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Annexure – III
UNIVERSITY OF DELHI
MASTER OF COMMERCE (M.COM.)
(Revised Semester based Course Proposal)
Rules, Regulations and Course Contents
Semester I Nov./Dec. Examination 2009 Semester II April/May Examination 2010 Semester III Nov./Dec. Examination 2010 Semester IV April/May Examination 2011
M.Com. Syllabus as per revised course structure to be effective from Academic Year 2009-10 and onwards
(Paper Codes / Numbers revised as per suggestions made in the Standing Committee meeting held on Thursday, 19 th March, 2009)
I Proposed M.Com. Programme Structure 1-3
Scheme of Examination, Pass Percentage, Promotion Criteria etc.
Course Contents and Reading Lists of M.Com. Programme
6 - 83
Comparative Statement of Existing and Revised M.Com. Programme
84 - 86
MASTER OF COMMERCE (M.Com.) DEGREE (Examination Scheme) 1. A candidate seeking admission to M. Com. course must have: I. Passed B.Com. (Hons.) degree from University of Delhi or any other University recognized equivalent th ere to, with at least 50% marks, II. Passed B.Com. (Pass) or B.Com. Degree from University of Delhi or any other university recognized equivalent there to, with at least 55% marks. III. Passed B.A. (Hons.) Economics degree from University of Delhi or any other university recognized equivalent there to, with at least 50% marks. IV. Passed B.B.S., B.B.A., B.I.F.A. and B.B.E. degree from University of Delhi or any other university recognized equivalent thereto, with at least 60% marks Note: 1. The eligibility conditions for admission to M. Com. course are same for the regular and the correspondence (SOL) students. 2. Candidates appearing for the final year degree examination may also apply provided they are able to produce their mark sheets before 15 th October, 2009.
2 (a) Subject to the control and general supervis ion of the Academic Council, the instruction and routine in the M.Com. Course shall be under the direction of the Dean, Faculty of Commerce and Business and the Head, Department of Commerce. (b) Except in respect of his/her work in the Course each stu dent shall remain under the control and discipline of his/her own College e.g., a student expelled from his/her college is /pso-facto expelled from the Course. 3. 4. English shall be the medium of instruction and examination. Examinations shall be conducted at the end of each Semester as per the Academic Calendar notified by the University of Delhi
The scheme of examination shall be as follows:
The M.Com. Programme is divided into two parts as under. Each Part will con sist of two Semesters. Part - I Part – II First Year Second Year Semester Semester I Semester III Semester Semester II Semester IV
Total Marks Dura tion (Hrs. no change in selected groups will be allowed later.: Elective II (Paper 1) Total Part II : Semester IV Paper 6401 : International Business Paper 6402 : Human Resource Management Paper ---. the student may opt for any one of the interdisciplinary courses specified in the syllabus. . Grand Total 1600 64 Elective Groups: Any two groups from the available electives to be selected at the commencement of M.Semester III.: Elective I (Paper 2) Paper ---.) Credit (Hrs.: Elective I (Paper 1) Paper ---.: Elective II (Paper 2) Total 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 Note : In place of one of the two compulsory papers (namely Paper 6401 and Paper 6402).The schedule of papers prescribed for various semesters shall be as follows. Notes: 1. 2. the student may opt for any one of the interdisciplinary courses specified in the syllabus. Part II . Part II : Semester III Paper 6301 : Strategic Management Paper 6302 : Accounting Theory and Practice Paper ---. the second paper of each of the selected groups will be taught in Semester IV. 3. Com. While the first paper of each of the selected group s will be taught in Semester III. Papers Marks Written Internal Assmnt. The elective groups in the Semester IV w ill remain the same as the ones selected in Semester III. 6203 and 204) for this semester. 6202. Once a group has been selected.) Part I : Semester I Paper 6101 : Organization Theory and Behaviour Paper 6102 : Statistical Analysis Paper 6103 : Economic Analysis Paper 6104 : Financial Management and Policy Total Part I : Semester II Paper 6201 : Managerial Accounting Paper 6202 : Business Environment Paper 6203 : Quantitative Techniques for Business Decisions Paper 6204 : Marketing Management Total 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 Note : In place of one of the compulsory papers mentioned above (namely paper 6201.
List of Elective Groups The Department will announce in the beginning of the respective semester.I Paper 7161 Human Resource Development Paper 7162 Training and Development Group H: Human Resource Management – II Paper 7171 Industrial Relations Paper 7172 Management of Transformation Group I: International Business Paper 7181 India’s Foreign Trade and Investment Paper 7182 Management of International Business Operations Group J: Accounting Paper 7191 Management Control and Information System Paper 7192 International Accounting Group K: Applied Economics Paper 7201 Industrial Economics Paper 7202 Applied Econometrics Group L: Computer Application and Information Technology Paper 7211 Computer Applications in Business Paper 7212 E-Commerce Group M: Insurance Paper 7221 Insurance Management Paper 7222 Actuarial Practice .I Paper 7121 International Marketing Paper 7122 Marketing Research Group D: Marketing .II Paper 7131 Advertising and Sales Management Paper 7132 Consumer Behaviour Group E: Taxation Management Paper 7141 Corporate Tax Planning Paper 7142 Principles and Practice of Taxation and Indian Tax System Group F: Corporate and Industrial Laws Paper 7151 Corporate Law Paper 7152 Industrial Law Group G: Human Resource Management .II Paper 7111 Project Management and Financial Services Paper 7112 International Financial Management Group C: Marketing . Group A: Finance – I Paper 7101 Financial Market and Institutions Paper 7102 Security Analysis and Portfolio Management Group B: Finance . the list of elective groups which will be offered durin g the semester depending upon the faculty members and the demand of electives.
(d) No student shall be admitted as a candidate for the examination for any of the Parts/Semesters after the lapse of four years from the date of admission to the Part-I/Semester-I of the M. 6. (a) Minimum marks for passing the examination in each semester shall be 40% in each paper and 45 % in aggregate of a semester. seminars etc. ATTENDANCE REQUIREMENT The students are required to attend tutorials. 7. (c) A student shall be eligible for promotion from 1 st year to 2 nd year of the course provided he/she has passed 50% papers of I and II Semester taken together. a candidate who has secured the minimum marks to pass in each paper but has not secured the minimum marks to pass in aggregate may reappear in any of the paper/s of his choice in the concerned semester in order to be able to secure the minimum marks prescribed to pass the semester in aggregate. (b) However. Programme. (d) Students who do not fulfill the promotion criteria (c) above shall be declared fail in the Part concerned. up to 60% : Candidates securing 40% and above. arranged by the Department/ College from time to time. he/she will have to clear the remaining papers while studying in the 2nd year of the programme. The student must secure 40% in the End Semester Examination and 40% in the total of End Semester Examination & Internal Assessment of the paper for both theory & practical separately. The minimum percentage of attendance required will be notified by the D epartment at the commencement of the session. However. Com. However. wherever applicable. the student will be promoted automatically from I to II and III to IV Semester. i.e.. (e) Successful candidates will be classified on the basis of the combined results of Part-I and Part-II examinations as follows: Candidates securing 60% and above : Candidates securing 50% and above. up to 50% : I Division II Division III Division 8. (b) No student will be detained in I or III Semester on the basis of his/her performance in I or III Semester examination. Pass Percentage & Promotion Criteria (a) The minimum marks required to pass any paper in a semester shall be 40% in theory and 40% in Practical. (c) No student would be allowed to avail of more than 3 chances to pass any paper inclusive of the first attempt.Interdisciplinary Course Interdisciplinary Paper A (Part I: Semester II) Interdisciplinary Paper B (Part II: Semester IV) The list of specific interdisciplinary paper s will be announced at the commencement of the academic session. they shall have the option to remain the .
Any student failing in all the papers of old scheme of a Part in the old scheme shall have to opt for the new scheme of examination of that part but the course will have to be completed in three years as stipulated. classroom participation. 11. The duration of writt en exanimation for each paper shall be three hours. (e) A student who has to reappear in a paper prescribed for Semester I/III may do so only in the odd Semester examinations to be held in November/December. (b) 10. . The remaining 70 marks in each paper shall be awarded on the basis of a written examination at the end of each semester. of which 30 marks shall be reserved for internal assessment based on a combination of tutorials. and attendance. The system so decided will be communicated by the Department to respective colleges. term papers. A student who has to reappear in a paper prescribed for Semester II/IV may do so only in the even Semester examinations to be held in April/may. 9. 12. Examinations for courses shall be conducted only in the respective odd and even Semesters as per the Scheme of Examinations. project work. seminar. The old scheme of examination will continue for three years from the year of commencement of New Scheme of examination. The weightage given to each of these components in a combination shall be decided and announced at the beginning of the semester by the Department in consultation with the teachers.marks in the papers in which they have secured Pass marks as per Clause (a) above. tests. (a) The system of evaluation shall be as follows: Each course will carry 100 marks. Regular as well as ex-students shall be permitted to appear/reappear/impro ve in courses of Odd Semesters only at the end of Odd Semester and courses of Even Semesters only at the end of Even Semesters.
. Situational approach. Organizational Behaviour. Ltd. Contributing disciplines to the OB. Behavi our modification. management of stress. S. commu nication effectiveness in organizations. Neo -classical and Contemporary.. 2007. Organizational Development and Stress Management: Concept and determinants of organi zational culture. determinants. Individual Behaviour: Foundations of individual behaviour. Cognitive evaluation. New Delhi. Motivation: Need hierarchy. models of communication. 11th Edition. challenges and opportunities of OB. status. Robins S. Perceptual process. Organizational Theory: Structure Design and Application. New York. Individual versus group decision making. Power. power tactics. 2007.III : COURSE CONTENTS AND READING LISTS OF M. Motivation and organi zational effectiveness. . Power and Conflict: Concept and theories. Transaction cost and organizational behaviours. Johari Window. levels and conflict resolution strategies. 5. Organizational Behaviour (13th edition). Nominal group technique and Delphi technique. Prentice Hall of India Pvt. personality and emotions. 2008. 2. models. Organizational Development: concept and intervention techniques.. Organizational Culture. 6. Fred. Theory X and Theory Y.P. Case Studies: Some cases of real business world are required to be discussed. Robbins.P. equity) expectancy model. Individual and organi zational factors to stress. Bureaucratization of organi zations.. formal and informal structure. attitudes. Power and conflict. Marks: 100 Objective: The objective of the course is to develop a theoretical understanding among students about the structure and behaviour of organiza tion as it develops over time. Organizational Behaviour-concepts. 3rd ed. The course will also make them capable of realizing the competitiveness for firms. Bases of Power. Luthans. Two factor theory. Feedback.COM. Mc Graw Hill International. Chris Argyris behaviour patterns. Group Decision making and Communication: Concept and nature of decision making process. Maslow’s Need Hierarchy. Authority. sources of conflict patterns. Leadership. Suggested Readings: 1. Flat and Tall structures. Organizational Theories and Behaviour: Classical. 2. Contemporary issues in leadership . Max. Ltd. Leadership effectiveness.. PROGRAMME Course 6101: ORGANIZATIONAL THEORY AND BEHAVIOUR Time: 3 Hrs. Prentice Hall of India Pvt. Behavioral approach. 3. goal setting. TA. values. 3. Contemporary theories of motivation (ERG. Course Outline: 1. 4. consequences of stress on individual and organi zation.
and D. Poisson. Design of Experiments and analysis of variance. 2. 6. Amir D. 3. Complete Business Statistics. Schaum Publishing Company. Levin. 7. Probability and Expectation: Approaches to probabi lity. Median test and Rank correlation test. Properties of an estimator. Marks: 100 Objective: The objective of the course is to acquaint students with some of the important statistical techniques for managerial decision making . Basic Statistics for Business and Economics . 2. Norval F. Sign test. 9.The emphasis will be on their applications to business and economic situations. Acceptance sampling. McGraw Hill International (2 nd ed. Spiegel. Hypothesis Testing. Expected value approach. Power of a t est. Mathematical Expectation. Aczel. 5.S.R. Probability Distribution: Binomial. Statistical Quality Control: Control charts for variables and attributes. Non-Parametric Tests: Chi-square test. Pohl. Case Studies: Application of statistics to some cases of business enterprise are required to be discussed. Small sample tests –t and F tests. multiplication and Bayes Theorem. Rubin. means and standard deviations. McGraw Hill. Max. Statistics for Management. 4. Exponential. 3. Margina l analysis. M. Large sample tests for proportions. Point Estimation and interval estimation.I. 8. 4. Decision tree. 1999.Course 6102 : STATISTICAL ANALYSIS Time: 3 Hrs. Sampling and Sampling Distributions: Methods of sampling. Sampling distribution of a statistic and its standard error. Addition. Suggested Readings : 1.) . Theory and Problems of Statistics . Course Outline: 1.. Kazmeir Leonard J. Regression Analysis: Simple and multiple linear regression analysis up to three variables. Statistical Decision Theory: Risk and uncertainty. Prentice-Hall of India.. Beta and Normal Distributions. R.
