Continued on page 63)

DECEMBER 2010 / 44 / B E A U T Y FA S H I O N
CounterIntelligence
(continued from page 19)

MAKE UP FOR EVER employees who have been trained by educators from the prestigious MAKE UP FOR EVER
Academy in Paris to provide knowledgeable expertise on all aspects of the brand.
To provide a more interactive experience for clients, each store will have the following features:
Studio: a series of fun, interactive and personalized one-on-one or group makeup lessons will be offered to educate
consumers on application techniques and how to achieve specific looks. These include “Eye Make Up Basics:
The Classic Contour,” and “Iconic Eyes: 1960s Eye Make Up,” “Lip Technique Basics: The Longest Lasting Lip” and
bridal makeup sessions for both the bride and bridal party.
iPads: stores will be equipped with
iPads that will not only provide access
to MAKE UP FOR EVER how-to videos
but also link to Facebook, Twitter, Four
Square and other social networking sites
so consumers can post updates on-the-
go. Additionally, they will highlight
MAKE UP FOR EVER artistry, showcas-
ing makeup looks created for special
events and education purposes.
Touch Screen: each store will feature
an interactive touch screen that can be
used by staff members and clients to
create customized makeup designs and
face charts that can actually be emailed
directly to the clients. This unique touch
screen looks like a computerized white
board and can be drawn on directly
Makeup is displayed for easy access.

using fingertips or a special pen. This


tool will allow artists to animate appli-
cation techniques and tips so clients
can easily re-create the looks on their
own.
Eye Shadow Station: a long commu-
nal table sits in each space that is
designed for clients to sit and play with
products before or after they make a
purchase. As well, the entire range of
MAKE UP FOR EVER’s Eye Shadows
will be displayed in the center of the
table for clients to experiment and
create their own customized palettes
for purchase.
Special lighting creates an environment where customers can sit and test makeup shades.
“The MAKE UP FOR EVER Boutique
& Studio at Sephora provides our clients with a creative and innovative shopping experience,” explained
Sharon Rothstein, Sephora’s Senior Vice President Marketing. “MAKE UP FOR EVER has an amazingly rich history
within the fashion, art and cosmetic realms, and this together with their exceptional artistry talent is brought to life for
our clients to discover via an enhanced in-store environment.” BF

DECEMBER 2010 / 45 / B E A U T Y FA S H I O N
“THE ULTIMATE FACELIFT”
(continued from page 20)

Shiseido’s Andrea Higgins, Dawn Hilarezyk, Hwei-In Huang, Renata Iampolscaia, Dena Cliff and Rita Mangan

Ms. Mangan and Shiseido’s Maree Lavo (r.) with


Thomas Pedecine, the Designer of Shiseido’s Ms. Occhino (3rd l.) with Estée Lauder’s Laurie Thompson, Trisha Butler,
new installation at Lord & Taylor Rai Guerra-Nelson, Laurie Murphy and Nancy McKay

Ms. Zinn-Moore (c.) joins Shiseido’s Heidi Manheimer and Lord & Taylor’s Liz Rodbell (c.) with Elizabeth Arden’s Scott Beattie
Ms. Mangan. and Laurie Dowley

DECEMBER 2010 / 46 / B E A U T Y FA S H I O N
Performers’
Per
Pe
P eerrfo
for
for
ormme
mererrss’’ at
at the
th
th
he
‘top’
‘t
‘to
tto
top’
op’
p’ of
of tthe
th
their
heeir
eirir gam
game
amee

Lancôme’s Randi Marlin, Charles McCulloch and Ramzy Burns Ms. Zinn-Moore (c.) with Laura Mercier’s Ellen Greenwald and Deedee Parks

Yves Saint Laurent Beaute’s Maria Pocaro,


Shiseido’s Mary Ivers and Christina Iwassko NARS’ Louis Desazars with Ms. Rodbell
Karen Levine and Lisa Beshlian

Aramis and Designer Fragrances’ Andrea Goris


Ms. Dowley with Marie Claire’s Nancy Berger and Daniel Coviello express the joyous spirit
Lord & Taylor’s Sally Shaw with Ms. Greene Cardone of the Lord & Taylor event.
BF
DECEMBER 2010 / 47 / B E A U T Y FA S H I O N
A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE
(continued from page 21)

expanded by 3,000 square feet, have exceeded plan. The The retailer is the first in the US to have a Miroir
Sales Associates are all showcasing what they have, and Lumière at the CHANEL installation. “You are able to
that energy goes to the customers.” change the lighting from sunlight to dusk to candlelight
She said that until September 2010, Lord & Taylor Fifth to cloudy, and you can see how your makeup will look
Avenue’s beauty department was “very traditional. We in all of these different lights,” she said.
had the normal case lines around the floor. We made Clinique’s new technology to “Help yourself to great
three major changes. We have gone to a more interac- skin” is a destination. Customers can get a quick, com-
tive, open assisted-sell at vendors’ installations. We have puterized skin diagnosis after interacting by answering
added a huge amount of technology to our floor. We questions on the screen. They can find out information
now have 75 chairs on the floor versus the former 25 in about their skin concerns and receive product recom-
the old setting. That enables our customers to sit and take mendations in the print-out.
their time. Once a customer is in a chair, they are able to “Shiseido combines the perfect product information
have the full service experience of being pampered. They and product sales area with a private room behind a lit
typically stay longer and are apt to purchase more prod- screen, where the customer can get a facial massage,
ucts. On any given day as we walk the floor, almost treatment or just a makeover. It’s really a little island of
every chair is filled. It makes my heart feel very proud.” privacy on the main floor of a Fifth Avenue department
The entire cosmetics and fragrance department is lit to store,” she affirmed.
be 92% “complexion right,” Ms. Zinn-Moore stated.
“Both the ceiling spotlights as well as all of our landmark
lamps were relit. Combined with our vendor lighting, it’s
really true color at all times.”
“There are technology innovations within the beauty
department. We have the newest and the best that the
vendors can offer.”
Estée Lauder has a ‘foundation fitting room’ and Lord
& Taylor Fifth Avenue is the first to have it.

Ms. Zinn-Moore (2nd r.) joins NARS’ Raymond Neves, Jennifer Kochenour
and Stephanie Albarracin

Ms. Zinn-Moore with CHANEL’s Alexis Farley and Shanna Dumorne at


the Miroir Lumière.

