Executive Summary

Stroll Net will provide a unique forum for communication and entertainment through the medium of public Internet access. In the first year, we will set up 16 Internetenabled pay-kiosks in public spaces throughout Tech City, in locations frequented by business travelers and students, but with no nearby internet cafes or other similar competition. Our flagship location will be next to the downtown bus and train station, where, for less than a dollar, travelers can check email, locate phone numbers, and look up directions on any of the multiple online-mapping sites. They can also simply surf the net, as their time and budget allows. By accepting both real money (coins and dollar bills) and credit cards, we can catch both the casual browser and the traveler with money to burn. Stroll Net is the answer to an increasing demand. Americans want access to the methods of communication and volumes of information now available on the Internet, at a cost they can afford, and in such a way that they aren't confined to a bedroom or office desk. Stroll Net's goal is to provide the community with a convenient and affordable way to access the Internet away from home and the office. This business plan is prepared to obtain financing in the amount of $299,671. The supplemental financing is required to begin the purchase of public Internet terminals, the purchase of an office warehouse, office equipment and supplies and company vehicles, and to cover expenses in the first year of operations. Additional financing has already been secured in the form of $10,500 of personal savings from owners Cam Piotr and Bob Green, and a long-term loan of $100,000. Stroll Net will be incorporated as a Limited Liability Corporation. This will shield the owners, Cam Piotr and Bob Green, from issues of personal liability and double taxation. The investors will be treated as shareholders and therefore will not be liable for more than their individual personal investment of $5,250 each. The financing, in addition to the capital contributions from the owners, will allow Stroll Net to successfully open and maintain operations through year one. The large initial capital investment will allow Stroll Net to provide its clients and customers with the most innovative public Internet terminal available. A unique and innovative product is required to provide the customers with a service that is insurmountable by any competition. Successful operation in year one will provide Stroll Net a customer base that will allow it to be self-sufficient in year two. For an investment of $299,671, we project dividends of $100,000 in year two, and $200,000 in year three, depending on cash flows. These projections are based on actual business revenues from similar start-up customers of our internet kiosk supplier in other states. In the first year, with a break-even point of $42,599 per month, we expect revenues of $727,072 and net profit of 18.5%, or $134,305. By year three, revenues will increase to $1,136,067, and the net worth of Stroll Net will increase to $610,320. Dividends thereafter will depend on cash flows; in year five, investors will have the option of being bought out by the company owners.

1.1 Mission

As the popularity of the Internet continues to grow at an exponential rate, easy and affordable access is quickly becoming a necessity of life. Stroll Net will provide internet users and business travelers alike the ability to access the Internet, via our public Internet terminals or a wireless WiFi connection away from home and the office. For a minimal fee, internet users, young and old, will be able to access the internet while they stay in hotels, wait at airports, shop in shopping malls and so on. We look to be the leader in introducing an innovative and quality public Internet terminal to our current market. We will add value to our community by maintaining a quality product and providing a valuable service. Our terminals will utilize the most advance technologies and our staff will possess the utmost in customer service experience.

1.2 Keys to Success
As a start-up company, new to the industry, we must be focused and work hard to create an acceptance for ourselves and our products and services within the marketplace. The keys to our success are: The placement of an innovative product and quality service that is able to both expand existing markets and create new ones. • A steady, disciplined pattern of growth. • The development of a good relationship with clients and customers.

1.3 Objectives
Stroll Net's objectives for the first year of operation include: The introduction of an innovative product that offers an affordable and convenient way for Internet users to access the Internet away from home. • The creation of a unique environment that allows traveling business people access to their own files and programs. • The placement of 100 public Internet terminals operating throughout the North MyState area.

For the following two years our growth objectives includes:
• •

A growth in public Internet terminals placed by 20% each year. A growth in revenues by 25% per year.

1.4 Risks
The risks involved with starting Stroll Net are:

Will there be a demand for the services offered by Stroll Net in Tech Will the popularity of the Internet continue to grow, or is the Internet a Will individuals be willing to pay for the service Stroll Net offers?

City?

fad?

Stroll Net's public Internet terminals will appeal to individuals of all ages and backgrounds.com/wifi_kiosks_business_plan/executive_summary_fc. the Web and other applications. up to 48%. will provide business people with a convenient way to access the Internet and office files away from the office. 2. Cam Piotr and Bob Green.bplans. hold equal stock positions of 26% each as majority owners.1 Company Ownership Stroll Net is a privately-held Limited Liability Corporation. MyState. soon to be located on the south side of Tech City. video email. The ease-of-use and instructional menu will appeal to the audience that does not associate themselves with the computer age. 2. such as a prepaid storefront.cfm#ixzz1BCK6lYzs Company Summary Stroll Net.244 of investment. office equipment and supplies. co-founders of Stroll Net. such as hotel lobbies and coffee shops. Investors will receive one share of Stroll Net stock for every $6.Will the cost of accessing the Internet from home drop so significantly that there will not be a market for public Internet terminals? • Read more: http://www. will offer the community convenient and affordable way to access the Internet away from home and the office. . Great locations.2 Start-up Summary Stroll Net's start-up costs will cover the purchase of public Internet terminals (our long-term assets). Stroll Net will provide clients and customers with a unique and innovative product and service. Stroll Net's public Internet terminals will provide full access to email. the purchase of an office warehouse.

671 . for a total fixture cost of $11. one scanner = $500.250 $500 $1.810 $384.671 $4.400 $312.company vehicles. to cover the kiosk design and grand opening advertising.000.600. and capital to cover any and all expenses required to operate business on a daily basis for the first year. 2 computer desks w/chairs = $2. In addition.210 $412.Fixtures: 2 computers = $4. one printer = $1. we plan on a large initial marketing/design budget.400.100 $6. 4 tables w/chairs = $2.400.461 $384.000 $14.600. Start-up Requirements Start-up Expenses Marketing/Advertising Design Fee Freight Utilities Professional Fees Insurance Supplies Postage Total Start-up Expenses Start-up Assets Cash Required Other Current Assets Long-term Assets Total Assets Total Requirements Start-up Funding Start-up Expenses to Fund Start-up Assets to Fund Total Funding Required Assets $28.210 $412.000 $11. three telephones = $300. Short-term Assets . capital to cover losses in the first year.500 $500 $111 $28.461 $60.500 $1.

