(Paper Codes / Numbers revised as per suggestions made in the Standing Committee meeting held on Thursday, 19 th March, 2009


Annexure – III

(Revised Semester based Course Proposal)

Rules, Regulations and Course Contents

Semester I Nov./Dec. Examination 2009 Semester II April/May Examination 2010 Semester III Nov./Dec. Examination 2010 Semester IV April/May Examination 2011

M.Com. Syllabus as per revised course structure to be effective from Academic Year 2009-10 and onwards

(Paper Codes / Numbers revised as per suggestions made in the Standing Committee meeting held on Thursday, 19 th March, 2009)

I Proposed M.Com. Programme Structure 1-3


Scheme of Examination, Pass Percentage, Promotion Criteria etc.



Course Contents and Reading Lists of M.Com. Programme

6 - 83


Comparative Statement of Existing and Revised M.Com. Programme

84 - 86

MASTER OF COMMERCE (M.Com.) DEGREE (Examination Scheme) 1. A candidate seeking admission to M. Com. course must have: I. Passed B.Com. (Hons.) degree from University of Delhi or any other University recognized equivalent th ere to, with at least 50% marks, II. Passed B.Com. (Pass) or B.Com. Degree from University of Delhi or any other university recognized equivalent there to, with at least 55% marks. III. Passed B.A. (Hons.) Economics degree from University of Delhi or any other university recognized equivalent there to, with at least 50% marks. IV. Passed B.B.S., B.B.A., B.I.F.A. and B.B.E. degree from University of Delhi or any other university recognized equivalent thereto, with at least 60% marks Note: 1. The eligibility conditions for admission to M. Com. course are same for the regular and the correspondence (SOL) students. 2. Candidates appearing for the final year degree examination may also apply provided they are able to produce their mark sheets before 15 th October, 2009.

2 (a) Subject to the control and general supervis ion of the Academic Council, the instruction and routine in the M.Com. Course shall be under the direction of the Dean, Faculty of Commerce and Business and the Head, Department of Commerce. (b) Except in respect of his/her work in the Course each stu dent shall remain under the control and discipline of his/her own College e.g., a student expelled from his/her college is /pso-facto expelled from the Course. 3. 4. English shall be the medium of instruction and examination. Examinations shall be conducted at the end of each Semester as per the Academic Calendar notified by the University of Delhi


The scheme of examination shall be as follows:

The M.Com. Programme is divided into two parts as under. Each Part will con sist of two Semesters. Part - I Part – II First Year Second Year Semester Semester I Semester III Semester Semester II Semester IV

: Elective II (Paper 1) Total Part II : Semester IV Paper 6401 : International Business Paper 6402 : Human Resource Management Paper ---. 6202.The schedule of papers prescribed for various semesters shall be as follows. Total Marks Dura tion (Hrs. 2. While the first paper of each of the selected group s will be taught in Semester III.: Elective I (Paper 1) Paper ---.) Credit (Hrs. Com. the student may opt for any one of the interdisciplinary courses specified in the syllabus. Papers Marks Written Internal Assmnt. the second paper of each of the selected groups will be taught in Semester IV. Part II . . Grand Total 1600 64 Elective Groups: Any two groups from the available electives to be selected at the commencement of M. 3. Notes: 1. The elective groups in the Semester IV w ill remain the same as the ones selected in Semester III. Once a group has been selected.) Part I : Semester I Paper 6101 : Organization Theory and Behaviour Paper 6102 : Statistical Analysis Paper 6103 : Economic Analysis Paper 6104 : Financial Management and Policy Total Part I : Semester II Paper 6201 : Managerial Accounting Paper 6202 : Business Environment Paper 6203 : Quantitative Techniques for Business Decisions Paper 6204 : Marketing Management Total 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 Note : In place of one of the compulsory papers mentioned above (namely paper 6201.Semester III.: Elective I (Paper 2) Paper ---. 6203 and 204) for this semester. the student may opt for any one of the interdisciplinary courses specified in the syllabus. no change in selected groups will be allowed later.: Elective II (Paper 2) Total 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 70 70 70 70 30 30 30 30 100 100 100 100 400 3 3 3 3 4 4 4 4 16 Note : In place of one of the two compulsory papers (namely Paper 6401 and Paper 6402). Part II : Semester III Paper 6301 : Strategic Management Paper 6302 : Accounting Theory and Practice Paper ---.

II Paper 7111 Project Management and Financial Services Paper 7112 International Financial Management Group C: Marketing .II Paper 7131 Advertising and Sales Management Paper 7132 Consumer Behaviour Group E: Taxation Management Paper 7141 Corporate Tax Planning Paper 7142 Principles and Practice of Taxation and Indian Tax System Group F: Corporate and Industrial Laws Paper 7151 Corporate Law Paper 7152 Industrial Law Group G: Human Resource Management .I Paper 7121 International Marketing Paper 7122 Marketing Research Group D: Marketing .List of Elective Groups The Department will announce in the beginning of the respective semester.I Paper 7161 Human Resource Development Paper 7162 Training and Development Group H: Human Resource Management – II Paper 7171 Industrial Relations Paper 7172 Management of Transformation Group I: International Business Paper 7181 India’s Foreign Trade and Investment Paper 7182 Management of International Business Operations Group J: Accounting Paper 7191 Management Control and Information System Paper 7192 International Accounting Group K: Applied Economics Paper 7201 Industrial Economics Paper 7202 Applied Econometrics Group L: Computer Application and Information Technology Paper 7211 Computer Applications in Business Paper 7212 E-Commerce Group M: Insurance Paper 7221 Insurance Management Paper 7222 Actuarial Practice . Group A: Finance – I Paper 7101 Financial Market and Institutions Paper 7102 Security Analysis and Portfolio Management Group B: Finance . the list of elective groups which will be offered durin g the semester depending upon the faculty members and the demand of electives.

Pass Percentage & Promotion Criteria (a) The minimum marks required to pass any paper in a semester shall be 40% in theory and 40% in Practical. up to 50% : I Division II Division III Division 8. wherever applicable. up to 60% : Candidates securing 40% and above. However. Programme. 6. The student must secure 40% in the End Semester Examination and 40% in the total of End Semester Examination & Internal Assessment of the paper for both theory & practical separately. The minimum percentage of attendance required will be notified by the D epartment at the commencement of the session.Interdisciplinary Course Interdisciplinary Paper A (Part I: Semester II) Interdisciplinary Paper B (Part II: Semester IV) The list of specific interdisciplinary paper s will be announced at the commencement of the academic session.. (b) However. (d) No student shall be admitted as a candidate for the examination for any of the Parts/Semesters after the lapse of four years from the date of admission to the Part-I/Semester-I of the M. (c) A student shall be eligible for promotion from 1 st year to 2 nd year of the course provided he/she has passed 50% papers of I and II Semester taken together. ATTENDANCE REQUIREMENT The students are required to attend tutorials. (d) Students who do not fulfill the promotion criteria (c) above shall be declared fail in the Part concerned. (c) No student would be allowed to avail of more than 3 chances to pass any paper inclusive of the first attempt. 7. However. (a) Minimum marks for passing the examination in each semester shall be 40% in each paper and 45 % in aggregate of a semester. he/she will have to clear the remaining papers while studying in the 2nd year of the programme. (b) No student will be detained in I or III Semester on the basis of his/her performance in I or III Semester examination. arranged by the Department/ College from time to time. the student will be promoted automatically from I to II and III to IV Semester. seminars etc. Com. i.e. they shall have the option to remain the . a candidate who has secured the minimum marks to pass in each paper but has not secured the minimum marks to pass in aggregate may reappear in any of the paper/s of his choice in the concerned semester in order to be able to secure the minimum marks prescribed to pass the semester in aggregate. (e) Successful candidates will be classified on the basis of the combined results of Part-I and Part-II examinations as follows: Candidates securing 60% and above : Candidates securing 50% and above.

marks in the papers in which they have secured Pass marks as per Clause (a) above. 12. (a) The system of evaluation shall be as follows: Each course will carry 100 marks. classroom participation. . 9. (e) A student who has to reappear in a paper prescribed for Semester I/III may do so only in the odd Semester examinations to be held in November/December. The weightage given to each of these components in a combination shall be decided and announced at the beginning of the semester by the Department in consultation with the teachers. The duration of writt en exanimation for each paper shall be three hours. A student who has to reappear in a paper prescribed for Semester II/IV may do so only in the even Semester examinations to be held in April/may. The system so decided will be communicated by the Department to respective colleges. The old scheme of examination will continue for three years from the year of commencement of New Scheme of examination. The remaining 70 marks in each paper shall be awarded on the basis of a written examination at the end of each semester. tests. Examinations for courses shall be conducted only in the respective odd and even Semesters as per the Scheme of Examinations. Regular as well as ex-students shall be permitted to appear/reappear/impro ve in courses of Odd Semesters only at the end of Odd Semester and courses of Even Semesters only at the end of Even Semesters. 11. term papers. (b) 10. seminar. of which 30 marks shall be reserved for internal assessment based on a combination of tutorials. and attendance. project work. Any student failing in all the papers of old scheme of a Part in the old scheme shall have to opt for the new scheme of examination of that part but the course will have to be completed in three years as stipulated.

3rd ed. levels and conflict resolution strategies. Transaction cost and organizational behaviours. Contemporary issues in leadership . Organizational Theories and Behaviour: Classical. Organizational Behaviour-concepts. Nominal group technique and Delphi technique. Flat and Tall structures. Organizational Development: concept and intervention techniques. equity) expectancy model. Motivation: Need hierarchy. management of stress. Bureaucratization of organi zations. Two factor theory. determinants. 3. 2007.III : COURSE CONTENTS AND READING LISTS OF M. sources of conflict patterns.P. Prentice Hall of India Pvt. Prentice Hall of India Pvt. Robins S. 2. Luthans. Behavi our modification. 2007. Authority.. Perceptual process.. Organizational Development and Stress Management: Concept and determinants of organi zational culture. Theory X and Theory Y. 2008. Cognitive evaluation. goal setting. New York. Behavioral approach. Situational approach. Contributing disciplines to the OB. S. formal and informal structure. Max. Organizational Culture. Mc Graw Hill International. Power. commu nication effectiveness in organizations. 3. Power and Conflict: Concept and theories. . Suggested Readings: 1. Fred. models. Organizational Theory: Structure Design and Application. Ltd. Marks: 100 Objective: The objective of the course is to develop a theoretical understanding among students about the structure and behaviour of organiza tion as it develops over time. 11th Edition. PROGRAMME Course 6101: ORGANIZATIONAL THEORY AND BEHAVIOUR Time: 3 Hrs. 4. Contemporary theories of motivation (ERG. TA.. New Delhi. consequences of stress on individual and organi zation. Motivation and organi zational effectiveness. 5. Feedback. Power and conflict. personality and emotions. Chris Argyris behaviour patterns. Organizational Behaviour. Group Decision making and Communication: Concept and nature of decision making process. Individual versus group decision making.. Case Studies: Some cases of real business world are required to be discussed. Individual Behaviour: Foundations of individual behaviour. The course will also make them capable of realizing the competitiveness for firms. Robbins. Course Outline: 1. Johari Window. Organizational Behaviour (13th edition). 2. models of communication. Leadership effectiveness. Individual and organi zational factors to stress. 6. Bases of Power.. values. attitudes. Neo -classical and Contemporary. Ltd. status.P. challenges and opportunities of OB.COM. Leadership. power tactics. Maslow’s Need Hierarchy.

Sampling distribution of a statistic and its standard error.S. Exponential.Course 6102 : STATISTICAL ANALYSIS Time: 3 Hrs. McGraw Hill. Small sample tests –t and F tests.I. Aczel. Probability Distribution: Binomial. Course Outline: 1. 4. 4.. Sign test. Power of a t est. 9. Poisson. 8. and D. Kazmeir Leonard J. Pohl. Large sample tests for proportions. Addition. Non-Parametric Tests: Chi-square test. Acceptance sampling. M. 5. Statistics for Management. Theory and Problems of Statistics . 7. Case Studies: Application of statistics to some cases of business enterprise are required to be discussed. 2. means and standard deviations.. Suggested Readings : 1. Max. McGraw Hill International (2 nd ed.The emphasis will be on their applications to business and economic situations. Norval F. Margina l analysis. Mathematical Expectation. Basic Statistics for Business and Economics . 1999. R. Regression Analysis: Simple and multiple linear regression analysis up to three variables. Properties of an estimator. Amir D.R. Beta and Normal Distributions. 6. Spiegel. Prentice-Hall of India. Schaum Publishing Company. Complete Business Statistics. Probability and Expectation: Approaches to probabi lity. Statistical Quality Control: Control charts for variables and attributes. Design of Experiments and analysis of variance. Levin. Median test and Rank correlation test. Expected value approach.) . 3. Decision tree. 3. Sampling and Sampling Distributions: Methods of sampling. Hypothesis Testing. 2. Point Estimation and interval estimation. Statistical Decision Theory: Risk and uncertainty. Marks: 100 Objective: The objective of the course is to acquaint students with some of the important statistical techniques for managerial decision making . Rubin. multiplication and Bayes Theorem.

