2008 Datacenter Power and Cooling and Virtualization Trends in ASEAN

Summary Report of End-User Interviews December, 2008

Copyright 2007 IDC. Reproduction is forbidden unless authorized. All rights reserved.

Outline: Summary Report
• Methodology • Key Findings DATACENTER TRENDS • Section A: Qualification and Clarification • Section B: Datacenter Overview • Section C: Datacenter Drill Down • Section D: Datacenter Characteristics • Section E: Datacenter Power and Cooling • Section F: Datacenter Operations Slide 3 Slide 4 Slide 8 Slide 10 Slide 16 Slide 24 Slide 34 Slide 43 Slide 51

© 2008 IDC

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Methodology
45 minute f-2-f survey Sample of 405 Senior IT Managers/IT Directors and Facilities personnel that are managing a datacenter/server-storage facility and have a
 a server room, localized, mid-tier or enterprise class datacenter  are responsible for datacenter operations, facilities management

or/and server/systems administrator/management

 This site in operation is in the ASEAN countries

Sample excluded companies below 100 employees since we did not want to skew the results based on very small companies who we don’t feel are the target market for data center solutions Drilldown during the interview around current power and cooling problems was based on an identified site and classified using IDC’s Datacenter Taxonomy: Server Closet, Server Room, Localized Datacenter, Mid-Tier Datacenter or Enterprise Class Datacenter Interviews were conducted during Sep-Oct 2008 Margin of Error = +/- 5%
© 2008 IDC 3

Key Findings
 The average age of datacenters in ASEAN is 7-9 years with Indonesia,

Philippines having some of the oldest datacenters. Interestingly they all feel their current datacenters will last a long time but the large proportion of “Don’t Knows” indicate uncertainty of their operations, and specifically about cabling space and insufficient raised floor space. indicated looking at ways they can enhance their datacenter facility to accommodate additional amount of servers and storage cooling issue today, and a higher number feel the issue will become more critical in future. Enterprise datacenters fared the best among all datacenters
– Most ASEAN end-users feel the need to revamp/retrofit their datacenters as well as consolidate and virtualize to address power and cooling issues

 ASEAN end-users indicate they are generally worried about the future

 In terms of their immediate short term goals - most users have

 Slightly more than a third of the sample overall has some power and

© 2008 IDC

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Key Findings
 Despite inefficiencies in the existing datacenters we don’t see end-

users rushing to close them down, although they are building new ones. IDC saw the maximum build-out in server rooms and localized datacenters and server rooms led in terms of discontinuation of existing datacenters. Some reasons for the slow rate of discontinuation seem to be
– Since the budgets are hard to get and there seems to be some uncertainty around the type of datacenter that should be built – End-users fear disruption due to which they are investing in new facilities that, once running, will help them move workloads from old to new more seamlessly

 In terms of location of the datacenter, barring enterprise datacenter

respondents where a large majority has indicated having datacenters located on an independent floor, most others are sharing space with the rest of the office.
– About a fifth of the respondents claim their datacenter are tier 4 as per uptime institutes classification. Enterprise datacenters had the biggest chunk of these type of datacenters. Overall tier 2 followed very closely by tier 3 were the biggest in the sample

© 2008 IDC

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which means the rest is used for cooling and other purposes leading to huge power overheads. hardware damaged and datacenter outages © 2008 IDC 6 .Key Findings  Enterprise datacenters indicate having 54% of their datacenter area covered at an average followed by mid-tier datacenters.7KW in enterprise datacenters. – A majority of the power & cooling costs are clubbed under administrative or facilities budget. system downtime.9KW in server rooms and scales to 7.  The most often noted business impacts from power and cooling issues is increased operational costs. on an average. is consumed for IT purposes. Server rooms and localized averaged 35% full which we believe is driven by the fact that most of these datacenters are co-located with other office space (slide 35) providing significant opportunity to expand as the need grows. and most alarmingly.  46% of the electricity. hardware damaged and datacenter outages. and most alarmingly. While cooling issues is increased operational costs. – The average load capacity is 4.

and rack level in localized and server rooms  Looking at the cost of building and running the datacenter we found the the biggest proportion of cap-ex spending in ASEAN being the IT hardware which is averaging to 45-50% for server/storage and networking & comms hardware.  In terms of datacenter solution provider. – System/Server level solutions are the most sought after across all datacenters followed by room level in enterprise and mid-tier. © 2008 IDC 7 .Key Findings  Power/costs spending on electricity followed by available power supply were among the highly rated challenges overall with some differences by each datacenter type. almost all others prefer using a single vendor who can help them transform. except mid-tier datacenters – It seems that end-to-end capabilities and single point of contact are key attributes that the datacenter owners are keen to have in their providers. while cost of power seems to be among the major drivers of op-ex spending in ASEAN followed by networking and IT maintenance costs.

Datacenter Trends Copyright 2007 IDC. . Reproduction is forbidden unless authorized. All rights reserved.

It has superior cooling systems that are probably redundant and is probably protected by two levels of physical and digital security Enterprise Class Data Center: Is the primary server location for an organization. non-redundant distribution path serving the computer equipment.Has redundant capacity components and multiple independent distribution paths serving the computer equipment. diverse. redundant power and is protected by multiple levels of physical and digital security Uptime Institute Classification (Used to get responses in Slide 36) Tier 1: Basic Site Infrastructure .Has redundant capacity components and a single. nonredundant distribution path serving the computer equipment (about 22 hours downtime/year) Tier3: Concurrently maintainable Site Infrastructure . Is a very large room often in excess of 5.Datacenter Taxonomy IDC Taxonomy Server Room: A secondary computer location that usually is under IT control.000 sq ft and has advanced cooling systems. independent physically isolated systems that each have redundant capacity components and multiple. Generally only one path is active (about 2 hours downtime/year) Tier4: Fault-tolerant Site Infrastructure . independent.000 sq ft requiring badge or pin access and has some power and cooling redundancy to ensure constant temperature Mid-Tier Data Center: Is the primary server location for an organization that is a large room. active distribution paths simultaneously serving the computer equipment path is active (less than 1 hour downtime/year) © 2008 IDC 9 . often less than 500 sq ft and has some power & cooling as well as security capabilities Localized Data Center: May be a primary or secondary location that is usually under 1.Has multiple. but often under 5. (about 28 hours downtime/year) Tier2: Redundant Capacity components Site Infrastructure .Has non-redundant capacity components and a single.000 sq ft.