671 $310.com/wifi_kiosks_business_plan/company_summary_fc. check email and send video email.250 $299.210 $412. Wireless Internet Access: Away from the home.461) $281.671 Read more: http://www. and Prepaid Mobile Content (games. Bob Green Additional Investment Requirement Total Planned Investment Loss at Start-up (Start-up Expenses) Total Capital $0 $100.250 $5.210 Liabilities and Capital Liabilities Current Borrowing Long-term Liabilities Accounts Payable (Outstanding Bills) Other Current Liabilities (interest-free) Total Liabilities Capital Planned Investment Mr. Stroll Net will provide clients and customers with a unique and innovative product and service. WWW and other applications such as a prepaid storefront.000 $2.171 ($28. Cam Piotr Mr. etc.bplans.500 $0 $102.500 $5. Prepaid Storefront: An application that allows customers to purchase products such as Prepaid Calling Cards. graphics.).1 Product and Service Description Walk-up Internet Access: Customers pay with either cash or credit card and receive a specific amount of time on the terminal in exchange for their payment. 3.710 Total Capital and Liabilities Total Funding $384. WiFi users can access the Internet through our Wireless Hotspots.210 $60. .000 $384.000 $0 $60. ring tones. Customers can surf the Internet.cfm#ixzz1BCKEmIFj Products and Services Stroll Net's public Internet terminals will provide customers full access to email.Non-cash Assets from Start-up Cash Requirements from Start-up Additional Cash Raised Cash Balance on Starting Date Total Assets $324. Prepaid Wireless Top-up. video email.

but to supplement them. and work-based computers). school.2 Competitive Comparison Stroll Net will be first to place public Internet Terminals in Tech City.4GHz Celeron Processor 40GB hard Drive 256MB DDR-RAM 52X CD-ROM Floppy Drive Windows XP Professional 3-Year Hotswap 3.Multimedia Advertising: Local. regional. or twelve advertising buttons. . Technical Specifications • • • • • • • • • Wheelchair Accessible Front access for easy service and maintenance 15. similar ventures. or national companies can advertise using multimedia on-screen advertisements. Advertisements consist of full motion video "commercials. have seen great success. such as Internet cafes. Stroll Net will differentiate itself from other ISPs in Tech City by providing its customers with the ability to access the Internet even when they are away from their own computer.1 inch touch screen LCD monitor Industrial spill and vandal proof keyboard Web Camera with integrated microphone Bill Acceptor and Credit Card Reader Stereo Speakers Wireless Router Surfnet Premier PC Specifications • • • • • • • 2." picture files. We do not expect to replace standard internet access options (home.

000 by 2006. Stroll Net will continue to upgrade and modify the systems to stay current with communications technology. The explosion of the Internet has been well documented. has been proven to be a winning concept in other markets and will produce the same results in Tech City.bplans. By 2007 the number of wireless Hotspots in the U.com/wifi_kiosks_business_plan/products_and_services_fc.000 and generate in excess of $3 billion in revenue. 3. As we increase our presence in the public Internet access business. Not everyone has a Pentium PC in their home or office. Internet access and networking will be provided through Supplier Two. The computers will be reliable and fun to work with. BC. will provide the locating service and the hardware required to run Stroll Net.S. we will continue to seek out applications that will allow us to offer a greater variety of services. Inc.cfm#ixzz1BCKOjP3L Market Analysis Summary Stroll Net is faced with the exciting opportunity of being the first-mover in the Tech City public Internet market.1 Market Segmentation .3 Fulfillment Stroll Net will obtain its public Internet terminals from Supplier One.S. A key component of this will be customer feedback. 3. combined with the growing interest in the Internet. Inc. Read more: http://www. alone. The International Data Corporation predicts that by 2004 there will be 210 million Internet users in the U. Our increasingly mobile society manes that a large percentage of these users will access the Internet through public Internet terminals. Research has confirmed that the demand for public Internet terminals is growing exponentially and that the number of terminals in operation worldwide will reach 434.3. One of the main attractions associated with public Internet terminals is the state of the art equipment available for use. is expected to grow to 41. Supplier One. 4. located in Vancouver. we will look at a newer model of Supplier One terminal that offers a greater variety of technologies. The attractiveness of convenience.4 Technology Stroll Net will invest in terminals with high-speed computers to provide its customers with a fast and efficient connection to the Internet.5 Future Products and Services To enhance our initial product line.

Tech County has roughly 490.268 37.693 residents between the ages of 18 and 65. As such. hotels.38% 4.320 36. The second group is not familiar with the Internet. The first group is familiar with the Internet and desires a convenient and affordable way to access the Internet away from home and their offices.776 37. Our increasingly mobile society means that a large percentage of these users will access the Internet through public Internet terminals. Such clients include.414 25.900 35. we will target two groups in particular: • • Students Traveling Business People Market Analysis Year 1 Potential Customers Students Traveling Professionals Other Total Growth 2% 3% 0% 2.142 26.700 24. Of these. it is becoming a standard for business travelers to stay only at hotels with high-speed Internet access and public Internet terminals. truck stops and coffee shops. but are not limited to.Stroll Net's clients can be described as individual business owners and medium to large companies that provide a services to tourist and business travelers alike as well as students and everyday Internet users.885 27. airports.000 24.00% 0.00% 3.226 900 64.798 Year 2 Year 3 Year 4 Year 5 CAGR 2. Within this group. Stroll Net's target market includes people between the ages of 18 and 65.013 900 65.462 900 62. . Census.38% 35. and is just waiting for the right opportunity to enter the online community. Our customers can be divided into two groups.S. According to the 2000 U. the Internet and corporate networks.2 Service Business Analysis The explosion of the Internet has been well documented. To be proactive and remain competitive it is imperative for business travelers to have reliable high-speed access to e-mail.000 900 59. many are already internet-savvy.00% 2. yet.720 900 61.

