About SMART Smart Communications, Inc. is the Philippines' leading wireless services provider with 45.

6 million subscribers on its GSM network as of endDecember 2010. Smart has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. Smart also offers 3G and HSPA services. Its Smart Link service provides communications to the global maritime industry. Smart Broadband, Inc., a wholly-owned subsidiary, offers a wireless broadband service, Smart BRO, with 1.35 million subscribers as of end-December 2010. Smart is a wholly-owned subsidiary of the Philippines' leading telecommunications carrier, the Philippine Long Distance Telephone Company. Our Mission To be the true measure and standard of leadership in everything we do. Our Vision We envision a world of people truly connected and enabled to realize their limitless possibilities. Our Credo We passionately believe that we contribute to the convergence of people and their worlds, and that through our services, we make a real difference to the lives of millions of Filipinos. We recognize the huge responsibility of our corporate mission and we are energized by the nobility of our purpose. We commit to pursue this while establishing an environment that is challenging yet nurturing , stretched yet fun and characterized by interdependent partnering and individual accountability. Major awards and recognitions 2008 Awardee (one of ten worldwide and only Southeast Asian recipient) 2008 World Business and Development Awards International Chamber of Commerce, International Business Leaders Forum, and the United Nations Development Program New York, USA

Mobile Operator of the Year – Philippines Asian MobileNews Awards 2008 Singapore 2007 Best Mobile Advertising (1-in-5 Panalo with Zad Mobile, Inc.) Asia Mobile Awards 2007 GSM Association, Macau, China 2006 Finalist (Smart Load) Economic Development Category Stockholm Challenge 2006 Stockholm, Sweden 2005 Gold Prize Winner (Smart) Most Outstanding M2M Implementation -Telecommunications Category M2M Value Chain Awards Chicago, Illinois, USA Mobile Operator of the Year, Philippines Asian Mobile News Awards 2005 Singapore 2004 Finalist (Smart Padala) Asian Innovation Awards 2004 Far Eastern Economic Review Singapore Business of the Year 1st Raul Locsin Award for Business Excellence Innovator of the Year for Smart Load 1st Raul Locsin Award for Business Excellence Asia Pacific Wireless Service Provider of the Year Frost and Sullivan Asia Pacific Technology Awards 2004 Singapore Most Innovative Application of the Year for Smart Load Frost and Sullivan Asia Pacific Technology Awards 2004 Singapore Best Managed Company in the Philippines (PLDT/Smart)

SMART is dedicated to doing business in accordance with the highest standards of ethics. PLDT is listed on the Philippine Stock Exchange (PSE: TEL) and its American Depository shares are listed on the New York Stock Exchange (NYSE:PHI). France 2003 Winner (for the Smart Mobile Commerce Platform) 4th Annual Intelligent20 Awards Singapore Philippines’ Best Employer The Asian WallStreet Journal and Far Eastern Economic Review. In the past years. 2001. MasterCard International Sydney. relentless. Meet Us At SMART. and relevant innovation. 1998 Top 10 Philippine Companies in terms of Corporate Leadership Far Eastern Economic Review Financials SMART is a subsidiary of the Philippine Long Distance Telephone Company (PLDT). competitors. business partners. we have built an organization with a mindset biased for action. overhauled and expanded its business by "thinking out of the box" while sticking to the basics. Hewitt Associates 2002 Second Best Employer in the Philippines Far Eastern Economic Review 2001 Most Innovative GSM Wireless Service for Customers – Smart Money GSM Association Cannes. fairness and transparency in our relationships among ourselves and with our customers. Our approach . SMART is committed in strengthening community service initiatives on various fronts. As a responsible corporate citizen. 2002. relentless. regulators. we are committed to strengthening our community service initiatives on various fronts. Australia 1997 Marketing Company of the Year 18th Agora Awards Philippine Marketing Association 2003. suppliers. integrity. please refer to the investor relations section of the PLDT corporate website . we are making technology work to fit the needs of our subscribers. Management Associationof the Philippines and Business World. Our Technologies By applying rapid. we are making technology work to fit the needs of our subscribers. Our goal – to come out with market shaping services that are relevant to the needs of our customers. Our company. France Most Innovative Service – Smart Money Asia-Pacific Marketing Awards. 2000. For information on SMART's financial performance.Best in Investor Relations in the Philippines (PLDT/Smart) 2nd Best in Corporate Governance in the Philippines (PLDT/Smart) FinanceAsia Best Mobile Application or Service for the Consumer Market (Smart Load) GSM Association Cannes. and the public. By applying rapid. officers and employees strive to promote a culture of good corporate governance by observing and maintaining our core business principles of accountability. and relevant innovation. COMMUNITY PARTNERSHIPS As a responsible corporate citizen. directors. innovation and constant change. SMART has refocused. Our Ethics In accordance with our principles of good governance and in support of PLDT’s corporate governance principles.

