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KAPIL KUMAR E-Mail: kapil.kumar.pgp11@iilm.

edu | DOB: 28/12/1988 Address: A-173, Sushant Lok-II, Sector-55, Gurgaon-122001, Mo.no.-9911411306 ACADEMIC QUALIFICATION Year 2011 2008 2005 2003 Qualification PGP B.Sc. (K.U.K Haryana) XII (U.P.) X (U.P.) Institution IILM Institute For Higher Education, Gurgaon Guru Nanak Khalsa College Yamuna Nagar R.R.S.V.M. Inter college Dhampur (Bijnor) R.R.S.V.M. Inter college Dhampur (Bijnor) Subjects Major : Marketing, Minor :Operation Maths , Chemistry Physics ,Chemistry ,Maths English , Hindi , Science , Maths , CGPA/% 2.61/4 61.37% 67.40% 61.83%

SUMMER INTERNSHIP AND OTHER INDUSTRIAL EXPOSURES Bharti (Centum) Learning Centre Delhi Merchandisers trainer and brand promoter April,2010- May2010

Responsibilities

 Provided training of HHT (Hand Held Terminal) Device to HUFS (Hindustan Unilever Field
Service) Merchandisers under the Bushfire Activity.

 To promoted and advertised HUL brands.
Learning

 Gained knowledge about merchandising technique, SKUs, things (Header card, backing sheets,
 FSUs) used in merchandising and function of HHT device. Interacted with a lot of Retailers and understood their problems. Interviewer

Gall Up India Private Ltd., Delhi (Live Research Project) Responsibilities

June, 2010 –July,2010

 Maintained good Customer relationship and understood their problems.  As a interviewer, according to the data based went to customers and made them to give a
positive response.

Learning

 Customer Relationship, Marketing research tool (questionnaires).
Interviewer Aug, 2010-Aug2010

GFK Mode Private Ltd., Delhi (Live Research Project) Responsibilities

 Maintaining good Customer relationship and understood their problems.  As a interviewer, asked the questions to the customers about their satisfaction with BIG
BAZAAR shopping.

Learning

 Customer Relationship, Marketing research tool (questionnaires).

OTHER INTEREST & ACTIVITIES Interact with the people.Feb 2011 Mrs. highly motivated.2010 Mr. MS Excel.Windows Server 2000/2003/XP Software . Deepti Wadera Dec 2011. very focused towards my work.MS Word. Windows 98. Hindi AWARDS & ACHEIVEMENTS Received reward in Maths Quiz Competitions in IILM Institute.English. . Targeting and Positioning Mrs. Windows Vista. MS PowerPoint Linguistic .Apr2010 SKILLS Environment .ACADEMIC PROJECTS UNDERTAKEN Retail & sales management .Project on MTS Mobile The topics covered under this project were • PEST Analysis • Market Attractiveness • SWOT Analysis • Segmentation.Windows 7.Project on Rural initiative by an NGO's The topics covered under this project were • The key Drivers of the Business • The Product • The Target Audience • The Marketing Challenges: 4A's • Present Scenario with Company Reports • The Future Scenario. Participated in Cricket Tournament and received applauds.Project on Big Bazaar The topics covered under this project were • Proposed strategy / Plan • Value proposition • Marketing mix Rural Marketing . ambitious. Kavita Shukla September. Ayushman Gupta Feb . Marketing Planning and Strategy .2010.