none of these online service providers have public Internet terminals available for placement. Internet kiosks will very quickly become a standard feature of all hotels. However. The second strategy focuses on building a large loyal customer base. 4.cfm#ixzz1BCKV6sqv Strategy and Implementation Summary The important strategy focuses on pulling in power Internet users.bplans. Competition from online service providers comes from locally-owned businesses as well as national firms.3 Target Market Segment Strategy Stroll Net's public Internet terminals will be a magnet for local and traveling professionals who desire to work or check their email messages away from the office.Internet terminals with integrated Wi-Fi hotspots allow users to jump onto the Internet as easily as they would use an ATM. The growth of Internet kiosks has very closely paralleled that of ATMs and payphones. A large loyal customer base will serve to attract large. Due to the high traffic locations in which our public Internet terminals will be placed. Read more: http://www.com/wifi_kiosks_business_plan/market_analysis_summary_fc. This group of customers include students and business professionals. Stroll Net's target market covers a wide range of ages: from members of Generation X who grew up surrounded by computers. All of the advertisements can connect the user to the advertiser's web site. However. there are no geographical boundaries restricting competition. Power Internet users are extremely familiar with the Internet and its offerings.1 Competition and Buying Patterns The main competitors in the public Internet terminal segment are ATT and BellSouth. or connect their notebooks to our wireless WiFi Internet connection. These professionals will either use Stroll Net's terminals. medium and small companies as clients for our interactive advertising service. presents Stroll Net with a chance to seize this window of opportunity and enter into a profitable niche. this advertising space will be in high demand.2. 4. The fact that there are no public Internet terminals operating in Tech City. these businesses have yet to establish a presence in Tech City and the immediate surrounding areas. to Baby Boomers who have come to the realization that people today cannot afford to ignore computers.1 Milestones . that cannot be viewed on PDAs. Our Internet terminals allow the public to experience rich multimedia content. Due to the nature of the Internet. 5.

This Milestones Table below will be updated as the year progresses using the actual tables. and create loyalty.000 4/1/2005 4/15/2005 $1. Clients offering public internet access will be able to tap into new revenue streams and new customers. New milestones will be added as the first year of operations commences.000 7/1/2005 7/5/2005 $1.000 11/29/2004 1/1/2005 $1. Stroll Net's public Internet terminals make it easy to provide convenient and easy access to wireless high-speed Internet connectivity.000 4/1/2005 4/15/2005 $1. from airports to marinas. Milestones Milestone Business Plan Licensing Secure Start-up Funding Site Selection Architect Designs Designer Proposal Technology Design Year 1 Plan Personnel Plan Accounting Plan Totals Start Date End Date Budget 10/1/2004 11/15/2004 $1.000 1/15/2005 2/20/2005 $1.000 7/1/2005 7/5/2005 $1. are coming to expect. sleep and work based on the availability of wireless service. 5. from cafes to hotels. Travelers are making decisions on where to eat.2 Value Proposition WiFi hotspots offering public Internet access are everywhere you look today.000 3/1/2005 3/30/2005 $1. Responsibility for implementation falls on the shoulders of Cam Piotr.000 6/1/2005 6/9/2005 $1. and more importantly.000 11/22/2004 11/27/2004 $1.000 $10.3 Competitive Edge .The Stroll Net management team has established some basic milestones to keep the business plan priorities in place.000 Manager Department Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin Cam Piotr Admin 5. With Stroll Net's public Internet terminals customers will be able to connect to their corporate networks and the Internet via a high-speed wireless connection in common areas. Connectivity is what travelers want.

whether it is a local networking firm or a provider such as America Online. Determining a fair-market.000 for promotional efforts which will include advertising with coupons for fifteen minutes of free Internet time. Thus. Some charge a monthly fee. Supplier One. Second. Evaluating these two factors resulted in the following: Walk-up Internet Access . Inc. we considered the cost to use other Internet servers. Stroll Net's brochures.Customers utilizing the wireless WiFi connection will incur a fee of $3. Stroll Net looked at how public Internet terminals in other markets. Inc. we will be attentive and flexible in meeting our customers' demands. radio. . such as Miami and New York.Customers utilizing the terminals for internet access will be charged a . Stroll Net has budgeted $5. innovative company that supplies the market with an affordable way to access the Internet away from home and the office. while others charge an hourly fee. Stroll Net will use advertising as its main source of promotion. We will acquire the services of Empire Communications Group and CyberMark International.1 Pricing Strategy Stroll Net bases its prices for Internet and wireless WiFi usage on the "retail profit analysis" provided by our supplier.4. 5. the Internet and in the local newspaper. Stroll Net considered two sources to determine the hourly charge rate. some providers use a strategy with a combination of both pricing schemes. to launch a diverse advertising campaign placed on television. In addition. They have been in the kiosk industry for 5 years and has developed a solid pricing strategy. 5. we will operate under the principle that our best marketing is an exceedingly satisfied customer. it can quickly become a high monthly cost for the individual.4 Marketing Strategy Stroll Net will position itself as an aggressive. We also recognize that it costs six times more to attract a customer than to retain one. With this in mind.25 per minute transaction fee. per-transaction fee for Internet and wireless WiFi usage is more difficult because there is no direct competition from another public internet terminal business in Tech City. letterhead and business correspondence will further reinforce these concepts.95 per hour with a one hour minimum. As a small company looking to establish itself. First. Internet access providers use different pricing schemes. Stroll Net will enjoy the traditional benefits of being first to the market. went about pricing Internet access. Therefore.4. Initially.Stroll Net will differentiate itself by providing the community with an innovative product that offers a convenient and affordable way to access the Internet away from home and the office. 5.2 Promotion Strategy Stroll Net will implement a pull strategy in order to build consumer awareness and demand. Wireless Internet Access .

they are trained by our full-time technician.Stroll Net realizes that in the future.1 Sales Forecast Our Sales Forecast is based upon real revenue reports from other customers of Supplier One. . 5. Each route operator is responsible for keeping the terminals on his route stocked. dependable service is one of the key factors that distinguishes Stroll Net from all other competitors. operating in similar urban settings in nearby states.5 Sales Strategy Stroll Net employs route operators to collect all sales transactions and to perform routine maintenance on its terminals. when competition enters the market. Our full-time technician is also available for terminals in need of minor repairs. additional revenues must be allocated for promotion in order to maintain market share. but we expect the greatest number of transactions will be in walk-up internet access and Wifi access. If an employee does not possess basic computer skills when they are hired. Computer literacy is a requirement for Stroll Net employees. 5.5. Prepaid products and advertising will yield the greatest revenue per unit. Stroll Net's commitment to prompt. clean and operational.