All rights reserved.Section A Qualification and Clarification Copyright 2007 IDC. Reproduction is forbidden unless authorized. .

inefficiencies and rising management & administration costs that impact the relatively larger datacenters © 2008 IDC 11 . IDC felt these to be the target market for datacenter solutions since the bulk of issues lie in the complexities. the survey sample excluded companies with less than 100 employees. countrywide? Number of Employees Countrywide 5000-9999 6% 1000-4999 26% 10000+ 5% 100-249 25% 500-999 22% 250-499 16% N=405 By design.Qualification & Clarification: Respondents by Number of Employees Q. How many employees are there in your organization. 59% of the sample was in companies with more than 500 employees and 37% above 1000 employees.

What industry classification best represents your organization's principal business activity? Vertical Industry Banking Insurance Financial Markets Discrete Manufacturing Process Manufacturing Construction Resources Industries Retail Wholesale Professional Services Personal & Other Services Transportation & Trans Services Com m unications & Media Utilities Healthcare Education Government 0.4% 2.2% 15.7% 1.2% 3.0% 30.0% Percent of Sample © 2008 IDC 12 .0% 8.7% 7.7% 6.9% 4.6% 19.7% 4.0% 15.4% 5.7% 5.Qualification and Clarification: Vertical Industry Q.0% 4.0% Financial = 11% Manufacturing = 39% Distribution = 8% Professional Services = 13% Infrastructure Services = 15% Public Services = 15% 25.0% 2.2% 3.7% 1.9% 4.9% 3.0% 20.0% 10.

© 2008 IDC Datacenter operations 70% 61% 75% 53% 54% 47% 1% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Facilities Management. and over half are involved in facilities management.Which of the following do you consider to be your areas of expertise or primary focus? Respondent Area of Expertise/Primary Focus Close to 70% of the respondents are focused on datacenter operations.Qualification and Clarification: Expertise and Focus Area Q. Power and cooling challenges arise primarily in these two operational areas. decision makers are well represented with close to 50% of the respondents involved in IT strategy and planning. 13 . Additionally. including IT Facilities IT Infrastructure administrator/management Server/Storage systems Network management/monitoring IT Strategy and Planning Others Percent of Sample Note: Multiple response.

Which of the following tasks would you be involved in.Qualification and Clarification: Expertise and Focus Area – Key Tasks Q. as part of your job duties? Respondent Area of Expertise/Primary Focus Decisions to rebuild/retrofit/expand your datacenter 100% Decisions on choosing partner/s to w ork w ith for any datacenter rebuild/retrofit/expansion efforts 61% Identifying any problems or issues around the pow ering and cooling of your IT operations 64% Planning the design and layout of any new datacenter to improve pow er/cooling provisioning & efficiency. © 2008 IDC Percent of Sample 14 . 52% Decisions to purchase pow er and cooling equipm ent for your datacenter 43% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Note: Multiple response.

Qualification & Clarification: Server & Storage Inventory Q.1% © 2008 IDC 15 . This was done in order to have a good proportion of large and medium sized customers.9% Servers < 24 Server 52.7% <10 TB 54.6% 50-99 Server 11. countrywide? We tried to get a balanced mix of customers in terms of number of servers owned by the respondent companies. and banking services Servers and Storage Currently Installed > 100 Server 12. Manufacturing had the largest number of respondents owning more than 50 servers. followed by education.8% >1000 TB 5.0% 25-49 server 23.5% 100-999 TB 12.4% Storage 10-99 TB 27. How many servers does your organization have currently installed.

Reproduction is forbidden unless authorized. . All rights reserved.Section B Datacenter Overview Copyright 2007 IDC.

3% 30.50% 1. and how many more years do you think your Primary Datacenter will operate before it is closed? The average datacenter age ranges between 7-9 years in ASEAN.3% 19.40% Percent of Sample 29.70% Mid-Tier (Future) 3.4% 28.50% 2.60% 10.80% 28.8% 31.4% 23.Datacenter Overview: Datacenter Lifespan Q.4% 7.9% 13. with 43% of enterprise datacenter owners stating they have datacenters longer than 10 years.50% Server Room (Redundant) 26.4% 19.9% 24.20% Localized (Future) 11.9% 10. how long has it been in operation.8% 28.0% 22.6% 26.4% 23. Thinking about your Primary Datacenter.4% 39.7% 43.30% 9.50% Server Room (Current) 18. Enterprise datacenters are the oldest.3% 18.6% 13.90% Enterprise (Future) 12.0% 6.40% 1.50% 1.60% 5. Interestingly they all feel their current datacenters will last a long time but the large proportion of “Don’t Knows” indicate uncertainty © 2008 IDC Current Datacenter Age and Years Left before Closure 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 24.10% Mid-Tier (Current) 2.4% 20.0% 13.30% 26.80% 22.3% 18.90% 6.20% Localized (Current) 8.1% 34.3% 28. with Indonesia and Philippines having the oldest datacenters among this sample.30% Enterprise (Current) less than 1 year 5 years to less than 10 years 1 year to less than 3 years 10 years or longer 3 years to less than 5 years Don't Know 17 .

Cramping the datacenter inroom space with too much cabling.Datacenter Overview: Datacenter Pain-Points Q. endusers indicate they are generally worried about the future of their operations. Which of the following do you consider to be "pain points" with respect to the operation of your datacenter? Current “Pain Points” of datacenter operation Datacenter facility is aging 37% Cabling space and insufficient floor weight load 32% The uncertainty we were inferring in the previous slide is confirmed as in response to the current pain-points. or other design flaws are among the reasons endusers are finding themselves in this problem. Cabling space among server rooms & localized datacenters. lack of cooling capacity in enterprise datacenters and lack of power in mid-tier datacenters were the more specific concerns. This has been observed as a pain-point at a regional level as well 18 Insufficient raised floor space in the near future 26% Lack of cooling capacity in the near future 27% Lack of electric power capacity in the near future 24% Generally worried about the future operations of the datacenter 0% 5% 10% 15% 20% 25% 30% 35% 37% 40% Percent of Sam ple © 2008 IDC . and specifically about cabling space and insufficient raised floor space.