Consumer Behaviour: Determination of demand. Firm and its objectives: Theories of the firm. scale economies. Inter – temporal demand function. Pricing and wages. return to scale. 9. Law of variable proportion. Production and Cost: Production f unction. 8. growth theories. risk aversion. Price and output relationship under different market structures: Perfect Competition. oligopoly. Technological change and t he global market economy: Impact of technological change on productivity. Adjusting business decision for risk. band wagon effect and the demand function. The effort is to make them capable of using various concepts to deal with business problems in a globalised economic environment. Basis of pricing. snob appeal. Concept of productivity. isoclines. Industrial innovation and technology and technological environmental forecasting. . ma nagerial theories. isocost lines. Problem of estimating cost and production functions. Efficiency and the firm. VES and Translog. Game theory and oligopolistic behaviours. Profit theories and profit management. CES. Competition and markets. Bilateral monopoly. Transfer Pricing. duopoly . 7. theory of attributes. scope economies. Estimation of production function. Dumping and other practices. Indifference preference. Cost function: Classificatio n of costs. 4. Discriminating monopoly. Empirical production function: Cobb -Douglas. Demand and supply of factors of production. Slutsky’s analysis of demand. Expansion path and Multiproduct firm. Relevance of profit maximization in the modern context. Max. Demand for durable goods. risk -return evaluation. isoquants ridge lines. The type of goods and the demand function. risk preference. Indifference curve analy sis. labour and market structure. Duality between production and cost function . Estimation of cost function. Risk and uncertainty and the Decision making: Concept of risk. 5. Factor pricing: Elements of factor pricing. Monopolistic competition. Pricing practices: Economics of advertisement costs. Revealed preference. 2. behavioural approaches. labour pricing. Monopoly. Economics of information: Symmetric and Asymmetric Information . satisficing theory etc. Social cost of Monopoly. Course Outline: 1. Relating the structure with market situations. Minimum wage and price structure. short run and long run cost functions. 3. 6.Course 6103: ECONOMIC ANALYSIS Time: 3 Hrs. Barrier to entry. regulatory aspects of monopoly. Marks: 100 Objective: The objective of the course is to acquaint students with the concepts of micro -economic theory and their use in business decision making.
Micro-Economic Analysis (ed. Tirole J. 1999. Varian. Edward P. Inc. Book Company. 1992. 6. 3. Sen Anindya. Homewood Illinois.. Prentice Hall of India. Modern Microeconomics. McGraw Hill.. John P. and Ellen Miller. New Delhi. Madala G. Gould. 1988. Koutsyiannis. New Delhi. The Theory of Industrial Organization. Theory and Applications . (1998 Reprint). Lazear. 1996. A..10. New York. Cambridge MIT Press. Rubinfeld. Richard D.S. Irwin. Macmillan Press Ltd. 7. Micro-Economic Theory. Oxford University Press. Micro-Economics: Theory and Applications . Micro Economics. 5. . Pindyck Robert S. Third Edition. and Daniel L. Suggested Readings : 1. Cases: Some cases involving the use of concepts of the micro -economics are required to be discussed. 2.. 4. Norton. Micro Economics. 3).
role of a finance manager in a firm and Agency problem. Damodaran. The empirical evidences on theories and the case studies relevant for above topics are required be discussed. theories of dividend policy and their impact on the value of a firm. McGraw Hill. Marks: 100 Objective : The objective of the course is to acquaint the students with the basic analytical techniques and methods of financial management of business firms. Max. estimation of working capital requirement.C. Prentice Hall of India 12th Ed.A. James C. right and bonus shares. Course Outline: 1. determinants of dividend policy and some case studies. Risk-Return framework for financial decision -making. Pandey I.W. financial decision-making and types of financial decisions . R. Capital budgeting decisions under inflation. 2nd Ed. 4. working capital policy and its management of cash. sources of takeover gains. 2008. Corporate re-structuring: Mergers and Acquisitions -types. Working Capital Planning and Management: Basics of working capital planning and management... optimal capital structure. techniques of evaluating capital budgeting decisions. Mathematical and Simulation Models for Working Capital Decisions. account s receivables and inventories. financial leverage and its impact on the valuation of firm. John Wiley & Sons. financing working capital. The course also provides students the exposure to certain sophisticated and analytical techniques that are used for taking financial policy decisions. Capital Budgeting Decisions: Nature and Kinds of Capital Budgeting Decisions. M. Vikas Publishing. Capital budgeting decisions under uncertainty and their evaluation using Statistical Decision Theory. Capital Structure: Concept. 2001. types of dividend policy-constant pay-out ratio and constant dividend amount policies. Principles of Corporate Finance . 9th Ed. cash dividend. valuation and financing of acquisitions. Corporate Finance. .Course 6104: FINANCIAL MANAGEMENT AND POLICY Time: 3 Hrs. Analysis of Real life capital budgeting decisions-some case studies. 6. theories of capital structure. 2. and S. Ross S. Financial Management. 7th Ed. 2. Brealey R. A. 5. McGraw Hill... “Corporate Finance: Theory and Practice ”. 3. Dividend Policy: Dividend and its form. An alysis of some case studies. Jaffe. Suggested Readings: 1. capital budgeting decisions under constraints and with multiple objectives using Mathematical Programming Models. and buy-back of shares. 7. Van Horne. 6th Ed. 5.A. Financial Management and Policy . objectives and scope. 4. determinants of capital structure. Westerfield and J. Financial Management: Nature. 3. Mye rs.
Advantages. 5. Product-Mix. Suggested Readings : 1. Overhead. Differential Analysis.Course 6201: MANAGERIAL ACCOUNTING Time: 3 Hrs. Decision Making Process. methods and techniques of management accounting and to make the students develop competence with their usage in managerial decision making and control. Standard Costing – Concept. Activity Based Product Costing – Concept and uses. Revenue Centre. Management Accounting. Add/Drop. Variance Analysis. 7. 10. Emerging Costing Approaches. Divisional Performance Measurement – Measures of Performance. . Fixed Versus Flexible Budgeting. Managerial Uses of Variances. Variable and Absorption Costing – Concept.. 8. Pricing Decisions. Materials. Break – Even Analysis. Special Order. Applications of Variable Costing. Cost-Volume-Profit (CVP) Analysis – Contribution Margin. Cost Concepts and Classifications. Role of Management Accountant. Preparation of Different Types of Budgets. 2. 9. Atkinson Anthony A. 4. Optimal use of Limited Resources. Comparison. Return on Investment (ROI) Versus Residual Income (RI). Responsibility Centres – Cost Centre. Operate/Shutdown. Concept of Respons ibility Accounting. Budgeting – Nature and functions. Profit Centre. Profit Volume (P/V) Analysis. 2001. Marks: 100 Objective: The objective of the course is to enable students to acquire sound Knowledge of concepts. Transfer Pricing Methods. Labour. Types of Standards. Banker. Rajiv D. Preparation of Income Statements. Mark Young. Multiple -Product Analysis. Management Accounting. Sell/ Process Further. Responsibility Performance Reporting. Responsibility Accounting and Divisional Performance Measurement – Advantages and Disadvantages of Divisionalisation. Course Outline: 1. Non. Financial vs. 3. Types of Managerial Decisions – Make/Buy. 6. Robert Kaplan and S. Cost vs. Prentice Hall. Relevant Information and Short -Run Managerial Decisions – Managerial Decision Making.Financial Performance Measures. Max. Investment Centre. Management Accounting. Management Accounting – Nature and Functions.
S. and E. Problems and Cases. 4. McGraw Hill. Management and Cost Accounting . Garison R. 2000. McGraw Hill Education.H.. Text. Introduction to Management Accounting . 2009 . Noreeb. S undem and William O.W. 2006. Horngreen Charles T. Advanced Management Accounting. Managerial Accounting. 5. Thomson Learning.2. Jawahar Lal. 2006. 3. 6. New Delhi. Hilton. Ronald W. Stratton. 2001. Drury Colin. Chand & Co. and Gary L. Prentice Hall of India. Managerial Accounting..
Course Outline: 1. Liberalization and Business environment. Globalization. Exchange rate regimes. Inflation and unemployment. Inflation and unemployment: Impact of unemployment on IS -Curve. 7. NOTE: .O. The course would also make the student capable of analyzing and understanding the macro economic policies of the government implemented from time to time and assess their impact on business. Economic Planning and the emerging environment. Expectations and Economic Behaviour. foreign exchange markets. Implications of modified IS and LM functions on relative efficacy of fiscal and monetary policies. Interaction of ag gregate demand and aggregate supply and the determination of real income. types. 2. Aggregate demand. Macro economic indicators and forecasting of macro-economy. Costs and Business Behaviour. Economic Policies and Macro Economic movements in an open economy. 5. Basic IS-LM frame-work. Shifts in aggregate demand. aggregate supply and the price level.Course 6202: BUSINESS ENVIRONMENT Time: 3 Hrs.T. policy alternatives. External balances. Theories of unemployment. Short and long run aggregate supply and shifts in aggregate supply. 8. Macro-economic environment. Asset choices in an open economy and capital flows. causes and costs of unemployment. Cost and Business Behaviour. . 6. IS -LM-BOP curve analysis and implications for policy choices. W. Marks: 100 Objective: The objective of the course is to acquaint students with the concepts of macro -economics and the macro environment in which a business organization operates. Consumer Laws. Asset markets. demand management policies. 3. Real Business Cycles. the demand for and the supply of real balances and their interest elasticities. Max. 4. 9. and emerging business environment. Economic Growth (Theories in Modern Co ntext) its variables and strategic planning. Environmental Laws.This course is to be taught with contemporary issues relevant in the environment of Indian business with notable examples and illustrations. Trade flows.
LPE. Macro Economic Theory and Policy. Branson William H. 4. First East – West Press. Mankiw. and S. Dornbusch. 3. 1. Macmillan.Suggested Readings: The basic readings have been provided below and additional readings will be provided on year to year basis. . Fischer Macro Economic 6th edition Publisher Tata McGraw Hill. R.. Oliver Blanchard Macro Economic 4th edition Pearson Education. 2. N. Macro Economic 4th edition. Gregory. 3rd edition 2005.
gradual replenishment without shortages. Integer Programming: Problem Formulation and solution. 11. degeneracy. Sequencing: n-jobs to be processed on two machines in the same order of machines. Marks: 100 Objective: The objective of the course is to acquaint the students with the use of quantitative models in decision making. multiple solutions and prohibited routes. 8. Models with Poisson arrival and services rates. Inventory Control: Techniques of selective control. 5. PERT/cost. maximization objective and unacceptable assignments. Game Theory: Games of pure strategy. 3. PERT/CPM: Networking with one estimate of time. Markov Analysis: Brand-switching analysis. 6.classical. Time-cost trade-off. Economic order quantity (EOQ) models. Replacement Analysis: Replacement of capital assets – discrete cases when time value of money is not considered and when time value of money is considered. Games of mixed strategy. Assignment: Solving the problem. Simulation (The emphasis should be on concepts and application of concepts) . Replacement of items that fail suddenly. Equilibrium conditi ons. Deciding optimum safety st ock and reorder level. Course Outline: 1. 7. single server and infinite and finite population . Networks with three estimates of time. Linear Programming: Mathematical formulation of linear programming problems and their solution using graphic approach and simplex algorithm.Course 6203: QUANTITATIVE TECHNIQUES FOR BUSINESS DECISIONS Time: 3 Hrs. 10. Resource allocation and resource levelling. Cases of unbalanced problems. Queuing Theory: Elements of a queuing system. price breaks and planned stock outs. testing optimality MODI method. 13. maximization objective. Duality Sensitivity analysis. Cases of unbalanced problems. 12. 4. Dominance. N-jobs to be processed on m machines in the same order of machines – by converting it into a two – n machine case. Two jobs to be processed on m machines in the different orders of machines. 9. Introduction: Quantitative approach to management decision making. Max. 2. Transportation: Solving the problem. multiple optimum solutions.
