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®

SanDisk Retail Branding and


Graphic Design
Guidelines
The SanDisk Retail Branding and Graphic Design Guidelines are
an important component of the SanDisk branding strategy. The
inherent “look and feel” of SanDisk retail collateral is achieved by
providing visual cues that make it easy to identify the SanDisk
brand. The consistent application of these guidelines gives
readers a kind of shorthand that makes it easier to identify our
products and collateral. The SanDisk Retail Branding and Graphic
Design Guidelines are built around a visual vocabulary of graphic
elements such as the SanDisk logo, typefaces, shapes, colors,
and photographs. Together, they provide a uniform look that
makes SanDisk communications recognizable anywhere in
the world.
CONTENTS

Elements of the SanDisk Retail Branding and Graphic Design Guidelines .................................................................................................. 4
SanDisk Retail Collateral Typography .............................................................................................................................................................................. 5
Color Palette ................................................................................................................................................................................................................................. 6
Using the SanDisk Logo .......................................................................................................................................................................................................... 7
Using the SanDisk Logo with Tagline................................................................................................................................................................................ 8
Improper Use of the SanDisk Logo .................................................................................................................................................................................. 9
Improper Use of the SanDisk Logo with Tagline ......................................................................................................................................................10
The SanDisk Color Wave .....................................................................................................................................................................................................11
Specifications of the Color Wave ....................................................................................................................................................................................12
Guidelines for Photography ...............................................................................................................................................................................................13
Guidelines for Card Size ........................................................................................................................................................................................................14
Using the Design Templates ...............................................................................................................................................................................................15
End-user Brochures (Small) ................................................................................................................................................................................................16
End-user Brochures (Large) ...............................................................................................................................................................................................17
Flyers (Small) ..............................................................................................................................................................................................................................18
Flyers (Large) ..............................................................................................................................................................................................................................19
Retail Brochure ...........................................................................................................................................................................................................................20
Brand Identity for SanDisk Ultra® II and SanDisk Extreme® .............................................................................................................................21
SanDisk Trademarks ...............................................................................................................................................................................................................22
Use of the SanDisk Trademark on Products ...............................................................................................................................................................23
Design and Production Resources ..................................................................................................................................................................................24

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 3


Elements of the SanDisk Retail Branding and Graphic Design Guidelines

The SanDisk Retail Branding and Graphic THE SANDISK LOGO PRODUCT PHOTOGRAPHY

Design Guidelines are composed of


standard elements that form a visual
vocabulary giving SanDisk branded material
its distinctive look. These elements include
the SanDisk logo, typefaces, colors, and T H E S A N D I S K LO G O W I T H TAG L I N E
graphic elements such as the SanDisk color
wave, photography, and standard template.

The SanDisk Retail Branding and Graphic


Design Guidelines are designed for use
by authorized users and licensees of
SanDisk trademarks. These guidelines do T YPEFACES

not allow or authorize other third parties


to use SanDisk trademarks and trade dress
elements without express authorization ABCDEFGHIJKL
from SanDisk Corporation. For authorized
users and licensees of SanDisk trademarks,
these guidelines should be used in
MNOPQRSTUV
conjunction with the terms outlined in S TA N DA R D T E M P L AT E
COLOR PALET TE
any written agreements entered into
with SanDisk. In the event of any conflict
between these guidelines and the terms
outlined in a written agreement with
SanDisk, the written agreement prevails.

SANDISK COLOR WAVE

4 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


SanDisk Retail Collateral Typography

Typography is a key element of the TO DAY S A N S L I G H T TO DAY S A N S M E D I U M

SanDisk look. All SanDisk retail collateral


materials are based on the typeface
Today Sans shown here. When creating ABCDEFGHIJKL ABCDEFGHIJKL
new retail collateral for SanDisk, only use
the fonts in the Today Sans family.
Today Sans can be obtained online at
abcdefghijklmnop abcdefghijklmn
www.myfonts.com. It is available in both
TO DAY S A N S L I G H T I TA L I C TO DAY S A N S M E D I U M I TA L I C
Type 1 and OpenType formats. Please
use Type 1 format fonts for all SanDisk
collateral projects.
ABCDEFGHIJKL ABCDEFGHIJKL
abcdefghijklmnop abcdefghijklmno
TO DAY S A N S R EGU L A R TO DAY S A N S B O L D

ABCDEFGHIJKL ABCDEFGHIJKL
abcdefghijklmno abcdefghijklm
TO DAY S A N S R EG U L A R I TA L I C TO DAY S A N S B O L D I TA L I C

ABCDEFGHIJKL ABCDEFGHIJKL
abcdefghijklmnop abcdefghijklmn

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 5


Color Palette

Within the SanDisk Retail Branding and PANTONE Color Bridge Coated C M Y K R G B HEX
Graphic Design Guidelines, color is used Printed Documents MS Word or PowerPoint Web
Documents
to provide an aesthetic linkage between 1 SANDISK RED
documents and to lend an overall visual
PMS 485 0 97 100 0 238 50 36 #052B1E
consistency. Color is also used to represent
specific product groups within the system
2 SANDISK GENERAL-USE COLORSd
providing a clear visual code, making it
PMS 2582 46 72 0 0 233 153 74 #A44DC4
easier to distinguish one set of product
collateral from another. PMS 130 0 30 100 0 149 97 168 #F0AB00

PMS 279 68 4 0 0 19 186 238 #4B92DB


To the right is the SanDisk color palette.
PMS 346 55 0 47 0 240 171 161 #72CE9B
When creating SanDisk collateral, choose
appropriate colors from this selection.
The palette is divided into three categories:
1) The first category is the SanDisk 3 S A N D I S K P RO D U C T CO LO R S F O R S TA N DA R D P RO D U C T L I N E

corporate red. PANTONE Color Bridge Coated Product Group C M Y K R G B HEX


Cruzer® Family
2) The second category contains general- 376C 53 0 96 0 113 196 70 #0DC446

use colors that can be applied where the 288C SD™, SD Plus™, SDHC™, microSD™, 100 75 6 24
miniSD™, MicroMate™, and MobileMate™ 0 80 152 #005098
corporate color or product line colors TransFlash™ Card
3005C 100 28 0 0 0 92 140 #005CBC
may not be appropriate. Memory Stick PRO Duo™
2587C 66 76 0 0 111 87 164 #6F57A4
3) The third category contains colors that CompactFlash® Card
5405C 71 30 13 41 45 99 136 #2D6388
are used to represent specific product
1815C MMCMobile™ Card 13 96 81 54 255 217 0 #FFD900
groups. If you are considering colors
116C SanDisk Photo Album 0 12 100 0 255 231 105 #FFE769
other than SanDisk red for product
xD-Picture Card™
collateral, please choose the color 101C 0 0 70 0 255 245 110 #FFF569
Readers, Adapters, and V-Mate™
associated with that product group. 525C 71 90 9 37 75 38 100 #4B2664
Black Mobile MS Family 0 0 0 100 0 0 0 #000000

Colors are defined as both PMS*, RGB, and their CMYK equivalents. Whenever possible, the SanDisk red should always be printed
as PMS 485. Do not match colors from this page. Use an official PANTONE swatchbook or a calibrated CMYK color chart.

6 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Using the SanDisk Logo

The SanDisk logo is the cornerstone of the T H E S A N D I S K LO G O M U S T A LWAYS H AV E A C L E A R A N C E EQUA L TO AT L E A S T 5 0 % O F T H E LO G O H E I G H T.

SanDisk brand and symbolizes the integrity


of the company and its products. It should
.5x
be used carefully and displayed correctly
and consistently.
1x Clear-Space Requirements
• The SanDisk logo is designed to stand on The SanDisk logo should be surrounded
its own and should not be used as part of .5x
on all sides by a clear space equal to at
a headline, phrase, or sentence. least 50% of the logo’s height.

• Always use the official SanDisk logo


artwork, which can be obtained from
T H E S A N D I S K LO G O M AY A PPE A R I N R E D, B L AC K , O R W H I T E .
the SanDisk Corporate Marketing
Communications Department.
• TheSanDisk logo should always appear
in PMS 485 red, solid black, or white.
• When using the SanDisk logo in black
or red, it should always appear against
a white background.
• When reproducing the SanDisk logo in
white, it should only appear on a black-
Preferred Color Usage Acceptable Color Usage
or red-colored background. When possible, the SanDisk logo should The SanDisk logo may appear reversed
• For approved special circumstances, appear reversed out of SanDisk red or in out of black or in black against a white
SanDisk red against a white background. background.
the SanDisk logo can be used against See the Color Palette section for the
an alternate colored background. In formula for SanDisk red.
these instances, the logo must be in white
against a darker-colored background or Special Circumstances
black against a lighter-colored background. The SanDisk logo may appear in
Notes: white against a darker-colored
• The SanDisk logo should always have a Please contact the SanDisk Corporate Marketing Communications background or black against a
minimum space clearance of no less than Department to discuss special circumstances. lighter-colored background.
50% of the logo height on all sides from The SanDisk Corporate Logo Guidelines are available for
any other printed area. download on the SanDisk Web site in the online media kit:
http://www.sandisk.com/Corporate/MediaKit/

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 7


Using the SanDisk Logo with Tagline

When using the SanDisk logo along with the T H E S A N D I S K LO G O W I T H TAG L I N E M U S T A LWAYS H AV E A C L E A R A N C E EQUA L TO AT L E A S T 5 0 % O F T H E LO G O H E I G H T.

tagline, it should always be used in a manner


consistent with these guidelines:
• The SanDisk logo with tagline is designed .5x
to stand on its own and should not be used
as part of a headline, phrase, or sentence.
1x
• Always use the official artwork, which can
Clear-Space Requirements
be obtained from the SanDisk Corporate The SanDisk logo with tagline should be
Marketing Communications Department. .5x surrounded on all sides by a clear space
equal to at least 50% of the logo’s height.
• The SanDisk logo with tagline should
always appear in PMS 485 red, solid black,
white, or a combination of red and black. T H E S A N D I S K LO G O W I T H TAG L I N E M AY A P P E A R I N R E D, B L AC K , W H I T E O R A COM B I N AT I O N O F R E D A N D B L AC K .