Bobbi Brown’s Iryna Burmagin, Travis Lester, Leah Washuta and


Nicole Valentino

Clinique’s Stephanie Sadowski, Elayne Aquasviva, Marie Canez Louis,


Lisa Corso, Meri Atikian, Lindyann Ottley and Nikki Fadairo
Shiseido’s Dena Cliff and Renata Iampolscaia

DECEMBER 2010 / 48 / B E A U T Y FA S H I O N
A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE

NARS has put in a video that shows what are the col- Ms. Zinn-Moore pointed out that Lord & Taylor Fifth
ors and looks of the season. It can also be shut off and Avenue has added more brands, including Bobbi Brown
converted to a mirror as a station for makeovers. Cosmetics, Molton Brown, Laura Mercier, T3, Clarisonic,
Mario Badescu and Fusion Beauty.
“At Laura Mercier, we have an eye bar, which is both a
brow bar and a place to buy eyelashes. We’re the only
retailer in New York City at this point to have an eye bar.
It’s been a wonderful addition and is the only place in
the store where you can get your brows or your lashes
done.”
The Bobbi Brown installation opened right after Labor
Day, and “it has truly surpassed our volume expectations
every single day,” she said. “We have a terrific team at-
counter and a great addition to our Fifth Avenue store.”
Laura Mercier’s Luis Ramos and Rosa Nunez (r.) with Ms. Zinn-Moore

Fusion Beauty’s Faimy Levelle

Elizabeth Arden’s Claudette Wiltshire and Caroline Nuytten at the


Prevage location

Ms. Zinn-Moore explained that the Elizabeth Arden


installation is designed to stress the importance of treat-
ment. “We are the first to have a separate location for
Prevage. It’s been an absolutely phenomenal addition to
our business this year.”

Borghese’s Latoya Thompson and Cleon Medford (5th l.), StriVectin’s


Nairmala Lalbihari, YSL Beaute’s Viviana De La Cruz, Ahava’s Carlos
Raposo, Fashion Fair’s Philippa Clare, Lord & Taylor’s Blair Bloedorn
and Ms. Zinn-Moore with Mirjana Jovovic of Alexandra de Markoff

Lancôme’s Shannell Reid and Lola Husain with Ms. Zinn-Moore at the
mascara tester unit

Lord & Taylor Fifth Avenue is the first to have a mas-


cara testing bar at the Lancôme installation. “We not
only can test every formula of the mascaras Lancôme
makes, but each tester has the unique brush that goes
with that formula,” she shares. “It’s the only location
where you can try both the formula and the brush before Lord & Taylor’s Fragrance Sales Associates surround Ms. Zinn-Moore
(front 4th l.) and Mr. Clements (front c.).
you buy.”

DECEMBER 2010 / 49 / B E A U T Y FA S H I O N
A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE

Fusion Beauty has a computer that utilizes Modiface


technology to show the consumer how she will look
with any product the brand features.
Lord & Taylor
Fifth Avenue has
made a firm
commitment to
showcase fra-
grances for
women and
men. “We really
combined assist-
Mr. Zrihen, Mr. Cepeda (3rd r.), Ms. Zinn-Moore (2nd r.) and Mr.
ed-sell with case Hoffman (r.) with Clarins’ Maria Dempsey, Executive Vice President,
line because we Marketing and Danyelle Boilard, Executive Vice President, Sales &
wanted to make Education
fragrance a bea-
con in our
department,” Ms.
Zinn-Moore
declared. “We
have a beautiful,
one-of-a-kind, The Swarovski crystal chandelier adds glam-
our and luxury to Lord & Taylor’s Fragrance
3,600-strand Department.
Swarovski crystal
chandelier right in the center of our beauty floor. It is
beautiful, and we really have made fragrance a destina-
tion in the store.”

November 3, 2010
A champagne toast is given by Ms. Boilard, Mr. Zrihen, Mr. Cepeda
(4th r.) and Clarins’ Skincare Specialists Rose Motta, Svetlana Bugrimova,
Anna Kukula and Sara Fajerdo-Duta with Clarins’ Account Executive
Anne Marie Roman and Frederic Cohen, Vice President of Sales.
Clarins’ executives cut the ribbon on their installation at
Lord & Taylor, joined by Lord & Taylor’s team.
The new installation focuses on the aisle consultation
areas and brand identification. Logo headers were added
above Clarins’ four consultation areas. The brand’s red
color is highlighted with the installation’s red floor.
The Clarins’ Barocco Holiday Collection, Vital Light,
Super Restorative and Eau Dynamisante are featured at
the installation.
Clarins’ new installation has aisle consultation areas.

Ms. Zinn-Moore and Lord & Taylor’s CEO Brendan Hoffman (2nd r.) Clarins’ signature red floor highlights the installation.
join Clarins’ Counter Manager Danny Cepeda and Jonathan Zrihen,
President and CEO, to cut the ribbon at the new Clarins counter. BF
DECEMBER 2010 / 50 / B E A U T Y FA S H I O N
Fragrant Notes
In Play (continued from page 23)

The fragrance is presented in a limited-edition bottle exclusive to HSN customers. It comes in a 1.7 oz. Eau de
Parfum for $55.00 and is joined by a 6.8 oz. Pink Body Lotion for $28.00. Additionally, 25 bottles of Ms. Carey’s
Luscious Pink Deluxe Edition Parfum will feature Swarovski Elements crystal-studded butterfly caps and are packaged
in a gold cosmetic case for $275.00. Available on a first-come basis, these keepsakes each have a personal note from
Ms. Carey.

Pop Scentsation
Personalizing the Justin Bieber experience through fragrance has
been achieved by Etoile Nation Beauty. Headed by CMO Michael
Ferrara, the company has collaborated with Mr. Bieber on the
launch of the My World fragrance collection featuring a unique
delivery mechanism.
The juice for the unisex My World scent begins on a top note of
bergamot, lychee and pomegranate. The note of cedar blends to a
backdrop of musk. The scent is infused in collectible wrist bands
and dog tags selected by Mr. Bieber. The four designs inspired by
Justin’s world are Icon, which uses symbols to represent his life-
style and the youth culture he influences; Energy, which captures
the excitement of a Justin Bieber My World concert with graphics
inspired by the classic Bieber pose; Tour, which is a concert
memento with featured tour cities and Web, which features
imagery from Mr. Bieber’s personal homepage.
The collection is meant to be portable, customizable and
collectible. It personalizes the Justin Bieber experience. The
collection is priced at $10.00 each and launched at Wal-Mart on
Black Friday.
The dog tags infused with Justin Bieber’s My World scent