8% Most users have indicated looking at ways they can enhance their datacenter facility to accommodate additional amount of servers and storage.1% 6.4% 10.3% 51. storage.3% 15.7% 63.3% 21. which could mean rationalizing the IT through consolidation or else revamping the current design. power and cooling issues.1% 20. Thinking of your datacenter is your organization considering any of the following changes over the next 6 months or so? Consideration Over the Next 6 Months 100% 90% 80% Percent of Sample 17.in any way .6% 52.Datacenter Overview: Short-Term Plans Q.8% 14.0% 15.3% 50% 40% 30% 20% 10% 0% Overall (N=405) Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) 12. better cooling design Refurbshing or retrofitting your datacenter facility to improve Cooling Refurbshing or retrofitting your datacenter facility to improve power provisioning © 2008 IDC 19 .9% 12.8% 17. We believe a lot of the immediate issues are around revamping the power and cooling provisioning and efficiency 15.9% 15.6% 10.9% 14.your datacenter facility to accommodate greater amount of servers.1% None Enhance .0% 70% 60% 55. We noticed earlier that the biggest issue they will need to resolve will be around the lack of space.0% 57.

Generally more respondents feel the power and cooling issues will increase in the future.Datacenter Overview: Are there Power & Cooling Issues? Q. Singapore and Thailand. How would you classify Power and Cooling issues or challenges for the datacenter/s that your organization has? Today and in FUTURE Of the respondents who Current & Future Power and Cooling Issues by Type of Facility said “NO issues 100% currently” we asked a follow-up question on 19% 19% 90% 22% 24% 24% 26% 27% 27% weather they have had power & cooling issues in 80% 4% 6% 8% the past that they have 9% 6% 8% 5% 9% 5% 70% 7% since attended to .and 7% 7% 2% 7% 10% 8% 60% 30% of them said yes – primarily from localized 50% and server room 40% datacenters. 30% 63% 58% 62% 58% 65% 62% 68% 68% 20% 10% 0% Server Room (Current) Server Room (Future) Localized (Current) Localized (Future) Mid-Tier (Current) Mid-Tier (Future) Enterprise (Current) Enterprise (Future) No Power and/or Cooling Issues Issues with Cooling Issues with Power Issues with both Power & Cooling © 2008 IDC 20 . except the enterprise customers in Philippines.

3% 35.2% 40.3% 48.1% 20.4% 23.to address any power and/or cooling issues in your datacenter/s? Solutions to Resolve Power and Cooling Issues 100% 90% 80% 8.0% 11.3% Localized Datacenter (N=44) Mid-Tier Datacenter (N=30) 8.9% 3.0% 36.6% 33.0% 15.3% Most ASEAN end-users feel the need to revamp/retrofit their datacenters as well as consolidate and virtualize to address power and cooling issues.specify consolidating and/or virtualizing efforts within the datacenter/s to reduce overall power consumption revamping or retrofitting the datacenter/s to address both power and cooling issues revamping or retrofitting the datacenter/s to address cooling issues or problems revamping or retrofitting the datacenter/s to address power issues or problems © 2008 IDC 21 .0% Enterprise Datacenter (N=25) other .0% 29.5% 10.6% 12. Observing by country Singapore and Philippines have majority respondents indicating consolidation as the solution while other countries are more keen on attacking the design issues that can resolve the cooling and power issues Percent of Sample 70% 60% 50% 40% 30% 20% 10% 0% Overall (N=198) 13. What is your organization doing .1% Server Room (N=99) 15.Datacenter Overview: Addressing Power & Cooling Issues Q.or planning to do .9% 43.2% 9.8% 24.5% 32.0% 8.1% 4. Enterprise and server room respondents indicate the most interest in consolidation versus other respondents with other datacenter types.6% 13.

apart from having the most number of respondents who know what they need and have started work.8% 4.1% 3.5% 12.2% 14.Datacenter Overview: The “Green” objective Q.5% 4.2% 47. Which of the following best describes your organization's current situation with respect to making your datacenter operations more "green" or more environmentally friendly? Current Situation in Making Datacenter more Green 100% 90% 80% Percent of Sample 1.5% 2.2% 56.1% 63.1% 3.5% Overall (N=171) Server Room (N=76) Other .9% 0.6% 8.0% 17. Enterprise datacenters are also buying more energy efficient technology.7% 8.1% 3.5% 59.0% 15. 22 70% 60% 50% 40% 30% 20% 10% 0% 14.3% 8.5% 2.7% 4.7% More than half of the respondents are still seeking answers to how to make their datacenters more green.1% 3.0% 15.4% 43.2% 2. 15% have started to invest in smarter software tools while 8% each are measuring /assessing datacenters and being more energy efficient by design.1% 12.6% 0.specify Putting together an overall Corporate Social Responsibility policy of which green is an integral part Know what we need and have started work Invest in Smarter Software Tools Become more efficient by buying more energy efficient servers/storage/networking Trying to be more energy efficient by design Know what we need and have started re-desinging our datacenter to remove design faults Started by measuring and assessing our datacenter Trying to find out the best way we can become more "green" Localized Datacenter (N=40) Mid-Tier Datacenter (N=32) Enterprise Datacenter (N=23) © 2008 IDC .5% 3.8% 3.4% 8.6% 6.5% 10.2% 1.5% 1.0% 9.0% 7.3% 13.0% 3.

while IBM seem to be taking the lead in mid-tier and localized datacenter respondents.1% Overall (N=171) Server Room (N=76) Localized Datacenter (N=40) Mid-Tier Datacenter (N=32) Dell Enterprise Datacenter (N=23) Hewlett Packard/EYP APC/MGE IBM Liebert/Emerson Sun Microsystems Other Don't Know © 2008 IDC 23 .9% 32.Datacenter Overview: The “Green” objective Q.3% Percent of Sample 26.5% 2.3% 6.5% 28.9% 46.5% 4.5% 6. Surprisingly Sun that has a very strong market share in ASEAN doesn’t come up as choice.3% 11.1% 26.2% 3.3% 7.1% 31. If your organization were to seek outside help in making your datacenter more "green" which vendor do you think would be best suited to help you? Which Vendor Best Suited to help to Build Green Datacenter 100% 90% 80% 70% 60% 50% 40% 30% 20% 29.1% 34.1% 6. HP and Dell are closely tied for the top spot in enterprise datacenters.2% 10% 0% 8.3% 15.8% 1.5% 1.5% 32.2% 2.3% 8.5% 5.3% 3.7% 4. and nor do the power and cooling vendors like Emerson and APC figure very high in the responses.3% 3.6% 5. 26.3% 14.5% 5.0% 7.1% 4.6% 27.5% 17.3% IBM.8% 2.