453 $457.588 $109.00 $5.402 $24.95 $10.00 $50.00 $1.071 $182.60 $0.007 Year 1 Year 2 Year 3 $0.596 7.95 $3.bplans.963 $365.596 $36.677 5.865 24.60 $0.411 Year 2 60.318 121.721 $727.774 $292.344 $1.00 $5.00 $50.272 $9.875 $908.60 $0.806 $228.745 9.745 $45.689 $142.95 $3.738 $14.00 $10.00 $50.984 28.176 $45.677 $29.590 $11.470 Read more: http://www.00 $3.230 36.00 $3.00 $3.361 $91.40 $0.00 $146.854 97.092 19.cfm#ixzz1BCKb xneO Management Summary .40 $0.122 $19.734 $136.203 Year 1 Year 2 Year 3 $3.763 Year 3 76.00 $1.Sales Forecast Year 1 Unit Sales Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Total Unit Sales Unit Prices Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Sales Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Total Sales Direct Unit Costs Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Direct Cost of Sales Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Subtotal Direct Cost of Sales 48.017 $245.787 23.00 $5.215 $196.272 $87.343 $36.951 $114.081 30.252 $30.40 $1.521 $307.136.147 152.00 $10.com/wifi_kiosks_business_plan/strategy_and_implementation_summary_fc.00 $29.

000 in year one.040 in year three. Salaries Expense: The founders of Stroll Net.com/wifi_kiosks_business_plan/management_summary_fc. The cost of Internet access is $50 per month. Personnel Plan Lorenzo Mitchell Herman Albany Technician Route Drivers Future Staff Total People Total Payroll Year 1 Year 2 Year 3 $42.952 Read more: http://www.920 $27.00 per hour. Internet usage was estimated by calculating the average number of minutes each customer will spend accessing the Internet and then generating a conservative estimate as to how many transactions will be made per day. requires a simple organizational structure.440 $397.920 11 11 13 $284. In addition.889 $49. The cost of terminal placement is 20% of total internet access sales.616 $42. Implementation of this organizational form calls for the owners to make all of the major management decisions in addition to monitoring all other business activities.040 $29. The cost of prepaid calling cards is 20% of the selling price. Cost of Goods Sold: The cost of goods sold was determined by the "retail profit analysis" we obtained from Supplier One.680 $0 $0 $49. will receive a salary of $24.bplans. there are few coordination problems seen at Stroll Net that are common within larger organizational chains.120 $172. one full-time technician (who is more technologically oriented to handle minor terminal repairs/inquiries) will be employed to work forty hours a week at $12. and $29. Inc.Stroll Net is owned and operated by Cam Piotr and Bob Green.cfm#ixzz1BCKkT7v3 Financial Plan Sales: Stroll Net is basing their projected Internet usage sales on the financial snapshot information provided to them by Supplier One.889 $49. 6.680 $59.680 $59.800 $183.616 $25. paid to Supplier Two for networking fees. Inc. Because of these characteristics. Cam Piotr and Bob Green. . This simple structure provides a great deal of flexibility and allows communication to disperse quickly and directly.498 $309.00 per hour. being small in nature. This strategy will enable Stroll Net to react quickly to changes in the market. The company.1 Personnel Plan The staff will consist of 8 full-time route operators working forty hours a week at $10.400 in year two. $26.040 $199.

720/month. foot.00% 10. The total cost of employing nine people at these rates for the first year is $14.1 Important Assumptions Basic assumptions are presented in the table below. 7.04. there is a 10% payroll burden. the total cost associated with the five phone lines is estimated at $299. we used the Modified Accelerated Cost Recovery Method.74/sq. the Internet and the local newspapers in order to build consumer awareness. one will be dedicated to a modem and four for business purposes. We depreciated our terminals over a three-year time period.50% 10. These dollars will be used for advertising on television.00% 25. Rent Expense: Stroll Net is looking to purchase a 2200 square foot facility at $104. General Assumptions Plan Month Current Interest Rate Long-term Interest Rate Tax Rate Other Year 1 Year 2 Year 3 1 2 3 10.00% 25.75/month. The basic monthly service charge for utilities expense will be $168. Depreciation: In depreciating our capital equipment.00/hour and a full-time technician at $12.Payroll Expense: Stroll Net intends to hire eight full-time employees at $10. it is not taxed. Taxes: Stroll Net is an LLC and.2 Break-even Analysis .00% 10.000 for promotional expenses at the time of start-up. please refer to section 5. Stroll Net intends to invest more money for additional insurance coverage.500.500 for insurance for the first year.00% 11. For additional information. as an entity.95/month. However. Utilities Expense: Stroll Net is responsible for the payment of utilities including electric. water and garbage disposal. Therefore. The basic monthly service charge for each line provided by Bellsouth is $59. radio. The phone bill will generated by five phone lines.00/hour.00% 25. Insurance Expense: Stroll Net has allocated $1.00% 10. As revenue increases in the second and third year of business.42% 0 0 0 7.0 of the business plan. Legal and Consulting Fees: The cost of obtaining legal consultation in order to draw up the paper work necessary for client contracts is $1. Marketing Expense: Stroll Net will allocate $50.

557 Assumptions: Average Per-Unit Revenue $7. including everything from payroll to rent and insurance to maintenance of the kiosks. as the Stroll Net idea catches on and sales increase. We project reaching the break-even point in the seventh month.46 Average Per-Unit Variable Cost $0.400. and average direct costs at roughly 90¢ for every $7.3 Projected Profit and Loss The following table contains our projections for profit and loss data.300 in the first year.166 $38.90 Estimated Monthly Fixed Cost $33.46 of sales. We anticipate a net profit of approximately $134. With estimated monthly operating expenses at approximately $37. we reach break-even at approximately 5.925 7. With a net profit margin of 18%. these projections are well within a reasonable range. .Break-even data is presented in the chart and table below. Break-even Analysis Monthly Units Break-even Monthly Revenue Break-even 5.700 sales per month.

.