• When using the SanDisk logo with tagline


in black or red, it should always appear
against a white background.
• When reproducing the SanDisk logo with
tagline in white, it should only appear on
a black- or red-colored background.
• For special approved circumstances, the
SanDisk logo with tagline can be used
against an alternate colored background.
In these instances, the logo must be in
white against a darker-colored background Preferred Color Usage Acceptable Color Usage
When possible, the SanDisk logo with The SanDisk logo with tagline may
or black against a lighter colored tagline should appear reversed out of appear reversed out of black or in Special Circumstances
background. SanDisk red or in SanDisk red against a black against a white background. The SanDisk logo with tagline may
white background. See the Color Palette appear in white against a darker-
• The SanDisk logo with tagline should
section for the formula for SanDisk red. colored background or black against
always have a minimum space clearance a lighter-colored background.
of no less than 50% of the logo height Notes:
on all sides from any other printed area. Please contact the SanDisk Corporate Marketing Communications
Department to discuss special circumstances.
The SanDisk Corporate Logo Guidelines are available for
download on the SanDisk Web site in the online media kit:
http://www.sandisk.com/Corporate/MediaKit/

8 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Improper Use of the SanDisk Logo

• Never attempt to recreate or modify DO NOT USE THE SANDISK LOGO A S A PART OF A PHRA SE OR SENTENCE .

the SanDisk logo in any way. It should not


be cropped, stretched, outlined, italicized,
or printed over.
• The SanDisk logo should never be
Introducing Memory
incorporated into another logo or
symbol without prior approval.
• The SanDisk logo should never be D O N OT A LT E R T H E S A N D I S K LO G O I N A N Y WAY .

tinted or screened.
• The SanDisk logo should never be
reproduced smaller than one inch
wide without prior approval.
• Do not reproduce the SanDisk logo in a Do not italicize or skew the SanDisk logo. Do not reproduce the SanDisk logo in a color other
than SanDisk red, black, or white.
color other than red, white, or black.
• The SanDisk red logo should not be
used against any colored background
except white.

Do not outline the SanDisk logo. Do not add a shadow, or any other elements to
the SanDisk logo.

Do not reproduce the SanDisk logo at a width smaller


than one inch without prior approval from the SanDisk
Corporate Marketing Communications Department.

Do not reproduce the SanDisk red logo in any other


colored background except white.

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 9


Improper Use of the SanDisk Logo with Tagline

• Never attempt to recreate or modify D O N OT U S E T H E S A N D I S K LO G O W I T H TAG L I N E A S PA RT O F A PH R A S E O R S E N T E N C E .

the SanDisk logo with tagline in any way.


It should not be cropped, stretched,
outlined, italicized, or printed over.
• The SanDisk logo with tagline should
Introducing Memory
never be incorporated into another logo
or symbol without prior approval. D O N OT A LT E R T H E S A N D I S K LO G O W I T H TAG L I N E I N A N Y WAY .

• The SanDisk logo with tagline should


never be tinted or screened.
• The SanDisk logo with tagline should
never be reproduced smaller than
one inch wide without prior approval.
• Do not reproduce the SanDisk logo
with tagline in a color other than red,
white, or black.
• The SanDisk red logo with tagline
should not be used against any
colored background except white.

10 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


The SanDisk Color Wave

The SanDisk color wave is a key element


and serves two purposes. It is primarily
SanDisk Memory Cards
®

used to contain the SanDisk logo. When


it is used for this purpose, it is always at the for Mobile Phones THE SANDISK COLOR WAVE USED A S A DE SIGN ELEMENT.

bottom of the front cover and is always


More Memory. More Fun. More of Your World.
reproduced in PMS 485 red with the
SanDisk logo in white.
When it is necessary to have the SanDisk
logo visible on top of collateral such as
for tradeshows, the color wave element
can be reversed.
As a secondary application, the color wave
can be used as a decorative element or
container for pictures, type, or color.

T H E S A N D I S K CO LO R WAV E CO N TA I N I N G T H E LO G O.

THE SANDISK COLOR WAVE REVER SED.

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 11


Specifications of the Color Wave

The shape of the color wave element PROPER CONSTRUC TION OF THE COLOR WAVE ELEMENT.

should remain constant and should not


be modified in any way. It is important
to maintain the integrity of the curve on
the edge of the wave. Do not attempt to
draw the color wave. Use the official wave
elements provided in the templates that
can be obtained from the SanDisk Corporate
Marketing Communications Department.

IMPROPER CONSTRUC TION OF THE COLOR WAVE ELEMENT.

12 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Guidelines for Photography

Photographic elements are also an EXAMPLES OF LIFEST YLE AND COLLAGE PHOTOGRAPHY.

important part of the SanDisk visual


vocabulary. When photographic images
are of consistently high quality and are
uniform in style and conceptual approach,
they lend a sense of unity to the overall
collateral program and underscore a sense
of integrity and professionalism.
SanDisk photography falls into two broad
categories—lifestyle and product. Lifestyle
images are used to give a sense of the
end-user experience and to put SanDisk
products into the proper context. Lifestyle
images should feature real people in every-
day situations. They should have a candid EXAMPLES OF PRODUCT PHOTOGRAPHY.
and authentic quality and be easy to relate
to. Product photos have a different purpose.
These images are designed to show off the
product and its features, so they should be
kept simple and uncluttered.
When shown together as a group, products
should be size proportionate to each other
as shown in the example to the right.
When using photographs, take care to
ensure that proper clearances are obtained
from the copyright holders. In addition,
clearances to use an individual’s likeness
should be obtained from any identifiable
individual portrayed in a photograph used
for SanDisk marketing materials.

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 13


Guidelines for Card Size

When shown together as a group, the SANDISK CARD SIZES

SanDisk cards should be in proportion


to each other. Listed here are actual microSD
M2
dimensions of the major card sizes.
miniSD
The visuals of the cards (shown as blue SD SD Plus MMCMobile Card
silhouettes) are actual size and can be
used as templates.

Card Inches Millimeters


(Length × Width)

M2 .59843 × .49213 15 × 13
Memory Stick Memory Stick
microSD .5915 × .4395 15 × 11 Duo PRO Duo

miniSD .7865 × .8405 20 × 21 Memory Stick


PRO
SD .9450 × 1.2650 24 × 32
SD Plus .9450 × 1.2650 24 × 32
MMCMobile Card .9465 × .7120 24 × 18
Memory Stick PRO 1.9610 × .8475 50 × 22
Memory Stick PRO Duo 1.2195 × .7860 31 × 20
Memory Stick Duo 1.2195 × .7860 31 × 20
xD-Picture Card
xD-Picture Card .9795 × .7875 25 × 20
CompactFlash 1.6845 × 1.4330 43 × 36 CompactFlash

14 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Using the Design Templates

Design templates have been created in T E M P L AT E E X A M P L E F I N I S H E D E X A M P L E - 8.5 x 11 (inches)

Adobe® InDesign for the most common


collateral configurations. The templates New Products
®
include the basic page construction with From SanDisk
Text boxes and/or column guides are
margins, columns and key elements in place, in place ready for new text. Use the
handy style sheets to format text

along with style sheets that make it easy to with a mouse click. SanDisk Sansa® MP3 Players
Sansa Express™
MP3 Player with FM radio, voice recorder, and super fast
Sansa View™
Your videos on the go
• Big 4” widescreen display
USB 2.0—it’s digital music express! for sharp, clear viewing
format text. Simply open the template in • Smart design with direct connection into USB
port (no cable required)
• Everything you need to play
• Support for a wide array
of video, music, and photo
formats including: WMV,

InDesign, create your layout and save it digital music and FM radio
• Bright 4 line OLED screen
for easy viewing from any angle
MPEG4, AVI, DiVX 5.0,
WMA, MP3, and JPEG
• SD™, SDHC™ memory expansion slot supports
TrustedFlash™ cards such as Disney® Max Clips™

as a new document. • Rechargeable Lithium Polymer battery with


up to 15 hr. battery life*
• Voice recording capability
and SD cards from your digital camera or camcorder
• Preloaded short films, video clips, movie trailers, music,
and photos for fun right out of the box
• microSD™ slot for expanding capacity
• Show videos and photos on your TV with an optional
• Support for many subscription music stores
AV cable (not included)

To request the InDesign templates, please Sansa Connect™


• 8GB** internal flash memory–the equivalent of 33 video
hours or 2,000 songs or thousands of photos***
First WiFi™ MP3 Player from SanDisk • Removable, rechargeable, LiPolymer battery*–just put on

contact the SanDisk Corporate Marketing • Play music and view your photos
• Enjoy Internet Radio wirelessly††
*
another battery pack for extended viewing

Rechargeable batteries may require eventual replacement; actual life and performance
• Get your music subscription library may vary based on usage patterns.

Communications Department. on the go†


• Recommend songs to your friends+

• Connect to any open WiFi network
** 1gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting and
other functions, and thus is not available for data storage.
*** Video: Approximate time for MPEG-4 Video at 512 kbps. Audio: Approximation based
on 4 minute songs at 128 kbps MP3. Photos: At 6 mega pixels; actual number of photos
may vary based on camera model, resolution, and compression.
• Sleek, attractive profile with large 2.2 inch † Requires music subscription service and an open WiFi network.
TFT color screen †† Requires an open WiFi network and may require subscription to access content.