. All rights reserved. Reproduction is forbidden unless authorized.Section C Datacenter Drilldown: Current and Future Build Outs and Discontinues Copyright 2007 IDC.

often less than 500 sq ft and has some power & cooling as well as security capabilities Localized Data Center: May be a primary or secondary location that is usually under 1.000 sq ft requiring badge or pin access and has some power and cooling redundancy to ensure constant temperature Mid-Tier Data Center: Is the primary server location for an organization that is a large room.000 sq ft and has advanced cooling systems. It has superior cooling systems that are probably redundant and is probably protected by two levels of physical and digital security Enterprise Class Data Center: Is the primary server location for an organization. Is a very large room often in excess of 5. redundant power and is protected by multiple levels of physical and digital security © 2008 IDC 25 .000 sq ft.Datacenter Taxonomy Server Room: A secondary computer location that usually is under IT control. but often under 5.

7% 9.2% 1.2% 5.8% Server Room Localized Datacenter Mid-Tier Datacenter Enterprise Class Datacenter None One Two 3 to 5 6 to 10 11 to 25 Over 25 © 2008 IDC 26 .2% 43.1% 56. localized (100) and mid-tier (36) datacenters.3% 20.Datacenter Drilldown: Current Number of Datacenters Q.9% 20.7% 77.8% 70% 60% 50% 40% 30% 20% 10% 0% Overall 28. 50% of these end-users have more than 1000 employees and 43% with more than 100 servers Number of Datacenter and Server Facilities with Customers having “Enterprise” as the highest Datacenter Type 100% 90% 80% Percent of Sample 0.8% 2.4% 1.9% 13.4% 1.9% 5.4% 3.4% 9.9% 30. accounting for 30% of the servers installed within the sample.9% 32.2% 37. have 68 enterprise class datacenters along with a number of server rooms (220).6% 26.5% 2.9% 9.4% 14.7% 11.8% 18. How many of each of the following currently operate today within your organization? About 13% of the respondents.3% 13.

How many of each of the following types (or levels) of datacenters does your organization plan to build or close over the next 3-5 years? Plan to Build New & Close Existing Datacenter by Customers “Enterprise” as the highest Datacenter Type Enterprise datacenter respondents in ASEAN indicate opening 12.4% existing ones in the next 3-5 years. The demand for scale.Datacenter Drilldown: Discontinue/New Build Q. DR and inadequacy of existing datacenters seem to be driving the additional buildout of datacenters in ASEAN Overall 48 10 Server Room 21 2 Localized 13 3 Mid-Tier 7 New Discontinue 5 Enterprise 7 0 10 20 30 40 50 60 No of Datacenters © 2008 IDC 27 .3% new datacenters as against closing only 2.

3% 20.7% 49.5% 22.7% 20.8% 11.3% 78.2% 28. Dominated by manufacturing.9% 3.4% 1.7% 11. more than half of these respondents have more than 1000 employees.2% 14.0% None © 2008 IDC One Two 3 to 5 6 to 10 11 to 25 Over 25 28 . 100% 90% 80% Percent of Sample 5.9% 70% 60% 50% 40% 30% 20% 10% 0% Overall Server Room Localized Datacenter Mid-Tier Datacenter 18. How many of each of the following currently operate today within your organization? Number of Datacenter and Server Facilities with Customers having “Mid-Tier” as the highest Datacenter Type 14% of the respondents accounting for 37% of the servers installed reported having 92 midtier datacenters along with 176 localized and 143 server rooms.4% 6.6% 40. financial services and distribution segments.0% 3.1% 10.1% 8.Datacenter Drilldown: Current Number of Datacenters Q.8% 40.

and introduce 13% new ones in the next 3-5 years. Plan to Build New & Close Existing Datacenter by Customers having “Mid-Tier” as the highest Datacenter Type Overall 27 55 Server Room 23 11 Localized 22 7 Mid-Tier 8 9 New Discontinue Enterprise 2 0 10 20 30 40 50 60 70 80 No of Datacenters © 2008 IDC 29 . This seems to be driven by the revamp/refurbish as well as consolidation needs (see slide 21) of end-users. How many of each of the following types (or levels) of datacenters does your organization plan to build or close over the next 3-5 years? Mid-tier datacenter owners are indicating to discontinue 7% of the existing datacenters.Datacenter Drilldown: Discontinue/New Build Q. The discontinuation of midrange are especially high.

5% 63.1% Overall Server Room Localized Datacenter None One Two 3 to 5 6 to 10 11 to 25 Over 25 © 2008 IDC 30 .7% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 2.2% 12.3% 14.4% 15. and a majority came from manufacturing and public sector segment Number of Datacenter and Server Facilities with Customers having “Localized” as the highest Datacenter Type 100% 2.2% 13.0% 3.0% 28.3% 17.9% 49.6% 16.Datacenter Drilldown: Current Number of Datacenters Q.How many of each of the following currently operate today within your organization? Percent of Sample 23% of the sample has reported to have 280 “Localized” infrastructure facility as their primary datacenter along with a host of server rooms (329). 37% of the sample has more than 1000 employees.2% 35.3% 15.

which is reflected in their need to grow their datacenters Plan to Build New & Close Existing Datacenter by Customers having “Localized” as the highest Datacenter Type Overall 124 33 Server Room 69 15 Localized 46 18 Mid-Tier 8 New Discontinue Enterprise 1 0 20 40 60 80 100 120 140 160 No of Datacenters © 2008 IDC 31 .Datacenter Drilldown: Discontinue/New Build Q. but are definitely planning to add a fifth more datacenters in 3-5 years. IDC feels these are companies that these are companies that are growing very rapidly. How many of each of the following types (or levels) of datacenters does your organization plan to build or close over the next 3-5 years? Localized datacenter owners are again not too keen to discontinue too many datacenters.

5% 5.Datacenter Drilldown: Current Number of Datacenters Q.4% 9.5% 12.0% 7. How many of each of the following currently operate today within your organization? 49% of the respondents representing 21% servers installed are indicating as having 833 server rooms Two main reasons drive such infrastructure/datacenter facilities 1) The many remote offices distributed across the country due to its vast geographic expanse The scale and maturity of customers have restricted them to build just-enough capacity in the past Number of Datacenter and Server Facilities with Customers having “Server Room” as the highest Datacenter Type 100% 90% 80% Percent of Sample 3.0% 70% 60% 50% 40% 30% 20% 10% 0% 62.7% 2) Server Room None One Two 3 to 5 6 to 10 11 to 25 Over 25 © 2008 IDC 32 .