Efficiency and the firm. duopoly . Relevance of profit maximization in the modern context. labour pricing. Barrier to entry. Pricing and wages. short run and long run cost functions. Estimation of cost function. The type of goods and the demand function. Revealed preference. ma nagerial theories. Estimation of production function. VES and Translog. Empirical production function: Cobb -Douglas. The effort is to make them capable of using various concepts to deal with business problems in a globalised economic environment. band wagon effect and the demand function. oligopoly. Inter – temporal demand function. Adjusting business decision for risk. Expansion path and Multiproduct firm. Basis of pricing. Marks: 100 Objective: The objective of the course is to acquaint students with the concepts of micro -economic theory and their use in business decision making. behavioural approaches. 9. Cost function: Classificatio n of costs. 5. satisficing theory etc. Factor pricing: Elements of factor pricing. Minimum wage and price structure. Firm and its objectives: Theories of the firm. 3. Pricing practices: Economics of advertisement costs. Course Outline: 1. Demand and supply of factors of production. Competition and markets. snob appeal. Monopolistic competition. Indifference preference. . scale economies. isoclines. Price and output relationship under different market structures: Perfect Competition. Indifference curve analy sis. Demand for durable goods. risk preference. regulatory aspects of monopoly. Duality between production and cost function . Game theory and oligopolistic behaviours. Dumping and other practices. Production and Cost: Production f unction. Monopoly. Profit theories and profit management. scope economies. 2. labour and market structure. return to scale. Social cost of Monopoly. Law of variable proportion. Slutsky’s analysis of demand. Max. Economics of information: Symmetric and Asymmetric Information . 4. Technological change and t he global market economy: Impact of technological change on productivity.Course 6103: ECONOMIC ANALYSIS Time: 3 Hrs. growth theories. Risk and uncertainty and the Decision making: Concept of risk. Transfer Pricing. risk aversion. Discriminating monopoly. isoquants ridge lines. Industrial innovation and technology and technological environmental forecasting. isocost lines. 7. CES. risk -return evaluation. theory of attributes. Relating the structure with market situations. Concept of productivity. Bilateral monopoly. Consumer Behaviour: Determination of demand. 8. Problem of estimating cost and production functions. 6.

(1998 Reprint). Rubinfeld. Gould. Madala G. Homewood Illinois. Edward P. Micro Economics. 2. Cambridge MIT Press. Lazear. 1999. Sen Anindya. . Richard D.. Irwin.S. The Theory of Industrial Organization. Cases: Some cases involving the use of concepts of the micro -economics are required to be discussed. Prentice Hall of India. 3. Modern Microeconomics. Inc. 4. Suggested Readings : 1. New York. Tirole J. Book Company. Micro-Economics: Theory and Applications . John P. A. Koutsyiannis. 1996. Varian. 3). and Daniel L. Macmillan Press Ltd. McGraw Hill. New Delhi. Pindyck Robert S. 1992. Norton. Theory and Applications . Third Edition. 6. Micro-Economic Analysis (ed. Micro Economics. and Ellen Miller... 5. Micro-Economic Theory. New Delhi. Oxford University Press.10. 1988.. 7.

John Wiley & Sons.C. types of dividend policy-constant pay-out ratio and constant dividend amount policies. 4. Van Horne. account s receivables and inventories. 7. 6. The empirical evidences on theories and the case studies relevant for above topics are required be discussed. estimation of working capital requirement. 4. determinants of dividend policy and some case studies. Ross S. Max. financing working capital. 2. Mathematical and Simulation Models for Working Capital Decisions. 5. Damodaran. theories of capital structure. Prentice Hall of India 12th Ed. Dividend Policy: Dividend and its form. and S... 3. 7th Ed. valuation and financing of acquisitions. determinants of capital structure. Westerfield and J. 2008. 2nd Ed. 3. sources of takeover gains. 5. Capital Structure: Concept. Working Capital Planning and Management: Basics of working capital planning and management. role of a finance manager in a firm and Agency problem. Brealey R. Vikas Publishing. Financial Management: Nature. working capital policy and its management of cash. A. . cash dividend. 2001. Capital budgeting decisions under inflation. Financial Management and Policy . optimal capital structure. McGraw Hill. McGraw Hill. 9th Ed.. techniques of evaluating capital budgeting decisions.. financial decision-making and types of financial decisions . Jaffe. Corporate re-structuring: Mergers and Acquisitions -types. and buy-back of shares. Principles of Corporate Finance . Marks: 100 Objective : The objective of the course is to acquaint the students with the basic analytical techniques and methods of financial management of business firms. Analysis of Real life capital budgeting decisions-some case studies. Mye rs.A. capital budgeting decisions under constraints and with multiple objectives using Mathematical Programming Models. The course also provides students the exposure to certain sophisticated and analytical techniques that are used for taking financial policy decisions. R. 2.Course 6104: FINANCIAL MANAGEMENT AND POLICY Time: 3 Hrs. 6th Ed. “Corporate Finance: Theory and Practice ”. An alysis of some case studies. objectives and scope. James C. Risk-Return framework for financial decision -making. Capital Budgeting Decisions: Nature and Kinds of Capital Budgeting Decisions.A. Suggested Readings: 1. theories of dividend policy and their impact on the value of a firm. financial leverage and its impact on the valuation of firm.W. Course Outline: 1. right and bonus shares. Capital budgeting decisions under uncertainty and their evaluation using Statistical Decision Theory. Pandey I. Corporate Finance. M. Financial Management.

Multiple -Product Analysis. Optimal use of Limited Resources. Add/Drop. Cost vs. Advantages. Comparison. Variable and Absorption Costing – Concept. Operate/Shutdown. Preparation of Different Types of Budgets. 6. Variance Analysis. Concept of Respons ibility Accounting. Types of Managerial Decisions – Make/Buy.Financial Performance Measures. 2. Cost Concepts and Classifications. Divisional Performance Measurement – Measures of Performance. Relevant Information and Short -Run Managerial Decisions – Managerial Decision Making. 4. Suggested Readings : 1. Overhead. Responsibility Centres – Cost Centre. Applications of Variable Costing. . Differential Analysis. Atkinson Anthony A. Standard Costing – Concept. Types of Standards. Max. Investment Centre. Return on Investment (ROI) Versus Residual Income (RI). 2001. Break – Even Analysis. Activity Based Product Costing – Concept and uses. 8. Revenue Centre. Pricing Decisions. Materials. Fixed Versus Flexible Budgeting. Profit Centre. Emerging Costing Approaches. 3. Marks: 100 Objective: The objective of the course is to enable students to acquire sound Knowledge of concepts. 7.. Labour. Course Outline: 1. 9. Responsibility Performance Reporting.Course 6201: MANAGERIAL ACCOUNTING Time: 3 Hrs. methods and techniques of management accounting and to make the students develop competence with their usage in managerial decision making and control. Managerial Uses of Variances. Robert Kaplan and S. Preparation of Income Statements. Financial vs. Management Accounting. Cost-Volume-Profit (CVP) Analysis – Contribution Margin. Responsibility Accounting and Divisional Performance Measurement – Advantages and Disadvantages of Divisionalisation. 10. Management Accounting. Mark Young. Transfer Pricing Methods. Decision Making Process. Management Accounting – Nature and Functions. Prentice Hall. Rajiv D. Management Accounting. Special Order. Banker. Sell/ Process Further. Product-Mix. Non. Role of Management Accountant. Profit Volume (P/V) Analysis. 5. Budgeting – Nature and functions.

S undem and William O. 2009 . Noreeb. 3. McGraw Hill. Managerial Accounting. Garison R. 2006. and E.. Stratton. S.W. Drury Colin.H. Advanced Management Accounting. 2001. 2006. Prentice Hall of India. Managerial Accounting. 2000. and Gary L. Ronald W. Management and Cost Accounting .. Hilton. Introduction to Management Accounting . 6. Text. Jawahar Lal. Chand & Co.2. 4. Thomson Learning. McGraw Hill Education. Horngreen Charles T. 5. New Delhi. Problems and Cases.

Aggregate demand. Asset choices in an open economy and capital flows. 6. the demand for and the supply of real balances and their interest elasticities. . Theories of unemployment.O. demand management policies. Inflation and unemployment: Impact of unemployment on IS -Curve.Course 6202: BUSINESS ENVIRONMENT Time: 3 Hrs. Macro-economic environment. 9. Expectations and Economic Behaviour. External balances. Short and long run aggregate supply and shifts in aggregate supply. Interaction of ag gregate demand and aggregate supply and the determination of real income. Exchange rate regimes. 8. Shifts in aggregate demand. Costs and Business Behaviour. Macro economic indicators and forecasting of macro-economy. Max. Real Business Cycles. Liberalization and Business environment.T. Trade flows. foreign exchange markets. NOTE: . Environmental Laws. 2. Cost and Business Behaviour. W. Inflation and unemployment. 3. aggregate supply and the price level. Basic IS-LM frame-work. The course would also make the student capable of analyzing and understanding the macro economic policies of the government implemented from time to time and assess their impact on business. types. Course Outline: 1. IS -LM-BOP curve analysis and implications for policy choices. and emerging business environment. 7. 4. Marks: 100 Objective: The objective of the course is to acquaint students with the concepts of macro -economics and the macro environment in which a business organization operates.This course is to be taught with contemporary issues relevant in the environment of Indian business with notable examples and illustrations. causes and costs of unemployment. Globalization. Consumer Laws. 5. Economic Planning and the emerging environment. Implications of modified IS and LM functions on relative efficacy of fiscal and monetary policies. Economic Policies and Macro Economic movements in an open economy. Economic Growth (Theories in Modern Co ntext) its variables and strategic planning. Asset markets. policy alternatives.

Gregory. . and S. Macro Economic Theory and Policy.Suggested Readings: The basic readings have been provided below and additional readings will be provided on year to year basis. 4. 2. 3rd edition 2005. LPE.. First East – West Press. Branson William H. Mankiw. N. Macro Economic 4th edition. R. Macmillan. 1. Oliver Blanchard Macro Economic 4th edition Pearson Education. 3. Dornbusch. Fischer Macro Economic 6th edition Publisher Tata McGraw Hill.

Assignment: Solving the problem. Replacement Analysis: Replacement of capital assets – discrete cases when time value of money is not considered and when time value of money is considered. Deciding optimum safety st ock and reorder level. multiple optimum solutions. Introduction: Quantitative approach to management decision making. Resource allocation and resource levelling. Cases of unbalanced problems. Max. Economic order quantity (EOQ) models. maximization objective and unacceptable assignments. single server and infinite and finite population . Networks with three estimates of time. 4. 13. testing optimality MODI method. gradual replenishment without shortages. Dominance. Cases of unbalanced problems. Two jobs to be processed on m machines in the different orders of machines. 11. Markov Analysis: Brand-switching analysis. degeneracy. Course Outline: 1. 7. N-jobs to be processed on m machines in the same order of machines – by converting it into a two – n machine case. 8. Replacement of items that fail suddenly. Transportation: Solving the problem. 9. maximization objective. Inventory Control: Techniques of selective control. Linear Programming: Mathematical formulation of linear programming problems and their solution using graphic approach and simplex algorithm.classical. Simulation (The emphasis should be on concepts and application of concepts) . 3. Sequencing: n-jobs to be processed on two machines in the same order of machines. Integer Programming: Problem Formulation and solution. Game Theory: Games of pure strategy. 10. Equilibrium conditi ons. Duality Sensitivity analysis. PERT/cost. Queuing Theory: Elements of a queuing system. Games of mixed strategy. 2. Marks: 100 Objective: The objective of the course is to acquaint the students with the use of quantitative models in decision making. Models with Poisson arrival and services rates. 12.Course 6203: QUANTITATIVE TECHNIQUES FOR BUSINESS DECISIONS Time: 3 Hrs. 6. multiple solutions and prohibited routes. PERT/CPM: Networking with one estimate of time. Time-cost trade-off. price breaks and planned stock outs. 5.