Fancy Footwork Stiletto is Nicole Amy


Rabbat’s creation,
which evolved from
Nicole Amy Rabbat has gotten her foot in the door of fragrance an Entrepreneurship
creation with her new scent, Stiletto. The former student at class project at
Monmouth University.
Monmouth University formulated a fragrance as part of a
requirement for her Entrepreneurship class at the University.
After obtaining a financial backer, Ms. Rabbat purchased the
rights to the fragrance and tweaked the formulation.
The reformulated fragrance is musky with hints of vanilla
bean and sandalwood. Using her business experience gained
as an intern at NARS Cosmetics and John Varvatos Fragrances,
Ms. Rabbat wanted an exciting presentation for her fragrance.
Pounding the pavements in her stilettos, she got the idea of
creating a bottle in the shape of a sexy stiletto heel, which is
placed in a velvet-lined shoe box.
Stiletto comes in a 1.7 oz. size for $42.00 and is available at a
variety of retail outlets. BF

DECEMBER 2010 / 51 / B E A U T Y FA S H I O N
CALICE BECKER and
TRUDI LOREN Discuss
The Art Of Fragrance
(continued from page 24)

Arcade’s Diane Crecca


and Lord & Taylor’s
launch for Ms. Loren was pureDKNY. The Barbara Zinn-Moore
fragrance is based off of a vanilla note that is with Rose Eckert of
Givaudan
sustainably grown in Uganda. With ethically
sourced ingredients, eco-conscious packaging
and a partnership with a non-profit organization
that sponsors the Ugandan vanilla farmers,
pureDKNY’s success can be attributed to its
positioning as a “product with meaning.”
The future of the industry is certainly chang- Ms. Becker and
Givaudan’s Stephen Nilsen
ing from present day; both speakers agreed with Sophie Grojsman
that fragrance is taking a turn back to the roots
of perfumery, a more artisan
approach. With countless
launches every year, con-
sumers are looking to break
through the clutter and
connect with a perfume.
Educating consumers is of
highest importance. With
each fragrance telling a story,
it is crucial that a fragrance
can make a connection.
IFF’s Bertrand Lemont and Catherine Barber Companies are working to “bridge the gap between the product and the
of Clinique consumer through education and making the consumer feel comfortable
The Estée Lauder
Companies’ Carol Russo
with Diana Espino and
Catherine Russell of
Aramis and Designer
Fragrances

NPD Group’s
Elise Marshall with
Peter Acerra and
Shéhérazade Chamlou
of SGD

with the fragrance,” said Ms. Becker. Customers are,


more than ever, looking for authenticity, craftsmanship
and that level of memorability.
For Ms. Becker, an unforgettable fragrance was one
Givaudan’s of her earliest memories. After a spritz of perfume
Piero Savio
and Benedicte Bron
from her mother at age four, she asked what was in
of Beauty Avenues the bottle and was confused by her mother’s reply of
“flowers.” Now after years of being a Master Perfumer
at Givaudan, with numerous successes in her portfolio,
it is safe to say that Ms. Becker is very well aware of
how the flowers got into the bottle. BF

DECEMBER 2010 / 52 / B E A U T Y FA S H I O N
COLOR SENSE (continued from page 29)

The M·A·C & Marcel Wanders collection includes four shades of Lipstick, four shades of Lip Gloss, two shades of
Sheer Mystery Powder, one shade of False Lashes, A Brush Clutch and one Brush. The limited-edition line is accompa-
nied by an Air Of Style Concentrate in a solid perfume formula. The SKUs range in price from $18.00 to $75.00 and
are available this month only at all M·A·C locations.

GOING TARTAN
M·A·C’s Holiday collection, titled A Tartan Tale will be liter-
ally brought to life with M·A·C’s first-ever iPad Application.
The free app has a voice-narrated, interactive version of
A Tartan Tale. At the end of the tale, the user has the ability to
shop directly for the collection online as well as share the
app via Facebook or Twitter.
The Tartan Tale collection features five shades of Lipsticks,
five shades of Dazzleglass Cremes, two shades of Blush, six
shades of Eye Shadows, three shades of Pigment, Zoom Fast
Black Lash, five shades of Pearlglide Intense Eye Liner and
The M·A·C Holiday collection—A Tartan Tale two shades of Nail Lacquer. They range in price from $13.00
to $19.50 and are available now at all M·A·C locations.

OPI’s Black Shatter™


overcoat creates a

NAIL NOTES
cracked pattern on
nail enamel.

OPI has teamed up with Super Star Katy Perry to launch four colors for nails and toes.
Ms. Perry’s daring nail trends inspired OPI to create the Black Shatter™ formula to
accompany the four shades in the Katy Perry Lacquer Collection.
When applied over Teenage Dream, Not Like the Movies, Last Friday Night and The
One That Got Away, Black Shatter™ dries in a cracked pattern on each lacquer shade.
Each SKU is priced at $8.50, and they are available next month.
“We are thrilled to be teaming up with such a prominent pop music icon like Katy
Perry,” said OPI’s Suzi Weiss-Fischmann, Executive Vice President & Artistic Director.
“Katy is known world-wide for her innovative style and is always surprising us with her
wild nail designs. When we learned about Katy’s love of lacquers, we couldn’t resist the
opportunity to work together to create this glamorous collection.”
Teenage Dream, a pink
glitter shade in the Katy
Perry Collection by OPI.

GLAMOUR INITIATIVE
L’Oréal Paris’ In honor of the 20th anniversary of Glamour’s Women of the Year Awards, L’Oréal Paris
Glamour has teamed up with the magazine to create a limited-edition nail polish called
Woman of the Glamour Woman of the Year. Funds raised from the sale of the polish will support
Year polish
the philanthropic efforts of Dr. Hawa Abdi of Somalia. Dr. Abdi, an obstetrician-
gynecologist and her two doctor daughters provide food and care on her family’s land
outside Mogadishu to about 90,000 Somalis displaced by violence in that country.
Glamour Woman of the Year polish is priced at $6.50, and $3.00 of every bottle
sold will help to support Dr. Abdi’s work. BF