• microSD™ slot for capacity expansion


• Features an internal speaker
• Standard Sansa® 30-pin connector for compatibility with
Made for Sansa accessories

Standard elements are


already placed within
the template

FRONT
F I N I S H E D E X A M P L E S - 393.7 x 173.6 (millimeters)

A perfect fit for your SanDisk Memory Cards


®
SanDisk memory cards for mobile phones
mobile lifestyle.
for Mobile Phones are ideal for storing more music,
From the world leader in flash memory cards.
Store more of your world in your mobile phone—
More Memory. More Fun. More of Your World. more videos, more photos–
more music, more videos, more photos—with the
complete line of mobile memory cards from
more of your world.
SanDisk. You'll find a SanDisk product to fit
every mobile memory need.  SanDisk microSD™
 SanDisk miniSD™
Get more information (and the name of your  SanDisk miniSDHC™
 SanDisk Memory Stick Micro™ M2
nearest SanDisk retailer) at www.sandisk.com.
 SanDisk Memory Stick PRO Duo™
 SanDisk MMCmobile™
 SanDisk MobileMate™ Readers

www.sandisk.com

SanDisk, the SanDisk logo and Store Your World in Ours are trademarks of SanDisk Corporation, registered in the
United States and other countries. MobileMate is a trademark of SanDisk Corporation. SanDisk Corporation is an
authorized licensee of the MultiMediaCard trademark. SD, miniSD, miniSDHC, microSD, the SD logo, miniSD logo and
microSD logo are trademarks. MMCmobile is a trademark of the MultiMediaCard Association. Memory Stick, Memory
Stick PRO, Memory Stick PRO Duo, Memory Stick Duo, the Memory Stick logo, Memory Stick Micro, the Memory Stick
Micro logo, M2 logo and MagicGate are trademarks or registered trademarks of Sony Corporation. Other brand
names mentioned herein are for identification purposes only and may be trademarks of their respective holder(s).
© 2007 SanDisk Corporation. All rights reserved. 80-11-00650 Rev 6 03/07

BACK FRONT

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 15


End-user Brochures (Small)

End-user brochures in this size configuration SAMPLE

are generally used in the U.S., Latin America,


and Pacific Rim. Get more out of your digital SanDisk
®

No matter which digital devices you use,


devices with SanDisk Memory Stick Cards SanDisk offers the full line of Memory Stick
Recommended Specifications: (in inches) Memory Stick cards.
It’s not just Memory Stick...
Get the MOST out of your favorite digital devices products to capture, save, and store
Dimensions 3.625 x 6 it’s SanDisk Memory Stick. your valuable digital data.
If you’re looking for optimal performance, optimal price,
Page margins .4 highest capacities and full compatibility, ask for SanDisk.
We offer the industry’s most complete line of Memory
Stick products for all of your current—and future—digital
Column width 2.825 storage needs. From digital cameras to cell phones, from
digital camcorders to PDAs to digital audio players,
SanDisk Memory Stick cards make all of your digital
Gutter width – devices better. For more information and the name of
your nearest SanDisk retailer, visit us at www.sandisk.com.

*1 megabyte (MB) = 1 million bytes.


✓ SanDisk Memory Stick PRO™
Print end-user brochures on a high-quality 1 gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for
formatting and other functions, and thus is not available for data storage.
✓ SanDisk Memory Stick PRO Duo™

paper with a gloss finish in an 80# text weight.


www.sandisk.com

SanDisk, the SanDisk logo, and Store Your World in Ours are trademarks of the SanDisk Corporation,
registered in the United States and other countries. Memory Stick, Memory Stick PRO, Memory Stick PRO Duo,
and MagicGate are trademarks of Sony Corporation. Other brand names mentioned herein are for identification
purposes only and may be trademarks of their respective holder(s). © 2007 SanDisk Corporation. All rights
reserved. 80-11-01300 Rev 7 1/07

BACK FRONT

SanDisk, a leading supplier of Memory Stick cards, now SanDisk Memory Stick PRO™ SanDisk Memory Stick PRO Duo™
has the industry’s most complete line of Memory Stick Available in 256MB, 512MB, Available in 256MB, 512MB, 1GB, 2GB,
products for all of your current—and future—digital 1GB, 2GB, and 4GB.*
Optimal performance... storage needs. SanDisk Memory Stick cards offer If you’re looking for optimal performance and optimal
and 4GB
At half the size of a standard Memory Stick PRO card,
everything you want – optimal performance, optimal price with the most storage capacity in Memory Stick SanDisk Memory Stick PRO Duo cards feature fast data
Optimal price… price, highest capacities, and full compatibility. Whether
it is a digital camera, cell phone, digital camcorder, PDA
cards, make the SanDisk Memory Stick PRO your top
choice. SanDisk Memory Stick PRO cards are ideal for
transfer and real time recording of high-resolution moving
images and video. SanDisk Memory Stick PRO Duo cards
or other digital device, you can rely on SanDisk to deliver anyone who needs to record and play back DVD-quality are perfect for use with all your digital devices such as digital
Highest capacities... the most complete, affordable digital storage solution to
capture photos and video, enhance cell phone
video in real time, or store high-resolution digital images, cameras, portable audio devices, digital camcorders and
CD-quality music, and any other application that requires more.
capabilities, and manage your personal information.
Guaranteed high performance, fast data transfer, large capacities, and
advanced security.
• High Capacity
• High-Speed data transfer
• High capacity • Built-in MagicGate technology for copyright-
Compatibility... • High-Speed data transfer protected content
• Record and play high quality video • 5-year warranty
• Built-in MagicGate™ technology for

Only from SanDisk. copyright-protected content


• 5-year warranty

I NSI DE

16 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


End-user Brochures (Large)

End-user brochures in this size configuration SAMPLE

are generally used in Europe and Japan.


®
SanDisk No matter which digital devices you use,
Recommended Specifications: (in millimeters) Get more out of your
digital devices Memory Stick™ Cards SanDisk offers the full line of Memory Stick
Dimensions 92 x 210 with SanDisk Get the MOST out of your favorite
digital devices
products to capture, save, and store
Memory Stick cards. your valuable digital data.
Page margins 10 It’s not just Memory Stick...
it’s SanDisk Memory Stick.
If you’re looking for optimal performance, optimal price,
Column width 72 highest capacities and full compatibility, ask for SanDisk.
We offer the industry’s most complete line of Memory
Stick products for all of your current—and future—digital
Gutter width – storage needs. From digital cameras to cell phones, from
digital camcorders to PDAs to digital audio players,
SanDisk Memory Stick cards make all of your digital
devices better. For more information and the name of
your nearest SanDisk retailer, visit us at www.sandisk.com.

Print end-user brochures on a high-quality


paper with a gloss finish in an 80# text weight. *1 megabyte (MB) = 1 million bytes.
1 gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for
formatting and other functions, and thus is not available for data storage.
✓ SanDisk Memory Stick PRO™
✓ SanDisk Memory Stick PRO Duo™

www.sandisk.com

SanDisk, the SanDisk logo, and Store Your World in Ours are trademarks of the SanDisk Corporation,
registered in the United States and other countries. Memory Stick, Memory Stick PRO, Memory Stick PRO Duo,
and MagicGate are trademarks of Sony Corporation. Other brand names mentioned herein are for identification
purposes only and may be trademarks of their respective holder(s). © 2006 SanDisk Corporation. All rights
reserved. 80-11-01301 Rev 4 01/06

BACK FRONT

SanDisk, a leading supplier of Memory Stick cards, now SanDisk Memory Stick PRO SanDisk Memory Stick PRO Duo
has the industry’s most complete line of Memory Stick Available in 256MB, 512MB, Available in 256MB, 512MB, 1GB, 2GB,
products for all of your current—and future—digital 1GB, 2GB, and 4GB.* and 4GB
storage needs. SanDisk Memory Stick cards offer If you’re looking for optimal performance and optimal At half the size of a standard Memory Stick PRO card,
everything you want – optimal performance, optimal price with the most storage capacity in Memory Stick SanDisk Memory Stick PRO Duo cards feature fast data
price, highest capacities, and full compatibility. Whether cards, make the SanDisk Memory Stick PRO your top transfer and real time recording of high-resolution moving
it is a digital camera, cell phone, digital camcorder, PDA choice. SanDisk Memory Stick PRO cards are ideal for images and video. SanDisk Memory Stick PRO Duo cards
or other digital device, you can rely on SanDisk to deliver anyone who needs to record and are perfect for use with digital cameras and camcorders.
the most complete, affordable digital storage solution play back DVD-quality video in real time, or store
to capture photos and video, enhance cell phone • High-Speed data transfer
high-resolution digital images, CD-quality music, and • Adaptor included for use in Memory Stick PRO slots
capabilities, and manage your personal information. any other application that requires high performance, • Built-in MagicGate technology for copyright-protected
fast data transfer, large capacities, and advanced security.
Optimal performance... • High capacity
content
• 5-year warranty
• High-Speed data transfer

Optimal price… •

Record and play high quality video
Built-in MagicGate™ technology for
copyright-protected content
• 5-year warranty
Highest capacities...
Guaranteed
Compatibility...

Only from SanDisk.

