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EXECUTIVE PROFILE Business Development ve Marketing

Corporate Sponsorships International Business Interacti

Senior Executive, experience in the strategic planning, development and manageme nt of multi-million dollar international business operations with specific exper tise in various industries including, Entertainment, Digital media, Internet, Br oadcast media, Mobile media and Online social media. Consistently successful in analyzing market trends and capitalizing on global market opportunities to creat e high-profit, high-visibility partnerships through product development, brand p ositioning, and innovative marketing/media solutions. Developed and launched spo nsorship strategies that generated over $12 million in revenues. Expert in devel oping, cultivating and managing long-standing relationships from all organizatio nal levels in the General and Multicultural markets. A motivated, dynamic and p ersuasive communicator with over 10 years of experience in all phases of networ king, brand management, Mobile media, Digital media and Online social media mark eting. Experienced in establishing alliances and partnerships. A seasoned negoti ator and presenter. Recognized and respected in the General and Multicultural Ma rket as a leader in facilitating negotiations. Extensive network of Fortune 1000 corporate CEOs. Relentless learner, solutions-driven and results-oriented profe ssional, able to grasp new concepts, learn new technology and implement changes quickly. Fluent in English and proficient in Spanish. Key Areas of Expertise International business development Marketing / Sales Strategies Strategic account development Contract negotiations Planning, organizing, budgeting and team building trategic alliance building Business development and building partner relationships ss management Communication platform development Market Analysis & Trends Key account management retention Opening new markets Staff development and motivation e Branding Problem resolution Presentation and Training

S Busine

Corporate Imag

Career Accomplishment Established a wide array of partnerships opportunities that include Sony, Fox n etworks, NBC Universal, Time Warner and subsidiaries Initiated multilingual (Spanish,English) brand integration across interactive p latforms Developed and launched sponsorship strategies that generated $12 million in rev enue Saved company 7 million dollars in additional expenditures through effective co ntract negotiations Contributed to development of numerous content digital media distribution conce

pts including entertainment videos Established content distribution through local television affiliates (CBS,FOX,N BC,ABC) internet and cable providers Planned international business development strategy and evaluated regional tre nds

PROFESSIONAL EXPERIENCE 2009-Present Latin Media LLC. Merriam, Kansas

Vice President of Corporate Relations VP of Corporate Relations at Latin Media LLC. Responsible for the companys strat egic partnerships, publisher syndication relationships, various communication pl atforms and revenue generating content, alliances, distribution and acquisition of corporate sponsorships including government contracts. Instrumental in drivin g audience development and increasing awareness of companys brand. Negotiate key distribution partnerships with major sites and publishers including national an d international Broadcast media, Entertainment digital media and Mobile media. Assist companies interested in tightly integrating their brand into the various communication platforms as well as online experience and employing social media as a marketing vehicle. Oversee strategic planning and monetization initiatives for videos, social media and brand name properties. Also responsible for leadi ng a team in the development, structure and execution of sales and marketing tra nsactions with Fortune 1000 companies nationally and internationally.

2007-2009 QuePasa Corporat ion West Palm Beach, Florida Vice President of Corporate Relations, one of the worlds largest, bicultural, Latino online Social Netwo rks * Responsible for Corporate Relations, Communications, Brand Management, Corpora te Sponsorships, Market Development, Content Partnerships, Media Affiliations, O nline media and Business Development. Traveled weekly throughout the United Stat es and Latin America to meet with various associations, board members and compan y executives to network and strategically develop and solidify relationships wit h Fortune 1000 companies. Developed many innovative and integrated partnerships with advertisers, brands, music labels, film studios, television networks and ce lebrities to expand the user base and ultimately increase traffic to the website . Developed and executed the companys new media strategies throughout Mexico, C entral and South America and the United States. Responsible for overseeing the companys New Media division, the strategic and operational aspects of interactiv e digital media and ensured the integration and expansion of online and future m obile business. Lead the development and distribution of proprietary digital co ntent. Attended various Hispanic media conferences throughout the year.