174 $6.253 $7. we will purchase two more paykiosks terminals for new locations.Pro Forma Profit and Loss Year 1 Sales Direct Cost of Sales Other Total Cost of Sales Gross Margin Gross Margin % $727.676 $5. In year three.990 $389.000 $4.102 $232.598 $44.792 $7.652 $0 $454.279 $45.071 $87.800 $29.270 28.630 87.728 87.437 $166.537 87.200 $24.961 $0 $561.99% Expenses Payroll Sales and Marketing and Other Expenses Depreciation Utilities Insurance Maintenence/Repairs Travel Payroll Taxes Total Operating Expenses Profit Before Interest and Taxes EBITDA Interest Expense Taxes Incurred Net Profit Net Profit/Sales $284.28% 7.498 $53.483 $321.613 $1. The table shows anticipated repayment of the long-term loan. as well as projected dividends which will be paid to investors in years two and three.806 $109.87% $309.284 $438.367 27.470 $999.470 $0 $136.176 $0 $109.253 $483.311 22.877 $55.990 $8.136.500 $5. The more detailed monthly cash flow data can be found in the appendix.302 $10.176 $799.440 $59.000 $6.122 $252.626 $277.500 $109.717 $0 $407.640 $344.952 $68.000 $6.4 Projected Cash Flow Cash flow data for the first three years is presented in the chart and table below.99% Year 2 Year 3 $1.77% $397.99% $908.343 $639.343 $0 $87. .500 $3.500 $13.007 $136.174 $45.500 $84.

001 $0 $0 $0 $10. VAT.513 $0 $0 $0 $10.Pro Forma Cash Flow Year 1 Cash Received Cash from Operations Cash Sales Subtotal Cash from Operations Additional Cash Received Sales Tax.163 $470.202 $636.5 Projected Balance Sheet .136.071 $727.642 $162.014.001 $122.676 $0 $0 $0 $10.498 $184.000 $0 $40.806 Year 2 $0 $0 $0 $0 $0 $0 $0 $1. HST/GST Received New Current Borrowing New Other Liabilities (interest-free) New Long-term Liabilities Sales of Other Current Assets Sales of Long-term Assets New Investment Received Subtotal Cash Received Expenditures Expenditures from Operations Cash Spending Bill Payments Subtotal Spent on Operations Additional Cash Spent Sales Tax.558 $248.000 $0 $0 $100.007 Year 3 $284.006 $592.007 $0 $0 $0 $0 $0 $0 $0 $727.806 $908.558 $309.136.071 $908.952 $366.136.060 $468. HST/GST Paid Out Principal Repayment of Current Borrowing Other Liabilities Principal Repayment Long-term Liabilities Principal Repayment Purchase Other Current Assets Purchase Long-term Assets Dividends Subtotal Cash Spent Net Cash Flow Cash Balance Year 2 Year 3 $727.000 $200.007 $1.440 $327.071 Year 1 $0 $0 $0 $0 $0 $0 $0 $908.049 $764. VAT.000 $746.682 7.806 $1.642 $397.513 $308.000 $0 $0 $0 $478.000 $1.

311 $448.36% 31.134 $705.026 $90.65% 74.676 $218. Industry Profile.026 $310.217 $321.000 by year three. Pro Forma Balance Sheet Year 1 Assets Current Assets Cash Other Current Assets Total Current Assets Long-term Assets Long-term Assets Accumulated Depreciation Total Long-term Assets Total Assets Liabilities and Capital Current Liabilities Accounts Payable Current Borrowing Other Current Liabilities Subtotal Current Liabilities Long-term Liabilities Total Liabilities Paid-in Capital Retained Earnings Earnings Total Capital Total Liabilities and Capital Net Worth Year 2 Year 3 $308.710 at start-up to over $610.558 $0 $0 $30.850 $252.082 $312.Our projected balance sheet is presented in the table below.810 $44.513 $11.047 $448.00% 3.6 Business Ratios The following table outlines some of the more important ratios from the Data communications services industry.913 $470.171 $37.60% 100.53% 100.39% 73.50% 25.34% 1.210 $600. 4899.676 $11.134 $588. Ratio Analysis Year 1 Sales Growth Percent of Total Assets Other Current Assets Total Current Assets Long-term Assets Total Assets Current Liabilities Long-term Liabilities 0.400 $482. As sales increase.558 $310.822 $80.62% 68.810 $134.676 $223.216 $721.658 7.000 $104.171 $90. the net worth of the company will increase from $281.270 $721.216 Year 3 $50.461) $166.026 $0 $0 $50.28% .822 $310.94% 54.78% 18.47% 26.367 $600.00% 24.021 $24.30% 1.134 $822.00% 8.076 $592. details specific ratios based on the industry as it is classified by the Standard Industry Classification (SIC) code.400 $319.000 $140.047 Year 1 $312.171 ($28.658 $822.40% 45.388 $30.00% Year 2 25.51% 53.682 $11.63% 1.676 $268.400 $604.558 $70.000 $100. The final column.810 $89.00% Year 3 Industry Profile 1.50% 100.021 $588.00% 25.72% 8.51% 15.52% 11.210 Year 2 $352. and we repay our long-term loan.00% 3.388 $705.822 $0 $0 $24.64% 100.9901.

731 515 8.967 3.50% 37.625 1.84 1.cfm#ixzz1BCKskHCs Appendix Sales Forecast Month 1 Unit Sales Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Total Unit Sales Unit Prices Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Sales 45% 25% 18% 12% 900 426 363 108 1.71% Year 2 27.28% 44.42 14.808 Month 4 1.18% 6.17 27 1.00 $50.00 $10.00 $50.86% 85.364 2.a n.00 $50.23% 87.95 $3.00 $3.95 $3.a 0.00 $3.00 $3.62 n.39 1.71% Year 1 22.58% 100.92% 0.95 $3.19% 14.69% 52.00 0.00 $50.95 $3.72 4% 19.389 8.174 2.246 Month 3 1.00 $3.29 12.81% 76.00 $50.00 $50.39 6.95% 37.14% 12.797 Month 2 1.42 1.510 Month 5 2.95 $3.747 1.24 0.a n.81% 49.82% 30.17 0.99% 59.57 0.387 Month 6 2.484 Month 7 3.14 0.00 $10.300 1.00 $3.00 $10.87% 37.17 45 1.12% 19.706 3.00 $50.00 $10.39 $457.539 2.36 0.95 $3.95 $3.a n.03% 19.39% 8.569 Month 9 Month 10 Month 11 Month 12 5.05% 47.040 886 264 4.60 54.a $269.920 Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $3.77 19.108 330 5.61% n.226 1.00 $10.95 $3.96% 100.00 $10.24 12.887 21.736 10.40 0.62 0.99% 60.95 $3.77 12.a n.31 0.96% 38.00% 87.43 n.00 $10.a 4.52% 1.00 $50. General & Administrative Expenses Advertising Expenses Profit Before Interest and Taxes Main Ratios Current Quick Total Debt to Total Assets Pre-tax Return on Net Worth Pre-tax Return on Assets Additional Ratios Net Profit Margin Return on Equity Activity Ratios Accounts Payable Turnover Payment Days Total Asset Turnover Debt Ratios Debt to Net Worth Current Liab.00 $3.00 $10.51 0.758 832 709 211 3.00 $3.197 1.00 $10.00 .03% 17.00 $3.a n.125 533 454 135 2.00 $10.a n. to Liab.77% 42.bplans.711 6.00 $3.00 $10.95 $3.385 412 6.00 $50.254 40.959 4.78 4% 19.71% 3.00 $50.95 $10.477 4.006 16.a n.94% 100.99% 73.78% 6.63 27 1.00 $3.00 $3.524 58.855 Month 8 4.59 $573.00 $50.Total Liabilities Net Worth Percent of Sales Sales Gross Margin Selling.433 1.382 3.a 0.81 9% 6.38 n.99% 100.82% 6.22% 4.95 $3.381 1.a Read more: http://www.00 $50. Liquidity Ratios Net Working Capital Interest Coverage Additional Ratios Assets to Sales Current Debt/Total Assets Acid Test Sales/Net Worth Dividend Payout 23.77 1.39 23.031 1.00% 52.a n.00% 87.30 n.com/wifi_kiosks_business_plan/financial_plan_fc.164 644 10.00% 87.257 20.292 2.39% Year 3 28.406 666 567 169 2.77% 43.705 805 13.00 $3.06% 56.14% 31.a n.86% 56.23% 59.42 19.