I NSI DE

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 17


Flyers (Small)

Flyers in this size configuration are SAMPLE

generally used in the U.S., Latin


America, and Pacific Rim. New Products
®
From SanDisk
Recommended Specifications: (in inches)
Dimensions 8.5 x 11 SanDisk Sansa® MP3 Players
Sansa Express™
MP3 Player with FM radio, voice recorder, and super fast
Sansa View™
Your videos on the go
• Big 4” widescreen display
SanDisk Cruzer® Crossfire™ with Bonus Game Content
A USB flash drive for your game on-the-go
• Plug-n-play to download exclusive bonus
USB 2.0—it’s digital music express! for sharp, clear viewing game content only for Cruzer Crossfire
• Smart design with direct connection into USB • Support for a wide array • Store digital music, WMV videos, and
Page margins .4 port (no cable required)
• Everything you need to play
of video, music, and photo
formats including: WMV,
photos to play on Xbox 360
• Take your PC game demos, trailers, game
digital music and FM radio MPEG4, AVI, DiVX 5.0, saves, replays, and more anywhere you go
• Bright 4 line OLED screen WMA, MP3, and JPEG
• Hi-Speed USB 2.0 for fast data transfer
Column width Front: 2.5 for easy viewing from any angle
• Rechargeable Lithium Polymer battery with
up to 15 hr. battery life*
• SD™, SDHC™ memory expansion slot supports
TrustedFlash™ cards such as Disney® Max Clips™
and SD cards from your digital camera or camcorder
(compatible with USB 1.1)
• Available capacities: 1GB, 2GB and 4GB**

Back: 3.725 • Voice recording capability


• microSD™ slot for expanding capacity
• Preloaded short films, video clips, movie trailers, music,
and photos for fun right out of the box
• Show videos and photos on your TV with an optional
SanDisk Memory Card Recorders
SanDisk V-Mate™ Video Memory Card Recorder
• Support for many subscription music stores Watch whatever, whenever and wherever you want
AV cable (not included)
• A video memory card recorder that • Plug-n-play: No conversion of video formats
Gutter width .25 Sansa Connect™
First WiFi™ MP3 Player from SanDisk
• 8GB** internal flash memory–the equivalent of 33 video
hours or 2,000 songs or thousands of photos***
• Removable, rechargeable, LiPolymer battery*–just put on
captures video content directly
onto your flash memory card
(from analog source)
or PC required
• Operation is possible at the touch of a button
another battery pack for extended viewing via the supplied remote control
• Play music and view your photos
• Playback: Easily view your favorite • Records up to 3.6 hours* of high quality video
• Enjoy Internet Radio wirelessly†† TV shows or movies wherever you are
* Rechargeable batteries may require eventual replacement; actual life and performance
per gigabyte **
• Get your music subscription library may vary based on usage patterns.
by simply inserting your memory card
• Recordings can be scheduled based on channel,
on the go† ** 1gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting and into compatible mobile devices—such as

Print flyers on a high-quality paper


date, and start/stop times
• Recommend songs to your friends+
other functions, and thus is not available for data storage. mobile phone, video music player, handheld
*** Video: Approximate time for MPEG-4 Video at 512 kbps. Audio: Approximation based
on 4 minute songs at 128 kbps MP3. Photos: At 6 mega pixels; actual number of photos
game console, laptop, and PDAs
• Connect to any open WiFi™ network may vary based on camera model, resolution, and compression.
* Recording times will vary by target device and video quality level. Recording time
• Record: User-friendly interface displayed on is approximately 3.6 hours in a mobile phone (@ bit rate of 544kbps) and
• Sleek, attractive profile with large 2.2 inch † Requires music subscription service and an open WiFi network.
your television screen makes it easy to navigate
1.8 hours on a notebook computer (@bit rate of 1.056kbps).

TFT color screen †† Requires an open WiFi network and may require subscription to access content. ** 1 gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting

with a gloss finish in an 80# text weight. • microSD™ slot for capacity expansion
• Features an internal speaker
• Standard Sansa® 30-pin connector for compatibility with
through the menu and other functions, and thus is not available for data storage.

Made for Sansa accessories

SanDisk, the SanDisk logo, Store Your World in Ours, Sansa, CompactFlash, Cruzer, SanDisk Extreme, SanDisk Ultra, Sansa Connect, Sansa Express, Sansa View and Trusted Flash are trademarks of SanDisk Corporation,
registered in the United States and other countries. Cruzer CrossÞre, miniSD, microSD, Memory Stick Micro and MicroMate, SD, SDHC, and xD Picture Card are trademarks of SanDisk Corporation. miniSD, microSD, and
SDHC are trademarks of SanDisk Corporation. Memory Stick, Memory Stick Micro, Memory Stick PRO, Memory Stick PRO Duo, Memory Stick Duo, and MagicGate are trademarks of Sony Corporation. U3 is a trademark
of U3, LLC. Other brand names mentioned here are for identiÞcation purposes only and may be trademarks of their respective holder(s).
© 2007 SanDisk Corporation. All rights reserved. 80-11-01410 01/07

FRONT BACK

SanDisk Memory Cards for Mobile Phones SanDisk Standard SDHC™ 4GB SanDisk® Extreme IV CompactFlash® 8GB with SanDisk Cruzer® USB Flash Drives
SanDisk miniSDHC™ 4GB Card Optimal speed and performance for SDHC digital devices SanDisk® Extreme FireWire Reader SanDisk Cruzer® Contour
Leading the market with highest capacity • High quality SDHC card backed by World’s fastest CompactFlash card for professional photographers Stylish and clever design in a high speed USB smart drive
• Ideal for storing more music, videos, 5 year limited warranty • Designed to meet the critical speed and performance • Stylish black glossy design
and photos • High storage capacity for storing essential of serious professional photographers
• Unique slider USB connector—no
• Compatible with SDHC™ supported digital contents such as high quality • Fastest workflow efficiency in the industry— more lost caps
mobile devices photos, videos, music, and more minimum 40MB/sec** read and write
• Enhanced for ReadyBoost™—
• Full-size SD adapter included for more versatility • Bonus MicroMate Card Reader ™ (leveraging the SanDisk Extreme®
improves system performance
included (High Speed; USB 2.0, 1.1) FireWire Reader included with card)
• Available Capacities: 512MB, 1GB, 2GB and 4GB* on Windows Vista™
– Easily transfers files between your digital • Built to perform in the most extreme
• High performance at 18MB/sec write
devices and computer environments and temperatures—from
and 25MB/sec read**
SanDisk Memory Stick Micro™ (M2™) 2GB Card 13º F to 185º F
• High speed USB 2.0 for fast data transfer
Highest capacity M2 card available • RescuePRO® Deluxe recovery software
SanDisk Extreme® Memory Cards helps to ensure your photos will always be • U3 smart enabled—carry and launch your personal
• Ideal for Sony Ericsson mobile phones
SanDisk® Extreme III CompactFlash® 12GB and 16GB there (even if you delete them accidentally) applications and settings on any PC†
with a memory card slot
with Extreme USB 2.0 Reader • Preloaded with U3 compatible software:
• Compatible with Memory Stick Micro™ • Travel case included to organize your cards
World’s highest capacity CompactFlash card for – SKYPE™—Internet phone calls from PC to PC
supported devices • Lifetime limited warranty*** and priority
professional photographers
• Works in Memory Stick PRO Duo™ after-sale support – AVAST!®—antivirus program
• Designed for serious professional
supported devices with M2 adapter (included) • Available capacities: 2GB, 4GB and 8GB* – CruzerSync™—desktop synchronization tool
photographers who demand a
• Supports Sony MagicGate® encryption fast, rugged, and reliable card • Limited lifetime warranty***
• Available capacities: 512MB, 1GB and 2GB* • Highest capacity available at 16GB SanDisk Ultra® II Memory Cards • Available capacities: 2GB, 4GB and 8GB*
for CompactFlash SanDisk® Ultra II SDHC 4GB with MicroMate™ Reader
• Fastest read speeds available— Action photography, professional results
SanDisk xD-Picture Card™ 2GB Cruzer® Freedom™ 2GB and 4GB USB Flash Drives
Plenty of room to capture all of the photos that make up your world minimum 20MB/sec** read and write (leveraging the • Ultra-fast image viewing and
Your Digital Backpack
SanDisk Extreme USB 2.0 Reader included with card) data transfer—minimum of
• Support for Type M and Type H formats— 10MB/second** (leveraging • SanGo™ software turns your
the updated standard for new Olympus™ • Built to perform in the most extreme environments flash drive into a digital backpack
and temperatures—from 13º F to 185º F the SanDisk MicroMate Reader
and Fuji™ digital cameras included with card) • Wear it: neck lanyard and keychain ring included
• High capacity and high speed • RescuePRO® recovery software included
• Faster image file capturing with sequential • Personalize it: stickers for labeling and personalization
transfer rates • Travel case included to organize your cards read speed—minimum 9MB/second** • Enjoy it online or offline: web content, music, games,
• Compatible with most Olympus and • Lifetime limited warranty*** and priority • Lifetime limited warranty*** cartoons and books from the SanDisk Plaza online store
Fuji xD-compatible digital cameras after-sale support
• Low power consumption for longer battery life • Available capacities: 512MB, 1GB, 2GB and 4GB*
• Panorama feature support for • Available capacities: microSD and MSPD 1GB, 2GB,
Olympus stamped xD card 4GB, 8GB, 12GB and 16GB* * 1 megabyte (MB) = 1 million bytes; 1 gigabyte (GB) = 1 billion bytes. Some of the listed
capacity is used for formatting and other functions, and thus is not available for data storage.
• Available capacities: 256MB, 512MB,
** Based on internal testing, actual results may vary
1GB and 2GB*
*** Except Europe
† Requires high-speed USB 2.0 port for high-speed data transfer. U3 functionality only
on Windows 2000 and XP OS.

I NSI DE

18 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Flyers (Large)

Flyers in this size configuration are SAMPLE

generally used in Europe and Japan.