3rd Edition. Stingson. Hausman. The McGraw Hill companies. Irwin 1983 4. Ill. 1986.. Bierman H.I. . “Quantitative Techniques in Management ”. “Operations Research: An Introduction”.Hill.. Bonini and W. 2. Homewood.D.. Taha.S. Hamdy A. 8 th Edition. C. Jr. 3. R. Rubin and J. Prentice – Hall of India. Levin. Vohra N. 2006. “Quantitative Approaches to Management”.P.Suggested Readings: 1..H. “Quantitative Analysis for Business Decisions”. D. McGraw . 7 th Edition.P.
Major product decisions. Marketing Environment: Significance of scanning marketing environmen t. 5. rural marketing. Services marketing. Marketing functions and role. Selection. 6.Course 6204 : MARKETING MANAGEMENT Time: 3 Hrs. Buyer behaviour. Consumer Protection in India. Ethical and Legal Aspects of Marketing. Target market selection and strategies. direct marketing. 2. Procedure for setting price.Consumer vs.a strategic perspective. middlemen and their functions. 10. technical. demographic. Max. Industrial buying process. Modern concept of marketing. Distribution logistics – concept. Social. Promotion scene in India. internet marketing and other marketing developments – Issues. Marks: 100 Objective: The objective of the course is to familiarize the students with the basic concepts and principles of marketing and to develop their conceptual and analytical skills to be able to manage marketing operations of a business firm. Sales. Channel management. salient features and their applications in India. Fa ctors affecting price of a product. bases and process. Market Segmentation. Product Decision: Product conce pt and classification. Communication process. Marketing management process. Different types of distributions.their effectiveness. Product life cycle – concept and appropriate strategies to be adopted at different stages. Marketing Planning. socio -cultural. Promotion tools. Evolution of marketing concept. cost and profit analysis. Promoting through internet. 4. Consumer buying decision process and influences. Pricing Decisions: Objectives of pricing. . Pricing policies and strategies. Different ways of organizing the marketing department. Retailing and wholesaling – Developments and Indian perspective. 3. Course Outline: 1. determining optimal promotion mix. Economic. Positioning – concept. Organizing and Control: Marketing planning process. 9. Distribution Decisions: Channels of distribution – concept and importance. political and legal environment of marketing in India. 7. Consumer adoption and innovation diffusion. importance and major logistics decisions. New product development. Promotion Decisions: Meaning a nd importance of promotion. Criteria for effective market segmentation. motivation and performance appraisal of distribution middlemen. 8. business buying behaviour. Targeting and Positioning: Bases and procedure for segmenting a consumer market. Introduction : Traditional view of marketing. Developing and implementing a promotional campaign.
Jerome. Pearson Prentice-Hall 2008.Walker and William J. Philip. Fundamentals of Marketing. 5. E. Marketing Management : A South Asian Perspective. 4.. Stanton.Suggested Readings: 1. Perrault.. McGraw Hill. 13 th Edition.. Basic Marketing: A Managerial Approach. 3. . 2008. Jha Mithileshwar. and Gary Armstrong. 12th ed. 2008 2. McGraw Hills. Joseph P.. Bruce J. Etzel. Keller. 11th ed. Cannon a nd William D. 13th ed. Philip. Kotler Philip and Kevin Keller Marketing Management.. Principles of Marketing. Keller Kevin lane. Koshy Abraham.. 9th ed. Kotler.. Jr. Michael J. Pearson Prentice – 2008. McCarthy. 2008.
al. Contemporary Strategy Analysis . Declorch and R. 2005 Blackwell Publishers.Environmental Profile. Strategic Choice: Generating Strategic Alternatives. 5. Marks: 100 Objective: The objective of the course is to help the students develop an understanding of the basic inputs in making and implementing corporate strategic decisions and also familiarize them with the issues and practices involved. Strategic Analysis: Analysis of Broad Environment . H. Finance. Operationalising Competitive Strategies. Analysis of Stakeholder Expectations – Corporate Mission.P. Planning and allocating resources. Hayes. R. Human Resource. Value Chain Analysis. 15th ed.Course 6301: STRATEGIC MANAGEMENT Time: 3 Hrs. Strategic Management. SWOT Analysis. Hitt M. Introduction: Concept and Role of Corporate Strategy. 2. 4.A. Basic Model of Strategic Management. Strategic Implementation: Strategic implementation issues. Grant.I.. et. Exter nal Growth Strategies – Merger. Strategic Control. Marketing and R. 4. Objectives and Goals. Thompson et-al. Course Outline: 1. Ansoff. Igor. Wiley. Managing Strategic Change... . Organization Structure and Design. Crafting and Executing Strategy : Text and Readings. Core Compe tences. Selection of a suitable Corporate Strategy – Concept of Strategic Fit.1976. Strategic Role of Board of Directors and Top Management. Functional Strategies – Production. Analysis of Operating Environment . Strategic implications of social and ethical issues. Levels of Strategy. From Strategic Planning to Management. Constructing Scenarios. Evaluation of Strategic Alternatives – Product Portfolio Models.Michael Porters Model of Industry Analysis. Robert M. Massachussets. South Western. U. Acquisition. Joint Venture and Strategic Alliance. 3. Approaches to Strategic Decision Making. 2. 2007. Max. Strategic Review: Evaluating Strategic Performance – Criteria and Problems.S. Arthure A. Strategic options at Corporate Level – Stability. McGraw Hill.. 3. & D. Concept of Corporate Restructuring. 2009. Vision. 5th ed. Suggested Readings: 1.Michael Porters’ Competitive Strategies. Strategic options at SBU Level .A. Analysis of Strategic Advantage – Resource Audit. Growth and Defensive Strategies.
10. Accounting method ology. 2000. Recent developments in financial accounting and reporting. Course Outline: 1. 2005 . Hawkins and K. Revaluation of fixed assets and income measurement. 1999 2. 2008. Valuation of asset and liabilities. expenses. D. Ahmed Riahi Belkaoui. Accounting Theory. working capital and total resource bases. 5. Quorm Books. Income concepts for financial reporting. 9. John Wiley and Sons.N. periodic and segment reporting. Merchant. Accounting standards in India. Porwal. 6. gains and losses. 4. 3. Schroeder. 8. Accounting Theory: Nature and Scope. Measurement and reporting of revenues. . Analysis and interpretation of s tatements of changes in financial position -cash.A. Different approaches to theory construction. McGraw Hill. 2000.S. Adjustments for changing prices and financial reporting. Accounting Theory. 4. Financial Accounting Theory and Analysis. Jawahar Lal. Myrtle W. Anthony R. Nature of ownership equities. Max. Conceptual framework of financial accounting and reporting. 5. Accounting: Text and Cases . Depreciation policy. 7. 2. 3. Marks: 100 Objective: The course aims at acquainting the studen ts with a coherent set of logical principles and a general frame of reference for evaluation and development of sound accounting practices. TMH. disclosure requirements. Suggested Readings: 1..Course 6302: ACCOUNTING THEORY AND PRACTICE Time: 3 Hrs. L. Issues in accounting standard setting. Accounting Theory and Pr actice. Corporate Reporting: Objectives. Himalaya Publishing House. Cathey. Richard G. Harmonization of corporate reports. Clark and Jack M. Text Readings and Cases.F.
Theory of customs union. Foreign investment flows – Pattern. International Business: Its Importance. Management of international business opera tions – complexities and issues. customs union and common market. Counter trade. Gains from trade. Structure and functioning of EC and NAFTA. Regionalism vs. Instruments of Commercial Policy: Tariffs. 9.IMF. Multinationals (MNCs) in International Business: Issue in investment. Agreement on Textiles and Clothing. Trade creation and diversion effects. World bank. Movements in foreign exchange and interest rates and their impact on trade and investment flows. 4. Modes of entry into international business. 6. structure and effects. quotas and other measures and th eir effects. Course Outline: 1. Theoretical Foundations of International Trade: Reasons for international trade. 8. 5. theories of international trade. Terms of trade. structure and operations of international business and familiarize them with trends and developments in India’s foreign trade and investments and policy framework. 2. pricing and regulations. Contemporary Developments and Issues in International Business. Max. UNCTAD. technology transfer. World trading environment – Pattern and structure of world trade in goods and services. Foreign trade multiplier. 7.Course 6401: INTERNATIONAL BUSINESS Time: 3 Hrs. 3. India’s involvement in International Business. Balance of payment deficits and adjustment policies. International collaborations and strategic alliances.India’s involvement and consequences . World trade and protectionism. GSP. Marks: 100 Objective: The purpose of this course is to acquaint the students with nature. International Business Environment: Framework for analyzing international business environment. multilateralism. . International Economic Institutions and Agreements: WTO. 10. nature and scope. International commodity trading and agreements. Regional Economic Cooperation. International Financial Environment: Exchange rate mechanism and arrangement. scope. Regional Economic Integration: Free trade area. Balance of Payment Account: Current and Capital Account components and accounting system. IT and international business.GSTP and other international agreements and treaties. International money and capital markets. Domestic and foreign environments and their impact on international business decisions.
Suggested Readings: 1. Danoes, John D. Radebaugh, Lee H ., and Daniel P. Sullivan International Business: Environment and Operations, 12th ed., Prentice Hall, 2009. 2. Griffin, Ricky W. and Pustay, Michael W, International Business: A Managerial Perspective, Prentice Hall, 2009. 3. Hill, Charles, W.L., International Business, McGraw Hill Company, New York, 2009. 4. Ball, Donald, Wendall H. McCulloch, Hichael Geringer, Michael S. Minor and Jeanne M. McNett, International Business: The Challenge of Global Competit ion, 12th edition, 2009, McGraw Hill Co.
Course 6402 : HUMAN RESOURCE MANAGEMENT Time: 3 Hrs. Max. Marks: 100
Objective: The objective of the course is to acquaint student s with the techniques and pri nciples to manage human resource of an organization. This knowledge would make the student s capable of employing these techniques to harness the best of each individual working in the organization. Course Outline: 1. Nature of Human Resource Management, concepts, functions, themes and controversies. 2. HRM, Job Analysis and Job Design: Role of HR manager, Human resource planning and HR effectiveness. Job analysis techniques, job evaluation techniques, job description, job specification, job design approaches, job characteristics, approach to job design. 3. Business Strategy and Human Resource Strategy: Concepts and Relationship. Contemporary global trends and management of human resources. 4. Recruitment, Selection, Training and Development: Factors affecting recruitment, sources of recruitment (internal and external), basic selection model, psychological tests for selection. Requirement of a good test for selection. Training and Development. 5. Performance appraisal: Objectives, PA process, comparing actual performance with standards, Methods of appraisal. 6. Diversity at Work: Managing diversity, causes of diversity, the paradox of diversity, diversity with special reference to handicapped, women and aging. Empowerment and gender issues. 7. Compensation Management, Personnel audit and Re search: Wage versus salary, determination of compensation, incentives schemes, fringe benefits and labour welfare. Personnel audit and research. Emerging horizons in HRM. 8. Career planning and succession concepts, approaches and issues. 9. Human Resource information system: Developing HR information system. 10. Employees relations: Shifting forms from industrial relation to employees relations. Handling employees’ grievances. 11. Case Studies: Some Cases relating the learning from the course to business world are required to be discussed.
Suggested Readings: 1. De Cenzo and Robins, Fundamentals of Human Resource Management , 8th Edition, Prentice Hall of India, 2005. 2. Decenzo, David A. and Robbins, S.P. Fundamentals of Human Resource Management, 9th Edition, Wiley and Sons Ltd., John, 2006. 3. Flippo, Edwin B., Personnel Management, McGraw Hill, Tokyo, 1984 -2000.
Bank Credit: Working C apital and Bank funds. Max. 8 th Edition 2008. Place of foreign capital in the over all framework of Indian Financial system. Madura. The Yield -curve. Chit funds Organization. 4. Fredrick S. Capital market: Primary and Secondary markets and their organization. Kohn. Analysis of supply and demand for funds. Debentures and other fixed income securities. The regulatory framework and NRI investments. Developing a credit information system . SEBI and its role as regulator.Course 7101: FINANCIAL MARKET AND INSTITUTIONS Time: 3 Hrs. 8. flow of funds in Indian economy. Performance of Indian banking . Mishkin. 2. functioning and regulatory aspects. new issue market and secondary market -the allocative and operational efficiency. 2. 3. South Western Cengage Learning. Financial markets: Nature. maturity and structure of interest rate. Reserve Bank of India – Report on Currency & Finance. Marks: 100 Objective: The purpose of the course is to provide a sound information and knowledge of broad framework of Financial System and its constituents. Indian financial system: an overview. Non-Depository Institutions: Mutual Funds: Measuring performance of Mutual Funds. Jeff. Course Outline: 1. 3. Functioning and its Regulation. 6. 5. Financial markets: Money market: Organization. and Stanley G. Commercial Banks and Industrial finances. Engineered financial and monetary instruments. Regulatory aspect of Banking. ‘Financial Institutions and Markets ’. 7. Financial Instruments: Equity shares. 6 th Edition. Meir. Foreign Capital: foreign capital as a source of finance. 4. The course will provide the students an understanding of the inter -linkages and regulatory frame -work within which the system operates in India. Insurance Public and private Organization: Life and Non-life insurance companies: LIC & GICs working and regulatory framework. Financial repression and Interest rates. UTI and Private sector mutual funds. Instruments. Interest rate: Level. Private placement channels. Sectoral and Intersectoral flows.. Term structure of interest rates. Term lending . Financial Intermediation: Depository Institutions. . ‘Financial Markets and Institutions ’. Suggested Readings: 1. Construction and uses of flow of fund matrix. Functions and Efficiency: Financial system and economic development. Eakins. Pension Funds: Organization and working of pension funds. preference shares. Oxford University Press 2 nd Edition 2007. Pearson Education Ltd.