I. Hamdy A. “Quantitative Techniques in Management ”. McGraw . Prentice – Hall of India.. 2006. Stingson. “Operations Research: An Introduction”.S. Vohra N. . Ill. Homewood...P. Rubin and J. Bonini and W. Hausman. Jr. Taha. D. Levin.D.H. C. Bierman H. 3rd Edition.. Irwin 1983 4. 8 th Edition. “Quantitative Approaches to Management”.P. 1986.Hill. 7 th Edition.Suggested Readings: 1. 2. R. “Quantitative Analysis for Business Decisions”. 3. The McGraw Hill companies.

5. Communication process. Product Decision: Product conce pt and classification. political and legal environment of marketing in India. Introduction : Traditional view of marketing. Marketing functions and role. motivation and performance appraisal of distribution middlemen. Industrial buying process. Promotion tools. Distribution logistics – concept. Marketing management process. Different types of distributions. Channel management. Social. Max. Product life cycle – concept and appropriate strategies to be adopted at different stages. cost and profit analysis. bases and process. Course Outline: 1.their effectiveness. demographic. determining optimal promotion mix. Pricing policies and strategies. 2. Different ways of organizing the marketing department. . Evolution of marketing concept. middlemen and their functions. 4. Procedure for setting price. technical. Marks: 100 Objective: The objective of the course is to familiarize the students with the basic concepts and principles of marketing and to develop their conceptual and analytical skills to be able to manage marketing operations of a business firm. Ethical and Legal Aspects of Marketing. Distribution Decisions: Channels of distribution – concept and importance. Major product decisions. Promoting through internet. Organizing and Control: Marketing planning process. Buyer behaviour. 10. Marketing Environment: Significance of scanning marketing environmen t. importance and major logistics decisions. Consumer Protection in India. Economic. Sales. Marketing Planning.Course 6204 : MARKETING MANAGEMENT Time: 3 Hrs. Market Segmentation. socio -cultural. Promotion Decisions: Meaning a nd importance of promotion. 8. salient features and their applications in India. business buying behaviour. Selection. Pricing Decisions: Objectives of pricing. direct marketing. 6. rural marketing. Modern concept of marketing. 9. Consumer adoption and innovation diffusion. Consumer buying decision process and influences. Criteria for effective market segmentation.a strategic perspective. Retailing and wholesaling – Developments and Indian perspective. Positioning – concept. Targeting and Positioning: Bases and procedure for segmenting a consumer market. 7. New product development.Consumer vs. Target market selection and strategies. internet marketing and other marketing developments – Issues. Fa ctors affecting price of a product. Promotion scene in India. Services marketing. 3. Developing and implementing a promotional campaign.

. 9th ed. Principles of Marketing. Joseph P. Pearson Prentice-Hall 2008. McGraw Hill. Jha Mithileshwar. 2008 2. 13 th Edition. 12th ed. Philip. 4.. Perrault. 11th ed. E. Etzel. McGraw Hills. Kotler. 3. Keller Kevin lane. Fundamentals of Marketing. Cannon a nd William D. 2008. Kotler Philip and Kevin Keller Marketing Management.Suggested Readings: 1. 2008.. Jerome. Jr.. 5. Michael J. Pearson Prentice – 2008. Basic Marketing: A Managerial Approach. Philip. Keller.. Marketing Management : A South Asian Perspective. and Gary Armstrong. 13th ed. McCarthy. Stanton.. . Bruce J. Koshy Abraham.Walker and William J..

5. Arthure A. Strategic Control. Marks: 100 Objective: The objective of the course is to help the students develop an understanding of the basic inputs in making and implementing corporate strategic decisions and also familiarize them with the issues and practices involved. & D. Strategic Management. Suggested Readings: 1. 2005 Blackwell Publishers. Crafting and Executing Strategy : Text and Readings. 2009. Concept of Corporate Restructuring..A. R. Grant. Planning and allocating resources. Approaches to Strategic Decision Making. Selection of a suitable Corporate Strategy – Concept of Strategic Fit.S.I. SWOT Analysis.. Hayes. Strategic Review: Evaluating Strategic Performance – Criteria and Problems. Acquisition. Hitt M. Igor. Wiley. Thompson et-al. 15th ed. Analysis of Stakeholder Expectations – Corporate Mission. Analysis of Strategic Advantage – Resource Audit. Massachussets. Core Compe tences. et. Strategic Analysis: Analysis of Broad Environment .. Strategic options at Corporate Level – Stability.1976. McGraw Hill. U. Ansoff.Course 6301: STRATEGIC MANAGEMENT Time: 3 Hrs. From Strategic Planning to Management.P. al. Declorch and R. 2007. Strategic implications of social and ethical issues. H. Exter nal Growth Strategies – Merger.A. 4. Max. Evaluation of Strategic Alternatives – Product Portfolio Models.Michael Porters’ Competitive Strategies. Growth and Defensive Strategies. Vision. Value Chain Analysis. Strategic Implementation: Strategic implementation issues. 3. Introduction: Concept and Role of Corporate Strategy. Strategic Choice: Generating Strategic Alternatives. Basic Model of Strategic Management. Organization Structure and Design. Course Outline: 1.Michael Porters Model of Industry Analysis. South Western. Human Resource.Environmental Profile. Marketing and R. Contemporary Strategy Analysis . Analysis of Operating Environment . Constructing Scenarios. Objectives and Goals. Finance. Functional Strategies – Production. 5th ed. Strategic options at SBU Level . . Robert M.. Levels of Strategy. 2. 2. Operationalising Competitive Strategies. 4. Joint Venture and Strategic Alliance. 3. Managing Strategic Change. Strategic Role of Board of Directors and Top Management.

Adjustments for changing prices and financial reporting. Richard G. Quorm Books. John Wiley and Sons. Accounting Theory. Corporate Reporting: Objectives. Measurement and reporting of revenues. Harmonization of corporate reports. disclosure requirements. 3. periodic and segment reporting. Revaluation of fixed assets and income measurement. TMH. 9. Merchant. 4. 5.F. 6. Recent developments in financial accounting and reporting. Porwal. Income concepts for financial reporting. 2008. expenses. Issues in accounting standard setting.N. 7. Course Outline: 1. Anthony R. Himalaya Publishing House. Cathey. Myrtle W. Different approaches to theory construction. Marks: 100 Objective: The course aims at acquainting the studen ts with a coherent set of logical principles and a general frame of reference for evaluation and development of sound accounting practices. Accounting Theory: Nature and Scope. gains and losses. 2000. Accounting method ology. Accounting Theory.S. D. Depreciation policy. Text Readings and Cases. 5. Analysis and interpretation of s tatements of changes in financial position -cash. 3. 10.Course 6302: ACCOUNTING THEORY AND PRACTICE Time: 3 Hrs. 1999 2. Jawahar Lal. Valuation of asset and liabilities. Nature of ownership equities. Conceptual framework of financial accounting and reporting. 2. Accounting: Text and Cases . 8. working capital and total resource bases. McGraw Hill. 4. Accounting Theory and Pr actice. Clark and Jack M. . Ahmed Riahi Belkaoui. Suggested Readings: 1.A. 2005 .. Hawkins and K. 2000. Max. L. Accounting standards in India. Financial Accounting Theory and Analysis. Schroeder.

Theoretical Foundations of International Trade: Reasons for international trade. 6. 10. 8. Trade creation and diversion effects. 9. International money and capital markets. Management of international business opera tions – complexities and issues. Regional Economic Cooperation. India’s involvement in International Business. Modes of entry into international business. 3. Counter trade. structure and effects. pricing and regulations. Agreement on Textiles and Clothing. Max. Terms of trade. theories of international trade. nature and scope. International Economic Institutions and Agreements: WTO. 7. 5. International collaborations and strategic alliances. structure and operations of international business and familiarize them with trends and developments in India’s foreign trade and investments and policy framework. World trade and protectionism. Regional Economic Integration: Free trade area. scope. World trading environment – Pattern and structure of world trade in goods and services. customs union and common market. International Business Environment: Framework for analyzing international business environment. Movements in foreign exchange and interest rates and their impact on trade and investment flows. Multinationals (MNCs) in International Business: Issue in investment. Structure and functioning of EC and NAFTA. Theory of customs union. Regionalism vs. Instruments of Commercial Policy: Tariffs. multilateralism. 4.IMF. . Gains from trade. GSP. UNCTAD. Foreign investment flows – Pattern.Course 6401: INTERNATIONAL BUSINESS Time: 3 Hrs. International commodity trading and agreements. Contemporary Developments and Issues in International Business. Domestic and foreign environments and their impact on international business decisions. International Financial Environment: Exchange rate mechanism and arrangement.GSTP and other international agreements and treaties. Course Outline: 1. quotas and other measures and th eir effects. International Business: Its Importance. 2. Balance of Payment Account: Current and Capital Account components and accounting system.India’s involvement and consequences . Balance of payment deficits and adjustment policies. IT and international business. technology transfer. Foreign trade multiplier. Marks: 100 Objective: The purpose of this course is to acquaint the students with nature. World bank.

Suggested Readings: 1. Danoes, John D. Radebaugh, Lee H ., and Daniel P. Sullivan International Business: Environment and Operations, 12th ed., Prentice Hall, 2009. 2. Griffin, Ricky W. and Pustay, Michael W, International Business: A Managerial Perspective, Prentice Hall, 2009. 3. Hill, Charles, W.L., International Business, McGraw Hill Company, New York, 2009. 4. Ball, Donald, Wendall H. McCulloch, Hichael Geringer, Michael S. Minor and Jeanne M. McNett, International Business: The Challenge of Global Competit ion, 12th edition, 2009, McGraw Hill Co.

Course 6402 : HUMAN RESOURCE MANAGEMENT Time: 3 Hrs. Max. Marks: 100

Objective: The objective of the course is to acquaint student s with the techniques and pri nciples to manage human resource of an organization. This knowledge would make the student s capable of employing these techniques to harness the best of each individual working in the organization. Course Outline: 1. Nature of Human Resource Management, concepts, functions, themes and controversies. 2. HRM, Job Analysis and Job Design: Role of HR manager, Human resource planning and HR effectiveness. Job analysis techniques, job evaluation techniques, job description, job specification, job design approaches, job characteristics, approach to job design. 3. Business Strategy and Human Resource Strategy: Concepts and Relationship. Contemporary global trends and management of human resources. 4. Recruitment, Selection, Training and Development: Factors affecting recruitment, sources of recruitment (internal and external), basic selection model, psychological tests for selection. Requirement of a good test for selection. Training and Development. 5. Performance appraisal: Objectives, PA process, comparing actual performance with standards, Methods of appraisal. 6. Diversity at Work: Managing diversity, causes of diversity, the paradox of diversity, diversity with special reference to handicapped, women and aging. Empowerment and gender issues. 7. Compensation Management, Personnel audit and Re search: Wage versus salary, determination of compensation, incentives schemes, fringe benefits and labour welfare. Personnel audit and research. Emerging horizons in HRM. 8. Career planning and succession concepts, approaches and issues. 9. Human Resource information system: Developing HR information system. 10. Employees relations: Shifting forms from industrial relation to employees relations. Handling employees’ grievances. 11. Case Studies: Some Cases relating the learning from the course to business world are required to be discussed.

Suggested Readings: 1. De Cenzo and Robins, Fundamentals of Human Resource Management , 8th Edition, Prentice Hall of India, 2005. 2. Decenzo, David A. and Robbins, S.P. Fundamentals of Human Resource Management, 9th Edition, Wiley and Sons Ltd., John, 2006. 3. Flippo, Edwin B., Personnel Management, McGraw Hill, Tokyo, 1984 -2000.

Jeff. Sectoral and Intersectoral flows. . Bank Credit: Working C apital and Bank funds. 6 th Edition. 5. 4. Private placement channels. Capital market: Primary and Secondary markets and their organization. Eakins. ‘Financial Institutions and Markets ’.Course 7101: FINANCIAL MARKET AND INSTITUTIONS Time: 3 Hrs. Kohn. The course will provide the students an understanding of the inter -linkages and regulatory frame -work within which the system operates in India. maturity and structure of interest rate. Construction and uses of flow of fund matrix. Financial markets: Nature. Indian financial system: an overview. Term lending . Financial markets: Money market: Organization. 3. Foreign Capital: foreign capital as a source of finance. Chit funds Organization. Fredrick S. ‘Financial Markets and Institutions ’. UTI and Private sector mutual funds. Analysis of supply and demand for funds. The Yield -curve. Term structure of interest rates. Performance of Indian banking . 8 th Edition 2008. Financial Intermediation: Depository Institutions. new issue market and secondary market -the allocative and operational efficiency. Oxford University Press 2 nd Edition 2007. 7. Functions and Efficiency: Financial system and economic development. Meir. functioning and regulatory aspects. 2. Pension Funds: Organization and working of pension funds. South Western Cengage Learning. Insurance Public and private Organization: Life and Non-life insurance companies: LIC & GICs working and regulatory framework. SEBI and its role as regulator. Financial Instruments: Equity shares. Financial repression and Interest rates. Madura. Interest rate: Level. Max. Functioning and its Regulation. Mishkin. Place of foreign capital in the over all framework of Indian Financial system. Regulatory aspect of Banking. 2. Suggested Readings: 1. Engineered financial and monetary instruments. and Stanley G. Reserve Bank of India – Report on Currency & Finance. 4. Instruments. 8. Non-Depository Institutions: Mutual Funds: Measuring performance of Mutual Funds. 3. Pearson Education Ltd. preference shares. 6.. Debentures and other fixed income securities. Marks: 100 Objective: The purpose of the course is to provide a sound information and knowledge of broad framework of Financial System and its constituents. The regulatory framework and NRI investments. Commercial Banks and Industrial finances. Course Outline: 1. flow of funds in Indian economy. Developing a credit information system .