Plan to Build New Datacenter by Customers having “Server Room” as the highest Datacenter Type Overall 189 108 Server Room 157 108 Localized 23 Mid-Tier 6 New Discontinue Enterprise 3 0 50 100 150 200 250 300 No of Datacenters © 2008 IDC 33 . How many of each of the following types (or levels) of datacenters does your organization plan to build or close over the next 3-5 years? There seems to be a lot of activity in this segment in terms of discontinuations and planning of new datacenters. IDC thinks a number of small companies are migrating from closets to server rooms appreciating the need to have more formal IT than a stack of boxes. This is again a reflection of fast growing companies in a rapidly expanding economy.Datacenter Drilldown: Discontinue/New Build Q.

Section D Datacenter Characteristics: Size. . All rights reserved. Capacity. Reproduction is forbidden unless authorized. Utilization Copyright 2007 IDC.

© 2008 IDC 35 . is it shared/standalone? Location of the Datacenter 100% Barring enterprise datacenter respondents where a large majority has indicated having datacenters located on an independent floor. 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Overall Server Room Localized Mid-Tier Enterprise Standalone on an independent plot of land .Datacenter Overview: Location Q. most others are sharing space with the rest of the office. Malaysia and Thailand have the highest number of respondents indicating datacenters on standalone plots. Thinking about your datacenter .away from other parts of your organization Standalone on its own floor or in its own building Sharing space with other functions in your organization Note: Multiple response.

9% 37.0% 15.4% 22.0% 33.8% 26.8% Tier 1 26. Surprisingly server rooms have tier 4 datacenters that are second to enterprise datacenters.2% 26. Datacenters are categorized .0% 3.4% 24.by the US-based Uptime Institute ..4% 33.0% 22.9% 13..into 4 tiers.9% 35.Datacenter Characteristics: Classification Q.3% 34. © 2008 IDC 36 .8% Tier 4 Tier 3 Tier 2 Percent of Sample 70% 60% 50% 40% 30% 20% 10% 0% 28. depending on the amount of downtime they experience.0% 18.1% 22.9% 28.8% Overall (N=405) Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) 34% of enterprise datacenter owners have facilities that classify under the tier 4 ranking by the uptime institute.3% 27.which of the following tiers best describes your datacenter? Datacenter as Per the “Uptime Institute” Classification 100% 90% 80% 19.

Is your primary datacenter backed up by a redundant site? Is the Primary Datacenter Backed-up by a Redundant Site 100% 90% 18.2% 30.8% 30% 20% 10% 0% 59.0% 40.3% The redundancy levels are generally maintained well across all types of datacenters and interesting to see mid-tier having the highest percentage of redundancy. IDC feels that some of these datacenters may not be fully redundant and endusers could be including data redundancy in the responses. 73.Datacenter Characteristics: Redundancy Q.1% 80% 70% Percent of Sample 60% 50% 40% 67.0% 81.9% Overall (N=171) Server Room (N=76) Localized Datacenter (N=40) No Mid-Tier Datacenter (N=32) Enterprise Datacenter (N=23) Yes © 2008 IDC 37 .2% 70.8% 26. while server rooms have the lowest.8% 32.

what percent of floor space is currently being used in the following: According to the survey.9% 12.0% 8.4% 11.9% 21.3% 16.8% 34.8% 11.7% 42% 2160 Sq ft Enterprise Datacenter 11.0% 17.5% 32% 418 Sq ft Mid-tier Datacenter 28.8% 15.0% 20. IDC believes that the lower utilization in server room and localized datacenter is driven by the fact that most of these datacenters are colocated with other office space (slide 35) providing the opportunity to expand as the need grows. roughly 35-54% of the available floor space is actually utilized in all IT installations.9% 35% 154 Sq ft Localized Datacenter 37. feet and Floor Space Occupied Q.9% 15.9% Average % 14.3% 23.0% 54% 3735 Sq ft 0% 20% 40% 60% 80% 100% Percent of Sample <25% © 2008 IDC 25% -49% 50% -74% 75% + Don't know 38 . Floor Space Utilization by Type of Facility Avg.Datacenter Characteristics: Sq. On average.7% 31.This is probably prompting them to put a lower utilization percentage. Sq ft Server Room 39.0% 10.3% 17.

5% 2.5% 22.4% 5.5% 5.4% 7.0% 1.3% 37.6% 13.7% 5. What is the total UPS (uninterruptible power supply) capacity for your Primary Datacenter? .3% 12.1% 10.7% 64. UPS Capacity by Primary & Redundant Facility 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Server Room Server Room (Primary) (Redundant) Localized (Primary) Localized (Redundant) Mid-Tier (Primary) Mid-Tier (Redundant) Enterprise (Primary) Enterprise (Redundant) 7.9% 3.6% 28.1% 11.5% 1.5% 2.3% 9.5% 30.2% 42.4% 4.7% 4.2% 28.3% 1.8% 11.3% 22.3% 37.2% 18.1% 13.2% 15.6% 27.5% 4.8% 30.8% 22.3% 4.4% 44. 26% of enterprise datacenters and 15% of mid-tiers respondents have average UPS capacity over 250KW with very close redundancy.9% 11.0% 8.9% 34.5% 20.3% 9.Datacenter Characteristics: UPS Capacity Q.6% 3.6% 60.4% 8.4% 5.4% 3.9% 18.Primary & Redundant UPS capacity Percent of Sample The average UPS capacity is relatively smaller in ASEAN but it is commensurate with the smaller scale infrastructure.0% below 50 KW 50-100 KW 101-150 KW 151-250KW 250+KW more than 500KW © 2008 IDC 39 .

9% 16.7KW in enterprise datacenters. What is the average load capacity per rack within your Primary datacenter? Average Load Capacity per Rack in The Datacenter 100% 90% 80% Percent of Sample 15.5% 22.5% 10.1% 8.6% 5. 22. 32% of the enterprise and 22% of the mid-tier datacenter customers replied as having the average load capacity per rack at more than 10KW.0% 32.0% 10.4% 47.Datacenter Characteristics: Average Load Capacity per Rack Q.2% 10.2% 1.9% 15.0% 4.2% 17.0% 20.9% 21.6% 6.3% 7.8% 70% 60% 50% 40% 30% 20% 10% 0% The average load capacity is 4.2% 52. which explains why blade penetration is among the higher side in the region in ASEAN.9KW in server rooms and scales to 7.2% Overall (N=405) Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) 2-3KW 4-5KW 6-8KW 9-10KW 10+ KW © 2008 IDC 40 .7% 53.3% 30.2% 37.1% 22.4% 9.

