This action might not be possible to undo. Are you sure you want to continue?
ABOUT THE PLACE: Patna is the largest town and the capital of the Indian state of Bihar and the second largest city in eastern India after Kolkata. The modern city of Patna is situated on the southern bank of the Ganges. The city also straddles the rivers Sone, Gandak and Punpun. The city is approximately 25 km long and 9 km to 10 km wide. Patna is the 5th-fastest growing city in India. In June 2009, The World Bank ranked Patna as the second-best city in India to start a business, after Delhi. The economy of Patna is based on the local service industry. Patna has the highest per capita gross district domestic product in Bihar: Rs 31,441, which is better than the most of the metropolitan areas in India. Patna is one of the oldest continuously inhabited places in the world. Ancient Patna, known as Pataliputra, was the capital of the Magadha Empire under the Haryanka, Nanda, Mauryan, Sunga, Gupta, Pala and Suri dynasties. Pataliputra was also a famous seat of learning and fine arts. Its population during the Maurya period (around 300 BCE) was about 400,000. The walled old area, called Patna City by the locals, is a major trading centre. The Buddhist, Hindu, and Jain pilgrim centres of Vaishali, Rajgir, Nalanda, Bodhgaya, and Pawapuri are nearby and Patna is also a sacred city for Sikhs. The Sikh Guru, Guru Gobind Singh, was born here. Altitude 53 meters Location 25.35° N 85.12° E Rainfall (Avg.) 120 cms Population (Patna District) 4718592 Language Spoken: Hindi, Urdu, Bhojpuri, English, Maithali & Maghi
GEOGRAPHY: Patna is located on the south bank of the Ganges River, called Ganga locally. An impressive characteristic of the geography of Patna is its confluence of rivers. The Ganges River is the largest. It is joined by the four mighty rivers: Ghaghara, Gandak, Punpun and Sone. The Ganges is a respectable river as it passes through the district of Patna where it seems to be fully as large as in any part of its course for the huge flow of the Kosi. Just to the north of Patna across the Ganges River flows the Gandak. Patna is unique in having four large rivers in its vicinity. It is the largest riverine city in the world. The bridge over the river Ganges named Mahatma Gandhi Setu is 5575m long and is one of the longest (single river) bridges in the world.
DEMOGRAPHICS: The population of Patna is over 1,885,470. The population density is 1132 persons per square kilometre. There are 839 females to every 1,000 males. The overall literacy rate is 87.3%, and the female literacy rate is 50.8%. These statistics don't add up. Given the male/female ratio, to achieve overall literacy rate of 86.3%, female literacy rate must be at least 64% even if male literacy rate was 100%. Many languages are spoken in Patna. Hindi and Urdu are the official languages. The native dialect is Magadhi or Magahi, named after Magadha, the ancient name of Bihar. Dialects from other regions of Bihar spoken widely in Patna are Angika&Bhojpuri. Yet another language is Maithili from Mithilanchal ther languages widely spoken in Patna include Bengali and English.
Total Population Total Male Female 1498618 817290 681328
Population Literate Total 1030253 Male 607179 Female 423074
Population Illiterate Total 468365 Male 210111 Female 258254
CULTURE: Though geographically located in the Magadh region of Bihar, many residents of Patna are natives of one of the four other regions of Bihar - Bhojpur, Mithila, Vajj, or Ang, which differ only slightly from each other. Intermarriages and cultural intermixing among the people of the five regions has been so common that it may be difficult for an outsider to discern the differences. Intermixing of people is also common at the village level (e.g. resident of Gulni include people from Gaya, Ganga-par and other villages). People are religious and family-oriented, and their lives are deeply rooted in tradition. The interests of the family take precedence over that of an individual. Families are generally large, though the government is actively encouraging family planning to curb
rapid population growth. Extended families often live together in one home because of economic necessity. ECONOMY: The economy of Bihar is largely service oriented, but it also has a significant agricultural base. The state also has a small industrial sector. As of 2008, agriculture accounts for 35%, industry 9% and service 55% of the economy of the state. Manufacturing sector performed very poorly in the state between 2002–2006, with an average growth rate of 0.38% compared to India's 7.8%. However, due to efforts of Chief Minister Nitish Kumar, Bihar has become the second best manufacturing state in India. Bihar was the lowest GDP per capita in India, although there are pockets of higher than the average per capita income. Between 1999 and 2008, GDP grew by 5.1% a year, which was below the Indian average of 7.3%. More recently, Bihar's state GDP recorded a growth of 18% between 2006–2007, and stood at 94251 Crores Rupees ($21 billion nominal GDP). This makes Bihar the fastest growing major state. In actual terms, Bihar state GDP is ranked 2nd out of 28 states. Corruption is an import hurdle for the government to overcome according to Transparency International India, which highlighted Bihar as the Union's most corrupt state in a 2005 report. Despite many recent economic gains, significant challenges remain to do business in the state and the government has also stated that combating corruption is now the biggest challenge facing the administration.In Nitish Kumar's governance there has been an immediate change in Bihar. Life expectancy in Bihar (61 years) which is almost on par with the national life expectancy of 62.7 years. Bihar has significant levels of production for mango, guava, litchi, pineapple, brinjal, cauliflower, bhindi, and cabbage in India. Despite the states leading role in food production, investment in irrigation and other agriculture facilities has been inadequate in the past. Historically, the sugar and vegetable oil industries were flourishing sectors of Bihar. Until the mid fifties, 25% of India's sugar output was from Bihar. Dalmianagar was a large agro - industrial town. There have been attempts to industrialize the state between 1950 and 1980: an oil refinery in Barauni, a motor scooter plant at Fatuha, and a power plant at Muzaffarpur. However, these were forced to shut down due to central government policy which neutralized the strategic advantages of Bihar. Hajipur, near Patna, remains a major industrial town in the state, linked to the capital city through the Ganges bridge and good road infrastructure. The state's debt was estimated at 77% of GDP by 2007. The Finance Ministry has given top priority to create investment opportunities for big industrial houses like Reliance. Further developments have taken place in the growth of small industries, improvements in IT infrastructure, the new software park in Patna, and the completion of the expressway from the Purvanchal border through Bihar to Jharkhand. In August 2008, a Patna registered company called the Security and Intelligence Services (SIS) India Limited took over the Australian guard and mobile patrol services business of American conglomerate, United Technologies Corp (UTC). SIS is registered and taxed in Bihar. The capital city, Patna, is one of the better off cities in India when measured by per capita income.
