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BRUCE G.

FREEDMAN
3060 SW 44th Court a Fort Lauderdale, Florida 33312
(M) 954-288-5821 a (H) 954-983-5908 a bff352a2@westpost.net
MANAGER: Branch, General, Sales
Dedicated professional with history building world class teams focused on sales,
service, and operational excellence that outperform top contenders in highly co
mpetitive niche market. Acts as workforce development professional providing han
ds-on coaching and career counseling to drive employees to reach their highest p
otential. Grows loyal and long-lasting client and referral bases by facilitating
delivery of superior consultations and care. Maximizes customer experiences thr
ough onsite visits and personalized approach to ensure all expectations are met
and surpassed. Increases efficiency and bottom-line profitability by continually
identifying and capitalizing on opportunities for improvement. Consistently rai
ses standard and quality of results.

Needs Analysis a Strategic Planning a Business & Sales Development a Marketing a


P&L
Finance & Operations Management a Forecasting a Continuous Improvements a Presen
tations
Networking a Client Acquisition & Retention a Team Building & Development a Care
er Coaching

PROFESSIONAL EXPERIENCE
WALKER ZANGER, INC. (WZ), Fort Lauderdale, Florida a 6/2004 a" 6/2010
Seller of high-end stone and specialty tile supplies.
Branch & Sales Manager
Managed 4 locations consisting of 3 showrooms, 2 warehouses, and 1 office across
Florida. Coordinated and led all sales and service activities. Oversaw all sale
s and promotions of specialty products. Monitored and maintained inventory. Deve
loped and sold custom packages. Calculated and processed all payments and deposi
ts. Administered payroll with ADP software. Performed accounting. Prepared and d
isseminated monthly sales reports. Responded to client claims, needs, and escala
tions. Directed safety program. Hired, trained, coached, evaluated, scheduled, a
nd oversaw 35 employees. Participated actively in networking events.
Achievements:
a Doubled sales in 1st year, and grew overall sales from $250K to $600K per mont
h, building robust team, launching events at showrooms, and expanding focus on t
op prospects.
a Cultivated high-performance team, chairing regular staff meetings and brainsto
rming sessions, and encouraging open communication, input, and problem solving.
a Increased sales potential and production continually, designing innovative new
ways to train and boost collaboration among team; provided hands-on aid with cl
osing complex deals.
a Reduced client wait time 10-fold thereby substantially improved customer exper
iences, reorganizing Fort Lauderdale warehouse to maximize efficiency.
a Consolidated operations while increasing local market impact, closing 1 showro
om and 1 warehouse, and orchestrating opening of 2 new showrooms in prime locati
ons.
CREATIVE TILE MARKETING, Fort Lauderdale, Florida a 11/2003 a" 6/2004
Manufacturersa representative of stone and tile products from domestic and globa
l vendors.
Manager of Client Accounts
Formulated and executed strategic plans to increase sales of new and existing pr
oducts. Identified and secured new prospects. Cultivated relationships with exis
ting client base consisting of +50 accounts. Performed onsite customer visits. I
ntroduced items to fit unique client needs.
BRUCE G. FREEDMAN a Page 2 a bff352a2@westpost.net

(Manager of Client Accounts, CREATIVE TILE MARKETING, cont.)


Achievements:
a Boosted client orders by 35% within only 7 months, performing consultative sol
ution selling.
a Penetrated multiple new accounts, expanding market reach by traveling to new l
ocations.
a Introduced complete new line of decorative stone from brand new overseas vendo
r.
THE PLACE FOR TILE, INC., Miami, Florida a 3/1998 a" 10/2003
Contactors specializing in tile and stone products.
Director of Sales
Researched and bid on projects. Developed take-offs of materials. Prepared and p
resented proposals. Negotiated and closed sales. Ordered all necessary materials
. Conducted onsite visits to ensure successful execution of projects.
Achievements:
a Expanded sales and overall company workloads significantly, building loyal cus
tomer bases.
a Drove annual sales from $2.7M to $5.3M in only 2nd year of tenure.
a Provided added value for clients, advising on and designing custom stone and t
ile to meet their unique needs, preferences, and desires.
a Selected and built high-quality group of external installers to perform all co
mpany projects.
a Oversaw successful execution of multiple high-end residential projects across
South Florida.
VENETIAN MARBLE & GRANITE, INC., Miami, Florida a 3/1995 a" 3/1998
Stone fabrication workshop and stone and tile contractor.
Stone Fabrication Shop Manager
Led project bidding and acquisition processes. Prepared material take-offs, prop
osals, and presentations. Coordinated production activities. Processed payments.
Conducted onsite customer visits to ensure maximum customer satisfaction with i
tems and performance. Hired, trained, evaluated, and oversaw 9 staff.
Achievements:
a Built and directed all aspects of world class stone fabrication shop from grou
nd-up.
a Generated and continually grew lasting client and referral bases in 1st year,
driving successful completion of extraordinary marble and granite fabrication pr
ojects.
a Earned reputation within area market as only stone and tile company capable of
seamless installations onboard high-end yachts.
EDUCATION & AFFILIATION
Associateas Degree in Architectural Drafting
New England Institute of Technology, Warwick, Rhode Island
Marble Institute of America (MIA)
***Proficient in basic Spanish***