computer training of teachers.closely involving our partner communities in the implementation of various programs. we use all kinds of solutions in helping prepare communities in times of disaster .the "smart" way. as well as members of the media were among those who used the free calling facilities. EDUCATION -Find out how SMART is "broadbanding" Philippine education through access. we are "broadbanding" education -. And we leverage on our technologies. particularly in the field of Electronics and Communications Engineering (ECE). SMART has made available its extensive nationwide network and resources during times of emergency or disaster. three-pronged approach: the set up of computer labs with broadband Internet connection. Disaster Preparedness & Disaster Response As a wireless services provider. connectivity and content. Recognizing the importance of education. after a tragic plane crash near the peak of Mt. Since our early years. Sumagaya in Barangay Lunotan.beyond the conventional “feel good” programs or the corporate philanthropy model. employs employeevolunteers and supports initiatives that prepares communities and helps them cope with calamities and disasters. particularly in promoting computer and Internet literacy. businesses. and integrating programs and projects in the mandates of different business units of the company. we have been actively involved in various initiatives that promote emergency preparedness and timely response to national or local disasters. Our community partnership initiatives summarize our approach to corporate social responsibility -. rescue and retrieval operations. Combined with the spirit of employee volunteerism. Families of the victims. SMART has since crafted an emergency preparedness and disaster response program which covers communications support and as well as Internet access to responding agencies as well as those affected. to support the communication requirements of responding government and civic organizations. tapping partners to help other partners. It was also the first time that SMARTworked closely with the Philippine National Red Cross (PNRC). SMART. and local content generation for the school community. lined up several major community partnership initiatives in the field of education. but also setting up calling stations.–. emphasizing sustainability. They make sure that network signal is strong or in some cases. Engineers dispatched to the site found themselves not only troubleshooting. SWEEP The Smart Wireless Engineering Education Program (SWEEP)* is a first-of-its-kind industryacademe partnership that seeks to enhance the level of telecommunications technology and engineering education among college students nationwide. those involved in the search. SMART has been actively supporting the various projects of the Department of Education’s Adopt-ASchool Program . Adopt-a-School Program . SMART’s involvement in disaster preparedness and emergency response began in 1998. The rugged terrain plus the lack of communication facilities made rescue and retrieval difficult. The Smart Schools Program* is the flagship community service initiative of SMART that promotes Information and Communications Technology (ICT) in basic education through an innovative. What started out as employee-initiated projects have been adopted and integrated into the company’s program for education. Smart Communities in Education We believe in investing in our youth's future. together with parent firm PLDT and the PLDTSmart Foundation . Adopt-A-School From literacy programs to participation in repairs and clean up of school buildings. restored. and people to helping shape education. SMART engineers are often among the first on the scene in disaster areas. Ginoog City. SMART SCHOOLS DISASTER PREPAREDNESS & RESPONSE -From low-tech to high-tech.