DECEMBER 2010 / 53 / B E A U T Y FA S H I O N
TS
H liday Gift Sets Part IV S H OTROT C U
(continued from page 31)
U P E R C ARE
Pendant and 6.7 oz. Body Your holiday table will be
S
(continued from page 33)
Lotion, presented in a gift complete when you place
bag and priced at $36.00,
a $53.00 value.
a beautiful Slatkin & Co.
luminary at the center of
MATCHMAKER
L’Oréal Professionnel’s Série Expert Vitamino Color
it! This sculptural center- Collection includes Delicate Color Shampoo, Shampoo,
TOO FACED piece, also available in a Conditioner, Gel Masque and Leave-in Cream.
Pixie Perfect Snowman, will emit the
warmest of glows for the L’Oréal Professionnel
price of $35.00 for the helps to preserve,
large, and $15.00 for the protect and polish
smaller-sized version. color-treated hair
with the new Série
Be Pixie Perfect this holiday Skating Snowman E x p e r t Vi t a m i n o
season with this five piece Snowglobe Color Collection. It
value set featuring a trea- keeps color-treated
sure trove of products for tresses looking soft,
the lips, eyes and face. shiny and vibrant.
The charming, patent blue The collection includes five products priced from
makeup bag contains Lash $21.00 to $30.00 and is available at salons.
Injection mascara, Glamour
Gloss in Plush, Shadow
Insurance and exclusive
HYBRID BRAND
to this set: Fairy Compact Dr. LeWinn by Kinerase
duo of Papa Don’t Peach Slatkin & Co.’s Tealight Plastic Surgeon Dr. Wrinkle Repair Daily
Laurence LeWinn, who Lotion SPF 30 is
Brightening Blush and Sun Snowglobes put a new appropriate for normal,
Bunny Bronzer and a Pixie twist on an old tradition. developed Dr. LeWinn’s oily and sensitive skin.
Eye Shadow Quad for the Add your favorite scented Private Formula, and
price of $45.00, a $110.00 tealight to the top and the Dr. LeWinn Research Centers are engaged
value. enjoy the falling snow in ongoing research to update formulations
illuminated by candlelight. with the most advanced ingredients and
SLATKIN & CO. Available in a Skating innovations. Now, the research center has
Snowman Decorative Snowman or a Snowman partnered with Valeant Pharmaceuticals Inter-
Candle with Trees and priced at national, the creator of Kinerase, to bring a
$25.00. new hybrid of skincare products to consumers at
accessible price points. The new line, Dr. LeWinn
CALYX by Kinerase is a portfolio of ten potent cleansers,
The Calyx Holiday Set moisturizers and daily treatments to personalize
an anti-aging regimen for each customer.
The Dr. LeWinn by Kinerase Dr. LeWinn Instant
line contains Kinerase’s patent- Dermal Wrinkle Filler
The perfect grab and go ed Kinetin at clinical strength is equipped with a
targeted tip for precise
gift, bring a charming 3 oz. levels of .1% to help extend application.
Snowman Decorative the skin’s youth by improving
Candle to each and every Wake up her senses this cell health. Two products from the line are Dr.
holiday party you attend holiday season with this LeWinn by Kinerase Wrinkle Repair Daily Lotion
for the price of $12.50. gift set that features the SPF 30 and Instant Dermal Wrinkle Filler.
intoxicating scent of Calyx Dr. LeWinn by Kinerase Wrinkle Repair Daily
Holiday House Luminary Exhilarating Fragrance Lotion SPF 30, helps the skin’s surface layers to hold on
Spray in a 1.7 oz. size, a to more moisture. The lightweight formulation comes in a
luxurious 3.4 oz. Exhilarat- 1.7 oz. size for $25.00.
ing Body Lotion and 3.4 oz. Instant Dermal Wrinkle Filler is a blend of Kinetin,
Exhilarating Gel for Shower Dynalift® 7%, Osilift® 6%, LipoLight® OAP/PVA 6% and
and Bath for the price of Idealift®. It works to smooth fine lines and deep wrinkles.
$55.00. BF The daily treatment comes in a .4 oz. size for $25.00.
The Dr. LeWinn by Kinerase collection will be available
at Walgreens and Walmart in February. BF
DECEMBER 2010 / 54 / B E A U T Y FA S H I O N
LAURA GELLER’S
“NO-BRAINER BEAUTY”
(continued from page 34)

Remedy Stick, a three-in-one solution stick and skin perfector. Formulated with optical
diffusers, vitamins C and E, the oil-free and fragrance-free product is priced at $26.00.
Also new to the collection is Real Deal Blush Stick SPF 15 in Spiced Mauve. The light
and luminous formulation is launching this month for $26.00. Both new Real Deal
products will retail on QVC.com.
One of Ms. Geller’s hero products is Spackle makeup primer. She continues to
reinvent her famed, best-selling Spackle Collection with new Waterproof Eye Spackle.
This primer for eyes leaves lids smooth and creaseless for shadow application. The
formulation keeps color true and in place with a blend of ingredients that includes
isododecane, boron nitride and ronasphere LDP. Waterproof Eye Spackle is priced at
$22.00 on QVC.com.
As Laura Geller Beauty Ingenuity expands its product development and distribution,
Ms. Geller confides that it has been necessary to “streamline the processes.” She has
appointed Alyce Cucurullo Vice President and Managing Director. “I hired Alyce
for her background in C-level positions for private owners like me and to bring the
necessary leadership, structure, systems and disciplines to drive my company’s further
Ms. Geller at the Italian production growth and expansion.”
facility that produces her Baked
best-sellers Another hire
important to the
organization is the appointment of Lori Mariano to
be Vice President, Marketing. “It is important how
we massage the brand,” Ms. Mariano shared. “I am
highly involved in social media and new areas of
marketing.” She also believes that Laura Geller
Beauty Ingenuity should grow traditional bricks
and mortar distribution, such as the new Macy’s
Impulse and select ULTA stores. “Our ULTA business
has been on fire.”
Ms. Geller’s products are also available at the
Laura Geller Studio, LauraGeller.com, Macys.com,
B e a u t y 3 6 0 , B e a u t y. c o m , S k i n s t o r e . c o m ,
Dermstore.com and Apothia.com.
Ms. Geller follows the production process for her baked color cosmetics.

Ms. Geller admits that she has been approached by venture


capitalists and private equity groups to invest in her company,
but “it would have to be the right partner who understands my
vision and wants me to stay in the creative process.” She is
also open to an acquisition by a large company.

Ms. Geller shows a display of her products.

