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University of the Philippines Cebu

Gorordo Avenue, Lahug, Cebu City

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Dear Sir/Madam:

Hello Ladies, the official organization of University of the Philippines Cebu Mass Communication
students Batch 2011 and the University of the Philippines Cebu Student Council would like to invite you to
take part in Cook Out 2011 (August 12, 2011, UP Cebu Soccer Field, 6pm until dawn) by considering a
partnership with us through a sponsorship deal.

UP Cook Out is an annual event held every August to showcase UP talents through 4 segments: Kantahan,
Sayawan, Bandahan, Rampahan. We also invite guest bands to perform in between the segments. It can
start as early as 3pm and end at 6am the following day. Cook Out aims to highlight how UPians excel in
their fields of expertise, and at the same time to invite in outsiders to join in the fun.

This year’s theme is “STRIKE” with a tagline quoted from Erik Erikson, “The sense of identity provides
the ability to experience one’s self as something that has continuity and sameness, and to act accordingly.”
This year's Cookout is a Strike for Filipinism, a term used to what Filipinos say or do in the Filipino way.
It is a way to continue our struggle for national identity.

Also, to make this year a different one, we’re bringing back a blast from the past by paying tribute to how
Cook Out started by a prequel on August 8, 2011 to serve as a teaser to the big event.

With this regard, we hope that you would consider our proposals and help us achieve a successful Cook
Out 2011 and preserve UP Cebu’s celebrated culture. Attached are our proposed sponsorship packages (as
Presentor, Co-presentor, Major Sponsor and Minor Sponsor). We assure you that the terms stated are
guaranteed to work for your company’s advantage.

For further clarifications or feedback, please contact Liezyl at 0932-730-4983 or Boni at 0933-955-6220 or
email to liezylgomez@gmail.com and bonibrendi@yahoo.com.ph.

We are hoping for your most favorable response. Your generosity will honestly go a long way and will
truly be appreciated by the members of Hello Ladies Production Team, UP Cebu Student Council and the
UP Cebu community at large.

Thank you.
Very Respectfully Yours,

Liezyl Anne Gomez Boni Brendi Abuyog


Student Council Chairperson ’11 Cook Out ‘11 Over-all Director
University of the Philippines Cebu College
Gorordo Avenue, Lahug, Cebu City

UP Cook Out 2011


“STRIKE”
Strike for Filipinism. Struggle for Filipino identity.
““The sense of identity provides the ability to experience one’s self as something that has
continuity and sameness, and to act accordingly.”
-Erik Erikson

August 12, 2011, UP Cebu Soccer Field, 6:00 pm to 6:00 am

PRESENTORSHIP PACKAGE

₱50, 000.00
(*at least 60% in cash)
Classified as a Presentor (company/product lockout)

Marketing and Advertisement

 Inclusion of your company / product logo or name in fifty (50) full color posters
posted in different universities and colleges in Cebu City and other strategic
areas within Cebu City from July 18 - August 12, 2011.
 Three (3) event streamers to be placed at strategic areas in Cebu City
(Fuente Osmeña Circle, JY Square Area and Colon Area to be provided by
the Student Council and Bamkwan from July 18 – August 12, 2011.
 Seven (7) company/product streamers at the venue to be provided by the
sponsor.
 Company / Product logo or name in print ads in local dailies and event
magazine/s under the roster of PRESENTOR during the event week
 Company / Product name aired as “… presented to you by…” in all radio ads
(more than 15 spots a day) and TV appearances.
 Online promotion on social networking sites (facebook, twitter, etc.)

Event Night

 Live special announcement of your company by the hosts (more than 10 times)
during the show as PRESENTOR
 Twenty (20)minutes in program proper allotted for media sponsor to present
company profile/ corporate presentation, sponsored game, marketing activity, etc.
 Twenty-five (20) COMPLIMENTARY TICKETS
 Company/ Product logo or name in selected Audio Visual Presentations.

Other Promotional Mileage

 Product sampling, distribution of product/company handbills, fliers and rochures


to patrons before the event and during the event night itself:
All materials, products, and staff at the account of the sponsor
 Competitive product lockout is guaranteed for cash agreements. Product lockout
for x-deals is negotiable.
 Exclusive company/product advertisement.

University of the Philippines Cebu College


Gorordo Avenue, Lahug, Cebu City

UP Cook Out 2011


“STRIKE”
Strike for Filipinism. Struggle for Filipino identity.
““The sense of identity provides the ability to experience one’s self as something that has
continuity and sameness, and to act accordingly.”
-Erik Erikson

August 12, 2011, UP Cebu Soccer Field, 6:00 pm to 6:00 am

CO-PRESENTORSHIP PACKAGE

₱35, 000.00
(*at least 60% in cash)
Classified as a co-presentor (no company/product lockout)

Marketing and Advertisement

 Inclusion of your company / product logo or name in fifty (50) full color posters
posted in different universities and colleges in Cebu City and other strategic
areas within Cebu City from July 18 - August 12, 2011.
 Three (3) event streamers to be placed at strategic areas in Cebu City
(Fuente Osmeña Circle, JY Square Area and Colon Area to be provided by
the Student Council and Bamkwan from July 18 - August 12, 2011.
 Five (5) company/product streamers at the venue to be provided by the
sponsor.
 Company / Product logo or name in print ads in local dailies and event
magazine/s under the roster of CO-PRESENTOR during the event week
 Company / Product name aired as “…co-presented to you by…” in all radio
ads (more than 15 spots a day) and TV appearances.
 Online promotion on social networking sites (facebook, twitter, etc.)

