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Submitted to: Mr.Adeyl Khan
Individual assignment 1 : Iftekhar Arshad (063296530): BPS 440.1
I think creative. you help me get past my block” ■ watching a magician at work ■ going to the theatre or the cinema ■ visits to junkyards ■ mixing with or talking to different people – perhaps people whose value systems are different from your own ■ day-dreaming to a sound-effects record .Overcoming blocks to creative problem solving “I look at you. I notice you from closer.
This. The children’s film “Bridge To Terabithia” has been made for only one purpose. I won’t be at all surprised if such a product reaches the market for mere recreation. and why not a grown up. If the movie matches a manager’s problem space.e. with a way out at the end. Some movies can come with absolutely new ideas thus showing the absolute new perspective. . OR. imagine beyond the very common. to make the children. Going to the theatre or the cinema: This has great potential for anyone who actually wants to perceive the message that comes along with the movie. If not the creative writer will influence the viewer to think. he might as well take direct reference.1. it can show how by changing just a few things you can change a lot for good. believe in imagination! The Matrix as a child actually made me believe in the virtual world. i. concepts and stories that I have never before seen or heard of. Movies if taken from an academic perspective. Our minds could thus go to the beach while we take a 30 min break from the office desk. for me in particular has been a help because some movies have really shown me the acts. is one separate case at a time altogether.
I have talked with managers selling competitive products in the same market and yet gave me strikingly different thoughts. The multidisciplinary team is a good option to look beyond any block. . The guy who does not know the boundaries of marketing might give away more non intuitive thoughts about marketing. I have bumped into settings in an organization where people from different backgrounds are asked to provide their opinion on a single issue. I won’t be surprised to see a car manufacturer getting new ideas to increase quality of car comfort by talking to a dentist. We will just have to patiently listen to and show respect for what the other person has to say.2. Therefore. This could be the case of experts in specific fields or just the freshmen aspiring to work for different sectors. The whole idea is to gain different perspectives and I believe a setting like this will help generate ideas more quickly than any other. Mixing with or talking to different people – perhaps people whose value systems are different from your own: The voluntary outsider carries a great opportunity to provide a fresh perspective. The main cliché here is the fact that an expert in any particular ground will also know the boundaries alongside possibilities regarding any issue.
Visiting a junkyard: Ahh.the fine way of looking into the past! This could help anyone who does seek answers by looking into the past so as to compare how a product looked in older times and how it has changed today. we can get insights by looking in a junkyard. all from things that has already been discarded. The person looking to break his block will thus possibly take examples by looking at obsolete items that might have been later modified to suit modern day usage..3. If we want to see why something has been appreciated for long or why it was rejected shortly after use. The more innovative person actually gets an opportunity to search for items he can put together to create something new. similarly he has a basis of comparison as to how today’s modern innovations can take place in the junkyard shortly afterwards! . This portrait is a demonstration of what can be possibly shaped out of almost anything that you get in a junkyard.
4. for the mind which wants to make some changes. . doing the unthought-of and still amaze the audience if put into the right perspective. What is a magician’s work anyways? Why we. Possibly he can actually do more with the product! Possibly go for unconventional packaging. Watching a magician at work: When I saw this phrase. the magician’s nature of thinking beyond the general struck me. To put it into simple thought. a marketer might then think it is likely for him to break the boundaries he has been struggling with. It seems magic to us because it is what we would otherwise think is impossible to do. This applies in case of everything. even before I wanted to start thinking. try to put up the never before acts as the creative manager. The magician will thus inspire the person to think about his problem from new dimensions. “watching a magician work”. the mass consider it magic anyways? The answer is simple. Watching a magician thus can be inspiring for any who is looking forward to break and reconstruct some boundaries.
