W.K.

KELLOGG FOUNDATION FOOD & FITNESS INITIATIVE DIRECTORY OF RESOURCES There are hundreds of resources and tools that could inform the work of local Food & Fitness initiative. This document pulls together some of the more high-level online and print resources, from organization websites to issue-related reports and communications toolkits. In addition to providing important background information, there are a variety of useful tools and best practices that can guide the work in your community. For additional resources, please contact members of your TAP Team specific to your area of interest. They can connect with you resources tailored to your community’s unique needs. BUILT ENVIRONMENT AND PHYSICAL ACTIVITY Active Living by Design http://www.activelivingbydesign.org One the Robert Wood Johnson Foundation’s Active Living programs, Active Living by Design offers insights on increasing physical activity through community design, public policies and communications strategies. Active Living Research Summaries http://www.activelivingresearch.org/resourcesearch/summaries Active Living Research produced three valuable summaries of what it has learned about designing active living environments: “Designing to Reduce Childhood Obesity,” “Designing for Active Transportation” and “Designing for Active Recreation.” American Journal of Health Promotion Special Issue http://www.activelivingbydesign.org/index.php?id=51 This special issue, Health Promoting Community Design, includes various articles exploring the connection between community design and public health. American Journal of Preventive Medicine, Vol. 28 http://www.ajpm-online.net/issues The journal’s Vol. 28, February, Supplement 2 issue is devoted to active living. “Failing Fitness” http://www.calendow.org/reference/publications/pdf/disparities/Policy6_references. pdf This California Endowment brief looks at physical education in California’s schools and identifies research-based strategies for increasing physical activity among all students. National Center for Safe Routes to School Tools and Case Studies http://www.saferoutesinfo.org The National Center for Safe Routes to School shows how communities can build safe, welcoming environments for kids walking or biking to school and for pedestrians and bicyclists of all ages.

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Pedestrian and Bicycle Information Center http://www.pedbikeinfo.org The Center’s website offers information and materials for building safe places for walking and bicycling, as well as a searchable image library with thousands of photos for public use. “Physical Education Matters” http://www.calendow.org/reference/publications/pdf/disparities/Activity%20Matters _final.pdf This brief from The California Endowment looks at the quality and quantity of physical education offered to K-12 students in California. Robert Wood Johnson Foundation Active Living Programs http://www.rwjf.org/portfolios/npolist.jsp?iaid=138 Robert Wood Johnson Foundation funds additional Active Living programs that offer links to useful resources. COMMUNICATIONS The Communications Toolkit http://www.causecommunications.org/clients-cause.php Produced by Cause Communications, this comprehensive guide offers practical information on navigating communications for the nonprofit world with practical information in various areas of communications. “Conceptualizing U.S. Food Systems with Simplifying Models” http://www.wkkf.org/DesktopModules/WKF_DmaItem/ViewDoc.aspx?LanguageID= 0&CID=4&ListID=28&ItemID=5000184&fld=PDFFile This research report focuses on communications models aimed at helping Americans think more productively about food systems. “Framing the Food System: A FrameWorks Message Memo” http://www.wkkf.org/DesktopModules/WKF_DmaItem/ViewDoc.aspx?fld=PDFFile&C ID=4&ListID=28&ItemID=5000183&LanguageID=0 The memo details the findings of FrameWorks Institute research on Americans’ attitudes about the food system and reforms that food policy advocates put forward to improve it. “Implications of the Consumer Frame for Food and Fitness: Cognitive Analysis of Media Depictions” http://www.wkkf.org/DesktopModules/WKF.00_DmaSupport/ViewDoc.aspx?fld=PD FFile&CID=383&ListID=28&ItemID=5000322&LanguageID=0 Created by the FrameWorks Institute with W.K. Kellogg Foundation support, this report offers critical lessons about how individuals process information related to food and fitness.

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“Upside Down Fate: Analysis of a Priming Survey Exploring Views of the Food System” http://www.wkkf.org/DesktopModules/WKF.00_DmaSupport/ViewDoc.aspx?fld=PD FFile&CID=294&ListID=28&ItemID=5000182&LanguageID=0 This FrameWorks Institute report summarizes the findings of a national telephone survey to determine the effects of various conceptual frames on people’s understanding of the food system. W.K. Kellogg Foundation Online Communications Toolkit http://www.wkkf.org/default.aspx?tabid=75&CID=385&NID=61&LanguageID=0 Intended to help nonprofit organizations effectively use communications, the toolkit includes detailed steps needed to understand options, identify resources, plan, implement and evaluate a strategic communications plan.