Recommended Specifications: (in millimeters)
New Products
®
From SanDisk
Dimensions 210 x 297
Page margins 10 SanDisk Sansa® MP3 Players Sansa View™ SanDisk Cruzer® Crossfire™ with Bonus Game Content
Sansa Express™ Your videos on the go A USB flash drive for your game on-the-go
MP3 Player with FM radio, voice recorder, and super fast
Column width Front: 64 USB 2.0—it’s digital music express!
• Smart design with direct connection into USB
• Big 4” widescreen display
for sharp, clear viewing
• Plug-n-play to download exclusive bonus
game content only for Cruzer Crossfire
• Support for a wide array • Store digital music, WMV videos, and
Back: 91 port (no cable required)
• Everything you need to play
of video, music, and photo
formats including: WMV,
photos to play on Xbox 360
• Take your PC game demos, trailers, game
digital music and FM radio MPEG4, AVI, DiVX 5.0, saves, replays, and more anywhere you go
• Bright 4 line OLED screen WMA, MP3, and JPEG
• Hi-Speed USB 2.0 for fast data transfer
Gutter width 8 for easy viewing from any angle
• Rechargeable Lithium Polymer battery with
• SD™, SDHC™ memory expansion slot supports
TrustedFlash™ cards such as Disney® Max Clips™
(compatible with USB 1.1)
• Available capacities: 1GB, 2GB and 4GB**
up to 15 hr. battery life* and SD cards from your digital camera or camcorder
• Voice recording capability • Preloaded short films, video clips, movie trailers, music,
SanDisk Memory Card Recorders
and photos for fun right out of the box
• microSD™ slot for expanding capacity SanDisk V-Mate™ Video Memory Card Recorder
• Show videos and photos on your TV with an optional

Print flyers on a high-quality paper with a


• Support for many subscription music stores Watch whatever, whenever and wherever you want
AV cable (not included)
** • A video memory card recorder that • Plug-n-play: No conversion of video formats
• 8GB internal flash memory–the equivalent of 33 video
Sansa Connect™ captures video content directly or PC required
hours or 2,000 songs or thousands of photos***
onto your flash memory card • Operation is possible at the touch of a button
First WiFi™ MP3 Player from SanDisk • Removable, rechargeable, LiPolymer battery*–just put on

gloss finish in an 80# text weight. • Play music and view your photos
• Enjoy Internet Radio wirelessly††
*
another battery pack for extended viewing

Rechargeable batteries may require eventual replacement; actual life and performance
(from analog source)
• Playback: Easily view your favorite
TV shows or movies wherever you are
via the supplied remote control
• Records up to 3.6 hours* of high quality video
per gigabyte **
• Get your music subscription library may vary based on usage patterns.
by simply inserting your memory card
• Recordings can be scheduled based on channel,
on the go† ** 1gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting and into compatible mobile devices—such as
date, and start/stop times
• Recommend songs to your friends+
other functions, and thus is not available for data storage. mobile phone, video music player, handheld
*** Video: Approximate time for MPEG-4 Video at 512 kbps. Audio: Approximation based
on 4 minute songs at 128 kbps MP3. Photos: At 6 mega pixels; actual number of photos
game console, laptop, and PDAs
• Connect to any open WiFi™ network may vary based on camera model, resolution, and compression.
* Recording times will vary by target device and video quality level. Recording time
• Record: User-friendly interface displayed on is approximately 3.6 hours in a mobile phone (@ bit rate of 544kbps) and
• Sleek, attractive profile with large 2.2 inch † Requires music subscription service and an open WiFi network.
your television screen makes it easy to navigate
1.8 hours on a notebook computer (@bit rate of 1.056kbps).

TFT color screen †† Requires an open WiFi network and may require subscription to access content.
through the menu
** 1 gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting
and other functions, and thus is not available for data storage.
• microSD™ slot for capacity expansion
• Features an internal speaker
• Standard Sansa® 30-pin connector for compatibility with
Made for Sansa accessories

SanDisk, the SanDisk logo, Store Your World in Ours, Sansa, CompactFlash, Cruzer, SanDisk Extreme, SanDisk Ultra, Sansa Connect, Sansa Express, Sansa View and Trusted Flash are trademarks of SanDisk Corporation,
registered in the United States and other countries. Cruzer CrossÞre, miniSD, microSD, Memory Stick Micro and MicroMate, SD, SDHC, and xD Picture Card are trademarks of SanDisk Corporation. miniSD, microSD, and
SDHC are trademarks of SanDisk Corporation. Memory Stick, Memory Stick Micro, Memory Stick PRO, Memory Stick PRO Duo, Memory Stick Duo, and MagicGate are trademarks of Sony Corporation. U3 is a trademark
of U3, LLC. Other brand names mentioned here are for identiÞcation purposes only and may be trademarks of their respective holder(s).
© 2007 SanDisk Corporation. All rights reserved. 80-11-01410 01/07

FRONT BACK

SanDisk Memory Cards for Mobile Phones SanDisk Standard SDHC™ 4GB SanDisk® Extreme IV CompactFlash® 8GB with SanDisk Cruzer® USB Flash Drives
SanDisk miniSDHC™ 4GB Card Optimal speed and performance for SDHC digital devices SanDisk® Extreme FireWire Reader SanDisk Cruzer® Contour
Leading the market with highest capacity • High quality SDHC card backed by World’s fastest CompactFlash card for professional photographers Stylish and clever design in a high speed USB smart drive
• Ideal for storing more music, videos, 5 year limited warranty • Designed to meet the critical speed and performance • Stylish black glossy design
and photos • High storage capacity for storing essential of serious professional photographers
• Unique slider USB connector—no
• Compatible with SDHC™ supported digital contents such as high quality • Fastest workflow efficiency in the industry— more lost caps
mobile devices photos, videos, music, and more minimum 40MB/sec** read and write
• Enhanced for ReadyBoost™—
• Full-size SD adapter included for more versatility • Bonus MicroMate™ Card Reader (leveraging the SanDisk Extreme®
improves system performance
included (High Speed; USB 2.0, 1.1) FireWire Reader included with card)
• Available Capacities: 512MB, 1GB, 2GB and 4GB* on Windows Vista™
– Easily transfers files between your digital • Built to perform in the most extreme
• High performance at 18MB/sec write
devices and computer environments and temperatures—from
and 25MB/sec read**
SanDisk Memory Stick Micro™ (M2™) 2GB Card 13º F to 185º F
• High speed USB 2.0 for fast data transfer
Highest capacity M2 card available • RescuePRO® Deluxe recovery software
SanDisk Extreme® Memory Cards helps to ensure your photos will always be • U3 smart enabled—carry and launch your personal
• Ideal for Sony Ericsson mobile phones
SanDisk® Extreme III CompactFlash® 12GB and 16GB there (even if you delete them accidentally) applications and settings on any PC†
with a memory card slot
with Extreme USB 2.0 Reader • Preloaded with U3 compatible software:
• Compatible with Memory Stick Micro™ • Travel case included to organize your cards
World’s highest capacity CompactFlash card for – SKYPE™—Internet phone calls from PC to PC
supported devices • Lifetime limited warranty*** and priority
professional photographers
• Works in Memory Stick PRO Duo™ after-sale support – AVAST!®—antivirus program
• Designed for serious professional
supported devices with M2 adapter (included) • Available capacities: 2GB, 4GB and 8GB* – CruzerSync™—desktop synchronization tool
photographers who demand a
• Supports Sony MagicGate® encryption fast, rugged, and reliable card • Limited lifetime warranty***
• Available capacities: 512MB, 1GB and 2GB* • Highest capacity available at 16GB SanDisk Ultra® II Memory Cards • Available capacities: 2GB, 4GB and 8GB*
for CompactFlash SanDisk® Ultra II SDHC 4GB with MicroMate™ Reader
• Fastest read speeds available— Action photography, professional results
SanDisk xD-Picture Card™ 2GB Cruzer® Freedom™ 2GB and 4GB USB Flash Drives
Plenty of room to capture all of the photos that make up your world minimum 20MB/sec** read and write (leveraging the • Ultra-fast image viewing and
Your Digital Backpack
SanDisk Extreme USB 2.0 Reader included with card) data transfer—minimum of
• Support for Type M and Type H formats— 10MB/second** (leveraging • SanGo™ software turns your
the updated standard for new Olympus™ • Built to perform in the most extreme environments flash drive into a digital backpack
and temperatures—from 13º F to 185º F the SanDisk MicroMate Reader
and Fuji™ digital cameras included with card) • Wear it: neck lanyard and keychain ring included
• High capacity and high speed • RescuePRO® recovery software included
• Faster image file capturing with sequential • Personalize it: stickers for labeling and personalization
transfer rates • Travel case included to organize your cards read speed—minimum 9MB/second** • Enjoy it online or offline: web content, music, games,
• Compatible with most Olympus and • Lifetime limited warranty*** and priority • Lifetime limited warranty*** cartoons and books from the SanDisk Plaza online store
Fuji xD-compatible digital cameras after-sale support
• Low power consumption for longer battery life • Available capacities: 512MB, 1GB, 2GB and 4GB*
• Panorama feature support for • Available capacities: microSD and MSPD 1GB, 2GB,
Olympus stamped xD card 4GB, 8GB, 12GB and 16GB* * 1 megabyte (MB) = 1 million bytes; 1 gigabyte (GB) = 1 billion bytes. Some of the listed
capacity is used for formatting and other functions, and thus is not available for data storage.
• Available capacities: 256MB, 512MB,
** Based on internal testing, actual results may vary
1GB and 2GB*
*** Except Europe
† Requires high-speed USB 2.0 port for high-speed data transfer. U3 functionality only
on Windows 2000 and XP OS.

