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LAURIE WESTBERG, LEED A/P

441 Edinburgh Lane Heber City, Utah 84032 (435)


671-1163 lw836bea@westpost.net

INTERIOR DESIGN volunteer coordinator on _Habitat for Humanity


_builds.
a"_KEY AREAS OF LEADERSHIP & EXPERTISE_a"
Project Management ~ Interior & Landscape Design ~ Creative Vision ~
Teambuilding & Leadership
Trend, Competitive & Sales Analysis ~ Business Development ~ Written
& Verbal Communications ~ Negotiations
Proposals & Contracts ~ Operations Management ~ Public & Media
Relations ~ Marketing organized resources, updated design library,
*
Prepared presentation books for clients.
INTERNa"Paula Berg Design (residential), Park City, UT
(Summer) 2009
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Selected fabrics and paint colors for residential clients.
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Prepared AutoCAD elevations and floor plan for large modern kitchen
design.
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Took field measurements; organized resources, updated design
library,
INTERNa"Children's Center, Kearns, UT (Summer) 2008
*
Participated in remodel for at-risk kids center in collaboration
with Ikea; served as primary liaison.
*
Executed design concept, space planning, and preliminary budget;
prepared job book.
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Provided on-site project management including demolition and
installation of kitchen cabinets, wood floors, lighting, microwave,
shelving, closets and painting.
ADDITIONAL PROFESSIONAL EXPERIENCE a" PUBLIC RELATIONS & MARKETING
Susan Swartz Studios, Park City, UT 2003 to 2010
_National fine art studio featuring artists' original artwork,
reproductions, and art books._
COMMERCIAL DIRECTOR
Directed day-to-day operations of business for out-of-town owner.
Wrote all copy for magazines, press releases, bios, website,
catalogues and book publication. Coordinated events, museum
exhibitions and gallery shows. Designed logo, business and visual
elements for website and printed materials. Elevated artist's
reputation and presence.
*
Transformed company from first year loss (2003) to profitability in
one year.
*
Opened corporate market for giclee reproductions including sourcing
suppliers, developing sales portfolio, instituting quality control,
and bidding projects to hotels and hospitals. Generated $45K in new
market despite challenging 2009 economic environment.
LAURIE WESTBERG
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441 Edinburgh Lane Heber City, Utah 84032 (435)
671-1163 lw836bea@westpost.net
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Increased private collector sales from 0 to $100K through aggressive
marketing activities, and gallery sales from $60K to $300K.
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Pitched, designed and curated solo museum show in leading Utah venue
which elevated reputation of artist, increased valuation of artwork by
30%, and paved the way for subsequent museum show in Washington, D.C.
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Produced and designed national art book which won an IPPY award for
best non-fiction.
Sorelle Due Inc., New York, NY 1990 to 2002
_$10M high-end fashion and home furnishings designer/retailer._
MARKETING received award from _Jacob Javitz Home Show _for 1999 Best
Booth.
*
Monitored trends, analyzed sales and advised European manufacturers;
resulted in domestic sales increase of 30% and international increase
of 20%.
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_EARLY EXPERIENCE__ _ 1988 to 1990
Design Assistanta"Peter Marino, Architect, New York, NY
EDUCATION
Salt Lake Community College, Salt Lake City, UT
A.A.S., INTERIOR DESIGN; 2010
_Graduated Summa Cum Laude_
_Activities: Presidenta"SLCC Chapter International Interior Design
Association_

Bernard Baruch City College, New York, NY


BACHELORS DEGREE, INTERNATIONAL MARKETING AND BUSINESS
_Graduated Cum Laude_

CERTIFICATIONS
LEED A/P

PROFESSIONAL AFFILIATIONS
Secretarya"Wasatch and Summit Counties, _Habitat for Humanity_
Membera"_International Interior Designers Association_

COMPUTER SKILLS
Microsoft Office (Word, Excel, Publisher, Outlook, PowerPoint);
QuickBooks, Photoshop, AutoCAD, Act

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