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Asst. Professor (Selection Grade), St. Xavier’s College, Mumbai.
Objectives of Research Paper
To understand the concept of CSR & its relevance to business houses. To study the CSR practices adopted by Indian business houses – w.r.t. Tata Group.
5. A Code of Ethics specifies ethical rules of operation. 3. Business ethics is ensuring acceptable standards of behavior throughout all the operations of a business. 33 2. 4. legal. It involves complying with company. professional & regulatory standards & abiding by principles like fairness. It implies to the understanding of what is right or wrong in the workplace. honesty. An ethics code generally describes the highest values to which the company aspires to operate.Introduction to Business Ethics 1. respect & truth. .
Ethics & CSR The GOOD FACE 55 .
Fact Sheet: CSR 1. In India CSR was 1st followed by the ‘Tata’ powerhouse in almost all sectors. what it (business) has taken from it. CSR is to give back to society. 3. 66 . 2. Tata Steel spends 5%-7% of its Profit After Tax on several CSR initiatives. in the course of its quest for profit maximisation & wealth creation.
Tata marque has become a symbol of quality. 4. Tata Sons. ‘strong values’. Gopalakrishnan. 2. “I think the world over. they buy a promise. 77 .Tata Group’s: CSR 1. as economies develop & consumers have more spending power. 3. Think Tata & words like ‘nation-building’. reliability & real value. comes to mind. Executive Director.R.” . ‘service to the community’. people don’t buy products. Pioneers in Employees Provident Fund & other employees welfare facilities. not just in India but in other parts of the world too. realisation has dawned that.
Making them self reliant.As integral part of its business plan. 4.Tata Group: CSR Practices in India 1. Improvement of the quality of life of the people in the communities. . Initiate & support community initiatives. Committed to be a good corporate citizen. Clause No. 7. Discharging CSR mandate is kept Low key & Profile & that is how company’s visionary founder wanted it to be. 6. 3. With national & regional priorities. 5. 10 of Tata Group . 88 2.
better employees of our respective Companies.Tata Corps of Volunteers: Giving out the Best from Tata Employees “All Tata employees in all our Companies. makes us better citizens & accordingly. while also learning from the community… in order to build strong & self-reliant communities…. by working as volunteers.” 99 .
Income generation. Women’s health & education 4.Moved away from Charity & Dependence to Empowerment & Partnership Facets of Tata Steel’s efforts: Medical & Health services in rural & semi-urban areas 2. Tribal development 6..etc…… 1010 1. Relief & rehabilitation 7. Water harvesting 5. Sports 3.……. .
1111 .Tata Steel’s Commitment to its Corporate Social Responsibility (CSR) “Tata Steel believes that the primary purpose of a business is to improve the quality of life of people. to the extent it can reasonably afford. Tata Steel will volunteer its resources. to sustain & improve the quality of life of the people of the areas in which it operates”.
National Association for the Blind. On the rural front include training in agriculture provided to villagers. Tata Steel Rural Development Society. School of Hope. Tribal Cultural Society. East Singhbhum.(a) Supports Social Welfare Organisations 1. Centre for Hearing Impaired Children & Indian Red Cross Society. 1212 2. Shishu Niketan. Focus on renewable energy for rural livelihoods. Tata Steel Foundation for Family Initiatives. . 3.
000 people have availed of surgical facilities & +1. Integrated wasteland development programmes taken up Watershed development programmes for rain-fed areas.000 people received aids & appliances. Hosted 12 Lifeline Expresses in association with Ministry of Railways. 7.000 people. . Impact India Foundation & Government of Jharkhand. 1313 5.(a) Supports Social Welfare Organisations 4. Served +50. 6. +7 Lakh rural & another +7 Lakh urban population have benefited. +5. 8.
Seeing is Believing….!!!!! Click to edit Master text styles Second level ● Third level ● Fourth level ● Fifth level 1414 ..
600 tubewells installed for providing portable water to rural communities benefitting +4 Lakh people. Women’s empowerment programmes through SHGs extended to 700 villages.(b) Self-Help Groups (SHG’s) 1. Maternal & infant survival project covered 42 villages. 1515 . +500 SHGs currently operating under poverty alleviation programmes. 4.000 households. 2. 3. +200 engaged income generation activities through micro enterprises. 6. National Horticulture Mission programme in collaboration with Government of Jharkhand benefited +1. 5. 2.
.Seeing is Believing….!!!!! Click to edit Master text styles Second level ● Third level ● Fourth level ● Fifth level 1616 .
!!!!! Click to edit Master text styles Second level ● Third level ● Fourth level ● Fifth level 1717 ..Seeing is Believing….
Seeing is Believing….!!!!! Click to edit Master text styles Second level ● Third level ● Fourth level ● Fifth level 1818 ..
(c) Healthcare Projects 1. 2. 5. 3. 1919 . 4. 6. Facilitation of child education Immunisation & childcare Plantation activities Creation of awareness of AIDS Healthcare projects Promotion of sporting activities such as football & archery.
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000 tribals living in +400 villages.(d) Economic Empowerment Programme Rs. 100 crore Programme through improvised agriculture will be taken up in 3 backward tribal blocks in Jharkhand. 2323 . Orissa & Chhattisgarh benefitting +40.
!!!!! Click to edit Master text styles Second level ● Third level ● Fourth level ● Fifth level 2424 .Seeing is Believing…..
Tata Group: Awards Conferred 1. 2. Global Business Coalition Award for Business Excellence in the Community for HIV /AIDS. The Energy & Resources Institute (TERI) Award conferred in recognition of Corporate Leadership for Good Corporate Citizenship & Sustainable Initiatives. & many more…. 2525 .
by Gas Authority of India Limited (GAIL).A study on Benchmarking Corporate Social Responsibility Activities. . Connection between the company’s code of ethics & the company's actual practices.Conclusion 1. “Tata Steel is creating a benchmark in Corporate Social Responsibility (CSR)”. 2626 2.
With this I sign out…… 2727 .THANK YOU For your valuable time & patient listening.
Ethical and Social Issues. Business Outlook. CSR: Meeting Changing Expectations.com 2828 . Ethics and Management. July 7. Ethics and Human Values in Management: Indian Ethos and Indian Management.tata. A Study in Business Ethics. David Murray (1997). (IV) Webliography: http://www. 1999. C.P. Ferrell. New Delhi. Williams and Aguilera (2006). William G.com http://www. Dr. Murthy. CSR in a Comparative Perspective.A.V. 1985. Mumbai: The Times of India Press.BIBILIOGRAPHY (I) Books: Sherlekar S. The Ethics of Management. John Donaldson (1989). Business Ethics. (II) Journals: A brief history of Social Reporting.S. Business Week. New Delhi: Allied Publishers Ltd.. Larae Tone Hosmer. Business Respect. Ethics in Management. Mumbai: Himalaya Publishing House. E. Key Issues in Business Ethics. Business Today. Mathias. Corporate Ethics. Garrett (1970). (1999). Times of India.K. (III) Newspapers & Magazines: Thomas M. 1999. Business Ethics. Ethics in Organization. Shepherd (1975). Mumbai Mirror. Skinner Ivanevich. Raj Riluparna (2003). Economic Times. Chakraborthy S. Muralidharan. Business Ethics. Business Ethics.P. March 18. 2003. Business Ethics. Edward Freeman (1991). Public Policies Towards Business. Theophand A. Sharma Subash (1998). R. Dr.csrwire. Samuel Abideen and K.. Oxford University Press.
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