I NSI DE

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 19


Retail Brochure

Retail Brochures in this configuration are SAMPLE

generally used in the U.S., Latin America,


Pacific Rim, Europe, and Japan. Retail Products Connectivity Solutions Sansa® Audio Video Players
from SanDisk ®
SanDisk ImageMate® Readers/Writers
The ImageMate CompactFlash,
SanDisk Cruzer® USB Flash Drives
The SanDisk Cruzer family of Hi-Speed USB 2.0 flash
SanDisk Sansa Audio Video
Players
For the most current information
on SanDisk products, visit our
ImageMate 5-in-1, and ImageMate 12-in-1 drives allows storage and transport of documents, Play your digital music with the web site at http://www.sandisk.com.
Recommended Specifications: (in millimeters) Readers/Writers offer quick and easy
transfer of images and data from your
pictures, presentations, music
and video clips quickly
SanDisk line of small, stylish and
highly portable Audio Video play-
memory card to your computer with and easily. The Cruzer® ers. The Sansa Connect™ is the first
the touch of a button. Each Contour™ is a sleek, stylish WiFi™ MP3 player from SanDisk. Enjoy

Dimensions 210 x 297 easy-to-use Hi-Speed USB 2.0


ImageMate Reader/Writer is
backward compatible with USB 1.1
high speed USB drive, pre-
loaded with U3™ compatible software.
The Cruzer Titanium™ combines
Internet radio wirelessly*, connect to
any open WiFi network, and much, much
more. Featuring a large color screen, the
ports, and includes Adobe® Photoshop speed, strength, and style in a sleek design of the SanDisk Sansa e200 series offers
Album 2.0 Starter Edition for rugged, Liquidmetal® case. Cruzer
Page margins 10 organizing and viewing
digital images.
Contour, Cruzer Titanium, and
Cruzer Micro each include
everything you need to enjoy your music, photos
and videos. An expansion slot for microSD™, SanDisk
TrustedFlash™ and gruvi™ cards adds additional memory
SKYPE™, U3 software, and capacity to this line of full-featured players. The affordable
feature a retractable USB Sansa c200 line of players also sports a cool color screen
Column width Front: 64 SanDisk MobileMate™ Readers/Writers
connector. The Cruzer
Profile is the ultimate in
plus a removable/rechargeable battery and miniSD™
slot for music on the go. All Sansa players, including
portable data security, storing all
Back: 91 Easily transfer files between your mobile phone,
digital camera or PDA and a computer with the
your passwords and allowing access only
by you, with the
the m200 series, support MP3 and WMA file formats,
Microsoft® PlaysForSure™ Software, and subscription
music stores.
SanDisk MobileMate Readers/Writers.
swipe of your finger. The
Plug-and-play portability means
Cruzer Freedom™ is a digital The Sansa View is a stylishly designed
Gutter width 8 you will always have access to
important data. The MobileMate
backpack designed especially
for students. It is capable of
portable media player that
brings video, along with
Readers/Writers feature a
holding multiple textbooks, audio and photos, to life.
Hi-Speed USB 2.0 port (backward
novels, and educational tools It’s easy to use, yet loaded
compatible with USB 1.1) for
and aids. with features that you’ll
fast and easy data transfer.
Available in two versions. love, including a high quality

Print retail brochures on a high-quality paper SanDisk V-Mate™


viewing experience that
supports nearly all video formats, a memory
expansion slot for additional capacity and easy
transfer of movie cards for a gratifying,

with a gloss finish in an 80# text weight. Now watch your favorite TV programs and
movies whenever and
wherever you go!
out-of-the-box experience.

The Sansa Express MP3 player has many


The award winning features of a high-end player, including
SanDisk V-Mate is a a microSD expansion slot, FM tuner,
Video Memory Card recording capabilities, plus a direct
connection to your computer’s USB www.sandisk.com
Recorder that works
like a video cassette port—with no USB cable required.
SanDisk, the SanDisk logo, Store Your World In Ours, CompactFlash, Cruzer, RescuePRO ImageMate, SanDisk Extreme and
recorder but records SanDIsk Ultra are trademarks of SanDisk Corporation, registered in the United States and other countries. Cruzer Crossfire,
the ESP Technology logo, MobileMate, Sansa, TransFlash and TrustedFlash are trademarks of SanDisk Corporation. SanDisk
on flash memory ards. You can then play back Corporation is an authorized licensee of the xD-Picture Card and MultiMediaCard trademarks. SD, microSD, miniSD, the

recorded video content by simply inserting your SD logo, microSD logo and the miniSD logo are trademarks. The Fuji Film logo is a trademark of Fuji Photo Film Co., Ltd.
Liquidmetal is a registered trademark of Liquidmetal Technologies, Inc. Microsoft, Xbox 360, and the PlaysForSure logo are
flash memory card into a compatible mobile phone, a trademark or registered trademark of Microsoft Corporation in the United States and/or other countries. RS-MMC and
MMCmobile are trademarks of the MultiMediaCard Association. The Olympus logo is a trademark of Olympus Corporation.
handheld game console, PC notebook Memory Stick PRO and Memory Stick PRO Duo are trademarks of Sony Corporation. Other brand names mentioned herein
are for identification purposes only and may be trademarks of their respective holder(s). ©2007 SanDisk Corporation. All
or portable media player.*** rights reserved. 80-11-01441 03/07

FRONT BACK

Memory Cards and Devices Mobile Cards High-Performance


SanDisk CompactFlash® SanDisk xD-Picture Card™ SanDisk offers an extensive line of high- Products
SanDisk CompactFlash cards allow The SanDisk xD-Picture Card provides performance and high-quality removable
memory cards supporting expansion slots in SanDisk Ultra® II For faster card-to-PC transfer,
you to carry images, music, voice high capacity in one of the smallest the SanDisk Extreme III USB 2.0 Reader is available.
and text. They’re perfect for digital memory formats available today. a wide variety of mobile phones. SanDisk SanDisk has a complete line of
mobile cards increase mobile phone The reader supports CompactFlash, SD,
cameras, digital music players, digital Featuring rapid data transfer speeds, high-end products for photo Memory Stick PRO Duo and all
camcorders, handheld PCs and voice it is ultra compact for the most memory capacity to enhance your enthusiasts and professional
on-the-go lifestyle by storing more music, SanDisk Extreme III products.
recorders. The cards are fully compatible portable devices. The SanDisk photographers. SanDisk Ultra II
with all CompactFlash-compliant devices. xD-Picture Card is fully compatible videos, and photos. SanDisk mobile CompactFlash, SanDisk Ultra II SD,
with all xD-compliant devices. cards also include adapters, making it easier and SanDisk Ultra II Memory Stick
to transfer files between your computer PRO Duo are designed for
SanDisk SD™ and your mobile phone. Check mobile SanDisk Extreme® IV
advanced digital photographers
The SanDisk Secure Digital (SD) memory card is ideal for phone manufacturer for compatibility who use high-end digital cameras The SanDisk Extreme IV line of
digital cameras, digital music players, smart phones, handheld information. and camcorders. The SanDisk Ultra II CompactFlash digital film cards is for
PCs and more. SanDisk SD cards provide high line also features the SanDisk Ultra II professional photographers who need the
quality, optimal performance, and are SanDisk Gaming Products SD PLUS, an innovative SD flash absolute highest performance and maximum
fully compatible with all SD-compliant devices. memory card with built-in USB reliability. Available in capacities
The SD card has security features to protect Memory Stick PRO Duo and SD game from 2GB to 8GB, these cards
2.0 connectivity.
data, including a write-protect cards turn your handheld entertainment deliver minimum read and write
switch to prevent accidental systems into fully loaded multimedia speeds of 40MB/sec. For faster
data loss. units. Save your game data, view your card-to-PC transfer, the SanDisk
photos, watch your favorite videos, and Extreme FireWire Reader is also
The SD High Capacity (SDHC) 4GB* and store other downloadable content. The available.
8GB flash cards are perfect for storing SanDisk Cruzer Crossfire™ USB Flash SanDisk Mobile Premiere
digital content such as high-quality Drive is preloaded with exclusive gaming
The SanDisk Mobile Premiere microSD cards offer
photos, videos and music. SanDisk SDHC content designed to enhance your
premium performance and premium quality for
4GB and 8GB cards ship with the new gaming experience. Save game data
enthusiasts wanting faster data transfer speeds along
MicroMate™ SD/SDHC compatible, and any other digital media content. SanDisk Extreme® III
with an extended limited warranty. Mobile Premiere
high-speed USB 2.0 Reader to ensure The Cruzer Crossfire is compatible
also comes with TrustedFlash™ which is compatible with SanDisk Extreme® III CompactFlash, SanDisk
compatibility when downloading digital with any device with a USB port (PC,
TrustedFlash devices and services. Extreme III SD, and SanDisk
content to your computer. Xbox 360®, and much more).
Extreme III Memory Stick PRO
Duo with ESP Technology are
SanDisk Memory Stick PRO™ fast, durable, reliable and
and Memory Stick PRO Duo™ rugged cards.
SanDisk Memory Stick PRO and Memory Stick PRO Duo
cards are the ideal solutions for capturing and playing Extreme III CompactFlash and
* 1 megabyte (MB) = 1,000,000 bytes; 1 gigabyte (GB) = 1,000,000,000 bytes
back DVD-quality video in real Extreme III SD cards have Some of the listed capacity is used for formatting and other functions, and thus is
time, or storing minimum write and read speeds not available for data storage.
CD-quality of 20MB per second (MB/sec)***. ** Performance based on SanDisk internal testing.
*** The V-Mate product compatibility matrix is unavailable at this time.
music, high- Memory Stick PRO Duo cards have
resolution minimum write and read speeds of
digital images, and 18MB/sec. Extreme III cards are
more! Both cards available in capacities from 1GB
provide high performance, data transfer, to 16GB (depending on form
large capacities and advanced security for factor). Choose the format
your Memory Stick PRO-optimized devices. MS with the capacity that best meets your
PRO Duo cards are compatible with all MS PRO devices specific requirements.
with the use of the adapter (included).