Marks: 100 Objective: The objective of the course is to establish a conceptual frame work for the study of security analysis and portfolio management. 8th Edition. Portfolios of futures and options synthetics. Exotics and Financially engineered products. Efficient market hypothesis. Sharpe William F. Financial Derivatives: Futures. “Security Analysis and Portfolio Management”. bond portfolio management strategies-passive. 1997. 2. Fischer. . Course Outline: 1. Single and multi-index models. Reilly. “Futures and Other Derivatives”. 6th Edition. Frank. Structure of Indian Securities market-An overview.C. 2007. and Bailey Jeffery V. Securities Analysis: two-parameters frame work. J. types of return and risk. “ Investments”. 3. Suggested Readings: 1. process and scope of financial assets investment decisions. 4. Donald E. Thomson. Case Studies in security analysis. Jordan. Analysis of Fixed Income Securities: Bond fundamentals. and Ronald. This course will provide the student the ability to understand and utilise the skill of optimising returns. “Investment Analysis and Portfolio Management”. 6 th Edition Prentice Hall. Nature. Prentice Hall of India. 4. Options. Alexander Gordon J. Options. portfolio construction and performance evaluation are required to be discussed. 2007. 7. C. Active and Passive portfolio management. Portfolio Theories and Management: Traditional and Modern Portfolio Theories. semi-active and active along with immunization strategies. Hull J. unde rstanding of return and risk of a security. Max. Capital Asset Pricing Model (CAPM) and Arbitr age Pricing Model (APT): performance evaluation of portfolios. and Keith. Certificate of Deposits. Sources of Financial Information. valuation of bonds. 2. Analysis of Variable Income Securities (Equity): Approaches to security (equity) analysis-Fundamental Analysis along with valuation models of equity a nd Technical Analysis. 6th Edition Prentice Hall of India. sources of risk 3. 5.Course 7102: SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT Time: 3 Hrs. The focus at different places is to build models and discuss their validity and application to practical situations. K. 1995. Brown. Markowitz Model. analysis of risk in bonds-duration and convexity. problems associated with revision of portfolio. 6. Debentures. Sharpe’s Single Index Model.
Insurance: insurable and non -insurable risk. estimation of cos ts. 6. Dietrich J. Credit Rating Mortgages.Y. Merchant Banking. 8. identification of investment opportunities. 2005 (latest Edition). Estimation of shadow prices and social discount rate. 4th ed. 2. Benefit of insurance to project planners. 1996. Cost and Time Management issues in Project planning and management. Commercial Banks and their changing role. monitoring and control of investment pro jects. Securitisation. Max. social cost benefit analysis in public and private sectors. Financial Services and Financial Institutions: Value Creation in Theory and Practice. Project Management. The course would also help to understand the role of financial services in project management and would make its student understand how to mobilise finance for domestic and international projects. Project appraisal: Business criterion of growth. 4. monitoring and control and hedge risk of industrial proj ect. PERT/CPM. Leasing. . 9. Custodial services. functioning of banks.. liquidity and profitability. need for financial services various types of financial service: Fund based and Non-Fund based. 4. Financial services. 10. appraisal. Depository Institutions and financial services. Marks: 100 Objective: The aim of the course is to enable the student to evolve a suitable framework for the preparation. demand analysis and commercial viability. Estimation of fund requirements. 7.Course 7111: PROJECT MANAGEMENT AND FINANCIAL SERVICES Time: 3 Hrs. risk analysis. Khan M. Richard D. 5th ed. Suggested Readings. Project Preparation: Technical feasibility. 2. Benefits and limitations of –Risk Management Policy. Clifford Gray.. Financial Services and non depository institutions. Non-Depository institutions: finance companies and mutual funds and pension funds: a financial services and their role. Tata McGraw Hill. Project review/control-Evaluation of project. Forfeiting. 1.. Prentice Hall. Performance. Financial Services and banking system. 2007 . Prasanna Chandra. sources of funds. financial planning. Objectives of Project Planning. investment criterion and choice of techniques. Loan syndication for the projects. Characteristics and role of financial intermediaries. 5. Pre-feasibility studies. 3. collaboration arrangements. Types of insurable risks.K. New Jersey . evaluation of mutual funds. Irwin. New Delhi. Tax considerations in project preparation and the legal aspec ts. 3. McGraw Hill. Factoring. Project Preparation Appraisal and Implementation . 2002. Financial Services. Relevance of social cost-benefit analysis. Course Outline: 1. Depository Services.
Foreign exchange market – spot and forward. Tax consideration and investment. monetary theories of exchange rate determination. financial swaps and interest – rate risk management. Borrowing and investing markets. exchange rate regime since mid-1970s. 7. Forfeiting. hedging and speculation. Market for international securities – international bonds. Exchange rate quotation and determination: direct and indirect quotes. Participants in foreign exchange market – arbitraging. currency futures. 5. post-shipment and medium-term credit. Manageme nt of receivables and inventory. System of exchanging currencies 2. Exchange rate risk: translation. bid and ask quote. options and synthetics. cross rates. Financing of foreign trade: Foreign trade documents. 12. 6. Pre shipment. IRP theory. . International Financial markets: Multilateral development banks. 3. Case Studies: Some case studies involving the conceptual learning from the course are required to be discussed. currency risk management. Determination of exchange rate in spot and forward market. 11. Transfer pricing. 9. modes of payment. International working capital management: Cash management. 4. PPP theory. Euro-banking. Medium -term Euro-notes. overshooting models. 8. International accounting: Consolidation and harmonization of accounts. Bretton Woods system of exchange rate. Assessment and management of political risk. Course Outline: 1. the cost of capital. 10.Course 7112: INTERNATIONAL FINANCIAL MANAGEMENT Time: 3 Hrs. covered interest rate arbitrage. International Monetary System: Developments in the international monetary system. Euro notes and Euro-notes and Euro-commercial papers. Max. Euro -currency markets. spot and forward quote. Market for derivatives. Marks: 100 Objective: The objective of the course is to acquaint the students with financial management problems of multinational corporations and prepare them to tackle these problems. IMF and international Liquidity. transaction and real operating exposure – their measurement and management. Investment decisions of multinational corporations (MNCs): International capital budgeting – estimation of cash flows. gold standard. Portfolio consideration of a multinational corporation.
Suggested Readings: 1. Prentice Hall India Pvt. Multinational Financial Management . 3. Seth A.. . David K. Ltd. New York. Multinational Financial Management.K. Reading mass. 2. New Delhi. Eiteman. McGraw Hill Inc. Moffett .. Apte P. International Financial Management .G... 1996. New Delhi...1998. Arthur Stonehill and Michael H. International Finance. Galgotia Publishing Company. Tata McGraw Hill. Maurice. Addision – Wesley Publishing company. Multinational Business Finance. 2000. 1998 5. Shapiro. New Delhi. Levi.. 4. Allen C. 1995.
and John L. Ronkainon. International Market Entry Mode Decisions. Onkvist. 8th ed... International marketing management process – an overview. Grahm. and Illka A. 3. International Market orientation and involvement. Determination of International Price.. 2. Cengage Learning. International Marketing. International trade product life c ycle and implications. Prentice Hall of India Private Ltd. Selection. 6. International pricing policies. International Marketing: Nature and scope. Michael R. Warran J. Pricing in International Markets: Pricing objectives. Global Marketing. Strategies. Product standardization vs. McGraw Hill.J. 3. International marketing. demographic. Marks: 100 Objective: The course intends to familiarise the students with the concept and issues of international marketing and enable them to be able to analyse the foreign market environment and develop international marketing strategies for a business firm. 5th Pearson Education. Pricing in the context of counter trad e. 7. International marketing. Harcourt Asia PTE Ltd. International Marketing Planning. : Analysis and Strategy. Promotion tool for international markets.. International marketing information system. International Product Policy: Planning and development of products for foreign markets. Cateora. 2006. . Global logistics issues and planning. Keegan. Role of image. 8. Delivery terms and price quotations. 8 th Edition. International Market Segmentation. socio cultural. adaptation. International Promotion: Complexities and issues in international promotion. economic.. Czinkota. 2000. 2. Analysing International Marketing Environment: Framewo rk for analysing international marketing environment. motivation and control of foreign middlemen. Contemporary developments and issues in international marketing. International Distribution: Distribution Channels and intermediaries for international markets.. Green. Singapore. S. Max. political and legal environment and their impact on international marketing decisions. 2008. 1999 4.Course 7121: INTERNATIONAL MARKETING Time: 3 Hrs. 4. Organization and Control. and J. and mark C. Geographic. Suggested Readings: 1. Terpstra. 2009. Vern and Ravi Sarathy. 5. International Marketing. Course Outline: 1. Developing the promotion campaign for foreign markets. 5. Transfer pricing. Phillip R. Global trading environment and developments. Shaw. 14th ed. Selection and Positioning.
Max. Report preparation. Donald S. organization and developments. Malhotra. Data Analysis and Report Preparation: Data editing . Introduction : Meaning. Syndicated research. Marketing Research Applications: Consumer research – behaviour and motivation research. 2005. Problems in conducting marketing research. Marketing information system (MIS).Hall of India Pvt. 7. Research Design : Meaning and importance. New Delhi. Cooper. Online data sources and research. Problem identification. Prentice-Hall of India Pvt. Marketing Research. nature and importance of marketing research.. Product research. Types of research designs – explorative. New Delhi. 5. Harper W. Ethical issues in marketing research. Paul E. 1998 . Suggested Readings: 1. Green. Naresh K.Course 7122: MARKETING RESEARCH Time: 3Hrs. Sales analysis. Hawkins.. Marketing Research. Marketing Research Process: Steps involved in conducting marketing research. Secondary data – sources. Marks: 100 Objective: The course aims at exposing the students to the concept. Ralph Westfall and Stanley F. Research for Marketing Decisions . 2. Field work and data collection – sampling and non-sampling errors. Primary data collection methods – questioning techniques and observation methods. Univariate and multivariate data analyses techniques and their applications in marketing research. Sample size determination.al. Probability and non -probability sampling methods. 5. 3. Determining information needs. Ltd. and Pamela S. presentation and follow -up. Determining sampling frame.. 5 th Ed. Course Outline: 1. coding tabulation and graphical presentation. Stasch. 3. tools a nd techniques of marketing research and developing their skills to be able to apply research techniques to aid marketing decision making. Sc hindler. Marketing Research: Measurement and Methods. Ltd. Marketing research: Text and Cases. 4. uses and limitations. Tata McGraw Hill. Sample Design and Field Work : Definin g universe and sampling unit. Marketing research and scientific method. Research reliability and validity. Boyd. Donald R. Ways of conducting marketing research. Marketing Research in India: Status. 4. attitude measurement and scaling techniques. 6. Advertising research. et. Marketing and sales forecasting. Tull and Del I. Prentice Hall of India. Questionnaire preparation. descriptive and conclusive researches. 2. Prentice. 2005. Developing marketing research proposal.