575 $802 $1.40 $0.046 $40.932 $0 $0 $0 $0 $0 $0 $0 $51.467 $3.807 $50.254 $2.413 $1.909 87.014 $844 $263 $567 $844 $2.521) ($4.00 $5.147 $23.758 Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $3.078 $16.00% 10.554) ($17.916 $0 $0 $0 $0 $0 $0 $0 $156.804 39.878) -125.00 $1.50% 25.760 $4.750 $16.00% 0 11.93% $23.029 $15.00% 10.746 $0 $0 $0 $0 $0 $0 $0 $40.604 $70.40 $0.683 $0 $7.934 $1.197 $26.197 $3.400 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 11 11 11 11 11 11 11 11 11 11 11 11 $23.118) ($12.00 $1.50% 25.599 $51.683 $3.419 $13.00 $5.00% 10.090 $10.144 20.00% 10.916 $31.723 $468 $125 $292 $1.00% 10.00% Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 11.99% Month 5 $32.400 $14.147 $0 $3.760 $23.723 $468 $125 $292 $1.00 $5.165 $51.400 $14.273 $3.957 $5.502) $942 ($5.600 $3.144 $156.432 $19.723 $468 $125 $292 $1.932 $12.977 ($19.055 $3.760 General Assumptions Month 12 1 2 3 4 5 6 7 8 9 10 11 12 10.50% 25.00 $1.928 87.197 $6.831) $950 ($5.611 $675 $210 $454 $675 $2.60 $0.630 $5.749 $63.766 $0 $0 $0 $0 $0 $0 $0 $20.99% Month 10 $99.240 $5.184 $32.600 $3.671 $33.143 $0 $33.518 $18.916 $156.723 $468 $125 $292 $1.400 $14.00 $5.99% Month 12 $156.977 ($5.932 $124.760 $4.760 $4.50% 25.977 $22.760 $4.160 $2.626) ($16.108 $1.00 $5.00% 0 11.28% $23.600 $3.165 $0 $0 $0 $0 $0 $0 $0 $63.538 $6.014 $14.977 $75.00 $1.160 $2.Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Total Sales Direct Unit Costs Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Direct Cost of Sales Walk-Up Internet Access Wireless WiFi Access Prepaid Products Multimedia Advertising Subtotal Direct Cost of Sales Personnel Plan Lorenzo Mitchell Herman Albany Technician Route Drivers Future Staff Total People Total Payroll 0% 0% 0% 0% 0% $2.537 $27.00 $1.467 $3.934 $0 $3.746 $32.060 $642 $1.611 $11.00% 10.50% 25.723 $468 $125 $292 $1.766 $20. VAT.723 $468 $125 $292 $1.648 $4.00% 0 11.600 $3.138 $4.50% 25.143 $0 $33.164 $3.165 $6.088 $886 $8.385 $2.932 $79.160 $2.957 $2.683 $56.274 87.225) ($15.957 $79.00 $5.567 $3.014 $0 $2.00% 10.60 $0.400 $14.957 $7.40 $0.00% 10.99% Month 7 $51.746 $3.50% 25.700 $1.537) ($11.99% Month 3 $20.00% 0 11.00% 0 11.219 $1.400 $13.600 $3.600 $3.146 $15.723 $468 $125 $292 $1.765 $902 $2.40 $0.413 $0 $0 $0 $0 $0 $0 $0 $16.600 $3.160 $2.297 $26.760 $23.00 $5.589 $42.268 $39.60 $0.00 $5.99% Month 11 $124.600 $3.705 $4.761 $910 $282 $846 2.765 $56.600 $3.289 $3.890) -33.723 $468 $125 $292 $1.309 $25.108 $8.604 $4.00 $1.006 $0 $15.637 $76.655 $871 $18.006 $109.143 $0 $33.600 $3.917 $36.226 $6.760 $4.723 $468 $125 $292 $1.766 $2.875 $8.94% $23.977 ($10.563) -13.286 $18.00% $0 $0 $0 $0 $0 $0 $0 $13.143 $0 $33.40 $0.00 $5.963) ($8.400 $14.005 $5.024 $17.592 $4.760 $23.479 $40.354) -58.864 $156.138 $23.957 $16.672 $8.959 $4.812 87.910 49.932 $40.760 $23.00 $1.600 $3.50% 25.160 $2.00% 10.029 $1.946 $79.133 $863 $25.977 ($15.197 $0 $0 $0 $0 $0 $0 $0 $32.932 $51.760 $23.932 $4.050 87.015 87.00% 10.604 $0 $9.600 $3.219 $2.467 $3.957 $0 $0 $0 $0 $0 $0 $0 $79.518 $1.40 $0.023 $1.144 0.144 .723 $468 $125 $292 $1.00% 0 Plan Month Current Interest Rate Long-term Interest Rate Tax Rate Other Pro Forma Profit and Loss Sales Direct Cost of Sales Other Total Cost of Sales Gross Margin Gross Margin % Month 1 $13.60 $0.160 $2.00% 10.204) $926 ($2.143 $0 $33.020 $894 $5.99% Month 4 $26.143 $0 $33.723 $468 $125 $292 $1.143 $0 $33.00% 10.760 $23.60 $0.60 $0.977 $103.165 $63.160 $2.467 $3.467 $3.023 $12.00 $5.400 $14.003 $2.636 $32.86% $23.467 $3.683 $3.99% Expenses Payroll Sales and Marketing and Other Expenses Depreciation Utilities Insurance Maintenence/Repairs Travel Payroll Taxes Total Operating Expenses Profit Before Interest and Taxes EBITDA Interest Expense Taxes Incurred Net Profit Net Profit/Sales $23.674 $879 $13.847 $20.030 $21.870 $26.40 $0.291 $124.438 $20.932 $25.160 $2.40 $0.147 $0 $6.440 87.147 $1.917 $2.00 $1.934 $28.760 $4.00 $1.760 $4.160 $14.10% $23.977 $53.00% 0 11.060 $6.932 $10.00% 0 11.052 25.296 45.126) -90.143 $0 $33.093 $10.862 $13.375 $2.342 87.042) ($15.600 $3.83% $23.300 $6.766 $4.00% Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $0.932 $0 $0 $0 $0 $0 $0 $0 $124.287 $7.00 $5.629 $5.760 $4.977 $11.946 $99.547 $26.95% $23.07% $23.951 $57.467 $3.50% 25.400 $14.160 $2.005 $0 $12.758 $137.135 $11.758 $0 $18.600 $3.00% 0 11.410 $107.467 $3.50% 25.723 $468 $125 $292 $1.932 $99.259 $62.60 $0.535 $7.400 $14.99% Month 8 $63.60 $0.467 $3.413 $13.766 $16.187 $79.605 14.147 $2.165 $12.160 $2.365 $40.40 $0.99% Month 6 $40.400 $14.400 $14.99% Month 9 $79.760 $4.752 87.648 $514 $1.600 $3.600 $3.00% 0 11.40 $1.143 $0 $33.927) ($7.143 $0 $33.355 ($21.103 $4.381 $5.760 $23.143 $0 $33.00% 10.760 $4.400 $14. HST/GST Received New Current Borrowing New Other Liabilities (interestfree) New Long-term Liabilities Sales of Other Current Assets Sales of Long-term Assets New Investment Received Subtotal Cash Received Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $13.117 $12.005 $87.99% Month 2 $16.467 $3.946 $0 $0 $0 $0 $0 $0 $0 $99.00% 0 11.006 $6.042 $14.467 $3.731 $2.289 $3.60 $0.600 $3.60 $0.147 $45.143 $0 $33.165) ($1.611 $0 $1.00 $1.233 $99.760 $23.600 $3.917 $0 $4.600 $3.518 $0 $2.801 87.609 33.60 $0.40 $0.00 $1.26% 15% 15% Pro Forma Cash Flow Month 1 Cash Received Cash from Operations Cash Sales Subtotal Cash from Operations Additional Cash Received Sales Tax.50% 25.07% $23.467 $3.50% 25.946 $20.760 $23.84% $23.957 $63.814) $934 ($4.00 $540 $168 $363 $540 $1.600 $3.00 $5.760 $23.219 $9.351 $16.957 $20.575 $7.977 $2.160 $2.760 $4.22% $23.318 $411 $886 $1.038 $5.746 $40.00% 0 11.746 $8.977 $36.600 $3.442) $918 ($1.60 $0.144 $18.600 $2.197 $32.957 $0 $0 $0 $0 $0 $0 $0 $26.387 87.413 $16.019 87.286 $1.055 $329 $709 $1.00% 10.946 $9.957 $26.413 $3.916 $124.916 $15.318 $3.40 $0.