More surprisingly. One might get surprised to learn that there are tunes recorded in particular to make someone relax and give an issue a harder but calmer thought! Meditation one might name it. I say the tunes I hear makes me focus on one important thing away from the buzz of many thoughts..I honestly believe a calming tune can relax a person’s brain and enable thinking out of the box! An exciting new tune might help the person’s mood change giving him new perspectives regarding his problem space. to learn his song! A musician told me that when I asked what the curves meant that he had been drawing for so long. Day-dreaming to a sound-effects record: I believe music has a harmonious relationship with a person’s thought process. I came across a person who would draw tunes. . Why would we otherwise dance to a tune and . A learning indeed! I have learnt and so can anybody else to close my eyes and let the thoughts flow free just the way the music flows.5.
.These arise from a lack of sensory awareness at a physical level and therefore contribute to lack of awareness of implications of situations. and psychological barriers related to the person’s behavior or attitudes. Jones (1987) identified four typologies of blocks: 1 Strategic blocks: ‘one-right-answer approaches’. such as the perceptual limitations of the senses or the brain’s data-handling capacity. These occur when personal beliefs and values restrict the range of ideas contemplated. there are those that radiate from the surroundings in which people operate or from the organization they work are called organizational blocks to creative problem solving. inflexibility in thinking. and adapting an over serious approach to problems which prevents the emergence of a playful. etc. They arise from a lack of selfconfidence in the value of one’s own ideas. Individuals may be reluctant to seek help and talk about personal feelings. imaginative and humorous climate. 4 Self-image blocks: poor effectiveness through fear of failure. and failure to reconcile them contributes to difficult personal and organisational dilemmas. What can be done to cope with the difficulties created by these blocks or even to help prevent these blocks occurring? Ans: There are blocks that are completely internal to an indivisual that limits his creative thought process and thus his ability to think beyond the common. These barriers are internal to that individual himself and are called individual blocks to creative problem solving. On the other hand. These reduce effectiveness in advancing ideas assertively. timidity in expressing ideas. Differentiate between individual and organizational blocks to creative thinking. They include the tendency to rely heavily on past experience or particular techniques without challenging their appropriateness. 2 Value blocks: ‘over-generalised rigidity influenced by personal values’. Values co-exist. These affect the approach taken to solve problems.3. 3 Perceptual blocks:‘over-narrow focus of attention and interest’.This barrier seems to be the greatest impediment to the successful implementation of new ideas. Personal barriers may be subdivided into physiological barriers. focusing on a narrow range of options for either problem definition or problem solving.
construct and reconstruct the knowledge and information we hold as individuals in our memory. perceptual and self-image blocks can be overcome to a great extent by use of creative problem solving techniques. ideas and insights will be created where none or few existed before. It may be possible to eradicate perceptual blocks and biases we may exhibit as individuals. The techniques act as a stimulus to thinking and help evoke. . value. As a result of using the techniques. lessen the risk of making mistakes as individuals and overcome value prejudices we may hold as individuals. Sharing experiences in the group can help build confidence. In some cases participants engage in group creative problem solving sessions. An easy way could be sharing a problem with someone else which way we can receive how others might view the same problem and how they might gain insights to the problem.Techniques that help to overcome blocks: Strategic. such as when using brainstorming. The multidisciplinary team setting has proven to be effective in numerous occassions.
Rigid hierarchical structures: Responding to changes 5. Some people are creative. Expected payoffs (Large projects!) 6. Marketing over-emphasis versus technology 7. Pressure to achieve more with less. 2. Short range thinking: Measurable in the next quarter 3. Analysis paralysis 4. Trainings. Encouraging prudent risk-taking Freedom of thought – some degree of autonomy Linking rewards with specific performance Encouraging different viewpoints on problems Positive involvement of top management Continual flow of ideas Responding positively to new ideas . Ways of dealing with Organizational blocks include: 1. Emphasis on managerial control: Compare with autonomy & freedom 2. 5. 3. 4.Some of the major Blocks to Creativity in Organizations are: 1. 6. Lack of creative understanding: Approaches. 7.R&D Cuts 8.