HEALTH DISPARITIES “Active Living Diversity Project” http://www.rwjf.org/pr/product.jsp?id=15745&topicid=1297 Detailed in this report, the project identifies opportunities for developing effective programs to increase physical activity and healthy eating in the African American, Latino and Native American communities. “The Health Benefits of Parks” http://www.tpl.org/tier3_cd.cfm?content_item_id=21053&folder_id=175 This white paper from the Trust for Public Land draws from the latest research to demonstrate how parks support and promote healthy lifestyles, and reveal the disparities in park equity. Healthy Eating/Active Living Convergence Partnership http://www.hphp.us/resource_links/health_disparities.htm The Partnership’s website includes links to numerous reports on health disparities. Prevention Institute http://www.preventioninstitute.org/healthdis.html The Institute’s website offers a wealth of information, including reports and links to other sites, about the disproportionate burden of disease borne by minorities and other segments of the U.S. population. “Reducing Health Disparities through a Focus on Communities” http://www.policylink.org/Research/HealthDisparities This PolicyLink brief explores policies and practices aimed at reducing health disparities in low-income communities and communities of color. “Safety, Growth, and Equity: Infrastructure Policies that Promote Opportunity and Inclusion” http://www.policylink.org/Research/Safety_Growth_Equity/default.html Also from PolicyLink, the brief looks at the role of equitable infrastructure planning in sustaining and reinforcing community.

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LOCAL FOOD SYSTEMS “Counties and Local Food Systems: Ensuring Healthy Foods, Nurturing Healthy Children” http://www.farmlandinfo.org/farmland_preservation_literature/index.cfm?function= article_view&articleID=34931 Published by the National Association of Counties Center for Sustainable Communities, this report covers topics such as food councils, farm-to-school programs, infrastructure for local producers and agricultural conservation easements. “Cultivating Common Ground” http://www.preventioninstitute.org/pdf/Cultivating_Common_Ground_112204.pdf This Prevention Institute report offers insights on how to create a synergistic movement between health and sustainable agriculture. “Eat Fresh and Grow Jobs, Michigan” http://www.mottgroup.msu.edu/portals/mottgroup/downloads/eatfresh.pdf This report looks at how increased sales of fresh, local food may significantly boost employment and personal income. “Healthy Food, Healthy Communities: Improving Access and Opportunities Through Food Retailing” http://www.policylink.org/Research/HealthyFood This PolicyLink report highlights examples of increasing healthy food retailing, illustrating three of the most promising strategies: developing new grocery stores, improving the selection and quality of food in existing smaller stores, and starting and sustaining farmers’ markets. “Improving Access to Healthy Foods: A Guide for Policy-Makers” http://www.activelivingleadership.org/uploads/PDFs/healthyfoodprimer2007.pdf This concise brief explores actions at the state and local levels that can facilitate healthy eating and improve access to affordable, healthy foods. “Making the Farm / School Connection” http://www.leopold.iastate.edu/research/marketing_files/minnesota.pdf This study looks at the opportunities and barriers to greater use of locally grown produce in public schools as identified by food service directors. “Policy Guide on Regional and Community Food Planning” http://www.planning.org/policyguides/pdf/food.pdf Over the last few years, interest in food system issues by the planning community has been on the rise. At the 2005 American Planning Association (APA) National Planning Conference in San Francisco, a special track of sessions on food planning subjects was held for the first time in APA's history. And, in 2007, the APA released this policy guide.

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“Public Markets as a Vehicle for Social Integration and Upward Mobility” http://www.pps.org/info/projects/ford_market_research Produced by the Project for Public Spaces in Association with Partners for Livable Communities, this report demonstrates how public markets can enhance the potential for social integration in public spaces and create a sustainable vehicle for upward mobility and individual empowerment MULTICULTURALISM “Is Reconciliation Possible? Lessons from Combating ‘Modern Racism’” http://www.visions-inc.org/Is%20Reconciliation%20Possible.pdf This paper was presented by Dr. Valerie Batts of VISIONS, Inc., two weeks after September 11th at a scheduled meeting of the bishops of the Episcopal Church, USA, on the topic of "globalization and difference." Dr. Batts delves into how multiculturalism is inherent to reconciliation, and illustrates how a dynamic multicultural learning process takes place to create change and acceptance. “Ten Critical Success Factors for a Multicultural Initiative” http://www.visions-inc.org/10%20Critical%20Success%20Factors%202.pdf These critical success factors are derived from VISIONS, Inc.’s, over 20 years experience with its clients. They represent observations from both what has worked and what has not worked as a wide variety of organizations have worked to launch and sustain effective multicultural initiatives. VISIONS, Inc. http://www.visions-inc.org One of the TAP Group organizations, VISIONS assists in creating environments where differences are recognized, understood, appreciated and leveraged to achieve greater productivity and creativity, and where all can perform to their full potential. The VISIONS website offers a variety of useful resources and background information to enhance understanding of multiculturalism and multicultural process. OBESITY: KEY REPORTS “F as in Fat: How Obesity Policies are Failing in America, 2006” http://www.activeliving.org/node/510 The Trust for American’s Health report discusses recent trends in obesity including specific state data, a timeline of national activities related to obesity, results from a survey of state experts and comprehensive strategies to combat obesity. “Preventing Childhood Obesity: Health in the Balance” http://www.nap.edu/catalog.php?record_id=11015 This Institute of Medicine study examines the nature, extent and consequences of obesity in U.S. children and youth, and offers a prevention-oriented action plan with short-term and longer-term interventions.