Currently Ms. Geller appears on QVC in Germany,


the United Kingdom and Italy as well as the US. She
also dreams of opening studios in areas where
women would pay for private makeup instruction.
“My mission is to speak to the average woman out Laura Geller Beauty Ingenuity’s Waterproof Eye Spackle, The Real Deal
there,” she noted. BF Remedy Stick and The Real Deal Blush SPF 15

DECEMBER 2010 / 55 / B E A U T Y FA S H I O N
Autumn In New York With SNIFFAPALOOZAS
(continued from page 35)
Atelier Cologne was represented by its Founder Sylvie Ganter, who
discussed the philosophy of her scents as well as introduced line extensions of
candles and soaps. MANE USA developed two of the Colognes, and MANE
USA’s Vice President of Fine Fragrance North America, Frederic Jacques,
accompanied Ms. Ganter in her presentation and highlighted the work of
MANE’s Perfumers, Ralf Schwieger and Cécile Krakower, who developed two
of the Atelier Colognes.
Mr. Jacques praised Ms. Ganter’s vision of the Atelier Colognes that “tell a
story. [Those stories] are an olfactive stimulation for the Perfumer.”
Floor Manager of the Beauty Level at Bergdorf Goodman, Eileen Leddy,
Christina Lewandowski (r.) gets a post-break-
fast makeover by CHANEL’s Carmen Dumitriu
expressed that she “loves to have the Sniffapaloozas at the store. There are the
at Bergdorf Goodman’s CHANEL installation. same faces plus new friends year after year. Their enthusiasm for fragrances is
off the charts.”
Lunch at Manhattan’s Opia restaurant provided an opportunity for the Sniffapaloozas to hear from Perfumers and
others involved in the production and distribution of fragrance. Speakers included Pierce Mattie of Pierce Mattie
Public Relations, Sarah Horowitz-Thran of Sarah Horowitz Parfums, Donna Karan Fragrances’ Annette Williams,
7 Virtues Perfume’s Barb Stegemann, August Imports LLC’s Michael Goldberg for Bruno Acampora, Journalist
David Ecker, European Designer Fragrances’ Tania Echavarria and Puro Intenso’s Marie-Lise Bischoff.

Donna Karan Fragrances’ Annette Williams Barb Stegemann speaks about her 7 Virtues August Imports’ Michael Goldberg
Perfume.
A special guest at the luncheon was
Linda Arye who helms Quilts for Kids,
Inc. The nonprofit organization gives
volunteer quilters fabric to produce
brightly-colored quilts for children
with life-threatening illnesses or those
who are abused.
The olfactive odyssey progressed to
Henri Bendel where new fragrance
launches were displayed. There was
also a drawing for a gift basket of European Designer Fragrances’ Tania Quilts for Kids’ Linda Arye
fragrances. Henri Bendel’s Assistant Echavarria holds Blumarine Bellissima.
Manager, Beauty & Atrium, Desiree Bojbasa commented that she is always impressed by the “energy and passion of
the Sniffapalooza group. It is interesting for me to learn about the stories of inspirations for the fragrances.”

ICON Beauty’s
Louise
Caldwell with
Sniffapalooza’s
Karen Adams
at the display
for Histoires
De Parfums

Christian David holding Honoré des Henri Bendel’s Assistant Manager, Beauty and
Pres’ Vamp À NY with Ms. Dubin Atrium’s Desiree Bojbasa with Ms. Adams and
Ms. Dubin at the gift basket of fragrances to
be won by a lucky Sniffapalooza groupie
DECEMBER 2010 / 56 / B E A U T Y FA S H I O N
The Sniffapalooza group moved on to Krigler Perfumerie at The Plaza Hotel
where Ben Krigler told the stories of his new scents. The last stop at The Plaza
Hotel was Plaza Beauty, where many edgy, niche scents are available.

Ben Krigler of Krigler Perfumerie reveals the


notes of his newest fragrances.
The Sunday schedule kicked off at Bond No. 9’s Michele Vassapoli (c.) with Ms. Bond No. 9’s Hope Viggiani and James Slaba
Adams and Ms. Dubin at the whimsical display hold Cooper Square.
Bond No. 9 where brunch was served for Washington Square
to the Sniffapaloozas as they browsed
among the displays and sampled the new Washington Square and Cooper Square fragrances.
There was open house at Le Labo where the Sniffapaloozas previewed the new fragrance Metallic Musk, which
launched on October 31.
MiN NY hosted a post-brunch party
where the Sniffapaloozas sipped
bellinis and Miller Harris teas, sniffed
and sampled the new fragrances
including Alvarez-Gomez Agua de
Colonia and Frapin L’Humaniste and
By Kilian Love & Tears.
The beautiful fall weather was
perfect for walking to Barolo where
the Sniffapaloozas enjoyed Italian MiN NY’s Mindy Yang showcases new
Le Labo’s Jonathan Model (c.) holds Metallic cuisine while listening to an impres- fragrances at the retailer.
Musk with Ms. Adams and Ms. Dubin
sive program of speakers. They included Parfums des Beaux Arts’ Dawn
Spencer Hurwitz, Velvet and Sweet Pea’s Purrfumery’s Laurie Stern, Ilana Jivago Perfumes’ Ilana Jivago, Cherry Bomb
Killer Perfumes’ Alexis Karl and Maria McElvoy, MCMC Fragrances’ Anne McClain, Anjolie Ayurveda Soaps’ Cary
Gabeler and elaÿs Cosmétique’s Pascale Baudin.

Parfums des Beaux Arts’ Dawn Spencer Cherry Bomb Killer Perfume’s Maria McElvoy Velvet Sweet Pea’s Purrfumery’s Laurie Stern
Hurwitz and Alexis Karl with Ms. Barkley

Publicist Aimee Majoros


with Ilana Jivago Perfumes’
Ilana Jivago

Ms. Dubin introduces elaÿs


Cosmétique’s Anne Cecile
and Pascale Baudin with
Crafting Beauty, Inc.’s
François Damide

