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JESSICA A. BOOKER 223 Wood Hollow Court Marietta, Georgia 30067 (314) 249-6646 jb7d81ee@westpost.





Results-oriented, skilled decision-making MBA-level professional offering a succ essful and professional track record in M.L.B Marketing & Public Relations St. L ouis Cardinals L.L.C., key and strategic account management, project management, indirect sales and sales support in the Life Science industry and the telecommu nications industry. Customer driven self-starter with high personal accountabili ty with a proven ability to increase revenue, market share, sales, customer equi ty, brand recognition and client satisfaction. Effective communicator with prove n analytical skills to develop detailed reports, multimedia advertisements, webs ite development and executive-level marketing plans. Energetic public speaker co nveys idea generation, product and service knowledge clearly and concisely. Cust omer relationship management expert who builds and maintains client relationship s based on trust and market intelligence.


HIGHLIGHTS OF RELEVANT EXPERIENCE Marketing & Public Relations St. Louis Cardinals L.L.C. Community Relations: Special Events Management -managed and organized M.L.B. Spe cial Events: * St. Louis Winter Warm-Up, three-day "Cardinals Convention" - supervis ed volunteers and vendors, distributed promotional materials via mass email dist ribution. Created player autograph advertisements & updated fan information on t he homepage. * Busch Stadium Demolition Raffle -partnered with the United Way of Gre ater St. Louis, coordinated and managed charitable raffle events raising $66,210 to benefit Cardinals Care, the United Way and hurricane relief efforts. * Ozzie Smith "Meet & Greet"- organized fan autograph signing, designed

and distributed promotional signage and event handouts. Supervised stadium ushe rs and volunteers. * Stan Musial Redbird Rookies diamond day-contacted media outlets and c reated opening day scripts. * Cardinals Crew Kids Club - designed an online advertising campaign in creased enrollment by 50%, directed the membership application process, organize d members-only party 2,000 + in attendance. * arances. Player Appearances- coordinated and facilitated bi-weekly player appe

Cardinals Care: Charitable Arm of the St. Louis Cardinals * Increased Cardinals Care grant recipients from 70% to 89% (11.5 milli on to area nonprofit organizations). * Managed the distribution of 10,000 + baseball tickets to nonprofit or ganizations (revised application). * * * * Knothole Program Special Tickets Boy Scouts of America & Fight Free Answered 100+ (per day) donation requests via phone, mail & fax.

* Tony's Troops- arranged and supervised fan visits with Cardinals mana ger Tony La Russa. * Marketed and publicized Redbird Rookies' game days, health clinics an d helmet fittings. * Photographed Cardinals Care events assisted media relations with phot o layouts.

JESSICA A. BOOKER PAGE 2 Sales and Marketing -Sales Support Life Science Production Key Account Managemen t * Managed key accounts with full ownership of customized SAP order proc essing, technical support, and cross-sell. * Key accounts: Dade-Behring, Merck, Bayer, Bio-Rad, Novartis, Wyeth, E li Lilly, Roche, Thermo Fisher Scientific and Amgen. * Served as sole sales support representative for developer of accounts in the Northwestern U.S.

* Received quarterly 100% "perfect order" scores on random account audi ts for accuracy and quality. * Investigated client issues, identified root cause and corrective acti on for a 100% customer grade.


Provided support to the Marketing and Sales Support Manager and other departments in aspects of pricing and contract management.

* Built and retained productive business relationships, assessed custom ers' products and services needs creating customer lifetime value and brand valu ation/distinction. * * Managed product reserves, bulk orders and standing orders ($1K to $1M in product). Prepared customer price quotations and sales forecasting analysis.

Indirect Sales and Marketing - Telecommunications * Decreased "Buyer's Remorse" by 50% through a Customer Satisfaction re search study. * Directed sales and marketing efforts for the successful launches of t he 3G/ Internet browser capability, Voice Command and the Sprint PCS referral pr ogram. * by 25%. * Led sales team in achieving per-capita store sales well above regiona l average. * * * * * * Best Buy Circuit City Radio Shack Costco Sam's Club Increased Sprint PCS retention rate of existing customers by 42%. Revamped indirect sales training programs that reduced staff turnover

* Sales Awards - Top Sales for 2001, 2002, 2003; Top Performance from 2 001 to 2003. * Exceeded sales quota by 66% winning Sprint Sales Representative of th e Year in 2002. * Oriented, trained and evaluated new hires focused on customer relatio nship management. * Incorporated "Mystery Shopping" in industry analysis reports, increas ing Sprint marketing intelligence.


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Circuit Attorney's Office - Tax Administrator, St. Louis, Mo. (2009-P

* Conifer Health Solutions - Insurance Quality Assurance, St. Louis, Mo . (2008-2009) * 07) * 5-2006) * 1-2003) Sigma-Aldrich - Sales Support Representative, St. Louis Mo. ( 2006-20 St. Louis Cardinals L.L.C. - Community Relations Representative ( 200 Sprint Nextel-Keystone Staffing - Indirect Sales, St. Louis, Mo. (200

EDUCATION Master of Business Administration - Concentration in Marketing Lindenwood University, St. Charles, Missouri 5/2009 Bachelor of Science in Criminology & Criminal Justice - Minors: Political Scienc e & Sociology University of Missouri-St. Louis, St. Louis Missouri 5/2005