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Colleen Ann Armstrong

2843 Morningside Dr
Crown Point, IN. 46307
Home: 219.440.7022
Cell: 219.218.6616
Bachelor of Science in Computer Engineering from the University of Michigan in D
ecember 1997
Microsoft Certified Application Developer for Visual Basic .NET (MCAD for .NET),
American Marketing Association
Chicago, IL
November 2006 - Present
Business Systems Analyst/Database Developer
* Manage several organization-wide projects including the launch of the AMA's on
line subscription center, the deployment of online membership renewal applicatio
n, and the integration of the association management software (TIMSS/Personify f
rom TMA Resources) with our general ledger accounting system.
* Perform as a Business Systems Analyst by gathering high-level project requirem
ents from the business, creating UML use cases and transforming them into techni
cal requirements for review by developers.
* Design and develop database structures that support major initiatives such as
our online registration application, and our future marketing-specific social ne
tworking effort.
* Create complex SQL stored procedures, triggers, functions, and query scripts u
sed for report purposes
* Develop in-depth reports and webi objects using Crystal Reports and Business O
* Administer our association management systems. Troubleshoot issues through bo
th the interface and the SQL Server 2005 backend. Currently working on upgradin
g the database to SQL Server 2008 to support an upgrade of our association manag
ement system.
Citizens Financial Services, FSB
Highland, IN
January 2002 - October 2006
Database Programmer/Analyst
* Customized and administered the bank's MCIF/CRM system that is used to measure
the success of promotions and provide product, customer, and household relation
ship analysis. This system is built on top of an Oracle database that I maintai
* Gathered project and process requirements for the bank-wide referral system.
Designed, developed, and implemented the system. Conducted user training and c
ontinually manage project activities during this implementation.
* Developed MS Access database applications using Visual Basic that are used thr
oughout the bank. This assists with the sales and marketing efforts of the bank
's product line.
* Created management reports using Cognos Impromptu and the bank's MCIF/CRM syst
em that were utilized by Senior Level Management in making decisions regarding n
ew products, customer growth and retention, and marketing promotions. Analyzed
reports and made product and campaign recommendations based on the data.
* Provided marketing and demographic information that is used to identify future
bank locations as well as identify possible bank closures
* Coordinated and implemented the Do Not Call solution throughout the bank. Hel
ped to define the bank's policies and procedures regarding customer privacy issu
Oracle Corporation - Troy, MI November 2000 - July 2001
Staff Sales Consultant
* Participated in all aspects of the sales cycle
* Met with various customers to determine project requirements, discuss issues,
and manage project scope
* Created prototypes that fit the customer's needs using Oracle's Business Intel
ligence Suite of products featuring OLAP technology
* Presented and demonstrated the solution to the customer
Electronic Data Systems (EDS)
Detroit, MI
May 1996 - October 2000
Information Analyst
* Managed a production support team that was responsible for maintaining a datab
ase repository using the MicroEdge Gifts for Windows application front-end. The
database stored charitable contributions made by General Motors (GM) to various
* Worked on a production support team to maintain the GM Market Analysis Data Ma
rt (MADM), an application that automated the GM forecasting and analysis process
through the use of Oracle applications such as Oracle Financial Analyzer and Or
acle Express Objects.
* Worked on the development team that designed and implemented the MADM applicat
ion as described above
* Aided in the development of data driven Excel spreadsheets with specialized mo
dules coded in Visual Basic for Applications
The University of Michigan Medical Center Information Technology
Ann Arbor, MI
1995 - 1996
Computer Consultant
* Set up and maintained servers throughout the medical campus and hospitals at t
he University of Michigan
* Installed individual systems to the network and conducted network training to
new users
* Documented workstation installation procedures for new users
Programming Languages: Visual Basic .NET, C, C++
Software / Databases: SQL Server 2000 through 2008 - Sharepoint 2007 - Business
Objects - Crystal Reports - Visual Studio 2005 - TIMSS/Personify AMS * Oracle 9
i - Intarsia CRM/MCIF system - Cognos Impromptu - Business Objects - Crystal Rep
orts - Visual Studio 2005 - MS Office 2007 and earlier - Visio - Microsoft Proje
ct - ESRI ArcView GIS/Business Analyst for demographic and expansion analysis -
Oracle Business Intelligence products