DECEMBER 2010 / 57 / B E A U T Y FA S H I O N
Autumn In New York With
SNIFFAPALOOZAS
MAKING SALES
(continued from page 36)
As my business continues to grow and expand, the
bottom line to my success is that I love working with
people. It’s my commitment that has seen me through
Leah Dean of
Anna Sui Cosmetics and helped me to prove my grandmother right after all.
and Jenny Tsai of the
Anna Sui Boutique
hold the new Anna
Sui Forbidden Affair Kelsey Riley
fragrance. mark. Mentor
Fairfax, Virginia
I have been a mark. rep for two and a
half years and am currently a mark.
Ms. Dubin and mentor. I was recruited at a George
Ms. Adams (r.) with Mason University campus event. Who
Madge DeAngelo of
the Anna Sui Corpo- would have guessed that the following
ration highlight the year I would be campus sales manager
new book Anna Sui, running that same event?
which covers the
impressive scope of I asked many questions at that first event—and I liked
Anna Sui’s career. the answers I heard. The company offered such great
It is published by leadership and entrepreneurial opportunities. mark.’s
Chronicle Books and
is priced at $60.00. philanthropic commitment to the m.powerment
campaign also convinced me I was signing up with a
After lunch, the Sniffapaloozas sauntered over to the great company.
Anna Sui Boutique where they were introduced to the I started small by selling to my friends. I did get a lot of
new fragrance, Anna Sui Forbidden Affair. This floral ori- “no’s” at first, but I kept going. Over time, I put my skills
ental was formulated with cyclodextrin technology, as an Events Management and Business student to work. I
which allows the top note to reburst on the skin through- knew I had to expand my network and get really creative
out the day. The Anna Sui Forbidden Affair Eau de Parfum with my sales approach. I started to host seasonal and
in a 1.6 oz. size is $58.00 and 2.5 oz., $74.00. They are themed mark. parties, even traveling to nearby schools
joined by 6.7 oz. sizes of Body Lotion for $35.00 and and having my friends at these campuses throw mark.
Bath Gel, $30.00. The packaging reflects an old world parties. My loyal customers began looking forward to my
boudoir mood. mark. events, and I also gained new customers as a
The last stop on the Sniffapalooza weekend tour was result.
Aedes De Venustas, which means “Temple of Beauty.” mark. has helped me to develop so many skills that I
This destination for passionate perfume aficionados can transfer to other areas of my life. For example, I’m
offered many new, edgy scents as well as the boutique’s currently incorporating mark. into my volunteer work
other fragrance collectibles. One new scent the with the Alternative Break Program. I’m spearheading a
Sniffapaloozas sampled was Odin 4 developed by drom weekly magalog fundraiser, and I will donate my entire
Fragrances. sales commission to ensure volunteers can travel to
Jamaica, where we’ll teach literacy to Jamaican children.
I love getting to know my customers and have learned
that being intuitive and honest is the best way to person-
drom Fragrance’s
Robert Staph and alize product recommendations. Intuition and honesty
Perfumer Jean- also play a big role in recruitment. I know other college
Claude Delville who women will want to participate in mark. because there’s
developed Odin
no risk involved, and there’s a world of opportunity that
awaits them. They will be able to build their own busi-
nesses, gain leadership skills, and develop presentation
skills and confidence.
In my near future as a mark. mentor, I’m hoping to
continue to motivate other mark. reps through my inter-
Aedes De Venustas’
Robert Gerstner and
action with them and move up within the company. I
Miguel Briceno love mark. for its dedication to reps’ success, and want to
thank the company for giving me so many opportunities.
If I had to list all of the characteristics of a dream job—
being a mark. mentor would include them all! BF
BF

DECEMBER 2010 / 58 / B E A U T Y FA S H I O N
GOING GLOBAL(continued from page 37)

Avon/mark.’s Claudia Poccia with Ms. Berger Cardone, Givaudan’s Rodrigo Flores-Roux The Estée Lauder Companies’ Greg Polcer and
Fusion Brands’ Dana Kline, Roslyn Griner and Caroline and Karyn Khoury of The Estée Tom Ford Beauty’s Caroline Geerlings with Kate
Pieper-Vogt Lauder Companies Greene and Cos Policastro of Givaudan

Coty Prestige’s Giovanni Boiano and Arcade’s The Estée Lauder Companies’ Aerin Lauder P&G’s Brent Miller with Allure’s Kristin Perrotta
Diane Crecca with Cathy Torelli of Givaudan with Reed Krakoff of Coach and Michael Carl

Tory Burch and Calvin Klein with Frédéric Fekkai Firmenich’s Jerry and Francesca Vittoria (r.) and
Harry Fremont (2nd r.) with Ms. Poccia

The Globalists are:


Humanitarian Award – Evelyn H. Lauder, Senior Corporate Vice President and Head of Fragrance Development
Worldwide for The Estée Lauder Companies presented by New York City’s Mayor Michael Bloomberg
Board of Directors Legend Award – Pierre Cardin presented by Marisa Berenson
Superstar Award – Nicolas Ghesquière for Balenciaga presented by Jennifer Connelly
Beauty Award – Frédéric Fekkai presented by Calvin Klein
Fashion Award – Akris’ Designer and Creative Director Albert Kriemler presented by W’s Editor-in-Chief Stefano
Tonchi and the Designer team of Jack McCollough and Lazaro Hernandez for Proenza Schouler presented by
Vogue’s Editor Anna Wintour and her daughter Bee Shaffer
Brand Visionary Award – Diego Della Valle presented by Richard Gere
Architecture Award – Rafael and Diana Vinoly presented by Calvin Tsao and China Machado
Entertainment Award – Janie Bryant, Designer for Mad Men presented by Simon Kneen
Corporate Leadership Award – Urban Outfitters’ CEO Glen Senk presented by Anna Sui
The Lord & Taylor Fashion Oracle Award – Marie Claire’s Fashion Director Nina Garcia presented by Michael Kors

The lead sponsor for the Night Of Stars was Lord & Taylor, and participating sponsors were Arcade Marketing, bebe,
Givaudan and InStyle magazine. BF

DECEMBER 2010 / 59 / B E A U T Y FA S H I O N
Autumn Harvest (continued from page 39)

Takasago’s Valerie Belmont and


IFF’s Kristiina Raisanen, Susan McEwen and MarieAnna Ferdinand of Romane Robertet’s Ray Horne, Max Delaunay and Martha
Olivier Delcour Fragrances Basanta

Maesa Group’s Natasha Turlinski, Jill Carlucci, Tamar Kamen and Miki Iba Givaudan’s Cathy Torelli, Rose Eckert and Lisa Marie Griffin

The Estée Lauder Companies’ Phebe Port, Jill McNamee and Beauty Avenue’s Marie Fry and Grace Garcia (2nd r.), with IFF’s Jessica
Liz Moran Costa-Desmond and Rachel Weinhausen

Coty Prestige’s Breanna Martin, Sarah Goldin, Natalie Suarez and The Estée Lauder Companies’ Rita Chen, Mitra Ghajar-Dowlatshahi,
Kelley McAuliffe Janice Hall and Eileen Ahasic