Efficient market hypothesis. Active and Passive portfolio management. Hull J. Fischer. Thomson. bond portfolio management strategies-passive. 6th Edition Prentice Hall of India. Nature.C. Securities Analysis: two-parameters frame work. “ Investments”. Structure of Indian Securities market-An overview. and Ronald. Jordan. J. 4. and Keith. Frank. 6 th Edition Prentice Hall. Brown. analysis of risk in bonds-duration and convexity. C. Sharpe William F. semi-active and active along with immunization strategies. 1997. 5. sources of risk 3. . Course Outline: 1. Alexander Gordon J. 6th Edition. “Security Analysis and Portfolio Management”. 2007. Options. portfolio construction and performance evaluation are required to be discussed. Certificate of Deposits. 2. Sources of Financial Information. “Futures and Other Derivatives”. Max. Single and multi-index models. The focus at different places is to build models and discuss their validity and application to practical situations. Portfolios of futures and options synthetics. types of return and risk. Sharpe’s Single Index Model. Portfolio Theories and Management: Traditional and Modern Portfolio Theories. Donald E. Analysis of Fixed Income Securities: Bond fundamentals. 6. valuation of bonds. process and scope of financial assets investment decisions. Case Studies in security analysis. and Bailey Jeffery V. unde rstanding of return and risk of a security. Debentures. K. 2007. Exotics and Financially engineered products.Course 7102: SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT Time: 3 Hrs. This course will provide the student the ability to understand and utilise the skill of optimising returns. 4. Analysis of Variable Income Securities (Equity): Approaches to security (equity) analysis-Fundamental Analysis along with valuation models of equity a nd Technical Analysis. 7. Financial Derivatives: Futures. Reilly. Prentice Hall of India. Markowitz Model. 1995. Capital Asset Pricing Model (CAPM) and Arbitr age Pricing Model (APT): performance evaluation of portfolios. Suggested Readings: 1. “Investment Analysis and Portfolio Management”. Marks: 100 Objective: The objective of the course is to establish a conceptual frame work for the study of security analysis and portfolio management. Options. 8th Edition. 3. 2. problems associated with revision of portfolio.

Richard D. Financial Services and banking system. 2. 8. 2007 . Benefits and limitations of –Risk Management Policy. 6. Benefit of insurance to project planners. liquidity and profitability. Relevance of social cost-benefit analysis. Cost and Time Management issues in Project planning and management. Insurance: insurable and non -insurable risk. 4. collaboration arrangements.. investment criterion and choice of techniques. Custodial services. financial planning. 4. Non-Depository institutions: finance companies and mutual funds and pension funds: a financial services and their role. Financial services. monitoring and control of investment pro jects. social cost benefit analysis in public and private sectors. Objectives of Project Planning. risk analysis. 2. Securitisation. . Marks: 100 Objective: The aim of the course is to enable the student to evolve a suitable framework for the preparation. Course Outline: 1. Forfeiting. demand analysis and commercial viability. 7.. Depository Services. 3. PERT/CPM. 2002. 10. Merchant Banking. 9. 4th ed. New Jersey . Project Preparation Appraisal and Implementation . Pre-feasibility studies. 2005 (latest Edition). Credit Rating Mortgages. Project Preparation: Technical feasibility.Course 7111: PROJECT MANAGEMENT AND FINANCIAL SERVICES Time: 3 Hrs..Y. Financial Services and non depository institutions. Clifford Gray. Tata McGraw Hill. Types of insurable risks. Project Management. 5. 1. Irwin. need for financial services various types of financial service: Fund based and Non-Fund based. Depository Institutions and financial services. Commercial Banks and their changing role. functioning of banks. identification of investment opportunities. evaluation of mutual funds. The course would also help to understand the role of financial services in project management and would make its student understand how to mobilise finance for domestic and international projects. Characteristics and role of financial intermediaries. Khan M. Leasing.K. Estimation of shadow prices and social discount rate. McGraw Hill. Financial Services. Max. Prentice Hall. Prasanna Chandra. estimation of cos ts. Performance. Factoring. 5th ed. Tax considerations in project preparation and the legal aspec ts. Financial Services and Financial Institutions: Value Creation in Theory and Practice. Suggested Readings. 1996. Project review/control-Evaluation of project. monitoring and control and hedge risk of industrial proj ect. sources of funds. Loan syndication for the projects. Estimation of fund requirements. New Delhi. 3. Dietrich J. Project appraisal: Business criterion of growth. appraisal.

IMF and international Liquidity. PPP theory. Bretton Woods system of exchange rate. gold standard. . International Monetary System: Developments in the international monetary system. Case Studies: Some case studies involving the conceptual learning from the course are required to be discussed. covered interest rate arbitrage. Forfeiting. Pre shipment. spot and forward quote. Marks: 100 Objective: The objective of the course is to acquaint the students with financial management problems of multinational corporations and prepare them to tackle these problems. Course Outline: 1. 3. IRP theory. Assessment and management of political risk. currency risk management. hedging and speculation. Borrowing and investing markets. International working capital management: Cash management. monetary theories of exchange rate determination. 12. 6. International Financial markets: Multilateral development banks. Manageme nt of receivables and inventory. 11. Market for international securities – international bonds. Euro notes and Euro-notes and Euro-commercial papers. 10. Financing of foreign trade: Foreign trade documents. Portfolio consideration of a multinational corporation. bid and ask quote. Medium -term Euro-notes. exchange rate regime since mid-1970s. transaction and real operating exposure – their measurement and management. post-shipment and medium-term credit. 4. 8. options and synthetics. System of exchanging currencies 2. the cost of capital. Euro -currency markets. Foreign exchange market – spot and forward. Exchange rate risk: translation. overshooting models. financial swaps and interest – rate risk management. cross rates. Euro-banking. 5. modes of payment. Max. Exchange rate quotation and determination: direct and indirect quotes. currency futures. Transfer pricing. Participants in foreign exchange market – arbitraging. 9. Tax consideration and investment. Market for derivatives. Determination of exchange rate in spot and forward market. 7. Investment decisions of multinational corporations (MNCs): International capital budgeting – estimation of cash flows. International accounting: Consolidation and harmonization of accounts.Course 7112: INTERNATIONAL FINANCIAL MANAGEMENT Time: 3 Hrs.

1998. Prentice Hall India Pvt. Shapiro. . McGraw Hill Inc. Reading mass. Ltd.K. David K. Moffett .. Maurice.. 2. International Financial Management .. Multinational Business Finance. Addision – Wesley Publishing company.Suggested Readings: 1. Arthur Stonehill and Michael H.. 1995.. Allen C.. International Finance. Multinational Financial Management.. Seth A. 2000. New Delhi.G. 1998 5. New York. 1996. New Delhi. Levi. Multinational Financial Management . Tata McGraw Hill. Apte P. New Delhi. 3. Eiteman. Galgotia Publishing Company. 4.

. S. Global logistics issues and planning. : Analysis and Strategy. Geographic. International trade product life c ycle and implications. 8th ed. Warran J. International Market orientation and involvement. Grahm. 14th ed. International Marketing. 2008. 1999 4.. International Marketing: Nature and scope. Suggested Readings: 1. International Product Policy: Planning and development of products for foreign markets.. International Marketing Planning. International marketing. Ronkainon. Analysing International Marketing Environment: Framewo rk for analysing international marketing environment. International Marketing. Czinkota. Promotion tool for international markets. Vern and Ravi Sarathy. 2. 7. International Market Entry Mode Decisions. 8. economic. Harcourt Asia PTE Ltd. Michael R. Pricing in International Markets: Pricing objectives. International marketing information system. Product standardization vs.Course 7121: INTERNATIONAL MARKETING Time: 3 Hrs. 8 th Edition. Determination of International Price. Transfer pricing. Onkvist.J. Shaw. Developing the promotion campaign for foreign markets. motivation and control of foreign middlemen. and J. political and legal environment and their impact on international marketing decisions. Terpstra. 2. 4. Course Outline: 1. and Illka A. 3. Global Marketing.. Cateora. Phillip R. Pricing in the context of counter trad e. Singapore. Selection. demographic. International Distribution: Distribution Channels and intermediaries for international markets. Organization and Control. Global trading environment and developments. Contemporary developments and issues in international marketing. Marks: 100 Objective: The course intends to familiarise the students with the concept and issues of international marketing and enable them to be able to analyse the foreign market environment and develop international marketing strategies for a business firm. 3. 5th Pearson Education. Selection and Positioning. McGraw Hill. International Market Segmentation.. and mark C. International pricing policies. 2006. Green. adaptation. Max. 2009. 5. Prentice Hall of India Private Ltd. International marketing. and John L. 6. Strategies. 5. Role of image. 2000. Delivery terms and price quotations.. International marketing management process – an overview. International Promotion: Complexities and issues in international promotion. Cengage Learning. . socio cultural. Keegan.

Marketing Research. Harper W. Ltd. Determining sampling frame. Stasch. 4. Field work and data collection – sampling and non-sampling errors. Introduction : Meaning. Ways of conducting marketing research. Prentice-Hall of India Pvt. Ethical issues in marketing research. Sample size determination. 2005. Tata McGraw Hill. Sample Design and Field Work : Definin g universe and sampling unit. organization and developments. Questionnaire preparation. Donald R. New Delhi. Research for Marketing Decisions . Marketing research and scientific method. Data Analysis and Report Preparation: Data editing . 6. 5 th Ed. Marketing information system (MIS). Developing marketing research proposal. nature and importance of marketing research. Prentice Hall of India. Sc hindler. Probability and non -probability sampling methods. and Pamela S. attitude measurement and scaling techniques. 5. 7.Hall of India Pvt..Course 7122: MARKETING RESEARCH Time: 3Hrs. Naresh K. uses and limitations. descriptive and conclusive researches. Marketing Research Process: Steps involved in conducting marketing research. Research reliability and validity. Secondary data – sources. 2. Sales analysis. Marketing and sales forecasting. Marketing Research Applications: Consumer research – behaviour and motivation research. Tull and Del I. Malhotra. Green. 3. Types of research designs – explorative. Report preparation. Max. Course Outline: 1. Cooper. 3. presentation and follow -up. Suggested Readings: 1. Marketing Research: Measurement and Methods. Problem identification. Donald S. New Delhi.al. Primary data collection methods – questioning techniques and observation methods.. Online data sources and research. Boyd. Advertising research. Marketing Research in India: Status.. Determining information needs. Marks: 100 Objective: The course aims at exposing the students to the concept. tools a nd techniques of marketing research and developing their skills to be able to apply research techniques to aid marketing decision making. 2005. Marketing research: Text and Cases. Ralph Westfall and Stanley F. Univariate and multivariate data analyses techniques and their applications in marketing research. 5. Ltd. 4. et. Prentice. Marketing Research. coding tabulation and graphical presentation. 1998 . Research Design : Meaning and importance. Product research. Problems in conducting marketing research. 2. Hawkins. Paul E. Syndicated research.

