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Hal Watkins 910 508 7062

PO Box 568, Kure Beach, NC 28449

Highly motivated growth oriented proven professional medical device and services
representative; Johnson and Johnson Man of the Year and multiple award winner w
ith expertise in utilizing strong leadership skills to establish positive busine
ss relationships to increase visibility and profitability. Extensive experience
in working with business leaders, physicians, and key decision makers from the b
eginning of the business cycle through installation of products and services and
support systems. Known as a personable and cooperative team player; effective a
nd comfortable at presenting to all levels of professional individuals and group
s, with an exceptional aptitude for accurate ability to work autonomously in fas
t paced and changing business environments. Searching for hospital capital equip
ment or surgical sales position where big sales increases are appreciated and re

Blue Ridge XRay, 2006-2010

Medical Imaging Sales Consultant
Achievements: Converted the 3 largest accounts in my territory in the 1st 180 da
ys of employment representing 3 million dollars in new annual revenue. This was
a 1000% increase mix of capital equipment, CT Scanners, Digital Xray Units, CR,
DR viewing hardware, medical monitors, and software: PACS, RIS, Electronic Medi
cal Records, and consumables from Kodak, GE, Siemens, Bayer, Covidien, Konica, A
gfa, Fuji and many other major corporations. Became primary provider to NHHN Hos
pitals and the largest radiology group in the area. Established over 60 new cust
omer accounts and opportunities in 1st 2 years leading to over 7 million dollars
in new capital equipment bids in hospitals, large physician practices, and area
health providers and outpatient clinics in the coastal Carolinas. Primary provi
der for Fuji, Kodak, Agfa, and Konica systems.
Responsibilities: Created hundreds of new business opportunities and expanded th
e territory and customer base in 3 states by a large margin. Worked with manufa
cturers executives and professional representatives in the field to write specs,
set pricing, plan installations, master the products, and foster good relations
hips with all customers through each business cycle. Meet changing needs in fast
paced rapidly evolving technical products industry. Maintained professional rel
ationships with key physicians in the community and in area hospitals fostering
repeat business and customer loyalty. I also had full responsibility for the reg
ional distribution center, staff and inventory.

