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CHARLES COOK

- 1109 SPRINGFIELD COURT - LENOIR, NORTH CAROLINA 28645


- 828.728.4280- 336.210.3612 - cc2106ee@westpost.net

SALES REPRESENTATIVE
Dedicated, result-driven, and accomplished sales management professional encompa
ssing several years of progressive
experience and continual growth in positions of increased responsibility in mana
ging, motivating, coaching, and building
sales teams to attain goals. Demonstrated consistent record of sales growth in b
oth new and mature markets. Background
includes creating strategic short- and long-term profit plans, budgets, sales fo
recast, and sales training programs, coupled
with solid record of achievement. Delivered profit growth through innovative han
ds-on operating leadership and high-profile
property management. Proficient in Microsoft Office Applications (Word, Excel, a
nd PowerPoint).

CORE COMPETENCIES

- Territory Development / Expansion


- Program Development
- Outstanding Customer Relations
- Articulate Oral and Written Communication
- Sales and Profit Maximization
- Team Leadership and Training
- Performance Reporting
- Problem-Solving Skills

CAREER HIGHLIGHTS

- Obtained a position and promoted to sales manager in 1992.


- Recognized for notable performance that resulted to promotion to the position
of regional sales manager for
Midwest Territory in 1991.
- Initially hired as shipping/receiving supervisor in 1974, promoted to sales re
presentative in 1975, and promoted to
field sales manager position in 1985 along with this played a vital role as a Re
ceiving Supervisor.
- Efficiently established new territories with acquisition of major competitor a
nd programmed technical
applications for new projects.
- Built and cultivated long-term quality relationships with customers to provide
total satisfaction and to generate
referrals and repeat business.
- Enhanced and drove sales growth; acknowledged as the first sales representativ
e in the company history for
accumulating $1M in annual sales.
- Brought 37% sales improvement in one year.

SUMMARY OF EXPERIENCE
SALES OPERATION AND MANAGEMENT
- Cultivated and directed Southeast territory by means of regular direct sales a
nd distributors.
- Forecasted and oversaw business activities, including cold calling, direct mai
lings, and telemarketing.
- Provided technical information and collaborated closely with engineer to ident
ify solution for application.
- Held accountable for Western North Carolina, East Tennessee, and South Virgini
a from 1975 to 1985.
- Played a pivotal role in executing the entire operation in Southwest in year 1
996 to 2010.
CUSTOMER SERVICE AND RELATIONS
- Initiated the proposals for business and productively arranged contracts and t
rade shows.
- Served as field support for six sales representatives across four state territ
ories.
- Regularly interacted with customers to provide information in response to inqu
iries about products and services
as well as to address and resolve complaints in a timely manner
TRAINING AND SUPERVISION
- Supported and contributed in generating and designing training material
- Hired and interviewed new employees to fill staffing needs.
- Planned, implemented, and coordinated policies and procedures to identify safe
ty regulation compliance.
- Organized and issued work schedules / duty assignments of sales staff and pers
onnel.

CAREER HISTORY

REGIONAL SALES MANAGER


COSTA AND GRISSOM MACHINERY CO. INC. - ARCHDALE, NC
1996-2010
CO-OWNER
PRECISION SAW AND TOOL CO. - LENOIR, NC
1993-1996
SALES MANAGER
DML INDUSTRIAL PRODUCTS - LENOIR, NC
1974-1993

PROFESSIONAL TRAINING

Machinery Application and Operation Training

ACTIVITIES

Active Member, St. John's Lutheran Church | Member, Little League Baseball and S
enior League Baseball