Advertising in India. Course Outline: 1. Message Decision: Determining advertising message. motivating. Sales territory. 4. Fundamentals of Personal Selling: Nature and importance of selling. 3. . 3. Advertising and publicity. salesmanship and sales management. logo. 2. training and development. Section B Sales Management: 1. 5. Managing advertising agency relations . 2.and – after advertising tests and techniques. Social and regulatory aspects of advertising. Sales Planning: Setting personal selling objective. Determining target audience. Process of effective selling. advertising agency arrangements. 5. Sales and cost analysis. 4. Section A Advertising: 1. supervising and compensating sales personnel. Advertising budget decisions. Marks: 100 Objective: The course aims at enabling the students to develop an in -depth understanding of the modern concepts and latest techniques of advertising and personal selling and sales force management which constitute a fast -growing area of marketing. Organization of Advertising Operations : In -house vs. Developing advertising copy – Headline main copy. Evaluation of advertisement and campaign effectiveness – Before . Ethical and legal aspects of selling. Adve rtising objectives and positioning decisions. Sales quota. Planning the promotion mix. layout. Distribution networks relationship. Types of selling. Advertising management process – an overview. Communication process and flows. appeal. Strategic Sales management.Course 7131: ADVERTISING AND SALES MANAGEMENT Time: 3Hrs Max. Personal selling. Media Planning: Types of media and their merits and limitations. Recent developments and issues in advertising. Communication Basics: Role of communication. Controlling the sales effort. 2. relationship of sales department with other departments. illustration. Evaluation of sales personnel. Advertising through the internet. creativity in advertising. Market analysis and sales forecasting. Sales budget. Media selection. Advertising: Nature and importance. Sales Force Management: Recruitment and selection. Sales Organization: Organization structure. Media scheduling. Advertising and the economy.

Irwin. Prentice Hall of India. Rajeev Batra and John G.Hall of India. Still. Pederson Carlton A/. 2007. Miburn D. Mandell. New Delhi. Selling Principles and Methods. McGraw Hill.. Barton A.. Aaker. David A. Advertising . Prentice-Hall Inc. New Delhi. Maurice. Strategies and cases. Wright. New Delhi. Edward W. 2. Sales Management: Decisions.P. Spiro. . 3. Richard D. Prentice. 5. Rosann. Advertising and Promotion : An Integrated Marketing Communications Perspective 6 th Ed. George and Michael Belch.Suggested Readings: 1. Robert. McGraw Hill/Irwin. 2004. Prentice Hall of India. 7. Advertising Management. William J. Weitz. 6. Stanton and Greg Richo. Cundiff and Norman A. Belch. IIIinois.Govoni. Richard R. Professional Selling. Anderson B. Management of a Sales Force . Mayers. 4.

The purpose of the course is to provide an in -depth understanding of the consumer and industrial buying processes and their determinants as relevant for marketing decision making. Models of consumer behaviour.G. Perception. Consumer Behaviour and Marketing Strategy. 5. Individual Differences in Consumers: Needs and motivation. Consumer Behaviour and Marketing Action. H. Hawkins Dell. Consumer Behaviour. Consumer Behaviour: Building Marketing Strategy.F. McGraw Hill. New Delhi. Cengage Learning. Consumer Behaviour. J. External determinants of Consumer Behaviour: Family and its influence on consumer buying behaviour.. Peter. Changing profile of Indian consumers. Assael.. L. 3.. 5. Learning and learning theories. 3. Kenneth A. and Jerry C. 2. Group and their influences. Olson. Roser D. Consumer research – complexities and issues. Consumer Behaviour: Importance and nature of consumer behaviour. J. Engel. 2004. 2.Kanuk. Social class. Marks : 100 Objective: Knowledge of consumer behaviour is a prerequisite for developing effective marketi ng strategy. Course Outline: 1. 2007. Blackwell and Paul W.L. 4. Schiffman. Suggested Readings: 1. Paul. 2007. Attitude and attitude change. Max. Culture and sub -culture. Cengage Learning. 2007..Course 7132: CONSUMER BEHAVIOUR Time : 3 Hrs. Business buying behaviour. and L. Conej. 4. Consumer buying process and determinants. Types of consumers and their role. Best. Roger J. Ltd. . Cross-cultural dimensions of consumer behaviour. 2003. Pearson. Miniard. Personality and life style analysis.

Law Publishers. Singhania. 6. location of bu siness and nature of business. Tata McGraw Hill. Max. Case Studies : Some case studies involving the learning are required to be discussed.S. Taxmann’s Direct Taxes Planning and Management. France. 4. Implications of Tax concessions and incentives for corporate decisions in respect of setting up a new business. Course Outline: 1.A. Wishwa Prakashan. Commentaries on the Law of Income. Tax Planning in respect of amalgamation or de -merger of companies or Slump sale or conversion of a firm into a company. Computation of corporate tax: Carry forward and set off of losses in the case of certain companies under Sec. Investments and Capital Gains. Marks. Tax on income distributed to unit holders. etc. Sale of assets used for sci entific research. Bhagmati Prasad. 4. 1961. Allahabad. 5. Meaning of tax planning and management. 2. important Double Taxation Avoidance Agreements with different countries like USA. Srinivas. Germany. The Tax and Corporate Law Weekly. 3. Sundaram. Justification of corporate tax planning and management. Tax planning with reference to managerial decisions: Owning or leasing of an asset. V. renewing or renovating an asset. Repairing. 79 of Income -tax Act. Computation of taxable income of companies. Foreign collaborations and incidence of taxation on domestic companies . Bonus Share. Tax on distributed profits of domestic companies. 8. Law of Income Tax. tax evasion and tax avoidance. Bharat Publishing House.Tax in India. 6. 3. Dividend Policy. Nature and scope of tax planning and management in the corporate sector. Sampath Iyengar. Tax planning with reference to financial management decisions: Capital structure decisions. Computation of the amount of corporate tax l iability. purchasing of assets by installment system or Hire System. 5.Course 7141 : CORPORATE TAX PLANNING Time : 3 Hrs. 2. A. 7. Minimum Alternate Tax. UK. Direct Taxes Laws Practice. replacing. Vinod K. E.C. : 100 Objective : The aim of this course is to familiarize the student with major latest provisions of the Indian tax laws and related judicial pronouncements pertaining to corporate enterprises having implications for various aspects of Corporate planning with a view to de rive maximum possible tax benefits admissible under the law. Corporate Tax Planning. Purchasing of an asset out of own funds or out of borrowed capital. Taxman. provisions for relief in respect of double taxation. . Allahabad. manufacturing or buying. Suggested Readings : 1. Shutting down or continuing operations.

proportional and regressive taxes. P rogressive. Richard Musgrave and Peggy Musgrave. 10. Direct and indirect taxes – inflation adjustment schemes in selected countries. 7. 5. Problems created by tax incentives. International comparison of taxes. Rationale. Max. Public Finance in Theory and Practice (New York: McGraw Hill Book Company. The problems of international double taxation – The assignment rules: source versus residence – methods to alleviate international tax duplication: Tax credit relief. Set off and carry forward of losses – Rebates – tax incentives for savings. Suggested Readings: 1. Taxes and Labour supply – Tax equity : Benefit principle of Taxation. Double tax treaties: OECD Models. Course Outline : 1. Comp liance costs – Tax incentives: Various forms. OECD classification. Tax havens – Anti-avoidance measures. Taxes and inflation. 2. Distribution of tax burden – Buoyancy and elasticity of tax revenue – Tax evasion. taxable capacity and tax effort. Tax treatment of capital gains – Main features of company taxation – Taxation of partnership firms – Taxation of small traders (presumptive tax) – Tax amnesties. Rationale for constitutional arrangements. Residential status and income tax liability – incomes exempt from tax – tax holiday schemes. 1989). 3. Tax -GDP ratios. Distribution of taxation powers between the Center and the States in the constitution of India. United Nations Model – International tax avoidance and evasion. . T ax avoidance and tax evasion – Tax ratio. Case Studies: Some case studies involving the learning from the course. : 100 Objective : The purpose of this course is to familiarize and update the students with the basic principles of taxation and the actual operation of income tax in the Indian economy. 8. Restrictions on the taxation powers of the States. Taxes and savings.GDP ratio – relative roles of direct and indirect taxes. Ad-valorem and specific taxes. Trends in tax. 4. Marks.Course 7142 : PRINCIPLES AND PRACTICE OF TAXATION AND INDIAN TAX SYSTEM Time : 3 Hrs. Tax bases and tax policy – Determinants of tax yield – Classification of taxes: Direct and indirect taxes. 6. transfer pricing. Ability -to-pay principle of taxation. Administrative costs. Incidence of Taxation: Factors determ ining extent of tax shifting – Taxation and efficiency: Excess burden of taxation. 9. shar ing of Central taxes. 5 th Edition.

Government of India . 1986) 3. Ministry of Finance. 4. 1984). TataMcGraw Hill Publishing Company Ltd.K. ) Latest edition. Government Finance in Developing Countries (New Delhi. Speeches of Union Finance Ministers.2. Richard Goode. Vinod K. . 1947-48 to 1984-85 (New Delhi. Ministry of Finance.. Singhania.Jha).. Government of India. L. Report of the Indirect Taxation Enquiry Committee (Chairman. Part I (November 1977) and Part II (January 1978). 5. Direct Taxes: Law and Practice (Delhi :Taxmann Publications (P) Ltd.

Wadhwa Nagpur. Vol 1 & 2. 1956 and case law relating to Managerial remuneration. 4. Bharat Law House Pvt. SEBI Act. Mechanism of Redressal of Consumer grievances. Course Study Material . Ltd. Ramaiya A. Etc . Bharat Law House Pvt. 5. Company Law. 1986 – Objectives. The Companies Amendment Act. Company Law Ready Reckoner. Brenda Hannigan. Mayson. 4. Company Law. 2000 (Corporate Governance Laws). LexisNexis. UK.Course 7151: CORPORATE LAW Time: 3 Hrs. Environment Protection Act. Max. 7. 2009 edn. Emerging issues in Corporate Laws and Governance. 6. Consumer Protection Act. 6. 1969 (Relevant Provisions) and Competition Law. Guidelines for Securities issues. 25th edn. Suggested Readings : 1. K. Company Law. 2009 5. Note : Case studies involving issues in Corporate law are required to be discussed. : 100 Objectives: The objective of the course is to familiarize the students with the nature of legal regulatory environment of corporate enterprises in India. Manual of Companies Act & Corporate Laws including SEBI Rules. 1951. French & Ryan. Accounts and audit. 7. Guide to Company Law. Regulations. 2. 3. 2009. Bharat Law House Pvt. Bindal C. Jain D. Industries (Development and Regulation) Act. . 2009 edn. M. Course Outline: 1. Oxford University Press. Provisions of the Companies Act. Ltd. New Delhi. Rights of consumers. The Institute of Company Secretaries of India . 1986 – Objectives. Foreign Exchange Management Act (FEMA). 2006 edn. Major Provisions. Powers of the Central Government. New Delhi. 2009 edn. New Delhi. 8. Monopolies and Restrictive Trade Practices Act. 3. Puliani Ravi & Mahesh Puliani. Frequently Asked Questions on Company Law (Problems & Solutions). 1992 – Functions of SEBI. K. Marks. Powers of SEBI in relation to securities markets. Ltd. 2. Mittal P. 2009 edn.

rights and liabilities of registered trade unions -procedure. 2. The Minimum Wages Act. Employer’s liability for compensation. Set on & Set off of Allocable Surplus. 1965: Object. The factories Act. Application. retrenchment. The Trade Unions Act. 1948: Objects. The Employees State Insurance Act. 1936: Objects. protection against attachment. provisions relating to hazardous process. The Employees’ Provident Funds & Miscellaneous provision Act. 3. notice and claims. The Workmen’s compensation Act. Disqualification for Bonus. approval. Deduction from wages . 1995. remedies of employers against stranger. powers and duties of authorities. Schemes under the Act.Course 7152: INDUSTRIAL LAW Time: 3 Hrs. The payment of Wage Act. settlements and awards. The payment of Bonus Act. remedy to worker for non -payment of minimum wages. Application. Minimum & maximum Bonus. commissioners for workmen’s compensation. Minimum Fair and Living Wages. 1952: Objects. transfer and closure. 1947: Objects. Employees’ pension Scheme. miscellaneous provision. lay-off. Constitution-Powers and Duties of the Corporation. responsibility for payment of wages. lock-outs. wage periods. 8. Definitions. Bonus linked with Production or Productivity. unfair labour practices. Employees’ State Insurance corporation. Benefits. reference of industrial disputes. Application of Act in Establishment in Public Sector. 1923: Objects. Employees’ Deposit linked Insurance Scheme. 1926: Objects. 5. 1948 : Objects. Contribution. Application. Course Outline: 1. manager and occupier – their obligations. of workers. authorities for settlement of industrial disputes. penalties. Max. Taxation of minimum wage. 6. Employees State Insurance Scheme. Employees’ State Insurance Fund. . licensing and registration of factories . penal provisions. Marks: 100 Objective: The course is designed to provide an understanding of certain industrial legislations in the context of the Indian Socio – economic conditions. registration of trade unions. strikes . working hours. Calculation of amount payable as Bonus. health. leave etc. power of the authorities under the Act. Scope and Application. distribution of compensation. Determination of minimum wage. Determination and Recovery of Money due from and by empl oyers. 7. welfare. Wings of the Corporation. safety. Advisory Board. 9. Eligibility for Bonus. 4. 1948: Objects. Definitions. procedure. remedy available to worker for delay or unauthorized education. time -limits. The Industrial Disputes Act. amount of compensation. Employees’ Provident Fund Scheme.