Message Decision: Determining advertising message. Advertising management process – an overview. advertising agency arrangements. training and development. motivating. Organization of Advertising Operations : In -house vs. creativity in advertising. Section B Sales Management: 1. Planning the promotion mix. appeal. Sales Planning: Setting personal selling objective. 3. Sales quota. Controlling the sales effort. Recent developments and issues in advertising. 2. Distribution networks relationship. Marks: 100 Objective: The course aims at enabling the students to develop an in -depth understanding of the modern concepts and latest techniques of advertising and personal selling and sales force management which constitute a fast -growing area of marketing. Sales territory. Media scheduling. Communication Basics: Role of communication. Personal selling. Evaluation of advertisement and campaign effectiveness – Before . Course Outline: 1. layout. Types of selling. Advertising through the internet. Sales Organization: Organization structure. Social and regulatory aspects of advertising. Advertising budget decisions. Communication process and flows. salesmanship and sales management. Media selection. Fundamentals of Personal Selling: Nature and importance of selling. Adve rtising objectives and positioning decisions. 4. . Advertising in India. Advertising: Nature and importance. 4. Advertising and publicity. 5. 2. Advertising and the economy. Process of effective selling. logo. Media Planning: Types of media and their merits and limitations. Sales Force Management: Recruitment and selection. Managing advertising agency relations . Determining target audience. 5. Ethical and legal aspects of selling.and – after advertising tests and techniques. Strategic Sales management. 3. Sales budget. supervising and compensating sales personnel.Course 7131: ADVERTISING AND SALES MANAGEMENT Time: 3Hrs Max. Market analysis and sales forecasting. Section A Advertising: 1. Evaluation of sales personnel. Developing advertising copy – Headline main copy. Sales and cost analysis. relationship of sales department with other departments. illustration. 2.
Advertising and Promotion : An Integrated Marketing Communications Perspective 6 th Ed. Strategies and cases. Irwin. 4. New Delhi. Rajeev Batra and John G. Belch. 2004. Pederson Carlton A/. Stanton and Greg Richo. Mayers. 2.. 3. Wright. Richard D. Weitz. Mandell. IIIinois. Prentice-Hall Inc. 2007. William J. Prentice Hall of India.Govoni.. New Delhi.Hall of India. Advertising . Professional Selling. Rosann. Aaker. 6. Anderson B. Robert. George and Michael Belch. Management of a Sales Force . Miburn D. Sales Management: Decisions. Spiro.Suggested Readings: 1. Edward W. Maurice. Barton A. Richard R. McGraw Hill. .P. Still. Selling Principles and Methods. Advertising Management. David A. New Delhi. Cundiff and Norman A. Prentice. 7. 5. McGraw Hill/Irwin. Prentice Hall of India.
Consumer buying process and determinants. Consumer Behaviour and Marketing Action. Hawkins Dell. Miniard.. Social class. Blackwell and Paul W. Individual Differences in Consumers: Needs and motivation. H. Course Outline: 1. Pearson. Assael.L. Consumer Behaviour: Building Marketing Strategy.Course 7132: CONSUMER BEHAVIOUR Time : 3 Hrs. 4. 2007. Max. . Cross-cultural dimensions of consumer behaviour.Kanuk. 2004. 4. The purpose of the course is to provide an in -depth understanding of the consumer and industrial buying processes and their determinants as relevant for marketing decision making. Types of consumers and their role. Changing profile of Indian consumers. Perception. Consumer Behaviour: Importance and nature of consumer behaviour. Suggested Readings: 1. Cengage Learning.. 2. L. 5.G. Consumer research – complexities and issues. 3. McGraw Hill. Consumer Behaviour and Marketing Strategy. Models of consumer behaviour. Peter. Kenneth A. 2007. Schiffman. 2003. Business buying behaviour. 2007. Olson.F. Learning and learning theories. Cengage Learning. Paul. New Delhi.. Roser D. J. External determinants of Consumer Behaviour: Family and its influence on consumer buying behaviour. Best. Engel. Consumer Behaviour. J. and L. Conej. Personality and life style analysis. Culture and sub -culture. Roger J. Marks : 100 Objective: Knowledge of consumer behaviour is a prerequisite for developing effective marketi ng strategy. and Jerry C. Group and their influences. Attitude and attitude change. Ltd. Consumer Behaviour. 2. 3.. 5.
Justification of corporate tax planning and management. Computation of corporate tax: Carry forward and set off of losses in the case of certain companies under Sec. The Tax and Corporate Law Weekly. .S. renewing or renovating an asset. Law Publishers. purchasing of assets by installment system or Hire System. 3. : 100 Objective : The aim of this course is to familiarize the student with major latest provisions of the Indian tax laws and related judicial pronouncements pertaining to corporate enterprises having implications for various aspects of Corporate planning with a view to de rive maximum possible tax benefits admissible under the law. Direct Taxes Laws Practice. Corporate Tax Planning. Computation of taxable income of companies. Case Studies : Some case studies involving the learning are required to be discussed. 5. Implications of Tax concessions and incentives for corporate decisions in respect of setting up a new business. Taxman. 3. replacing. UK. Taxmann’s Direct Taxes Planning and Management. 2. Max. 6. Tata McGraw Hill. Bharat Publishing House. Computation of the amount of corporate tax l iability. 1961. tax evasion and tax avoidance. Sale of assets used for sci entific research.Tax in India. Sampath Iyengar. Purchasing of an asset out of own funds or out of borrowed capital. Tax Planning in respect of amalgamation or de -merger of companies or Slump sale or conversion of a firm into a company. France. manufacturing or buying. Minimum Alternate Tax. Singhania. location of bu siness and nature of business. A. 4. etc. provisions for relief in respect of double taxation. 7. Wishwa Prakashan. Bonus Share. Meaning of tax planning and management. Tax planning with reference to financial management decisions: Capital structure decisions. E.A. Investments and Capital Gains. Tax planning with reference to managerial decisions: Owning or leasing of an asset. Suggested Readings : 1. Sundaram. 5. Germany.C.Course 7141 : CORPORATE TAX PLANNING Time : 3 Hrs. Bhagmati Prasad. 4. Course Outline: 1. Nature and scope of tax planning and management in the corporate sector. Shutting down or continuing operations. 6. Repairing. 79 of Income -tax Act. important Double Taxation Avoidance Agreements with different countries like USA. Dividend Policy. Law of Income Tax. Vinod K. Tax on income distributed to unit holders. Foreign collaborations and incidence of taxation on domestic companies . 2. Marks. Tax on distributed profits of domestic companies. 8. Allahabad. Srinivas. V. Allahabad. Commentaries on the Law of Income.
The problems of international double taxation – The assignment rules: source versus residence – methods to alleviate international tax duplication: Tax credit relief. Ability -to-pay principle of taxation. Direct and indirect taxes – inflation adjustment schemes in selected countries. Taxes and Labour supply – Tax equity : Benefit principle of Taxation. 6. T ax avoidance and tax evasion – Tax ratio. Tax bases and tax policy – Determinants of tax yield – Classification of taxes: Direct and indirect taxes. transfer pricing. Ad-valorem and specific taxes. P rogressive. International comparison of taxes. 8. Marks. Tax -GDP ratios. Taxes and inflation. Tax treatment of capital gains – Main features of company taxation – Taxation of partnership firms – Taxation of small traders (presumptive tax) – Tax amnesties. 5 th Edition. Case Studies: Some case studies involving the learning from the course. Tax havens – Anti-avoidance measures. Distribution of tax burden – Buoyancy and elasticity of tax revenue – Tax evasion. 7. Residential status and income tax liability – incomes exempt from tax – tax holiday schemes. : 100 Objective : The purpose of this course is to familiarize and update the students with the basic principles of taxation and the actual operation of income tax in the Indian economy. Richard Musgrave and Peggy Musgrave. Double tax treaties: OECD Models.Course 7142 : PRINCIPLES AND PRACTICE OF TAXATION AND INDIAN TAX SYSTEM Time : 3 Hrs. Set off and carry forward of losses – Rebates – tax incentives for savings. shar ing of Central taxes.GDP ratio – relative roles of direct and indirect taxes. 5. Administrative costs. proportional and regressive taxes. Taxes and savings. United Nations Model – International tax avoidance and evasion. Restrictions on the taxation powers of the States. Rationale. Max. OECD classification. taxable capacity and tax effort. Comp liance costs – Tax incentives: Various forms. 2. Course Outline : 1. Suggested Readings: 1. Rationale for constitutional arrangements. 1989). Public Finance in Theory and Practice (New York: McGraw Hill Book Company. 9. Incidence of Taxation: Factors determ ining extent of tax shifting – Taxation and efficiency: Excess burden of taxation. 10. . 3. 4. Distribution of taxation powers between the Center and the States in the constitution of India. Trends in tax. Problems created by tax incentives.
Vinod K.K. 1984). TataMcGraw Hill Publishing Company Ltd. 1947-48 to 1984-85 (New Delhi. Singhania.. Government Finance in Developing Countries (New Delhi. Speeches of Union Finance Ministers. L. Ministry of Finance.2. . Direct Taxes: Law and Practice (Delhi :Taxmann Publications (P) Ltd. Richard Goode. 1986) 3. Government of India. Government of India . 4. Ministry of Finance. Part I (November 1977) and Part II (January 1978). ) Latest edition.. 5. Report of the Indirect Taxation Enquiry Committee (Chairman.Jha).
Consumer Protection Act. Environment Protection Act. Ltd. 2. 2009 edn. Mittal P. Puliani Ravi & Mahesh Puliani. Oxford University Press. Emerging issues in Corporate Laws and Governance. The Institute of Company Secretaries of India . Company Law. 7. 2009 5. 3. Company Law. Guide to Company Law. Vol 1 & 2. Mechanism of Redressal of Consumer grievances. New Delhi. Major Provisions. Powers of SEBI in relation to securities markets. K. Course Outline: 1. 1986 – Objectives. 5. Accounts and audit. Rights of consumers. 2000 (Corporate Governance Laws). 7. Foreign Exchange Management Act (FEMA). 2. Mayson. Jain D. Bharat Law House Pvt. K. 6. Bharat Law House Pvt. Company Law. 2009 edn. 8. 6. SEBI Act. 1969 (Relevant Provisions) and Competition Law. Note : Case studies involving issues in Corporate law are required to be discussed. 3. Wadhwa Nagpur. Guidelines for Securities issues. LexisNexis. Industries (Development and Regulation) Act. Marks. : 100 Objectives: The objective of the course is to familiarize the students with the nature of legal regulatory environment of corporate enterprises in India. 1986 – Objectives. New Delhi. Powers of the Central Government. Monopolies and Restrictive Trade Practices Act. Ltd. Bharat Law House Pvt. French & Ryan. UK. 2009. Frequently Asked Questions on Company Law (Problems & Solutions). Company Law Ready Reckoner. Etc . Ramaiya A. Bindal C. Ltd. Provisions of the Companies Act. 2006 edn. New Delhi. Suggested Readings : 1. 4. 1992 – Functions of SEBI. M. 1956 and case law relating to Managerial remuneration. Max. Manual of Companies Act & Corporate Laws including SEBI Rules. . 2009 edn. Brenda Hannigan. 25th edn. Regulations. Course Study Material . 4. The Companies Amendment Act.Course 7151: CORPORATE LAW Time: 3 Hrs. 2009 edn. 1951.
retrenchment. 1952: Objects. Deduction from wages . Application. distribution of compensation. penalties. Determination and Recovery of Money due from and by empl oyers. Eligibility for Bonus. 9. remedy available to worker for delay or unauthorized education. The factories Act.Course 7152: INDUSTRIAL LAW Time: 3 Hrs. 7. protection against attachment. 1936: Objects. Employees’ State Insurance corporation. Employer’s liability for compensation. lay-off. leave etc. wage periods. transfer and closure. Taxation of minimum wage. procedure. Contribution. 1947: Objects. Calculation of amount payable as Bonus. strikes . Employees State Insurance Scheme. Constitution-Powers and Duties of the Corporation. remedies of employers against stranger. notice and claims. 1995. Benefits. 6. 1926: Objects. Advisory Board. . 2. Application. Employees’ Provident Fund Scheme. welfare. 1923: Objects. Application of Act in Establishment in Public Sector. Employees’ pension Scheme. manager and occupier – their obligations. Bonus linked with Production or Productivity. authorities for settlement of industrial disputes. power of the authorities under the Act. Wings of the Corporation. The Employees State Insurance Act. reference of industrial disputes. Employees’ Deposit linked Insurance Scheme. 5. health. Determination of minimum wage. 4. Max. The Industrial Disputes Act. Definitions. The Trade Unions Act. 1948: Objects. working hours. 1948: Objects. The payment of Wage Act. Scope and Application. settlements and awards. of workers. remedy to worker for non -payment of minimum wages. Course Outline: 1. approval. Set on & Set off of Allocable Surplus. The Workmen’s compensation Act. registration of trade unions. 3. powers and duties of authorities. rights and liabilities of registered trade unions -procedure. responsibility for payment of wages. Application. commissioners for workmen’s compensation. time -limits. penal provisions. Employees’ State Insurance Fund. The Minimum Wages Act. Minimum Fair and Living Wages. provisions relating to hazardous process. The payment of Bonus Act. 1965: Object. Definitions. amount of compensation. unfair labour practices. safety. 8. Schemes under the Act. Disqualification for Bonus. lock-outs. licensing and registration of factories . 1948 : Objects. Marks: 100 Objective: The course is designed to provide an understanding of certain industrial legislations in the context of the Indian Socio – economic conditions. miscellaneous provision. The Employees’ Provident Funds & Miscellaneous provision Act. Minimum & maximum Bonus.