Contrasting earthy flavors that included an element of damom, black pepper, clove, thyme, bay leaf, olibanum
heat, the second course of Ahi tuna was topped with a and was based off of a creamy musk note.
ginger kaffir marinade and complemented Mr. Nilsen’s The evening concluded with a maple pot de crème
scent. Inspired by the spicy warmth of autumn, notes of topped with almond praline, poached figs and roasted
lime oil, shiso, pink pepper, ginger, purple ginger and apples, joined together with Leacock’s Bual 10 year
jalapeno came together and played off of the rich 2005 Madeira, from the Madeira Islands in Portugal. A seamless
Cru d’Arche-Pugneau Sauternes from Bordeaux, France. addition to the dessert and wine, Mr. Nilsen’s fragrance
The third course featured a Sirloin with a Parsnip Purée was a warm, sweet scent that included notes of rosemary,
and Ms. Baumann’s choice of a 2007 nine barrels reserve thyme, praline, davana, maple syrup and immortelle.
Merlot from Shinn Estate Vineyards in North Fork, New After a rich evening of epicurean indulgence, Ms. Bau-
York. Mr. Nilsen orchestrated a fragrance that captured mann bid farewell and hoped that everyone took pleasure
the full-bodied richness of masala spice, coriander, car- in the “sensory magic in food, wine and fragrance.” BF

DECEMBER 2010 / 60 / B E A U T Y FA S H I O N
TALES FROM THE THAMES SAN FRANCISCO BEAT
(continued from page 41) (continued from page 42)

Harrods’ Marigay McKee (c.), with guests Jill Zarin and Ayda Williams
at the champagne reception

To celebrate the opening of The Perfume Diaries exhi-


bition, Harrods held a sparkling champagne reception in
the store’s Georgian Restaurant. Guests from the beauty
industry gathered to witness the unveiling.
Nordstrom’s Fragrance Specialist Dawn Barker displays Thierry
Marigay McKee, Fashion & Beauty Director of Har- Mugler’s ANGEL.
rods, gave thanks to everyone involved in creating the
celebration of fragrance. “This exhibition celebrates
everything that the fragrance world has to offer, the inspi-
ration, the ingredients, the Perfumers and the marketing;
every element steeped in the most fascinating stories and
history as you will soon see when you look around,” Ms.
McKee stated fondly.

Aramis & Designer Fragrances’ Quita Davis with Harrods’ Annalise


Quest and Amandine Ohayon

Following Ms. McKees’ welcome, speeches were given Perfumer Laurie Stern and Beauty Fashion’s Raphaella Barkley
by Annalise Quest, General Merchandise Manager for
Beauty of Harrods, Ms. Hockley and Mr. Dove, who touch of rose leaf absolute. Bed of Roses is hardly a
explained that acting as Curator “Was like asking a child light and easy summer-scent; it is a perfume for heating
to choose whatever gifts he would like to put under a up a frosty night. Ms. Stern actually dedicated this spe-
giant Christmas tree. It happens that this Christmas tree is cial bouquet to me! “I dedicate Bed of Roses to Raphael-
the most famous store in the world, and the exhibition la for her incredible support of the natural fragrance
has the same historical importance as the houses whose industry. She is an avid rose perfume lover and exten-
exhibits are shown within it. It is interesting to see how sively researches rose perfumes,” she stated recently.
the teams have been inspired, as they have discovered Ms. Stern creates her perfumes from natural, organic
their own patrimony. It is amazing how this exhibition and botanical essences, and she spent over ten years
raises the global standard for our industry, and I am hon- studying the world of fragrance. She produces wondrous
oured to have played some small part in this important perfumes, colognes, body oils, bath salts and body frost-
piece of perfumery history”. ings using natural floral, wood, seed and spice essences
As guests first viewed The Perfume Diaries, they in a studio overlooking the San Francisco Bay. To learn
couldn’t help but to fall in love with the exhibits, archives more about Bed of Roses Velvet & Sweet Pea’s Purrfum-
and the stories of the fragrances. BF ery fragrances and products, visit purrfumery.com. BF

DECEMBER 2010 / 61 / B E A U T Y FA S H I O N
DENVER DOINGS
(continued from page 43)

Clinique Consultant Rebekah Stevens gives a makeover to the delighted Karen Shimamoto.

Facebook, where they can post career questions


on our page.”
In addition to sharing career insights online and
on campuses, Clinique is also conducting a
search for an outstanding intern to join their team
in the summer of 2011. Students are encouraged
to apply at the Clinique Fresh Faces Tour or by
visiting cliniquefreshfaces.com. According to Cli-
nique’s Manager of Global Communications
Christine Sforzo Karczewski, several thousand
students have already applied for the prestigious
internship. Clinique and Teen Vogue will narrow
the intern field down to 25 finalists and will then
send emails to the thousands of women who have
participated in the tour, to ask them to vote for
their favorite intern candidates. The voting will go
viral through Facebook and Twitter, and the top
five will be flown to New York City. The candi-
dates will participate in a Teen Vogue photo shoot
as well as interview with beauty executives, who
will then select the final winner. The winner will
receive a paid internship with Clinique this sum-
mer, including a week of working behind-the-
Teen Vogue’s Eva Chen with Ms. Gentry and Clinique’s Christine Sforzo Karczewski scenes at Teen Vogue. BF

DECEMBER 2010 / 62 / B E A U T Y FA S H I O N
HOUSTON COUNTERPOINTS
(continued from page 44)

ting partners. “It’s a good match…dynamic retailing,”


said Mr. Perdis, “The customer wants to have selection
and freedom. She doesn’t want to be dictated to. Stage
Stores has a vision to serve greater America.” The best-
sellers of the Napoleon Perdis Cosmetics line include the
Auto Pilot Pre-foundation Primer, Camera Finish–a silk
finish powder foundation compact, Neo Noir Liquid Lin-
er and the Luminous Lip Veil, liquid lipstick enriched
with Aloe Vera. The philosophy behind Napoleon Perdis
Cosmetics is that inspiration comes from everywhere–
from fashion and Hollywood to music and art. Mr. Perdis
takes those concepts and creates beauty trends that are
practical and sophisticated.

Makeup Artists show customers how to mix and match at Emani Minerals.

A Napoleon Perdis Cosmetic Makeup Artist demonstrates the latest


look of shimmering colors for a customer.