Comprehensive Rehab Inc., 1995-2005

Owner, Administrator: From concept to completion: I wrote the business plan, acq
uired financing, and managed the entire project of design, construction and open
ing of a 1.8 million dollar state of the art physical therapy, occupational ther
apy, and speech therapy clinic to serve the medical needs of the areas communiti
es. I managed all phases of the business and it's 78 employees. I was personally
responsible for hiring and managing all staff and all HR services, as well as o
verseeing payroll and benefits, accounts payable and receivables. I designed all
print, radio, and TV advertising which won several local awards. I maintained a
very profitable clinic year after year. It remains the areas premier PT, OT, an
d Speech provider in the Wilson area. Built the areas 1st indoor Aquatics Therap
y center adding hundreds of new referrals monthly and a large new revenue stream
with a 40% profit margin.
Responsibilities: Developed interest and fostered relationships with key physici
ans, surgeons and allied health professionals in eastern NC hospitals, orthopedi
c practices and neurosurgical clinics leading to 31 successful long term contrac
ts providing PT, OT, and Speech therapy services and contract staff. I founded C
RW Inc. as a clinical training site for allied health students from Duke, ECU, U
NC and Bowman Grey. Built core business by educating the area business leaders a
nd plant and factory managers of the benefit of using our services, often tailor
ing the service to specific needs of the manufacturer or job site. Our "work ha
rdening" programs reduced work site injuries by an average of 60%, and made a 50
% profit.
Johnson and Johnson, 1982-1992
General Surgery, Neurosurgical, Ortho/Spine Sales, Field Sales Training,
Technical Products Sales Specialist
Recruited by Johnson and Johnson. I successfully served several divisions in sev
eral different professional capacities. 1st as a general surgical instrument Sal
es Rep in NC where I won virtually every sales award and remained in the top 10%
of the sales force for years, promoted to sales trainer, and then to Technical
Products Sales Specialist. I became #1 in capital equipment sales. Taught surgeo
ns at NYU, Mt Sinai, Harvard, Yale, and Sloan Kettering many other medical schoo
ls and hospitals how to use CO2 lasers, Ultrasonic Aspirators, Operative Ultraso
und with Intraop biopsy Guidance Systems. Taught hundreds of surgeons laparosco
pic procedures.
Sales Awards:
Ring Club, Watch Club, Presidents Club, Surgeons Cup, (highest surgeon call acti
vity) MICRA Ophthalmic Instruments 1st Place, Technical Products Specialist Sale
s #1(capital equipment,) Winner 2 Glamour Prizes as one of top 10 annual sales p
roducers, Ethicon Endosurgery: largest acct landed in 1st 60 days. Johnson and J
ohnson: Codman: Man of The Year 1992 for Technical Products.
Responsibilities: Codman & Shurtleff: Neurosurgical, Ortho/Spine, General Surger
y Sales, Sales Trainer, Senior Sales Council Leader, with DM, and RM interviewed
and selected applicants for hire. Represented J&J in National Accounts Negotiat
ions, Dealer Networks, Codman J&J Technical Products Specialist: Developed rela
tionships with leading medical schools and top hospitals. Set up Beta Sites for
CO2 Laser, Ultrasound, and Ultrasonic Aspirator Sales, Field Sales Trainer: crea
ted the training manuals and field guidelines for all capital equipment.
Ethicon EndoSurgery, 1992-1995
Laparoscopic Sales Specialist, Sales Trainer, Dealer Liaison, Equipment Consulta
nt, Converted 80% of US Surgical business in 1st year. Directed many surgical vi
variums for surgical residents to learn and practice procedures . Established EC
U Medical School as Beta Site for Ethicon, and personally trained all general an
d thoracic surgeons, as well as all ECU surgical residents. Consultant to surgeo
ns and operating room staff on the instrumentation for each procedure. 80% of ti
me spent in surgery.
Education and Training: Biological Sciences, East Carolina University
Major: Premedical Sciences, Minor: Anatomy and Physiology
Attended Gross Anatomy with medical students from ECU medical school
120 semester hours coursework toward BS Biological Sciences
Harvard Medical School/Johnson and Johnson: 320 Classroom hours in Anatomy and
Physiology of Laparoscopic Surgical Procedures taught by Dr Aaron Reuhalter, pro
fessor, anatomist, medical illustrator Harvard.
Ethicon EndoSurgery Institute graduate in laparoscopic surgery.
Xerox Professional Selling Skills I, II, III
Wharton Business School MBA Courses in Marketing and Management through J&J Exec
utive Development program.
Dr Robin Wilfong, 910 458 0156. Neurosurgeon, Customer, 15 years
Tammy McGlone, RT, 910 251 3000. Manager, Delaney Radiology
Mike Dapper, 513 702 7848, Manager, Johnson and Johnson 10 years
Nial Thomson, 910 995 1233, Blue Ridge X-ray, Business Associate

Community Service:
Senatorial Advisor To Senator Bob Etheridge on Medicare Reform Reimbursement Bil
l for PT, OT, and Speech Therapy.
Wilson Chamber of Commerce Board Member
Wilson County Board of Health: Finance Chair, Allied Health Advisor
Wilson Hospice, Volunteer and Board Member
United Way: Medical Community Outreach Coordinator
Wilson Memorial Hospital: Citizens for a Healthier Wilson, Hospital Ball Fund Ra
Red Cross Volunteer, Fund Raiser, Medical Offices Liaison.
St Therese Church: Vice Chair Parish Advisory Council, Teacher Confirmation Clas
s 7 years, 4th Degree Knights of Columbus.
Personal Accomplisments: United States Merchant Marines: USCG Licensed Captain,
Sail and Power
Able Seaman,1st Class. SOLAS trained, Coxswain.