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20 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Brand Identity for SanDisk Ultra® II and SanDisk Extreme®

SanDisk Ultra II and SanDisk Extreme are SAMPLE

premier product lines from SanDisk. As


such, the visual identities for these brands SanDisk Ultra II Cards Serious Photographers Now Have SanDisk Extreme IV ®

SanDisk Extreme III


®
More Great Choices
Warp-speed performance, rock-solid reliability.
Passion for Performance
have been designed to present an upscale For photo enthusiasts or professional photographers who
want to capture those once-in-a-lifetime pictures.
No matter what your professional
photography needs are, SanDisk
has an exceptional, high-
and SanDisk Ultra II
®

Much More Than High Speed


Memory Cards
look while still retaining the color wave Speed counts and SanDisk Ultra II memory cards give
you key advantages that make shooting better, safer
and more convenient.
performance card for
you. Whether you
choose SanDisk
Ultra II, SanDisk
element common to all SanDisk collateral. • Low power consumption, so your camera battery
will last longer.
Extreme III, or the
SanDisk Extreme IV card,
plus an optional card reader,
• Backed by a SanDisk lifetime limited warranty.
you’ll be ready to take your
• Great performance at a value price. best shots with confidence.
As shown in these examples, black is the Available Formats and Capacities*

predominant color that is color coded by SanDisk Ultra II CompactFlash® Card


Available in 1GB, 2GB, 4GB and 8GB

product line. The standard red color wave is SanDisk Ultra II SD™ Card
Available in 1GB and 2GB For more information and the name
of your nearest SanDisk retailer, visit

at the bottom. SanDisk SDHC™ Card and Reader


Available in 4GB and 8GB
us at www.sandisk.com or call the
SanDisk technical support hotline
1-866-270-5532 for any further questions.

SanDisk Ultra II SD Plus Card


Available in 1GB and 2GB

www.sandisk.com
SanDisk Ultra II Memory Stick SanDisk, the SanDisk logo, Store Your World in Ours, CompactFlash, SanDisk Extreme, SanDisk Ultra and RescuePRO are trade-
PRO Duo™ Card marks of SanDisk Corporation, registered in the United States and other countries. The ESP Technology logo is a trademark of
SanDisk Corporation. SD and SDHC are trademarks. Memory Stick, Memory Stick PRO, Memory PRO Duo, Memory Stick Duo
Available in 1GB, 2GB and 4GB and MagicGate are trademarks of Sony Corporation. Other brand names mentioned herein are for identification purposes only
and may be trademarks of their respective holder(s). © 2007 SanDisk Corporation. All rights reserved. 80-11-01376 03/07
* 1GB = 1 billion bytes

BACK FRONT

Today’s advanced digital cameras are far faster SanDisk Extreme IV Memory Cards Take Advantage of Extreme Benefits. SanDisk Extreme III Cards Available Formats and Capacities
than models from only a couple of years ago. Includes all the benefits of the SanDisk Extreme III For professional photographers who demand a faster,
For professional photographers who use medium-format cameras SanDisk Extreme III
To keep pace with it all, you need top quality, cards, plus: more rugged and durable memory card.
and demand faster state-of-the-art memory cards on the market. CompactFlash® Cards
high-performance SanDisk® memory cards. • Offers an industry-leading read/write speed of Available in1GB, 2GB,
Medium Format, Maximum Performance 40MB/sec for one of the fastest available* Extreme Conditions Call for Extreme Products.
4GB, 8GB, 12GB and 16GB
Faster performance than standard memory cards when it SanDisk technology is making digital back medium format You need a memory card that’s built specifically to take a lot
• 2GB and 4GB memory cards are sold alone
counts, giving you: cameras practical to use wherever and whenever you shoot. of abuse when you find yourself shooting under less than
or bundled with the SanDisk Extreme FireWire Reader,
The new SanDisk Extreme IV Memory Cards offer a blazing fast perfect weather conditions or in harsh environments. The
• Short times between shots the only reader that supports a 40MB/sec transfer rate SanDisk Extreme III SDHC™ Card
transfer rate, optimized for the 40MB/sec cameras of tomorrow, SanDisk Extreme III card offers the speed, performance and
– Comes with two FireWire cables to support 400 and and Reader
• Long motor drive-type bursts while the SanDisk Extreme® FireWire Reader provides that reliability to ensure you get your photos every time.
800 ports**** Available in 4GB
• Lightning-fast replays on your LCD screen lightning-fast speed for the digital back medium format camera The Extreme Benefits:
you use now. The industry-leading speed and legendary reliability • Packaged with key software:
• Quick transfers to your computer will transform your photography. – RescuePRO® Deluxe 4.0 for data recovery • Designed to meet the critical speed and durable
performance needs of professional photographers SanDisk Extreme III SD™ Card
From point-and-shoot cameras, to digital SLRs, to medium • Travel case–allows you to organize your cards Available in 1GB and 2GB
Available Format and Capacities – Fast 20MB/sec sequential Read & Write speeds
format, digital-back professional models, SanDisk has a • Dedicated technical support hotline (U.S. only)
For convenience, SanDisk is offering an introductory for CompactFlash, SD and Memory Stick PRO Duo**
high-performance card that’s just right for you.
SanDisk Extreme IV 4GB Card and SanDisk Extreme Reader • Ideal for demanding photo shoots under
Bundle. Optimize Your Transfer Speed With a severe weather conditions—heat, cold, SanDisk Extreme III Memory Stick
Optimized for Advanced Digital Cameras PRO Duo™ Cards
SanDisk Extreme IV wind, rain, snow, etc.
SanDisk offers three levels of high-performance memory SanDisk Extreme FireWire Reader – Built to perform in the most extreme Available in 1GB and 2GB
cards to meet the needs of today’s top photographers— CompactFlash® Cards
Available in 2GB, 4GB and 8GB Why wait to upgrade your professional digital camera in environments and temperatures—from
SanDisk Ultra II, SanDisk Extreme III, and SanDisk Extreme IV. Faster, More Convenient Transfers
order to take advantage of blazing fast transfer rates offered –13º F to 185º F (–25º C to 85º C)
To determine which card is right for you, check your camera’s
by the SanDisk Extreme IV cards, With a SanDisk Extreme USB 2.0 Reader
documentation for its read/write speed. • Durable, reliable, and thoroughly tested for heat,
when you can experience the speed Rather than relying on your camera to transfer photos to
SanDisk Extreme IV 4GB Card and cold, shock, and vibration
and convenience today? Using a your computer, get the convenience and speed of
SanDisk Extreme FireWire Reader Bundle
Choose the Right Card for Your Camera** Available in 2GB and 4GB
SanDisk Extreme FireWire Reader Includes These Extras: a dedicated card reader to handle
with a SanDisk Extreme IV card, you the task. Add a high-performance
Read Write have a complete digital solution for your • Data recovery software helps ensure your photos will
reader to your SanDisk Extreme
40MB/second 40MB/second professional photography needs. Using a always be there (even if accidentally deleted)
SanDisk Extreme IV III card to complete your digital
FireWire Reader with SanDisk Extreme IV Compact flash cards • Travel case–allows you to organize your cards photography solution. The reader
SanDisk Extreme III 20MB/second 20MB/second*** offers the best solution for the fastest workflow system when
• Dedicated technical support hotline (U.S. only) features transfer speeds up to 20MB/
SanDisk Ultra II 10MB/second 9MB/second photographers want to download images from their card to sec and supports CompactFlash, SD,
their system with the FireWire 800 port. • Lifetime limited warranty Memory Stick PRO™, and Memory Stick
*1 megabyte (1MB) = 1 million bytes; 1 gigabyte (1GB) = 1 billion bytes. Some of the listed PRO Duo memory cards. With USB 2.0 connectivity on both
capacity is used for formatting and other functions, and thus is not available for data storage.
Not all devices support SD 2.0GB cards. Contact your device manufacturer for details. **** Based on SanDisk internal testing with SanDisk Extreme IV cards. ®
Windows and MAC operating systems, the reader is ready to
** Speed claims based on SanDisk internal testing. work with most computer setups.
*** 20MB/second for CompactFlash and SD; 18MB/second for Memory Stick PRO Duo.