Event Night

 Live special announcement of your company by the hosts (more than 10 times)
during the show as PRESENTOR
 Fifteen (15) COMPLIMENTARY TICKETS
 Fifteen (15)minutes in program proper allotted for media sponsor to present
company profile/ corporate presentation, sponsored game, marketing activity, etc.
 Company/ Product logo or name in selected Audio Visual Presentations.

Other Promotional Mileage

 Product sampling, distribution of product/company handbills, fliers and brochures


to patrons before the event and during the event night itself:
All materials, products, and staff at the account of the sponsor
 Competitive product lockout is guaranteed for cash agreements. Product lockout for
x-deals is negotiable.
 Exclusive company/product advertisement.

University of the Philippines Cebu College


Gorordo Avenue, Lahug, Cebu City

UP Cook Out 2011


“STRIKE”
Strike for Filipinism. Struggle for Filipino identity.
““The sense of identity provides the ability to experience one’s self as something that has
continuity and sameness, and to act accordingly.”
-Erik Erikson

August 12, 2011, UP Cebu Soccer Field, 6:00 pm to 6:00 am

MAJOR SPONSORSHIP PACKAGE

P20, 000.00
(*at least 60% in cash)
Classified as a major sponsor (no company/product lockout)

Marketing and Advertisement

 Inclusion of your company / product logo or name in fifty (50) full color posters
posted in different universities and colleges in Cebu City and other strategic
areas within Cebu City from July 18 - August 12, 2011.
 Three (3) event streamers to be placed at strategic areas in Cebu City (Fuente
Osmeña Circle, JY Square Area and Colon Area to be provided by the Student
Council and Bamkwan from July 18 - August 12, 2011.
 Three (3) company/product streamers at the venue to be provided by the
sponsor.
 Company / Product logo or name in print ads in local dailies and event
magazine/s under the roster of MAJOR SPONSOR during the event week
 Company / Product name aired as “…brought to you by…” in all radio ads (more
than 15 spots a day) and TV appearances.
 Online promotion on social networking sites (facebook, twitter, etc.)

Event Night

• Live special announcement of your company by the hosts (more than 10


times) during the show as MAJOR SPONSOR
• Ten (10) COMPLIMENTARY TICKETS
• Ten (10) minutes in program proper allotted for media sponsor to present
company profile/ corporate presentation, sponsored game, marketing activity,
etc.
• Company/ Product logo or name in selected Audio Visual Presentations.

Other Promotional Mileage


 Product sampling, distribution of product / company handbills, fliers and
brochures to patrons before the event and during the event night itself:
All materials, products, and staff at the account of the sponsor

University of the Philippines Cebu College


Gorordo Avenue, Lahug, Cebu City

UP Cook Out 2011


“STRIKE”
Strike for Filipinism. Struggle for Filipino identity.
““The sense of identity provides the ability to experience one’s self as something that has
continuity and sameness, and to act accordingly.”
-Erik Erikson

August 12, 2011, UP Cebu Soccer Field, 6:00 pm to 6:00 am

MINOR SPONSORSHIP PACKAGE

P10, 000.00
(*at least 60% in cash)
Classified as a minor sponsor (no company/product lockout)

Marketing and Advertisement

 Inclusion of your company / product logo or name in fifty (50) full color posters
posted in different universities and colleges in Cebu City and other strategic
areas within Cebu City from July 18 - August 12, 2011.
 Three (3) event streamers to be placed at strategic areas in Cebu City (Fuente
Osmeña Circle, JY Square Area and Colon Area to be provided by the Student
Council and Bamkwan from July 18 - August 12, 2011.
 One (1) company/product streamers at the venue to be provided by the sponsor.
 Company / Product logo or name in print ads in local dailies and event
magazine/s under the roster of MINOR SPONSOR during the event week
 Company / Product name aired as “…brought to you by…” in all radio ads (more
than 15 spots a day) and TV appearances.
 Online promotion on social networking sites (facebook, twitter, etc.)

Event Night

• Live special announcement of your company by the hosts (more than 10 times)
during the show as MAJOR SPONSOR
• Five (5) COMPLIMENTARY TICKETS
• Company/ Product logo or name in selected Audio Visual Presentations.

Other Promotional Mileage

• Product sampling, distribution of product / company handbills, fliers and


brochures to patrons before the event and during the event night itself:
All materials, products, and staff at the account of the sponsor
University of the Philippines Cebu College
Gorordo Avenue, Lahug, Cebu City

UP Cook Out 2011


“STRIKE”
Strike for Filipinism. Struggle for Filipino identity.
““The sense of identity provides the ability to experience one’s self as something that has
continuity and sameness, and to act accordingly.”
-Erik Erikson

August 12, 2011, UP Cebu Soccer Field, 6:00 pm to 6:00 am

X-DEALS
To provide services in kind, such as media mileage, documentation,
merchandise, food and other perishable goods, to mention a few; the benefits
depending on the value of the value x-deal. The x-deal should correspond to
the value of any of the above sponsorship in order for you to avail of the
benefits that go with each classification.

Y-DEALS [Concessionaires]
To allocate 10 percent of the total income of sold products during the agreed
day/s of retailing.
 Permission for your company to put up a product
sampling/merchandise selling booth (if any) and at most 1 streamer
within school campus.