The evening also


included Andrew Hall,
President and CEO of
Stage Stores’ Kim Bell (right) welcomes Michelle Doan, Founder of
Stage Stores, Inc., pre-
Emani Minerals. senting gifts to two
local school Teachers,
Beauty Advisers debuted bold fall colors and demon- recognizing their
strated how to use their products. Emani Minerals pre- achievements as
sented the Pressed Mineral Foundation that’s breathable “Teacher of the Year”
and adjustable, simply by layering with a brush or and their contributions
sponge. Emani Minerals Hydrating Mineral Lipstick con- to the community. “We
tains 80% organic extracts and uses all-natural ingredi- Mr. Hall with Napoleon Perdis have a strong connec-
ents, and the creamy texture infuses oils and vitamins tion with the communi-
onto one’s lips, keeping them soft and nourished. Anoth- ty. Most of our stores are in small towns,” said Mr. Hall.
er highlight was at the Bremenn Research Lab table. Two “Customers can come in, and they can experiment and
consultants enthusiastically offered samples and rubbed feel good about themselves. We’re very happy to extend
specialty creams on the back of customers’ hands. Hylex- these product lines.”
in®, formulated to help reduce the appearance of dark Judging from the crowd and the buzz that circulated
under-eye circles and Upper Eyelid Lifter®, were two of around the Beauty Bar, the latest renovation at Palais Royal
the most popular creams. proved to be a stunning success. “We’re very excited about
Napoleon Perdis, CEO and Creator of his makeup line, the Beauty Bar and what it represents,” said Ms. Johnson.
noted that Stage Stores and his cosmetics were very fit- “We think it’s a great service to our customers.” BF

DECEMBER 2010 / 63 / B E A U T Y FA S H I O N
BEAUTY
FASHION FEBRUARY 8th
James E. Marshall OCD Foundation
APRIL 23rd
Fragrance Foundation

EVENTS Beyond Beauty Dinner Honoring


Givaudan’s Cosimo Policastro and
FiFi Finalists Breakfast
Mandarin Oriental • NYC 8:30 AM

CALENDAR
Marie Claire’s Nancy Berger Cardone Members Only (A)
Union League Club • NYC 6:00 PM (B) (TA) (212) 725-2755 x103
(608) 845-3664 www.fragrance.org
SUBJECT
FEBRUARY 15th APRIL 28th
(A) Awards Cosmetic Executive Women ICMAD
(B) Benefit Newsmaker Forum with Walmart’s FDA Cosmetic Regulations Workshop
(E) Retail Event Carmen Bauza NYC 9:00 AM (TA)
(I) Product Intro Harmonie Club • NYC 5:30 PM (R) (S) (TA) (847) 991-4499
(M) Meeting (646) 929-8026 www.icmad.org
(P) Press Trip www.cew.org
(R) Reception APRIL 30 - MAY 3rd
(S) Seminar FEBRUARY 24th NACDS
ICMAD Annual Meeting
(T) Trade Show
Techical/Regulatory Forum The Phoenician • Scottsdale AZ (M)
ADMISSION DETAIL Balboa Bay Club & Resort • Newport Beach CA (703) 549-3001
(847) 991-4499 www.nacds.org
(IO) Invitation Only www.icmad.org
(TA) Tickets Available
FEBRUARY 28 - MARCH 2nd MAY 16 - 20th
* Phone numbers provided are for Personal Care Products Council
further information. Personal Care Products Council
Annual Meeting Legal & Regulatory Conference
The Breakers • Palm Beach FL (M) Ritz Carlton • San Francisco CA (M)
(202) 331-1770
2010 (202) 331-1770
www.personalcarecouncil.org
MARCH 9th
DECEMBER 2nd Cosmetic Executive Women MAY 17th
FIT Master’s Program (Cosmetics & Beauty Awards Product Demonstration Luxe Pack-Pratt
Fragrance Marketing and Management) Metropolitan Pavilion • NYC 6:00 PM Art of Packaging Award Benefiting the
Open House for Fall 2011 Admissions (R) (IO) Marc Rosen Scholarship for Graduate
with Alumni Panel (646) 929-8026 Packaging Design Honoring P&G Prestige
FIT • NYC 6:00 PM www.cew.org University Club • NYC 6:30 PM
(212) 217-4319 Reception, Dinner (A) (B) (TA)
www.fitnyc.edu/cfmm MARCH 10th (212) 925-2507
March of Dimes www.luxepack.com
DECEMBER 10th Beauty Ball
Cosmetic Executive Women NYC 7:00 PM (B) (TA) MAY 18 - 19th
Beauty of Giving Luncheon (212) 353-8353 Luxe Pack New York
Honoring Shiseido’s Heidi Manheimer Metropolitan Pavilion • NYC (T)
Waldorf=Astoria • NYC 11:00 AM (A) (TA) MARCH 18 - 20th (212) 274-8508
(646) 929-8026 Beauty International www.luxepack.com
www.cew.org Trade Fair for Cosmetic, Nail, Foot &
Wellness Professionals
MAY 19th
2011 Dusseldorf Germany (T)
(312) 781-5180 Fashion Institute of Technology
www.beauty-international.com Master’s Program
Capstone Presentations & Reception
JANUARY 25th FIT • NYC 5:30 PM (A) (IO)
Fragrance Foundation MARCH 18th
(212) 217-4306
Hot Off the Press ICMAD
www.fitnyc.edu/cfmm
Members Only Reception at Cosmoprof Bologna
The Plaza • NYC 7:45 AM Bologna Italy (R)
(847) 991-4499 MAY 20th
(212) 725-2755
www.icmad.org Cosmetic Executive Women
www.fragrance.org
Beauty Awards Luncheon
JANUARY 27th MARCH 29 - 30th Waldorf=Astoria • NYC 11:00 AM (A) (TA)
Skin Cancer Foundation Luxe Pack Shanghai (646) 929-8026
Sunscreen Symposium Shanghai Intl Convention Center www.cew.org
NYC 9:00 AM Shanghai China (T)
www.skincancer.org (212) 274-8508 MAY 25th
www.luxepack.com Fragrance Foundation
JANUARY 30 - FEBRUARY 3rd FiFi Awards
EX•TRACTS at NYIGF APRIL 9 - 10th The Downtown Armory • NYC 6:00 PM
Javits Center • NYC (T) Global Art of Perfumes (A) (TA)
(800) 272-SHOW Trends in Fragrance, Skincare and Colors (212) 725-2755 x103
www.extractsny.com Maritim Hotel • Dusseldorf Germany (T) www.fragrance.org

BEAUTY FASHION (ISSN00057487) is published monthly by Beauty Fashion 16 E. 40th Street, Suite 700 New York, NY 10016 U.S.A. (212) 840-8800. Fax: (212) 840-7246. Subscription:
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DECEMBER 2010 / 64 / B E A U T Y FA S H I O N
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