Labour and Industrial La w. Bharat Law House Pvt. Sharma J. Ltd. 5. Eastern Book Company. New Delhi 7. Employees' Provident Funds and Miscellaneous Provisions Act. 9th edn. controlling authority. 2009. Universal Law Publishing Co Pvt Ltd. New Delhi. New Delhi . Simplified Approach to Labour Laws 3rd edn. 3. Delhi. 2nd edn. . 1952 with frequently Raised Queries including Schemes & Rules. 2nd edn. Sharma J. 2009. Nagpur. L. 2009. Digest of Labour Cases-1990 –2009. P.10. 2. New Delhi 6. payment of Gratuity. Lucknow. Malik P. Bharat Law House Pvt. P. Sharma J. L. 2009 edn. 1948 with Frequently Raised Queries. Bharat Law House Pvt. Ltd. 1948 with Frequently Raised Queries . 4. Compulsory insurance. Nomination. Recovery of Gratuity. Employees' State Insurance Act. Kumar H. The Payment of Gratuity Act. continuou s service. 2nd edn. Suggested Readings: 1. Ltd. Bharat Law House Pvt. P. Protection of Gratuity. Introduction to Labour & Industrial Law. P. Ltd. Wadhwa and Company. 1972: Object. 2009. Sharma J. Factories Act. 2009. Singh Avtar.

Suggested Readings: 1. techniques and practives of human resource development.V. Human Resource Development. Role of trade unions. police and industry. HRD mechanisms. L (ed). strategic interventions in HRD sector and target groups. 1980. Rao.) 5. Nadler. HRD in Organizations: Government organizations. 2. Industrial relations and HRD. human resource mobilizations. HRD instruments. Future of HRD. Line manager and HRD. HRD. Course Outline: 1. Motivational aspects of HRD. Determinant needs. HRD for Workers: HRD mechanisms for workers. Max. Designing and Planning Human Resource Systems. Utilization of HRD efforts. Werner. Case Studies: Some Studies involving the learning from the course are required to be discussed. and Randy L. HRD Activities: HRD culture and climate. measurement of HRD climate. 4. Corporate Human Resources Development. armed forces. Marks: 100 Objective: The objective of the course is to make student aware of the concepts. . International comparison of HRD (Commonalities and differences. Parek V. South Western Educational Publishing. Oxford and IBH. 2009 2. and T. Desimone. factors to HRD climate. processes and outcomes. Elements of HRD climate. HRD and Management: Attitude of top management towards HRD. Human resource development: Concept and evolution. HRD Conceptual base. private sectors and public sectors units. Emerging Issues in HRD: Creating awareness and commitment to HRD. Van Nostrand Reinho ld. 1985. 3. developmental supervisor. educational institutions. 6 th Edition. Jon M. Trends and Practices. This course is intended to make students capable of applying the principles and techniques as professionals in organizations they work for. New Delhi. 3.Course 7161 : HUMAN RESOURCE DEVELOPMENT Time: 3 Hrs.

steps involved in evaluation. Gulf Publishing Co. Donald F. experience versus training. matching organizational training needs. Factors effecting successful training process. 6. principles of learning. and Emerging Pattern: Reasons of evaluating training. 2. Vistaar. Advantages and disadvantages of basic needs asse ssment techniques. New York. Emerging Pattern of Training and development in India. programmed instructio n. Course Outline: 1. Skills of a successful trainer – Internal and external trainer. Suggested Readings: 1. Yager. Criteria for evaluation. relationship of training to organizational and individual goals. Training and Learning: The learning process. system approach to training. Handbook of Training Evaluation and Measurement Methods . Training Needs Assessment and Curriculum Development: Identification of Training and Development needs. curriculum standards. Two Indian case studies to be discussed in the class. Prior John. Conceptual Framework: The functions of training. 2. 3rd Edition. Max. Michalak and Edwin G. Jack J. methods for training evaluation. 2nd Edition. 1997. Marks: 100 Objective: The objective of the course is to familiarize the students with basic concepts and principles of Training and Development of Human Resource and train them to understand the learning environment of a firm. learning curve. Houston. 4. The knowledge so obtained will make them capable of providing training to Human Resource of a business firm. . Publishing House. training guidelines. 1990. New Delhi. kinds of training. Assessing curriculum needs.. Harper and Row. 5. Developing training materials. 1979. 1997.Course 7162 : TRAINING AND DEVELOPMENT Time: 3 Hrs. 3. 4. Making the Training Process Work . 3. training needs assessment -various approaches (the job and the Individual). Evaluation of Training and Development. Training Methods: Three Stages of training (Preparatory. Lynton R. Handbook of Training and Development Jaico. transfer of training. experiential versus non -experiential methods. Bombay.. analysis and costing of training. On the job and off -the job methods. Phillips. U. Training for Development. Case Studies: Some cases to be discussed in the class relating to the learning from the course to business world are required to be discussed. Pareek. problems of evaluation. implementation and follow up stage).

Thomas A. 4. Case Studies: Some Cases are required to be discussed involving learning from the course.S. Course Outline: 1. Unilatarist. Issues in participation. Public policies and union management relations. & A. mediation. Labour Welfare: Rationale need and requireme nts. J. Trade Unionism: role of trade un ions. Industrial Democracy: concepts and scopes of industrial democracy. employee grievance handling. 3. constitution and labour policies. strategies for making participation work and making participation more effective. Pluralist and Marxist perspective of IR. 2. union management perspectives. Industrial Relations: Concepts and scope. politics and government. Katz. changes affecting HR/IR perspectives. perspectives in India. Methods of industrial relatio n machinery in India. Worker’s participation: Strategy. 4 th Edition. Colvin. . An Introduction to Collective Bargaining and Industrial Relations. Conciliation. Cross cultural aspects of union management relations . 8. Theories of trade unionism. suspension. Managing Industrial Relations: Regulatory mechanisms. Union Management Relations: conceptual framework. 7. Harry. politico -economic structure) Experience of UK. values. dismissal and retrenchment. ILO. role of state. national level Federations. 5. Comparative Industrial Relations: principles of comparative analysis. employee discipline. The course will make them understand the importance of industrial relatio ns for an organization and how these relations provide dynamics to organizations. Collective bargaining. Rationale for participation. Max. Yugoslavia. Goals and objectives of unions and union leadership. ideologies. trade union in India. weaknesses in trade unions. variables of comparative analysis (culture. Suggested Readings: 1. Major events and international issues. de -unionization strategies. Statutory and non -statutory methods of industrial dispute resolution. Union recognition. Historical development. negotiation skills. Marks: 100 Objective: The objective of the course is to make student aware of the concept of industrial relations. organizational factors affecting union management relations. arbitration and adjudication. practices. Trade Union Act 1926: an overview. The McGraw Hill Companies. West Germany. 6. industrial conflict resolution. behavioural science input/contribution and models.Course 7171: INDUSTRIAL RELATIONIS Time: 3 Hrs. trade unions. Kochan. Scandinavian countries and Japan.

2006. . 2001.S. C. Venkat Ratnam. Industrial Relations: Text and Cases. 1983.. 4th Edition. Michael Salamon. Pearsonltigher Education. Oxford University Press. 3. Understanding Industrial Relations (2nd ed) Cassell. 4. Farnham and Limlott. Delhi. J.2. Industrial Relations: Theory & practice .

Leadership from Within: Concept. D. Sawhney. and Radford. Macmillan India Ltd. and J. 1990. Financial Institutions. New York. Reengineering the Corporation. Harper Business. Revival of sick unit – Role of BIFR. Charismatic vs. Behavioural. Peter Urs. Learning experiences from real life case studies. Management of Transformation through New Technology and Innovations: Technological revolution – adoption and adaptation of technology (problems of technology transfer).. Suggested Readings: 1. Response Book (A Division of Sage Publication. Five steps methodology to implement BPR. Steps for developing leadership from within. 2004. Non charismatic Leadership.Course 7172: MANAGEMENT OF TRANSFORMATION Time: 3 Hrs. 2. Cambridge University Press. The reengineering imperative in USA. need and importance of developing leadership from within. 4. . Turnaround excellence: In sights from 120 cases . 2. change. Business Process Reengineering as a tool of managing transformation: BPR – An imperative for survival. the re -engineering scenario in Europe. Turnaround Management: Definition of sickness. Managing Innovations. Noori. 2008. nature and process of planned change. 4. H. Innovative Technology – autonomous vs. Readings and Cases in Management of New Technology. 5. Management of New Technology in relation to organizational productivity and quality of work life. Tata McGraw Hill. 3. Mohan and Jeff Zabin. Distinction between leadership from without and leadership from within. Hammer. Khandwalla Pradip. M. Prediction of sickness. New Delhi. SICA. 1997. Introduction: Concept. Causes and Symptoms of Sickness. Champy. Cambridge. Concepts of transformation vs. 2001. Transformational Leadership. Instances of re engineering in Indian organizations (Case studies). induced inventions. Max. Prentice Hall.H. The Seven Steps to NIRVANA: Strategic Insights into e-Business Transformation. Whittaker.. 6. New. Delhi. Leadership from Within. Bender. Marks: 100 Objective: The objective of the course is to make the students develop the art or unlearning for thinking afresh to provide new solutions to the problems which can act as benchmarks for others to follow. Emerging Horizons of management in changing Environment. economic and technical issues in Turnaround Management Learning from the success stories of organizations where turnaround management strategies have been adopted and sick or potentially sick companies have been turne d around. Course Outline: 1. Resistance to change. 3. the re-engineering imperative in India. 2001 5.

Indian ports and shipping system. 4. Foreign Trade Policy and Economic Relations: Policy making body and regulatory framework. Coverage of Credit. Marks: 100 . Export processing/special economic zones (EPZs/SEZs) and 100% EOUs – Policy framework and operational aspect. 3. foreign reserves and debt situation.Course 7181: INDIA’S FOREIGN TRADE AND INVESTMENT Time: 3 Hrs. India’s trade and economic relations with EU and other regional groupings. Institutional Arrangements and Infrastructure Suppo rt: Export promotion councils. Exim Bank and foreign trad e finance. 7. Infrastructure Support – Transportation and warehousing infrastructure. commercial and political risks. India and WTO. Max. Trends and developments in India’s foreign trade policy. o ther service organizations. Procedural and Documentary Framework – An Overview: Trade operations and documentation. Commodity boards/export development authorities. 9. 2. Sources and schemes of foreign trade finance. India and regional economic cooperation in South Asia. Bilateralism and multilateralism in India’s trade relations. Balance of Payment Account: India’s Balance of Payment account and adjustment policies. Course Outline: 1. Export Promotion Measures and Facilities: Export promotion measures and schemes. Import facilities for exports. Export payment terms and UCDPC. India’s trade in service. Procedure for getting started in export – import business. India on the world trading map. Excise and customs clearance. WTO and emerging trading environment. transit. Terms of trade. 6. Analysis of thrust export products and markets. Foreign Exchange facilities and Regulations. Foreign exchange facilities and exchange rate mechanism. Indian Joint ventures in foreign countries and their operations. ECGC and risk coverage. Other acts and regulations. Export and trading houses. Regulatory framework – FEMA and its objectives and provisions. Objective: The objective of this course is to a cquaint the students with structure and policy framework of India’s foreign trade and investments. India’s Foreign Trade: Pattern and Structure of India’s foreign trade. Foreign Trade Finance and Insurance: Pre -shipment and post-shipment finance. Trade contract and INCO terms. 5. quality inspection. Foreign Investments: India’s foreign investment policy and flows: India’s investments abroad – pattern and structure. 8.

4. Oxford 1990. Handbook of Procedures. India’s Exports and Export Policies in 1960 . Meier G. Foreign Trade Sector. Vols. 6. in Scott Maurice and Deepak Lal (ed. Nayyar Deepak. Lucas and Gustav F.M. Pipanek (ed. 3.). New Delhi. 7. in Terance J. Ministry of Commerce. India’s Export Performance 1970 -85. Nayyar Deepak. Cambridge University. Customs and Excise Laws. 1988.B. 1997. Underlying Factors and Constraints.). New Delhi. Press. in Robert E. Government of India. Various issues.).Suggested Readings: 1. Planning and Industrialisation in India . The State Development Planning and Liberalisation in India. New Delhi. Trade Policy and Development. Public Policy and Economic Development – Essays in Honour of lan Little. Export Import Policy. Indian Economy Recent Development and Future Prospects. Nayyar Deepak. 2. Government of India. 5. Delhi. . Ministry of Commerce.. Byres (ed. I and II.