P. Ltd. Kumar H. L. Sharma J. Sharma J.10. 9th edn. Recovery of Gratuity. Simplified Approach to Labour Laws 3rd edn. Introduction to Labour & Industrial Law. 2009. Bharat Law House Pvt. The Payment of Gratuity Act. Labour and Industrial La w. P. 2. Lucknow. P. New Delhi 6. 3. Digest of Labour Cases-1990 –2009. 1948 with Frequently Raised Queries . payment of Gratuity. 1948 with Frequently Raised Queries. L. Suggested Readings: 1. Ltd. Wadhwa and Company. 1972: Object. 2009 edn. Ltd. 2009. Singh Avtar. 2009. New Delhi 7. continuou s service. Eastern Book Company. Factories Act. New Delhi. controlling authority. New Delhi . 2nd edn. Bharat Law House Pvt. 4. Universal Law Publishing Co Pvt Ltd. Employees' State Insurance Act. Malik P. 2009. Compulsory insurance. 5. Delhi. Nagpur. 1952 with frequently Raised Queries including Schemes & Rules. Protection of Gratuity. Ltd. Sharma J. Bharat Law House Pvt. 2nd edn. Employees' Provident Funds and Miscellaneous Provisions Act. P. . Nomination. Sharma J. Bharat Law House Pvt. 2nd edn. 2009.
police and industry. 6 th Edition. Industrial relations and HRD. Future of HRD. Suggested Readings: 1. South Western Educational Publishing. Human Resource Development.V. 3. Parek V. Trends and Practices.Course 7161 : HUMAN RESOURCE DEVELOPMENT Time: 3 Hrs. Determinant needs. processes and outcomes. 1980. strategic interventions in HRD sector and target groups. human resource mobilizations. and Randy L. techniques and practives of human resource development. HRD and Management: Attitude of top management towards HRD. 3. This course is intended to make students capable of applying the principles and techniques as professionals in organizations they work for. Human resource development: Concept and evolution. 2009 2. Utilization of HRD efforts. 4. developmental supervisor. Nadler. Max. L (ed). educational institutions. International comparison of HRD (Commonalities and differences. measurement of HRD climate. HRD. armed forces. Marks: 100 Objective: The objective of the course is to make student aware of the concepts. Role of trade unions. HRD mechanisms. Oxford and IBH. 1985. HRD for Workers: HRD mechanisms for workers. Rao. Motivational aspects of HRD. HRD Activities: HRD culture and climate. Course Outline: 1. HRD in Organizations: Government organizations. HRD instruments. New Delhi. Werner. 2. Corporate Human Resources Development. Case Studies: Some Studies involving the learning from the course are required to be discussed. Elements of HRD climate. Desimone. Line manager and HRD. Designing and Planning Human Resource Systems. Jon M. Van Nostrand Reinho ld.) 5. HRD Conceptual base. private sectors and public sectors units. . and T. factors to HRD climate. Emerging Issues in HRD: Creating awareness and commitment to HRD.
Factors effecting successful training process. Marks: 100 Objective: The objective of the course is to familiarize the students with basic concepts and principles of Training and Development of Human Resource and train them to understand the learning environment of a firm. learning curve. New York. 2nd Edition. Suggested Readings: 1. Training for Development. principles of learning. Lynton R. training guidelines. Max. Donald F. implementation and follow up stage).. programmed instructio n. Michalak and Edwin G. 1990. 6. Handbook of Training and Development Jaico. experience versus training. and Emerging Pattern: Reasons of evaluating training. On the job and off -the job methods.Course 7162 : TRAINING AND DEVELOPMENT Time: 3 Hrs. transfer of training. matching organizational training needs. New Delhi. Houston. system approach to training. U. Conceptual Framework: The functions of training. Training and Learning: The learning process.. Vistaar. analysis and costing of training. 3. Training Needs Assessment and Curriculum Development: Identification of Training and Development needs. Harper and Row. Emerging Pattern of Training and development in India. Prior John. Making the Training Process Work . Publishing House. Handbook of Training Evaluation and Measurement Methods . Case Studies: Some cases to be discussed in the class relating to the learning from the course to business world are required to be discussed. 5. . Developing training materials. Skills of a successful trainer – Internal and external trainer. Criteria for evaluation. 3. Training Methods: Three Stages of training (Preparatory. Assessing curriculum needs. Course Outline: 1. 2. Evaluation of Training and Development. problems of evaluation. 1979. methods for training evaluation. Gulf Publishing Co. 1997. experiential versus non -experiential methods. Phillips. Yager. training needs assessment -various approaches (the job and the Individual). Advantages and disadvantages of basic needs asse ssment techniques. Two Indian case studies to be discussed in the class. relationship of training to organizational and individual goals. steps involved in evaluation. 2. 4. The knowledge so obtained will make them capable of providing training to Human Resource of a business firm. kinds of training. Jack J. Pareek. 4. Bombay. curriculum standards. 3rd Edition. 1997.
5. practices. J. Goals and objectives of unions and union leadership. 3. Issues in participation. West Germany. constitution and labour policies. Collective bargaining. & A. Labour Welfare: Rationale need and requireme nts. An Introduction to Collective Bargaining and Industrial Relations. Scandinavian countries and Japan. Pluralist and Marxist perspective of IR. Kochan. Katz. Suggested Readings: 1. 7. perspectives in India. ILO. role of state. Theories of trade unionism. 8. Cross cultural aspects of union management relations . Worker’s participation: Strategy. behavioural science input/contribution and models. politico -economic structure) Experience of UK. Case Studies: Some Cases are required to be discussed involving learning from the course. trade union in India. arbitration and adjudication. Max. Trade Unionism: role of trade un ions. politics and government. Harry. Marks: 100 Objective: The objective of the course is to make student aware of the concept of industrial relations. The course will make them understand the importance of industrial relatio ns for an organization and how these relations provide dynamics to organizations. Industrial Democracy: concepts and scopes of industrial democracy. variables of comparative analysis (culture. The McGraw Hill Companies. suspension. Statutory and non -statutory methods of industrial dispute resolution. 2. employee discipline. changes affecting HR/IR perspectives. Union Management Relations: conceptual framework. Course Outline: 1. Public policies and union management relations. Managing Industrial Relations: Regulatory mechanisms. Historical development. negotiation skills. Methods of industrial relatio n machinery in India. mediation. organizational factors affecting union management relations. Yugoslavia. Unilatarist. Comparative Industrial Relations: principles of comparative analysis. Trade Union Act 1926: an overview.Course 7171: INDUSTRIAL RELATIONIS Time: 3 Hrs. dismissal and retrenchment. . Union recognition. Rationale for participation. 4 th Edition. Conciliation. industrial conflict resolution. strategies for making participation work and making participation more effective. Colvin. national level Federations. Thomas A. 6. union management perspectives. 4. weaknesses in trade unions. employee grievance handling. Major events and international issues. ideologies.S. trade unions. values. de -unionization strategies. Industrial Relations: Concepts and scope.
Oxford University Press. 2001. Understanding Industrial Relations (2nd ed) Cassell. 4. C. Farnham and Limlott. Pearsonltigher Education. Michael Salamon.S. 3. Venkat Ratnam. J.2. Delhi.. 1983. 4th Edition. . Industrial Relations: Theory & practice . 2006. Industrial Relations: Text and Cases.
Tata McGraw Hill. D. Response Book (A Division of Sage Publication. 2008. 1997.H. Resistance to change. Suggested Readings: 1. Turnaround excellence: In sights from 120 cases . 3. Five steps methodology to implement BPR. Readings and Cases in Management of New Technology. 3. Khandwalla Pradip. Managing Innovations. Macmillan India Ltd. 4. and J. 2004. Transformational Leadership. The Seven Steps to NIRVANA: Strategic Insights into e-Business Transformation. Course Outline: 1. Prediction of sickness. 6. nature and process of planned change. New York. New Delhi. Marks: 100 Objective: The objective of the course is to make the students develop the art or unlearning for thinking afresh to provide new solutions to the problems which can act as benchmarks for others to follow. Emerging Horizons of management in changing Environment. Reengineering the Corporation. Steps for developing leadership from within. Learning experiences from real life case studies.. Business Process Reengineering as a tool of managing transformation: BPR – An imperative for survival. the re -engineering scenario in Europe. Leadership from Within: Concept. Delhi. Hammer. Champy. Turnaround Management: Definition of sickness. induced inventions. Distinction between leadership from without and leadership from within. 5. 2. New. SICA. Leadership from Within. 4. Concepts of transformation vs. M. Management of New Technology in relation to organizational productivity and quality of work life. Cambridge. Financial Institutions. need and importance of developing leadership from within. Whittaker. 2. 2001 5. Bender. Causes and Symptoms of Sickness. . 2001. change. Innovative Technology – autonomous vs. Behavioural. Cambridge University Press. economic and technical issues in Turnaround Management Learning from the success stories of organizations where turnaround management strategies have been adopted and sick or potentially sick companies have been turne d around. 1990. Revival of sick unit – Role of BIFR. Prentice Hall. Peter Urs. Charismatic vs. Noori. Instances of re engineering in Indian organizations (Case studies). H. the re-engineering imperative in India. and Radford. Sawhney. Mohan and Jeff Zabin. Harper Business.Course 7172: MANAGEMENT OF TRANSFORMATION Time: 3 Hrs. The reengineering imperative in USA. Management of Transformation through New Technology and Innovations: Technological revolution – adoption and adaptation of technology (problems of technology transfer).. Max. Introduction: Concept. Non charismatic Leadership.
o ther service organizations. quality inspection. Coverage of Credit.Course 7181: INDIA’S FOREIGN TRADE AND INVESTMENT Time: 3 Hrs. Export and trading houses. Export payment terms and UCDPC. India and regional economic cooperation in South Asia. Analysis of thrust export products and markets. Foreign Trade Finance and Insurance: Pre -shipment and post-shipment finance. foreign reserves and debt situation. commercial and political risks. Commodity boards/export development authorities. 4. Export processing/special economic zones (EPZs/SEZs) and 100% EOUs – Policy framework and operational aspect. transit. Foreign Trade Policy and Economic Relations: Policy making body and regulatory framework. India on the world trading map. Bilateralism and multilateralism in India’s trade relations. Foreign Investments: India’s foreign investment policy and flows: India’s investments abroad – pattern and structure. Excise and customs clearance. 8. Export Promotion Measures and Facilities: Export promotion measures and schemes. Regulatory framework – FEMA and its objectives and provisions. Foreign Exchange facilities and Regulations. India and WTO. 3. Max. WTO and emerging trading environment. Institutional Arrangements and Infrastructure Suppo rt: Export promotion councils. India’s trade and economic relations with EU and other regional groupings. Procedure for getting started in export – import business. Terms of trade. ECGC and risk coverage. Indian ports and shipping system. Trade contract and INCO terms. India’s Foreign Trade: Pattern and Structure of India’s foreign trade. India’s trade in service. 2. Exim Bank and foreign trad e finance. Indian Joint ventures in foreign countries and their operations. Course Outline: 1. Objective: The objective of this course is to a cquaint the students with structure and policy framework of India’s foreign trade and investments. Import facilities for exports. Other acts and regulations. Foreign exchange facilities and exchange rate mechanism. Trends and developments in India’s foreign trade policy. Sources and schemes of foreign trade finance. 9. Marks: 100 . Procedural and Documentary Framework – An Overview: Trade operations and documentation. Balance of Payment Account: India’s Balance of Payment account and adjustment policies. 5. 7. 6. Infrastructure Support – Transportation and warehousing infrastructure.