6% Overall (N=405) less than 33% 43% .4% 10.3% 25.4% 9.9% 15.5% 13.5% 20.9% 11. is consumed for IT purposes.3% 11. etc.6% 13. The situations worsens as we go from enterprise to server rooms.2% 18.3% 40% 30% 20% 10% 0% 22.5% 7.7% 24.6% 18.3% 70% 60% 50% 14.)? Power Utilized by IT vs Other Equipment in Datacenter 100% 90% 80% Percent of Sample 14. like air conditioning.42% 51% .4% 20. Its interesting to see the many “don’t knows” showing both ignorance and incapability to advance.0% 13.6% 18.5% 18..4% 13.9% 46% of the electricity.Datacenter Characteristics: Power Utilization Q. on an average.63% No data available or do not know © 2008 IDC 41 .0% 8.9% 16. which means the rest is used for cooling and other purposes leading to huge power overheads.4% 24.0% 14.3% 18. What percentage of the power coming into the datacenter is used to power IT equipment (as opposed to non-IT equipment.50% more than 63% Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) 33% .2% 22.3% 15. 16.0% 28.

2% Costs are part of Building Lease/Rent Chargeback across Lines of Business 60% 50% 40% 30% 20% 10% 0% Overall (N=405) Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) 21.Datacenter Characteristics: Who Pays The Bill Q.2% 4. which budget within your company pays for the electric (power) costs associated with your Primary Datacenter? Budget of Datacenter Electric Costs by Primary Facility 100% 90% 80% 70% Percent of Sample 3.8% Other 33.2% 23.4% 28.4% 5.7% 3. Of course ignorance could be prevailing even in the higher-end enterprises where IT does own the budget.5% 0.0% 5.0% 3.0% 28.1% 38.9% 16. In general.5% 4.7% 5.0% 2.8% 38.3% 35.3% Administrative/C orporate Budget Facilities Budget 35.9% 25.8% 25.3% 6.5% 2.4% IT Organization Budget It seems that the power and cooling costs are paid under the administrative/corporate budget rather that IT.3% 26.0% 37.8% 30.0% 3.0% 3. since they are probably not being mandated to measure and control it – thus far © 2008 IDC 42 . which could be why respondents don’t see any power and cooling issues.1% 3.

Challenges and Resolves Copyright 2007 IDC. . All rights reserved.Section E Datacenter Power and Cooling Impact. Reproduction is forbidden unless authorized.

This is a challenge for vendors looking to sell into this market and will require a clear articulation of the business costs from power and cooling issues. hardware damaged and datacenter outages. © 2008 IDC Increased Operational Costs 49% Overall 43% Hardware Damaged Server or Storage Downtime 37% Enterprise 32% Datacenter Outage Constrained deployment of new servers/systems Lowered Customer Satisfaction Mid-Tier 31% Localized 30% Server Room 22% Loss of Revenue 0% 10% 20% 30% 40% 50% 60% 70% Percent of Sample 44 .Datacenter Power and Cooling: Impact of Current Inefficient Power System Q. Smaller sites are more likely to believe that there are fewer business impacts from power and cooling issues compared to datacenters.Has your organization experienced any of the following business impacts from issues or challenges related to power of your datacenter? Business Impact Related to Power Issues by Primary Facility The most often noted business impacts from power issues is increased operational costs. and most alarmingly.

Smaller sites are more likely to believe that there are fewer business impacts from power and cooling issues compared to datacenters.Has your organization experienced any of the following business impacts from issues or challenges related to cooling of your datacenter? The major business impact from cooling issues is increased operational costs. and most alarmingly. hardware damaged and datacenter outages.Datacenter Power and Cooling: Impact of Current Inefficient Cooling System Q. system downtime. This is a challenge for vendors looking to sell into this market and will require a clear articulation of the business costs from power and cooling issues. © 2008 IDC Business Impact Related to Cooling Issues by Primary Facility 45% Increased Operational Costs Overall 39% Server or Storage Downtime Enterprise 33% Hardware Damaged Mid-Tier 31% Datacenter Outage Localized Server Room 26% Constrained deployment of new servers/systems 0% 10% 20% 30% Percent of Sample 40% 50% 60% 45 .

etc © 2008 IDC Enterprise Mid-Tier Localized Server Room . Localized & server rooms find lack of management and monitoring tools as a challenge apart from inadequate power equipment 46 Lack of Envoirnment Monitor and Mgt tools Inadequate/Outdated Power Equipment such as UPS. Generators.On a scale of 1-10 (where 1=Not a Challenge and 10=Extremely Challenging). please rate each of the following issues in terms of the challenge they present to your organization in powering and cooling your datacenter/s. Challenges in Power & Cooling Existing Datacenters Floor/RACK Space/density High Density Systems installed (such as Blades/Small form factor rack servers) 5 Power Costs/Spending Power/costs spending on electricity followed by available power supply were among the highly rated challenges overall with some differences by each datacenter type. Enterprise datacenters brought up electricity costs and lack of environment mgt tools 4 Lack of Air Flow Available Power Supply Mid-tier find available power supply. PDUs.Datacenter Power and Cooling: Challenges with respect to Power and Cooling Q.. outdated Power equipment and cost as challenges.