EDUCATION: Patna is one of the oldest major centre of learning in East India. Patna University, the first university in Bihar, was established in 1917, and was the 7th oldest University of the Indian subcontinent. Patna Medical College, established in 1925 as Prince of Wales Medical College, was ranked 6th in undivided India.
In the past few years, many institutions of national repute have opened up in Patna. Institutes such as Indian Institute of Technology Patna, National Institute of Technology, Patna and Birla Institute of Technology, Patna are the prominent engineering college in Patna. Other colleges include the newly opened National Institute of Fashion Technology Patna and medical schools such as Indira Gandhi Institute of Medical Sciences. SHOPPING COMPLEXES IN PATNA: Numerous Shopping complexes exist in patna llike N.P. Center, Maharaja kamaeshwar complex, Verma Center, kulharia complex and khaitan market. Maurya Lok is one of the oldest and largest shopping areas of patna. Patna market and Hathwa market are also famous shopping points of the city. Now, a couple of malls are coming up in the cityP&M Mall and Vasundhara Mall.
SHOPPING COMPLEX AT BORING ROAD
P&M Mall- First Major Mall to be opened in Patna in AUG,2011
CONDITION OF PATNA IN 1990s: In the 1990s, Patna was like any backward town in India. It was normal to have 20-hour power cuts and roads were poorly maintained, garbage dumps and open drains were common. By the mid 1990s, kidnappings, ransom, theft had all surged. In 1998, when the Centre imposed central rule in Bihar it said it has “brought to an end a rule which gave Bihar 5,000 murders, 1,000 rapes, 2,500 kidnappings and 3,000 dacoities in a year”. Smart businessmen had begun to move out of the state, sending their sons to boarding schools, fearing kidnappings. Even as a liberalised India progressed rapidly, Bihar’s government machinery had failed at every level. Virtually every macro socio-economic indicator tells a grim story. It was one of the poorest states with one of the lowest literacy rate and highest child mortality rate. Per capita income in Bihar stood at Rs. 9,765 in 2007-08, less than one-third the national average. Almost no teachers were hired during the Laloo-Rabri regime and stray appointments were largely political.
Winds of ChangeBut almost everybody in the state is now raving about how roads in Bihar have transformed. Better law and order conditions have helped. For long distances like Patna to Bhagalpur (250 km) train used to be the best option. Now people prefer roads. Despite three years of floods followed by a year of drought, 'backward and benighted' Bihar reports a miraculous figure: 11% GDP growth, second only to Gujarat. The state's economy has never grown so fast so consistently as it has since 2004-2005.
CHANGES IN THE LIFESTYLE OF PEOPLE IN PATNA:
A few people had money earlier too, but they didn't flaunt it for fear of attracting
extortionists and kidnappers, that fear may have evaporated now. Purchasing power of patanaites had increased significantly during the past five years. Thus, they are splurging out more on shopping and movies.
Growing confidence in the government had made patnaites believe that they are
in safe and secure hands, thus they now feel more secure in purchasing costly cars which was not seen in earlier. Thus, automobile sales in patna had taken a tremendous jump and breaking all the previous records in the city.
Use of technology, outsourcing and smart initiatives has enabled the patnaites
to become more aware and sound about the technological, social environment, etc.
FACTORS AFFECTING LIFESTYLE IN PATNA:
Many attribute the growth to the fact that the flow of Central funds to states has increased manifold in recent years. In the case of Bihar, it went up from Rs 37,341 crore during the five-year period 2000-2005 to Rs 55,459 crore during the next three years. But equally importantly, the funds are now getting better utilized than during the Lalu-Rabri regime when large chunks remained unspent.
More than 6,800 km of roads have been relaid and 1,600 bridges and culverts
constructed in the last four years. Journey time in India's 12th largest state, sprawling over 94,163 sq km, has been cut by half today in many places. Automobile sales in the state grew 45% in 2009, at a time when sales had dipped 20-25% in several other states during the economic slowdown. Better transport and connectivity now present in the city as compared to previous years.
Decrease in the number of crimes has boosted the confidence of patnaites to
come out of their homes even at night and do shopping & enjoy with their family and friends.
Rise in the disposable income had made patanaites to spend more. The current rush among several companies to open new stores had influenced
the patanaites especially the youth which was always deprived of the fashion which other big metros cities were used to. So, now with the opening of stores of some big national & international brands, youths of Patna are splurging more on their clothes and accessories.
Increase in the number of students going to other states for their higher
education. This had been the trend for the city for the past many years. So, the youngsters who are studying in other big cities like Delhi, Mumbai etc are used to the atmosphere and surrounding of that city and which reflects in their buying behavior, choices, places they go to eat, cinemas, etc.
Overview Of Global Fashion Industry
SUBMITTED TO: Ms. Renu Sodhi
SUBMITTED BY: Vivek Anand
This action might not be possible to undo. Are you sure you want to continue?
We've moved you to where you read on your other device.
Get the full title to continue reading from where you left off, or restart the preview.