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Presented to the Dr. kinjal Ahir Tolani Institute of Management Studies
On August, 2009
By Group number: 4 Roll numbers: 73, 80, 87, 115, 117, 148. Division B Batch 2009-2011
73 80 87 115
Chirag padaliya Rajkumar patel Chetan pujara Pintu
TOLANI INSTITUTE OF MANAGEMENT STUDIES (TIMS)
What do the letters PESTEL stand for? Can you identify any links between some of these factors.D. (Low floor bus) Now a day. Government started to privatize bus service. so it is convenient & safe. people are more aware about importance of environment. In 1980 A. So they prefer to travel by bus than large car. The number of old age people in UK is rising. so they are “Green customer”. for example between political & legal factors affecting a business? What other links can you make? Meaning of word “PESTEL”: lette rs P E S T E L Factors Political Economic Social Technologi cal Environme ntal Legal Relationship between them: Relationshi p Environmen tal & Technologic al Political & Economical Explanation Highly efficient engine will produce less CO2 than older one. People will prefer public transport than private transport (car).117 148 Vaishnav Anil Vekriya Milan Thacker 1. If there is high taxation on fuel. so private firm would keep prices low & try hard & provide more efficient. 2 Social & Technologic al Social & Economical TOLANI INSTITUTE OF MANAGEMENT STUDIES (TIMS) . innovative. Simultaneously First improve its technology & facility. sustainable bus service. They prefer services which are environmentally friendly.
can take the same seat. It uses smart card. so it is convenient & safe. so dealing problem should be local. show why it is important to work with local government. 4. so people are already aware about it. Parents of students want more safe & effective bus. o There is less chance of communication gap between company & local government than central government. in which drivers are trained to work with students. it is easy to take quick decision. only requirement is to improve facilities & technologies. ultimately it saves the cost & time. so it deals with local people. How does it benefit first to work closely with government in designing its transport service strategy? In your answer. (Low floor bus) Company use high tech technology for convenience of customer & low maintenance. Government make legal the concept of “Carbon credit & Kyoto protocol” so it directly affect CO2 emission. so company deals with local government. so company has also benefited from it that no any marketing or advertisement is required. o o With local government. The number of old age people in UK is rising. TOLANI INSTITUTE OF MANAGEMENT STUDIES (TIMS) 3 . Evaluate the effectiveness of the Way that First is meeting the challenge of providing sustainable solution to transport needs. bus service was operated by government. simultaneously First improve its technology & facility. Each day students step on to the same bus. 3. Parents of students want more safe & efficient bus. ground breaking altering services for passengers. so First start “Yellow bus service” which is effective to environment also.Social & Environmen tal Legal & Environmen tal 2. so to complete this need company start a new bus named as “Yellow bus service”. So. Benefit to work with government: o Before 1980. solution is also come from local authority. Importance of local government: o Public transport is generally a local business. Analyze how effective first has been in responding to changes in demand for bus services.
Passenger journey on light rail systems increase by 9%. Company may arrange training program for drivers. 6. because case itself says that. if yes how is it preparing? What further can be done? Yes. Training to employees for new technology. Company provide following sustainable solution: Solution Yellow bus service Low floor bus & Free pass Use of new technologies Positive points Safe. Average local bus fares fell by 3%. Low maintenance. 5. Security. Social responsibility. Corruption. TOLANI INSTITUTE OF MANAGEMENT STUDIES (TIMS) 4 . Fuel saving. Passenger journey on local buses rose by 4% in the year. Is it important for first to prepare for new carbon credit related regulation. for efficient use of fuel. Environmentally friendly. Increase cost. Misuses of passes. A new infrastructure like fuel efficient road will help to reduce carbon dioxide emission. Time saving. Company decides to reduce CO2 emission 25% from bus division & 20% from rail division. Use of national rail journey raise of 8% on the previous year. Convenient service. CO2 emission. Negative points More investment. Increase cost due to free pass. Can public transport replace private transport? Yes. This will help to reduce carbon dioxide emission. Same bus & same seat for student. Student friendly. Company may shift to use of alternative fuels like Biodiesel & CNG.
and government? Environment: o It is a social responsibility of company. o Company wants to improve customer satisfaction & relationship. o Government is also external factor that affect the transportation business. o If company is very aware about environmental problem. people. o Government has make legal carbon credit & Kyoto protocol. and its effort to solve it automatically improve the reputation of company.7. Why should a company worry about environment. TOLANI INSTITUTE OF MANAGEMENT STUDIES (TIMS) 5 . People: o Because people are only customer for company. Government: o Company has to obey government rules & regulation. so company has to reduce pollution by it.