1988. Trade Policy and Development.). Lucas and Gustav F. Indian Economy Recent Development and Future Prospects.B.. Various issues. 7. 2. Nayyar Deepak. Nayyar Deepak. India’s Exports and Export Policies in 1960 . 4. Handbook of Procedures. Customs and Excise Laws. 3. Ministry of Commerce.Suggested Readings: 1. Press. Ministry of Commerce.M. Delhi. . India’s Export Performance 1970 -85. Underlying Factors and Constraints. in Terance J. New Delhi. 6. New Delhi. Byres (ed. 5. 1997. Cambridge University.). Vols. New Delhi. Pipanek (ed.). Meier G. in Robert E. Nayyar Deepak. Planning and Industrialisation in India . I and II. Export Import Policy. Government of India. Oxford 1990. Government of India. Public Policy and Economic Development – Essays in Honour of lan Little. The State Development Planning and Liberalisation in India. Foreign Trade Sector. in Scott Maurice and Deepak Lal (ed.
training and development of people in international firms. International accounting and taxation issues. Linkages and synergies among business units across borders. Marks: 100 . 3. promotion and distribution decisions. Cross -cultural values and business management. and Daniel P.. Resource allocation and portfolio compositions of a global firm. 8. 7. Max. Co-ordinating and controlling international business operati ons. Approaches to international management. Sullivan International Business: Environment and Operations. Lee H . price. International managem ent information system. Procurement for international operations – International sourcing World class manufacturing and international quality standards. Objective: The course intends to acquaint the students with the management of international business operations of a business firm. Headquarter – subsidiary relationships in international business enterprises. International management orientation. International marketing mix planning – Product. Danoes. Suggested Readings: 1. Course Outline: 1.Course 7182 : MANAGEMENT OF INTERNATIONAL BUSINESS OPERATIONS Time: 3 Hrs. International capital budgeting and portfolio investment decisions. Managem ent of International Collaborative Arrangements. International Business Management: Complexities and issues. Foreign market entry mode decisions and level of international involvement. Organizational and Control Aspects of International Operations: Organizational design and structure of international companies. Prentice Hall. Motivation and leadership in international firms. targeting and positioning. Managing communication across cultures. Management of International Financial Operations. 6. John D. 2009. International Production and Procurement: International production and location decisions. Locus of decision making.. International capital structure decision. Supply chain management and global business operations. International Human Resource Man agement: Selection. 4. 5. 2. Radebaugh. International Planning: Environmental scanning and monito ring. International Marketing Management: International Market segmentation. International working capital management. 12th ed. International business management -A strategic perspective. International Business Negotiations: Process and skills. Compensation and reward systems among international firms.
Michael W. 2009. Ricky W. Ball. and Pustay. McNett. 12th edition.. .L. Prentice Hall. 2009. W. Donald. Miachel Geringer. 3. International Business: A Managerial Perspective.2. 4. New York. McGraw Hill Co. International Business: The Challenge of Global Competition. Minor and Jeanne M. 2009. McCulloch. Hill. Wendall H. Michael S. Griffin. McGraw Hill Company. International Business. Charles.
Control reports and follow up action. Suggested Readings: 1. Maciariello and Calvin J.J. Performance budgeting. Activity Based Management. Tricker. Management Control Process: Programming and budgeting. Management Control Systems . Irwin. 1997. Anthony and V. 4. Theory of Accounting and Control . Shyam Sunder. Behavioural aspects of Mana gement Control: Motivation and Morale. 4. 3. Prentice Hall. 2. Preparation of functional budgets and master budget. goal congruency. Management Control Structure: Typ es of responsibility centres. 1994. Budgetary Control: Analysis of variances. 3. Course Outline: 1. Strategic planning: Concept. Max. Govindrajan. Organization goals and strategies.Course 7191: MANAGEMENT CONTROL AND INFORMATION SYSTEM Time: 3 Hrs. 6. Joseph A. Nature of Control Function. Uses of variance analysis in cost control. 5. Management C ontrol: Nature and Scope. Organization structure – Position of controller in the organization structure. 2. R. Problems of implementation and administration of Control System. Richard D. 1995. Robert N. Analysing and Reporting. participative management. John Wiley and Sons. 2nd ed. 13th ed. Management Information and Control System . Marks: 100 Objective: The objective of this course is to acquaint the students about the concept and application of management control system in large organizations and to make them familiar with modern control techniques. Accounting Information System: Nature and significance. Inter -divisional transfer pricing and measurement of divisional performance. Kirby. Developments in the area of costing for control purposes such as Activity Based Costing – Concept and uses of ABC in management control.. 7. Recent Developments. . 2006. South Western College Publishing. Zero base budgeting. Management Control System .
Sandagaran S. Suggested Readings: 1. Harmonisation. Choi and Gary K. Managerial Accounting Issues: Strategic Planning. International Accounting and Transnational Decisions . H. 2001. Foreign Operations Disclosure.. Foreign currency translations. 4. Marks: 100 Objective: The objective of this course is to develop some conceptual knowledge and understanding of international accounting issues am ong students. International and Regional Efforts in Standard Setting.M. foreign currency statements and Ratio Analysis. 2.J.. Butterworth. 2008. this course makes students capable of tackling issues in prevailing regulatory environments. supporting and deterring forces. Shirin Rathore. Emerging issues in International Accounting.S. Internationalization of accounting profession. Management Control Systems. International Standards setting process. 3. Holzer H. John Wiley & Sons. 3. Inter-nationalisation of capital marke ts. Operational and conceptual issue. 4. Accounting and Auditing Standards. Financial Statement Analysis of companies and countries differences in accounting principles. and S. Frederick D. Peter. strategies. methods and practices.. 2005 6. methods. Course Outline: 1.K.J. Max. . Performance Evaluation of foreign operations. and Multinational Enterprises. South Western. International Accounting. U. International Dimensions of accounting and control: Multinational enterprise. 5. Pearson Education. Transfer pricing. International Accounting Prentice Hall of India. New York. S. Radebaugh L. Specific Reporting Issues: Regulatory Disclosure Requirements. International Accounting. Gray. Meek. International Accounting. 2. International Accounting. International Standards and Organization: Advantages. 5. 2002 . International Accounting Standards Board.Course 7192: INTERNATIONAL ACCOUNTING Time: 3 Hrs. 6. objectives. 7. Social Responsibility Disclosures. In addition. Horper and Row Publishers. 8. Gray. London.
Perfect and workable competition. Dilip (Ed. 2. legal and institutional framework. Boston. determinants of Market -Structure. Transfer of Technology. 1991. An introduction to industrial Economics. Relationship between R & D and valuation. Copy right George Allen and Unwin Publications. Economies of location and spatial structure. Oxford University. 1997. 2. Economies of size: Economies of size. Calcutta. Industrial Market Structure and Economi c Performance. Indian Industry. Case Studies: Some case studies involving the learning of the course are required to be discussed. The course makes student capab le to analyse and take decisions in respect of a firm’s or industry’s operations.Course 7201 : INDUSTRIAL ECONOMICS Time: 3 Hrs. Tyson. Jones and W. 3. Structure of Market and R & D. Course Outline: 1. competition policy. diversification. Lee. Firms. export led industrialisation.. Economics of R & D. Structure and performance. Productivity and capacity utilization. R. Scope and Methods of Industrial Economics: Objectives of Industrial Economics. 4. 8. A. Morris. 6. Industrial inter dependence. Anmol Publications.J.M. Donald and Derek J. Max. N. Industrial Economics: Theory and Evidence . Divine P. public policy and development of corporate se ctor. 7.). India. 1990. Accounting measure and growth. Hay.M. 4. Oxford University Press. economies of scale and scope. U. and David Ross. Financing R &D. vertical and horizontal integration. Industry and Markets. Industrial and Market Structure: Pattern of Industrial Structure. . Suggested Readings: 1. Scherer F.K. 3. State intervention in private sector. innovation. 5. Marks: 100 Objective: The objective of the course is to acquaint students of economic concepts as applied to industrial behaviour. Performance measurement: Profi tability. Merger. Mukherjee. acquisi tion and take over.J. Houghton Miffin Company. Economics of Non-Price Decision of firm: Research and Development and Innovation: R & D expenditure decisio n. Policies and Performance . Economics of ownership structure. 1979.
Nayyar Deepak. (ed. Seth (1994). New Delhi. and A. New Delhi. Dynamics of Labour Absorption in Industry . V. 7. Trust. Sameeksha. (1995). Industrial Growth and Stagnation: The Debate in India .K. Economics of Non-Price Decision of Firms.5. Macmillan 1980. Deep and Deep Publisher. . London.. Bombay. Koutsoyiannis A.). Deep and Deep Publication.K. 1994. Seth. V. 8. 6. Seth.K. Capacity Utilisation Industrial: Theory and Evidence.
OLS AS BLUE. 2) Heteroscedastici ty: Nature and Causes. The 3 variable model. Detection by graphical analysis and D -W Test. 5. Solution for AR (1) acheme. Derivation of Ordinary Least Squares Estimators. probability distributions (review). Basic Concepts: Definition and scope of econometrics.Course 7202: APPLIED ECONOMETRICS Time: 3 Hrs. Detection by graphical analysis of residuals and Parks test. 3) Autocorrelation: nature and causes. polynomial regression models (esp q uadratic). intercept dummy and structural change. applications of dummy variables. Growth rates by semi -log models. Properties of OLS estimators. 3. Evaluation o f Forecasts. partial regression and correlation coefficients. Sales. 2. Random variables. estimators. model specification. Goodness of fit: R -squared and adjusted R-squared. desirable qualities of a good estimator. Mean Squared error. 5) Specification bias. Simultaneous equation system: Identification and Estimation of the model. 6. Variances and Standard deviations. Hypothesis testing involving more than one parameter. 7. consequences of multicollinearity. stochastic variables and the stochastic error term . Marks: 100 Objective: The objective of the course is to acquaint students of the methodology of econometrics and make them capable of applying it to business problems. The multiple regression model. Max. 2) Qualitative variables: Qualitative independent variables and dependent variables (into only). Extensions of the basic linear model: 1) Model transformable to linear form: Estimation of elasticity by log -linear models. Forecasting. RMS error. Tests of significance t and F tests. Solution of Heteroscedasticity: Weighted Lease Squares. Consequences. assumptions of the classical linea r model. Case Studies: Case Studies involving estimation single and simultaneous equation system are required to be discussed. . Estimation and specifications: Demand. Course Outline: 1. lin-log models. Time dummy. Cost. desirable qualities of models . maximum likelihood estimators (definition). Consequences. 4) Error in measurement. 6) Simultaneous Equation Bias. detection and solution. 4. evaluating an econometric model. Relaxing the assumptions of the basic linear model: 1) Multi collinearity: Perfect and imperfect multicollinearity. The emphasis will be on application aspects with theoretical understanding. Production and Consumption functions.
Application of Econometrics . Econometric Theory and Models . Econometric Models. 1996.. Macmillan. Pindyck R. Koutsoyiannis.Suggested Readings: 1. 3rd ed. Pesaran M. Handbook of Applied Econometric. New Delhi. 8..E. McGraw Hill 1991. 4. al. McGraw Hill. A. Bodkin. John Wiley and sons. Upper Saddle River NJ. Rubinfied. 1992.S. Introduction to the Theory Practice of Econometric . 2. . Essentials of Econometrics . J. Vol. Hartiage Publishers 1983... Gujarati. Johnston. Techniques and Applications . Julia Malden. Judge George G. and D. 1994. et.. Econometric Methods. D. Ronal G.). 5. New York. Theory of Econometrics. Hashem and Peter Schmiod (Ed. Intricigalor Michael D. 3. 7. 1998. Prentice Hall. 6. Cheng Hsiao. I & II Blackwell Publishers. McGraw Hill Book Company.
parker (2007) Fundamentals of Computers (New Delhi : Learning India Pvt.Physical and Logical. Domain Name System. 6. Networking Topologies Data communication. Course Outline: 1. Vikas Software Manuals. Distributed Databases. Management information system: Transaction processing system (TPS) Traditional v/s contemporary TPS. (2002) Fundamental of Information Technology.) 3. Management Information Systems (New Delhi: Prentice Hall of India).Course 7211 : COMPUTER APPLICATIONS IN BUSINE SSS Time: 3 Hrs. database Design . WAN. mainframe. Suggested Readings: 1. Operating system. Max. Quality of information role of IT in information generation and value addition. Comer. Database Design – Physical and Logical. Expert system. Changing decision making scenario. Factor. WWW as a marketplace.. and knowledge and IT. (2003). Cluster Discriminant and Regression Analysis. Internet and World Wide Web: History and future of Internet. mini. SQL. Leon a. Web client and Web Server. . Ltd. 3. Data bases and tables Forms. 5. Laudon. 2. Computer Hardware and Software: Types of computer systems – micro. and Leon M. Douglas E. Morley. Wireless Mobile Communication. Personal Database Mana gement System: Concept of Database Management System. Broad Band Communication. Deborah and Charles S. and Jane P. super. Web page and Website. Fundamentals of Networking and Communication: LAN. Kenneth C. Decision support system (DSS). 7. Introduction to Data Information . MAN. Databases Management System: Concept of Database Mana gement System. Presentation. Client side programming and server -side programming. Client server Architecture. 4. Statistical Packages: for Analysis of Variance Multi-variate analysis. 2. Data computers -its main component and configuration. Recent developments in Computer Application. Graphics and Spreadsheet Application Software. the Internet Book. New Delhi : PHI Learning Private Limited). 4. Laudon. 8. Application Software. Desktop Application: Important features of Word processing. (2007). Marks: 100 Objective: The purpose of this course is to equip the students with fundamental aspects of computers and communication and their application in Commerce. Programming Language. Queries and Reports.