2004-2007 LatPro.Com

Weston, Florida Vice President of Partner Relations * initially hired as the Business Development Manager working independently from home office as well as involvement in day to day operations via phone, internet and on-site meetings. Developed and supported new partner initiatives that com plemented our business strategy. Networked to develop alliances and partnerships , met with CEOs, CFOs, Presidents and board members across the country to presen t the benefits of partnering and negotiate terms of each individual partnership. Assisted in analyzing partners and users needs and capabilities, determined be st avenue of marketing both sides of partnerships, followed up to ensure terms w ere fulfilled for partner and company. Primary Responsibilities: * Analyzed traffic opportunity and brand values in our sector to locate and qua lify new partnerships * Identified and evaluated partner-based business opportunities that contribute d to leading-edge Internet capabilities * Negotiated and closed complex deals that represented win-win-win opportunitie s for the company, partners, and users * Identified partners short and long-term strategies and objectives * Guided the relationship-building process from multiple levels to the senior e xecutive level * Lead the execution of plans with partners * Analyzed partnership performance and disseminated results throughout all comp any departments * Presented a balanced view of partner opportunities to product development tea ms Promoted to Vice President of Partner Relations. Played a pivotal role as liais on between external partners, associations and various internal constituents inc luding product development teams and senior management. Developed and executed strategic initiatives to form alliances and partnerships with major Fortune 1000 companies, Hispanic organizations, Chambers of Commerce and major Colleges and Universities (Kellogg school of management, MIT Sloan school of Business Latin Business Club, The Latino Association of Grad uate students in Engineer and Science at UC Berkley, UCLA Anderson school of man agement Latin American Business Association, University of Florida Hispanic Grad uate Student Associationetc). Negotiated partnerships and alliances with Major internet portals (Hispanic PR news wire, Latin Trade Magazine, Latin Vision, Latin Petroleum.etc across the United States. Raised funds for nonprofits. Assisted with the develo pment of (NSHP) job fairs which grosses over $1 million a year in revenues.

1999-2004 Laumar Inter national, Inc. Coral Springs, Florida International Sales Director * Started as outside account manager in business to business software sales and quality assurance consulting to a variety of small to large scale businesses n ationwide. Instrumental in the successful growth of this software reseller. Man aged operations while quickly mastering all aspects of the software resale indu stry. Promoted to National Sales Manager.

* Established relationships with Owners, CEOs, CFOs and Quality Assurance Manage rs via on-site office meetings and presentations as well as cold call telemarket ing and fact-finding. Advised top level executives of proper selection, implemen tation and use of various quality assurance programs and software. * Promoted to International Sales Director with over fifty employees throughout Central and South America as well as the Caribbean. Established company databa ses for various South American regions as well as the Caribbean, assisted and cr eated sales incentive programs for sales reps, increased company sales by 200 % and won several company awards. 1997-1999 Perry Johnson Inc. Davie, Flor ida Regional Sales Manager * Business to business software sales and quality assurance consulting to a var iety of small to large scale businesses in the South Florida region. Worked wi th top level executives in various industries in selecting and implementing qua lity assurance programs and software needs. * Developed new territory working independently in satellite office. Telemarket ed, determined clients needs, set appointments, cold called, gave company presen tations and attended trade shows. Trained new sales representatives for two diff erent divisions. Became top outside sales rep in South Florida. Education, Languages, Memberships/Associations, Skills Education: Bachelor of Science: University of Miami, Florida Webmasters Certification: New England Tech, West Palm Beach, Florida Languages: Spanish: Fluent Memberships/Associations: President: The National Society for Hispanic Professi onals South Florida Chapter Member: NALEO, NAHP, S HPE, NSHMBA, USHCC, HISPA, LULAC, NAHN, MAES Professional Skills: Photoshop, Flash and Dreamweaver, ASP, ASP.NET, Access, HTM L, Microsoft Word, Excel, Powerpoint