334 $102.461) ($44.312 $13.500 $100.271 $475 $23.333 $310.563 $23.912 $11.918 $332.668 $104.472 $331.183 $0 $0 $12.857 $501.284) $23.580 $438.840 $23.481 $228. digitized pictures would more attractive than paper notes.303 $392.501 $103.814 $438.760 $9.316 $99.316 $0 $0 $3.061 Month 7 $312.459 $43.171 ($28.138 $2.141 $67.059 $0 $0 $0 $833 $0 $0 $0 $37.784 $283.092) $46.614 $25.498 $0 $0 $9.171 ($28.400 $58.678 $23.311 $448.760 $7.810 $33.169 $301.Expenditures Expenditures from Operations Cash Spending Bill Payments Subtotal Spent on Operations Additional Cash Spent Sales Tax. Paper less Environment It would create a paper less environment which would be very effective for the universities because with the use of digitized software the data can be stored and .810 $22.700) $275.749 $342.710 $384.856 $308.500 $0 $0 $2.931 Month 6 $312.338 $290.062 $11.487 Month 3 $312.163 $11.810 $18.216 $23.641 $340.087 $90.350 $19.446 $305.542 $94.461) ($6.479 $23.511 $6.938 $27.461) ($33.438 $23.203 $151.232 Month 5 $312.827 $35.021 Read more: http://www.503 $117.810 $3.810 $11.400 $78.810 $384.557 $0 $0 $31.047 Month 12 $4.803 $11.195 $329.713 Month 11 $312.673 $49.314 Month 1 $60.210 $312.745 $15.171 ($28.983 $23.the message or campaign changes saves on costly printing and distribution fees Centralized .400 $113.810 $0 $312.352 $7.456 $0 $0 $0 $837 $0 $0 $0 $66.400 $46.053 $0 $0 $0 $833 $0 $0 $0 $45.336 $113.446 Month 1 Assets Current Assets Cash Other Current Assets Total Current Assets Long-term Assets Long-term Assets Accumulated Depreciation Total Long-term Assets Total Assets Liabilities and Capital Current Liabilities Accounts Payable Current Borrowing Other Current Liabilities Subtotal Current Liabilities Long-term Liabilities Total Liabilities Paid-in Capital Retained Earnings Earnings Total Capital Total Liabilities and Capital Net Worth $2.010 $31.171 ($28.400 $46.483 $310.810 $29.402 $361.cfm#ixzz1BCL1Qguo Cost and Benefits analysis Attractive Digitized information would be more attractive to students and they would respond to the information given on the LCD screens as compared to papers and sticky notes.183 $95.062 $0 $0 $0 $833 $0 $0 $0 $57.760 $20.913 $312.760 $26.810 $26.262 $98.810 $40.400 $71.171 ($28.814 $39.026 $361.760 $32.358) $237.462 $218.171 ($28.000 $11.461) $0 $281.077 $310.171 ($28.992 $0 $0 $24.230 $275.402 $24.047 $448.456 $28.com/wifi_kiosks_business_plan/appendix_fc.394 $218.461) ($56.456 $11.688 $23.760 $41.487 $237.173) ($11.312 $67.049 $0 $0 $0 $833 $0 $0 $0 $30.461) ($57.171 ($28.928 $56.760 $16.352 $340.059 $11.259 $151.634 $0 $0 $5.596 $310.364 $352.171 ($28.810 $44.111 $501.542 $0 $0 $15.900 $12.004) $249.163 $0 $0 $0 $833 $0 $0 $0 $32.853 $43.308) $248.637 $11.360) $232.741 $93.350 $342.745 $331.196 $34.053 $11.080 $49.462 $9.500 $310.670 $123.210 $281.603 $44.900 $329.026 $90.248) $228.953 $271.647 $23.retrieved easily Capture the Attention The content dynamically changes to deliver a focused message to the students at each point of playback Cost Effective The Digital LCD will eliminate the need to print and distribute static signs each time .227 $310.765 $90.446 $11.400 $229.676 $268.042 Month 10 $312.637 $0 $0 $0 $833 $0 $0 $0 $34.400 $55.169 $109.912 $0 $0 $0 $833 $0 $0 $0 $40.104 $314.453 $101.615 $294.837 $130.711 $310.602 $310.461) ($49.538 $11.713 $371.513 $11.010 $392.810 $37.765 $0 $0 $39. VAT.706 $352.752 $23.421 $30.521 $67.498 $95.026 $0 $0 $50.461) $33.678 $31.803 $0 $0 $0 $833 $0 $0 $0 $50.462 $332.760 $3.480 ($4.000 $102.835 $105.461) ($53.506 Month 9 $312.462 $27.810 $14.461) $89.400 $162.507 $279.827 $11.302 Month 2 $312.135 $310.262 $0 $0 $4.002 $107.061 $232.021 $588.171 ($28.290) ($8.479 Month 8 $312.810 $7.992 $92.846 $23.832 $367.111 $50.400 $35.087 $367.506 $275.585 $0 $0 $0 $833 $0 $0 $0 $28.878) $264.185 $310.250 $0 $0 $0 $833 $0 $0 $0 $26.513 ($13.918 $33.026 $310.314 $264.750 $101.061 $286.710 $3.057 $308.363 $23.892 $297.227 Starting Balances Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $35.351 $96.495 $310.760 $5.400 $34.538 $27.706 $5.719 $36.037 $30.760 $12.400 $41.832 $312.bplans.351 $0 $0 $7.019 $310.167 $102.931 $224.223 $39.302 $249.760 $4.134 $588. HST/GST Paid Out Principal Repayment of Current Borrowing Other Liabilities Principal Repayment Long-term Liabilities Principal Repayment Purchase Other Current Assets Purchase Long-term Assets Dividends Subtotal Cash Spent Net Cash Flow Cash Balance Pro Forma Balance Sheet Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 $23.965) $224.171 ($28.000 $140.741 $0 $0 $19.461) ($16.400 $38.481 Month 4 $312.461) $166.400 $319.723 $309.490 $65.634 $97.401 $371.461) ($32.222 $23.479 $248.171 ($28.232 $223.887 $29.055 $0 $0 $0 $833 $0 $0 $0 $29.042 $314.171 ($28.810) $223.557 $91.816 $23.

