Kelemahan-kelemahan teori uses and gratifications, antara lain:

1. Bergantung pada analisis fungsional, yang dapat menciptakan bias terhadap status quo.
2. Tidak dapat dengan mudah memberi perunjuk ada tidaknya efek.
3. Banyak konsep-konsep kuncinya dikritik karena tidak dapat diukur.
4. Terlalu berorientasi pada level mikro.
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