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“Progress in Preventing Childhood Obesity: How Do We Measure Up?” http://www.iom.edu/Object.File/Master/36/984/11722_reportbrief.pdf A follow-up to “Preventing Childhood Obesity: Health in the Balance,” this Institute of Medicine report looks at the nation’s progress in preventing childhood obesity and outlines an action plan for researchers, professionals and advocates. PLANNING AND ECONOMIC DEVELOPMENT American Planning Association (APA) on Food System Planning http://www.planning.org/divisions/initiatives/foodsystem.htm Learn why the APA considers food system planning a “planning” issue, and one its members should be concerned about. Access APA resources on food system planning and keep abreast of the Food System Planning Working Group. “Commercial Revitalization Planning Guide” http://www.lisc.org/content/publications/detail/6100 This resource, developed by the Local Initiatives Support Corporation, is dedicated to helping communities plan and implement commercial corridor revitalization programs. The Guide is filled with detailed direction that will provide practitioners with a starting point for strategic, comprehensive planning—from research to planning to implementation. Healthy Communities through Collaboration http://www.planning.org/research/healthycommunities.htm The American Planning Association has entered into a partnership with the National Association of County and City Health Officials to restore the bridge between landuse planning and public health practice. The two organizations are exploring shared objectives, providing tools, and recommending options and strategies for integrating public health considerations into land-use planning. Local Initiatives Support Corporation (LISC) http://www.lisc.org/ LISC helps resident-led, community-based development organizations transform distressed communities and neighborhoods into healthy ones—good places to live, do business, work and raise families. Previous work has looked at how food markets can affect low-income neighborhoods, providing case studies that illustrate their significant impact. POLICY AND POLICY CHANGE The ENACT Local Policy Database http://www.preventioninstitute.org/sa/policies/index.php The database is an online resource of local policies that can improve opportunities for healthy eating and physical activity.

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The National Conference of State Legislators Healthy Community Design Legislation Database http://www.ncsl.org/programs/environ/healthyCommunity/healthycommunity_bills. cfm NCSL’s Healthy Community Design Legislation Database allows users to search by state, topic area and bill-specific fields. “Nutrition Standards for Foods in Schools: Leading the Way toward Healthier Youth” http://www.iom.edu/CMS/3788/30181/42502.aspx This Institute of Medicine report provides recommendations about appropriate nutritional standards/policies for the availability, sale, content and consumption of foods at school, with attention to competitive foods. PolicyLink http://www.policylink.org PolicyLink highlights new research, advocacy campaigns, policy strategies and promising practices to achieve economic and social equity from communities across the country. STRATEGIC PLANNING AND ASSESSMENT ENACT: Environmental Nutrition and Activity Community Strategies http://www.preventioninstitute.org/sa/enact/members/index.php Created by the Prevention Institute, the website provides a concrete menu of strategies designed to help communities improve nutrition and activity environments on a local level. Promoting Active Communities http://mihealthtools.org/communities This series of online resources features tools for assessing community health, including the Promoting Active Communities (PAC) Assessment/Application, Design Guidelines for Active Michigan Communities and the Healthy Communities Toolkit. THRIVE: Tool for Health and Resilience In Vulnerable Environments http://www.preventioninstitute.org/thrive/index.php This online tool is intended to help communities understand and prioritize the factors that can help improve local health and safety. “What's Cooking in Your Food System? A Guide to Community Food Assessment” http://www.foodsecurity.org/cfa_guidebook.html This guide, published by the Community Food Security Coalition, informs and supports the development of community food assessments as a tool for increasing community food security and creating positive change.

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