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SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 21


P RO P E R D E S I G N AT I O N S F O R T R A D E M A R K S OW N E D BY S A N D I S K CO R P O R AT I O N
SanDisk Trademarks CompactFlash® Cruzer® Micro ESP Technology (logo)™ MobileMate™ Sansa® TransFlash®
Connect™ Cruzer® Mini FlashCP™ RapidGX™ Sansa® Connect™ TriFlash®
Connect Plus ™ Cruzer® Professional FlashCP (logo)™ RescuePRO® Sansa® Express ™ TrustedFlash™
Cruzer® Cruzer® Spectrum™ gruvi™ SanDisk® Sansa® Shaker™ TrustedFlash (logo)™
Cruzer® Contour™ Cruzer® Titanium gruvi (logo)™ SanDisk (logo)® Sansa® View TrustedSignins™
Cruzer® Crossfire™ CruzerLock® ImageMate® SanDisk Extreme® Shoot & Store™ TrustWatch™
Cruzer® Enterprise CruzerLogin™ iNAND™ SanDisk Ultra® Storage By SanDisk (logo)™ USBTV (logo)™
The proper trademark indications must Cruzer® Fleur CruzerPass™ Made For Sansa (logo)™ SanGo™ Store Your World In Ours® V-MATE™
Cruzer® Freedom™ CruzerSync® MicroMate™ SanGo (logo)™ TransferMate™
be made on SanDisk product names and
the corporate logo. The proper trademark P RO P E R D E S I G N AT I O N S F O R T R A D E M A R K S OW N E D BY OT H E R COM PA N I E S A N D U S E D BY S A N D I S K W I T H AU T H O R I Z AT I O N
designation must appear on the first or
FujiFilm™ (logo) The FujiFilm logo is a trademark of Fuji Photo Film Co., Ltd.
most prominent mention of the product Liquidmetal® Liquidmetal is a registered trademark of Liquidmetal Technologies, Inc.
name in any document. For questions MagicGate™ (and logo) MagicGate is a trademark of Sony Corporation and MagicGate logo is a trademark of Sony Corporation
Memory Stick® Memory Stick is a registered trademark of Sony Corporation
regarding trademark information for Memory Stick Micro™ (and logo) Memory Stick Micro is a trademark of Sony Corporation and Memory Stick Micro logo is a trademark of Sony Corporation
non-SanDisk products not listed here, Memory Stick Micro™ (M2) (and logo) Memory Stick Micro (M2) is a trademark of Sony Corporation and Memory Stick Micro (M2) logo is a trademark of Sony Corporation
Memory Stick Duo™ (and logo) Memory Stick Duo is a trademark of Sony Corporation and Memory Stick Duo logo is a trademark of Sony Corporation
please refer to the corporate guidelines Memory Stick PRO™ (and logo) Memory Stick PRO is a trademark of Sony Corporation and Memory Stick PRO logo is a trademark of Sony Corporation
of the appropriate companies. Memory Stick PRO Duo™ (and logo) Memory Stick PRO Duo is a trademark of Sony Corporation and Memory Stick PRO Duo logo is a trademark of Sony Corporation
microSD™ (and logo) microSD is a trademark/the microSD logo is a trademark
microSDHC™ (and logo) microSDHC is a trademark/the microSDHC logo is a trademark
• When used in a sentence, SanDisk
miniSD™ (and logo) miniSD is a trademark/the miniSD logo is a trademark
trademarks should be used as adjectives, miniSDHC™ (and logo) miniSDHC is a trademark/the miniSDHC logo is a trademark
MMCmicro™ MMCmicro is a trademark of the MultiMediaCard Association
not as nouns or verbs. MMCmobile™ MMCmobile is a trademark of the MultiMediaCard Association
MMCplus™ MMCplus is a trademark of the MultiMediaCard Association
• Do not use SanDisk trademarks in MultiMediaCard™ SanDisk is an authorized licensee of the MultiMediaCard trademark
possessive or plural formats. Musicmatch® Musicmatch is a registered trademark of Musicmatch, Inc.
Olympus™ (logo) The Olympus logo is a trademark of Olympus Corporation
PlaysForSure™ (logo) The PlaysForSure logo is a trademark of Microsoft Corporation in the United States and/or other Countries
• Set SanDisk trademarks apart from the PocketCache™ PocketCache is a trademark of Kadena Systems
other words or nouns they modify by PSP® (PlayStation® Portable) PSP and PlayStation are registered trademarks of Sony Computer Entertainment, Inc. (SCEI)
RS-MMC™ RS-MMC is a trademark of the MultiMediaCard Association
using the proper designations in the SD™ (and logo) SD is a trademark/the SD logo is a trademark
chart to the right and capitalizing the SDHC™ (and logo) SDHC is a trademark/the SDHC logo is a trademark
SignupShield™ SignupShield is a trademark of Protecteer, LLC.
SanDisk marks. Skype™ (and logo) Skype is a trademark of Skype Technologies S.A and Skype logo is a trademark of Skype Technologies S.A.
SmartHDHC™ (and logo) SmartHDHC is a trademark/the SmartHDHC logo is a trademark
• Do not shorten, abbreviate, or create SmartMedia™ SmartMedia is a trademark of Toshiba Corporation
U3™ U3 is a trademark of U3, LLC
acronyms out of SanDisk trademarks. U3™ smart (logo) U3 smart logo is a trademark of U3, LLC
Wi-Fi® Wi-Fi is a registered trademark of the Wi-Fi Alliance
• Do not use SanDisk trademarks in a Windows® ReadyBoost™ Windows is a registered trademark of Microsoft Corporation
disparaging way or in any way that is xD-Picture Card™ SanDisk is an authorized licensee of the xD-Picture Card trademark

inconsistent with the high quality with


S A M P L E B O I L E R P L AT E F O R T R A D E M A R K A N D CO P Y R I G H T I N F O R M AT I O N
which SanDisk products are associated.
SanDisk, the SanDisk logo, Store Your World In Ours, CompactFlash, Cruzer, CruzerLock, CruzerSync, ImageMate, RescuePRO, SanDisk Extreme, SanDisk Ultra, Sansa, TransFlash and TriFlash are trademarks
SanDisk trademarks are subject to of SanDisk Corporation, registered in the United States and other countries. Connect, Connect Plus, Cruzer Contour, Cruzer Crossfire, Cruzer Freedom, Cruzer Spectrum, CruzerLogin, CruzerPass, the
ESP Technology logo, FlashCP, the FlashCP logo, gruvi, the gruvi logo, iNAND, the Made for Sansa logo, MicroMate, MobileMate, RapidGX, SanGo, the SanGo logo, Sansa Connect, Sansa Express, Sansa
change without notice. Please check Shaker, Shoot & Store, the Storage By SanDisk logo, TransferMate, TrustedFlash, the TrustedFlash logo, TrustedSignins, TrustWatch, the USBTV logo and V-Mate are trademarks of SanDisk Corporation.
SanDisk Corporation is an authorized licensee of the xD-Picture Card and MultiMediaCard trademarks. The SD, SDHC, microSD, microSDHC, mini SD, miniSDHC and SmartHDHC trademarks and logos are
with the SanDisk Corporate Marketing trademarks. The FujiFilm logo is a trademark of Fuji Photo Film Co., Ltd. PocketCache is a trademark of Kadena Systems. Liquidmetal is a registered trademark of Liquidmetal Technologies, Inc. The PlaysForSure
logo is a trademark of Microsoft Corporation in the United States and/or other countries. MMCmicro, MMCmobile, MMCplus, MultiMediaCard and RS-MMC are trademarks of the MultiMediaCard Association.
Communications Department. Musicmatch is a registered trademark of Musicmatch, Inc. The OIympus logo is a trademark of Olympus Corporation. SignupShield is a trademark of Protecteer, LLC. MagicGate, Memory Stick, Memory Stick
Micro, Memory Stick Micro (M2), Memory Stick Duo, Memory Stick PRO and Memory Stick PRO Duo, trademarks and logos are trademarks and registered trademarks of Sony Corporation. PSP and PlayStation
are registered trademarks or trademarks of Sony Computer Entertainment, Inc. (SCEI). SmartMedia is a trademark of Toshiba Corporation. Skype and the Skype logo are trademarks of Skype Technologies S.A.
U3, and the U3 smart logo are trademarks of U3, LLC. Wi-Fi is a registered trademark of the Wi-Fi Alliance. Windows is a registered trademark of Microsoft Corporation.
Other brand names mentioned herein are for identification purposes only and may be trademarks of their respective holder(s).
© 2007 SanDisk Corporate Marketing Communications Department. All rights reserved. XX-XX-XXXXX Rev X [if applicable] 06/07

22 SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S


Use of the SanDisk Trademark on Products

When marking a SanDisk-owned logo onto THE SANDISK LOGO WITH REGISTERED TRADEMARK SYMBOLS WHEN USED ON PRODUCTS.

any product, the trademark symbol must


be included with the logo. Examples of The Following Exceptions Apply to Products Only:
SanDisk-owned logos are: SanDisk, SanDisk
Extreme, Sansa, SanDisk Ultra, Cruzer, etc.
The size of the trademark symbol must not 1. Registered Trademark (®) may be removed if the printed logo height is less than or equal to 5mm.
be altered (made bigger or smaller) with
respect to the logo size.
5mm Logo height greater than 5mm
These requirements apply to laser marking,
molding, printing, and silkscreening of
SanDisk logos onto products such as
cards, readers, adapters, cables, jewel
cases, UFDs, lanyards, etc.
5mm Logo height less than or equal to 5mm

2. Trademark (™) may be removed if the printed logo height is less than or equal to 5mm.

5mm Logo height greater than 5mm

5mm Logo height less than or equal to 5mm

Note:
These exceptions do not apply to printed materials such as boxes, inserts, manuals,
brochures, etc. These must follow the requirements established by the SanDisk
Corporate Logo Guidelines. Third-party trademarks (e.g., SDA, CFA, MMCA)
must be marked in accordance with the trademark owner’s guidelines.

SANDISK RE TAIL BRANDING AND GRAPHIC DE SIGN GUIDELINE S 23


Design and Production Resources

For additional information concerning SanDisk branding


and design guidelines, please contact the SanDisk Corporate
Marketing Communications Department.

Tiff and JPEG product photographs and the SanDisk Corporate


Logo Guidelines are available for download on the SanDisk
Web site in the online media kit, which can be found at
www.sandisk.com/corporate/mediakit.
For higher-resolution photographs of SanDisk products, contact
the SanDisk Corporate Marketing Communications Department.

www.sandisk.com

SanDisk Corporate Headquarters


601 McCarthy Boulevard
Milpitas, CA 95035
Phone: (408) 801-1000

© 2007 SanDisk Corporation. All rights reserved. 80-11-01380 Rev 1 06/07