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Rachelle Robak

8 Hecker Court * Alameda, CA 94501 * 510.910.2726 *

Operations * Supply Chain * Sales * Marketing * Procurement
Orchestrating international sourcing and procurement activities across suppliers
and buyers in Asia while leading business branch operations is a strong combina
tion of skills personally delivered. With an exemplary list of accomplishments s
panning sales performance, inventory control, purchasing, and customer satisfact
ion, stated business objectives are consistently met. Serve in senior leader cap
acity as strategic plans are executed to motivate sales and customer service sta
ff to reach peak performance. Thrive in nurturing long-term relationships while
overseeing management reporting events. Key strengths include:
International Business
Inventory Control & Logistics
Vendor Relations
Strategic Sourcing
Operations Management Business Development
Territory Management
Client Relations
Product Marketing
Sales Cycle Management
Professional Experience
CONTINENTAL WESTERN CORP * San Leandro, CA 1994 to 2010
Management - Operations, Sales & Procurement / Outside Sales Representative (20
01 to 2010)
Progressed through $50M organization to lead daily operations and P&L for Northe
rn California branch, including sales management, outside sales, purchasing, rec
eiving, shipping, warehousing, inventory control, and customer service. Accounta
ble for bottom-line directives encompassing domestic and international product s
ourcing from areas such as Korea, China, Thailand, Taiwan, the Philippines. Esta
blished and managed vendor relations. Oversaw staff hiring and training. Reporte
d to the CEO.
Generated 32% profits ($735K) against $2.3M in personal sales revenue contribu
Spurred $250K in corporate profit by negotiating a $500K contract with Korean
Played a key role in marketing products by serving as editor of 3 company cata
logs, including working in coordination with graphic designers.
Reversed operations of unstable branch by recruiting and developing a strong s
Produced 18% profit margin by closing a new contract valued at nearly $600K.
Recognized as a top corporate producer as a result of consistently ranking in
top 4 among 20+ individuals nationwide.
Named company-wide as Branch Manager of the Year.
Outside Sales Representative (1994 to 2001)
Liable for distributor-based sales for the Greater Bay Area territory within Nor
thern California. Independently focused on expanding distributor channels and pr
oduct base for existing contracts and new business.
Recognized for highest quarterly percentage above quota by receiving the Soari
ng Eagle award 3 times.
Honored with Outstanding Individual Sales Achievement award.
Additional role as Outside Sales Representative for ITW Signode - Consistently r
ecognized as Gold Circle member for ranking in the top 10 among 100+ individuals
Education & Training
B.S. in Marketing / B.A. in French, ILLINOIS STATE UNIVERSITY - NORMAL, IL
Executive Management Course in Wholesale Distribution
Market Penetration, Fundamentals of Supply Chain Management, Financial Controls