a Film Showing on the documentary film "An Inconvenient Truth" and an exhibit on the company’s initiatives for the environment. Ipil NHS and Pangui NHS in Zamboanga City Calangitan High School and Mayantoc Elem. the campaign benefited schools such as: • • • • • Salih Yusah Elementary School in Jolo. SMART also conducted an environment awareness campaign in June 2007. Reyes-Anhawon Elementary School in Cagayan De Oro City and at Ceriaco Mariano Elementary School in Davao City. SAGIP was adopted by more than 500 employees from 70 WCs in seven different regions nationwide (North Luzon. Read-to-be-Smart Under the company’s Adopt-A-School program is the Read-to-be-Smart Project. Last April 23. which was first implemented in April 2004 at the Palanan Elementary School in Makati City. SMART has been promoting a culture of environmental protection and conservation among employees by conducting tree planting activities. Mindanao) The WCs then adopted 54 Gawad Kalinga (GK) Village day-care centers all over the country for the storytelling sessions.000 seeds and mangroves have been planted nationwide by employee-volunteers from both PLDT and SMART in various activities.Recognizing the importance of education. Read-to-be-Smart was extended to Marcela Marcelo Elementary School in Pasay City and to Buagsong Elementary School in Cebu. So far. To raise employee awareness. South Metro. School in Northern Luzon Maligaya Elementary School and High School in South Luzon Gilutongan Elementary School and Buagsong Elementary School in Cebu volunteers. has been actively supporting the various projects of the Department of Education’s Adopt-ASchool Program. North Metro. 2006. the initiative was extended by Mindanaobased employees at G. Read-to-be-Smart includes summer tutorial and feeding program which seek to address the lack of appreciation and understanding of reading. as part of the PLDT group of companies. The delegation formed the biggest group of With a nationwide presence. helped in the cleanup at Diosdado Macapagal Elementary School in June 2006. writing and arithmetic among public school children by instilling a love for and habit of reading among selected public school graders. Smart. In 2006. SAGIP – campaigning for reading advocacy In 2006. Initially launched in 2003 with the PasaBook nationwide campaign (old school books/ encyclopedia donation drive). the Ozamis Wireless Center volunteers were the first to conduct a SAGIP storytelling session in their adopted GK site in Bongbong. In 2005. Central Luzon. Visayas. Sulu. Activities included a seminar on Global Warming. SAGIP or the Smart Advocacy Geared toward Improving Public Education was initiated by Smart employee-volunteers from Smart Wireless Centers nationwide to promote reading among young children through storytelling sessions.L. Adarna House was enlisted to provide the storybooks and to train volunteers from the WCs. SMART cannot afford to ignore its responsibility to lead and contribute to efforts to institutionalize sound environmental practice in the telecoms industry. More than 50. For 2007. efforts to institute environmental . an initiative of Smart employee-volunteers. employee volunteers are currently getting ready for the summer tutorials. we are doing our share for a greener world . Brigada Eskwela Through Smart’s participation in the DepEd’s Brigada Eskwela. A similar initiative is in the works for this year. South Luzon. ENVIRONMENT – From utilizing windpowered cellsites to tree planting activities . Smart employee-volunteers together with participants of the PLDT group’s student camp.

as spearheaded by SMART's Administration and Materials Management Division. for families of soldiers of the Armed Forces of the Philippines St. Manila. Iloilo City.000 PLDT and SMART employees in Metro Manila. livelihood opportunities for the beneficiaries are developed. COMMUNITY BUILDING -Housing and sustainable livelihood -.measures and activities in the company include the reduction of electricity consumption. Aside from this.000 communities in seven (7) years or by 2010. Cebu City. Maguindanao province. Bernard. SMART adopted Barangay Banglos. Nueva Ecija. the most affected community in Quezon. for urban poor fire victims General Nakar. Laur. putting up hollow blocks. Manila. Southern Leyte. Quezon province. SMART and PLDT employee volunteers help build the houses. Cebu and Iloilo. The Network Services Division has also explored the use of wind power systems. Since 2004. for landslide and flood victims Camp Abubakar.000 homes in 7. Iloilo. DC fans and coolers and cost-effective lightings to reduce carbon emission as well as to generate savings. biofuel testing. Sweat equity The PLDT group’s support to GK’s efforts does not stop with financial donations for the building of the houses. as well as emergency communications systems. With its thrust to go green. painting – in the PLDT-SMART Amazing GK Villages in Baseco. PLDT and SMART have adopted a total of seven GK communities nationwide: • • • • • • • Baseco Compound. General Nakar. Tondo. more than 1. . Barira. The PLDT Group has committed to help build seven GK villages in different parts of the country. Forging partnerships to help build the country In 2004. and pledged to build its second SMART Amazing GK Village for them. PLDT and SMART became a corporate partner of the Gawad Kalinga (GK) Foundation. PLDT and SMART’s initial donation went to the construction of 100 homes for the fire victims in Baseco Compound in Tondo. supports Gawad Kalinga (GK) Foundation’s nationwide house-building program. SMART is showing it cares for the environment. and Cebu have worked alongside beneficiaries – pouring cement. Various livelihood programs for the beneficiaries are also underway. for informal settlers Arevalo. an urban poor community. shoveling. fuel catalysts. together with the PLDT Foundation. Cebu. South Luzon. electronic power savers. SMART. digging foundations. Since then. for the mudslide victims Each village is designed to have 100 houses and a day care center. for street children and their families Fort Magsaysay. The partnership is part of the PLDT Group’s thrust to give back to communities it serves. bantay baterya and waste management. Iloilo. for members of the Iranun tribe who lost their homes during the ‘all out war’ in 2000 Talamban. successive typhoons ravaged the homes of a coastal community in General Nakar.our formula for helping make our partner communities successful and sustainable . a non-government organization with a grand vision – to help eradicate homelessness in the Philippines by building 700. While SMART employee volunteers were helping build homes in Baseco. Quezon.

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