Consulting Solutions 4 Rack-level Solutions Enterprise Mid-Tier Localized Room-level Solutions © 2008 IDC Server Room 47 . While consulting is brought-up in the context of outsourcing by most.Datacenter Power and Cooling: Preferred Solutions Q. localized datacenters are considering using services to re-architect their datacenters to build a more efficient facility The following slide shows a breakdown of the actual services within each of these. On a scale of 1-10 (where 1=Not likely at all and and 10=Extremely likely). Solution for Improving Power & Cooling Functions 6 System/Server Level Solutions 5 System/Server level solutions are the most sought after across all datacenters followed by room level in enterprise and mid-tier.. and rack level in localized and server rooms. please rate how likely you are to implement the following solutions that would help improve the power and cooling functions within your datacenter/s.

or consider taking? Likelihood of the Following Solutions Implementation Server consolidation/Server Virtualization/Reduce number of installed servers Install more energy efficient servers Use power management software Install supplemental rack cooling Reduce/Clean up Cabling in the rack to improve airflow Racks with high percent open area doors ---> improve air flow Use Fans to improve air flow Implement Hot/cold aisle rack configuration Increase the size of the datacenter footprint Bring additional Power to the datacenter from utility company Clean out cables in raised floor to improve air-flow Outsource Datacenter operations Use a collocation or hosting facility Use Datacenter Engineering and Design Services to assess and rearchitect the datacenter System level Solution Enterprise Mid-Tier Localized Server Room Rack level Solution Room level Solution Consulting Services © 2008 IDC 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 48 . Which of the following actions would your organization take .Datacenter Power and Cooling: Preferred Specific Solutions Q.

enterprise and server rooms. when it comes to vendors providing power solutions across all but mid-tier datacenter category where 32% respondents choose IBM.Datacenter Power and Cooling: “Power” Vendor Mindshare Q. Which vendor primarily comes to mind when you think about power solutions for datacenters? “Power” Vendor Mindshare by Primary Facility 35% 30% 25% Percent of Sample 20% 15% 10% 5% 0% Overall Server Room Localized Datacenter Mid-Tier Datacenter Enterprise Class Datacenter Hewlett Packard IBM Sun Microsystems Dell APC/MGE Liebert/Emerson Eaton/Powerware Other Don't know APC/MGE seems to be enjoying the most recall in ASEAN. Emerson surprisingly finds very little recall across almost all types of datacenters. © 2008 IDC 49 . HP is a close third overall with customers in mid-tier.

Of the vendors that got called out APC and IBM again have the most recall although IBM doesn’t really sell its own cooling equipment but has site services that help design and procure cooling systems. although there maybe a facilities/maintenance department that knows better. © 2008 IDC 50 .Datacenter Power and Cooling: “Cooling” Vendor Mindshare Q. Which vendor primarily comes to mind when you think about cooling solutions for datacenters? “Cooling” Vendor Mindshare by Primary Facility 35% 30% 25% 20% 15% 10% 5% 0% Overall Server Room Localized Datacenter Mid-Tier Datacenter Enterprise Class Datacenter Other Don't know Percent of Sample Hewlett Packard IBM Sun Microsystems Dell APC/MGE Liebert/Emerson Eaton/Powerware It seems the visibility of vendors providing cooling solutions is not too strong among the datacenter operatives.

All rights reserved.Section F Datacenter Operations Spending & Solution Partner Copyright 2007 IDC. . Reproduction is forbidden unless authorized.

6% 15. After all the average age is between 7-9 years (slide 17) 52 34.6% 1.4% Overall (N=171) Server Room (N=76) Localized Datacenter (N=40) Mid-Tier Datacenter (N=32) Enterprise Datacenter (N=23) 2.3% 9.0% 60.000 US$500.7% 4.5% 37. the average spend is in the range of 500600K for mid-tier and enterprise datacenters.3% 2. and 300K for localized and server rooms.8% 52. The datacenter is either colocated with rest of the office or in a rented space thereby reducing the realty cost burden The size and scale of datacenters in ASEAN. Less than US$250.3% 32.000 to less than US$1 million US$2 million to less than US$3 million US$5 million to less than US$10 million US$250.5% 40.5% 70% 60% 50% 40% 30% 20% 10% 0% 13.6% 30. What was the capital-expenditure (Cap-ex) involved in building your primary datacenter? Capital Expenditure in Building your Datacenter 100% 90% 80% Percent of Sample 1.6% 8.6% 2.5% 57. IDC believes there are a few reasons for the lower average spend in ASEAN (see next slide).4% 1.8% 2. are not too big which probably has an impact on the sophistication of the facilities.000 to less than US$500.0% If we take away the 9% enterprise datacenter users who have indicated spending between 5-10MUS$.7% 27.1% 15.9% 32.7% 8.1% 3. 1.2% 0.000 US$1 million to less than US$2 million US$3 million to less than US$5 million © 2008 IDC .Datacenter Operations: Cap-ex Spending on Datacenter Q.0% 3.

so when we look at Singapore we find building.0% Mid-Tier (N=25) 11. For the capital expenditure spent on building your datacenter.0% 2.Datacenter Operations: Capital Expenditure Breakdown 100% 90% 80% 5% 4% 4% 13. 2% 5% 5% 17. Infra SW) Fire Services & Physical Security Other Facility Equipment © 2008 IDC .0% Server Room (N=29) 7.0% Enterprise (N=20) Mechanical/Electrical services.0% 5% 4% 4% 12.0% 11.0% Breakdown of Cap-ex Spending on Datacenter Q.0% 6% 3% 4% 14.0% 6.0% 7. Cabling & Equip Air Conditioning units Servers/Storage (HW and OS.0% 3. It does seem like a lot of these datacenters are IT heavy due to a lot of emerging economies that have a significant hardware spend.0% 9. The third biggest category is generators and UPS.0% 2.0% 9.0% 11.0% 7.maintenance/cabling at 31% of the overall cap-ex which is more in line with the more developed markets 53 Percent of Sample 70% 60% 50% 40% 30% 20% 10% 0% Overall (N=125) Building Design/Construction Chilled water plant Construction Generators/UPS Networking & Comms Hardware Raised floor/artifical ceiling 34.0% 9.0% 10.0% 36.0% 13.0% 13.0% The biggest proportion of capex spending in ASEAN is the IT portion which is averaging to 45-50% for server/storage and networking & comms.0% 9.0% 8. can you please provide a % breakdown of that spending for the following categories.0% 35. 20% of the expense is spread across building design/construction and mechanical/electrical services & cabling equipment etc.0% 9. with air conditioning at 7-8%.0% 11.0% 5% 4% 5% 12.0% Localized (N=51) 9.0% 9.0% 30.0% 7.0% 3.0% 33.0% 2. hardware..