Course Outline: 1. 2. Headquarter – subsidiary relationships in international business enterprises. promotion and distribution decisions. 12th ed. Co-ordinating and controlling international business operati ons. International working capital management. 3.Course 7182 : MANAGEMENT OF INTERNATIONAL BUSINESS OPERATIONS Time: 3 Hrs. Max. International Production and Procurement: International production and location decisions. price. 8. International management orientation. Organizational and Control Aspects of International Operations: Organizational design and structure of international companies. International Business Negotiations: Process and skills. International Planning: Environmental scanning and monito ring. Supply chain management and global business operations. Motivation and leadership in international firms. 5. Prentice Hall. Sullivan International Business: Environment and Operations.. training and development of people in international firms. International accounting and taxation issues. Marks: 100 . International Business Management: Complexities and issues. Procurement for international operations – International sourcing World class manufacturing and international quality standards. Suggested Readings: 1. Resource allocation and portfolio compositions of a global firm. International Human Resource Man agement: Selection. Foreign market entry mode decisions and level of international involvement. Lee H . John D. 2009. International Marketing Management: International Market segmentation. Locus of decision making. Linkages and synergies among business units across borders. International business management -A strategic perspective. Cross -cultural values and business management. Approaches to international management. International capital structure decision. targeting and positioning. 4. Danoes. International marketing mix planning – Product. Management of International Financial Operations. Managing communication across cultures. Managem ent of International Collaborative Arrangements. Compensation and reward systems among international firms. International capital budgeting and portfolio investment decisions. and Daniel P.. International managem ent information system. Radebaugh. 7. Objective: The course intends to acquaint the students with the management of international business operations of a business firm. 6.

L. International Business: The Challenge of Global Competition. Charles. International Business. 12th edition. W. New York. 2009. Hill. 4. . 3. Prentice Hall. Miachel Geringer.. McGraw Hill Co. Ball.2. Griffin. Michael W. International Business: A Managerial Perspective. McGraw Hill Company. Minor and Jeanne M. McNett. Wendall H. McCulloch. and Pustay. Ricky W. Michael S. 2009. Donald. 2009.

Performance budgeting. 2. 2. 3. R. Recent Developments. Management Control Process: Programming and budgeting. 2nd ed. . 4. Prentice Hall. Problems of implementation and administration of Control System. Irwin. 2006. Behavioural aspects of Mana gement Control: Motivation and Morale. participative management. Accounting Information System: Nature and significance. Management Control Systems . 1997. Suggested Readings: 1. Anthony and V. Marks: 100 Objective: The objective of this course is to acquaint the students about the concept and application of management control system in large organizations and to make them familiar with modern control techniques. South Western College Publishing. 1995. Analysing and Reporting. Joseph A. Control reports and follow up action. Uses of variance analysis in cost control. 4. 6. John Wiley and Sons. Preparation of functional budgets and master budget. Course Outline: 1. Management Information and Control System . Inter -divisional transfer pricing and measurement of divisional performance. Strategic planning: Concept. Richard D. Developments in the area of costing for control purposes such as Activity Based Costing – Concept and uses of ABC in management control. Kirby. goal congruency. Robert N. 7. Tricker.J. 1994. Management Control System . 3. Zero base budgeting. 13th ed. 5. Organization goals and strategies. Shyam Sunder. Budgetary Control: Analysis of variances. Max. Management C ontrol: Nature and Scope. Organization structure – Position of controller in the organization structure. Nature of Control Function.. Management Control Structure: Typ es of responsibility centres.Course 7191: MANAGEMENT CONTROL AND INFORMATION SYSTEM Time: 3 Hrs. Theory of Accounting and Control . Activity Based Management. Govindrajan. Maciariello and Calvin J.

John Wiley & Sons. 2001.Course 7192: INTERNATIONAL ACCOUNTING Time: 3 Hrs. S. International and Regional Efforts in Standard Setting. 2008. Foreign currency translations. methods and practices.S. Transfer pricing. 4. 2.K. International Accounting. 2. 6. Foreign Operations Disclosure.M. objectives. 3. H. Specific Reporting Issues: Regulatory Disclosure Requirements. Gray.. Course Outline: 1. Harmonisation. 7. . Accounting and Auditing Standards. Choi and Gary K. Financial Statement Analysis of companies and countries differences in accounting principles. Social Responsibility Disclosures. Emerging issues in International Accounting. strategies. International Standards setting process. foreign currency statements and Ratio Analysis.. U. 5. International Dimensions of accounting and control: Multinational enterprise. and S. 8. Shirin Rathore. 3. 4. and Multinational Enterprises. Managerial Accounting Issues: Strategic Planning. Radebaugh L. In addition. methods. Horper and Row Publishers. Suggested Readings: 1.J. International Accounting. New York. Gray. International Standards and Organization: Advantages. London. Marks: 100 Objective: The objective of this course is to develop some conceptual knowledge and understanding of international accounting issues am ong students. Butterworth. Management Control Systems. South Western. 2005 6. International Accounting. International Accounting. supporting and deterring forces. 2002 . Operational and conceptual issue. this course makes students capable of tackling issues in prevailing regulatory environments. 5. Meek. Holzer H.J. Max. International Accounting and Transnational Decisions . Peter. International Accounting Prentice Hall of India.. Inter-nationalisation of capital marke ts. Frederick D. Sandagaran S. Internationalization of accounting profession. Performance Evaluation of foreign operations. Pearson Education. International Accounting Standards Board.

U. A. 1991. An introduction to industrial Economics. Merger. 3. Divine P.M. The course makes student capab le to analyse and take decisions in respect of a firm’s or industry’s operations. 1990. acquisi tion and take over. Policies and Performance . Economies of location and spatial structure.Course 7201 : INDUSTRIAL ECONOMICS Time: 3 Hrs. Perfect and workable competition. Scherer F. Structure and performance. Relationship between R & D and valuation.K. 4. Economics of R & D. Structure of Market and R & D. Accounting measure and growth. Financing R &D. Industrial Economics: Theory and Evidence . Performance measurement: Profi tability. Case Studies: Some case studies involving the learning of the course are required to be discussed. and David Ross.J. Economics of Non-Price Decision of firm: Research and Development and Innovation: R & D expenditure decisio n. Donald and Derek J. 2. Houghton Miffin Company. 5. State intervention in private sector. N.J. Hay. Industry and Markets. innovation. Calcutta. Dilip (Ed. Industrial and Market Structure: Pattern of Industrial Structure. legal and institutional framework.. Course Outline: 1. Mukherjee. Industrial Market Structure and Economi c Performance. . Jones and W. Tyson. 4.M. Boston. Max. Oxford University. economies of scale and scope. Anmol Publications. 1997. India. Morris. vertical and horizontal integration. 7. Copy right George Allen and Unwin Publications. 2. Economics of ownership structure. Productivity and capacity utilization. Indian Industry. competition policy. 3. Lee. Suggested Readings: 1. export led industrialisation. 8.). 6. Transfer of Technology. Economies of size: Economies of size. 1979. determinants of Market -Structure. Oxford University Press. Firms. Marks: 100 Objective: The objective of the course is to acquaint students of economic concepts as applied to industrial behaviour. public policy and development of corporate se ctor. Scope and Methods of Industrial Economics: Objectives of Industrial Economics. R. Industrial inter dependence. diversification.

Trust. Industrial Growth and Stagnation: The Debate in India . 1994. New Delhi. V. and A.. Bombay. Deep and Deep Publisher. 7. Seth (1994). . Seth. 6. Deep and Deep Publication. Economics of Non-Price Decision of Firms. Capacity Utilisation Industrial: Theory and Evidence. Nayyar Deepak. V.K. Macmillan 1980. Seth. Sameeksha.). London.5. Dynamics of Labour Absorption in Industry .K. New Delhi. 8. (1995).K. (ed. Koutsoyiannis A.

Simultaneous equation system: Identification and Estimation of the model. Production and Consumption functions. model specification. probability distributions (review). Derivation of Ordinary Least Squares Estimators. Hypothesis testing involving more than one parameter. Cost. stochastic variables and the stochastic error term .Course 7202: APPLIED ECONOMETRICS Time: 3 Hrs. The multiple regression model. Basic Concepts: Definition and scope of econometrics. . Estimation and specifications: Demand. 6. The emphasis will be on application aspects with theoretical understanding. applications of dummy variables. Extensions of the basic linear model: 1) Model transformable to linear form: Estimation of elasticity by log -linear models. Detection by graphical analysis and D -W Test. Case Studies: Case Studies involving estimation single and simultaneous equation system are required to be discussed. Random variables. Tests of significance t and F tests. Relaxing the assumptions of the basic linear model: 1) Multi collinearity: Perfect and imperfect multicollinearity. 4. lin-log models. Goodness of fit: R -squared and adjusted R-squared. Solution of Heteroscedasticity: Weighted Lease Squares. Variances and Standard deviations. 2) Qualitative variables: Qualitative independent variables and dependent variables (into only). maximum likelihood estimators (definition). Mean Squared error. 5. Consequences. consequences of multicollinearity. 2) Heteroscedastici ty: Nature and Causes. 4) Error in measurement. Properties of OLS estimators. estimators. intercept dummy and structural change. desirable qualities of a good estimator. detection and solution. 7. Consequences. partial regression and correlation coefficients. Marks: 100 Objective: The objective of the course is to acquaint students of the methodology of econometrics and make them capable of applying it to business problems. The 3 variable model. OLS AS BLUE. 3) Autocorrelation: nature and causes. desirable qualities of models . Evaluation o f Forecasts. Detection by graphical analysis of residuals and Parks test. 5) Specification bias. assumptions of the classical linea r model. RMS error. 3. Growth rates by semi -log models. Forecasting. 2. Time dummy. Course Outline: 1. polynomial regression models (esp q uadratic). Max. evaluating an econometric model. 6) Simultaneous Equation Bias. Solution for AR (1) acheme. Sales.

Upper Saddle River NJ. Julia Malden.. Koutsoyiannis. Intricigalor Michael D. Econometric Models. New Delhi. John Wiley and sons. McGraw Hill 1991. and D. New York. Prentice Hall.). Johnston. Vol. Gujarati. Econometric Methods.. 3. 3rd ed. D. 8. Pesaran M. . 1994. 2. Essentials of Econometrics . Hartiage Publishers 1983.. Theory of Econometrics. Rubinfied. Pindyck R. McGraw Hill Book Company. 1996. McGraw Hill. 5. al. I & II Blackwell Publishers. Cheng Hsiao. Hashem and Peter Schmiod (Ed. Bodkin. Econometric Theory and Models . 7. 1998.S.E. Ronal G. A. Macmillan. Application of Econometrics . Techniques and Applications . et. J. Handbook of Applied Econometric. Introduction to the Theory Practice of Econometric .. 6.. 4.Suggested Readings: 1. Judge George G. 1992.