.location. currency rates. global news flash. and movies can even be played where there are long lines. which would be another big step in creating a paper less environment. bus stations providing the information more instantly. Disadvantages • The electricity fluctuation might stop the information processing.more instantaneously Entertainment Video streams can show news feeds or popular programs.Digitized LCD screens shows hundreds and thousands of displays from one central . subways. • Electricity costs might increase with this information system facility. information can be more flexible and can be displayed more instantly Visual experience Information Processing Through Digital LCD's information can be processed and transferred to the students . Opportunities • Digital LCD’s can be used in transportation centers like train stations. Global Awareness The digital media would increase the awareness of the students. students can be entertained through upcoming events. like political issues. rail lines. for limited time period. ensuring quality and consistency Reduces the time laps One of the major benefits of introducing this technology is that it reduces the time . airports.laps. this might increase the reputation of the institute as well. such as in cafeterias. Cost of Error With the use of digital media cost of errors can be reduced because of the software technology the errors can be removed instantaneously and all the reprinting costs can be ignored. weather news and other external issues can help in increasing the caliper and awareness of the students. • A proper computer operator would be needed to control all the information processing system.

and small stores offering brand advertising. throughout their venues to broadcast game scores and highlights wrapped with powerful advertising messaging. providing the customers effective infortmation through attractive device instantaliously would be a most efficient way to generate maximum customer satisfaction. Theaters utilize networks to show movie trailers. petrol stations.htm . • LCD digital screens could be used in Health care institutions like hospitals. Outdoor signs used to change fluctuating gas prices quickly and efficiently from remote locations.com/projex/examples/pert_eg2b. Movie Theatres. soft drinks and coffee bars. show times. • It could be used in the financial institutions like Banks.• The information providing digital screens would open a door to new markets of other hospitality businesses like Restaurants and Hotels providing the details more attractive way and in advertising more efficiently. • Digital LCD screens might enhance customer experience at outdoor stations like Gas stations. and food and beverage specials and enhanced product advertising. Amusement Parks.waa-inc. • Digital LCD’s could expand its market in Sports Arenas. SFK PERT ANALYSIS http://www. a good money management information providing lcd screens would be an attrctive way to make people more attentive and this would also increase the reputation of the firm. • Digital LCD screens could be used in Supermarkets like Grocery Stores and Pharmacies where information related to discounted items would be clearly viewed and can be changed instantaniously to attract the customers more easily and effeciently to influence the shoppers attention. and much more information which would increase the reputation and standards of the howspitals as well. discounts. stock exchange firms etc. Money exchannging franchises. clinics to deliver the helth caring tips. people could oe attracted to the screens. special features such as snacks.

Sign up to vote on this title
UsefulNot useful