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EILEEN C.

KAPLAN
2220 Storkspur Way
Las Vegas, Nevada 89117
(702) 510-4047 - cell
e-mail: ek69ecc4@westpost.net

PROFESSIONAL
PROFILE
Early childhood/school age professional experienced in directing and
maintaining child care programs for infants through elementary
school age in private non-and for-profit settings. Detail oriented, with
excellent organization, public relations, sales and marketing skills.
Record of success in increasing and retaining enrollment.

EXPERIENCE
June 2009-Present
Knowledge Learning Corporation, Admissions Coordinator
Responsible for marketing, sales, and administrative support for
four KinderCare Learning Center schools in Las Vegas and
Henderson areas. Use marketing, public relations, customer service
and sales skills to drive and increase enrollment, and expand the
company's presence in the community. Increased school enrollment
by 40 FTEs within 3 months' of employment (tuition value of $400,000).
September 2008-February 2009
Nobel Learning Communities, Inc., Merryhill Preschool - Principal
Hired staff, fielded walk-in and telephone inquiries, conducted tours,
Open Houses, and enrolled families for this new preschool under
construction designed to serve 6 weeks through preschool age. Built
relationships with families, vendors, police and fire departments,
Mayor's office and licensing authorities to ensure positive community
impact on Grand Opening Day and beyond. School opening delayed
6 times through February 2009.

July 2005-August 2008


Mini-Skool Early Learning Centers, Inc, The Lakes - Director
Tripled school's enrollment. Upgraded school's image in the community by enhanci
ng school's appearance and developed school's reputation for delivering quality
child care, leading to word-of-mouth enrollment. Supervised 30 staff including t
eachers, aides, cook, maintenance tech, van drivers, assistant director and offi
ce manager. Planned, budgeted, organized, staffed, scheduled, and evaluated all
school activities and programs including Open Houses and other special recruitme
nt and retention events; trained personnel to field telephone and walk-in inquir
ies, give tours, deliver excellent customer service resulting in enrollment; tr
ained regional staff.; produced weekly and monthly financial reports; adhered to
budgetary guidelines set by corporate office; conducted child assessments ensur
ing developmental needs were met; worked with community agencies as needed; ensu
red center standards were maintained in accordance with company policy and city
and state licensing and health authorities.

May 2002-July 2005


Challenger School (Silverado Campus) Director Assistant
Doubled school's enrollment. Managed the student registration process (475+ stu
dents); maintained positive customer relations with existing and prospective stu
dents, families, teachers, staff, suppliers, and the Las Vegas community; fielde
d inquiries and gave tours; ensured that all activities sponsored by or conducte
d on campus complied with licensing standards as well as company policies, missi
on, and philosophy; scheduled teaching assignments; assumed role of Director as
needed. Responsible for accounts receivable, payroll, receipt and distribution o
f inventory and supplies.

July 1999-November 2001


Jewish Community Day School of Las Vegas, Director Assistant,
Director of Public Relations, Development Associate
Managed the administrative offices of this elementary and middle school; generat
ed positive publicity in print and broadcast media to increase enrollment and aw
areness with current and prospective supporters and donors; created and executed
fundraising projects. Interfaced and maintained outstanding relationships with
Board of Directors, local government, and media community.

May 1990-July 1992


E. Kaplan Public Relations, Reading, England, President
Launched public relations consultancy to obtain new business for public
relations, advertising, and marketing firms. Major firms included
Companycare Public Relations (Honda, Meridian Foods, Ltd.), Alistair
McLeish Advertising & Marketing.

April 1988-May 1990


Burson-Marsteller, London, England - Associate Director
As European liaison for this international public relations firm, handled
all aspects of account management and budget control for major
clients including DuPont, Jacobs Suchard, and United Distillers, Ltd.

EDUCATION
B.A. Business Education, Hunter College, New York, New York
CDA Credentials in Infant/Toddler and Preschool settings
from Council for Professional Recognition, Washington, D.C.
Member of NAEYC and local affiliate, SNAEYC.
Certified trainer and member of Nevada Registry.