Internet based EDI. Risk management options for epayment systems. Encryption and concepts of public and private key infrastructure. Client server network security. Vans. B2C. Set standards. XML -EDI and its application. credit and legal risk of e -payment. Order billing. Business Models of E-Commerce. 5. Legal environment-borders and jurisdiction. Firewalls. Business to Consumer E-Commerce Applications: Cataloging. contracting and contract enforcement. 6. fulfilling and delivery. Role of web site in B2C e -commerce. Global trading environment and adopting of e commerce. 8. Max. Product and service digitisation. Applications of e-commerce to supply chain management. EDI and paperless trading.Course 7212 : E-COMMERCE Time: 3 Hrs. Business to Business E-Commerce: Need and alternative models of B2B e commerce. Web site strategies. smart cards. E -marketing-Traditional web promotion. 7. Using public and private computer networks for B2B trading. Data and message security. Business application of e-commerce. Post sales services. E-mail etiquette and e-mail security. Electronic Payment System: Types of payment systems –e-cash and currency servers. Remote servicing. Security Issues in E-Commerce: Risks of e-commerce –Types and sources of threats. procurement and online marketing and advertising. B2G and other models of e commerce. Course Outline: 1. Order scheduling . Web-site Design: Web sites as market place. electronic purses and debit cards. S ecurity tools. credit cards. Risk management approach to e -commerce security. EDI architecture and standards. Future o f Web. push and pull approaches. BBA. Protecting electronic commerce assets and intellectual property. Introduction to Electronic Comm erce: Meaning. Digital identity and electronic signature. nature and scope. Costs of EDI infrastructure. B2B. Reasons for slow acceptability of EDI for trading. characteristic featur es of EDI service arrangement. Web advertisements. Environment of E-Commerce: Issues regarding language. 4. culture and infrastructure. .based Commerce and equip them to assess e-commerce requirements of a business and develop e -business plans and to interact with various IT professionals who m ay be developing e-commerce applications. Marks: 100 Objective: The purpose of this course is to develop understanding of Web . Alternative methods of customer communication such as e -mail. 2. Web site design principles. Order selection and prioritisation. XML. 3. Order receipt and accounting. Order planning and order generation. Applications to Customer Relationship Management. Web counters. e-cheques. Cost estimation ad pricing. Evolution of World Wide Web. Operational.
0: Roadmap for Success (new Delhi : Pearson Education). Small sample tests such as. Laudon. Suggested Readings: 1. Discriminant Analysis. Smith. Taxation and e-commerce. society.) . and Dave Chaffey (2005). The Heart of eBusiness (UK : Elsevier Ltd. ANOVA. Con -joint analysis. Ethical Issues in e commerce. 9. F-test and Chi-Square test. Statistical Packages: Use of specific packages in areas like Multiple Regression. Elias M. Awad. Kenneth C. Ravi and Marcia Robinson (2001).R. 2. (New Delhi : Pearson Educatin).International cyber laws – cyber laws – Aims and salient Provisions. Kalakota. 3. Factor Analysis. technology. Electronic Commerce: From Vision to Fulfillment (New Delhi : Pearson Education). and Carol Guercio Traver (2002) E -commerce: business. (2007). Cyber laws in India and their limitations. 4. P. eMarketing eXcellence. Business 2.
Structure of Ind ian Insurance Industry.Course 7221 : INSURANCE MANAGEMENT Time: 3 Hrs. Health insurance contract. Health Insurance: Medical Insurance Types of Health Insurance Coverages. Marine and Aviation Insurance. Insurance as a device to hedge risk. earned surplus and profitability. Industrial Risk Insurance. Pitaman. Motor Insurance – type of: Vehicles and their Policies – Rules & Regulations – Policy Forms. Course Outline: 1. 4. Joint Life Policies. 5. Elements of insurable risk. marketing. Fire Insurance – Types of Policies – Floating Policies and Declaration Policies. special purpose policies. Peril and hazard. Functions and Scope of Fire. Accident. Banker’s Indemnity Insurance and other important insurance covers. Public Liability Policy: professional Indemnities – Employers’ Liability Insurance. Life and Health Insurance: Life Insurance and annuities broad c lassification of Life insurances. Interpretation of the Contract. Conceptual Framework: Risk. underwriting and pricing of insurance. Insurer’s Investments. Suggested Readings: 1. Family policy. Marine Insurance including Inland Rail/Road Transit insurance. Classes of life insurance. Aviation insurance: Special Features – types of Cover. Consequential Loss Insurance – Standard Consequential Loss Policy Form – Conditions. Exclusion of Coverages. characteristics of an Insurance Contract. “Elements of Insurance”. Functions of Insurer. Buying a health insurance policy. . Financial reporting. and loss control. Organization and Administration of Insurance: Management Organization: Departmentalisation. various insurance policies and their structure along with the legal dimensions involved. Doctrine of informal Warranties and beneficent interpretation. Miscellaneous (Accident) Insurance: Fidelity Guarantees and Bonds – Burglary Insurance – Money-in-transit Insurance. retention and re-insurance. Personal Accident: Scope of Various covers. Principles and Practices of General Insurance: Meaning. Marks: 100 Objective: This course aims at a familiarizing the participants with the concept of insurance. 2. Max. Dinsdale. Claims. Endorsem ents and Clauses – fire Protection System. Discounts – Special Rating of Large Industrial Risks. 3. This course also aims at providing the knowledge of Insurance Company’s Management. Legal frame work of Insurance: Insurance and Law of Contracts. Development life. Family income. Engineering. Government as Insurer and a regular. Family maintenance. types of losses covered. Financial Structure. the risk and its management. Engineering Insurance: Machinery Breakdown Insurance – Contractors All risks Insurance and various other policies – Miscellaneous Annual Policies – Advance Loss of Profits Insurance. W.A. 1971. classification and burden of risk. re serves of property and liabilities of insurer.
John Birds and David Owen.2. 5th Edition. 11th Edition. 1977.. Englewood Cliffs N. “Introduction to Risk Manageme nt and Insurance”. Sweet & Maxwell. Nicholas Legh – Jones. . Denis Riley. 3. London. “ MacGillivray on Insurance Law”. 2008 . “Consequential Loss Insurance an d Claims”. London: Sweet & Maxwell. 4. 4th edition. Dorfman Marks S.. Prentice Hall Inc.J .
E. Complete annuities. Cambridge at the University Press. Conversion tables. 4th Edition. Harry Freeman. Single life annuities and assurances. Suggested readings: 1.W. 2. 3. Simple methods of determining the rate of interest in a transaction. Temporary and defer red annuities and assurances. 1949. Policy value. 1970. Basic Mathematics: Basic functions. Marks: 100 Objective: The purpose of this course is to equip the student with the principles and techniques of actuarial practice. Course Outline: 1.] Published for the Institute of Actuaries and the Faculty of Actuaries at the University Press. 2nd Ed.. . 3. the central death rate. Joint-life Annuities and Assurances: Value of and premiums for joint -life and contingent annuities and assurances. Annuities -certain. Underwood. R. Periodical payments. Cambridge [Eng. “Compound Interest and Annuities – Certain”. Max. “Mathematics for Actuarial Students ”. Commutation columns. Donald D. Life Contingencies: Mortality tables. Loans repayable by installments. “The Elements of Actuarial Science ”. The paper requires at least a prior general knowledge of mathematics and statistics. Select and other tables.A. Capital redemption assurance. Elementary functions. 2.Course 7222 : ACTUARIAL PRACTICE Time: 3 Hrs. Special annuities and assurances. Pitman. Valuation of simple loans and debentures.
Com. Programmes M.Com. Course : Comparative Statement of Existing and Revised M. Course (Revised Programme) Part I I I I I I I I Semester I II I I II II I II Marks Duration (Hours) 3 3 3 3 3 3 3 –I pulsory Courses Organization Theory and Behaviour Business Environment Economics Analysis Statistical Analysis Quantitative Techniques for Business Decisions Managerial Accounting Financial Management and Policy Marketing Management 75 75 75 75 75 75 75 75 100 100 100 100 100 100 100 – II 75 75 75 75 3 3 3 3 6301 6302 6402 6401 Strategic Management Accounting Theory and Practice Human Resource Management International Business II II II II III III IV IV 100 100 100 100 3 3 3 3 pulsory Courses Strategic Management Accounting Theory and Practice Human Resource Management International Business nal Courses nal Group 1 er 1 er 2 nal Group 2 er 1 er 2 75 75 75 75 3 3 3 3 … … … … Elective 1 (Paper 1) Elective 2 (Paper 1) Elective 1 (Paper 2) Elective 2 (Paper 2) II II II II III III IV IV 100 100 100 100 3 3 3 3 62 .Com.M. Course (Existing Programme) Marks Duration (Hours) 3 3 3 3 3 3 3 3 6101 6202 6103 6102 6203 Organization Theory and Behaviour Business Environment Economics Analysis Statistical Analysis Quantitative Techniques for Business Decisions 6201 Managerial Accounting 6104 Financial Management and Policy 6204 Marketing Management M.Com.
Applied Economics Industrial Economics Applied Econometrics p EC-Computer Application and Information Technology Computer Application in Business E-Commerce 75 75 75 75 3 3 3 3 II II II II III IV III IV 100 100 100 100 3 3 3 3 p EF1 – Finance .nal Papers Marks Duration (Hours) Elective Papers student shall be required to choose any two groups from the following s: 75 75 75 75 3 3 3 3 p EA . Part II .II 7111 Project Management and Financial Services 7112 International Financial Management Group G: Human Resource Management .Accounting Management Control and Information System International Accounting Duration (Hours) Any two groups from the following electives to be selected at the commencement of M. While the first paper of each of the selected groups will be taught in Semester III. the second paper of each of the selected groups will be taught in Semester IV.2 Project Management and Financial Services International Financial Management 75 75 3 3 II II III IV 100 100 3 3 p EH1 .I Financial Market and Institutions Security Analysis and Portfolio Management p EF2 – Finance .Human Resource Management – I Human Resource Development Training and Development 75 75 3 3 II II III IV 100 100 3 3 63 . Com. Group J: Accounting 7191 Management Control and Information II III 100 3 System 7192 International Accounting II IV 100 3 Part Semester Group K: Applied Economics 7201 Industrial Economics 7202 Applied Econometrics Group L: Computer Application and Information Technology 7211 Computer Applications in Business 7212 E-Commerce Group A: Finance – I 7101 Financial Market and Institutions 7102 Security Analysis and Portfolio Management Group B: Finance .Semester III.I 7161 Human Resource Development 7162 Training and Development II II III IV 100 100 3 3 Marks p EE .
2 Industrial Relations Management of Transformation 75 75 Marks 75 75 75 75 p EI-Insurance Insurance Management Actuarial Practice 3 3 Duration (Hours) 3 3 3 3 Group H:Human Resource Management – II 7171 Industrial Relations 7172 Management of Transformation Group M: Insurance 7221 Insurance Management 7222 Actuarial Practice Group I: International Business 7181 India’s Foreign Trade and Investment 7182 Management of International Business Operations Group C: Marketing .Marketing I International Marketing Marketing Research 75 75 75 75 75 75 75 75 3 3 3 3 3 3 3 3 II II II II II II II II III IV III IV III IV III IV 100 100 100 100 100 100 100 100 3 3 3 3 3 3 3 3 p EM2 – Marketing .Taxation Management Principles and Practice of Taxation and Indian Tax System Corporate Tax Planning p EL .II 7131 Advertising and Sales Management 7132 Consumer Behaviour Group E: Taxation Management 7142 Principles and Practice of Taxation and Indian Tax System 7141 Corporate Tax Planning Group F: Corporate and Industrial Laws 7151 Corporate Law 7152 Industrial Law II II Part II II II II III IV Semester III IV III IV 100 100 Marks 100 100 100 100 3 3 Duration (Hours) 3 3 3 3 p EIB-International Business India’s Foreign Trade and Investment Management of International Business Operations p EM1 .2 Advertising and Sales Management Consumer Behaviour p ET .Corporate and Industrial Laws Corporate Law Industrial Law 64 .Human Resource Management .I 7121 International Marketing 7122 Marketing Research Group D: Marketing .
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