Wireless Mobile Communication. Internet and World Wide Web: History and future of Internet. Quality of information role of IT in information generation and value addition. 5. Factor. and Leon M. 7. Databases Management System: Concept of Database Mana gement System. 3. Recent developments in Computer Application. Presentation. Application Software. mainframe. Graphics and Spreadsheet Application Software. Fundamentals of Networking and Communication: LAN. database Design . Data computers -its main component and configuration. mini. 6. (2007). Broad Band Communication.Course 7211 : COMPUTER APPLICATIONS IN BUSINE SSS Time: 3 Hrs. WWW as a marketplace. Suggested Readings: 1. Programming Language. Comer. Client server Architecture. Laudon. Personal Database Mana gement System: Concept of Database Management System. SQL. Operating system. Statistical Packages: for Analysis of Variance Multi-variate analysis. . MAN. Decision support system (DSS). Vikas Software Manuals.Physical and Logical. 2. Ltd. Database Design – Physical and Logical. Desktop Application: Important features of Word processing. Web client and Web Server. Data bases and tables Forms. Laudon. (2002) Fundamental of Information Technology.) 3. Kenneth C. Cluster Discriminant and Regression Analysis. Course Outline: 1. Networking Topologies Data communication. (2003). Morley. 4. super. Client side programming and server -side programming. Web page and Website. and Jane P. Deborah and Charles S. Queries and Reports. Domain Name System. New Delhi : PHI Learning Private Limited). 2. WAN. 4. 8. Expert system.. Leon a. Management Information Systems (New Delhi: Prentice Hall of India). Douglas E. Max. Introduction to Data Information . Computer Hardware and Software: Types of computer systems – micro. parker (2007) Fundamentals of Computers (New Delhi : Learning India Pvt. Distributed Databases. the Internet Book. Changing decision making scenario. Management information system: Transaction processing system (TPS) Traditional v/s contemporary TPS. Marks: 100 Objective: The purpose of this course is to equip the students with fundamental aspects of computers and communication and their application in Commerce. and knowledge and IT.

credit cards. 4. Business Models of E-Commerce. Encryption and concepts of public and private key infrastructure. EDI architecture and standards. B2C. Environment of E-Commerce: Issues regarding language. Business application of e-commerce. e-cheques. B2B. 3. Course Outline: 1. Introduction to Electronic Comm erce: Meaning. E-mail etiquette and e-mail security. Order scheduling . Web advertisements. Remote servicing. Evolution of World Wide Web. XML -EDI and its application. Order billing. culture and infrastructure. credit and legal risk of e -payment. Business to Business E-Commerce: Need and alternative models of B2B e commerce. Set standards. Max. nature and scope. XML. Alternative methods of customer communication such as e -mail. Order selection and prioritisation. Risk management approach to e -commerce security. Security Issues in E-Commerce: Risks of e-commerce –Types and sources of threats. 8. S ecurity tools. Web-site Design: Web sites as market place. Product and service digitisation. 2. 5. contracting and contract enforcement. Applications to Customer Relationship Management. EDI and paperless trading.based Commerce and equip them to assess e-commerce requirements of a business and develop e -business plans and to interact with various IT professionals who m ay be developing e-commerce applications. Protecting electronic commerce assets and intellectual property. Web site design principles. Web counters. Cost estimation ad pricing. Web site strategies. electronic purses and debit cards. Firewalls. Client server network security. Risk management options for epayment systems. BBA. 6. Post sales services.Course 7212 : E-COMMERCE Time: 3 Hrs. Business to Consumer E-Commerce Applications: Cataloging. Electronic Payment System: Types of payment systems –e-cash and currency servers. Order receipt and accounting. Operational. Global trading environment and adopting of e commerce. Digital identity and electronic signature. Order planning and order generation. Internet based EDI. Future o f Web. Marks: 100 Objective: The purpose of this course is to develop understanding of Web . Vans. Reasons for slow acceptability of EDI for trading. push and pull approaches. E -marketing-Traditional web promotion. fulfilling and delivery. smart cards. Costs of EDI infrastructure. Role of web site in B2C e -commerce. Legal environment-borders and jurisdiction. procurement and online marketing and advertising. 7. Data and message security. . characteristic featur es of EDI service arrangement. Applications of e-commerce to supply chain management. B2G and other models of e commerce. Using public and private computer networks for B2B trading.

Awad. eMarketing eXcellence. Suggested Readings: 1. Elias M.0: Roadmap for Success (new Delhi : Pearson Education). Factor Analysis. society. (New Delhi : Pearson Educatin). Ethical Issues in e commerce. F-test and Chi-Square test.R. Electronic Commerce: From Vision to Fulfillment (New Delhi : Pearson Education). (2007). ANOVA. 9. Cyber laws in India and their limitations. technology. Kalakota. Smith. Statistical Packages: Use of specific packages in areas like Multiple Regression. Con -joint analysis. and Dave Chaffey (2005). Discriminant Analysis. Laudon. and Carol Guercio Traver (2002) E -commerce: business. The Heart of eBusiness (UK : Elsevier Ltd. Taxation and e-commerce. 2. P. 4. Business 2.) . Ravi and Marcia Robinson (2001). 3. Kenneth C.International cyber laws – cyber laws – Aims and salient Provisions. Small sample tests such as.

Organization and Administration of Insurance: Management Organization: Departmentalisation. Claims. Personal Accident: Scope of Various covers. Aviation insurance: Special Features – types of Cover. 1971. Doctrine of informal Warranties and beneficent interpretation. re serves of property and liabilities of insurer. characteristics of an Insurance Contract. Engineering. Industrial Risk Insurance. . Insurer’s Investments. Motor Insurance – type of: Vehicles and their Policies – Rules & Regulations – Policy Forms. classification and burden of risk. 5. 2. various insurance policies and their structure along with the legal dimensions involved. 3. “Elements of Insurance”. Consequential Loss Insurance – Standard Consequential Loss Policy Form – Conditions. Buying a health insurance policy. Endorsem ents and Clauses – fire Protection System. Family income. Dinsdale. Suggested Readings: 1. special purpose policies. Legal frame work of Insurance: Insurance and Law of Contracts. and loss control. Peril and hazard. Fire Insurance – Types of Policies – Floating Policies and Declaration Policies. Financial reporting. Structure of Ind ian Insurance Industry. types of losses covered. marketing. Max. Discounts – Special Rating of Large Industrial Risks. Marine Insurance including Inland Rail/Road Transit insurance. Miscellaneous (Accident) Insurance: Fidelity Guarantees and Bonds – Burglary Insurance – Money-in-transit Insurance. Banker’s Indemnity Insurance and other important insurance covers. Classes of life insurance. Elements of insurable risk. Functions of Insurer. Exclusion of Coverages. retention and re-insurance. the risk and its management. Development life. Course Outline: 1. Functions and Scope of Fire. Engineering Insurance: Machinery Breakdown Insurance – Contractors All risks Insurance and various other policies – Miscellaneous Annual Policies – Advance Loss of Profits Insurance. Health insurance contract. Financial Structure. Accident. Health Insurance: Medical Insurance Types of Health Insurance Coverages. Conceptual Framework: Risk. Government as Insurer and a regular. Interpretation of the Contract. Principles and Practices of General Insurance: Meaning. Public Liability Policy: professional Indemnities – Employers’ Liability Insurance. 4. This course also aims at providing the knowledge of Insurance Company’s Management. W. Marks: 100 Objective: This course aims at a familiarizing the participants with the concept of insurance. Life and Health Insurance: Life Insurance and annuities broad c lassification of Life insurances.A. Family policy. Joint Life Policies.Course 7221 : INSURANCE MANAGEMENT Time: 3 Hrs. Pitaman. earned surplus and profitability. Insurance as a device to hedge risk. Family maintenance. Marine and Aviation Insurance. underwriting and pricing of insurance.

11th Edition.. Denis Riley. 5th Edition.J . Prentice Hall Inc. Dorfman Marks S. 3. John Birds and David Owen. London: Sweet & Maxwell.2. Englewood Cliffs N. Nicholas Legh – Jones. 2008 . London. 4. . 4th edition. 1977.. “ MacGillivray on Insurance Law”. “Introduction to Risk Manageme nt and Insurance”. “Consequential Loss Insurance an d Claims”. Sweet & Maxwell.

Special annuities and assurances. Pitman. Temporary and defer red annuities and assurances. Simple methods of determining the rate of interest in a transaction. Marks: 100 Objective: The purpose of this course is to equip the student with the principles and techniques of actuarial practice. The paper requires at least a prior general knowledge of mathematics and statistics.E. 2.A. Cambridge at the University Press..Course 7222 : ACTUARIAL PRACTICE Time: 3 Hrs. Cambridge [Eng. 1970. Capital redemption assurance. Max. 1949. Joint-life Annuities and Assurances: Value of and premiums for joint -life and contingent annuities and assurances. 2nd Ed. “The Elements of Actuarial Science ”. Loans repayable by installments. Underwood. “Mathematics for Actuarial Students ”. Donald D. 3. Commutation columns. the central death rate. 3. Course Outline: 1. Select and other tables. . Suggested readings: 1. R. Valuation of simple loans and debentures. Complete annuities. Single life annuities and assurances. Policy value. “Compound Interest and Annuities – Certain”. Elementary functions. Annuities -certain. 2. Life Contingencies: Mortality tables. Harry Freeman. Periodical payments.W. Conversion tables. 4th Edition.] Published for the Institute of Actuaries and the Faculty of Actuaries at the University Press. Basic Mathematics: Basic functions.

M. Course (Revised Programme) Part I I I I I I I I Semester I II I I II II I II Marks Duration (Hours) 3 3 3 3 3 3 3 –I pulsory Courses Organization Theory and Behaviour Business Environment Economics Analysis Statistical Analysis Quantitative Techniques for Business Decisions Managerial Accounting Financial Management and Policy Marketing Management 75 75 75 75 75 75 75 75 100 100 100 100 100 100 100 – II 75 75 75 75 3 3 3 3 6301 6302 6402 6401 Strategic Management Accounting Theory and Practice Human Resource Management International Business II II II II III III IV IV 100 100 100 100 3 3 3 3 pulsory Courses Strategic Management Accounting Theory and Practice Human Resource Management International Business nal Courses nal Group 1 er 1 er 2 nal Group 2 er 1 er 2 75 75 75 75 3 3 3 3 … … … … Elective 1 (Paper 1) Elective 2 (Paper 1) Elective 1 (Paper 2) Elective 2 (Paper 2) II II II II III III IV IV 100 100 100 100 3 3 3 3 62 . Course : Comparative Statement of Existing and Revised M.Com.Com. Course (Existing Programme) Marks Duration (Hours) 3 3 3 3 3 3 3 3 6101 6202 6103 6102 6203 Organization Theory and Behaviour Business Environment Economics Analysis Statistical Analysis Quantitative Techniques for Business Decisions 6201 Managerial Accounting 6104 Financial Management and Policy 6204 Marketing Management M. Programmes M.Com.Com.

nal Papers Marks Duration (Hours) Elective Papers student shall be required to choose any two groups from the following s: 75 75 75 75 3 3 3 3 p EA . Part II .Human Resource Management – I Human Resource Development Training and Development 75 75 3 3 II II III IV 100 100 3 3 63 . While the first paper of each of the selected groups will be taught in Semester III.I Financial Market and Institutions Security Analysis and Portfolio Management p EF2 – Finance .Applied Economics Industrial Economics Applied Econometrics p EC-Computer Application and Information Technology Computer Application in Business E-Commerce 75 75 75 75 3 3 3 3 II II II II III IV III IV 100 100 100 100 3 3 3 3 p EF1 – Finance . Com. the second paper of each of the selected groups will be taught in Semester IV.Semester III.I 7161 Human Resource Development 7162 Training and Development II II III IV 100 100 3 3 Marks p EE . Group J: Accounting 7191 Management Control and Information II III 100 3 System 7192 International Accounting II IV 100 3 Part Semester Group K: Applied Economics 7201 Industrial Economics 7202 Applied Econometrics Group L: Computer Application and Information Technology 7211 Computer Applications in Business 7212 E-Commerce Group A: Finance – I 7101 Financial Market and Institutions 7102 Security Analysis and Portfolio Management Group B: Finance .2 Project Management and Financial Services International Financial Management 75 75 3 3 II II III IV 100 100 3 3 p EH1 .II 7111 Project Management and Financial Services 7112 International Financial Management Group G: Human Resource Management .Accounting Management Control and Information System International Accounting Duration (Hours) Any two groups from the following electives to be selected at the commencement of M.

Human Resource Management .Marketing I International Marketing Marketing Research 75 75 75 75 75 75 75 75 3 3 3 3 3 3 3 3 II II II II II II II II III IV III IV III IV III IV 100 100 100 100 100 100 100 100 3 3 3 3 3 3 3 3 p EM2 – Marketing .I 7121 International Marketing 7122 Marketing Research Group D: Marketing .Taxation Management Principles and Practice of Taxation and Indian Tax System Corporate Tax Planning p EL .Corporate and Industrial Laws Corporate Law Industrial Law 64 .2 Advertising and Sales Management Consumer Behaviour p ET .II 7131 Advertising and Sales Management 7132 Consumer Behaviour Group E: Taxation Management 7142 Principles and Practice of Taxation and Indian Tax System 7141 Corporate Tax Planning Group F: Corporate and Industrial Laws 7151 Corporate Law 7152 Industrial Law II II Part II II II II III IV Semester III IV III IV 100 100 Marks 100 100 100 100 3 3 Duration (Hours) 3 3 3 3 p EIB-International Business India’s Foreign Trade and Investment Management of International Business Operations p EM1 .2 Industrial Relations Management of Transformation 75 75 Marks 75 75 75 75 p EI-Insurance Insurance Management Actuarial Practice 3 3 Duration (Hours) 3 3 3 3 Group H:Human Resource Management – II 7171 Industrial Relations 7172 Management of Transformation Group M: Insurance 7221 Insurance Management 7222 Actuarial Practice Group I: International Business 7181 India’s Foreign Trade and Investment 7182 Management of International Business Operations Group C: Marketing .

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