3% The average operational expense is between US$38120K per month.5% 9.000 to less than US$300.3% 5.000 to less than US$150.4% 13.000 US$50.3% 2.1% 36.7% 3.4% 3.9% 24.000 to less than US$750.7% 10.Datacenter Operations: Op-ex Spending on Datacenter Q.7% 2.5% 8.1% 24.3% 53.In-house Estimated Monthly Operational Expense 100% 90% 80% Percent of Sample 0.3% 25.4% 27. what is the operational-expense (op-ex) for your primary datacenter per month? .3% 22.000 to less than US$50.6% 1. Generally speaking.7% 2.000 © 2008 IDC 54 .000 US$300.4% 4. which is close to the US$70K that localized datacenters have.2% 1.000 US$750. while enterprise have an unusually low average of US$78K only.000 to less than US$1 million US$25.000 to less than US$500.3% 10.4% 64.000 US$500.2% 8.000 US$150. Looking at the next slide it seems the mid-tier and localized have higher electrical costs as compared to enterprise datacenters which is driving the higher op-ex Overall (N=158) Server Room (N=70) Localized Datacenter (N=37) Mid-Tier Datacenter (N=29) Enterprise Datacenter (N=22) Less than US$25.8% 41.7% 70% 60% 50% 40% 30% 20% 10% 0% 24.4% 3.8% 2.8% 4. with midtier datacenters having the highest op-ex average at US$121K.2% 56.

1% 19.0% 9. For the operational expenditure spent on building your datacenter.4% 12.1% 7..0% 9.0% 24.5% Percent of Sample 70% 60% 50% 40% 30% 20% 10% 0% IT equipment and cooling power consumption seems to be among the major drivers of op-ex spending in ASEAN followed by networking and IT maintenance costs.1% 9.1% 7. can you please provide a % breakdown of that spending for the following categories. Enterprise datacenters generally seem more balanced while mid-tier and localized seem to have energy cost issues that need to be addressed.3% 7.4% 12.9% 9.6% 7% 3% 10% 4.2% 8.0% 6% 5% 13% 8.6% 9.5% 5. IDC believes there is a good opportunity for datacenter solution vendors to engage ASEAN customers in making their datacenters more efficient from a power and cooling perspective 21.8% 6.0% Overall (N=171) Server Room (N=76) Localized (n=40) Mid-Tier (N=32) Enterprise (N=23) Direct IT electrical cost (IT systems & lighting etc) Cooling maintanence costs Labor cost UPS/Generator maintanence costs IT maintanence costs (If outsourced) Cooling electrical costs (cooling system only) Networking cost Datacenter faciltiy rent or leasing cost IT maintanence costs (ex labor costs) Other facility overhead costs © 2008 IDC 55 .2% 7% 4% 11% 7. Operational Expenditure Breakdown 100% 90% 80% 7% 5% 11% 7.3% 16.9% 12.0% 26.8% 8% 6% 8% 7.3% 10.3% 11.Datacenter Operations: Breakdown of Op-ex Spending on Datacenter Q.7% 12.9% 10.1% 7.8% 9.0% 19.9% 10.3% 7.7% 9.6% 13.

9% 5.4% 34.3% 33.7% 3.6% 10.3% 13.3% 19.2% 1..6% 32.1% 1.0% 1. localized and mid-tier datacenters also prefer local consultants which is perhaps driven by the flexibility offered by these local consultants Overall (N=405) Don't Know Others Server Room (N=201) Localized Datacenter (N=92) Mid-Tier Datacenter (N=59) Enterprise Datacenter (N=53) Work with vendors who do not have their own equipment such that we do not lock ourselves in. However.4% 30.9% 22. build a next generation datacenter). We reckon this is driven from the critical power and cooling issues that are driving the op-ex for many customers in ASEAN..2% Percent of Sample 70% 60% 50% 40% 30% 20% 10% 0% 29. If your organization were to transform its datacenter (ie.5% 0. would you prefer to.5% 3.Datacenter Operations: Preferred Partner Q.5% 4. Server rooms.6% 1.4% 26.3% 4.4% 3.9% 1.4% 18.2% 28.1% 3.7% 6.since you don’t think one vendor can do it all Use one major vendor to be your key consultant in helping you transform © 2008 IDC 56 .0% 3. almost a quarter in others and a third in mid-tier prefer working with vendors by domain.7% 11.7% Except mid-tier datacenters almost all others prefer using a single vendor who can help them transform. Preferred Partner for Datacenter Transformation 100% 90% 80% 4.2% 1..7% 28. we prefer service companies that offer best-of-breed solutions Work with the new breed of consultants who understand how to build the next generation datacenter Work with local consultants who understand your needs better rather than big named vendors Talk to experts in different areas.8% 37.5% 7.8% 40. like IT or power or cooling design/layout.4% 23.

.) Understanding how to build a m ore energy efficient datacenter Local construction or engineering com pany Pow er or cooling vendor (liebert/em erson/ apc) SI or consulting firm Measuring and controlling the am ount of heat & cooling in the datacenter NA or none Datacenter construction (including building. the power and cooling companies are conspicuously missing and one wonders whether the engagements directly with them are mostly among the niche players and through other providers such as IT vendors and SIs.. Datacenter health assessment IT vendor (hp/dell/ibm ..Datacenter Operations: Current Engagement Q. cabling and chiller plant. with local companies being the highest in datacenter construction. However. Can you tell us if your organization is currently working with an outside party on.) 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% Percent of Sample © 2008 IDC 57 . Currently Working with any Third Party for the Following When it comes down to current engagements we see IT vendors leading the pack..

design/layout and necessary equipment Should not try to sell its own IT or facilities equipment to us but should work as per our preferences Should be well versed in the current and future issues facing datacenter owners.Datacenter Operations: Preferred Attributes in the Partner Q. Mid-tier respondents rate understanding of the intricacies of power and cooling higher along with server room respondents Should be able to provide an end-to-end service on location. in order to help us proactively build a 0% 10% 20% 30% 40% 50% 60% 70% Percent of Sample Enterprise Mid-Tier Localized Server Room © 2008 IDC 58 . The single point of contact from a delivery perspective seems particularly important to localized and server room respondents. What would be the key attributes your organization would look for in a datacenter vendor? Key Attributes of a Datacenter Solution Provider Should have capabilities to design (from scratch) and construct a datacenter either directly or through partners Should understand the intracacies of power and cooling It seems that end-toend capabilities and single point of contact are key attributes that the datacenter owners are keen to have in their providers.

com Copyright 2007 IDC. Storage & Software +852-29054223 asaxena@idc. All rights reserved. Group VP. . Systems. Reproduction is forbidden unless authorized.Thanks! Avneesh Saxena.

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